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Operative, Inc., acquired Solbright

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closed 10/18/2010 via BusinessWire

Operative, Inc., acquired Solbright

synopsis: Operative, the advertising business management company, announced it has acquired Solbright, a pioneer in digital advertising operations solutions. Solbright is a leading provider of revenue and workflow operations software that currently helps leading websites to manage their online advertising.
buyer: Operative, Inc.
Operative is the advertising business management company that gives media industry leaders and their partners the freedom to move fast and forward with solutions that eliminate complexities within the advertising ecosystem.
target: Solbright
Solbright provides traditional media tools for online media to manage sales and revenue. It offers AdSuite, a subscription-based software service that provides online publishers and websites with inventory forecasting and management, contract management, ad validation, and management reporting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/31/2011 via GlobeNewswire

Beyond Commerce, Inc., acquired AIM Connection, Inc.

synopsis: Beyond Commerce, Inc., a multi-faceted media hub for high traffic web properties, announced that it has completed the acquisition of AIM Connection, Inc., the combination of tried-and-true Internet marketing techniques and cutting-edge automation software that allows every aspect to be controlled and managed by the client.
buyer: Beyond Commerce, Inc.(BYOC:$0.90)
Beyond Commerce, Inc. provides products, services, and solutions by being the low cost provider in its market sector. The Beyond Commerce mission is to create and acquire highly disruptive technologies centered on ecommerce, digital advertising, mobile and video content.
target: AIM Connection, Inc.
AIM Connection is the combination of tried-and-true Internet marketing techniques and cutting-edge automation software. It allows every aspect to be controlled and managed by the client.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/5/2010 via BNC Analysis

Yahoo! Inc., acquired Dapper Inc.

synopsis: Yahoo! Inc. announced the company has signed a definitive agreement to acquire Dapper, a technology platform providing dynamic display ad creation and optimization. Dapper enables advertisers and agencies to quickly and easily build dynamic ad creative, leveraging data to automatically show the right product or message with each impression.
buyer: Yahoo! Inc.(YHOO:$4,986.57)
Yahoo! Inc. is a leading global internet brand and one of the most trafficked Internet destinations worldwide. Yahoo!’s mission is to connect people to their passions, their communities and world’s knowledge. Yahoo! is headquartered in Sunnyvale, California.
target: Dapper Inc.
Dapper sets out to build a platform for understanding content from the top down, turning simple HTML websites into semantically aware applications with a few simple clicks of a mouse.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/26/2012 via BNC Analysis

Science, acquired Pinpuff

synopsis: Science has acquired Pinpuff, a fast-growing “Klout for Pinterest” that measures and tracks the influence of Pinterest users. The deal is yet another a sign of how the ability to curate and mine social media information can be considered as important as the social media platforms themselves.
buyer: Science
Science creates, scales and acquires successful digital businesses by bringing together the best ideas, talent, resources and financing through a centralized platform. Science is backed by a group of top institutional and independent investors.
target: Pinpuff
Pinpuff is a platform to measure popularity, influence and reach on Pinterest. It is scored on a scale of 100 termed as Pinfluence. Pinpuff helps community managers, social media managers or marketing managers to make most of Pinterest by getting more referrals and sales.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/13/2012 via PR Newswire

Salesforce.com, Inc., acquired Buddy Media, Inc.

synopsis: Salesforce.com, the enterprise cloud computing company, announced that it has completed its acquisition of Buddy Media, the world's leading social media marketing platform. With the close of the acquisition, the Buddy Media team joins the Salesforce Marketing Cloud.
buyer: Salesforce.com, Inc.(CRM:$2,266.54)
Salesforce.com is the enterprise cloud computing company. Based on salesforce.com's real-time, multitenant architecture, the company's platform and CRM applications have revolutionized the way companies collaborate and communicate with their customers.
target: Buddy Media, Inc.
Buddy Media started as an idea to empower chief marketing officers and agencies to organize their teams and optimize their social media marketing programs. It allows customers to publish content, place and optimize social advertising and measure the effectiveness of social media marketing programs.
price ($mm)
$745
rev ($mm)
$29
EBITDA ($mm)
EV / rev
26.0x
EV / EBITDA
closed 6/1/2010 via BusinessWire

GSI Commerce Solutions, Inc., acquired Fetchback, Inc.

synopsis: GSI Commerce Inc., a leading provider of e-commerce and interactive marketing solutions, announced its Marketing Services division has acquired FetchBack Inc., a provider of comprehensive retargeting solutions for more than 500 advertisers.
buyer: GSI Commerce Solutions, Inc.(GSIC:$1,357.99)
GSI Commerce® is a leading provider of services that enable e-commerce, multichannel retailing and interactive marketing. GSI delivers customized e-commerce solutions through an e-commerce platform, which is comprised of technology, fulfillment and customer care.
target: Fetchback, Inc.
FetchBack is a leading retargeting company. On average, the majority of a Web site's visitors leave without converting. FetchBack 'fetches' them back to that site using the industry's most advanced retargeting platform.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/26/2011 via BNC Analysis

Godfather Media, Inc., will acquire Taurad, LLC

synopsis: Godfather Media, Inc. announced the execution of an agreement to acquire ownership interest in Taurad, LLC. The company is engaged in ecommerce in the social media industry and is focused on helping companies increase revenue by leveraging Social and Search Networks.
buyer: Godfather Media, Inc.(ENKG:$13.60)
Godfather Media, formerly Energy King, engages in the provision of turnkey mobile media solutions. Its mobile media solutions include short message services for marketing purposes; mobile applications; mobile Web services; and mobile barcodes.
target: Taurad, LLC
Taurad, LLC engages in ecommerce in the social media industry. Its proven methodologies and custom built software solutions are designed to drive traffic, generate sales and create additional revenue centers for its clients and partners.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/10/2011 via BusinessWire

Evolve Media Corp, acquired Crowd Ignite

synopsis: Evolve Media Corp., an integrated digital media company, announced the acquisition of Crowd Ignite, a premium content exchange engine with proprietary technology that contextually connects audiences of similar interests, thereby growing a publisher’s audience base of valuable engaged users.
buyer: Evolve Media Corp
Evolve Media Corp. is an integrated digital media company. Evolve Media brings together four synergistic companies to create one compelling offering: Gorilla Nation, Springboard Video, AtomicOnline, and Double Helix.
target: Crowd Ignite
Crowd Ignite is a premium content exchange engine with proprietary technology that contextually connects audiences of similar interests. It enables premium publishers within defined audience verticals to share their content within a closed network.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/6/2011 via BusinessWire

Ascentium Corporation, acquired Cactus Commerce

synopsis: Ascentium, one of the largest independent digital agencies in the U.S., announced that it has acquired Cactus Commerce, a leader in the enterprise digital commerce and marketing space. Cactus leverages its CommerceLive solution to enable content, community and commerce across channels.
buyer: Ascentium Corporation
Ascentium is one of the largest independent digital agencies in the U.S. It fuses inspired creative chops, technological wizardry and consultative insight to deliver unmatched user experiences and innovative business solutions.
target: Cactus Commerce
Cactus Commerce delivers digital commerce and marketing solutions that create engaging and interactive brand experiences. Cactus leverages its CommerceLive solution to enable content, community and commerce across channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/23/2010 via BusinessWire

Federated Media Publishing, purchased Semantic Profiling Technology from TextDigger

synopsis: Federated Media Publishing (FM), a next-generation media company, announced the acquisition of a platform for semantic and linguistic profiling of web-based content from TextDigger, a San Jose-based semantic search startup.
buyer: Federated Media Publishing
Federated Media (FM) is a next generation media and publishing company that connects the highest-quality conversational content with leading brand marketers. FM Represents more than 100 of the world’s most respected websites, blogs, and social networking applications.
seller: TextDigger
TextDigger is a venture capital-backed, Silicon Valley start-up developing both horizontal and vertical semantic search solutions. TextDigger’s tools make Web pages more findable, both to outside search engines and to site visitors, via better search results and related search suggestions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/26/2011 via BusinessWire

Obscene Interactive, LLC, acquired A-Plus Technologies

synopsis: Obscene Interactive, LLC announced that the company is closing in on an acquisition of A-Plus Technologies, an emerging social media analytics firm. A-Plus Technologies utilizes proprietary algorithms to collect valuable consumer trends and data from global social media platforms in real time.
buyer: Obscene Interactive, LLC
Obscene Interactive is an emerging global developer of social media tools and applications. Its cutting-edge technology platform enables its titles to be accessible to a broad audience of consumers all over the world, supporting multiple platforms for universal appeal.
target: A-Plus Technologies
A-Plus Technologies is an emerging social media analytics firm. A-Plus Technologies utilizes proprietary algorithms to collect valuable consumer trends and data from global social media platforms in real time.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/8/2012 via PR Newswire

AlphaBird, Inc, will acquire ViDM

synopsis: Alphabird, a vertically integrated audience development company that guarantees targeted, engaged audiences for online video, announced that it has entered into an agreement to acquire Ventures in Digital Media (ViDM), a leading digital media and advertising technology services company in Australia.
buyer: AlphaBird, Inc
Alphabird is a vertically integrated audience development company that guarantees targeted, engaged audiences for online video on a performance basis. Alphabird was an early pioneer in the distribution of Click-To-Play video content.
target: ViDM
ViDM owns Amplify and Emerge Digital. Amplify is a leading digital technology integration and marketing services company. Emerge Digital is Australia’s only independent private sell-side platform for premium publishers, focused on enabling the Australian and Asian private ad exchange marketplace.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/8/2011 via Market Wire

BigDoor Media, Inc., acquired OneTrueFan, Inc.

synopsis: BigDoor, the most widely used gamification and loyalty platform, announced it has acquired San Francisco-based OneTrueFan, a distributed community and web check-in rewards provider. OneTrueFan is a service for web publishers that enables visitors to earn points for their online activity and compete to become a site's biggest fan.
buyer: BigDoor Media, Inc.
BigDoor's patent-pending, gamified loyalty platform helps companies increase their traffic and revenue through social rewards. The BigDoor platform is currently used by over 300 companies to increase user engagement and monetization.
target: OneTrueFan, Inc.
OneTrueFan is a service for web publishers that enables visitors to earn points for their online activity and compete to become a site's biggest fan. Visitors also earn badges for interacting with and sharing content on the sites they visit.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/4/2011 via Company Press Release

Deutsche Post AG, acquired AdCloud GmbH

synopsis: Deutsche Post is acquiring the Cologne-based company Adcloud GmbH, a special provider of performance marketing solutions for the online advertising market. Deutsche Post will further expand its range of services in online advertising market and strengthen its position as a neutral provider who can efficiently place and market online advertising.
buyer: Deutsche Post AG
Deutsche Post AG, through its subsidiaries, operates as a logistics company worldwide. The company operates in four divisions: mail, express, logistics, and financial services.
target: AdCloud GmbH
Adcloud is an independent advertising technology company creating the worlds first open ecosystem to build your own advertising flywheel and exchange digital advertisements.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/19/2011 via BusinessWire

Adobe Systems Incorporated, acquired Demdex, Inc.

synopsis: Adobe Systems Incorporated has announced it has acquired privately held Demdex, Inc., a leading data management platform company. Having pioneered the SaaS audience management market since 2008, Demdex's services are continually being embraced by some of the world's most recognized brands across diverse industries.
buyer: Adobe Systems Incorporated(ADBE:$4,216.26)
For over 25 years, Adobe Systems Incorporated’s award-winning software and technologies have redefined business, entertainment, and personal communications by setting new standards for producing and delivering content that engages people virtually anywhere at anytime.
target: Demdex, Inc.
Demdex, Inc. provides market-leading audience management services for powering dynamic, multi-channel data strategies online. Having pioneered the SaaS audience management market since 2008, Demdex's services are continually being embraced by some of the world's most recognized brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/23/2010 via Company Press Release

Glam Media, acquired AdPortal, Inc.

synopsis: Glam Media, Inc., the number one vertical media company for women online and one of the top display global media web properties, announced the acquisition of AdPortal, a leading publisher advertising-technology startup based in San Francisco and New York.
buyer: Glam Media
Glam Media pioneered the vertical content network model and is the fastest growing Top 20 Media Company in the U.S. Glam Media provides a compelling mix of fresh, original content created in-house on its owned & operated web sites and the carefully curated Glam Publishing Network.
target: AdPortal, Inc.
AdPortal is a company dedicated to helping media publishers efficiently grow advertising revenue to win in today’s marketplace.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
cancelled 3/8/2011 via

Vringo, cancelled an acquisition of m-Wise, Inc.

synopsis: Vringo, Inc., a provider of video ringtones and personalization solutions for mobile devices, has announced that it has signed a non-binding Letter of Intent to acquire substantially all of the assets of m-Wise, Inc., a leading international provider of enabling technologies for the mobile entertainment and marketing industries.
buyer: Vringo(VRNG:$0.00)
Founded in 2006, Vringo is bringing about the evolution of ringtones. With its award-winning video ringtone application and Web platform, Vringo revolutionizes the traditional call signature, transforming the basic act of making and receiving mobile phone calls into a visual, social experience.
target: m-Wise, Inc.
Founded in 2000, m-Wise has established itself as a leading international provider of enabling technologies for the mobile entertainment and marketing industries. m-Wise is the developer of the MOMA ("Mobile Originated Message Access") content management and service delivery platform.
price ($mm)
$4.07
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/3/2007 via BusinessWire

Stellar Financial, Inc., acquired Neulogic, Inc.

synopsis: Stellar Financial, Inc., a leading provider of web-based philanthropic management software, announced the acquisition of Neulogic, Inc. Neulogic’s software solutions help non-profit organizations with one of their biggest challenges: creating a compelling, engaging, and relevant online experience that delivers tangible business results.
buyer: Stellar Financial, Inc.
Stellar Financial, Inc. is a leading provider of integrated enterprise level philanthropic management software for charitable organizations. Stellar’s core software application, NorthStar 500, administers over $10.5 billion in assets for some of the largest and most well-respected foundations.
target: Neulogic, Inc.
Neulogic is a leading provider of eCommunications solutions for non-profit communities. Our software+services offerings let non-profit organizations develop and maintain sophisticated web presence and eMarketing solutions without the need for internal technical resources.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/11/2012 via BusinessWire

ExactTarget, acquired iGoDigital

synopsis: Global interactive marketing provider ExactTarget announced it has acquired privately-held iGoDigital, bringing advanced Website solutions and predictive analytics to ExactTarget’s cross-channel interactive marketing platform.
buyer: ExactTarget(ET:$207.49)
ExactTarget is a leading global provider of email marketing and cross-channel interactive marketing software-as-a-service solutions that empower organizations of all sizes to communicate with their customers through email, mobile, social media and websites.
target: iGoDigital
iGoDigital is a leading provider of web personalization solutions that deliver accurate, predictive and actionable real-time product recommendations and online guided selling experiences.
price ($mm)
$21
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/10/2012 via PR Newswire

iCIMS, acquired jobmagic

synopsis: iCIMS, Inc., a leading provider of Software-as-a-Service (SaaS) talent acquisition software solutions for growing businesses, announced that it has acquired its former partner, social recruiting solution provider, Jobmagic. Jobmagic Platform powers social recruiting for both corporations (Jobmagic Enterprise) and individual recruiters.
buyer: iCIMS
iCIMS, a leading Software-as-a-Service provider, is focused on taking the hassle out of corporate HR processes.Through the implementation of easy-to-use, web-based solutions, iCIMS' Talent Platform helps organizations manage everything within one streamlined application.
target: jobmagic
Jobmagic Platform powers social recruiting for both corporations (Jobmagic Enterprise) and individual recruiters. Jobmagic covers recruiting on 300 social networks and provides its users with exposure to over 100 million job seekers on the Web.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/18/2010 via BusinessWire

Operative, Inc., acquired Solbright

synopsis: Operative, the advertising business management company, announced it has acquired Solbright, a pioneer in digital advertising operations solutions. Solbright is a leading provider of revenue and workflow operations software that currently helps leading websites to manage their online advertising.
buyer: Operative, Inc.
Operative is the advertising business management company that gives media industry leaders and their partners the freedom to move fast and forward with solutions that eliminate complexities within the advertising ecosystem.
target: Solbright
Solbright provides traditional media tools for online media to manage sales and revenue. It offers AdSuite, a subscription-based software service that provides online publishers and websites with inventory forecasting and management, contract management, ad validation, and management reporting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/18/2010 via BusinessWire

Operative, Inc., acquired Solbright

synopsis: Operative, the advertising business management company, announced it has acquired Solbright, a pioneer in digital advertising operations solutions. Solbright is a leading provider of revenue and workflow operations software that currently helps leading websites to manage their online advertising.
buyer: Operative, Inc.
Operative is the advertising business management company that gives media industry leaders and their partners the freedom to move fast and forward with solutions that eliminate complexities within the advertising ecosystem.
target: Solbright
Solbright provides traditional media tools for online media to manage sales and revenue. It offers AdSuite, a subscription-based software service that provides online publishers and websites with inventory forecasting and management, contract management, ad validation, and management reporting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/18/2010 via BusinessWire

Operative, Inc., acquired Solbright

synopsis: Operative, the advertising business management company, announced it has acquired Solbright, a pioneer in digital advertising operations solutions. Solbright is a leading provider of revenue and workflow operations software that currently helps leading websites to manage their online advertising.
buyer: Operative, Inc.
Operative is the advertising business management company that gives media industry leaders and their partners the freedom to move fast and forward with solutions that eliminate complexities within the advertising ecosystem.
target: Solbright
Solbright provides traditional media tools for online media to manage sales and revenue. It offers AdSuite, a subscription-based software service that provides online publishers and websites with inventory forecasting and management, contract management, ad validation, and management reporting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/8/2012 via PR Newswire

AlphaBird, Inc, will acquire ViDM

synopsis: Alphabird, a vertically integrated audience development company that guarantees targeted, engaged audiences for online video, announced that it has entered into an agreement to acquire Ventures in Digital Media (ViDM), a leading digital media and advertising technology services company in Australia.
buyer: AlphaBird, Inc
Alphabird is a vertically integrated audience development company that guarantees targeted, engaged audiences for online video on a performance basis. Alphabird was an early pioneer in the distribution of Click-To-Play video content.
target: ViDM
ViDM owns Amplify and Emerge Digital. Amplify is a leading digital technology integration and marketing services company. Emerge Digital is Australia’s only independent private sell-side platform for premium publishers, focused on enabling the Australian and Asian private ad exchange marketplace.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/19/2011 via BusinessWire

Adobe Systems Incorporated, acquired Demdex, Inc.

synopsis: Adobe Systems Incorporated has announced it has acquired privately held Demdex, Inc., a leading data management platform company. Having pioneered the SaaS audience management market since 2008, Demdex's services are continually being embraced by some of the world's most recognized brands across diverse industries.
buyer: Adobe Systems Incorporated(ADBE:$4,216.26)
For over 25 years, Adobe Systems Incorporated’s award-winning software and technologies have redefined business, entertainment, and personal communications by setting new standards for producing and delivering content that engages people virtually anywhere at anytime.
target: Demdex, Inc.
Demdex, Inc. provides market-leading audience management services for powering dynamic, multi-channel data strategies online. Having pioneered the SaaS audience management market since 2008, Demdex's services are continually being embraced by some of the world's most recognized brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/23/2010 via Company Press Release

Glam Media, acquired AdPortal, Inc.

synopsis: Glam Media, Inc., the number one vertical media company for women online and one of the top display global media web properties, announced the acquisition of AdPortal, a leading publisher advertising-technology startup based in San Francisco and New York.
buyer: Glam Media
Glam Media pioneered the vertical content network model and is the fastest growing Top 20 Media Company in the U.S. Glam Media provides a compelling mix of fresh, original content created in-house on its owned & operated web sites and the carefully curated Glam Publishing Network.
target: AdPortal, Inc.
AdPortal is a company dedicated to helping media publishers efficiently grow advertising revenue to win in today’s marketplace.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/31/2012 via BNC Analysis

Google Inc., acquired Wildfire Interactive, Inc.

synopsis: Google has bought social marketing software developer Wildfire Interactive, which lets brands serve marketing and ad campaigns on Facebook, Google+, Twitter, Pinterest, YouTube and LinkedIn. The acquisition will allow Google to provide advanced software and services to brands who want to run contests, sweepstakes, branded games and more on Google+.
buyer: Google Inc.(GOOG:$50,175.00)
Google's innovative search technologies connect millions of people with information every day. Google is a top web property in all major global markets. Google's targeted advertising program provides businesses with measurable results, while enhancing the overall web experience for users.
target: Wildfire Interactive, Inc.
Wildfire Interactive, Inc. is a social media marketing software company. The company provides an all-in-one social marketing solution for large brands, small businesses and agencies looking to grow, engage and monetize their audiences across social channels.
price ($mm)
$250
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/31/2012 via PR Newswire

JEDFam Group LLC, acquired BroadSign International Inc

synopsis: BroadSign International, Inc. announced it has been acquired by JedFam Group, LLC. Headquartered in Montreal, Canada, BroadSign International Inc. is the worldwide provider of on-demand software solutions for managing digital signage networks.
buyer: JEDFam Group LLC
JEDFam Group LLC is a family Investment Company. Its portfolio includes publicly traded securities, private equity, real estate and direct investments.
target: BroadSign International Inc
Headquartered in Montreal, Canada, BroadSign International Inc. is the worldwide provider of on-demand software solutions for managing digital signage networks. Its enterprise-scale application was purpose-built over a 10-year period and is the next generation of digital signage software.
price ($mm)
$5.50*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/6/2011 via BusinessWire

24/7 Real Media, Inc., acquired Panache

synopsis: 24/7 Real Media, Inc., WPP’s marketing technology company, announced its acquisition of Panache®. Panache provides digital video ad fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.
buyer parent:WPP Group, plc
buyer: 24/7 Real Media, Inc.
24/7 Real Media, Inc. provides digital marketing solutions for advertisers and publishers globally by empowering them to reach their target audiences with greater precision and transparency, resulting in better ROI.
target: Panache
Panache provides digital video ad fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2011 via BusinessWire

Adobe Systems Incorporated, acquired Auditude Inc.

synopsis: Adobe Systems Incorporated, announced that it has acquired privately held Auditude Inc., a leader in video ad management and monetization technologies for premium publishers and media companies. Adobe also plans to integrate Auditude with the Adobe Digital Marketing Suite.
buyer: Adobe Systems Incorporated(ADBE:$4,216.26)
For over 25 years, Adobe Systems Incorporated’s award-winning software and technologies have redefined business, entertainment, and personal communications by setting new standards for producing and delivering content that engages people virtually anywhere at anytime.
target: Auditude Inc.
Auditude Inc. is a leader in video ad management and monetization technologies for premium publishers and media companies. It lets premium publishers and media companies efficiently create a high-quality, TV-like, multi-device advertising experience.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/23/2012 via BusinessWire

The Rubicon Project, acquired Mobsmith

synopsis: The Rubicon Project has acquired Mobsmith, a mobile advertising platform. Combining Mobsmith’s mobile solution with Rubicon Project’s real-time trading platform, REVV, comScore 500 publishers and ad buyers will have a single platform and marketplace for buying and selling of both display and mobile ad inventory.
buyer: The Rubicon Project
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market.
target: Mobsmith
Mobsmith is the ultimate turnkey mobile ad-serving platform for premium mobile publishers, ad networks and advertising agencies across the mobile web and iOS, Android, BlackBerry, and Windows Phone 7 mobile applications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/5/2009 via BusinessWire

Handmark Inc., will acquire FreeRange Communications, Inc.

synopsis: Handmark® and FreeRange Communications announced the companies have signed a definitive agreement, under which Handmark will acquire FreeRange Communications, a privately held mobile technology company.
buyer: Handmark Inc.
Handmark is a leading provider of entertainment, information and productivity applications for mobile phones. The company offers a comprehensive range of mobile media solutions for consumers, as well as businesses.
target: FreeRange Communications, Inc.
FreeRange Communications is a mobile technology company with a publishing platform that enables media companies and content publishers to create branded, always-on channels on the handset, make content available on demand to subscribers and increase revenues with mobile advertising and marketing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 8/12/2009 via PR Newswire

Spacial Audio Solutions, LLC will be merged with Ando Media,

synopsis: Spacial Audio and Ando Media announced a merger that will help accelerate the development of the streaming audio marketplace. Spacial Audio has been the leader in providing automation, ad-insertion and an array of other digital services to primarily pure-play webcasters.
buyer: Ando Media
Ando Media is the leading provider of real-time audience measurement and ads management solutions for the internet audio market. Founded in 2004, Ando Media is committed to enabling its clients to monetize their digital assets: audio, online, video and mobile.
target: Spacial Audio Solutions, LLC
An award-winning developer of audio, encoder, ad insertion software and technology, Spacial Audio has provided the backbone for a large number of easily-recognized commercial broadcast and corporate clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/4/2012 via Reuters

Google Inc., will acquire Meebo

synopsis: The world's biggest search engine, Google Inc, will buy Meebo Inc, a startup that helps online publishers connect their websites with social network sites. Meebo is a consumer internet company focused on driving user engagement across the web, reaching approximately half of the U.S. internet population.
buyer: Google Inc.(GOOG:$50,175.00)
Google's innovative search technologies connect millions of people with information every day. Google is a top web property in all major global markets. Google's targeted advertising program provides businesses with measurable results, while enhancing the overall web experience for users.
target: Meebo
Meebo is a consumer internet company focused on driving user engagement across the web. Their flagship product, the Meebo Bar, provides publishers and advertisers a surprisingly simple way to organically weave content engagement and brand experiences into the consumer’s web experience.
price ($mm)
$100
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/9/2011 via BusinessWire

Ignite Technologies, Inc., acquired Abacast, Inc.

synopsis: Ignite Technologies, Inc., the leader in providing secure and scalable Enterprise Content Delivery Solutions, has announced that it has completed a technology asset acquisition with Abacast Inc., to include its live stream peer-to-peer technology and two related patents. Abacast is an online radio and online video service provider.
buyer: Ignite Technologies, Inc.
Ignite Technologies provides the industry’s most secure and scalable Content Delivery Solution enabling customers to efficiently publish, deliver and manage digital assets—from rich media content for communications and training to software patches and virus updates—to anyone, anywhere, at any time.
target: Abacast, Inc.
Abacast is an online radio and online video service provider offering the most complete, integrated suite of streaming, advertising, and analytics services available from a single vendor. Abacast was founded in 2000 and has successfully served hundreds of customers and tens of millions of consumers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/5/2012 via PR Newswire

adShark, Inc. merged with Monster Offers, Inc.,

synopsis: Monster Offers™, a leading Daily Deal analytics provider and aggregator, and Ad Shark, Inc., a leading mobile advertising and content distribution platform company, announced that they have completed a merger of the two companies.
buyer: Monster Offers, Inc.(MONT:$0.27)
Monster Offers is a Daily Deal analytics provider and aggregator, collecting daily deals from multiple sites in local communities across the U.S. and Canada. The company collects and publishes thousands of daily deals and allows consumers to organize these deals by geography or product categories.
target parent: Iconosys, Inc.
target: adShark, Inc.
adShark organizes advertising sales efforts by constructing a robust media and advertising delivery system. adShark's mission is to capitalize on the explosive growth of the mobile marketing industry.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/1/2009 via PR Newswire

Convera Inc., acquired Firstlight ERA

synopsis: Vertical search technology company Convera Corporation has announced the signing of a merger agreement with advertising agency Firstlight Online Limited. The combined new company will bring together the vertical search technology of Convera and the advertising sales and marketing capabilities of Firstlight.
buyer: Convera Inc.(CNVR:$1.34)
Convera is a leading provider of vertical search services for publishers. Based on a semantic index of the Web, Convera enables publishers to generate additional revenue by creating customized search applications for specialist audiences under their own brand.
target: Firstlight ERA
Editorial Related Advertising is the most targeted and cost-effective online marketing tool available - Firstlight E|R|A helps publishers and their advertisers build online presence and generate online revenue.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/12/2009 via BusinessWire

Forbes, Inc., acquired FlipGloss Media, Inc.

synopsis: Forbes Media announced that it has acquired FlipGloss Media and its Digital Glossy Insert™ photo publishing platform. FlipGloss was founded in 2008 to enable premium publishers and advertisers to create and distribute interactive, magazine-style content packages that dramatically increase user engagement and ad performance.
buyer: Forbes, Inc.
Forbes Media encompasses Forbes and Forbes.com, the #1 business site on the Web that reaches more than 18 million people monthly. The company publishes Forbes and Forbes Asia, which together reach a worldwide audience of more than 5.5 million readers.
target: FlipGloss Media, Inc.
FlipGloss™ enables premium publishers and advertisers to create and distribute interactive, magazine-style content packages that dramatically increase user engagement and ad performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
cancelled 8/30/2006 via BusinessWire

NeoMedia Technologies, Inc., cancelled an acquisition of HipCricket, Inc.

synopsis: NeoMedia Technologies, Inc., an innovator in wireless services and patented technologies that provide automatic links to content on the Mobile Internet, has terminated its agreement to acquire HipCricket, Inc., of Essex, Connecticut, a provider of custom mobile marketing solutions to broadcasters and brand marketers.
buyer: NeoMedia Technologies, Inc.(NEOM:$2.27)
NeoMedia Technologies, Inc., is an innovator and international leader in print-to-Internet and other technologies which make information faster and easier to access, with expertise in homeland security and e-authentication applications.
target: HipCricket, Inc.
A leading mobile marketing firm that provides innovative, custom solutions to broadcasters and brand marketers. HipCricket combines senior marketing expertise with state-of-the-art mobile and event marketing technologies to offer clients unprecedented interactivity with their consumer.
price ($mm)
$4.50
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/6/2006 via BusinessWire

Medio Systems, Inc., acquired WebRelevance

synopsis: Medio Systems, Inc., the leader in mobile search, announced the acquisition and successful integration of WebRelevance, the software and services pioneer in contextual advertising. Medio's acquisition of WebRelevance accelerates the development of Medio's advanced mobile advertising platform.
buyer: Medio Systems, Inc.
Medio Systems, Inc. is the preeminent mobile search solution provider. The company combines the latest in patent-pending search, personalization, recommendation and advertising technologies.
target: WebRelevance
WebRelevance is a software and services company focused on using contextual targeting to dramatically improve advertising performance for both advertisers and media sites — simultaneously increasing advertiser ROI and media site revenue.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/13/2013 via BNC Analysis

The McClatchy Company, acquired Tru Measure

synopsis: The McClatchy Co. announced that it has acquired Crested Butte, Colo.-based media measurement and analytics company Tru Measure. Tru Measure provides media companies and their advertising customers with tools and technology to measure and track the effectiveness of digital advertising campaigns and consumer engagement.
buyer: The McClatchy Company(MNI:$1,230.72)
The McClatchy Company is the third-largest newspaper company in the United States and a leading digital publisher dedicated to the values of quality journalism, free expression and community service.
target: Tru Measure
Tru Measure provides media companies and their advertising customers with tools and technology to measure and track the effectiveness of all of their digital advertising campaigns and consumer engagement, regardless of market, medium, and volume of ads placed.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 7/17/2012 via Market Wire

TiVo Inc., will acquire TRA, Inc.

synopsis: TiVo Inc. announced that it has agreed to acquire TRA, Inc., maker of the first and leading platform with the world's largest database that directly links information from the same households as to what viewers watch with what they buy. TRA matches television exposures from 1.5 million TV homes with specific purchase transactions.
buyer: TiVo Inc.(TIVO:$238.18)
TiVo is a global leader in advanced television service offering products on multiple platforms and devices. TiVo offers its service directly to consumers, and also distributes its technology and services through solutions tailored for cable, satellite and broadcasting companies.
target: TRA, Inc.
TRA, Inc. is the leading media marketing and analytics software company whose products help advertisers, agencies and television networks improve advertising targeting, accountability and return on media investment.
price ($mm)
$20
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
*Price paid does not equal Enterprise Value as the buyer aqcuired less than 100% of target

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Geography
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LaunchRock
LaunchRock
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EBITDA ($mm)
EBIT ($mm)
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Taurad, LLC
Taurad, LLC
Taurad, LLC engages in ecommerce in the social media industry. Its proven methodologies and custom built software solutions are designed to drive traffic, generate sales and create additional revenue centers for its clients and partners.
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rev ($mm)
EBITDA ($mm)
EBIT ($mm)
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Ticker:
 
 
 
 
 
 
 
 
TextDigger
TextDigger
TextDigger is a venture capital-backed, Silicon Valley start-up developing both horizontal and vertical semantic search solutions. TextDigger’s tools make Web pages more findable, both to outside search engines and to site visitors, via better search results and related search suggestions.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
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Ticker:
 
 
 
 
 
 
 
 
Clever On Demand
Clever On Demand
Clever On Demand’s mission is to protect and promote the interests of its clients so that they may earn the greatest return on their unsold online advertising space. NetWorker simplifies the management of unsold ad inventory.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
OpenX Technologies, Inc.
OpenX Technologies, Inc.
OpenX is a leading independent provider of digital advertising technology that enables businesses to manage and maximize their ad revenue. OpenX products provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a breakthrough approach to yield optimization.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Operative, Inc.
Operative, Inc.
Operative is the advertising business management company that gives media industry leaders and their partners the freedom to move fast and forward with solutions that eliminate complexities within the advertising ecosystem.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
ViDM
ViDM
ViDM owns Amplify and Emerge Digital. Amplify is a leading digital technology integration and marketing services company. Emerge Digital is Australia’s only independent private sell-side platform for premium publishers, focused on enabling the Australian and Asian private ad exchange marketplace.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
HANZO
HANZO
HANZO develops products so that media companies and brands can deliver content and interact with consumers via their cellular phones. The company has a portfolio of over 90 brand names and connectivity with all Brazilian mobile operators.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: MWIS
 
 
 
 
 
 
 
 
m-Wise, Inc.
m-Wise, Inc.
Founded in 2000, m-Wise has established itself as a leading international provider of enabling technologies for the mobile entertainment and marketing industries. m-Wise is the developer of the MOMA ("Mobile Originated Message Access") content management and service delivery platform.
year
2011
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
BLiNQ Media LLC
BLiNQ Media LLC
BLiNQ Media is a Social Engagement Advertising company. BLiNQ develops and markets industry-leading advertising technology and services that engage consumers to build brands across social networks like Facebook.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
MyBuys, Inc
MyBuys, Inc
MyBuys is the leading provider of personalized recommendations for multi-channel retailers. The company builds deep profiles based on each individual shopper's behavior, then uses a patented portfolio of algorithms and real-time optimization to deliver the most relevant recommendations.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
PubMatic
PubMatic
PubMatic’s ad management and monetization technology combines an impression-level ad auction, the most comprehensive brand protection tools, and enterprise ad operations support to give the Web’s top publishers the most control over their revenue and brand.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
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  • watch
Ticker:
 
 
 
 
 
 
 
 
The Rubicon Project
The Rubicon Project
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
VerveLife
VerveLife
VerveLife creates, builds and manages digital music promotions and digital music delivery for brands and digital music providers including digital music stores, virtual worlds, online retailers and music apps.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
YCD Multimedia
YCD Multimedia
YCD Multimedia provides marketers with a set of tools to manage, distribute and target digital media within the retail environment. YCD’s flexible platform helps retailers ensure a measurable impact on their business.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
OpenX Technologies, Inc.
OpenX Technologies, Inc.
OpenX is a leading independent provider of digital advertising technology that enables businesses to manage and maximize their ad revenue. OpenX products provide a comprehensive Software-as-a-Service platform by combining ad serving, an ad exchange and a breakthrough approach to yield optimization.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Operative, Inc.
Operative, Inc.
Operative is the advertising business management company that gives media industry leaders and their partners the freedom to move fast and forward with solutions that eliminate complexities within the advertising ecosystem.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
React2Media, LLC
React2Media, LLC
React2Media is an online marketing and advertising platform specializing in customer acquisition, lead generation and branding solutions. Their in-house proprietary technologies have been designed from the ground up to deliver industry leading targeting (iSense) and brand protection (Site Screen).
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
ViDM
ViDM
ViDM owns Amplify and Emerge Digital. Amplify is a leading digital technology integration and marketing services company. Emerge Digital is Australia’s only independent private sell-side platform for premium publishers, focused on enabling the Australian and Asian private ad exchange marketplace.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
HANZO
HANZO
HANZO develops products so that media companies and brands can deliver content and interact with consumers via their cellular phones. The company has a portfolio of over 90 brand names and connectivity with all Brazilian mobile operators.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
PubMatic
PubMatic
PubMatic’s ad management and monetization technology combines an impression-level ad auction, the most comprehensive brand protection tools, and enterprise ad operations support to give the Web’s top publishers the most control over their revenue and brand.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
The Rubicon Project
The Rubicon Project
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
VerveLife
VerveLife
VerveLife creates, builds and manages digital music promotions and digital music delivery for brands and digital music providers including digital music stores, virtual worlds, online retailers and music apps.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Godengo, Inc.
Godengo, Inc.
Godengo, Inc. provides publishers with robust online products and digital advertising platforms. These products and services enable publishers to offer their content to their loyal readers through a variety of different media formats.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Spacial Audio Solutions, LLC
An award-winning developer of audio, encoder, ad insertion software and technology, Spacial Audio has provided the backbone for a large number of easily-recognized commercial broadcast and corporate clients.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Meebo
Meebo
Meebo is a consumer internet company focused on driving user engagement across the web. Their flagship product, the Meebo Bar, provides publishers and advertisers a surprisingly simple way to organically weave content engagement and brand experiences into the consumer’s web experience.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: SEAC
 
 
 
 
 
 
 
 
SeaChange International
SeaChange International
SeaChange International is a leading provider of software applications, services and integrated solutions for video-on-demand (VOD), digital advertising, and content acquisition monetization and management.
year
2012
rev ($mm)
$197.71
EBITDA ($mm)
$21.19
EBIT ($mm)
$7.66
Net Income ($mm)
Employees
1153
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Clever On Demand
Clever On Demand
Clever On Demand’s mission is to protect and promote the interests of its clients so that they may earn the greatest return on their unsold online advertising space. NetWorker simplifies the management of unsold ad inventory.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Verve Wireless, Inc.
Verve Wireless, Inc.
Verve Wireless, Inc. monetizes local mobile media. Its solutions help local media companies monetize their mobile inventory and enable advertisers to reach a valuable, premium audience where they live, work and play.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
BurrellesLuce
BurrellesLuce
BurrellesLuce helps communication professionals maximize their media relations results through a full range of planning, monitoring and measurement services. The company’s online platform, BurrellesLuce 2.0, enables clients to view press clippings, target and connect with journalists and bloggers.
year
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch

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