Like SponsorHub

closed 9/25/2015 via PR Newswire

Rentrak Corporation, acquired SponsorHub

synopsis: Rentrak, the leader in precisely measuring movies and TV everywhere, announced it has acquired SponsorHub. The company is a premiere Big Data platform for the sports and entertainment industry, offering proprietary social media measurement for sports, political and advertising brands.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. "
target: SponsorHub
SponsorHub provides elegant yet powerful enterprise-grade software tools to help brands measure their most important sports and entertainment campaigns.
price ($mm)
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closed 11/12/2015 via BNC Analysis

Teamer, acquired Club Website Ltd.

synopsis: Irish sports technology company Teamer has acquired UK-based football club website provider Club Website. Club Website is the UK’s largest grassroots football social network, allowing any football team, club or league to manage their activity online.
buyer: Teamer
Teamer is an online team management system created and designed to take the hassle out of managing any sports team. Founded by internet professionals with extensive experience of team captaincy, Teamer uses the web to significantly decrease the amount of time it takes to get your team on the field. "
target: Club Website Ltd.
Club Website is the UK’s largest grassroots football social network with over 39,000 teams, 500 leagues and 1.6 million users using their services on a monthly basis. The services they provide allow any football team, club or league to manage their activity online.
price ($mm)
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closed 5/16/2018 via GlobeNewswire

Battery Ventures, acquired Stretch Internet

synopsis: CE Holdco, LLC, a portfolio company of Battery Ventures, a global technology-focused investment firm, has completed the acquisition of Stretch Internet LLC, the #1 streaming provider in the U.S. collegiate athletic space, catering to 40% of the 1,300+ four-year schools in the major athletics organizations (NCAA and NAIA).
buyer: Battery Ventures
Battery Ventures is a global technology-focused investment firm pursuing the most promising companies and ideas. Founded in 1983, the firm makes venture-capital and private-equity investments from its offices in Boston, Silicon Valley, London and Israel. "
target: Stretch Internet
Stretch Internet LLC, located in Gilbert, Arizona, is the #1 streaming provider in the U.S. collegiate athletic space, catering to 40% of the 1,300+ four-year schools in the major athletics organizations (NCAA and NAIA) and partnering with 32% of all collegiate conferences.
price ($mm)
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closed 8/13/2020 via Company Press Release

Transfermarkt.de, acquired SCOUTASTIC GmbH

synopsis: Transfermarkt GmbH & Co. KG acquires 50.1 percent of the shares in SCOUTASTIC GmbH, which is a subsidiary of JUST ADD AI GmbH. SCOUTASTIC is the central platform for the planning and management of all scouting activities. SCOUTASTIC's AI-based data analysis allows sports clubs to optimize their player observation and talent screening.
buyer parent: Axel Springer SE
buyer: Transfermarkt.de
With its online presence Transfermarkt.de and with the country portals Transfermarkt.at (Austria) and Transfermarkt.ch (Switzerland), Transfermarkt GmbH & Co. KG is one of the largest sports sites in the German-speaking Internet. "
target parent: JUST ADD AI GmbH
target: SCOUTASTIC GmbH
SCOUTASTIC is the central platform for the planning and management of all scouting activities. SCOUTASTIC's AI-based data analysis allows sports clubs to optimize their player observation and talent screening.
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closed 8/26/2020 via Company Press Release

PrestoSports Inc., acquired ScoreShots

synopsis: PrestoSports, the leading all-in-one sports technology platform in college athletics, announced the strategic acquisition of ScoreShots, the market leader in infographic and motion graphics for athletics. ScoreShots enables teams to create branded scroll-stopping social graphics in seconds.
buyer parent: Clubessential LLC
buyer: PrestoSports Inc.
PrestoSports, founded in 2002, is a leading provider of athletic content management software to colleges and conference offices. It markets solutions for website design and hosting, live stats, award management, merchandising, officiating and photo hosting. "
target: ScoreShots
ScoreShots is the market leader in infographic and motion graphics for athletics. ScoreShots, headquartered in Fayetteville, NC, has developed a powerful graphics engine that generates high-quality motion graphics and videos which can then be posted to a school’s social media channels and websites.
price ($mm)
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closed 9/28/2017 via PE Hub

Clubessential LLC, acquired PrestoSports Inc.

synopsis: Clubessential, the leading provider of management solutions to the private club industry, has acquired PrestoSports Inc. PrestoSports is a leading provider of technology to colleges and conference offices used for designing, building and maintaining official athletic websites, sports statistics, sports camp management and live event broadcasting.
buyer parent: Battery Ventures
buyer: Clubessential LLC
Founded in 2002, Clubessential provides a full suite of membership and club management solutions to country, golf, city, yacht, and other private clubs. The Clubessential Suite consists of website, mobile apps, accounting, point-of- sale, CRM and reservations software solutions. "
target: PrestoSports Inc.
PrestoSports, founded in 2002, is a leading provider of athletic content management software to colleges and conference offices. It markets solutions for website design and hosting, live stats, award management, merchandising, officiating and photo hosting.
price ($mm)
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closed 6/27/2018 via BNC Analysis

mktg, inc., acquired Klip Desk Holdings Pty Ltd

synopsis: Dentsu Aegis Network (DAN) has acquired Melbourne-based Klip Desk – a new technology business. Founded by Aaron Tobin, Klip Desk is b2b enterprise software that enables sports rights owners to automate real time delivery and commercialisation of their highlights via a product called Klip Studio.
buyer parent: Dentsu Inc.
buyer: mktg, inc. (CMKG:$134.90)
MKTG, part of the Dentsu Aegis Network, is a global lifestyle marketing agency that specializes in delivering strategic, business-oriented marketing solutions for leading brands via sport and entertainment consulting, live experiences, retail marketing, enterprise/B2B engagement, and more. "
target: Klip Desk Holdings Pty Ltd
Melbourne-based Klip Desk is B2B enterprise software that enables sports rights owners to automate real time delivery and commercialisation of their highlights via a product called Klip Studio. It also provides Klip Logic to effectively understand the value of sponsorship within these highlights.
price ($mm)
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announced 7/18/2019 via PR Newswire

Vobile, Inc., will purchase RightsID and ChannelID from ZEFR, Inc.

synopsis: Vobile Group, the leading choice for the protection, measurement and monetization of video content, announced an agreement under which Vobile will acquire the RightsID, a copyright management business, and ChannelID, a YouTube channel management business, from ZEFR, the leading contextual targeting platform for brands.
buyer: Vobile, Inc. (SEHK:3738:$15.23)
Vobile is the premier, trusted provider for protecting, measuring and monetizing online video content. They create technology solutions for content owners and distributors through their SaaS platform. With Vobile, users can reduce infringement-related revenue loss and increase video distribution. "
seller: ZEFR, Inc.
Zefr’s platform develops nuanced, dynamic targeting on the most brand-relevant videos for YouTube. Zefr owns RightsID, a copyright management business, and ChannelID, a YouTube channel management business.
price ($mm)
$90
rev ($mm)
$40
EBITDA ($mm)
EV / rev
2.3x
EV / EBITDA
closed 11/6/2007 via BusinessWire

Flash Seats, acquired Vertical Alliance

synopsis: Flash Seats™, which revolutionized the secondary resale ticketing marketplace via paperless electronic ticketing technology and integrated relationship marketing tools, has acquired Dallas-based Vertical Alliance, which offers the most advanced primary ticketing solution available.
buyer: Flash Seats
Flash Seats™offers an innovative, cutting-edge solution combining electronic venue access, a branded marketplace for electronic event access rights, and a retail-class behavioral marketing system for the sports and entertainment industries. "
target: Vertical Alliance
Vertical Alliance offers a single integrated ticketing solution that increases venue yield per event while building customer loyalty. Integrate your ticketing (event and parking), merchandising and eCommerce. One platform. One universal database.
price ($mm)
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closed 5/2/2013 via BNC Analysis

Jive Software, acquired CLARA ehf

synopsis: Jive Software announced that they've acquired the Icelandic startup, Clara. The reported price was approximately €6.8 million. CLARA produces community analytics tools that allow businesses to understand, monitor, and engage with their members on online platforms. They have 16 people distributed between San Francisco, London, and Reykjavik.
buyer: Jive Software (JIVE:$204.09)
Jive is the pioneer and world’s leading provider of social business solutions. Their products apply powerful technology that helps people connect, communicate and collaborate to get more work done and solve the biggest business challenges. "
target: CLARA ehf
CLARA ehf provides CLARA Insight, a community analytics tool for community managers. Its solution enables community managers to improve their efficiency by analyzing sentiment and trending discussions, and marketing managers to get insights into their community with actionable metrics.
price ($mm)
$8.86
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 12/19/2018 via BNC Analysis

YouGov plc, acquired Portent.IO

synopsis: YouGov, an international, full-service research company, has acquired Portent.IO, a UK-based, comprehensive social analytics platform for the film and television industry. Portent.IO combines A.I. with digital, social, survey and marketing data to create insights, recommendations and strategies for their clients.
buyer: YouGov plc (AIM:YOU:$203.56)
YouGov is an international, full-service research company primarily using online panels to provide quantitative and qualitative research across a range of industries, including consumer products, financial services, public sector, technology and telecom and media. "
target: Portent.IO
Portent.IO is a UK-based, comprehensive social analytics platform for the film and television industry. Portent.IO combines A.I. with digital, social, survey and marketing data to create insights, recommendations and strategies for their clients.
price ($mm)
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closed 11/11/2020 via PR Newswire

Visaic, Inc., acquired Yare Media Group Inc.

synopsis: Visaic, Inc., a provider of cloud-based content delivery solutions announced the acquisition of successful Vancouver-based streaming platform company YARE Media. Yare provides solutions to address changing content distribution models in entertainment.
buyer: Visaic, Inc.
Formed by a team of streaming industry veterans, Visaic operates a live and on-demand over-the-top (OTT) platform for distribution and monetization of content worldwide and offers cinemas a rich portfolio of live internationally recognized sports and events such as: soccer, basketball, and more. "
target: Yare Media Group Inc.
Yare is a streaming media company headquartered in Vancouver, BC. Yare provides solutions to address changing content distribution models in entertainment. The company focuses on helping organizations implement market strategies that generate new over-the-top (OTT) digital revenues.
price ($mm)
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closed 10/24/2018 via BNC Analysis

Club Assistant, LLC, acquired Strive Swim

synopsis: Club Assistant, an online swim club and team management software solution, has acquired Strive, a smart and easy to use club assistant software solution for swimming practice. Strive allows users to intelligently plan practices in less time.
buyer: Club Assistant, LLC
Club Assistant is an online swim club and team management software solution. Club Assistant allows clubs to manage their membership, billing, email, reports and calendars. Their software can also be used for water polo, martial arts, volleyball, biking, running and more. "
target: Strive Swim
Founded in 2016, Strive is a smart and easy to use club assistant software solution for swimming practice. Strive allows users to intelligently plan practices in less time. Strive's software uses adaptive algorithms and artificial intelligence to continually improve and make planning simple.
price ($mm)
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closed 1/30/2019 via BNC Analysis

FanAI, acquired Waypoint Media

synopsis: FanAI, an audience analysis platform for esports and streaming, is buying New York-based Waypoint Media to improve its analytics tools for esports players and streamers. Waypoint Media provides the Information and tools necessary to make spending decisions in the complex Esports media landscape.
buyer: FanAI
FanAI is an audience analysis platform for esports and streaming. The FanAI platform is the leading esports audience monetization platform, built to help better identify, understand, and reach fans in order to sell more sponsorships and ultimately drive more revenue. "
target: Waypoint Media
Waypoint Media provides the Information and tools necessary to make spending decisions in the complex Esports media landscape. Explore engagement across over 1.2 million channels and track unique viewership, audience movement, and overlap for a true understanding of the esports ecosystem.
price ($mm)
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closed 3/14/2019 via Company Press Release

Lightstream, Inc., acquired Arsenal.gg

synopsis: Lightstream, an innovator in live streaming technology, has acquired Arsenal.gg, the industry-leading discovery and analytics tool for live video game streaming content. Lightstream delivers innovative, creative broadcasting technology and products that empower storytellers and address the biggest challenges streamers and content creators face.
buyer: Lightstream, Inc.
Lightstream is a Chicago-based startup built with a true passion for live video production, gaming and supporting the explosive growth of creators and their communities. Its cloud-based technology and products transform difficult technical hurdles into streamlined workflows. "
target: Arsenal.gg
Arsenal.gg is a live streaming data and analytics platform. For individual creators, it delivers free performance statistics and insights to grow their channels.
price ($mm)
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closed 11/18/2020 via Company Press Release

Eventbrite, acquired ToneDen

synopsis: Eventbrite, Inc., a global self-service ticketing and experience technology platform, has acquired ToneDen, a self-service social-marketing platform. ToneDen helps creators, live events and e-commerce companies reach and sell to their audiences online. The platform features playbooks, Facebook messaging solutions, and web marketing tools.
buyer: Eventbrite (EB:$162.01)
Eventbrite is a global ticketing and event technology platform. Eventbrite’s unique and powerful platform enables creators of all shapes and sizes with tools and resources to seamlessly plan, promote, and produce live events around the world. "
target: ToneDen
ToneDen is a self-service social-marketing platform. ToneDen helps creators, live events and e-commerce companies reach and sell to their audiences online. The platform features playbooks, Facebook messaging solutions, and web marketing tools to help users build and grow a lasting brand online.
price ($mm)
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closed 10/5/2016 via PR Newswire

TuneCore, acquired JustGo

synopsis: TuneCore, the leading digital music distribution and publishing administration provider, announced the acquisition of JustGo and the launch of TuneCore Social, an all-in-one social media management and analytics tool for musicians that is free to use for all of its distribution customers in the U.S., Canada, UK and Australia markets.
buyer parent: Believe Digital
buyer: TuneCore
TuneCore brings more music to more people, while helping musicians and songwriters increase money-earning opportunities and take charge of their own careers. Their TuneCore Music Distribution services help artists, labels and managers sell their music through iTunes, Amazon Music, and more. "
target: JustGo
Founded in 2013, JustGo is a social media and audience management platform for creators. They are able to seamlessly publish content to and blend the data aggregation of multiple platforms into a comprehensive view of what social media content is working well with one’s audience.
price ($mm)
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closed 10/29/2020 via BusinessWire

Branded Entertainment Network, acquired TubeBuddy

synopsis: BEN, the entertainment AI company, has acquired TubeBuddy, the largest platform to help YouTube creators optimize their audience and channel growth. With the acquisition of TubeBuddy, BEN will extend its resources directly to the creator community, helping them to grow and monetize their content initiatives.
buyer: Branded Entertainment Network
BEN Group is an entertainment AI company that places brands into influencer, streaming, TV, music, and film content. BEN Group consists of the world’s largest influencer marketing business, the world’s largest product placement agency, and Greenlight, a global rights and licensing business. "
target: TubeBuddy
TubeBuddy has become the largest platform for YouTube channel management, optimization, and audience growth, helping millions of creators with a wide range of tools, including keyword research, thumbnail generation, A/B testing, bulk processing, and advanced analytics.
price ($mm)
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closed 8/8/2018 via BNC Analysis

Patreon, acquired Memberful

synopsis: Patreon, a company which allows creators to earn an income through patron memberships, has announced that it is acquiring Memberful, a software company which lets artists and content creators add memberships to their existing platforms.
buyer: Patreon
Patreon is a membership platform that provides business tools for creators to run a subscription content service, as well as ways for artists to build relationships and provide exclusive experiences to their subscribers, or "patrons." "
target: Memberful
Memberful is a software company which lets artists and content creators add memberships to their existing platforms. Memberful is a service for independent creators, educators, and publishers who prefer to have complete control over their membership program.
price ($mm)
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closed 2/9/2016 via Market Wire

Pocket Games, Inc., acquired Viximo, Inc.

synopsis: Pocket Games, a video game development and testing company focused on full-spectrum game testing and the acquisition and growth of innovative IP in the video game space, acquired Viximo, a social gaming platform that empowers social networks and game developers to capitalize on social application and gaming opportunities.
buyer: Pocket Games, Inc. (OTCPK:PKGM:$0.06)
Pocket Games, Inc. is a video game development and testing company focused on full-spectrum game testing and the acquisition and growth of innovative IP in the video game space. . "
target: Viximo, Inc.
Viximo, Inc. empowers social networks and game developers to capitalize on social application and gaming through its "write once, deploy everywhere" social gaming platform. Viximo's platform is complete with social tools, payment options, one click purchasing and a robust virtual currency system.
price ($mm)
$3.50
rev ($mm)
EBITDA ($mm)
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closed 9/25/2015 via PR Newswire

Rentrak Corporation, acquired SponsorHub

synopsis: Rentrak, the leader in precisely measuring movies and TV everywhere, announced it has acquired SponsorHub. The company is a premiere Big Data platform for the sports and entertainment industry, offering proprietary social media measurement for sports, political and advertising brands.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. "
target: SponsorHub
SponsorHub provides elegant yet powerful enterprise-grade software tools to help brands measure their most important sports and entertainment campaigns.
price ($mm)
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closed 1/27/2016 via PR Newswire

Rentrak Corporation, acquired Hollywood Software Inc.

synopsis: Rentrak, the leader in precisely measuring movies and TV everywhere, announced it has acquired Hollywood Software, Inc. (HSI), a Los Angeles-based company that develops enterprise software for managing key elements of the digital movie distribution and exhibition industries.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. "
target: Hollywood Software Inc.
Hollywood Software partners with Hollywood movie studios, independent movie distributors, and exhibitors by bringing enterprise software to the marketplace to run their distribution and exhibition businesses.
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closed 2/1/2016 via PR Newswire

Rentrak Corporation merged with comScore, Inc.,

synopsis: comScore, Inc., a global media measurement and analytics company, and Rentrak Corporation announced that the completion of their merger. Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information.
buyer: comScore, Inc. (SCOR:$368.82)
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. "
target: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere.
price ($mm)[EV]
$798 [$719]
rev ($mm)
$108
EBITDA ($mm)
EV / rev
7.1x
EV / EBITDA
closed 9/25/2015 via PR Newswire

Rentrak Corporation, acquired SponsorHub

synopsis: Rentrak, the leader in precisely measuring movies and TV everywhere, announced it has acquired SponsorHub. The company is a premiere Big Data platform for the sports and entertainment industry, offering proprietary social media measurement for sports, political and advertising brands.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. "
target: SponsorHub
SponsorHub provides elegant yet powerful enterprise-grade software tools to help brands measure their most important sports and entertainment campaigns.
price ($mm)
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closed 2/5/2015 via PR Newswire

Vobile, Inc., purchased PPT Business from Rentrak Corporation

synopsis: Vobile announced it has acquired the Pay-Per-Transaction (PPT) business from Rentrak, a leader in precisely measuring movies and TV everywhere. The PPT revenue sharing system enables retailers everywhere to increase both the depth and breadth of their video inventory, better satisfy customer demand, and more effectively compete in the marketplace.
buyer: Vobile, Inc. (SEHK:3738:$15.23)
Vobile is the worldwide leader in video and audio content protection, measurement and monetization services. Its patented core VDNA technologies enable fully automated identification, tracking and management of any video and audio content with high accuracy and scalability. "
seller: Rentrak Corporation (RENT:$115.67)
Rentrak is a leader in precisely measuring movies and TV everywhere. Their Pay-Per-Transaction (PPT) revenue sharing system enables retailers everywhere to increase both the depth and breadth of their video inventory, better satisfy customer demand, and more effectively compete in the marketplace.
price ($mm)
$7.00
rev ($mm)
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closed 12/1/2014 via PR Newswire

Rentrak Corporation, purchased U.S. Television Measurement Business from Kantar Media

synopsis: Rentrak announced it has completed the acquisition of the U.S. television measurement business of WPP's Kantar business unit. The transaction includes Kantar Media's customer contracts and customer relationships involved in U.S. television measurement.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere. "
seller parent: WPP Group, plc
seller: Kantar Media
Kantar Media's U.S. television measurement business includes customer contracts and customer relationships involved in U.S. television measurement, services that focus on digital media, and advertising expenditure and purchase data.
price ($mm)
$128
rev ($mm)
$16
EBITDA ($mm)
EV / rev
7.8x
EV / EBITDA
closed 8/20/2013 via PR Newswire

Rentrak Corporation, acquired iTVX Inc.

synopsis: Rentrak, the leader in precisely measuring movies and TV everywhere, serving the advertising, television and movie industries, announced it has acquired iTVX, the global leader in measuring branded entertainment analytics, insights and research across TV, Movies, Internet and Social Media.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak Corporation is an industry-advancing media measurement and research company, serving the most recognizable names in the entertainment industry. Reaching across numerous platforms, Rentrak provides unique and actionable insight for their clients and partners. "
target: iTVX Inc.
iTVX is the global leader in measuring branded entertainment analytics, insights and research across TV, Movies, Internet and Social Media.They serve some of the largest advertisers with advanced analytics for branded entertainment in TV and digital media.
price ($mm)
$0.71
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 2/1/2010 via PR Newswire

Rentrak Corporation, acquired Nielsen EDI

synopsis: Rentrak Corporation, the leader in multi-screen media measurement serving the advertising and entertainment industries, announced the company has completed the acquisition of Nielsen EDI from The Nielsen Company, expanding Rentrak's leadership position as the leading provider of real-time domestic and international box office information.
buyer: Rentrak Corporation (RENT:$115.67)
Rentrak Corporation is an industry-advancing media measurement and research company, serving the most recognizable names in the entertainment industry. Reaching across numerous platforms, Rentrak provides unique and actionable insight for our clients and partners. "
target parent: Valcon Acquisition BV
target: Nielsen EDI
Nielsen EDI is global leader in measurement, information and research solutions for the motion picture industry, providing up-to-the minute box office information around the globe in real time, on an hourly basis.
price ($mm)
$1.82
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/18/2018 via PR Web

VideoAmp, acquired IronGrid Data Services, Inc.

synopsis: VideoAmp, a software and data solutions company, acquired IronGrid Data Services. IronGrid is a big data technology firm that provides technology platforms, marketers and media companies with access to secure and privacy-compliant TV Viewership data from the nation’s leading multichannel video programming distributors and connected TV providers.
buyer: VideoAmp
VideoAmp is the software and data solutions company powering the convergence of linear TV and digital advertising. Their software solutions enable marketers and content owners to plan, transact, and measure deduplicated audiences across digital video, OTT, connected and linear TV advertising. "
target: IronGrid Data Services, Inc.
IronGrid Data Services is a big data technology firm that provides technology platforms, marketers and media companies with access to secure, anonymized, and privacy-compliant TV Viewership data from the nation’s leading multichannel video programming distributors and connected TV providers.
price ($mm)
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closed 9/12/2017 via BNC Analysis

Wicks Group of Companies, acquired Screen Engine/ASI

synopsis: Screen Engine / ASI announced that The Wicks Group, a private investment firm, has completed a majority recapitalization of the company. Based in Los Angeles, Screen Engine is a research and analytics firm focused on maximizing market potential while assessing risk for clients in the entertainment and media industries.
buyer: Wicks Group of Companies
The Wicks Group of Companies is a private equity firm that invests in lower-middle-market companies operating in the information, education and media industries. The firm uses a consistent investment strategy, partnering with experienced management teams to build businesses through acquisitions. "
target: Screen Engine/ASI
Based in Los Angeles, Screen Engine is a research and analytics firm focused on maximizing market potential while assessing risk for clients in the entertainment and media industries.
price ($mm)
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closed 7/14/2017 via PR Newswire

Stagwell Group, purchased TV Pilot Testing Assets from The Nielsen Company, Inc.

synopsis: The Stagwell Group, a registered investment advisory company, announced its acquisition of certain assets from Nielsen related to television pilot products and services, including pilot testing services and the promotional testing and consumer tracking of those pilots.
buyer: Stagwell Group
Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, East West, Elektra, Fueled By Ramen, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros. and Word, as well as Warner/Chappell Music. "
seller: The Nielsen Company, Inc. (NLSN:$6,309.00)
The acquisition includes certain assets from Nielsen related to television pilot products and services, including pilot testing services and the promotional testing and consumer tracking of those pilots.
price ($mm)
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closed 10/26/2016 via BusinessWire

Kohlberg & Company, LLC, acquired MarketCast

synopsis: MarketCast, LLC, the leading provider of strategic insights and data analytics to marketers and researchers in the global entertainment industry, announced that Kohlberg & Company LLC, has acquired the ownership interest in MarketCast held by RLJ Equity Partners, LLC and State Street Global Advisors.
buyer: Kohlberg & Company, LLC
Kohlberg & Company is a leading private equity firm with over 25 years of successful experience executing transformational strategies enabling middle market companies to enhance business efficiency, breadth, growth and scale. "
target parent: The RLJ Companies
target: MarketCast
Based in Los Angeles, with offices in New York, Boston, and London, MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry.
price ($mm)
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closed 9/29/2016 via Company Press Release

EurodataTV Worldwide, acquired TAPE Consultancy Ltd.

synopsis: EurodataTV Worldwide, the international audience analysis division of Mediamétrie, has acquired a 52% stake in TAPE Consultancy. TAPE’s primary focus is television programme content, and studying in depth the connection and interaction between content and the audience.
buyer parent: Médiamétrie - SA
buyer: EurodataTV Worldwide
Eurodata TV Worldwide provides audience ratings & telecast details of all TV programs broadcast on 5000 Channels over 5 continents. The information is provided directly by the research institutes which, like Médiamétrie in France, measure daily television audience ratings. "
target: TAPE Consultancy Ltd.
TAPE was founded in 1976, after starting life within an advertising agency. TAPE’s primary focus is television programme content, and studying in depth the connection and interaction between content and the audience.
price ($mm)
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announced 11/16/2015 via PR Newswire

Stagwell Group, will acquire Nielsen National Research Group

synopsis: The Stagwell Group announced its fund, Stagwell Media LLC, has signed a definitive agreement with Nielsen, to acquire National Research Group, provider of critical metrics in the weeks leading up to the release of Hollywood studios' movies. The Stagwell Group is a registered investment adviser and Stagwell Media is a private equity fund.
buyer: Stagwell Group
Stagwell is working to build an investment portfolio of marketing services companies. Their portfolio will only have one or two of each kind of agency from: digital media buying to market research to public relations and beyond to allow for true cooperation. "
target parent: The Nielsen Company, Inc.
target: Nielsen National Research Group
Nielsen National Research Group, Inc. provides market research and consulting services to the entertainment industry. The company engages in the testing of promotional materials, as well as in the marketing of motion pictures for theatrical release.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/1/2016 via PR Newswire

Rentrak Corporation merged with comScore, Inc.,

synopsis: comScore, Inc., a global media measurement and analytics company, and Rentrak Corporation announced that the completion of their merger. Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information.
buyer: comScore, Inc. (SCOR:$368.82)
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. "
target: Rentrak Corporation (RENT:$115.67)
Rentrak is the entertainment and marketing industries' premier provider of worldwide consumer viewership information, precisely measuring actual viewing behavior of movies and TV everywhere.
price ($mm)[EV]
$798 [$719]
rev ($mm)
$108
EBITDA ($mm)
EV / rev
7.1x
EV / EBITDA
announced 8/27/2015 via BNC Analysis

TAM Media Research Pvt. Ltd. will be merged with BARC India,

synopsis: BARC India, the television rating company formed by broadcasters, advertising agencies and advertisers, and TAM India, a television audience measurement analysis company that provides media and consumer insights to various stakeholders of the media and entertainment industry in India, have announced a merger.
buyer: BARC India
BARC (Broadcast Audience Research Council) India is an industry body, to design, commission, supervise and own an accurate, reliable and timely television audience measurement system for India. "
target: TAM Media Research Pvt. Ltd.
TAM Media Research Pvt. Ltd. is a television audience measurement analysis company that provides media and consumer insights to various stakeholders of the media and entertainment industry in India.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/20/2014 via PR Newswire

RLJ Equity Partners, acquired MarketCast

synopsis: RLJ Equity Partners, LLC, an affiliate of The RLJ Companies, announced its acquisition of MarketCast, LLC, a premier provider of strategic insights and analysis to marketers and researchers in the global entertainment industry. MarketCast works in collaboration with clients across the entertainment spectrum to test and optimize their content.
buyer parent: The RLJ Companies
buyer: RLJ Equity Partners
RLJ Equity Partners is a middle-market private equity firm focused on generating long-term capital appreciation by investing in profitable and growing businesses led by strong management teams. "
target parent: Shamrock Capital Advisors, Inc.
target: MarketCast
MarketCast is a leading provider of marketing research services serving the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the spectrum of entertainment companies in the development and execution of their marketing strategies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/22/2014 via BNC Analysis

PrecisionDemand merged with Adap.tv,

synopsis: AOL announced the acquisition of advanced TV audience targeting platform PrecisionDemand, which will be integrated into its Adap.tv system. PrecisionDemand is one of several start-ups and more established researchers that are utilizing Big Data to refine the way advertisers and agencies target TV advertising inventory.
buyer parent: AOL Inc.
buyer: Adap.tv
Adap.tv is the video advertising platform of choice for the world’s largest brands, agencies, publishers and ad networks. A unified, programmatic platform that provides buyers and sellers with automated tools to plan, buy and measure across linear TV and online video. "
target: PrecisionDemand
PrecisionDemand is the first and only TV media agency with a solution for accurately targeting all TV and measuring its impact on sales. We know how to use 1st party data to pull the right levers to harness the promise of TV advertising.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/2/2014 via PR Newswire

Kantar Media, acquired The Data Republic

synopsis: Kantar Media, a world leader in audience research announced the acquisition of The Data Republic, a specialist social TV analytics agency. The acquisition will build on the company's activities in audience measurement and insight in over 60 markets.
buyer parent: WPP Group, plc
buyer: Kantar Media
Kantar Media provides critical information that helps their clients make better decisions about communications. They enable the world's leading brands, publishers, agencies and industry bodies to navigate and succeed in a rapidly evolving media industry. "
target: The Data Republic
The Data Republic is a specialist social TV analytics agency. It has developed a proprietary platform and suite of tools for monitoring and analysing real-time data across social media.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/3/2013 via BNC Analysis

Motion Picture Group, acquired Motion Picture Group

synopsis: Ipsos has sold its theatrical research division the Motion Picture Group (MPG) to a private investment company led by former Motion Picture Group President Vincent Bruzzese. Motion Picture Group offers a wide spectrum of research services covering all aspects of a film’s lifecycle, from pre-production through theatrical release and beyond.
buyer: Motion Picture Group
Motion Picture Group offers products and experience that cover all aspects of a film’s lifecycle, using quantitative and qualitative research, and provide expertise in the areas of production, marketing and distribution for major studios as well as independent production companies and individuals. "
target parent: Ipsos S.A
target: Motion Picture Group
Motion Picture Group offers products and experience that cover all aspects of a film’s lifecycle, using quantitative and qualitative research, and provide expertise in the areas of production, marketing and distribution for major studios as well as independent production companies and individuals.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/12/2012 via BusinessWire

NM Incite, acquired SocialGuide

synopsis: Nielsen, a leading provider of information and insights into what consumers watch and buy, and NM Incite, a joint venture between Nielsen and McKinsey & Company, announced the acquisition of SocialGuide, a leading provider of social TV measurement, analytics and audience engagement solutions.
buyer parent: The Nielsen Company, Inc.
buyer: NM Incite
NM Incite, a joint venture between Nielsen and McKinsey, provides social media software, research and advisory solutions to global Fortune 1000 marketers looking to build strong, differentiated and emotionally-engaging brands. "
target: SocialGuide
SocialGuide is a leading provider of Social TV measurement, analytics and audience engagement solutions. SocialGuide identifies, captures and organizes social buzz from Twitter in real time for every program aired across 232 of the most popular U.S. television channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/8/2012 via PR Web

Shamrock Capital Advisors, Inc., acquired MarketCast

synopsis: MarketCast, a leading global entertainment research firm, announced that it was acquired by Shamrock Capital Growth Fund III. Based in Los Angeles, with a presence in New York, Boston, and London, MarketCast is a leading provider of marketing research services serving the global entertainment industry.
buyer: Shamrock Capital Advisors, Inc.
Shamrock Capital Advisors is a Los Angeles based private equity firm with over $700 million of capital under management. The firm invests exclusively in the media, entertainment, and communications sectors. "
target parent: Reed Elsevier
target: MarketCast
MarketCast is a leading provider of marketing research services serving the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the spectrum of entertainment companies in the development and execution of their marketing strategies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/5/2015 via PR Newswire

Vobile, Inc., purchased PPT Business from Rentrak Corporation

synopsis: Vobile announced it has acquired the Pay-Per-Transaction (PPT) business from Rentrak, a leader in precisely measuring movies and TV everywhere. The PPT revenue sharing system enables retailers everywhere to increase both the depth and breadth of their video inventory, better satisfy customer demand, and more effectively compete in the marketplace.
buyer: Vobile, Inc. (SEHK:3738:$15.23)
Vobile is the worldwide leader in video and audio content protection, measurement and monetization services. Its patented core VDNA technologies enable fully automated identification, tracking and management of any video and audio content with high accuracy and scalability. "
seller: Rentrak Corporation (RENT:$115.67)
Rentrak is a leader in precisely measuring movies and TV everywhere. Their Pay-Per-Transaction (PPT) revenue sharing system enables retailers everywhere to increase both the depth and breadth of their video inventory, better satisfy customer demand, and more effectively compete in the marketplace.
price ($mm)
$7.00
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/13/2017 via BNC Analysis

YouGov plc, acquired Galaxy Research Pty Ltd

synopsis: YouGov Plc, an international market research and data analytics group, has acquired Galaxy Research Pty Ltd, an independent Australian marketing research and strategy planning consultancy. Galaxy Research works with various industries, including consumer goods, PR, service industries, healthcare, not for profit, and government agencies.
buyer: YouGov plc (AIM:YOU:$203.56)
YouGov is an international, full-service research company primarily using online panels to provide quantitative and qualitative research across a range of industries, including consumer products, financial services, public sector, technology and telecom and media. "
target: Galaxy Research Pty Ltd
Galaxy Research is an Australian marketing research and strategy planning consultancy with the skills and infrastructure to conduct a wide variety of projects in Australia and overseas. Galaxy Research works with various industries, including consumer goods, PR, healthcare, not for profit, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/14/2017 via BusinessWire

MarketCast, acquired Fizziology

synopsis: MarketCast, LLC, the preeminent provider of strategic insights and data analytics to marketers and researchers in the global entertainment industry, announced that it has acquired Fizziology LLC, a leading social insights and analytics company in the media and entertainment space.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the entertainment spectrum in the development and execution of their marketing strategies. "
target: Fizziology
Fizziology is an insights and analytics company that uses social media to better understand audiences. It has developed products and services tailored to the needs of the global media and entertainment industry, including casting analysis, marketing performance measurement, and fan identification.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/20/2017 via BusinessWire

Market Track, purchased Canada’s Ad Intel Service from The Nielsen Company, Inc.

synopsis: Market Track, the leader in advertising, eCommerce, brand protection & promotional intelligence solutions, has acquired assets of Nielsen Canada’s Ad Intelligence Service. The acquisition positions Market Track to offer the comprehensive view of the media landscape to Canadian clients, allowing clients to optimize their advertising strategy.
buyer parent: Aurora Capital Group
buyer: Market Track
Market Track is the leading provider of subscription-based advertising, promotions, eCommerce and pricing intelligence solutions in North America. Market Track provides the most comprehensive coverage of key media channels through its monitoring of multi-channel trade and promotional advertising. "
seller: The Nielsen Company, Inc. (NLSN:$6,309.00)
Nielsen Canada’s Ad Intelligence Service (AIS) provides clients with actionable data to compare activity across media categories, allowing clients to tap into historical data. Nielsen is a global performance management firm that provides a detailed understanding of what consumers watch and buy.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/12/2015 via BNC Analysis

MarketCast, acquired Insight Strategy Group

synopsis: MarketCast, a leading provider of marketing research services serving the global entertainment industry, has acquired Insight Strategy Group, a research and strategy agency based in New York City. Insight works mostly in TV and offers segmentation and targeting strategy, product innovation and testing and customer experience strategy.
buyer parent: The RLJ Companies
buyer: MarketCast
MarketCast is a leading provider of marketing research services serving the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the spectrum of entertainment companies in the development and execution of their marketing strategies. "
target: Insight Strategy Group
Insight Strategy Group is a research and strategy firm that inspires its clients to build innovative and impactful experiences for their consumers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/17/2014 via PR Newswire

Kantar Media, acquired IBOPE Media

synopsis: Kantar, the data investment management arm of WPP and one of the world's largest insight, information and consultancy groups, has acquired the majority interest and control of Latin America's leading media measurement business, IBOPE Media.
buyer parent: WPP Group, plc
buyer: Kantar Media
Kantar Media, provides critical information to help clients make better decisions about communications. Services include analysis of paid media opportunities; counsel on brand reputation, corporate management and consumer engagement through owned media. "
target: IBOPE Media
The largest media research company in Latin America, IBOPE Media offers solutions in audience, advertising investment and campaign planning. IBOPE Media renovates itself continuously to follow the evolution of media consumption on the different platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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