Like nToggle

closed 7/17/2017 via GlobeNewswire

The Rubicon Project, acquired nToggle

synopsis: Rubicon Project, the global exchange for advertising, announced that it has acquired nToggle, a technology company that makes it easier and more cost effective for programmatic buyers to find the inventory they’re looking for among the billions of bid requests they receive each day.
buyer: The Rubicon Project (RUBI:$188.11)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
target: nToggle
nToggle delivers heightened efficiency and transparency for buyers and sellers amidst the rapid rise of programmatic advertising. Its algorithm-driven software platform helps supply and demand partners manage the ever expanding bid stream.
price ($mm)
$39
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2017 via BusinessWire

OpenX Technologies, Inc., acquired Mezzobit

synopsis: OpenX, the global leader in quality programmatic advertising, announced that it has completed the acquisition of Mezzobit. Mezzobit allows publishers to track and control how third-party tags and pixels interact with their sites, helping to regain control over critical factors like page performance and data leakage.
buyer: OpenX Technologies, Inc.
OpenX is the global leader in quality programmatic advertising. OpenX is focused on unleashing the full economic potential of digital media companies. "
target: Mezzobit
Mezzobit allows publishers to track and control how third-party tags and pixels interact with their sites, helping to regain control over critical factors like page performance and data leakage.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/3/2019 via GlobeNewswire

Samba TV, acquired Wove Technologies, Inc.

synopsis: Samba TV, the leading provider of global TV data and audience analytics, has acquired Wove, a data integration platform that will strengthen Samba’s advanced data onboarding and activation capabilities, opening the door for advertisers to apply first-party data to targeted connected TV and cross-screen advertising.
buyer: Samba TV
Samba TV is a data and analytics company focused on a next-generation television experience that helps viewers discover and engage with relevant content, and enables brands and agencies to address and measure that engagement effectively. "
target: Wove Technologies, Inc.
Wove is a data integration platform helping brands connect to reach new audiences. Wove has built the world's largest network for marketing partnerships where trusted brands can work together to reach and gain new customers through each other.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/30/2016 via BNC Analysis

NP6 SAS, acquired Ezakus

synopsis: NP6, a company that specializes in SaaS solutions and provides complete expertise in e-marketing, has acquired Ezakus, a company that provides web and mobile predictive targeting campaigns to more than 100 major advertisers.
buyer: NP6 SAS
NP6 which specialises in SaaS solutions, provides complete expertise in e-marketing and bases itself around five key elements: data management, multi-channel marketing, e-CRM programmes, deliverability and advice. "
target: Ezakus
Ezakus provides web and mobile predictive targeting campaigns to more than 100 major advertisers through 150 global Premium Publishers, with a daily reach of +50 million unique users and +1 billion real-time analyzed and targeted touch-points.
price ($mm)
rev ($mm)
$2
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 10/21/2019 via BusinessWire

The Rubicon Project, acquired RTK.IO, INC

synopsis: Rubicon Project, the global exchange for advertising, announced the acquisition of RTK.io, a leading provider of tools and services that bring simplicity and control to header bidding for publishers.
buyer: The Rubicon Project (RUBI:$188.11)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
target: RTK.IO, INC
Founded in 2014 and headquartered in New York City, RTK is a programmatic infrastructure and ad operations company dedicated to making ad tech more efficient. RTK provides publishers with an integrated user interface to configure, install, and implement a complete header bidding solution.
price ($mm)
$11
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/28/2017 via BusinessWire

GTCR, LLC, acquired Simpli.fi

synopsis: GTCR has completed its acquisition of Simpli.fi, a company that provides a programmatic platform that enables the largest buyers of localized advertising, including local media groups and agencies, to execute high volumes of hyper-targeted campaigns across a variety of digital ad formats and device types.
buyer: GTCR, LLC
GTCR is a leading private equity firm focused on investing in growth companies in the Financial Services & Technology, Healthcare, Technology, Media & Telecommunications and Growth Business Services industries. GTCR has invested more than $12 billion in over 200 companies. "
target: Simpli.fi
Simpli.fi is the leader in localized programmatic advertising. Simpli.fi works with the largest buyers of localized advertising, including brands, agencies, local media groups, networks, and trading desks.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/21/2017 via GlobeNewswire

Propel Media, acquired DeepIntent

synopsis: Propel Media, Inc., a performance focused digital media and advertising company, announced its acquisition of DeepIntent Technologies, an integrated data and programmatic buying platform that combines unique insights into user interests and affinities.
buyer: Propel Media (OTCPK:PROM:$64.54)
Propel Media, Inc. is a performance digital media company bringing together video and display advertising across desktop, application and mobile screens to offer advertisers, applications, and web site publishers a robust full-service solution for today’s ever-changing digital landscape. "
target: DeepIntent
DeepIntent is an integrated data and programmatic buying platform that combines unique insights into user interests and affinities with first, second, and third-party data assets in order to reach the highest value audiences for its advertisers.
price ($mm)
$5.00
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/14/2016 via BNC Analysis

Zenterio AB, acquired Adscribe

synopsis: TV technology and services provider Zenterio has acquired the remaining 75% of UK based ad-tech and analytics company Adscribe. AdScribe help TV operators to better understand their customers and in the process open up new revenue opportunities through data and advertising.
buyer: Zenterio AB
Zenterio provides an independent OS for interactive TV aimed at creating an industry standard. Zenterio also offers an intuitive multiscreen UI, a powerful Data Analytics solution, Consulting Services and additional Value Added Services to TV operators. "
target: Adscribe
AdScribe help TV operators to better understand their customers and in the process open up new revenue opportunities through data and advertising. Their cloud-based big data platform facilitates the collection and analysis of TV viewing data across multiple devices.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/5/2012 via Company Press Release

WideOrbit, Inc., acquired OneDomain, Inc.

synopsis: WideOrbit, Inc. acquires OneDomain, Inc., a company that has provides television and radio broadcasters with software solutions that allow sales professionals to analyze ratings and intelligently target their approaches to selling time slots to advertisers.
buyer: WideOrbit, Inc.
WideOrbit is the leading provider of business management software for Media companies. WideOrbit provides innovative, proven solutions for managing the business of broadcast and cable operations – from proposal to order, scheduling to automation, billing and aging. "
target: OneDomain, Inc.
OneDomain was incorporated October 2001 and has provided television and radio broadcasters with software solutions that allow sales professionals to analyze ratings and intelligently target their approaches to selling time slots to advertisers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/22/2013 via BusinessWire

SAXOTECH merged with Digital Technology International,

synopsis: Saxotech and Digital Technology International, leading providers of enterprise software solutions for the global news media industry, jointly announced that the companies are combining their business operations. The new global company will operate under the name NEWSCYCLE Solutions.
buyer parent: Vista Equity Partners
buyer: Digital Technology International
Digital Technology International (DTI) is committed to continuously furnishing the information-publishing industry with cost-effective, trail blazing tools and services that provide management, productivity, and profitability enhancements. "
target: SAXOTECH
SAXOTECH helps media companies meet current and future challenges in the media landscape by providing cost efficient solutions for new business models based on multimedia, multi-channel consumer interaction.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/12/2009 via BusinessWire

Forbes, Inc., acquired FlipGloss Media, Inc.

synopsis: Forbes Media announced that it has acquired FlipGloss Media and its Digital Glossy Insert™ photo publishing platform. FlipGloss was founded in 2008 to enable premium publishers and advertisers to create and distribute interactive, magazine-style content packages that dramatically increase user engagement and ad performance.
buyer: Forbes, Inc.
Forbes Media encompasses Forbes and Forbes.com, the #1 business site on the Web that reaches more than 18 million people monthly. The company publishes Forbes and Forbes Asia, which together reach a worldwide audience of more than 5.5 million readers. "
target: FlipGloss Media, Inc.
FlipGloss™ enables premium publishers and advertisers to create and distribute interactive, magazine-style content packages that dramatically increase user engagement and ad performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/25/2017 via BNC Analysis

The Nielsen Company, Inc., acquired Rhiza

synopsis: Global data firm Nielsen Holdings is acquiring Rhiza Inc., a Shadyside-based company that provides media and consumer analytics software. Rhiza’s web-based advertising research and sales tools make Big Data actionable for the media industry, increasing revenue for both media companies and advertisers.
buyer: The Nielsen Company, Inc. (NLSN:$6,309.00)
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed. "
target: Rhiza
Rhiza’s web-based advertising research and sales tools make Big Data actionable for the media industry, increasing revenue for both media companies and advertisers. Media publishers use Rhiza to arm their salespeople with better tools for selling premium advertising.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/5/2018 via BusinessWire

AppLovin, will acquire MAX

synopsis: AppLovin, a comprehensive mobile gaming platform, announced it has agreed to acquire MAX Inc., an in-app header bidding platform for today's mobile publisher and programmatic advertising ecosystem. Ushering in the next generation of mobile monetization, MAX was founded in 2017 by the same team that brought programmatic to mobile.
buyer: AppLovin
AppLovin offers a comprehensive platform that connects developers of all sizes to billions of global users each month so they can get discovered. Founded in 2012, AppLovin has since grown into a diverse global company that offers solutions for mobile gaming and mobile growth. "
target: MAX
MAX is an in-app header bidding platform for today's mobile publisher and programmatic advertising ecosystem. Ushering in the next generation of mobile monetization, MAX was founded in 2017 by the same team that brought programmatic to mobile.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/21/2019 via GlobeNewswire

Samba TV, acquired Axwave

synopsis: Samba TV, the leading provider of global TV data and audience analytics, acquired Axwave, a company that provides accurate media exposure measurement covering live and recorded TV. Combined with Samba’s AI-driven commercial break detection, Axwave’s workflow for automatic detection builds a foundation for the most accurate TV spot schedule.
buyer: Samba TV
Samba TV is a data and analytics company that helps viewers engage with relevant content and enables agencies to address and measure that engagement effectively. Through software embedded in smart TVs, amplified by set-top boxes and mapped to connected devices, Samba TV amplifies media investment. "
target: Axwave
Axwave provides accurate media exposure measurement covering live and recorded TV. Their workflow for automatic detection, tagging of TV spots and its use of computer vision for logos and brands in linear video builds a foundation for the most accurate, real-time global TV spot schedule.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/4/2017 via BNC Analysis

Comcast Corporation, acquired Watchwith

synopsis: Comcast, an American global telecommunications conglomerate, has acquired Watchwith, a company that has built a video metadata platform that can decipher what’s happening inside a movie, TV show or sporting event.
buyer: Comcast Corporation (CMCSA:$104,254.00)
Comcast Corporation is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is a video, high-speed Internet and phone provider to residential customers under the XFINITY brand and also provides these services to businesses. "
target: Watchwith
Watchwith is the TV industry's standard for time-based (a.k.a. scene based) metadata. TV networks use Watchwith to create, control, and distribute deep metadata about their content. TV service providers use Watchwith data and software to power exciting new video products.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/3/2016 via PR Newswire

Outbrain Inc., acquired Revee

synopsis: Outbrain, the world's leading premium content recommendation platform, announced it has acquired Revee, a technology company that allows publishers to track the revenue value of content in real-time. Revee’s software empowers web publishers to truly monetize their content using analytics, data and insight into content yield and total page revenue.
buyer: Outbrain Inc.
Outbrain is the leading, premium content discovery platform, bringing personalized, relevant online, mobile and video content to audiences while helping publishers understand their audiences through data. Outbrain serves approximately 250 billion personalized content recommendations every month. "
target: Revee
Revee was created to empower web publishers to truly monetize their content using analytics, data and insight into content yield and total page revenue. They build powerful software that will enhance the way digital publishers choose to do business and grow revenue.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/12/2014 via Company Press Release

Ligatus GmbH, acquired Veeseo GmbH

synopsis: Ligatus GmbH, has acquired Veeseo GmbH, the first video relevance engine for large publishers. It matches videos with articles and places them in a customizable widget right in the middle of a page. It gives editors more control and publishers more ad inventory.
buyer parent: Bertelsmann AG
buyer: Ligatus GmbH
Ligatus provides automated delivery and evaluation of performance campaigns. They offer state-of-the-art technologies and products, and continuously improve their self-developed optimization algorithm. "
target: Veeseo GmbH
Veeseo is the first video relevance engine for large publishers. It matches videos with articles and places them in a customizable widget right in the middle of a page. It gives editors more control and publishers more ad inventory.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/24/2021 via Company Press Release

Sinclair Broadcast Group, acquired ZypTV

synopsis: Sinclair Broadcast Group, Inc., one of the largest and most diversified television broadcasting companies in the United states, acquired the remaining 73% interest it did not already own in ZypTV (ZypMedia). ZypTV is a leading demand-side platform (DSP) specializing in executing local media campaigns for media companies and agencies in the U.S.
buyer: Sinclair Broadcast Group (SBGI:$5,943.00)
Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the United states. Sinclair owns and operates, programs or provides sales services to more television stations than anyone and has affiliations with all the major networks. "
target: ZypTV
ZypTV (ZypMedia, Inc.) is an enterprise software company for local advertising. The company has built a proprietary full-stack programmatic media-buying platform using High-Frequency Trading (HFT) principles.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/19/2018 via BusinessWire

iHeartMedia, Inc., will acquire Jelli

synopsis: iHeartMedia, the leading audio company in America which also has a greater reach in the U.S. than any other media outlet, announced it has entered into an agreement to acquire Jelli, Inc., the largest technology platform for the global radio market. Their mission is to create the easiest and fastest way to buy and run audio advertising.
buyer: iHeartMedia, Inc. (OTCPK:IHRT.Q:$3,038.76)
iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month – and with its quarter of a billion monthly listeners, has a greater reach than any other media company in the U.S. "
target: Jelli
Jelli is the largest technology platform for the global radio market. Their mission is to create the easiest and fastest way to buy and run audio advertising. They developed a cloud-based ad platform that enables advertisers and publishers to buy and sell audio advertising programmatically.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2017 via GlobeNewswire

The Rubicon Project, acquired nToggle

synopsis: Rubicon Project, the global exchange for advertising, announced that it has acquired nToggle, a technology company that makes it easier and more cost effective for programmatic buyers to find the inventory they’re looking for among the billions of bid requests they receive each day.
buyer: The Rubicon Project (RUBI:$188.11)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
target: nToggle
nToggle delivers heightened efficiency and transparency for buyers and sellers amidst the rapid rise of programmatic advertising. Its algorithm-driven software platform helps supply and demand partners manage the ever expanding bid stream.
price ($mm)
$39
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/5/2021 via Company Press Release

Magnite, will acquire SpotX, Inc.

synopsis: Magnite, the largest independent sell-side advertising platform, announced that it has entered into a definitive agreement to acquire SpotX from RTL Group. SpotX is one of the leading platforms shaping CTV and video advertising globally. SpotX enables media owners to monetize content across all screens and streams.
buyer: Magnite (RUBI:$188.11)
Magnite is the world’s largest independent sell-side advertising platform. Publishers use Magnite's technology to monetize content across all screens and formats—including desktop, mobile, audio and CTV. Magnite combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. "
target parent: Bertelsmann SE & Co. KGaA
target: SpotX, Inc.
SpotX is the leading video advertising platform shaping digital video and the future of TV globally. The company’s solutions enable media owners to monetize content across all screens and streams while providing advertisers with direct access to brand-safe, premium inventory.
price ($mm)
$1,170
rev ($mm)
$116
EBITDA ($mm)
EV / rev
10.1x
EV / EBITDA
closed 10/21/2019 via BusinessWire

The Rubicon Project, acquired RTK.IO, INC

synopsis: Rubicon Project, the global exchange for advertising, announced the acquisition of RTK.io, a leading provider of tools and services that bring simplicity and control to header bidding for publishers.
buyer: The Rubicon Project (RUBI:$188.11)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
target: RTK.IO, INC
Founded in 2014 and headquartered in New York City, RTK is a programmatic infrastructure and ad operations company dedicated to making ad tech more efficient. RTK provides publishers with an integrated user interface to configure, install, and implement a complete header bidding solution.
price ($mm)
$11
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2017 via GlobeNewswire

The Rubicon Project, acquired nToggle

synopsis: Rubicon Project, the global exchange for advertising, announced that it has acquired nToggle, a technology company that makes it easier and more cost effective for programmatic buyers to find the inventory they’re looking for among the billions of bid requests they receive each day.
buyer: The Rubicon Project (RUBI:$188.11)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
target: nToggle
nToggle delivers heightened efficiency and transparency for buyers and sellers amidst the rapid rise of programmatic advertising. Its algorithm-driven software platform helps supply and demand partners manage the ever expanding bid stream.
price ($mm)
$39
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2015 via BusinessWire

The Rubicon Project, acquired Chango

synopsis: The advertising company Rubicon Project said that it has bought Canadian start-up Chango. With the acquisition, Rubicon is looking to build its premium ad marketplace through Chango’s so-called intent marketing technology, which delivers ads based on a consumer’s intent — implicit or explicit — to buy a particular product or service.
buyer: The Rubicon Project (RUBI:$188.11)
Rubicon Project is a leading technology company automating the buying and selling of advertising. Rubicon Project has engineered one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions within milliseconds each month. "
target: Chango
Chango is a programmatic advertising company, purpose-built for the marketer. Chango uses exclusive intent data and technology to create relevant and timely advertising campaigns that produce rich customer insights.
price ($mm)
$122
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/17/2014 via PR Newswire

The Rubicon Project, acquired iSocket, Inc.

synopsis: Rubicon Project, a leader in advertising automation announced it is expanding its direct order automation technology and consolidating the automated guaranteed market with the acquisition of iSocket. iSocket is a technology platform purpose-built to simplify the buying and selling of inventory.
buyer: The Rubicon Project (RUBI:$188.11)
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market. "
target: iSocket, Inc.
iSocket is a technology platform purpose-built to simplify the buying and selling of fixed price, premium, reserved inventory. iSocket For Publishers (iFP) sales automation and programmatic direct tools allow top publisher sales teams to focus on relationships and strategy.
price ($mm)
$9.57
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/17/2014 via PR Newswire

The Rubicon Project, acquired Shiny Ads, Inc.

synopsis: Rubicon Project, a leader in advertising automation announced it is expanding its direct order automation technology and consolidating the automated guaranteed market with the acquisition of Shiny Ads. Shiny Ads is a Toronto based advertising technology company focused on helping online publishers maximize revenue from ad orders under $5,000.
buyer: The Rubicon Project (RUBI:$188.11)
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market. "
target: Shiny Ads, Inc.
Shiny Ads provides an end-to-end programmatic direct advertising platform for digital publishers to sell more premium inventory for increased revenues and profits. By automating the process for advertisers of all sizes, Shiny Ads allows the direct sales team to focus on more complex ad buys.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/23/2012 via BusinessWire

The Rubicon Project, acquired Mobsmith

synopsis: The Rubicon Project has acquired Mobsmith, a mobile advertising platform. Combining Mobsmith’s mobile solution with Rubicon Project’s real-time trading platform, REVV, comScore 500 publishers and ad buyers will have a single platform and marketplace for buying and selling of both display and mobile ad inventory.
buyer: The Rubicon Project (RUBI:$188.11)
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market. "
target: Mobsmith
Mobsmith is the ultimate turnkey mobile ad-serving platform for premium mobile publishers, ad networks and advertising agencies across the mobile web and iOS, Android, BlackBerry, and Windows Phone 7 mobile applications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2010 via BusinessWire

The Rubicon Project, acquired Fox Audience Network

synopsis: The Rubicon Project, an advertising technology company, has acquired Fox Audience Network (FAN), one of the Web’s most advanced advertising technology platforms, to significantly expand its team and continue driving rapid revenue growth.
buyer: The Rubicon Project (RUBI:$188.11)
The Rubicon Project's mission is to automate the $65 billion global online advertising industry. The Rubicon Project's digital advertising technology & data platform, REVV for Publishers™, is engineered to accelerate revenue for premium publishers. "
target parent: News Corporation
target: Fox Audience Network
Fox Audience Network (FAN) leverages proprietary advertising technology to create highly-targeted advertising campaigns for a wide range of marketers, while also delivering cutting-edge tools and services to third-party publisher partners.
price ($mm)
$18
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/25/2010 via BusinessWire

The Rubicon Project, acquired SiteScout Corp.

synopsis: The Rubicon Project, the digital advertising technology company, has acquired SiteScout, the malware security technology provider, to build upon the technology that drives the brand protection and security layer of its REVV for publishers™ platform.
buyer: The Rubicon Project (RUBI:$188.11)
The Rubicon Project's mission is to automate the $65 billion global online advertising industry. The Rubicon Project's digital advertising technology & data platform, REVV for Publishers™, is engineered to accelerate revenue for premium publishers. "
target: SiteScout Corp.
SiteScout provides the industry's leading solution for Web publishers to prevent malicious ads and other dangerous Web content from reaching customers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/16/2009 via PE Hub

The Rubicon Project, acquired Others Online, Inc.

synopsis: The Rubicon Project, a Los Angeles-based provider of an Internet advertising platform, has acquired audience optimization company Others Online. The acquisition is part of an aggressive effort by the Rubicon Project to further build out its platform to deliver premium Web publishers the most effective monetization of their audiences and inventory.
buyer: The Rubicon Project (RUBI:$188.11)
The Rubicon Project pioneered the category of Ad Network Optimization (ANO) with its patent-pending Smart Matching™ technology. Smart Matching uses billions of pieces of proprietary market data to match each publisher ad impression to the best money-making opportunities from ad networks. "
target: Others Online, Inc.
Others Online offers online publishers behavioral profiling software (Affinity Profiling Platform) that distills the topics, products, interests, activities, etc. their audience cares about, and the strength of those affinities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/12/2018 via BNC Analysis

DanAds, acquired Backbone Consulting AB

synopsis: DanAds, a leading provider of digital advertising self-service platforms in Sweden, has acquired Backbone Consulting, a Swedish developer of CRM/order management systems for the media industry. Backbone's main product, Backbone4Media, allows media sales organizations to get more precision in their sales and improve their sales margins.
buyer: DanAds
Founded in 2013, DanAds is a leading provider of digital advertising self-service platforms in Sweden. Their platforms features ad forecasting, one-to-one direct programmatic, targeting options and ad-tools for publishers and advertisers. "
target: Backbone Consulting AB
Backbone Consulting is a Swedish developer of CRM/order management systems for the media industry. Their main product, Backbone4Media, is an end-to-end solution for media sales organizations. Backbone4Media allows organizations to get more precision in their sales and improve their sales margins.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/10/2018 via BusinessWire

Amobee, Inc., acquired Videology, Inc.

synopsis: Singtel subsidiary Amobee, a global digital marketing technology company serving brands and agencies, announced it has completed the acquisition of assets from Videology—a leading software provider for advanced TV and video advertising.
buyer parent: Temasek Holdings
buyer: Amobee, Inc.
Amobee is a global marketing technology company that provides innovative data driven cross channel digital advertising solutions for the world’s leading agencies and brands, including Lexus, Kellogg’s, and Airbnb. "
target: Videology, Inc.
Videology is a leading software provider for converged TV and video advertising. By simplifying big data, they empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/15/2017 via Company Press Release

Next14, acquired Zodiak Advertising

synopsis: Next14, an Italian industrial holding company, has acquired Zodiak Advertising from the De Agostini Group, a family-owned private group that is active in 4 business areas. Zodiak Advertising is an ad-tech company in Italy. It offers publishers and advertising dealers an integrated platform that helps them optimize their monetization systems.
buyer: Next14
Next14 is an Italian industrial holding company that aims to build the first independent network of leading companies in the data-driven advertising and data-driven content marketing realm. Each business controlled by Next14 is a fully independent legal entity. "
target parent: The De Agostini Group
target: Zodiak Advertising
Zodiak Advertising is one of the leading ad-tech companies in the South-European market. It offers publishers and advertising dealers an integrated platform that helps them optimize their display, mobile, and video advertising monetization systems.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/19/2017 via PR Newswire

Algomizer, acquired Linkury Ltd.

synopsis: Algomizer, a public company traded on the Tel Aviv Stock Exchange and specializing in the online marketing field, signed an agreement and completed the acquisition of Linkury Ltd., provider of software monetization solutions.
buyer: Algomizer (TASE:ALMO:$0.21)
Algomizer is an Internet Technology company that specializes in developing online marketing tools for SMB's. Their expert team of developers, analysts and online advertising experts develop innovative algorithmic tools for online advertising campaigns. "
target: Linkury Ltd.
Linkury supplies monetization solutions for software applications and content publishers across web, mobile and desktop. It delivers both B2C products using various user acquisition techniques and B2B platform services in the form of customized monetization tools.
price ($mm)
$11
rev ($mm)
$20
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
closed 5/9/2016 via BNC Analysis

FreeWheel, acquired StickyADS.tv

synopsis: Comcast’s FreeWheel online-video division has acquired StickyAds.tv, a French company that provides tools and a private exchange for video publishers to sell ads programmatically.
buyer parent: Comcast Corporation
buyer: FreeWheel
FreeWheel provides the premium video industry with the solutions it needs to thrive in the evolving media landscape. Their technology helps video publishers manage the end-to-end economics of premium content, no matter where it appears. "
target: StickyADS.tv
StickyADS.tv is a leading video supply-side platform (SSP), that offers premium publishers software to build, run and operate their own private exchange.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/13/2015 via PR Newswire

Zealot Networks, acquired AllScreen

synopsis: Zealot Networks, a digital-first media and entertainment company, announced the acquisition of AllScreen, a premium global video syndication company. AllScreen has reinvented how content is distributed across any device with their proprietary video formats and scalable syndication methods.
buyer: Zealot Networks
Zealot Networks, Inc. is a digital-first media and entertainment company poised to lead the next chapter in the ongoing evolution of digital media with its holistic approach to connecting entrepreneurs with brands and like-minded communities. "
target: AllScreen
AllScreen is reinventing video syndication by connecting users with engaging content across every device. AllScreen provides publishers and advertisers premium, scalable video distribution through its breakthrough, propriety syndication platforms.
price ($mm)
$85
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/1/2015 via PR Newswire

Mer Telemanagement Solutions Ltd., acquired Vexigo

synopsis: Mer Telemanagement Solutions Ltd (MTS) announced that it has acquired Vexigo Ltd., a privately-held Israeli-based software company supporting video advertising over the internet and mobile devices, which will continue to operate as a wholly-owned subsidiary of MTS.
buyer: Mer Telemanagement Solutions Ltd. (MTSL:$8.45)
Mer Telemanagement Solutions is a global provider of operations support systems (OSS) for comprehensive telecommunication management and customer care & billing solutions. MTS' OSS is a full-featured customized solution for telecommunications management and customer care & billing. "
target: Vexigo
Vexigo is a global provider of online video advertising software and services delivering compelling results through a propriety in-house technology and an easy-to-use and very effective publishing platform specifically designed for content publishers.
price ($mm)
$4.00
rev ($mm)
$3
EBITDA ($mm)
EV / rev
6.3x
EV / EBITDA
announced 10/20/2014 via Market Wire

Ooyala, will acquire Videoplaza

synopsis: Ooyala announced a definitive agreement to acquire Videoplaza, a leader in video advertising technology and monetization. Videoplaza operates one of the world's largest premium video ad serving platforms and programmatic trading solutions, delivering ads to viewers across all devices.
buyer parent: Telstra Corporation Limited
buyer: Ooyala
Ooyala delivers personalized video experiences across all screens and is a leader in online video management, publishing, analytics and monetization. Ooyala harnesses the power of big data to deliver TV-quality online video experiences globally, across every imaginable device. "
target: Videoplaza
Videoplaza operates one of the world's largest premium video ad serving platforms and programmatic trading solutions, delivering ads to viewers across all devices. It is used by the most successful broadcasters and media companies in Europe and the Asia Pacific region to maximize video monetization.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/20/2014 via BNC Analysis

DoubleClick Inc., acquired mDialog

synopsis: Google announced that it has acquired video advertising company mDialog and will incorporate their technology into DoubleClick. The company works with the largest media companies in North America to manage, deliver, and measure video advertising across IP-connected devices, including iPad, iPhone, Android, GoogleTV, Apple TV, Roku and Xbox.
buyer parent: Google Inc.
buyer: DoubleClick Inc.
DoubleClick is the ad technology foundation to create, transact, and manage digital advertising for the world's buyers, creators and sellers. DoubleClick offers publishers a complete ad revenue engine, helping publishers streamline operations and capture the most value for every impression. "
target parent: Relay Ventures
target: mDialog
mDialog works with the largest media companies in North America to manage, deliver, and measure video advertising across IP-connected devices, including iPad, iPhone, Android, GoogleTV, Apple TV, Roku and Xbox.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/6/2014 via BNC Analysis

Comcast Corporation, acquired FreeWheel

synopsis: Comcast Corp. has acquired FreeWheel Media Inc. FreeWheel helps media companies deliver ads in Web video. The company’s technology, which is used by traditional TV networks’ websites and online-only outlets, ensures that ads are seen by viewers they are aimed at.
buyer: Comcast Corporation (CMCSA:$104,254.00)
Comcast Corporation is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is a video, high-speed Internet and phone provider to residential customers under the XFINITY brand and also provides these services to businesses. "
target: FreeWheel
FreeWheel offers the most formidable system for digital video ad management and monetization. FreeWheel’s solution set arms content owners and distributors with the tools and services they need to make the most money possible from video content.
price ($mm)
$360
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/24/2013 via Company Press Release

Adaptive Media, Inc., will acquire Ember

synopsis: Multi-channel audience and content monetization company Adaptive Media, a subsidiary of Mimvi, Inc., announced it has signed a Letter of Intent to acquire Ember, Inc. Ember is the first demand-side online advertising platform solely focused on video.
buyer parent: Mimvi Inc.
buyer: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together. "
target: Ember
Ember is the first demand-side online advertising platform solely focused on video. Ember’s technology allows advertisers to allocate their video advertising budgets efficiently and effectively, reaching desired target demographics even without the use of cookies.
price ($mm)
$0.96
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/6/2013 via BusinessWire

AOL Inc., acquired Adap.tv

synopsis: AOL Inc., a leading global Web services company, announced it has completed its acquisition of Adap.tv, Inc., a leading global, programmatic video advertising platform for the world’s largest brands, agencies, and publishers.
buyer: AOL Inc. (AOL:$2,569.00)
AOL Inc. is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. "
target: Adap.tv
Adap.tv is the video advertising platform of choice for the world’s largest brands, agencies, publishers and ad networks. It's a unified, programmatic platform that provides buyers and sellers with automated tools to plan, buy and measure across linear TV and online video.
price ($mm)
$405
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/6/2011 via BusinessWire

24/7 Real Media, Inc., acquired Panache

synopsis: 24/7 Real Media, Inc., WPP’s marketing technology company, announced its acquisition of Panache®. Panache provides digital video ad fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.
buyer parent: WPP Group, plc
buyer: 24/7 Real Media, Inc.
24/7 Real Media, Inc. provides digital marketing solutions for advertisers and publishers globally by empowering them to reach their target audiences with greater precision and transparency, resulting in better ROI. "
target: Panache
Panache provides digital video ad fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2011 via BusinessWire

Adobe Systems Incorporated, acquired Auditude Inc.

synopsis: Adobe Systems Incorporated, announced that it has acquired privately held Auditude Inc., a leader in video ad management and monetization technologies for premium publishers and media companies. Adobe also plans to integrate Auditude with the Adobe Digital Marketing Suite.
buyer: Adobe Systems Incorporated (ADBE:$12,436.30)
For over 25 years, Adobe Systems Incorporated’s award-winning software and technologies have redefined business, entertainment, and personal communications by setting new standards for producing and delivering content that engages people virtually anywhere at anytime. "
target: Auditude Inc.
Auditude Inc. is a leader in video ad management and monetization technologies for premium publishers and media companies. It lets premium publishers and media companies efficiently create a high-quality, TV-like, multi-device advertising experience.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/12/2013 via BNC Analysis

Adslot Pty Ltd., will acquire Facilitate Digital

synopsis: Adslot has announced that it has entered into an agreement to acquire Facilitate Digital, which creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
buyer: Adslot Pty Ltd. (ADJ:$4.33)
Adslot Pty Ltd. operates an automated auction based advertisement sales platform for display and video/TV advertisement inventory. It offers classifieds advertisement sales solutions for classifieds publishers to sell display advertisements against classifieds search keywords. "
target: Facilitate Digital (FAC:$5.98)
Facilitate Digital creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
price ($mm)[EV]
$15 [$14]
rev ($mm)
$4
EBITDA ($mm)
EV / rev
3.7x
EV / EBITDA
closed 12/20/2018 via PR Newswire

FreakOut, inc, acquired Playwire Media

synopsis: FreakOut, a global marketing technology company, has acquired Playwire, a global technology company that specializes in maximizing advertising monetization for publishers. Playwire's platform empowers publishers and content providers to effectively encode, manage and deliver video content through a centralized CMS and global, multichannel CDN.
buyer: FreakOut, inc (TSE:6094:$142.75)
FreakOut Holdings, inc. operates as a marketing technology company in Japan and internationally. It offers Demand Side platform, a platform that maximizes the advertisement effectiveness of advertisers. FreakOut Holdings, inc. was founded in 2010 and is based in Tokyo, Japan. "
target: Playwire Media
Playwire is a global technology company that specializes in maximizing advertising monetization for publishers. The Playwire technology platform empowers publishers and content providers to effectively encode, manage and deliver video content through a centralized CMS and global, multichannel CDN.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/31/2018 via PE Hub

Nuviad Ltd., acquired Realvu

synopsis: NUVIAD announces that it has acquired the operational assets of RealVu. RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
buyer: Nuviad Ltd.
NUVIAD focuses on algorithmic mobile media trading, Based on state-of-the-art machine learning technologies and advanced trading algorithms. The NUVIAD platform provides un-paralleled media targeting, optimization and trading capabilities. "
target: Realvu
RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/28/2018 via BNC Analysis

Bmax AS, will acquire Maxifier

synopsis: Bmax AS, a Norwegian company under incorporation controlled by John T. Sviland, will acquire a 70% stake in Maxifier from Cxense, the global leader in data management and personalization solutions. Maxifier is a global performance optimization solution that enables premium publishers and media companies to maximize the value of their inventory.
buyer: Bmax AS
Bmax AS is a Norwegian company under incorporation controlled by John T. Sviland. John T. Sviland is an experienced business developer and founder with demonstrated success in the information technology and services industry. "
target parent: Cxense
target: Maxifier
Maxifier is a global performance optimization solution that enables premium publishers and media companies to maximize the value of their inventory. Maxifier’s ADMAX technology suite helps increase advertising effectiveness by improving campaign and inventory performance to drive higher yields.
price ($mm)
$0.18*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/1/2015 via Yahoo, Inc.

Cxense, will acquire Maxifier

synopsis: Cxense ASA, a global data and personalization technology company , announced its intention to acquire leading ad optimization company Maxifier. Maxifier is used by premium publishers to visualize and optimize all direct sold premium advertising campaigns, freeing up ad operations teams time, whilst optimizing campaign performance.
buyer: Cxense (OB:CXENSE:$19.56)
Cxense helps businesses succeed in a digital world. Using audience data and advanced real-time analytics, Cxense creates hyper-relevant content recommendations, targeted advertising and predictive search that help increase digital revenue for media and e-commerce businesses. "
target: Maxifier
Maxifier is the global leader in total performance optimization, enabling premium publishers and media companies to unlock and maximize the value of their inventory. Maxifier's ADMAX technology is specifically designed to optimize around premium, high-value inventory.
price ($mm)
$5.95
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/23/2020 via Company Press Release

Discovery Communications, Inc., acquired AdSparx

synopsis: Discovery, Inc., the global leader in real life entertainment, announced it has acquired the assets of AdSparx, the ad-tech start-up offering a cloud-based technology platform that provides server side in-stream dynamic ad insertion (DAI) across live and on-demand streaming.
buyer: Discovery Communications, Inc. (DISC.A:$10,776.00)
Discovery Communications satisfies curiosity and engages superfans with a portfolio of premium nonfiction, lifestyle, sports and kids programming brands. Discovery reaches more than 3 billion cumulative viewers across pay-TV and free-to-air platforms in more than 220 countries and territories. "
target: AdSparx
AdSparx is an ad-tech start-up offering a cloud-based technology platform that provides server side in-stream dynamic ad insertion (DAI) across live and on-demand streaming.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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FreeWheel

Ember

Adap.tv

Panache

Auditude Inc.

Facilitate Digital

Playwire Media

Realvu

Maxifier

Maxifier

AdSparx

Geography
Matching Companies
Ticker: RUBI
 
 
 
 
 
 
 
 
The Rubicon Project
The Rubicon Project
Rubicon Project is a leading technology company automating the buying and selling of advertising. Rubicon Project has engineered one of the largest real-time cloud and Big Data computing systems, processing trillions of transactions within milliseconds each month.
year
2020
rev ($mm)
$188.11
EBITDA ($mm)
($8.62)
EBIT ($mm)
($44.57)
Net Income ($mm)
Employees
444
  • drill down
  • watch
Ticker: TSXV:TLK
 
 
 
 
 
 
 
 
Frankly Media
Frankly Media
Frankly Media provides a complete suite of digital solutions for media companies to create, manage, distribute and monetize their content on all platforms maximizing audience engagement and revenue potential. The company is headquartered in New York with offices in Toronto and Atlanta.
year
2019
rev ($mm)
$19.79
EBITDA ($mm)
($2.54)
EBIT ($mm)
($3.35)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker: AIM:DOTD
 
 
 
 
 
 
 
 
dotDigital Group PLC
dotDigital Group PLC
dotDigital Group Plc is a leading provider of email marketing and other SaaS related technology services to digital marketing professionals. Dedicated to helping clients grow their businesses online, they continually develop and expand their core product suite to add more value for marketers.
year
2017
rev ($mm)
$42.30
EBITDA ($mm)
$11.31
EBIT ($mm)
$10.66
Net Income ($mm)
$9.46
Employees
238
  • drill down
  • watch
Ticker: EB
 
 
 
 
 
 
 
 
Evvnt
Evvnt
Evvnt is a dynamic event marketing automation platform which syndicates events’ content to multiple event listing sites and calendars as a service. Evvnt provides ticketing, syndication, print, social, and email marketing services, while helping consumers find high quality, local events.
year
2020
rev ($mm)
$294.56
EBITDA ($mm)
($179.55)
EBIT ($mm)
($196.12)
Net Income ($mm)
Employees
1126
  • drill down
  • watch
Ticker: MWIS
 
 
 
 
 
 
 
 
m-Wise, Inc.
m-Wise, Inc.
Founded in 2000, m-Wise has established itself as a leading international provider of enabling technologies for the mobile entertainment and marketing industries. m-Wise is the developer of the MOMA ("Mobile Originated Message Access") content management and service delivery platform.
year
2011
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: AIM:TRMR
 
 
 
 
 
 
 
 
Tremor International Ltd
Tremor International Ltd
Tremor International is a global leader in advertising technologies with operations in more than 60 countries. Tremor International offers digital advertising solutions leveraging the latest video, native, and display technology to reach the most valuable users for every app, service, and brand.
year
2019
rev ($mm)
$400.10
EBITDA ($mm)
$60.90
EBIT ($mm)
$53.00
Net Income ($mm)
$45.70
Employees
122
  • drill down
  • watch
Ticker: CPSE:AGILC
 
 
 
 
 
 
 
 
Agillic
Agillic
Agillic is a Danish software company enabling marketers to maximise the use of data and translate it into relevant and personalised communication establishing strong relations between people and brands.
year
2020
rev ($mm)
$8.39
EBITDA ($mm)
($2.43)
EBIT ($mm)
($2.33)
Net Income ($mm)
Employees
61
  • drill down
  • watch
Ticker: SEAC
 
 
 
 
 
 
 
 
SeaChange International
SeaChange International
Ranked among the top 250 software companies in the world, SeaChange International, Inc. enables transformative multiscreen video services through an open, cloud-based, intelligent software platform trusted by cable, telco and mobile operators globally.
year
2018
rev ($mm)
$68.39
EBITDA ($mm)
($8.00)
EBIT ($mm)
($11.35)
Net Income ($mm)
$2.24
Employees
286
  • drill down
  • watch
Ticker: MMZ
 
 
 
 
 
 
 
 
Mooter Media Limited
Mooter Media Limited
Mooter Media Limited develops and provides Internet advertising solutions for publishers and advertisers primarily in Australia.
year
2010
rev ($mm)
$0.19
EBITDA ($mm)
($0.56)
EBIT ($mm)
($0.56)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: PERI
 
 
 
 
 
 
 
 
Perion Network Ltd.
Perion Network Ltd.
Perion is a global performance-based media and Internet company, providing online publishers and app developers advanced technology and a variety of intelligent, data-driven solutions to monetize their application or content and expand their reach to larger audiences.
year
2020
rev ($mm)
$273.65
EBITDA ($mm)
$22.36
EBIT ($mm)
$16.99
Net Income ($mm)
$13.00
Employees
399
  • drill down
  • watch
Ticker: OTCPK:SING
 
 
 
 
 
 
 
 
SinglePoint
SinglePoint
SinglePoint is a full-service mobile technology and marketing provider. Their solutions that allow their clients to conduct business transactions, accept donations, and engage in communication through mobile devices. Their products connect companies to their markets by providing mobile technology.
year
2015
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: TTD
 
 
 
 
 
 
 
 
The Trade Desk, Inc.
The Trade Desk is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats, including display, video, audio, native and, social, on many devices.
year
2017
rev ($mm)
$251.52
EBITDA ($mm)
$64.25
EBIT ($mm)
$60.72
Net Income ($mm)
$37.68
Employees
467
  • drill down
  • watch