Like MultiView, Inc.

closed 4/10/2019 via PE Hub

Stagwell Group, acquired MultiView, Inc.

synopsis: The Stagwell Group, a private equity firm that manages investments in new media and digital marketing services, has acquired MultiView Inc. from Warburg Pincus, a leading global private equity firm. MultiView is a leader in digital marketing solutions for B2B marketers and publishing solutions for associations.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn. The Stagwell Group manages a private equity fund whose portfolio includes more than a dozen collaborative, digital-first agencies. "
target parent: Warburg Pincus
target: MultiView, Inc.
MultiView is a leader in digital marketing solutions for B2B marketers and publishing solutions for associations. MultiView builds digital publications that bring thousands of trade associations together and delivers digital marketing solutions that connect tens of thousands of B2B companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/22/2019 via PR Newswire

Hero Digital, acquired Bulldog Solutions, LLC

synopsis: Hero Digital, a leading independent customer experience company at the intersection of business, design, and technology, announced that it has acquired Bulldog Solutions, a B2B digital marketing agency that exists to unleash the most curious and courageous marketers on the planet.
buyer parent: CI Capital Partners LLC
buyer: Hero Digital
Hero Digital is a leading independent customer experience company at the intersection of business, design, and technology. Hero Digital's interdisciplinary teams collaborate from inspiration to creation to launch, blending consulting, design, engineering, digital marketing, and data and analytics. "
target: Bulldog Solutions, LLC
Bulldog Solutions is a B2B digital marketing agency that exists to unleash the most curious and courageous marketers on the planet. Bulldog Solutions is focused exclusively on complex B2B growth challenges and opportunities for some of the world's largest brands.
price ($mm)
rev ($mm)
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closed 6/17/2019 via Company Press Release

Valtech SA, acquired MJD Interactive

synopsis: Valtech, a global digital agency focused on business transformation, announced the acquisition of leading experiential and digital innovation agency MJD Interactive. MJD specialize in user experience, web design, user interface design, software development and more.
buyer parent: SiegCo SA
buyer: Valtech SA (ENXTPA:LTE:$213.20)
Valtech is a global digital agency focused on business transformation. They enable their clients to anticipate tomorrow’s trends and connect more directly with consumers across their digital touch points while optimising time-to-market and ROI. "
target: MJD Interactive
MJD Interactive is digital innovation agency that combines business strategy, experience design and software engineering to help their clients compete in the rapidly changing experience economy. They specialize in user experience, web design, user interface design, software development and more.
price ($mm)
rev ($mm)
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announced 10/22/2018 via BusinessWire

Merkle, Inc., will acquire Namics

synopsis: Dentsu Aegis Network announced that it has signed a definitive agreement to acquire Namics AG, a leading full-service digital agency in Switzerland and Germany. The company will be integrated with Merkle, a leading data-driven, technology-enabled, global performance marketing agency.
buyer parent: Dentsu Inc.
buyer: Merkle, Inc.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. Merkle creates customer experiences that drive improved marketing results and shareholder value. "
target: Namics
Namics AG is a leading full-service digital agency in Switzerland and Germany. Namics is a one-stop shop for strategic consulting, innovative concepts, creative work, as well as technical implementation involving a variety of disciplines.
price ($mm)
rev ($mm)
$67
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 9/12/2018 via BNC Analysis

DRP UK Limited, acquired HMX Corporate Communication Ltd

synopsis: drp, a creative communications agency, has acquired HMX Corporate Communication Ltd, a UK-based communications agency that specializes in producing effective and engaging video programmes, interactive media, and live events for businesses. HMX provides their services to leading professional services firms and high tech businesses.
buyer: DRP UK Limited
DRP UK Limited operates as a communication agency. They are one of the longest established, trusted and uniquely integrated communication and production specialists, famous for making anything possible as they connect people, build brands and help grow organisations worldwide. "
target: HMX Corporate Communication Ltd
HMX Corporate Communication is a UK-based communications agency that specializes in producing effective and engaging video programmes, interactive media, and live events for businesses. HMX provides their services to leading professional services firms and high tech businesses.
price ($mm)
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closed 1/11/2018 via Company Press Release

InfoPro Digital, acquired Companeo SA

synopsis: InfoPro Digital, a company that provides professional information services, such as databases, websites, trade exhibitions, and publications, has acquired Companeo, who provides an online purchasing service to SME's, self-employed professionals, retailers, associations, joint production committees, and local communities in Europe.
buyer parent: TowerBrook Capital Partners, L.P.
buyer: InfoPro Digital
Infopro Digital is a leading group in informational and professional services. Its products such as software, databases, digital platforms, salons, conferences, training and media branding permit their clients to develop their sales and to improve their productivity and efficiency. "
target: Companeo SA
With a team of close to 200 people, Companeo assists marketing and sales departments in attracting new professional clients, thanks to its solutions in generating leads and in B2B digital marketing in 17 European countries.
price ($mm)
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closed 11/2/2017 via PR Newswire

Comprend, acquired Excite Communications Limited

synopsis: Comprend announced the acquisition of Excite Communications, one of the UK's top digital corporate communications agencies. Excite Communications helps organisations achieve their business objectives through compelling digital communication.
buyer parent: Hallvarsson & Halvarsson Group
buyer: Comprend
Comprend combines knowledge and thought leadership in corporate communications with extensive digital expertise. They offer digital solutions in investor relations, media, CSR, employer branding, internal communications and social media to Swedish and international customers. "
target: Excite Communications Limited
Excite Communications helps organisations achieve their business objectives through compelling digital communication. They are experts in digital corporate communications. Excite Communications establishes digital platforms and touch points that deliver performance from day one.
price ($mm)
rev ($mm)
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closed 8/1/2017 via BusinessWire

WPromote Inc., acquired DemandWave

synopsis: Wpromote, the nation’s largest independent digital marketing agency, announced that it has acquired DemandWave, a Bay Area agency with more than a decade of experience in B2B digital demand generation.
buyer: WPromote Inc.
Founded in 2001, Wpromote is an award-winning online marketing firm headquartered in El Segundo, California with 250 employees and five locations nationwide. Wpromote has helped hundreds of clients from startups to Fortune 500 companies grow their businesses online with end-to-end digital solutions."
target: DemandWave
DemandWave is a Bay Area agency with more than a decade of experience in B2B digital demand generation. They drives sales and revenue growth for its clients through search engine optimization, paid search, display advertising, content marketing, website design and other digital marketing practices.
price ($mm)
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closed 3/31/2017 via BNC Analysis

Nordwind Capital GmbH, acquired B2B Media Group GmbH

synopsis: Nordwind Capital has acquired a majority stake in B2B Media Group (B2BMG), a German big data group which aims to minimise the costs of customer acquisition. B2BMG offers services to B2B-focused companies for the optimisation and automation of sales and digital marketing processes.
buyer: Nordwind Capital GmbH
Nordwind Capital is a private equity firm specializing in acquisitions and growth capital investments. The firm prefers to invest in companies headquartered in Austria, Germany, and Switzerland. "
target: B2B Media Group GmbH
B2B Media Group is a media and technology company that accelerates B2B companies in digital marketing and sales. They cover what marketers and sales reps need, in a digital and highly scalable way such as lead generation, content distribution, display & video marketing and social media campaigns.
price ($mm)
rev ($mm)
$16
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 6/8/2016 via BNC Analysis

GenY Medium Pvt. Ltd., acquired TailCurrent Technologies Pvt. Ltd

synopsis: Hyderabad-based digital marketing company, GenY Medium, has acquired TailCurrent, a B2B lead generation company. Founded in 2010, TailCurrent has been among the fastest growing companies in the ‘B2B lead generation’ space, and is serving over 35+ companies in India and overseas.
buyer: GenY Medium Pvt. Ltd.
GenY Medium is a full-service digital & mobile marketing agency based in Hyderabad, India. They are in the business of managing perceptions of brands – online. They bring marketing acumen, proprietary technology & analytics together. Their team provides both creativity & measurable performance. "
target: TailCurrent Technologies Pvt. Ltd
Hyderabad, India-based TailCurrent was founded in 2010 to build innovations in the area of B2B lead generation using digital marketing channels. Their idea was to build a platform that arms the sales marketing teams with the tools necessary for digital brand management and true sales enablement.
price ($mm)
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closed 5/16/2016 via Company Press Release

Adare Group Limited, acquired Banner Managed Communication

synopsis: Global marketing services and secure & essential communications provider, Adare Group, has acquired Banner Managed Communication (BMC), another leading supplier of business marketing and essential communication services.
buyer: Adare Group Limited
Adare is a leading provider of Global Marketing Services and Secure & Essential Communication Solutions to global brands across a number of industry sectors. The Group consists of two specialist businesses; Adare International and Adare SEC. "
target: Banner Managed Communication
Banner Managed Communication (BMC) is a leading supplier of business marketing and essential communication services. Retailer or corporate, marketing or procurement, big or small? Whatever sector, scale or organizational department a comapny represents; they will help them reach their goals.
price ($mm)
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announced 12/7/2015 via Company Press Release

Carat Enterprise, will acquire Band Ltd.

synopsis: Dentsu Inc. announced that its global business headquarters Dentsu Aegis Network Ltd. has reached an agreement to acquire B-to-B agencies Band Ltd. After the acquisition has been completed, Band will merge with Carat Enterprise. Band provides a wide range of B-to-B marketing solutions.
buyer parent: Dentsu Inc.
buyer: Carat Enterprise
Carat Enterprise is the new breed of B2B agency and the first truly global B2B media agency that marries sector-specialisms in Financial Services, Technology and Business Services, with the deep resources and scale of a global media network. "
target: Band Ltd.
Band is a Marketing and Advertising business founded in Singapore. Driven by a passion for innovative thinking, Band is a strategic and creative agency that specialises in business-to-business marketing throughout the world.
price ($mm)
rev ($mm)
$3
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 9/26/2014 via GlobeNewswire

Publicis Groupe SA, acquired zweimaleins GmbH

synopsis: Publicis Groupe has announced the acquisition of Berlin-based leading business-to-business (B2B) integrated marketing agency zweimaleins GmbH. zweimaleins GmbH was founded in 1995 with a focus on the digital and experiential sector.
buyer: Publicis Groupe SA (ENXTPA:PUB:$10,107.60)
Publicis Groupe is one of the world's leading communications groups, present in 108 countries. They offer the full range of services and skills: digital, traditional advertising, public affairs, corporate communications and events, media buying and strategy, and healthcare communications. "
target: zweimaleins GmbH
zweimaleins GmbH is a business-to-business (B2B) integrated marketing agency. Founded in 1995 by Alexander Stendel, zweimaleins has been built into a leading B2B agency with a focus on the digital and experiential sector.
price ($mm)
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closed 9/19/2014 via PR Newswire

MARC USA, acquired Results:Digital

synopsis: In a strategic move to accelerate its growing digital media offering and meet client needs for performance-driven media solutions, MARC USA announced the acquisition of Results:Digital, a Boston-based digital media agency. Results:Digital's expertise lies in developing insight-driven digital marketing solutions for large-scale B2C and B2B clients.
buyer: MARC USA
MARC USA is a full services communications, advertising, and marketing company that provides clients with traditional television, radio, print. MARC USA is one of the largest independent advertising agencies in the United States with more than $400 million in billings and 320 employees. "
target: Results:Digital
Results:Digital is a digital media agency. Their expertise lies in developing insight-driven digital marketing solutions for large-scale B2C and B2B clients. They focus on understanding customer behavior in order to uncover unique insights on how to best connect with and influence consumers.
price ($mm)
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closed 11/1/2013 via PR Web

Creative Graphics of Prior Lake, acquired B2B Inc.

synopsis: Printing and marketing services firm Creative Graphics of Prior Lake Inc., has acquired the assets of B2B Inc. B2B Inc. is a business-to-business marketing and advertising agency. They provide full-service tactical support to implement a marketing strategy, ranging from website development and SEO to email marketing and social media.
buyer: Creative Graphics of Prior Lake
Creative Graphics provides printing and marketing solutions for companies and organizations. They are a full service commercial printing company that continues to grow by helping other small to medium size businesses communicate with their customers and find new ones. "
target: B2B Inc.
B2B Inc. is a business-to-business marketing and advertising agency. They provide full-service tactical support to implement a marketing strategy, ranging from website development and SEO to email marketing and social media.
price ($mm)
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closed 4/17/2019 via GlobeNewswire

VERB Technology Company, Inc., acquired Sound Concepts

synopsis: VERB Technology Company, Inc., a leader in business-focused interactive video, and the pioneer of Augmented Sales Intelligence software, has completed its previously announced acquisition of Sound Concepts, the leading provider of sales and marketing tools and digital technology solutions in the direct sales and affiliate marketing sector.
buyer: VERB Technology Company, Inc. (VERB:$0.03)
VERB Technology Company, Inc. is rapidly emerging as the market leader in interactive video data collection and analysis applications. VERB provides customer relationship management (CRM), lead generation, and video marketing software applications under the brand name TAGG. "
target: Sound Concepts
Sound Concepts is the leading provider of sales and marketing tools and digital technology solutions in the direct sales and affiliate marketing sector. They work in partnership with many companies to develop tools designed for the company, its distributors and their recruits.
price ($mm)[EV]
$25 [$25]
rev ($mm)
$10
EBITDA ($mm)
EV / rev
2.4x
EV / EBITDA
closed 12/21/2018 via PR Web

Wellspring Search, LLC, acquired Absolute Web Designs

synopsis: Wellspring Search has acquired Absolute Web Designs, a company that specializes in web design, ecommerce design and development, content management, search engine placement, domain name registration and more. They are located in Cincinnati, Ohio and West Virginia.
buyer: Wellspring Search, LLC
Based in Gettysburg, PA and Frederick, MD, Wellspring Search delivers world-class digital marketing services with a focus on SEO, SEM, marketing automation, and content marketing. Wellspring Search delivers business leads, value, and competitive advantage for their clients. "
target: Absolute Web Designs
Absolute Web Designs is a company that specializes in web design, ecommerce design and development, content management, search engine placement, domain name registration and more. They are located in Cincinnati, Ohio and West Virginia.
price ($mm)
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closed 8/29/2018 via Company Press Release

LinkedSelling, acquired Elite Digital Group

synopsis: LinkedSelling is pleased to announce the acquisition of Elite Digital Group, uniting two companies that support the B2B community with lead generation services. Elite Digital Group is comprised of a team trained in highly-specialized social media lead generation.
buyer: LinkedSelling
LinkedSelling helps B2B companies get in front of dramatically more prospects, generate more leads and increase sales. Their clients understand that 99.9% of their prospects can be reached on LinkedIn, and LinkedSelling helps to design a campaign to but build lasting relationships. "
target: Elite Digital Group
Elite Digital Group supports the B2B community with lead generation services. Elite Digital Group is comprised of a team trained in highly-specialized social media lead generation.
price ($mm)
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closed 7/18/2018 via BNC Analysis

Audience Serv, acquired Mailcommerce

synopsis: Audience Serv, an international audience targeting specialist, has acquired mailcommerce GmbH, a company that offers email marketing and online marketing consulting services. Both companies are based in Germany.
buyer: Audience Serv
Audience Serv is an international audience targeting specialist. Applying machine learning techniques and artificial intelligence, Audience Serv raises direct marketing to an entirely new level of performance. "
target: Mailcommerce
mailcommerce GmbH offers email marketing and online marketing consulting services. The company is based in Munich, Germany.
price ($mm)
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closed 2/1/2018 via Company Press Release

Publitek Limited, acquired McBru

synopsis: Publitek has acquired McBru, a similar B2B tech agency based in Portland, Oregon. With immediate effect, McBru becomes Publitek North America and its founder, Kerry McClenahan, takes on the role of President. McBru's services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and more.
buyer parent: Next 15
buyer: Publitek Limited
Publitek is a UK-based, technical B2B digital shop focused on content marketing. Publitek is a technical, content-led, B2B marketing communications agency specialising in electronics, automation and engineering. "
target: McBru
McBru (McClenahan Bruer) is a full-service integrated tech B2B marketing agency. Their services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and customer engagement.
price ($mm)
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closed 4/10/2019 via PE Hub

Stagwell Group, acquired MultiView, Inc.

synopsis: The Stagwell Group, a private equity firm that manages investments in new media and digital marketing services, has acquired MultiView Inc. from Warburg Pincus, a leading global private equity firm. MultiView is a leader in digital marketing solutions for B2B marketers and publishing solutions for associations.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn. The Stagwell Group manages a private equity fund whose portfolio includes more than a dozen collaborative, digital-first agencies. "
target parent: Warburg Pincus
target: MultiView, Inc.
MultiView is a leader in digital marketing solutions for B2B marketers and publishing solutions for associations. MultiView builds digital publications that bring thousands of trade associations together and delivers digital marketing solutions that connect tens of thousands of B2B companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 4/10/2019 via PE Hub

Stagwell Group, acquired MultiView, Inc.

synopsis: The Stagwell Group, a private equity firm that manages investments in new media and digital marketing services, has acquired MultiView Inc. from Warburg Pincus, a leading global private equity firm. MultiView is a leader in digital marketing solutions for B2B marketers and publishing solutions for associations.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn. The Stagwell Group manages a private equity fund whose portfolio includes more than a dozen collaborative, digital-first agencies. "
target parent: Warburg Pincus
target: MultiView, Inc.
MultiView is a leader in digital marketing solutions for B2B marketers and publishing solutions for associations. MultiView builds digital publications that bring thousands of trade associations together and delivers digital marketing solutions that connect tens of thousands of B2B companies.
price ($mm)
rev ($mm)
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closed 10/3/2018 via Company Press Release

Stagwell Group, acquired Ink Publishing

synopsis: The Stagwell Group, a registered investment advisory company, has acquired a majority stake in Ink from Endless, a UK based private equity investor. Ink is the world leader in travel media. Ink creates and delivers inspiring, award-winning content for the world's biggest and greatest airlines, railways, travel companies and their passengers.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn. The Stagwell Group manages a private equity fund whose portfolio includes more than a dozen collaborative, digital-first agencies. "
target parent: Endless LLP
target: Ink Publishing
Ink is the world leader in travel media, connecting thousands of advertisers and brands to a growing global audience of 802 million passengers. Ink creates and delivers inspiring, award-winning content for the world's biggest and greatest airlines, railways, travel companies and their passengers.
price ($mm)
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closed 4/5/2018 via PR Newswire

Stagwell Group, acquired ReputationDefender, Inc.

synopsis: The Stagwell Group, which invests in marketing services companies, announced its fund, Stagwell Media LLC, has acquired ReputationDefender®, a global leader in Online Reputation Management and digital privacy for individuals and small businesses, from Reputation.com Inc.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn. The Stagwell Group manages a private equity fund whose portfolio includes more than a dozen collaborative, digital-first agencies. "
target parent: Reputation.com, Inc.
target: ReputationDefender, Inc.
ReputationDefender was founded in 2006 and offers online reputation and privacy tools for individuals and small businesses. ReputationDefender® puts users in charge of their online reputation by creating a strong, durable online reputation that resists attacks, negatives, and misleading information.
price ($mm)
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closed 12/13/2017 via PR Newswire

Stagwell Group, acquired Forward 3D Group Limited

synopsis: The Stagwell Group announced it has acquired Forward3D Group, a global performance marketing agency. Based in London, Forward3D Group runs cutting edge digital marketing campaigns across search, content, display and social with industry-leading linguistics, data science and technology.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn. The Stagwell Group manages a private equity fund whose portfolio includes more than a dozen collaborative, digital-first agencies. "
target: Forward 3D Group Limited
Forward3D Group is a London-based digital marketing agency running activity across 100+ markets in 50+ languages for some of the world's leading brands. Forward3D offers a truly global service in search, display, social, content as well as unique performance linguistics and data science offerings.
price ($mm)
rev ($mm)
$100
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 7/14/2017 via PR Newswire

Stagwell Group, purchased TV Pilot Testing Assets from The Nielsen Company, Inc.

synopsis: The Stagwell Group, a registered investment advisory company, announced its acquisition of certain assets from Nielsen related to television pilot products and services, including pilot testing services and the promotional testing and consumer tracking of those pilots.
buyer: Stagwell Group
Warner Music Group is home to a collection of the best-known record labels in the music industry including Asylum, Atlantic, East West, Elektra, Fueled By Ramen, Nonesuch, Reprise, Rhino, Roadrunner, Rykodisc, Sire, Warner Bros. and Word, as well as Warner/Chappell Music. "
seller: The Nielsen Company, Inc. (NLSN:$6,618.00)
The acquisition includes certain assets from Nielsen related to television pilot products and services, including pilot testing services and the promotional testing and consumer tracking of those pilots.
price ($mm)
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closed 6/14/2017 via PR Newswire

Stagwell Group, purchased Select Mobile Research Assets from The Nielsen Company, Inc.

synopsis: The Stagwell Group, a registered investment advisory company, announced its fund, Stagwell Media LLC, has acquired certain mobile research assets from Nielsen, specifically the Mobile Insights Survey and the Total Communication Survey.
buyer: Stagwell Group
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed. "
seller: The Nielsen Company, Inc. (NLSN:$6,618.00)
The acquisition includes mobile research assets from Nielsen, specifically the Mobile Insights Survey and the Total Communication Survey. Nielsen is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy.
price ($mm)
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closed 4/28/2017 via PR Newswire

Stagwell Group, acquired Scout Marketing

synopsis: The Stagwell Group, an investment firm specializing in investments in the marketing services sector, announced it has acquired Scout Marketing. Scout Marketing is a full-service ad agency focused on healthcare and consumer marketing. They work across various brand categories to deliver brave thinking that creates value for their clients'​ brands.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn who serves as the Managing Partner of Stagwell Media LLC, a private equity fund. "
target: Scout Marketing
Scout Marketing is a full-service ad agency focused on healthcare and consumer marketing with offices in Atlanta, Chicago and San Diego. Scout's mantra is "Be Brave."​ They work across various brand categories to deliver brave thinking that creates value for their clients'​ brands.
price ($mm)
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closed 1/23/2017 via PR Newswire

Stagwell Group, acquired The Harris Poll

synopsis: The Stagwell Group announced its fund, Stagwell Media LLC, has acquired certain custom research assets from Nielsen, including the Harris Poll. As part of the transition, Harris will relaunch as Harris Insights & Analytics. The Harris Poll brand remains unchanged. The Harris Poll reflects Americans' opinions on a wide range of topics.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company formed by Mark Penn who serves as the Managing Partner of Stagwell Media LLC, a private equity fund. "
target parent: The Nielsen Company, Inc.
target: The Harris Poll (HPOL:$140.32)
Harris Polls have become media staples around the world. Frequent polls tap into a representative sample of Americans of all ages, genders, income and ethnic backgrounds. The Harris Poll reflects Americans' opinions on a wide range of topics.
price ($mm)
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closed 8/2/2016 via AP - Associated Press

Stagwell Group, acquired PMX Agency

synopsis: The Stagwell Group announced its fund, Stagwell Media LLC, has acquired a majority stake in PMX Agency, a leading integrated performance-driven global marketing firm. PMX Agency, formerly Paradysz + PM Digital, leads a consumer centric approach to performance. PMX Agency is headquartered in New York City with eight offices and 300 employees.
buyer: Stagwell Group
Stagwell is working to build an investment portfolio of marketing services companies. Their portfolio will only have one or two of each kind of agency from: digital media buying to market research to public relations and beyond to allow for true cooperation. "
target: PMX Agency
PMX Agency is a global independent integrated marketing agency that leads with an insight-driven, consumer centric approach to performance. They combine an intuitive knowledge of the customer experience with customized, scalable strategies that address clients’ most pressing business challenges.
price ($mm)
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closed 1/6/2016 via PR Newswire

Stagwell Group, acquired Code and Theory

synopsis: The Stagwell Group announced its fund, Stagwell Media LLC, has acquired a majority stake in Code and Theory, a leading creative digital agency headquartered in NYC with offices in Atlanta, London, San Francisco, and Manila, the Philippines. The agency creates products, content and campaigns for leading companies across physical and digital worlds.
buyer: Stagwell Group
Stagwell is working to build an investment portfolio of marketing services companies. Their portfolio will only have one or two of each kind of agency from: digital media buying to market research to public relations and beyond to allow for true cooperation. "
target: Code and Theory
Code and Theory is an independently-owned and creatively-led agency that creates products, content and campaigns across physical and digital worlds. The agency has helped brands tell stories and design the systems that carry them since 2001.
price ($mm)
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announced 11/16/2015 via PR Newswire

Stagwell Group, will acquire Nielsen National Research Group

synopsis: The Stagwell Group announced its fund, Stagwell Media LLC, has signed a definitive agreement with Nielsen, to acquire National Research Group, provider of critical metrics in the weeks leading up to the release of Hollywood studios' movies. The Stagwell Group is a registered investment adviser and Stagwell Media is a private equity fund.
buyer: Stagwell Group
Stagwell is working to build an investment portfolio of marketing services companies. Their portfolio will only have one or two of each kind of agency from: digital media buying to market research to public relations and beyond to allow for true cooperation. "
target parent: The Nielsen Company, Inc.
target: Nielsen National Research Group
Nielsen National Research Group, Inc. provides market research and consulting services to the entertainment industry. The company engages in the testing of promotional materials, as well as in the marketing of motion pictures for theatrical release.
price ($mm)
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announced 10/8/2015 via New York Times

Stagwell Group, will acquire SKDKnickerbocker

synopsis: The Stagwell Group, which is being run by the former advertising executive Mark Penn, will acquire SKDKnickerbocker, the public relations group best known for its advertising and campaign work for prominent Democratic clients.
buyer: Stagwell Group
The Stagwell Group LLC is a registered investment advisory company, which will invest in advertising, research, data analytics, public relations, and digital marketing services. "
target: SKDKnickerbocker
SKDKnickerbocker provides strategic advice, public relations, crisis communications, advertising, direct mail, and research to national and international companies, advocacy organizations, associations, leading non-profit organizations, and elected officials.
price ($mm)
rev ($mm)
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announced 1/23/2019 via PR Newswire

Dynata, will acquire Reimagine Holdings Group

synopsis: Dynata, a global leader in first-party data and data services, announces it has reached an agreement to acquire Reimagine Holdings Group, a global leader in data creation and technology-enabled business intelligence headquartered in Westport, Connecticut.
buyer parent: Court Square Capital Partners
buyer: Dynata
Dynata is the premier global provider of data solutions and technology for consumer and B2B survey research. Dynata reaches participants in 90+ sample countries via internet, telephone, mobile/wireless and mixed-access offerings. "
target: Reimagine Holdings Group
Reimagine is a global leader in data creation for business intelligence, and has redefined the insights industry by acquiring and investing in growth-oriented, technology-enabled service companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/14/2017 via PR Newswire

The Shipyard, acquired TOMORRO\\\ LLC

synopsis: The Shipyard, an independent marketing firm, today announces the acquisition of TOMORRO\\\, an innovation consultancy led by marketing icon Jon Bond – combining the companies' strategic, creative and data-centric talents to address rising demand from businesses seeking to inoculate themselves against Disruption.
buyer: The Shipyard
The Shipyard is an independent marketing consultancy and the first "marketing engineering" firm. It is creating digital transformation for the world's most significant brands- where high velocity content creation meets big data, where competitive strategy meets creative and disruptive advertising. "
target: TOMORRO\\\ LLC
TOMORRO\\\ LLC is a consultancy designed to accelerate brand value through the adoption of the most forward-thinking marketing approaches and technologies. TOMORRO\\\ is an active investor and advisor in ad technology companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/23/2018 via BNC Analysis

startup300 AG, acquired Pioneers.io

synopsis: startup300, an Austrian angel investor network and business accelerator, has acquired Pioneers.io, an international relationship builder in the tech and startup scene. Pioneers' flagship event, Pioneers Festival, brings together a global community of 2,500 founders, investors, and innovation executives to build partnerships and shape the future.
buyer: startup300 AG
startup300 is an Austrian angel investor network and business accelerator that offers their services to Austrian startups. The group consists of 142 angels and investors that help startups grow their businesses. They focus on startups that have scalable, innovative or disruptive business models. "
target: Pioneers.io
Pioneers.io is an international relationship builder in the tech and startup scene, offering events, consulting, and investment. Their Pioneers Festival event brings together a global community of 2,500 founders, investors, and innovation executives to build partnerships and shape the future.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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