Like Telmar Group, Inc.

closed 10/10/2019 via PR Newswire

LiiV, acquired Telmar Group, Inc.

synopsis: LiiV, a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms, has acquired Telmar, the the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers.
buyer: LiiV
LiiV is a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms. LiiV invests in and builds strategic, cutting edge organizations that sit at the intersection of technology, creativity, and human science. "
target: Telmar Group, Inc.
Telmar Group is the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers. It provides innovations in data-agnostic solutions to analyze thousands of consumer and media data sets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/10/2016 via BusinessWire

Dolan Family Ventures, acquired Analytics Media Group

synopsis: Dolan Family Ventures announced that it has acquired Analytics Media Group, a data analytics and technology business with political, marketing and analytics expertise, and launched 605, an independent audience measurement and analytics business focused on optimizing marketing and programming initiatives in the media and entertainment industries.
buyer: Dolan Family Ventures
Founded by James L. Dolan and Kristin Dolan, Dolan Family Ventures is a company making strategic investments in advanced data, analytics and technology-based businesses and talent with a focus on the media, entertainment and sports industries. "
target: Analytics Media Group
Analytics Media Group is a leading analytics and technology company that combines understanding of data, use of technology and media analytics to advance advertising and marketing research and targeting. The company originated from President Obama's transformative 2008 and 2012 campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/20/2016 via Company Press Release

gamigo AG, acquired highdigit GmbH

synopsis: gamigo AG has taken over 100% of highdigit GmbH. With its hd backend, highdigit GmbH offers games publishers and developers modular all-in-one solutions for the operation and marketing of their products. This includes payment services with more 100 international payment methods as well as marketing, CRM, analysis and support tools.
buyer: gamigo AG (WKN:A1TNJY:$0.00)
The gamigo group is one of the leading gaming businesses in Europe and North America. gamigo was among the first companies that discovered the booming Online-Games market sector for itself and released the first complete German language localized MMOG as early as the year 2000. "
target: highdigit GmbH
highdigit's cloud-based hd Backend offers an all-in-one Software as a Service solution for online, mobile & social game publishers and developers. Ranging from payment services to marketing, CRM, analysis and customer support tools, the unique hd backend covers all aspects of online game operations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/5/2014 via Company Press Release

Beats Music, acquired Topspin Media

synopsis: Beats Music has acquired Topspin Media. More than 55,000 musicians, comedians, labels, managers and filmmakers use the Topspin Platform to grow their audience, communicate with fans, and sell music, video, merch and ticket bundles.
buyer: Beats Music
Beats Music is a new kind of streaming music service that focuses on providing a personalized music experience for each user through a unique blend of digital innovation and musical passion. "
target: Topspin Media
Founded in June 2007, Topspin is a leading-edge provider of marketing software and services that help artists and their partners build strong businesses and brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/17/2019 via BNC Analysis

Tilting Point, acquired Gondola

synopsis: Tilting Point has acquired fellow mobile publisher service partner Gondola. Gondola pitches its service to game publishers as a way to use machine learning to increase the effectiveness of in-game offers and video ads. As part of the acquisition, Gondola's founders will take on roles with Tilting Point.
buyer: Tilting Point
Tilting Point is a new generation games partner for top independent development studios, with a focus on the rapidly growing mobile and tablet markets. Tilting Point empowers elite developers with expert resources, operational support, and funding to give carefully selected games mainstream success."
target: Gondola
Gondola leverages machine learning to optimize in-game offers and video ads. Product Managers make better decisions faster, growing more confident in their data and saving time on live ops. Publishers benefit from more efficiency and increased bottom line revenue.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/21/2019 via BNC Analysis

Screen Engine/ASI, acquired TicktBox

synopsis: Screen Engine/ASI, a market research firm that specializes in focus-group testing of movies and TV pilots, has acquired ticktBox, which operates a digital marketing and ticketing platform used by movie distributors, exhibitors, and TV networks. With ticktBox, SE/ASI will have one of the largest databases of active moviegoers in the industry.
buyer parent: Wicks Group of Companies
buyer: Screen Engine/ASI
Screen Engine/ASI is a research and analytics firm with an emphasis on big data focused on maximizing market potential while assessing risk for clients in the entertainment and media spaces. They focus on all distribution platforms, including international film and television, digital and mobile. "
target: TicktBox
TicktBox operates a digital marketing and ticketing platform used by movie distributors, exhibitors, and TV networks. It operates two brands: the business-to-business TicktBox service; and Gofobo, a consumer-facing brand that offers access to advance movie screenings, premieres and other events.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/19/2018 via BNC Analysis

YouGov plc, acquired Portent.IO

synopsis: YouGov, an international, full-service research company, has acquired Portent.IO, a UK-based, comprehensive social analytics platform for the film and television industry. Portent.IO combines A.I. with digital, social, survey and marketing data to create insights, recommendations and strategies for their clients.
buyer: YouGov plc (AIM:YOU:$147.66)
YouGov is an international, full-service research company primarily using online panels to provide quantitative and qualitative research across a range of industries, including consumer products, financial services, public sector, technology and telecom and media. "
target: Portent.IO
Portent.IO is a UK-based, comprehensive social analytics platform for the film and television industry. Portent.IO combines A.I. with digital, social, survey and marketing data to create insights, recommendations and strategies for their clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/12/2018 via PE Hub

MarketCast, acquired Turnkey Intelligence

synopsis: MarketCast Group, a global leader in the consumer insights industry, has acquired Turnkey Intelligence, a preeminent sports research and advisory firm. Turnkey Intelligence has been providing best-in-class research, consulting, and analytics for more than 20 years, offering a full suite of data-driven services to hundreds of sports clients.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the entertainment spectrum in the development and execution of their marketing strategies. "
target parent: Turnkey Sports & Entertainment
target: Turnkey Intelligence
Turnkey Intelligence offers customized, informed, and actionable solutions to a wide range of sports, live event, agency, and brand-side clients. Turnkey Intelligence’s self-service platform – Audience Portal – is used and trusted by hundreds of sports teams of all sizes.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/3/2017 via PR Newswire

The Nielsen Company, Inc., acquired vBrand

synopsis: Nielsen, a global performance management company, announced it has acquired vBrand, an Israel-based technology startup that has developed a machine learning-enabled platform to measure brand exposure and impact in sports programming.
buyer: The Nielsen Company, Inc. (NLSN:$6,618.00)
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed. "
target: vBrand
vBrand is an Israel-based technology startup that has developed a machine learning-enabled platform to measure brand exposure and impact in sports programming.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/6/2014 via PR Newswire

Tapjoy, Inc., acquired 5Rocks

synopsis: Tapjoy, a leading mobile ad-tech and monetization platform, announced it has acquired 5Rocks, a Lifetime Value (LTV) maximization, analytics and marketing automation platform built by a world-class team of industry leaders in Korea. The acquisition transforms Tapjoy into a complete ad-tech and app-tech solution for app developers.
buyer: Tapjoy, Inc.
As the mobile industry's leading app-tech company, Tapjoy's mission is to maximize value for app developers through ad-based monetization and industry leading analytic solutions. Tapjoy drives revenue for mobile app developers through advertising and uses data from their apps. "
target: 5Rocks
Best known for its data science expertise, deep reporting, predictive analytics and mobile Customer Relationship Management (mCRM) platform, 5Rocks is the analytics solution of choice for many of the largest game developers in Korea and Japan.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/12/2019 via BNC Analysis

Nike, acquired Tally TraceMe

synopsis: Nike has acquired Tally (formerly TraceMe), the Seattle startup co-founded by Seahawks quarterback Russell Wilson. Tally is a mobile-first web platform that powers immersive, free-to-play, real-time prediction experiences.
buyer: Nike (NKE:$39,829.00)
NIKE, Inc., named for the Greek goddess of victory, is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories for a wide variety of sports and fitness activities. "
target: Tally TraceMe
Tally is a mobile-first web platform that powers immersive, free-to-play, real-time prediction experiences. Prior to 2018, Tally was known as TraceMe, a Seattle-based technology company dedicated to connecting athletes/celebrities/influences with their super fans through new social media platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/27/2018 via PR Newswire

KORE Software, acquired SponServe

synopsis: SponServe, the global leaders in sponsorship activation management software, has been acquired by KORE Software, the global leader in business management software for sports business intelligence, sponsorship and season ticket sales enablement.
buyer: KORE Software
KORE is the global leader in sport and entertainment business management solutions. KORE serves more than 120 professional sport clubs and leagues and 450 brands and properties worldwide, providing practical tools and services to harness customer data, facilitate sponsorship sales and activation. "
target: SponServe
Founded in 2015, SponServe has grown into one of the most indispensable sponsorship fulfillment tools around the world. The award-winning cloud-based platform streamlines and enhances sponsorship servicing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/21/2018 via Company Press Release

Canadian Soccer Business, acquired Stadium Digital

synopsis: Canadian Soccer Business (CSB), a sports enterprise that represents premier soccer properties in Canada, has acquired Stadium Digital, a full service digital media company and Canada’s leading fan engagement platform provider. Stadium Digital creates media solutions and technology products in the areas of sponsorship, fan engagement and more.
buyer parent: Canadian Premier League
buyer: Canadian Soccer Business
Canadian Soccer Business (CSB) is a sports enterprise that represents premier soccer properties in Canada. This includes representation for all corporate partnerships and broadcast rights related to Canada Soccer’s core assets including its national teams. "
target: Stadium Digital
Stadium Digital is a full service digital media company and Canada’s leading fan engagement platform provider. Stadium Digital creates and manages media solutions and technology products in the areas of sponsorship, fan engagement, ticketing and e-commerce.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/11/2015 via PR Newswire

Veritix will be merged with AXS,

synopsis: Outbox AXS and Veritix® will merge. The combined entity will partner the consumer-focused interface and ticketing platform of Outbox AXS, including AXS Invite and the AXS Waiting Room with Veritix's industry-leading season ticket management technology and its inventive Flash Seats® digital, ID-based ticketing technology.
buyer parent: The Anschutz Company
buyer: AXS
AXS is a new entertainment platform that also serves as AEG's primary consumer brand. AXS provides fans the opportunity to purchase tickets directly from their favorite venues via a user-friendly ticketing interface. "
target: Veritix
Veritix is a leading innovator in digital ticketing, event marketing and relationship management applications. Veritix empowers teams and venues – from the NBA, NFL, NHL, MLS, AHL, Hockey Canada, NASCAR, NCAA and DI-III College Athletics, and over 1,000 entertainment venues in 47 states and Canada.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/3/2014 via PR Newswire

Wind Creek Hospitality, acquired C2Rewards

synopsis: Wind Creek Hospitality has acquired majority interest in the C2Rewards social gaming platform developed for C2Rewards by EC Wise. C2Rewards social gaming platform is a cloud based social iGaming platform delivering a fully casino branded experience.
buyer: Wind Creek Hospitality
Wind Creek Hospitality is the hospitality enterprise of the Poarch Band of Creek Indians. operating three casinos and two luxury resort hotels in the State of Alabama. WCH also owns a controlling share in greyhound racing tracks in Mobile, AL and Pensacola, FL. "
target: C2Rewards
C2Rewards Inc. is a privately-held international gaming products and services company offering solutions to deliver integrated iGaming, social networking and automated marketing capabilities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/18/2014 via PR Newswire

Cox Enterprises Inc., acquired Experience

synopsis: Cox Enterprises, Inc. announced the acquisition of Experience, a mobile technology company that enables fans to upgrade their seats and enjoy VIP opportunities at sporting events, concerts and live events, creating once-in-a-lifetime memories.
buyer: Cox Enterprises Inc.
Cox Enterprises is a leading communications, media and automotive services company. With revenues exceeding $15 billion and 50,000 employees, the company's major operating subsidiaries include Cox Communications, Inc., Manheim, Inc., Cox Media Group, Inc., and AutoTrader.com. "
target: Experience
Experience is the award-winning fan experience technology company dedicated to making sure fans enjoy live events to the fullest extent possible. Fans can personalize their live event experience by upgrading seats or participate in other unique opportunities all from their mobile device.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/8/2017 via BNC Analysis

Luxin-Rio, acquired Arts Alliance Media

synopsis: Luxin-Rio, a global leader in the cinema technology industry, has acquired Arts Alliance Media (AAM), the global leader in digital cinema software and services. AAM offers a wide range of solutions to exhibitors which enable them to reduce costs, increase efficiency, and improve the cinematic experience for their customers.
buyer: Luxin-Rio
Luxin-Rio is a global leader in the cinema technology industry. Luxin-Rio’s primary businesses include the in-house R&D, manufacturing and sales of 3D/4D cinema systems, integration services of cinema equipment and software, and interactive technologies like VR/E-sports. "
target: Arts Alliance Media
Arts Alliance Media (AAM) is the global leader in digital cinema software and services. It offers a wide range of solutions to exhibitors which enable them to reduce costs, increase efficiency, and improve the cinematic experience for their customers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/2/2017 via Company Press Release

EZLinks Golf LLC, acquired Distinct Software Solutions, LLC

synopsis: EZLinks Golf, a PGA TOUR affiliated company and a leading developer of golf course management technology, announced the acquisition of Distinct Software Solutions (DSS), the golf industry’s premier marketing technology and service provider. Specializing in online marketing and social reputation management, DSS serves golf courses and restaurants.
buyer parent: PGA TOUR, Inc.
buyer: EZLinks Golf LLC
EZLinks Golf brings industry-leading software and services to power the operations and marketing needs of the golf industry. EZLinks software and service suite includes: tee sheet, point of sale, 24/7 reservation center, online booking engines, marketing services, and an online tee time marketplace."
target parent: Salt Creek Capital
target: Distinct Software Solutions, LLC
Distinct Software Solutions (DSS) is an Austin, Texas-based internet marketing leader and the preeminent digital marketing technology partner to golf courses worldwide. DSS specializes in online marketing and social reputation management, and has expanded to include the restaurant industry.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/12/2012 via Company Press Release

PreSonus, acquired Nimbit, Inc

synopsis: PreSonus Audio Electronics, a leading designer and manufacturer of audio-recording software, hardware, and related accessories, announced it has acquired Nimbit, Inc., the pioneers of direct-to-fan sales and promotion for the music industry.
buyer: PreSonus
PreSonus Audio Electronics, Inc. is a designer and manufacturer of audio-recording and live-sound software, hardware and related accessories. The company was founded by Jim Odom in 1995. "
target: Nimbit, Inc
Nimbit, Inc. operates a direct-to-fan commerce and promotion platform for the music industry. The company provides tools for self-managed artists, managers, and emerging labels to grow and engage their fanbase.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/9/2011 via PR Newswire

VerveLife, acquired AppliedSB

synopsis: VerveLife has completed its acquisition of AppliedSB, creating a new leader in tech-driven music marketing solutions. AppliedSB provides to its clients an advanced technology platform used for creating and supporting direct B2C relationships and monetizing those relationships.
buyer: VerveLife
VerveLife creates, builds and manages digital music promotions and digital music delivery for brands and digital music providers including digital music stores, virtual worlds, online retailers and music apps. "
target: AppliedSB
AppliedSB provides to its clients an advanced technology platform used for creating and supporting direct Business to Consumer relationships and monetizing that relationship through the sale of music, merchandise and tickets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/10/2019 via PR Newswire

LiiV, acquired Telmar Group, Inc.

synopsis: LiiV, a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms, has acquired Telmar, the the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers.
buyer: LiiV
LiiV is a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms. LiiV invests in and builds strategic, cutting edge organizations that sit at the intersection of technology, creativity, and human science. "
target: Telmar Group, Inc.
Telmar Group is the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers. It provides innovations in data-agnostic solutions to analyze thousands of consumer and media data sets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/10/2019 via PR Newswire

LiiV, acquired Telmar Group, Inc.

synopsis: LiiV, a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms, has acquired Telmar, the the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers.
buyer: LiiV
LiiV is a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms. LiiV invests in and builds strategic, cutting edge organizations that sit at the intersection of technology, creativity, and human science. "
target: Telmar Group, Inc.
Telmar Group is the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers. It provides innovations in data-agnostic solutions to analyze thousands of consumer and media data sets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/10/2019 via PR Newswire

LiiV, acquired Telmar Group, Inc.

synopsis: LiiV, a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms, has acquired Telmar, the the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers.
buyer: LiiV
LiiV is a holding company founded to enable creative intelligence through advocacy, thought leadership, academic partnerships, and technology platforms. LiiV invests in and builds strategic, cutting edge organizations that sit at the intersection of technology, creativity, and human science. "
target: Telmar Group, Inc.
Telmar Group is the world's largest independent provider of strategic targeting and media planning solutions to advertisers, marketers, agencies, media companies, and data suppliers. It provides innovations in data-agnostic solutions to analyze thousands of consumer and media data sets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/31/2019 via BNC Analysis

O3 Industries, acquired Peer39 by Sizmek

synopsis: O3 Industries, a private investment company bringing operational expertise to their investments, has acquired Peer39 from Sizmek. Peer39’s pre-bid solution harnesses the power of AI to efficiently buy advertising across a diverse, constantly changing pool of content.
buyer: O3 Industries
O3 Industries is a private investment company bringing operational expertise to their investments. They build platforms around difficult and complex situations, creating businesses that can withstand the test of time. "
target parent: Sizmek Inc
target: Peer39 by Sizmek
With Peer39’s pre-bid solution, clients harness the power of AI to buy efficiently across a diverse, constantly changing pool of content. Its post-buy reporting provides users with fully transparent visibility into campaign viewability, verification, and performance.
price ($mm)
$18
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/11/2017 via BNC Analysis

The Weather Network, acquired Addictive Mobility

synopsis: Continuing its transformation to an Information Networks and Data Solutions business, Pelmorex Corp., operator of The Weather Network, MétéoMédia, Eltiempo.es and Clima brands, announced the acquisition of Addictive Mobility, Canada's largest mobile-first data management and media buying platform.
buyer: The Weather Network
Pelmorex Media Inc. blends science, technology and creativity to produce leading multi-platform weather and traveler information services. Flagship brands include The Weather Network and MétéoMédia, Canada's most popular weather and information websites and applications. "
target: Addictive Mobility
Addictive Mobility is a Canada-based mobile advertising technology company that works with many Fortune 500 brands. The company’s vision is to solve the marketing challenges of tomorrow’s CMOs by building the world’s most agile technology platform that is holistic, efficient, and transparent.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/2/2017 via PR Newswire

SRAX, acquired OpenDSP

synopsis: SRAX announced the acquisition of Demand Side Platform (DSP) technology from OpenDSP, a privately-held company. The technology focuses on marketing experimentation, intelligence and optimization for brands and agencies.
buyer: SRAX (SRAX:$28.38)
SRAX is an advertising technology company providing the tools to automate digital marketers and content owners' campaigns across digital channels. SRAX amplify performance and maximize profits through an omnichannel approach that integrates all aspects of the marketing experience into one platform. "
target: OpenDSP
The OpenDSP technology delivers an open DSP for Real-Time Bidding (RTB), including comprehensive tools for media buying, data collection, management, analytics and optimization. Built on the cloud, OpenDSP was developed as an in-house advertising technology.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/29/2017 via BNC Analysis

Pico Far East Holdings Ltd, will acquire Not Ordinary Media, LLC

synopsis: MTM Choice Holdings, an indirect subsidiary of Pico Far East Holdings, will acquire Not Ordinary Media (NOM) from its founders Loren Rochelle and Brent Neill. NOM provides advertisers with the only singular solution to create, manage, compare, reallocate spend, and make real-time decisions to optimize video buys across social media platforms.
buyer: Pico Far East Holdings Ltd (SEHK:752:$617.09)
Pico is a global group of agencies specialising in engaging people, creating experiences and activating brands for businesses, institutions and governments. Pico brings brands to life and creates experiences through Total Brand Activation – from strategy to execution. "
target: Not Ordinary Media, LLC
Not Ordinary Media (NOM) provides advertisers with the only singular solution to create, manage, compare, reallocate spend, and make real-time decisions to optimize video buys across social media platforms.
price ($mm)
$53
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/23/2017 via BusinessWire

Viant Technology Inc, will acquire Adelphic Mobile

synopsis: Time Inc.’s Viant Technology, a people-based advertising technology company, has signed an agreement to acquire Adelphic, a company that provides a mobile-first, cross-channel programmatic advertising platform. Adelphic’s self-service media planning and execution tools will bolster Viant’s people-based data and analytics offerings.
buyer parent: Time Inc.
buyer: Viant Technology Inc
Viant Technology is the premier people-based advertising technology company, enabling marketers to plan, execute and measure their digital media investments through a cloud-based platform. The Viant Advertising Cloud™ provides marketers with access to over 1.2 billion registered users. "
target: Adelphic Mobile
Adelphic Mobile is a mobile and cross-channel programmatic advertising platform connecting brands to consumers and enabling meaningful engagement with individual people. With Adelphic, marketers can influence consumer behavior in real time, maximizing the return on their mobile investment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/14/2016 via Company Press Release

SAP Hybris, will acquire Abakus

synopsis: Abakus is pleased to announce its acquisition by SAP, the fastest growing enterprise cloud company. The combination of Abakus with SAP Hybris Marketing Cloud, which includes customer profiling and responsive journey management, will allow brands to optimize marketing performance and understand customer interactions across all devices.
buyer parent: SAP SE
buyer: SAP Hybris
SAP Hybris provides a complete multichannel commerce software solution that integrates product content, commerce operations, and the extended channel to help retailers, manufacturers, and other businesses create a unified and seamless experience for their customers. "
target: Abakus
Abakus provides a software platform to evaluate and optimize marketing. Its marketing effectiveness software delivers insights and actionable recommendations that enable campaign optimization and informed cross-channel media planning in real-time.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/1/2016 via BusinessWire

Amnet Group, acquired Accordant Media

synopsis: Dentsu Aegis Network announced the acquisition of Accordant Media, LLC, a data-driven, full-service programmatic advertising company and technology solution provider. Accordant will become a part of Ament, Dentsu Aegis Network’s programmatic group, with over 600+ programmatic experts and across 40+ markets.
buyer parent: Dentsu Inc.
buyer: Amnet Group
Amnet is Dentsu Aegis Network’s programmatic group, with over 600+ programmatic experts and across 40+ markets. Amnet operates a consistent and innovative technology, operations, and people stack that can deliver success on a local, regional and global basis. "
target: Accordant Media
Accordant Media makes advertising investments more successful for marketers by unlocking the value of audience data. Through sophisticated data management and activation technologies, expert service and industry-leading transparency, they give marketers more insights and accountability.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/28/2015 via GlobeNewswire

Sizmek Inc, acquired StrikeAd

synopsis: Sizmek Inc., a leading open ad management platform company for multiscreen campaigns, announced the acquisition of StrikeAd, a dedicated Mobile advertising Demand Side Platform. The StrikeAd DSP enables advertisers, agencies, and publishers to plan, optimize, deliver and measure the most effective Mobile advertising campaigns on a global scale.
buyer: Sizmek Inc (SZMK:$185.18)
Sizmek Inc. fuels digital advertising campaigns for advertisers and agencies around the world with cutting-edge technology to engage audiences across any screen. Sizmek has proudly pioneered industry firsts in digital, including rich media, video and online targeted advertising across channels. "
target: StrikeAd
StrikeAd is the leader in programmatic advertising across multiple devices. StrikeAd combines the huge reach of leading SSPs with best in class mobile DMP audience data and our advanced predictive modelling to deliver unparalleled insight and superior ROI.
price ($mm)[EV]
$9.50 [$11.70]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/15/2015 via PR Newswire

Matomy Media Group, acquired Avenlo Inc.

synopsis: Matomy Media Group has acquired a 70% stake in Avenlo Inc., a leading performance email marketing and ad targeting company. Avenlo's email placement optimization platform provides advertisers, agencies and media buyers with multi-screen ad targeting capabilities that deliver awareness, engagement and consumer action across all devices.
buyer: Matomy Media Group (LSE:MTMY:$177.30)
Matomy Media Group Ltd. is one of the world's leading digital performance-based advertising companies. Working across Web, mobile and social media platforms, Matomy offers advertisers, media partners and publishers a range of opportunities to generate risk-free performance-based results. "
target: Avenlo Inc.
Headquartered in Toronto, Avenlo maintains R&D facilities in Canada and the US and powers a group of world-class software architects, engineers and marketers. The Avenlo Connect Platform utilizes massive data sets to target a brand's audience, delivering enhanced results on an individual user basis.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/22/2014 via PR Newswire

Social Reality, acquired Five Delta

synopsis: Social Reality, Inc., a leader in automated digital platform technology and social management software for Internet advertising, announced the acquisition of Five Delta, a privately held company that specializes in the execution and management of media buys across all social platforms.
buyer: Social Reality (SRAX:$28.38)
Founded in 2010, Los Angeles-based Social Reality, Inc. is an Internet advertising company that provides tools that automate the digital advertising market. The company has built technologies and leveraged partner technologies that service social media and the real-time bidding (RTB) markets. "
target: Five Delta
Five Delta is a privately held company that specializes in the execution and management of media buys across all social platforms. Five Delta's current beta program provides a complete managed service for Facebook advertising.
price ($mm)
$0.76
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/17/2014 via PR Newswire

The Rubicon Project, acquired iSocket, Inc.

synopsis: Rubicon Project, a leader in advertising automation announced it is expanding its direct order automation technology and consolidating the automated guaranteed market with the acquisition of iSocket. iSocket is a technology platform purpose-built to simplify the buying and selling of inventory.
buyer: The Rubicon Project (RUBI:$141.45)
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market. "
target: iSocket, Inc.
iSocket is a technology platform purpose-built to simplify the buying and selling of fixed price, premium, reserved inventory. iSocket For Publishers (iFP) sales automation and programmatic direct tools allow top publisher sales teams to focus on relationships and strategy.
price ($mm)
$9.57
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/17/2014 via PR Newswire

The Rubicon Project, acquired Shiny Ads, Inc.

synopsis: Rubicon Project, a leader in advertising automation announced it is expanding its direct order automation technology and consolidating the automated guaranteed market with the acquisition of Shiny Ads. Shiny Ads is a Toronto based advertising technology company focused on helping online publishers maximize revenue from ad orders under $5,000.
buyer: The Rubicon Project (RUBI:$141.45)
The Rubicon Project is the leading advertising technology company for the comScore 500. The company was founded in 2007 with a mission to automate buying and selling for the $50 billion digital advertising market. "
target: Shiny Ads, Inc.
Shiny Ads provides an end-to-end programmatic direct advertising platform for digital publishers to sell more premium inventory for increased revenues and profits. By automating the process for advertisers of all sizes, Shiny Ads allows the direct sales team to focus on more complex ad buys.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/24/2014 via PR Newswire

Single Touch Interactive, Inc., acquired DoubleVision

synopsis: Single Touch Systems, Inc., a technology-based mobile media solutions provider servicing advertisers, retailers and brands, announced it has acquired technology partner, DoubleVision Networks, a privately held mobile audience buying and targeting platform.
buyer: Single Touch Interactive, Inc. (OTCBB:SITO:$8.75)
Single Touch Systems, Inc. is a technology based mobile solutions provider serving businesses, advertisers and brands. Single Touch's multi-channel messaging gateway enables marketers to reach consumers on all types of connected devices. "
target: DoubleVision
Headquartered in New York, DoubleVision was founded in 2009 as an early mobile demand side platform with hyper-local location targeting abilities and continues to focus on developing the most robust mobile audience targeting platform.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/19/2014 via BusinessWire

Shopzilla, acquired Connexity

synopsis: Shopzilla, Inc., a leading source for connecting buyers and sellers online, announced the acquisition of Connexity, a pioneer in the programmatic media buying and optimization space. The company is introducing advertisers and publishers to audience networking and cross-channel connectivity.
buyer parent: Symphony Technology Group
buyer: Shopzilla
Shopzilla Inc., a consumer lead generation platform focused in online retail, owns and operates a portfolio of leading online consumer shopping properties in comparison shopping, product discovery and social shopping/group sales. "
target: Connexity
Connexity is introducing advertisers and publishers to audience networking and cross-channel connectivity. Connexity applies social networking architecture, recommendation engine learning, and best-of-breed targeting & optimization technology to media representation and media buying.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/23/2014 via BNC Analysis

Client Focused Media, Inc., will acquire BluHorn, LLC

synopsis: Client Focused Media has agreed to acquire BluHorn LLC, a media buying software firm that developed BluHorn Solutions, a web based media buying software designed to organize, schedule and report media buys. They're a small company with a big focus on great customer service, ease of use, honest license fees and respect for their customers.
buyer: Client Focused Media, Inc.
Client Focused Media is a full-service marketing, advertising and design agency. Their primary objective is to help their clients overcome key challenges within their companies while ultimately achieving their business goals. "
target: BluHorn, LLC
BluHorn LLC is a media buying software firm that developed BluHorn Solutions, a web based media buying software designed to organize, schedule and report media buys. They're a small company with a big focus on great customer service, ease of use, honest license fees and respect for their customers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/6/2013 via Market Wire

Centro, LLC, acquired SiteScout

synopsis: Centro, a provider of digital media software and services, announced the acquisition of SiteScout. SiteScout is a self-serve platform for buying banner ads on the web and on mobile devices. The company's easy-to-use platform, transparent reporting and real-time control deliver unparalleled performance for brands, marketers and agencies.
buyer: Centro, LLC
Centro provides the technology platform and services to ease the planning and buying of local online media for agencies throughout North America. Centro facilitates the buying and selling of online advertising among national, regional, and local agencies and thousands of local online publishers. "
target: SiteScout
SiteScout is the world's leading self-serve platform for buying banner ads on the web and on mobile devices. The company's easy-to-use platform, transparent reporting and real-time control deliver unparalleled performance for brands, marketers and agencies.
price ($mm)
$40
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2013 via Company Press Release

[x+1], Inc., acquired Wireless Developer Agency

synopsis: [x+1], a leading provider of digital marketing and data management software, announced it has acquired the well-established mobile marketing technology and services firm, WDA. WDA is a leading technical innovator in the fast-paced mobile advertising industry.
buyer: [x+1], Inc.
The [x+1] Origin digital marketing hub offers integrated and open software for digital marketing optimization through a Data Management Platform (DMP) with multi-channel execution capabilities powered by a patented real-time decision engine, Web Services APIs, and advanced analytics. "
target: Wireless Developer Agency
WDA is a mobile marketing company. WDA focuses on products that help brands achieve their objectives in mobile media. WDA’s flagship product, Impulse™ Mobile Command Center, provides advertisers and their agencies all of the tools they need to be successful with mobile media in all its forms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/5/2013 via BusinessWire

Millennial Media, acquired Metaresolver

synopsis: Millennial Media Inc. has closed its acquisition of Metaresolver – a mobile media buying and targeting platform. The addition of Metaresolver's talented and experienced team, along with a programmatic mobile ad-tech platform, will enable Millennial to strengthen its leadership position in the fast moving mobile market.
buyer: Millennial Media (NYSE:MM:$285.27)
Millennial Media is the leading independent mobile advertising and data platform. Their technology, tools and services help app developers and mobile website publishers maximize their advertising revenue, acquire users and gain audience insights. "
target: Metaresolver
The Metaresolver platform harnesses and analyzes volumes of data to deliver efficient programmatic mobile media buying for advertisers. Metaresolver uses highly accurate data to identify and build audiences that brands can target with campaigns.
price ($mm)
rev ($mm)
$0
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 6/29/2015 via PR Newswire

Vista Equity Partners, will acquire MediaOcean

synopsis: Vista Equity Partners, a private equity firm focused on software, data, and technology-enabled businesses, will acquire Mediaocean, a software company for the advertising world. Mediaocean's platforms integrate ad-tech, data solutions and supply partners which serves many advertisers, agencies, broadcasters and publishers.
buyer: Vista Equity Partners
Vista Equity Partners invests in software, data and technology-based organizations. Vista's investment approach is anchored by a long-term capital base, experience in structuring technology oriented transactions, and proven management techniques. "
target: MediaOcean
MediaOcean is a software company that automates advertising workflow, from analyzing and optimizing, to invoicing and payments. Its open cross-media platforms have unmatched reach and bridge traditional and digital media, serving advertisers, agencies, broadcasters and publishers worldwide.
price ($mm)
$576*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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