Like xsperient

closed 1/13/2021 via Company Press Release

Research America, Inc., acquired xsperient

synopsis: Research America, Inc., the top marketing research firm located outside Philadelphia, has acquired xsperient, a prominent market research company in the field of applying the behavioral sciences to healthcare and wellness consulting, market research, and market segmentation.
buyer: Research America, Inc.
Research America is a full-service market research and consumer insights company. The company uses a consultative approach that leverages its diverse experience and innovative data-driven tools that produce results. "
target: xsperient
xsperient is a full-service market research company using advanced techniques for qualitative and quantitative studies. They apply the measurable science of psychology and sophisticated mathematical modeling techniques to healthcare and wellness market research and market segmentation.
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closed 6/9/2009 via BusinessWire

IntrinsiQ, acquired WWMR, Inc.

synopsis: IntrinsiQ, the company improving the quality and understanding of cancer care, announced the acquisition of market research and consulting firm WWMR, Inc. The combination creates the single, go-to source for pharmaceutical companies seeking to understand the true drivers behind physicians’ cancer treatment decisions.
buyer parent: Kohlberg Kravis Roberts & Co.
buyer: IntrinsiQ
IntrinsiQ, LLC is the leading provider of medical oncology clinical information systems and the premier source of US oncology data and analysis. Each month, IntrinsiQ’s clinical software application, IntelliDose®, captures the treatment decisions and details for nearly 20,000 unique patients. "
target: WWMR, Inc.
WWMR is a marketing research and strategic consulting firm founded in 1994, providing insightful, proprietary studies to pharmaceutical, biotech, medical device, and diagnostics companies worldwide.
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closed 6/16/2021 via Company Press Release

Sermo, acquired Minter Group

synopsis: Sermo, the world’s leading healthcare provider insights company and the first social media platform for physicians, announced its acquisition of Australia-based market research leader, Minter Group. Since 2003 Minter has built a variety of research panels across various industries including IT, consumer and healthcare.
buyer: Sermo
Sermo is the world’s leading healthcare provider insights company and the first social media platform for physicians. They offer a unique physician-first online community that allows clinicians to communicate about issues that are important to them and their patients. "
target: Minter Group
Minter Group is an Australia-based market research leader. Since 2003 Minter has built a variety of research panels across various industries including IT, consumer and healthcare.
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closed 9/25/2020 via BusinessWire

W2O Group, acquired Elysia Group

synopsis: W2O, the leading independent provider of analytics-driven, technology-enabled marketing and communications solutions to the healthcare sector, announced it has acquired Elysia Group, a health economic and outcomes research (HEOR) consulting firm operating in the United States and Asia Pacific.
buyer parent: New Mountain Capital, LLC
buyer: W2O Group
W2O is an independent provider of analytics-driven, digital-first marketing and communications to the healthcare sector. W2O applies analytics models, methodologies and approaches in a digital world to design precise communications and marketing strategies to deliver sustained business results. "
target: Elysia Group
Elysia Group is a health economic and outcomes research consulting firm. Elysia provides pharmaceutical and medical device clients with innovative modeling approaches to health economic strategy and evidence development using data and analytics and real-world evidence.
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closed 6/25/2012 via PR Newswire

McCann Health, acquired Double Helix

synopsis: McCann Health announced the acquisition of Double Helix. Double Helix is a leading, global provider of Market Research and Market Access services to the pharmaceutical and medical device industries. Dr. Wayne Phillips, who founded and runs Double Helix, will continue as CEO of Double Helix, reporting to John Cahill, CEO of McCann Health.
buyer parent: Interpublic Group of Companies, Inc.
buyer: McCann Health
Comprising the world's most connected health and wellness experts, McCann Health is the most awarded professional and consumer health communications network with the largest international expertise spanning 35 countries and 61 offices. "
target: Double Helix
Double Helix is an independent healthcare consultancy with headquarters in London and offices in the US and Singapore. Established in 1995, they have been providing pharmaceutical, biotech and medical device clients of all sizes with the knowledge to evolve their brands and businesses.
price ($mm)
$55
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closed 4/14/2009 via BusinessWire

Majestic Research, LLC, acquired Rood Research, Inc.

synopsis: Majestic Research, a global, independent equity research company and a pioneer in data driven analysis, announced its acquisition of New York-based Rood Research – a leading provider of healthcare market research.
buyer: Majestic Research, LLC
Since its inception in 2002, Majestic Research has revolutionized the financial research business with our innovative proprietary methods and tools for accessing real-time data. "
target: Rood Research, Inc.
In the past 15 years, Rood Research has become a leader in providing healthcare research to some of the top pharmaceutical and biotech companies in the world.
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closed 7/30/2008 via BusinessWire

Surveillance Data, Inc., acquired Verispan, LLC

synopsis: SDI, the leader in innovative healthcare analytics, has acquired Verispan, a top provider of healthcare information and services. The acquisition creates the healthcare industry’s most comprehensive de-identified longitudinal database.
buyer parent: LLR Partners
buyer: Surveillance Data, Inc.
SDI provides a wide range of healthcare data and market research to pharmaceutical, consumer products, and healthcare-related companies. Since 1981, SDI's mission has been to provide healthcare data products with high business relevance as well as the means and know-how to put this data into action."
target: Verispan, LLC
Verispan provides a broad array of information products and services to virtually all of the top 50 pharmaceutical companies and the healthcare industry in general, including sales targeting and compensation products; market research audits; healthcare profiles; and direct mail, among many others.
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closed 11/4/2019 via BusinessWire

Pharmerit International merged with Open Health,

synopsis: OPEN Health, a leading multi-disciplinary health communications and market access group, has merged with Pharmerit International, LP, the largest independent global provider of health economics and outcomes research and strategic market access services to the pharmaceutical industry.
buyer parent: Amulet Capital Partners LP
buyer: Open Health
OPEN Health is a multi-disciplinary health communications and market access group, operating across three core business areas: Medical Communications; Patient and Brand Communications; and Value, Informatics and Evidence. "
target: Pharmerit International
Pharmerit International is a global, premier health economics and outcomes research (HEOR) consultancy with 20 years of experience supporting pharmaceutical, biotechnology, and medical device organizations in HEOR and market access worldwide.
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closed 4/1/2021 via GlobeNewswire

Cerner Corporation, acquired Kantar Health

synopsis: Cerner Corporation, a global health care technology company, has acquired Kantar Health, a division of Kantar Group. Kantar Health is a leading data, analytics and real-world evidence and commercial research consultancy serving the life science industry.
buyer: Cerner Corporation (CERN:$5,707.53)
Cerner’s health technologies connect people and information systems at thousands of contracted provider facilities worldwide dedicated to creating smarter and better care for individuals and communities. "
target parent: Bain Capital
target: Kantar Health
Kantar Health SA provides healthcare consulting and marketing research services. The company was formerly known as Taylor Nelson Sofres Healthcare SA. The company is based in Madrid, Spain. Kantar Health SA operates as a subsidiary of WPP plc.
price ($mm)
$375
rev ($mm)
$150
EBITDA ($mm)
EV / rev
2.5x
EV / EBITDA
closed 3/19/2020 via BNC Analysis

M3 USA Corporation, purchased Healthcare Market Research Business from Manthan Systems

synopsis: M3 Global Research announced the acquisition of Manthan's healthcare market research business. India-based Manthan is a cloud analytics company pioneering applications for retail and consumer-facing businesses. Its healthcare division will be rebranded after the acquisition as m360 Research.
buyer parent: M3, Inc.
buyer: M3 USA Corporation
M3 USA (M3 Global Research), named to represent Medicine, Media, and Metamorphosis, was founded to change the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions."
seller: Manthan Systems
The acquisition includes the healthcare market research business of Manthan. India-based Manthan is a cloud analytics company pioneering applications for retail and consumer-facing businesses. Its healthcare division will be rebranded after the acquisition as m360 Research.
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closed 11/1/2011 via BNC Analysis

IMS Health Incorporated, acquired SDI Health LLC

synopsis: IMS Health has completed its acquisition of SDI, a leading healthcare market insight and analytics firm. It provides the industry’s most comprehensive de-identified patient-level data to pharmaceutical, biotech, and medical device companies, enabling them to better understand the healthcare market.
buyer parent: TPG Capital
buyer: IMS Health Incorporated (NYSE:IQV:$10,412.00)
IMS Health is the world’s leading provider of market intelligence to the pharmaceutical and healthcare industries. IMS offers leading-edge market intelligence products and services that are integral to clients’ day-to-day operations. "
target parent: LLR Partners
target: SDI Health LLC
SDI is a leading healthcare market insight and analytics firm. It provides the industry’s most comprehensive de-identified patient-level data to pharmaceutical, biotech, and medical device companies, enabling them to better understand the healthcare market.
price ($mm)
$340
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announced 11/22/2010 via BusinessWire

M3 USA Corporation, will acquire EMS Research

synopsis: M3 USA, parent company of MDLinx, a leading medical market research firm, has signed an agreement to purchase EU-based EMS Research, a company specializing in quantitative and qualitative market research for clients in healthcare and other vertical markets.
buyer parent: Sony Corporation
buyer: M3 USA Corporation
M3 USA, named to represent Medicine, Media, and Metamorphosis, was founded with the goal of changing the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions. "
target: EMS Research
EMS Research (European Marketing Specialists), headquartered in London, England, was founded in 1999 and is Europe’s leading in-house medical fieldwork company. EMS help clients achieve their objectives by delivering vital insight into markets, attitudes, concepts and products.
price ($mm)
rev ($mm)
$6
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 11/13/2007 via PR Newswire

Cegedim Group S.A., acquired 3ES

synopsis: Cegedim Strategic Data, leading provider of Pharmaceutical Market Research has completed its acquisition of 3ES, a CRO member of the AFCRO, specializing in Clinical Studies and post-AMM studies, notably through online tools.
buyer: Cegedim Group S.A. (ENXTPA:CGM:$592.02)
Established as the world's leading CRM provider for the life sciences industry with its Cegedim Dendrite business unit, CEGEDIM provides the world's largest pharmaceutical companies with vital support for successful Customer Relationship Management (CRM). "
target: 3ES
3ES provides multidisciplinary expertise in the medical research field. 3ES has developed their in-house software for managing online studies via Internet, and has received the ANVAR label for "innovating business".
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closed 1/18/2007 via PR Newswire

Phoenix Marketing International, acquired JZM Research

synopsis: Phoenix Marketing International has acquired JZM, Inc. (Johnston, Zabor, McManus), a full service marketing research firm based in Durham, North Carolina, that specializes in healthcare research. The company provides research for 7 of the 10 largest global pharmaceutical companies.
buyer: Phoenix Marketing International
Phoenix Marketing International offers advanced advertising and brand measurement along with direct marketing expertise. Phoenix combines primary and syndicated marketing research expertise with database analytics and modeling proficiency. "
target: JZM Research
JZM is a healthcare focused marketing research firm. The company merges existing, proven marketing research techniques with new state-of-the-art technologies for faster and better results for our pharmaceutical, biotech, and other healthcare clients.
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closed 4/18/2007 via BusinessWire

MCF Corporation, acquired MedPanel, Inc.

synopsis: MCF Corporation has completed the acquisition of MedPanel, Inc., an online medical market intelligence firm. With the closing of the transaction, MedPanel, Inc. becomes Panel Intelligence, LLC, a wholly owned subsidiary of MCF Corporation.
buyer: MCF Corporation (MEM:$0.00)
MCF Corporation is a financial services holding company that provides investment research, capital markets services, corporate and venture services, investment banking, asset management and wealth management through its operating subsidiaries. "
target: MedPanel, Inc.
MedPanel provides online medical market intelligence to the life sciences industry through custom research and syndicated studies. Research services include study design, recruitment, programming, panel moderation, advanced data analysis and summaries.
price ($mm)
$7.00
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closed 6/1/2006 via

So-net M3, Inc., acquired MDLinx, Inc.

synopsis: MDLinx, a leading online provider of global, real-time health information resources for physicians and consumers, announced today it has entered into a definitive merger agreement with So-net M3, a Sony Communication Network Group company.
buyer parent: Sony Corporation
buyer: So-net M3, Inc.
So-net M3 is a leading provider of online pharmaceutical promotion solutions. So-net M3 Inc. was established in September 2000 under the service name of So-net, with Sony Communications Network Corporation, a supplier of network-related services, as the largest stockholder. "
target: MDLinx, Inc.
MDLinx is an award-winning, practical tool that busy physicians and healthcare professionals use to stay up to date with the latest research in the medical field. The company aggregates medical articles and research from more than 1,200 peer-reviewed journals and leading news media on a daily basis.
price ($mm)
$8.00
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closed 9/19/2005 via BusinessWire

National Research Corporation, acquired Geriatric Health Systems, LLC

synopsis: National Research Corporation, a leader in healthcare performance measurement, today announced the purchase of substantially all of the assets of Geriatric Health Systems, LLC (GHS), a healthcare survey research and analytics firm specializing in measuring health status, health risk and member satisfaction for health plans in the United States.
buyer: National Research Corporation (NRCI.B:$101.10)
Founded in 1981, National Research Corporation (NRC) has maintained a strong commitment to improving the quality of healthcare received by patients and consumers through a focus on continual improvement in patient experience and performance measurement within the healthcare industry. "
target: Geriatric Health Systems, LLC
GHS is a healthcare survey research firm specializing in quality improvement. Our turnkey survey and reporting systems are used by health plans, physician organizations and healthcare purchasers nationwide.
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closed 3/29/2005 via BusinessWire

HealthStream, Inc., acquired Data Management & Research, Inc.

synopsis: HealthStream, Inc. announced today that it has acquired Data Management & Research, Inc. (DMR). DMR is a Nashville area company, exclusively focused on offering healthcare organizations a wide range of quality and satisfaction surveys, data analyses of survey results, and other research-based measurement tools.
buyer: HealthStream, Inc. (HSTM:$258.61)
A leading provider of learning and research solutions for the healthcare industry.Through HealthStream’s learning solutions, organizations create safer environments for patients, increase clinical competencies of its workforce, and facilitate the rapid transfer of the latest technologies. "
target: Data Management & Research, Inc.
DMR specializes in quality and satisfaction surveys for healthcare providers. Known as the quiet company serving healthcare's giants, our clients range from national healthcare systems and specialty segments to small rural hospitals in both the for-profit and not-for-profit healthcare sectors.
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closed 3/14/2018 via PR Newswire

BioInformatics Inc., acquired IMV Ltd.

synopsis: BioInformatics Inc., the leading market research firm supporting the analytical instrumentation and life science industries, and owner of The Science Advisory Board, has acquired IMV Publishing, a recognized leader in market research and online publishing for the medical imaging and clinical diagnostic instruments markets.
buyer: BioInformatics Inc.
BioInformatics Inc. is the leading research and advisory firm serving the life science, diagnostic and analytical instrument industries. Their expertise includes assessing the size and attractiveness of markets, optimizing product configurations and pricing and validating corporate acquisitions. "
target: IMV Ltd.
IMV Publishing is a recognized leader in market research and online publishing for the medical imaging and clinical diagnostic instruments markets. IMV’s complete line of research reports provides decision makers with site-specific databases and comprehensive market reports.
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closed 5/21/2013 via BusinessWire

Audax Group, acquired Chesapeake Research Review

synopsis: Audax Group announced it has completed the recapitalization of Chesapeake Research Review, Inc. Chesapeake is a leading provider of independent institutional review board (“IRB”) services to major pharmaceutical, biotech and medical device companies, universities, academic medical centers, and hospital systems.
buyer: Audax Group
Audax Group, founded in 1999, is a leading investor in lower-middle market companies. With offices in Boston and New York, Audax has over $5 billion in assets under management in its Private Equity, Mezzanine, and Senior Debt businesses. "
target: Chesapeake Research Review
Chesapeake Research Review, Inc. provides human research protections services. It offers institutional review board services & human research protections consultation, including strategic & operational, IRB consultation services; ethical, scientific & applied bioethics review, education & auditing.
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closed 1/13/2021 via Company Press Release

Research America, Inc., acquired xsperient

synopsis: Research America, Inc., the top marketing research firm located outside Philadelphia, has acquired xsperient, a prominent market research company in the field of applying the behavioral sciences to healthcare and wellness consulting, market research, and market segmentation.
buyer: Research America, Inc.
Research America is a full-service market research and consumer insights company. The company uses a consultative approach that leverages its diverse experience and innovative data-driven tools that produce results. "
target: xsperient
xsperient is a full-service market research company using advanced techniques for qualitative and quantitative studies. They apply the measurable science of psychology and sophisticated mathematical modeling techniques to healthcare and wellness market research and market segmentation.
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closed 1/13/2021 via Company Press Release

Research America, Inc., acquired xsperient

synopsis: Research America, Inc., the top marketing research firm located outside Philadelphia, has acquired xsperient, a prominent market research company in the field of applying the behavioral sciences to healthcare and wellness consulting, market research, and market segmentation.
buyer: Research America, Inc.
Research America is a full-service market research and consumer insights company. The company uses a consultative approach that leverages its diverse experience and innovative data-driven tools that produce results. "
target: xsperient
xsperient is a full-service market research company using advanced techniques for qualitative and quantitative studies. They apply the measurable science of psychology and sophisticated mathematical modeling techniques to healthcare and wellness market research and market segmentation.
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closed 11/30/2016 via BNC Analysis

Research America, Inc., acquired Repass Research and Strategic Consulting

synopsis: Repass Research and Strategic Consulting, the firm that produces the West Virginia Poll for MetroNews, announced that it has been acquired by Research America Inc., a privately held marketing research firm with 12 locations in the United States.
buyer: Research America, Inc.
Research America, a leading provider of quantitative and qualitative market research services, delivers quality interviewing services to the business government, political, education and healthcare communities throughout the United States. "
target: Repass Research and Strategic Consulting
Repass is a leading research and strategic consulting firm that provides clients the critical insights and knowledge needed to navigate through the complexities of their most important decisions and challenges. Repass provides marketing research, consumer insights, and strategic consulting.
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closed 8/3/2022 via BNC Analysis

Deckchair Data merged with Gongos Research,

synopsis: Gongos, the North American arm of research firm InSites Consulting, has merged with data science company Deckchair Data and appointed two of Deckchair’s partners as senior directors. Deckchair Data partners with ambitious companies to provide market research, analytics and data strategy that drive growth.
buyer parent: InSites Consulting
buyer: Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity. "
target: Deckchair Data
Deckchair Data partners with ambitious companies to provide market research, analytics and data strategy that drive growth. They serve a range of industries, with current active engagements in technology, healthcare, financial services, insights and public service.
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announced 7/1/2022 via BusinessWire

GfK Group will be merged with NielsenIQ,

synopsis: NielsenIQ and GfK SE, two leaders in global information services, announced a definitive agreement through which the companies plan to combine, creating new capabilities in the consumer and retail measurement industry.
buyer parent: Advent International
buyer: NielsenIQ
NielsenIQ is the leader in providing the most complete, unbiased view of consumer behavior, globally. Powered by a groundbreaking consumer data platform, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers. "
target: GfK Group (XTRA:GFK:$1,759.04)
Headquartered in Germany. GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. By using technologies and data sciences, GfK turns big data into smart data, enabling clients to improve their competitive edge and enrich experiences.
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closed 5/11/2022 via BNC Analysis

Media Host, acquired Professional Evaluation and Research

synopsis: South African marketing technology solutions provider Media Host acquired Pear, a female Black-owned media monitoring and research company in South Africa.
buyer: Media Host
Media Host specializes in Marketing, Advertising Workflow, Distribution Solutions and Broadcast Monitoring. These collaborative solutions enable brands, media owners, agencies and production companies to achieve higher efficiency, transparency and profitability. "
target: Professional Evaluation and Research
Professional Evaluation and Research (PEAR) is a media monitoring, research, and an analysis company that strives to work together with media clients who understand the value and worth of their brand presence.
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closed 3/24/2022 via PR Newswire

MarketCast, acquired Phoenix Marketing International

synopsis: MarketCast has acquired Phoenix Marketing International, a leading research and analytics provider that specializes in advertising measurement. With Phoenix, MarketCast is accelerating its advertising effectiveness expertise, and gaining a powerful portfolio of research products that span the entire advertising lifecycle.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is the leading provider of consumer insights, marketing research, and data analytics services for the global entertainment industry. Its unique mix of research analytics is combined with big data science to provide clients powerful insights to inform their biggest business decisions. "
target: Phoenix Marketing International
Phoenix MI is a global advertising and brand measurement specialist. Phoenix utilizes modern technology, innovative research techniques, and customized approaches to help its clients elevate their brand, refine their communications, and optimize their customer experience.
price ($mm)
$150
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closed 1/12/2022 via Company Press Release

InSites Consulting, acquired Gongos Research

synopsis: InSites Consulting, the global consumer insight and collaboration agency, announced the acquisition of Gongos, Inc., the US customer-centricity consultancy. With over 30 years of experience, Gongos is the reference agency across the US in enabling consumer-centric growth through building consumer understanding.
buyer: InSites Consulting
Founded in 1997, InSites Consulting is a next-generation consumer centricity agency and global market leader in online insight communities. With a team of 650+ people across 19 offices, Insites makes consumer-centric decision making a reality for over a third of the world’s leading brands. "
target: Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity.
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closed 12/9/2021 via BNC Analysis

YouGov plc, acquired LINK Marketing Services AG

synopsis: YouGov Plc announced the acquisition of the leading Swiss market and social research agency, LINK Marketing Services AG based in Zurich. YouGov Plc is the international market research and data analytics group. LINK Marketing is a well-regarded player in the region with a focus on driving innovation in its market and social research capabilities.
buyer: YouGov plc (AIM:YOU:$223.64)
UK-based YouGov is an international research and data analytics group. YouGov combines its continuous stream of data with its research expertise to provide insights that enable intelligent decision-making and informed conversations. "
target: LINK Marketing Services AG
LINK Marketing was founded in 1981 in Lucerne, Switzerland and is a well-regarded player in the region with a focus on driving innovation in its market and social research capabilities.
price ($mm)
$29
rev ($mm)
$26
EBITDA ($mm)
EV / rev
1.1x
EV / EBITDA
closed 9/10/2021 via BNC Analysis

Business Post, acquired Red C Research Ltd

synopsis: The Business Post Group has announced the acquisition of Red C Research. The Business Post said Red C will act as a lead company in the group’s ‘Data & Insights pillar’. RED C is Ireland’s premier provider of research-based consultancy services that provides high quality research based consultancy services.
buyer parent: Kilcullen Kapital Partners
buyer: Business Post
Business Post is Ireland’s leading business, economic and political newspaper. The Business Post Digital platform provides independent insight, commentary and analysis of the important stories and issues across a broad spectrum of topics: business, finance, politics, technology, and more. "
target: Red C Research Ltd
RED C is Ireland’s premier provider of research-based consultancy services. Founded in 2003, they provide high quality research based consultancy services to both blue chip and up and coming businesses across Ireland, the UK and Worldwide.
price ($mm)
$8.27
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announced 6/2/2021 via BNC Analysis

Cint AB, will acquire GapFish GmbH

synopsis: Cint Group AB, the global software leader in digital insights gathering, entered into a definitive agreement and completed the acquisition of 91 per cent of the shares in GapFish GmbH. GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region.
buyer parent: Nordic Capital
buyer: Cint AB (OM:CINT:$145.77)
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. "
target parent: Innofact AG
target: GapFish GmbH
GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region. GapFish is the market-leader with over 500,000 highly profiled, double-opt in, premium quality research respondents across Germany, Austria and Switzerland.
price ($mm)
$31*
rev ($mm)
$10
EBITDA ($mm)
$2
EV / rev
3.5x
EV / EBITDA
21.8x
closed 6/2/2021 via BNC Analysis

The Kantar Group, acquired MeMo2

synopsis: UK-based insights and consulting firm Kantar has acquired cross-media effectiveness tracking company MeMo2. Headquartered in Amsterdam, MeMo2 creates automated cross-media effectiveness measurement tools that can monitor real-time consumer behaviour, including retail traffic, out-of-home exposures, and large sports events.
buyer parent: Bain Capital
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
target: MeMo2
Based in the Netherlands, MeMo2 is a leader in advanced cross media research and analytics. The company's analytics, communication research, and innovative data science capabilities are designed to bring immediate transparency and control to improve ROI and Return On Advertising Spend levels.
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closed 7/6/2021 via Company Press Release

The Kantar Group, acquired Numerator

synopsis: UK-based Kantar has acquired Numerator, a tech-driven consumer and market intelligence company. Numerator blends proprietary data, including a digital panel of over 1 million U.S. consumers, with advanced technology to create unique insights that help companies understand their customers in real-time and identify growth opportunities.
buyer parent: Bain Capital
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
target parent: Vista Equity Partners
target: Numerator
Numerator is a data and tech company bringing speed and scale to the market research space. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change.
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closed 4/14/2021 via PR Newswire

Material+, acquired Aruliden LLC

synopsis: Material, an integrated marketing services company, has acquired Aruliden, an award-winning global design agency that specializes in building purposeful brands from product to launch. Material's unique combination of insights-led consulting and technology-driven marketing services will expand Aruliden's front-end and back-end offerings.
buyer parent: Tailwind Capital Partners
buyer: Material+
Material is a leading integrated marketing services company that leverages deep human understanding to help brands deliver material outcomes and experiences for their customers and the communities they serve. The company helps B2B and B2C brands put insights into action and create work with impact. "
target: Aruliden LLC
Aruliden is an award-winning global design agency that specializes in building purposeful brands from product to launch. Aruliden services include design research, market & consumer insights, brand strategy, brand identity, art direction, communications, product design & development, and more.
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rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/10/2021 via BNC Analysis

Astound Commerce, acquired Market Force Information, Inc.

synopsis: Independent digital commerce specialist Astound Commerce has acquired MarketForce, a business unit within Digital River and leading innovator in digital performance marketing services.
buyer: Astound Commerce
Astound Commerce is an award-winning global digital commerce provider. They combine strategy, technology and interactive marketing services for many of the world's favorite brands and retailers. They can power every aspect of online business, and integrate across all marketing channels. "
target parent: Digital River, Inc.
target: Market Force Information, Inc.
Market Force Information, Inc. is the leading global customer intelligence solutions company for multi-location businesses including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/3/2021 via BNC Analysis

The IQ Business Group (Pty) Ltd, acquired Nudge.co.za

synopsis: South African independent management and technology consulting firm, IQbusiness, announced that it has acquired innovative insights agency, nudge, as part of a targeted merger and acquisition (M&A) strategy to ramp up organic growth and diversify its offering.
buyer: The IQ Business Group (Pty) Ltd
IQbusiness is the leading independent management consulting firm in South Africa, helping clients overcome their business challenges and achieve sustainable growth. Since 1998, they have been enabling cleints to take their products to market faster, improve customer satisfaction, and more. "
target: Nudge.co.za
Nudge is South Africa's fastest growing online market research company. They are experts at digital market research and specifically Branded Insight Communities and Branded Short-term Panels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/16/2020 via GlobeNewswire

Genius Brands International, Inc, will acquire ChizComm Ltd

synopsis: Genius Brands International, Inc., a global brand management company that creates and licenses multimedia entertainment content for children, is to acquire ChizComm Ltd., a leading North American marketing and media agency, as well as ChizComm Beacon Media, its best-in-class media research, planning and buying division.
buyer: Genius Brands International, Inc (GNUS:$7.87)
Genius Brands International, Inc. is a leading global kids media company developing, producing, marketing and licensing branded children’s entertainment properties and consumer products for media and retail distribution. "
target: ChizComm Ltd
ChizComm is Canada's full-service marketing and communications agency, specializing in the strategy and execution of public relations, digital marketing, social media, and creative services. They cultivate long-lasting, impactful connections between consumers and brands across a range of industries.
price ($mm)
$13
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/22/2020 via BNC Analysis

Thesis Agency, acquired Bonfire Marketing

synopsis: Thesis, a full-service digital agency, has acquired Bonfire Marketing, a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
buyer: Thesis Agency
Thesis is a full-service digital agency that helps clients to connect with their audiences in many ways. Thesis creates neatly tailored messages that people care to engage with. They offer services for email, digital and brand design, social media, SEO, web design and more. "
target: Bonfire Marketing
Bonfire Marketing is a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/7/2020 via BNC Analysis

Corporate Document Services Ltd, acquired Simpleusability Ltd

synopsis: SimpleUsability, a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers, has been acquired by CDS (Corporate Document Services ). The joining of the two firms will broaden CDS’s client proposition by strengthening its in-house behavioral insight offering.
buyer: Corporate Document Services Ltd
Corporate Document Services (CDS) is a UK-based communications agency. that applies intelligent thinking to transform communications and experiences across creative, digital, print and technology. "
target: Simpleusability Ltd
SimpleUsability is a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers. SimpleUsability works with major brands, helping them understand the people who use their products and services through market research and usability.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/22/2020 via PR Web

Schlesinger Group, acquired 20|20 Research, Inc.

synopsis: Schlesinger Group, a leading international data collection and research services company, has acquired 20|20 Research, a qualitative technology-led research services provider in the US. The addition of 20|20 Research adds high-quality proprietary online qualitative tools to Schlesinger Group’s portfolio of capabilities.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide. The Group delivers high-quality recruitment and research services for any methodology, including online surveys, online communities, webcam focus groups, and more. "
target: 20|20 Research, Inc.
20|20 is a leading expert and innovator in qualitative research that makes it easier for companies to prioritize the insights that drive growth. With its suite of in-house services, nationwide panel, and proprietary technology platforms, 20|20 connects thousands of brands to consumers worldwide.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/3/2020 via BusinessWire

MaritzCX merged with InMoment, Inc,

synopsis: InMoment and MaritzCX, recognized market leaders and proven innovators in the global customer experience (CX) sector, have merged. The combined company will serve 90 percent of the world’s automotive companies, eight out of 10 of the leading banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.
buyer parent: Madison Dearborn Partners
buyer: InMoment, Inc
InMoment helps organizations deliver more valuable and inspiring experiences to their customers and employees at every moment in their journey. The company's Experience Intelligence (XI) platform continually analyzes and evaluates enterprise experience data and customer feedback. "
target parent: Maritz, Inc.
target: MaritzCX
MaritzCX is the leader in experience management for big business, and includes customer experience (CX), employee experience (EX), and patient experience. The company combines experience management software, data and research science, and deep vertical market expertise to accelerate client success.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/20/2020 via Company Press Release

Savanta, acquired Future Thinking

synopsis: Savanta has acquired the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO.
buyer parent: Next 15
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
target: Future Thinking
Future Thinking is a leading market research and data analytics company, renowned for helping clients maximize sales, revenue and profit, through a combination of qualitative and quantitative research; often analysed through the lens of data science and behavioral economics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/6/2020 via BNC Analysis

The Kantar Group, acquired Colmar Brunton Pty Limited

synopsis: Research and consulting company Kantar has acquired fellow research company Colmar Brunton in its first move since it was spun off from WPP. As part of the acquisition, Colmar Brunton, which specialises in sensory, customer and governmental research, will be fully integrated into Kantar and the brand retired in Australia. 
buyer parent: Bain Capital
buyer: The Kantar Group
Kantar is home to some of the world's leading research, data and insights brands. They offer market research into the way people live, shop, vote, watch and tweet – in over a hundred countries worldwide. "
target: Colmar Brunton Pty Limited
Colmar Brunton is New Zealand's best known insights and market research agency. Colmar Brunton specialises in sensory, customer and governmental research, and operates from offices in Auckland and New Zealand.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Geography
Matching Companies
Ticker: ENXTPA:IPS
 
 
 
 
 
 
 
 
Ipsos S.A
Ipsos S.A
Ipsos ranks third in the global research industry. They have built a solid Group around a multi-specialist positioning – Media and advertising research; Marketing research; Client and employee relationship management; Opinion & social research; Mobile, Online, Offline data collection and delivery.
year
2021
rev ($mm)
$2,361.14
EBITDA ($mm)
$297.73
EBIT ($mm)
$306.02
Net Income ($mm)
$208.09
Employees
17640
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Ticker: XTRA:GFK
 
 
 
 
 
 
 
 
GfK Group
GfK Group
GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market research experts combine their passion with GfK’s long-standing data science experience.
year
2017
rev ($mm)
$1,759.04
EBITDA ($mm)
$164.56
EBIT ($mm)
$84.18
Net Income ($mm)
Employees
12926
  • drill down
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Ticker: AIM:NFC
 
 
 
 
 
 
 
 
Next 15
Next 15
Next 15 is a communications business which employs over 1,250 people across 36 offices in 15 countries, incorporating 17 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications.
year
2023
rev ($mm)
$470.06
EBITDA ($mm)
($41.61)
EBIT ($mm)
($70.37)
Net Income ($mm)
Employees
0
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Ticker: SCOR
 
 
 
 
 
 
 
 
comScore, Inc.
comScore, Inc.
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments.
year
2021
rev ($mm)
$360.47
EBITDA ($mm)
$5.90
EBIT ($mm)
($28.12)
Net Income ($mm)
Employees
1293
  • drill down
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Ticker: TSE:3675
 
 
 
 
 
 
 
 
Cross Marketing Inc.
Cross Marketing Inc.
Cross Marketing Inc. is the pioneer online research provider in Japan. Having the capabilities of a full-service research agency, with the backing of the other group companies within Cross Marketing Group, they offer a total marketing solutions package on a global scale.
year
2015
rev ($mm)
$80.11
EBITDA ($mm)
$7.30
EBIT ($mm)
$5.14
Net Income ($mm)
$3.79
Employees
949
  • drill down
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Ticker: ENXTPA:ALBLD
 
 
 
 
 
 
 
 
Bilendi
Bilendi
At a time when the volumes, variety and speed of data broadcast and exchange are expanding rapidly, Bilendi brings an innovative, technology-led approach to data collection, management and analysis. Its core activities are Services for Market Research and Customer Engagement and Loyalty.
year
2020
rev ($mm)
$38.72
EBITDA ($mm)
$6.24
EBIT ($mm)
$3.24
Net Income ($mm)
$1.47
Employees
244
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Ticker: ASX:PPL
 
 
 
 
 
 
 
 
Pureprofile Pty Ltd.
Pureprofile is a technology and insights company that helps brands, businesses and consumers make better decisions. Consumers answer short surveys to build their own unique profiles and Pureprofile uses this information to connect them to surveys, insights, and offers tailored to their preferences.
year
2018
rev ($mm)
$36.88
EBITDA ($mm)
($1.94)
EBIT ($mm)
($2.81)
Net Income ($mm)
Employees
210
  • drill down
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Ticker: WSE:MCP
 
 
 
 
 
 
 
 
Mediacap SA
Mediacap SA
MEDIACAP SA is the fastest growing publicly listed group providing services in the field of media, marketing, market research and public opinion. The company is based in Poland.
year
2019
rev ($mm)
$34.21
EBITDA ($mm)
$2.98
EBIT ($mm)
$1.64
Net Income ($mm)
Employees
0
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Ticker: XSAT:CEAB
 
 
 
 
 
 
 
 
Community Entertainment Svenska AB
Community Entertainment Svenska AB
Community Entertainment Svenska AB (publ), through its subsidiaries, focuses on commercializing proprietary software for online quizzes. It serves entertainment, information, and education industries. The company was founded in 2000 and is based in Stockholm, Sweden.
year
2017
rev ($mm)
$0.23
EBITDA ($mm)
($0.31)
EBIT ($mm)
($0.45)
Net Income ($mm)
Employees
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Ticker: PGND
 
 
 
 
 
 
 
 
Press Ganey Associates, Inc.
Press Ganey Associates, Inc.
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement.
year
2016
rev ($mm)
$344.32
EBITDA ($mm)
$104.94
EBIT ($mm)
$60.70
Net Income ($mm)
$27.26
Employees
1058
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Ticker: NLSN
 
 
 
 
 
 
 
 
The Nielsen Company, Inc.
The Nielsen Company, Inc.
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed.
year
2021
rev ($mm)
$3,500.00
EBITDA ($mm)
$1,128.00
EBIT ($mm)
$885.00
Net Income ($mm)
$963.00
Employees
14500
  • drill down
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Ticker: TSXV:INX
 
 
 
 
 
 
 
 
Intouch Insight Inc.
Intouch Insight Inc.
Intouch Insight offers a complete portfolio of customer experience management (CEM) products and services that help global brands delight their customers, strengthen brand reputation and improve financial performance.
year
2019
rev ($mm)
$13.75
EBITDA ($mm)
($0.05)
EBIT ($mm)
($0.52)
Net Income ($mm)
Employees
0
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Ticker: OMC
 
 
 
 
 
 
 
 
Omnicom Group Inc.
Omnicom Group Inc.
Omnicom Group is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, public relations and other specialty communications services.
year
2021
rev ($mm)
$13,962.10
EBITDA ($mm)
$2,171.80
EBIT ($mm)
$1,956.50
Net Income ($mm)
$1,347.40
Employees
64100
  • drill down
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Ticker: SWX:DKSH
 
 
 
 
 
 
 
 
DKSH Holding Ltd.
DKSH Holding Ltd.
DKSH is the leading Market Expansion Services Group with a focus on Asia. They help companies who are looking for a reliable outsourcing partner to grow their business in new or existing markets. They offer services that includes organizing and running the entire value chain for any product.
year
2019
rev ($mm)
$11,600.35
EBITDA ($mm)
$282.63
EBIT ($mm)
$240.86
Net Income ($mm)
$232.55
Employees
32996
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Ticker: NYSE: IPG
 
 
 
 
 
 
 
 
Interpublic Group of Companies, Inc.
Interpublic Group of Companies, Inc.
Interpublic is one of the world's leading organizations of advertising agencies and marketing services companies. Their companies specialize in consumer advertising, digital marketing, communications planning and media buying, public relations and specialty marketing.
year
2020
rev ($mm)
$8,319.90
EBITDA ($mm)
$1,276.60
EBIT ($mm)
$996.30
Net Income ($mm)
$453.60
Employees
54300
  • drill down
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