Like Hatchtank

closed 12/22/2021 via Company Press Release

Numerator, acquired Hatchtank

synopsis: Numerator, a data and tech company serving the market research space, has acquired Canada-based HatchTank, a tech-enabled mobile qualitative survey company. The acquisition of HatchTank expands Numerator’s capabilities across qualitative, quantitative, and panel-based consumer research, powered by advanced technology.
buyer parent: Bain Capital
buyer: Numerator
Numerator is a data and tech company bringing speed and scale to the market research space. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change. "
target: Hatchtank
Based in Canada, HatchTank is a next-generation qualitative research platform that blends the best research tools into a flexible, dynamic, results-oriented platform that works across multiple devices and operating systems.
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announced 10/27/2021 via BNC Analysis

Cint AB, will acquire Lucid Holdings, LLC

synopsis: Cint Group AB has entered into an agreement to acquire 100 percent of the stock in Lucid. Lucid is a programmatic research technology platform that provides access to first-party survey data with respondents in over 100 countries.
buyer: Cint AB (OM:CINT:$145.77)
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. "
target: Lucid Holdings, LLC
Lucid is a programmatic research technology platform that provides access to first-party survey data with respondents in over 100 countries. With its global community of sample buyers and suppliers, the Lucid Marketplace enables anyone, in any industry, to ask questions of online audiences.
price ($mm)
$1,054
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closed 3/30/2021 via Company Press Release

Schlesinger Group, acquired Addison Research

synopsis: Schlesinger Group, a leading data collection company, has acquired Addison Research, a rapidly growing fieldwork, and research services provider headquartered in Toronto, Canada. The combined qualitative and quantitative capabilities unlock substantial additional value for both Addison and Schlesinger clients.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide. The Group delivers high-quality recruitment and research services for any methodology, including online surveys, online communities, webcam focus groups, and more. "
target: Addison Research
Based in Toronto, Addison Research is a boutique data collection & market insights firm providing fieldwork in the USA and Canada. Addison is a one-stop-shop for all a company's fieldwork needs, including telephone, recruitment, focus groups, on-site Central Location Tests (CLT), and online.
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closed 4/3/2019 via Company Press Release

ResearchBods merged with STRAT7,

synopsis: UK's specialist data and analytics agency ResearchBods, is now a part of STRAT7 – a new UK group backed by Horizon Capital that will help businesses and brands extract and interpret customer insights to create powerful data driven strategies.
buyer parent: Horizon Capital
buyer: STRAT7
UK’s STRAT7 is an inspired partnership of data, insight analytics and strategy specialists. STRAT7 was created to help brands overcome the challenges of capturing consumer data seamlessly and harnessing the insights to evolve strategies and make game-changing business decisions. "
target: ResearchBods
UK's ResearchBods is a creative and forward thinking company with vast experience within market research. They help brands, businesses and organisations understand and engage with their customers, stakeholders or employees through access panels, insight communities and digital research solutions.
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announced 12/17/2018 via BusinessWire

Verint Systems Inc., will acquire ForeSee

synopsis: Verint Systems Inc., a leader in Actionable Intelligence solutions, is to acquire ForeSee. ForeSee voice of the customer (VoC) software solutions are designed for business impact, to measure and benchmark a 360-degree view of the customer across every touchpoint in digital, location, and contact center.
buyer: Verint Systems Inc. (NasdaqGS:VRNT:$1,255.80)
Verint is a leader in Actionable Intelligence solutions with a focus on customer engagement optimization, security intelligence, and fraud, risk and compliance. Organizations in more than 180 countries count on intelligence from Verint solutions to make more informed, effective and timely decisions."
target: ForeSee
ForeSee® helps companies grow by listening to what matters most—customer voices. ForeSee voice of the customer (VoC) software solutions are designed for business impact, to measure and benchmark a 360-degree view of the customer across every touchpoint in digital, location, and contact center.
price ($mm)[EV]
$65 [$65]
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closed 6/22/2016 via BNC Analysis

STR Global, Ltd., acquired LJ Research Limited

synopsis: STR, a data benchmarking and analytics specialist, has acquired LJ Research, a full-service market research agency. The company specialises in analysing customer feedback and is a leading provider of key data and specialised insights to the tourism, travel and hospitality industry.
buyer: STR Global, Ltd.
STR Global track supply and demand data for the hotel industry and provide valuable market share analysis for international, regional hotel chains and independent hotels. They offer standard reports and customized data sets that help forecast market performance and supply and demand dynamics. "
target: LJ Research Limited
LJ Research is a full-service market research agency undertaking quantitative and qualitative market research. They’re experts in analysing customer feedback and delivering actionable insights. They are used to applying quantitative methods in online, face-to-face, or self-completion questionnaires.
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closed 2/10/2016 via Company Description

GfK Group, acquired Netquest

synopsis: GfK, the trusted source of relevant market and consumer information, has acquired Netquest, an independent online field provider for the market research sector in Spain, Portugal and Latin America.
buyer: GfK Group (XTRA:GFK:$1,759.04)
GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market research experts combine their passion with GfK’s long-standing data science experience. "
target: Netquest
Founded in Barcelona in 2001, Netquest is an independent online field provider for the market research sector in Spain, Portugal and Latin America. They have more than 400,000 consumers willing to give their opinion in 21 countries, and the latest technology in order to manage and survey them.
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closed 3/18/2015 via Market Wire

Court Square Capital Partners, acquired Research Now Group, Inc.

synopsis: Research Now Group, Inc. announced that Court Square Capital Partners, a leading private equity firm, has completed its previously announced acquisition of the company. Research Now Group, Inc., headquartered in Plano, Texas, is the global leader in digital data collection to power analytics and insights.
buyer: Court Square Capital Partners
Court Square is one of the most experienced teams in the private equity industry. Since 1979, the team has made over 200 investments including several landmark transactions and has developed numerous businesses into leaders in their respective markets. "
target: Research Now Group, Inc.
Research Now Group, Inc. is the leader in digital data collection to power analytics and insights. It enables data-driven decision making for clients who listen to and interact with the world’s consumers and business professionals through Research Now’s online panels and other media technologies.
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closed 3/11/2015 via BNC Analysis

OnePoll Limited, acquired 2Brewarded

synopsis: In the UK, OnePoll, which specialises in conducting online polls for PR purposes, has acquired panel provider 2Brewarded. Terms of the deal were not disclosed. Founded in 2013, 2Brewarded runs short surveys on behalf of brands and organisations, offering panellists points which can be redeemed for cash.
buyer parent: SWNS Media Group
buyer: OnePoll Limited
OnePoll conducts surveys, hold online discussions, offer a range of reporting solutions, build research communities, write compelling reports, and get their clients press and digital exposure, and much more. "
target: 2Brewarded
Founded in 2013, 2Brewarded runs online surveys on behalf of brands and organisations of all shapes and sizes. For every survey users complete, they will receive credits, and 2Brewarded will pay cash straight into their PayPal or bank account when their credits reach just £20.
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announced 7/17/2014 via BusinessWire

Rakuten Inc., will acquire AIP Corporation

synopsis: Rakuten, Inc. announced that it has reached a basic agreement with a group of shareholders, which includes the largest individual shareholder, of AIP Corporation, a Tokyo-based leading online market research fieldwork agency in Asia, for the acquisition of its outstanding shares.
buyer: Rakuten Inc. (TSE:4755:$14,097.57)
Rakuten, Inc. is one of the world's leading Internet service companies. They provide a variety of products and services for consumers and businesses, with a focus on e-commerce, finance, and digital content. "
target: AIP Corporation
AIP is the leading online market research fieldwork agency in Asia. AIP's proprietary panels in 15 markets are actively managed to the highest standards, combined with dedicated multi-national/lingual consultants who are specialized in global projects.
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closed 12/23/2013 via BusinessWire

Answers Corporation, acquired ForeSee

synopsis: Answers Corporation, a leading provider of cloud-based solutions that enhance customer acquisition and brand engagement, announced it has acquired ForeSee Results, Inc., the leader in customer experience analytics.
buyer parent: Summit Partners
buyer: Answers Corporation
Established in 1998, Answers Corporation is the industry’s top destination for Q&A content. The Answers platform integrates and surfaces the best content from subject matter experts, community members, social networks, and Internet databases to create the most multidimensional resource on the Web. "
target: ForeSee
ForeSee Results, Inc. provides online customer satisfaction measurement solutions in the US and internationally. The company enables organizations to understand how improvements to customer satisfaction lead to profitable behaviors.
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closed 12/9/2011 via BNC Analysis

GfK Group, acquired Knowledge Networks Inc.

synopsis: GfK, one of the largest market research companies in the world, has acquired US-based consumer specialist Knowledge Networks. Founded in 1998, Knowledge Networks provides online research solutions including KnowledgePanel, which claims to offer a ‘truly representative’ sample of the US population.
buyer: GfK Group (XTRA:GFK:$1,759.04)
The GfK Group is one of the largest market research companies in the world. GfK delivers services in all major consumer, pharmaceutical, media and service sector market segments. Its services are divided into three sectors: Custom Research, Retail and Technology and Media. "
target: Knowledge Networks Inc.
Knowledge Networks is passionate about research in packaged goods, retail, media, health and social policy. It specializes in innovative online research that consistently gives leaders in business, government, and academia the confidence to make important decisions.
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closed 12/5/2011 via Market Wire

Avatar International LLC, acquired HR Solutions International, Inc.

synopsis: Avatar International, a leading healthcare quality improvement firm, announced its acquisition of HR Solutions International, Inc., a human capital management consulting firm specializing in employee and physician engagement. The firm designs surveys and administers them primarily through email and web-based channels.
buyer parent: The Riverside Company
buyer: Avatar International LLC
Avatar International, a research and consulting company based in Orlando, Fla., specializes in Evidence Based Intelligent Surveys™ and Innovative Strategies™ to transform information into significant quality and efficiency of care improvement for the healthcare industry. "
target: HR Solutions International, Inc.
HR Solutions International designs surveys and administers them primarily through email and web-based channels. Customers access the data through an online reporting tool that provides detailed and customizable results as well as actionable recommendations.
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closed 6/24/2010 via BusinessWire

uSamp, acquired DMS Insights

synopsis: uSamp, one of the world’s fastest-growing online panel and technology companies, announced the acquisition from AOL of DMS Insights, also known as Digital Marketing Services, Inc., online research experts and inventors of the patented River Sample.
buyer: uSamp
uSamp, formerly United Sample Inc., is one of the world’s fastest growing online panel companies, providing survey panelists and technology for use in market research. Founded in 2008, uSamp has 90 team members worldwide and more than 2.0 million global market research panelists. "
target parent: AOL LLC
target: DMS Insights
Founded in 1995, DMS Insights is the inventor of River SampleTM and a leader in delivering high-quality online research. Leveraging its full-service heritage, DMS provides a level of research expertise unseen in other online sample providers.
price ($mm)
$3.60
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closed 10/6/2009 via PR Newswire

Knowledge Networks, acquired Dimestore Media, Inc.

synopsis: Knowledge Networks has acquired Dimestore Media, whose unique, proprietary technology enables marketers to measure the effectiveness of digital advertising by adding engaging surveys to online content as consumers engage in various digital media across the Internet.
buyer: Knowledge Networks
Knowledge Networks specializes in solving complex, high-impact problems. They work closely with clients to create healthy consumer-brand connections, effective marketing and advertising, sound public policies, and accurate social science research. "
target: Dimestore Media, Inc.
Dimestore Media enhances video and other advertising by wrapping ads in a casual game format that can be configured to test attentiveness and brand response or purchase intent and direct response.
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closed 6/26/2009 via BNC Analysis

Toluna plc, acquired Greenfield Online, Inc.

synopsis: Toluna, the online research panel, has acquired the majority of the assets of Greenfield Online from Microsoft. Greenfield Online, owner of Ciao Surveys, was acquired by Microsoft in 2008. The $40 million acquisition will make Toluna the largest global supplier of online market research data, with a global market share of over 11%.
buyer: Toluna plc
Toluna plc is a leading global online market research panel and survey technology company. Toluna offers market researchers access to the world's most highly profiled, responsive and rigorously maintained online panel for sample only and full service projects. "
target parent: Microsoft Corporation
target: Greenfield Online, Inc.
Greenfield Online, Inc. is a global interactive media and services company that collects consumer attitudes about products and services, enabling consumers to reach informed purchasing decisions about the products and services they want to buy; and helping companies better understand their customer.
price ($mm)
$40
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announced 4/20/2009 via BusinessWire

Bain Capital Ventures, Spectrum Equity Investors, will acquire SurveyMonkey.com

synopsis: SurveyMonkey, the leading provider of online survey solutions, has announced that an investor group led by Spectrum Equity Investors and including Bain Capital Ventures has entered into an agreement to acquire a majority interest in the company. Financial terms of the transaction were not disclosed.
buyer: Spectrum Equity Investors
buyer: Bain Capital Ventures
Spectrum Equity Investors is one of the largest, fastest-growing, and most experienced private equity investors. They have investment professionals that have invested in more than 150 telecommunications, networking, information services, and media businesses. "
target: SurveyMonkey.com (NasdaqGS:SVMK:$443.79)
Founded in 1999, SurveyMonkey is a leading provider of online survey solutions. Every day, SurveyMonkey helps thousands of people gather the feedback they need to make more informed decisions. SurveyMonkey’s offices are located in Portland, Oregon.
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closed 6/27/2018 via Company Press Release

Critical Mix, Inc., acquired UBMobile

synopsis: Critical Mix, a premier global data and insights company, acquired UBMobile, a mobile-first consumer insights technology and services company. UBMobile captures stated and observed consumer data to improve marketing decision making. Their LifeTap app helps to reach consumers to deliver more representative audiences and reliable insights.
buyer: Critical Mix, Inc.
Critical Mix creates insights that drive business decisions with easy, collaborative tools to access global target audiences, program engaging surveys and visualize results. Insights professionals around the world rely on their simplified solutions to help them innovate and grow. "
target: UBMobile
UBMobile is a mobile-first consumer insights technology and service company. Using modern technologies, UBMobile captures stated and observed consumer data to improve marketing decision making. Their LifeTap app helps to reach consumers to deliver more representative audiences and reliable insights.
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announced 5/8/2012 via Market Wire

e-Rewards, Inc., will acquire iPinion, LLC

synopsis: e-Rewards, Inc., a global leader in digital data collection and owner of Research Now, announced it has reached an agreement to acquire the business of iPinion, LLC. Founded in early 2010, iPinion is a fast-growing, global leader in the mobile research market having released its enterprise platform in June 2011.
buyer: e-Rewards, Inc.
e-Rewards, Inc. provides permission based digital data collection and reporting services worldwide. It offers online sampling and survey data collection services ranging from programming and hosting to sample delivery and scripting to online reporting for various research projects. "
target: iPinion, LLC
iPinion, LLC is a leading enterprise-grade smartphone and tablet market research solutions provider. iPinion delivers unprecedented data collection capabilities for consumer insights and market research in the mobile world.
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closed 5/3/2016 via BusinessWire

Press Ganey Associates, Inc., acquired Avatar Solutions

synopsis: Press Ganey Holdings, Inc. announced the acquisition of Avatar International Holding Company and its subsidiary Avatar International LLC, a patient experience and employee engagement company. The company’s survey research programs have helped organizations advance their missions by capturing and mobilizing the feedback of key stakeholders.
buyer parent: Vestar Capital Partners
buyer: Press Ganey Associates, Inc. (PGND:$344.32)
Press Ganey Holdings is a leading provider of patient experience measurement, performance analytics and strategic advisory solutions for health care organizations across the continuum of care. "
target parent: The Riverside Company
target: Avatar Solutions
Avatar Solutions’ survey research programs have helped organizations advance their missions by capturing and mobilizing the feedback of key stakeholders. Incorporating online data reporting technology and consultative support, their capabilities empower organizations to achieve lasting improvement.
price ($mm)
rev ($mm)
$7
EBITDA ($mm)
EV / rev
0.0x
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closed 12/22/2021 via Company Press Release

Numerator, acquired Hatchtank

synopsis: Numerator, a data and tech company serving the market research space, has acquired Canada-based HatchTank, a tech-enabled mobile qualitative survey company. The acquisition of HatchTank expands Numerator’s capabilities across qualitative, quantitative, and panel-based consumer research, powered by advanced technology.
buyer parent: Bain Capital
buyer: Numerator
Numerator is a data and tech company bringing speed and scale to the market research space. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change. "
target: Hatchtank
Based in Canada, HatchTank is a next-generation qualitative research platform that blends the best research tools into a flexible, dynamic, results-oriented platform that works across multiple devices and operating systems.
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closed 12/22/2021 via Company Press Release

Numerator, acquired Hatchtank

synopsis: Numerator, a data and tech company serving the market research space, has acquired Canada-based HatchTank, a tech-enabled mobile qualitative survey company. The acquisition of HatchTank expands Numerator’s capabilities across qualitative, quantitative, and panel-based consumer research, powered by advanced technology.
buyer parent: Bain Capital
buyer: Numerator
Numerator is a data and tech company bringing speed and scale to the market research space. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change. "
target: Hatchtank
Based in Canada, HatchTank is a next-generation qualitative research platform that blends the best research tools into a flexible, dynamic, results-oriented platform that works across multiple devices and operating systems.
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closed 7/6/2021 via Company Press Release

The Kantar Group, acquired Numerator

synopsis: UK-based Kantar has acquired Numerator, a tech-driven consumer and market intelligence company. Numerator blends proprietary data, including a digital panel of over 1 million U.S. consumers, with advanced technology to create unique insights that help companies understand their customers in real-time and identify growth opportunities.
buyer parent: Bain Capital
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
target parent: Vista Equity Partners
target: Numerator
Numerator is a data and tech company bringing speed and scale to the market research space. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change.
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closed 7/6/2021 via Company Press Release

The Kantar Group, acquired Numerator

synopsis: UK-based Kantar has acquired Numerator, a tech-driven consumer and market intelligence company. Numerator blends proprietary data, including a digital panel of over 1 million U.S. consumers, with advanced technology to create unique insights that help companies understand their customers in real-time and identify growth opportunities.
buyer parent: Bain Capital
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
target parent: Vista Equity Partners
target: Numerator
Numerator is a data and tech company bringing speed and scale to the market research space. The company blends proprietary data with advanced technology to create unique insights for the market research industry that has been slow to change.
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closed 9/26/2019 via BNC Analysis

AnalitiQs, acquired No Ties

synopsis: AnalitiQs, a Dutch company that is specialized in predicting and explaining people’s behavior, has acquired No Ties, a Dutch company that supports market research agencies, companies and government institutions with field research.
buyer: AnalitiQs
AnalitiQs is a Dutch company that provides organizations with the insights they need to make better decisions through the clever use of data. They are specialized in predicting and explaining people’s behavior; people in the role of employee as well as in the role of customer. "
target: No Ties
No Ties is a Dutch company that supports market research agencies, companies and government institutions with field research. They use their Peil.nl database to conduct political and societal research and its inVotes platform to gather opinions on the quality of services/products of organizations.
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closed 11/16/2016 via BusinessWire

Verint Systems Inc., acquired OpinionLab Inc.

synopsis: Verint Systems Inc., a global leader in Actionable Intelligence, announced that it has extended its Customer Engagement Optimization™ portfolio through its acquisition of OpinionLab®, a leader in continuous voice of the customer listening solutions that drive smarter, real-time digital engagement.
buyer: Verint Systems Inc. (NasdaqGS:VRNT:$1,255.80)
Verint® is a global leader in Actionable Intelligence®, which has become a necessity in a dynamic world of massive information growth. Verint solutions enable decision makers to anticipate, respond and take action, and make more informed, effective and timely decisions. "
target: OpinionLab Inc.
Founded in 1998, OpinionLab is a leader in continuous voice of the customer listening solutions that drive smarter, real-time digital engagement. OpinionLab solutions are used by world-leading brands to optimize web and mobile customer experiences and engagement.
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closed 11/16/2022 via BNC Analysis

Hotjar, acquired PingPong

synopsis: Hotjar, provider of the Product Experience Insights platform, has acquired user experience research platform provider PingPong to bring user research capabilities to its customers. With this acquisition, Hotjar customers will have access to user interviews and testing for product development with a panel of more than 175,000 respondents.
buyer parent: ContentSquare
buyer: Hotjar
Hotjar enables product teams to have empathy with their end-users and deliver value by making the right product improvements, fast. Its Product Experience Insights software is used on more than 900,000 websites worldwide. "
target: PingPong
PingPong is a UX research platform that takes care of all remote UX research needs in one place. Find users with just the right profile and turn their feedback into better products and services.
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closed 1/24/2018 via BNC Analysis

Bango, acquired Audiens s.r.l.

synopsis: Bango plc, the mobile payments company, announces that it has acquired 98.45 per cent. of Audiens SRL, the data management subsidiary of Digitouch S.p.A. Audiens is a Customer Data Platform as-a-service that creates a persistent, unified customer database that is used to improve the performance of advertising campaigns.
buyer: Bango (AIM:BGO:$20.70)
Bango is the payment platform chosen by the world’s most influential companies to grow their sales faster in the age of connected commerce. Working with global stores including Google, Amazon, and Microsoft, Bango has become the industry standard mobile commerce platform. "
target parent: DigiTouch
target: Audiens s.r.l.
Audiens is a Customer Data Platform as-a-service that creates a persistent, unified customer database that is used to improve the performance of advertising campaigns. Data is onboarded from multiple sources (website, app, CRM), normalized, and combined to create advanced audience segmentation.
price ($mm)
$4.52*
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closed 12/9/2021 via BNC Analysis

YouGov plc, acquired LINK Marketing Services AG

synopsis: YouGov Plc announced the acquisition of the leading Swiss market and social research agency, LINK Marketing Services AG based in Zurich. YouGov Plc is the international market research and data analytics group. LINK Marketing is a well-regarded player in the region with a focus on driving innovation in its market and social research capabilities.
buyer: YouGov plc (AIM:YOU:$223.64)
UK-based YouGov is an international research and data analytics group. YouGov combines its continuous stream of data with its research expertise to provide insights that enable intelligent decision-making and informed conversations. "
target: LINK Marketing Services AG
LINK Marketing was founded in 1981 in Lucerne, Switzerland and is a well-regarded player in the region with a focus on driving innovation in its market and social research capabilities.
price ($mm)
$29
rev ($mm)
$26
EBITDA ($mm)
EV / rev
1.1x
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closed 2/10/2021 via BNC Analysis

Astound Commerce, acquired Market Force Information, Inc.

synopsis: Independent digital commerce specialist Astound Commerce has acquired MarketForce, a business unit within Digital River and leading innovator in digital performance marketing services.
buyer: Astound Commerce
Astound Commerce is an award-winning global digital commerce provider. They combine strategy, technology and interactive marketing services for many of the world's favorite brands and retailers. They can power every aspect of online business, and integrate across all marketing channels. "
target parent: Digital River, Inc.
target: Market Force Information, Inc.
Market Force Information, Inc. is the leading global customer intelligence solutions company for multi-location businesses including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies.
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closed 4/22/2020 via PR Web

Schlesinger Group, acquired 20|20 Research, Inc.

synopsis: Schlesinger Group, a leading international data collection and research services company, has acquired 20|20 Research, a qualitative technology-led research services provider in the US. The addition of 20|20 Research adds high-quality proprietary online qualitative tools to Schlesinger Group’s portfolio of capabilities.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide. The Group delivers high-quality recruitment and research services for any methodology, including online surveys, online communities, webcam focus groups, and more. "
target: 20|20 Research, Inc.
20|20 is a leading expert and innovator in qualitative research that makes it easier for companies to prioritize the insights that drive growth. With its suite of in-house services, nationwide panel, and proprietary technology platforms, 20|20 connects thousands of brands to consumers worldwide.
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closed 3/3/2020 via BusinessWire

MaritzCX merged with InMoment, Inc,

synopsis: InMoment and MaritzCX, recognized market leaders and proven innovators in the global customer experience (CX) sector, have merged. The combined company will serve 90 percent of the world’s automotive companies, eight out of 10 of the leading banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.
buyer parent: Madison Dearborn Partners
buyer: InMoment, Inc
InMoment helps organizations deliver more valuable and inspiring experiences to their customers and employees at every moment in their journey. The company's Experience Intelligence (XI) platform continually analyzes and evaluates enterprise experience data and customer feedback. "
target parent: Maritz, Inc.
target: MaritzCX
MaritzCX is the leader in experience management for big business, and includes customer experience (CX), employee experience (EX), and patient experience. The company combines experience management software, data and research science, and deep vertical market expertise to accelerate client success.
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closed 11/6/2019 via Company Press Release

Schlesinger Group, acquired Focus Pointe Global

synopsis: Schlesinger Group, a leading international data collection and research services company, has acquired Focus Pointe Global, a US marketing research data collection company offering a range of in-person and online qualitative solutions.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a data collection company offering a broad range of qualitative and quantitative research solutions. They provide effective online surveys that include programming and hosting. As the world transforms, they reach for new heights, redefining services beyond clients’ expectations."
target: Focus Pointe Global
Focus Pointe Global is a US marketing research data collection company offering a range of in-person and online qualitative solutions with expertise in the consumer space, clinical studies, and jury research. Its 1.6 million-member QualPanel is a rich source of qualified respondents.
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closed 11/6/2019 via BNC Analysis

Ironwood Insights Group, acquired Discovery Research Group

synopsis: Ironwood Insights Group, a full-service research firm dedicated to helping their clients make informed business decisions, has acquired the data collection company, Discovery Research Group, headquartered in Saratoga Springs, UT.
buyer: Ironwood Insights Group
Ironwood Insights Group is a full-service research firm dedicated to helping their clients make informed business decisions. They aim to fully understand their client's research objectives. With those objectives, they design a research strategy to achieve their clients'​ specific goals. "
target: Discovery Research Group
Discovery Research Group, with 30+ years of experience, completing thousands of surveys each year, they are the best choice for high quality, competitively priced data collection methodologies in market research, healthcare follow up, customer loyalty, tracking and polling studies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/3/2019 via Yahoo, Inc.

Beyond Commerce, Inc., will acquire Issues & Answers Network, Inc.

synopsis: Beyond Commerce, Inc., a provider of B2B internet marketing analytics, technologies and services, announced it has agreed to acquire Issues & Answers Network, Inc. Issues & Answers is a global consumer insights research partner providing answers for brands and companies through both qualitative and quantitative methodologies.
buyer: Beyond Commerce, Inc. (OTCPK:BYOC:$5.83)
Beyond Commerce, Inc. is focused on business combinations of "big data" companies in the global B2B internet marketing analytics, technologies and related services space. Their objective is to develop and deploy software technology that will build on growth potential and to exploit opportunities. "
target: Issues & Answers Network, Inc.
Issues & Answers Network (I&A) is a global consumer insights research partner dedicated to providing the answers that brands or companies need through both qualitative and quantitative methodologies. I&A collects information through telephone interviewing, web surveys and face-to-face focus groups.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/3/2019 via PE Hub

Bonamy Finch merged with STRAT7,

synopsis: UK's specialist data and analytics agency Bonamy Finch, is now a part of STRAT7 – a new UK group backed by Horizon Capital that will help businesses and brands extract and interpret customer insights to create powerful data driven strategies.
buyer parent: Horizon Capital
buyer: STRAT7
UK’s STRAT7 is an inspired partnership of data, insight analytics and strategy specialists. STRAT7 was created to help brands overcome the challenges of capturing consumer data seamlessly and harnessing the insights to evolve strategies and make game-changing business decisions. "
target: Bonamy Finch
UK’s Bonamy Finch is an analytically-driven insights consultancy group. They provide a unique blend of advanced analytics, data science and bespoke research solutions to uncover growth opportunities for the world’s leading brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/6/2019 via Company Press Release

Delineate., acquired Opinion.Life

synopsis: UK's Insights and data firm Delineate has acquired survey and opinion research business Opinion.Life. Opinion.Life was co-founded by Delineate CEO James Turner and Dr Zsolt Kiss in the UK as a challenger polling company. It uses a proprietary set of algorithms built on data science and behavioral science to better predict consumer opinions.
buyer: Delineate.
Delineate. is a UK company whose mission is to put better data and more meaningful insights into the hands of marketers and communicators. They fuse the best of opinion research, modern technology and data science to provide insight solutions for real world marketing and communication challenges. "
target: Opinion.Life
UK's Opinion.Life is an international market research firm driven by the idea that all opinions matter. Opinion.Life uses a combination of opinion polling, data science and behavior science to accurately understand and predict the true opinions, behaviors, and attitudes that shape the world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/13/2017 via BNC Analysis

YouGov plc, acquired Galaxy Research Pty Ltd

synopsis: YouGov Plc, an international market research and data analytics group, has acquired Galaxy Research Pty Ltd, an independent Australian marketing research and strategy planning consultancy. Galaxy Research works with various industries, including consumer goods, PR, service industries, healthcare, not for profit, and government agencies.
buyer: YouGov plc (AIM:YOU:$223.64)
YouGov is an international, full-service research company primarily using online panels to provide quantitative and qualitative research across a range of industries, including consumer products, financial services, public sector, technology and telecom and media. "
target: Galaxy Research Pty Ltd
Galaxy Research is an Australian marketing research and strategy planning consultancy with the skills and infrastructure to conduct a wide variety of projects in Australia and overseas. Galaxy Research works with various industries, including consumer goods, PR, healthcare, not for profit, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/18/2017 via CNW Group

CRC Research Inc., acquired Research House, Inc.

synopsis: CRC Research announced that it has acquired Research House, a Toronto-based market research agency specializing in focus group facilities and qualitative recruiting. The acquisition creates the largest qualitative specialty market research company in Canada.
buyer: CRC Research Inc.
CRC Research is the largest qualitative specialty market research company in Canada, with offices and facilities in Toronto, Montreal and Vancouver, and a professional team serving clients coast-to-coast. "
target parent: Environics Research Group Ltd.
target: Research House, Inc.
Research House is a Toronto-based market research agency specializing in focus group facilities and qualitative recruiting. Research House maintains four highly sought-after focus group rooms in central Toronto.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/17/2015 via PR Newswire

EMG3, acquired Phantom Shoppers, LLC

synopsis: EMG3, a wholly owned subsidiary of TideSmart Global, a leading experiential marketing and media firm, announced it closed its acquisition of Florida-based Phantom Shopper, LLC, a hospitality-consulting group dedicated to providing accurate and real-time business intelligence information for the service industry worldwide.
buyer parent: TideSmart Global
buyer: EMG3
EMG3 has provided experiential solutions to some of the biggest and best companies in the world. By combining the art of live experiences with the science of both new and traditional media, EMG3 builds strong emotional connections between client brands and key audiences. "
target: Phantom Shoppers, LLC
Phantom Shoppers, LLC is a hospitality-consulting group dedicated to providing accurate and real-time business intelligence information for the service industry worldwide.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/6/2015 via BNC Analysis

ReconMR, acquired Voter Consumer Research, Inc.

synopsis: ReconMR, a San Marcos-based polling and research company, has acquired Houston-based Voter Consumer Research. The company provides professional market research data collection and tabulation services to clients including public and private corporations, full service research firms, public relations / public affairs firms, and more.
buyer: ReconMR
ReconMR is a full-service marketing research agency designed to handle strategic issues and the toughest marketing questions with primary research solutions—providing innovative research designs blended with the rigors of sound marketing science. "
target: Voter Consumer Research, Inc.
Voter Consumer Research provides professional market research data collection and tabulation services to clients including public and private corporations, full service research firms, public relations / public affairs firms, health care providers and advertising agencies, among others.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/10/2013 via BNC Analysis

BVA SAS, acquired Masters Consultants S.A.S.

synopsis: BVA, a leader in the marketing and opinion research industry has bought mystery shopper program provider Masters Consultants. The company is based in Montrouge, France.
buyer parent: Montefiore Investment
buyer: BVA SAS
BVA is a leader in the marketing and opinion research industry. It is the 4th largest research agency in France. BVA is a major market research and opinion, specializing in FMCG, Services (including transport and telecommunications), the opinion and health. "
target: Masters Consultants S.A.S.
Masters Consultants S.A.S., a market research company, offers mystery shopping surveys. The company was founded in 2008 and is based in Montrouge, France.
price ($mm)
rev ($mm)
$8
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 3/16/2012 via Reuters

All About, Inc., will acquire Luke19 Co., Ltd.

synopsis: All About, Inc. announced that it has increased its voting rights of Luke19 Co., Ltd., from 14.85% to 55.33%. Luke19 operates one of Japan’s largest sample malls, called “sample department stores,” and has 0.5 million members.
buyer: All About, Inc. (JASDAQ:2454:$91.69)
All About, Inc. provides Internet advertising services. It offers editorial advertising, ad impressions, and ad traffic services. The company also operates All About Style Store, an online shopping store; and COCOMO, an online gift shop. "
target: Luke19 Co., Ltd.
Luke19 operates one of Japan’s largest sample malls, called “sample department stores,” and has 0.5 million members. Luke19 has business ties with more than 950 companies, providing reliable consumer attitude surveys and analyses.
price ($mm)
$1.10*
rev ($mm)
$3
EBITDA ($mm)
EV / rev
0.9x
EV / EBITDA

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Geography
Matching Companies
Ticker: AIM:YOU
 
 
 
 
 
 
 
 
YouGov plc
YouGov plc
YouGov is an international, full-service research company primarily using online panels to provide quantitative and qualitative research across a range of industries, including consumer products, financial services, public sector, technology and telecom and media.
year
2021
rev ($mm)
$223.64
EBITDA ($mm)
$45.92
EBIT ($mm)
$34.14
Net Income ($mm)
$15.22
Employees
1350
  • drill down
  • watch
Ticker: ASX:PPL
 
 
 
 
 
 
 
 
Pureprofile Pty Ltd.
Pureprofile is a technology and insights company that helps brands, businesses and consumers make better decisions. Consumers answer short surveys to build their own unique profiles and Pureprofile uses this information to connect them to surveys, insights, and offers tailored to their preferences.
year
2018
rev ($mm)
$36.88
EBITDA ($mm)
($1.94)
EBIT ($mm)
($2.81)
Net Income ($mm)
Employees
210
  • drill down
  • watch
Ticker: TSXV:INX
 
 
 
 
 
 
 
 
Intouch Insight Inc.
Intouch Insight Inc.
Intouch Insight offers a complete portfolio of customer experience management (CEM) products and services that help global brands delight their customers, strengthen brand reputation and improve financial performance.
year
2019
rev ($mm)
$13.75
EBITDA ($mm)
($0.05)
EBIT ($mm)
($0.52)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker: NYSE:USER
 
 
 
 
 
 
 
 
UserTesting
UserTesting
UserTesting enables every organization to deliver the best customer experience powered by human insight. With UserTesting’s on-demand Human Insight Platform, companies across industries make accurate customer-first decisions at every level, at the speed business demands.
year
2021
rev ($mm)
$147.40
EBITDA ($mm)
($48.79)
EBIT ($mm)
($51.18)
Net Income ($mm)
Employees
783
  • drill down
  • watch
Ticker: ENXTPA:IPS
 
 
 
 
 
 
 
 
Ipsos S.A
Ipsos S.A
Ipsos ranks third in the global research industry. They have built a solid Group around a multi-specialist positioning – Media and advertising research; Marketing research; Client and employee relationship management; Opinion & social research; Mobile, Online, Offline data collection and delivery.
year
2021
rev ($mm)
$2,361.14
EBITDA ($mm)
$297.73
EBIT ($mm)
$306.02
Net Income ($mm)
$208.09
Employees
17640
  • drill down
  • watch
Ticker: SCOR
 
 
 
 
 
 
 
 
comScore, Inc.
comScore, Inc.
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments.
year
2021
rev ($mm)
$360.47
EBITDA ($mm)
$5.90
EBIT ($mm)
($28.12)
Net Income ($mm)
Employees
1293
  • drill down
  • watch
Ticker: ENXTPA:ALBLD
 
 
 
 
 
 
 
 
Bilendi
Bilendi
At a time when the volumes, variety and speed of data broadcast and exchange are expanding rapidly, Bilendi brings an innovative, technology-led approach to data collection, management and analysis. Its core activities are Services for Market Research and Customer Engagement and Loyalty.
year
2020
rev ($mm)
$38.72
EBITDA ($mm)
$6.24
EBIT ($mm)
$3.24
Net Income ($mm)
$1.47
Employees
244
  • drill down
  • watch
Ticker: PGND
 
 
 
 
 
 
 
 
Press Ganey Associates, Inc.
Press Ganey Associates, Inc.
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement.
year
2016
rev ($mm)
$344.32
EBITDA ($mm)
$104.94
EBIT ($mm)
$60.70
Net Income ($mm)
$27.26
Employees
1058
  • drill down
  • watch
Ticker: ENXTPA:IPS
 
 
 
 
 
 
 
 
Ipsos S.A
Ipsos S.A
Ipsos ranks third in the global research industry. They have built a solid Group around a multi-specialist positioning – Media and advertising research; Marketing research; Client and employee relationship management; Opinion & social research; Mobile, Online, Offline data collection and delivery.
year
2021
rev ($mm)
$2,361.14
EBITDA ($mm)
$297.73
EBIT ($mm)
$306.02
Net Income ($mm)
$208.09
Employees
17640
  • drill down
  • watch
Ticker: SCOR
 
 
 
 
 
 
 
 
comScore, Inc.
comScore, Inc.
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments.
year
2021
rev ($mm)
$360.47
EBITDA ($mm)
$5.90
EBIT ($mm)
($28.12)
Net Income ($mm)
Employees
1293
  • drill down
  • watch
Ticker: ENXTPA:ALBLD
 
 
 
 
 
 
 
 
Bilendi
Bilendi
At a time when the volumes, variety and speed of data broadcast and exchange are expanding rapidly, Bilendi brings an innovative, technology-led approach to data collection, management and analysis. Its core activities are Services for Market Research and Customer Engagement and Loyalty.
year
2020
rev ($mm)
$38.72
EBITDA ($mm)
$6.24
EBIT ($mm)
$3.24
Net Income ($mm)
$1.47
Employees
244
  • drill down
  • watch
Ticker: PGND
 
 
 
 
 
 
 
 
Press Ganey Associates, Inc.
Press Ganey Associates, Inc.
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement.
year
2016
rev ($mm)
$344.32
EBITDA ($mm)
$104.94
EBIT ($mm)
$60.70
Net Income ($mm)
$27.26
Employees
1058
  • drill down
  • watch
Ticker: ASX:PPL
 
 
 
 
 
 
 
 
Pureprofile Pty Ltd.
Pureprofile is a technology and insights company that helps brands, businesses and consumers make better decisions. Consumers answer short surveys to build their own unique profiles and Pureprofile uses this information to connect them to surveys, insights, and offers tailored to their preferences.
year
2018
rev ($mm)
$36.88
EBITDA ($mm)
($1.94)
EBIT ($mm)
($2.81)
Net Income ($mm)
Employees
210
  • drill down
  • watch