Like Reciprocity Corp.

closed 3/17/2021 via GlobeNewswire

GameSquare Esports Inc., acquired Reciprocity Corp.

synopsis: GameSquare Esports Inc., a Canadian gaming and esports company, is pleased to announce the closing of the previously announced acquisition of Reciprocity Corp., a privately held gaming and esports company in Toronto, Canada.
buyer: GameSquare Esports Inc. (CNSX:GSQ:$0.00)
GameSquare Esports Inc. is an international gaming and esports company headquartered in Toronto, Canada. The Company is seeking to acquire additional assets and entities serving the gaming and esports markets and, more broadly, in sports and entertainment. "
target: Reciprocity Corp.
Toronto-based, Reciprocity, owns three gaming and esports assets: a CrossFire franchise in China that it owns with LGD Gaming, a 40% interest in a League of Legends team in Latin America, and, GCN, Inc., a digital media company focusing on the gaming and esports audience.
price ($mm)
$12
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/17/2021 via BNC Analysis

Omaken Sports AS, acquired Heroic.gg

synopsis: Omaken Sports, an esport organization based in Norway with world class players in PUBG, announced it has acquired Danish organization Heroic. Heroic is a newly founded and player-owned Counter-Strike: Global Offensive team that competes among the very best globally.
buyer: Omaken Sports AS (OTCNO:OMAKEN:$0.00)
Omaken Sports is an esport organization based in Norway with world class players in PUBG. Omaken Sports was founded in 2020 by Norwegian content creator Joachim “Noobwork” Haraldsen. "
target: Heroic.gg
Heroic is a newly founded and player-owned Counter-Strike: Global Offensive team® that competes among the very best globally. Heroic was formed in August 2016, initially featuring the members of Team X.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/12/2020 via BNC Analysis

YDX Innovation Corp., will acquire Shattered Dreams Esports

synopsis: YDX Innovation Corp, a global leader in the commercialization of immersive technologies that incorporate VR, AR, esports, and gaming, will acquire Shattered Dreams Esports (SxD), an esports organization in Canada. SxD identifies prospective professional esports players and content creators and empowers them to take their careers to the next level.
buyer: YDX Innovation Corp. (TSXV:YDX:$1.58)
YDX Innovation is a global leader in the commercialization of immersive technologies that incorporate virtual reality, augmented reality, esports, and gaming. Its core business seeks to monetize through licensing its IP, developing interactive exhibitions, and esports tournaments and content. "
target: Shattered Dreams Esports
Shattered Dreams Esports (SxD) is a community driven esports organization in Canada that competes in 10+ different game titles. SxD identifies prospective professional esports players and content creators and empowers them to take their careers in gaming to the next level.
price ($mm)
$0.03
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/21/2020 via PR Newswire

Andrew Steinberg and Todd Harris, acquired Ghost Gaming US

synopsis: Ghost Gaming, a premier gaming lifestyle brand focused on cultivating the best talent in video gaming, was acquired by a group of Atlanta-based investors led by Andrew Steinberg and Todd Harris. The move will further establish the area as a central hub of the growing esports landscape.
buyer: Andrew Steinberg and Todd Harris
Andrew Steinberg is the Founder and Managing Partner at Phoenix Capital Ventures and former Chief Revenue and Business Officer for the Atlanta Hawks. Todd Harris is the co-founder of Hi-Rez Studios and CEO of Skillshot Media. "
target: Ghost Gaming US
Ghost Gaming is a premier gaming lifestyle brand focused on cultivating and facilitating the best talent in gaming, design, and content creation, providing a platform to create unique partnerships in sports, music, entertainment, fashion, and tech.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/21/2021 via GlobeNewswire

Esports Entertainment Group, Inc., acquired Esports Gaming League

synopsis: Esports Entertainment Group, Inc., a licensed online gambling company in Malta with a focus on esports wagering and 18+ gaming, has acquired the Esports Gaming League (EGL), a fast-growing UK-based esports company serving a rapidly expanding community of gamers in Europe, Middle East, and the Americas.
buyer: Esports Entertainment Group, Inc. (OTCPK:GMBL:$0.00)
Esports Entertainment Group is a licensed Malta-based online gambling company with a focus on esports wagering and 18+ gaming. The company offers fantasy, pools, fixed odds, and exchange style wagering on esports events in a licensed, regulated, and secure platform to the global esports audience. "
target: Esports Gaming League
Esports Gaming League (EGL) is a UK-based esports company serving gamers in Europe, the Middle East, and the Americas. EGL is a B2B-centric provider of live and online events and tournaments where gamers can compete and enjoy a wide range of content relating to esports and video games.
price ($mm)
rev ($mm)
$1
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 2/26/2020 via BNC Analysis

Australian Esports League, will acquire The Cubs Esports Pty Ltd

synopsis: Leading esports companies Cubs Esports and Critical Hit Entertainment (CHE), operator of The Australian Esports Leage (AEL), officially announce their intention to merge. The new group will continue to trade under the CHE banner. Cubs Esports is a leading Esports company formerly known as Diemens Esports.
buyer: Australian Esports League
The Australian Esports League (AEL) is a provider of premier esports competitions in Australia, attracting competitors from across the nation. The vision of the AEL is to develop the most entertaining, engaging and respected esports experience in Australia. It is owned by Critical Hit Entertainment."
target: The Cubs Esports Pty Ltd
Cubs Esports is a leading Esports company formerly known as Diemens Esports. The Cubs are an Australian based esports franchise coming to gaming arenas.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/15/2019 via GlobeNewswire

Beasley Broadcast Group, Inc., acquired Houston Outlaws

synopsis: Beasley Broadcast Group, Inc., a multi-platform media company providing advertising and digital marketing solutions across the United States through its radio broadcast and digital operations, has acquired the Overwatch League’s Houston Outlaws esports team from an affiliate of Immortals Gaming Club.
buyer: Beasley Broadcast Group, Inc. (NasdaqGM:BBGI:$265.03)
Beasley Broadcast Group, Inc. is a multi-platform media company providing advertising and digital marketing solutions across the United States through its radio broadcast and digital operations. "
target parent: Immortals, LLC
target: Houston Outlaws
The Houston Outlaws are a professional franchised esports team participating in the Overwatch League, representative of the cities Houston, Austin, and San Antonio.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/3/2019 via GlobeNewswire

Luminosity Gaming merged with Enthusiast Gaming Inc.,

synopsis: Enthusiast, the fastest-growing online community of video gamers, has completed the merger with Luminosity Gaming, one of the largest globally recognized esports organizations in North America. Their headquarters is located in Toronto, Canada.
buyer: Enthusiast Gaming Inc. (TSXV:EGLX:$31.80)
Founded in 2014, Enthusiast is the fastest-growing online community of video gamers. Through the Company’s unique acquisition strategy, it has a platform of over 80 owned and affiliated websites and currently reaches over 75 million monthly visitors with its unique and curated content. "
target: Luminosity Gaming
Founded in February 2015, Luminosity Gaming, is one of the largest globally recognized esports organization in North America. Their headquarters is located in Toronto, Canada.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/29/2019 via BNC Analysis

OverActive Media, acquired MAD Lions Esports Club

synopsis: OverActive Media has acquired Spanish organization MAD Lions Esports Club. MAD Lions is a Spanish esports organisation that was formed in August 2017. The club currently competes at the highest national level in League of Legends, Counter Strike: Global Offensive, Clash Royale and FIFA.
buyer: OverActive Media
OverActive Media (OAM) is an integrated global company delivering esports and video game entertainment. OAM combines team ownership with audience engagement to better connect with fans, franchise partners and corporate sponsors around the world. "
target: MAD Lions Esports Club
MAD Lions is a Spanish esports organisation that was formed in August 2017. The club currently competes at the highest national level in League of Legends, Counter Strike: Global Offensive, Clash Royale and FIFA.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/27/2019 via BNC Analysis

Tainted Minds Acquisition Group, acquired Tainted Minds

synopsis: Australian esports organisation Tainted Minds has been acquired by private investors and will rebrand as ICON Esports. The investors are Raymond Burke, Edward Abbot, Mathew Davey, Nathan Taylor, and Adrian Whittingham.
buyer: Tainted Minds Acquisition Group
The investors are Raymond Burke, Chairman of Highlanders Super Rugby, Edward Abbot, CEO of QMS Sport, Mathew Davey, Founder & CEO of Ticketdirect, Nathan Taylor, Managing Director for Capital Markets at Commonwealth Bank, and Adrian Whittingham, Executive Director of Pinnacle Investment Management. "
target: Tainted Minds
Tainted Minds is an Australian based competitive gaming organization with professional esports teams across a range of titles. The teams chase their dreams and compete on some of the largest stages in the world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/21/2018 via GlobeNewswire

SMAAASH Entertainment Private Limited, will acquire Simplicity Esports

synopsis: SMAAASH Entertainment Inc. announced it has entered into a definitive agreement to combine with Simplicity Esports, LLC via an all stock acquisition. Simplicity is an established brand in the esports industry with an engaged fan base competing in popular games across different genres, including PUBG, Gears of War, Injustice 2 and NHL 19.
buyer: SMAAASH Entertainment Private Limited (SMSH:$0.00)
SMAAASH is a global entertainment company offering interactive sports experiences and virtual reality gaming technology, headquartered in Mumbai India. SMAAASH presently operates world-class entertainment centers across 39 locations in India, and one international center in the U.S. "
target: Simplicity Esports
Simplicity is an established brand in the esports industry with an engaged fan base competing in popular games across different genres, including PUBG, Gears of War, Injustice 2 and NHL 19.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/21/2018 via BNC Analysis

OverActive Media, acquired Splyce

synopsis: OverActive Media Group Inc., has acquired global esports stalwart, Splyce Inc. Splyce is home to top level teams across multiple esports titles around the globe. Since its inception, the organization has grown to include teams in League of Legends, Call of Duty, Rocket League,, Starcraft II, Halo, Smite and Paladins.
buyer: OverActive Media
Based in Canada, OverActive Media is an integrated company delivering esports and video game entertainment experiences to fans through franchise ownership, strategic partnerships, investments and acquisitions. "
target: Splyce
Splyce is home to top level teams across multiple esports titles around the globe. Since its inception, the organization has grown to include teams in League of Legends, Call of Duty, Rocket League,, Starcraft II, Halo, Smite and Paladins.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/7/2018 via Company Press Release

Community Entertainment Svenska AB, acquired Red Reserve

synopsis: Battleriff Gaming AB has sold its subsidiary Red Reserve AB to the public company Community Entertainment Sverige AB, “CEAB”. Red Reserve is a well-known international brand for esports teams. CEAB's business focus is gameification through different quiz products.
buyer: Community Entertainment Svenska AB (XSAT:CEAB:$0.23)
Community Entertainment Svenska AB (publ), through its subsidiaries, focuses on commercializing proprietary software for online quizzes. It serves entertainment, information, and education industries. The company was founded in 2000 and is based in Stockholm, Sweden. "
target parent: Battleriff Gaming AB
target: Red Reserve
Red Reserve is an international gaming entertainment brand, best known for their roots in the Call of Duty sniping community. They own and manage professional esports teams in the games COD, (Call of Duty), FIFA and Gears of War.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/6/2017 via BNC Analysis

Jerry Jones and John Goff, acquired Complexity Gaming

synopsis: Dallas Cowboys owner Jerry Jones and real estate investor John Goff have acquired a majority stake in North American esports franchise compLexity Gaming. Founded in 2003, compLexity has been a consistent and driving force in multiple competitive gaming scenes across North America.
buyer: Jerry Jones and John Goff
Jerry Jones is the owner of the Dallas Cowboys. John Goff is a private investor based in Fort Worth, Texas, and the co-founder of Crescent Real Estate Equities. "
target: Complexity Gaming
Founded in 2003, compLexity has been a consistent and driving force in multiple competitive gaming scenes across North America. Their esports teams and players have amassed over 120 major championship wins and have been featured in outlets including Sports Illustrated and The Wall Street Journal.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 5/17/2017 via Company Press Release

Onslaught eSports, will acquire The Roanoke Reign

synopsis: Onslaught eSports, one of the top professional competitive eSports organizations world-wide, has reached a deal to acquire the Roanoke Reign, a multi-platform professional electronic sport company. Reign has competitive players competing around the country on Call of Duty, CSGO, Super Smash Bros, and Gears of War.
buyer: Onslaught eSports
Onslaught eSports is one of the top professional competitive eSports organizations world-wide, competing in both console and PC video game titles such as Call of Duty, Gears of War, Counter Strike, Halo, Smite, Rocket League, and more. "
target: The Roanoke Reign
The Roanoke Reign is a multi-platform professional electronic sport company. Reign houses talented teams and players that compete at the highest level of eSport competition. Reign has competitive players competing around the country on Call of Duty, CSGO, Super Smash Bros, and Gears of War.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/23/2017 via Company Press Release

Challengeme Esports GmbH, acquired eSports Hero, Inc.

synopsis: Challengeme Esports GmbH, provider of one of the most sophisticated eSports Matchmaking & Tournament Platforms, announced the acquisition of US-based eSports Hero Inc., a skilled gaming platform where gamers of all skills levels can compete for cash prizes and glory playing the top global Esports.
buyer: Challengeme Esports GmbH
Challengeme Esports GmbH (CME) is an established business in the rapidly growing eSports space, based in Berlin, Germany. CME provides a world class eSports tournament and matchmaking platform, which caters to social players, competitive and even pro gamers, as well as professional streamers. "
target: eSports Hero, Inc.
Esports Hero is a skilled gaming platform where gamers of all skills levels can compete for cash prizes and glory playing the top global Esports such as Hearthstone and Dota 2. The ESH platform facilitates both money matches and bracketed tournaments and offers multiple compliant payout options.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/17/2021 via GlobeNewswire

GameSquare Esports Inc., acquired Reciprocity Corp.

synopsis: GameSquare Esports Inc., a Canadian gaming and esports company, is pleased to announce the closing of the previously announced acquisition of Reciprocity Corp., a privately held gaming and esports company in Toronto, Canada.
buyer: GameSquare Esports Inc. (CNSX:GSQ:$0.00)
GameSquare Esports Inc. is an international gaming and esports company headquartered in Toronto, Canada. The Company is seeking to acquire additional assets and entities serving the gaming and esports markets and, more broadly, in sports and entertainment. "
target: Reciprocity Corp.
Toronto-based, Reciprocity, owns three gaming and esports assets: a CrossFire franchise in China that it owns with LGD Gaming, a 40% interest in a League of Legends team in Latin America, and, GCN, Inc., a digital media company focusing on the gaming and esports audience.
price ($mm)
$12
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/17/2021 via GlobeNewswire

GameSquare Esports Inc., acquired Reciprocity Corp.

synopsis: GameSquare Esports Inc., a Canadian gaming and esports company, is pleased to announce the closing of the previously announced acquisition of Reciprocity Corp., a privately held gaming and esports company in Toronto, Canada.
buyer: GameSquare Esports Inc. (CNSX:GSQ:$0.00)
GameSquare Esports Inc. is an international gaming and esports company headquartered in Toronto, Canada. The Company is seeking to acquire additional assets and entities serving the gaming and esports markets and, more broadly, in sports and entertainment. "
target: Reciprocity Corp.
Toronto-based, Reciprocity, owns three gaming and esports assets: a CrossFire franchise in China that it owns with LGD Gaming, a 40% interest in a League of Legends team in Latin America, and, GCN, Inc., a digital media company focusing on the gaming and esports audience.
price ($mm)
$12
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/13/2021 via BNC Analysis

42 West, acquired B/HI Impact, Inc.

synopsis: Entertainment marketing and production company Dolphin Entertainment is acquiring boutique gaming and e-sports PR firm B/HI, formerly known as Bender/Helper Impact. Under the terms of the deal, B/HI will operate as a division of public relations agency and Dolphin subsidiary 42West.
buyer parent: Dolphin Entertainment
buyer: 42 West
42West is the largest independently-owned public-relations firm in the entertainment industry. The firm’s PR professionals have developed and executed marketing and publicity strategies for hundreds of movies and television shows as well as for countless individual actors, filmmakers, and authors. "
target: B/HI Impact, Inc.
Founded in 1986, B/HI is a leading mid-size, independent PR agency located in Los Angeles and New York and focused on serving the communication needs of entertainment content, consumer/licensed entertainment products, gaming/esports and consumer technology companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/3/2020 via BNC Analysis

Gameset will be merged with LTTM,

synopsis: Gameset, a Polish gaming marketing agency with a goal is to connect brands with gamer and e-sport communities, is to merge with LTTM, the largest group in Poland providing video and influencer marketing services.
buyer parent: Mediacap SA
buyer: LTTM
LTTM is the largest group in Poland providing video and influencer marketing services. 62% of the industry in Poland is developing under its wings. "
target: Gameset
Gameset is a gaming marketing agency. Their goal is to connect brands with gamer and e-sport communities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 3/24/2020 via BNC Analysis

YDX Innovation Corp., will acquire BEAT Gaming Corp.

synopsis: YDX Innovation Corp. has signed a letter of intent to acquire all of the shares of BEAT Gaming Corp., an arm's length private Toronto-based esports organizer and management company. BEAT is one of the leaders in Canadian esports with internationally recognized events in Dota 2, Overwatch, Quake and PUBG.
buyer: YDX Innovation Corp. (TSXV:YDX:$1.58)
YDX Innovation Corp. is a technology company that develops products and services and is an expert in immersive technologies like Augmented and Virtual Reality, eSports events and Interactive Exhibitions under the following three divisions: Arkave VR Arena, YDreams Global, and Game On Festival. "
target: BEAT Gaming Corp.
BEAT is one of the leaders in Canadian esports with internationally recognized events in Dota 2, Overwatch, Quake and PUBG. In addition to running their own events, they provide consulting, tournament organization and marketing services out of Toronto, Ontario Canada.
price ($mm)
$0.57
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/27/2018 via BNC Analysis

United Talent Agency, Inc., acquired Press X

synopsis: United Talent Agency (UTA), one of the biggest talent agencies in the world, has acquired Press X, the global leader in esports marketing and talent representation. Press X connects brands to content creators and players to teams.
buyer: United Talent Agency, Inc.
One of the biggest talent agencies in the world, United Talent Agency represents many of the world’s most acclaimed figures in current and emerging area of entertainment and media, including television, music, digital, broadcast news, books, theater, video games, fine art and live entertainment. "
target: Press X
Press X is the global leader in esports marketing and talent representation. Specializing in digital marketing, strategy development, campaign management, and content development, they help navigate the fragmented space, connecting brands to content creators and players to teams.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/11/2017 via PR Newswire

Engine Shop, LLC, acquired The Gamer Agency, LLC

synopsis: Engine Shop, the lifestyle and marketing agency, announced the acquisition of The Gamer Agency (TGA), an esports strategy, event production, and development company from GameCo. TGA's events and digital broadcast productions have reached millions of fans worldwide, and its team boasts decades of collective experience in gaming and entertainment.
buyer parent: Bruin Sports Capital
buyer: Engine Shop, LLC
Engine Shop is an industry-leading engagement marketing company focusing on passion points to create authentic connections between brands and consumers. The agency uses its access to sports, entertainment and lifestyle verticals to amplify their strategic, creative solutions. "
target parent: GameCo, Inc.
target: The Gamer Agency, LLC
The Gamer Agency (TGA) is a preeminent esports strategy, event production, and development company. TGA's live events and digital broadcast productions have reached millions of fans worldwide, and its team boasts decades of collective experience in gaming and entertainment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/2/2015 via PR Newswire

rEvXP, acquired NEXTGEN+MVPs

synopsis: rEvolution, an integrated sports marketing and media services agency, has acquired NEXTGEN+MVPs, and is launching a new eSports consultancy, rEvXP, to serve brands, platforms and players in advancing their respective brand connections with fans. NEXTGEN+MVPs is an eSports sponsorship consultancy working with teams, sponsors and publishers globally.
buyer parent: rEvolution
buyer: rEvXP
rEvXP is an eSports consultancy for brands. Tapping into rEvolution's integrated sports marketing model and blending it with true gaming experts, rEvXP partners with brands to help them navigate the competitive gaming landscape in an authentic and engaging way that resonates with eSports fans. "
target: NEXTGEN+MVPs
NEXTGEN+MVPs is an eSports sponsorship consultancy that has worked with eSports teams, sponsors and publishers on a global scale to maximize eSports partnerships. Their team individuals with more than 25 years of combined experience in sponsorship, advertising, marketing, PR, and technology.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/19/2021 via GlobeNewswire

Project: WorldWide, acquired OS Studios

synopsis: Independent, employee-owned network of creative agencies, Project Worldwide is expanding its expertise in esports and gaming with the acquisition of OS Studios, a company that provides market leading creative, production and consultancy services to brands wanting to take the lead in content & live production, with a key focus on gaming and esports.
buyer: Project: WorldWide
Project Worldwide is an independent, global network in service of creativity. With 2,200+ people in 46 offices, Project’s agencies make things that inspire people to participate and act on behalf of their clients’ brands. "
target: OS Studios
Based in New York but operating worldwide, OS Studios provides market leading creative, production and consultancy services to brands wanting to take the lead in content & live production, with a key focus on gaming and esports.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/25/2020 via BNC Analysis

Keywords Studios, acquired G-Net Media

synopsis: Services provider Keywords Studios acquired games marketing company G-Net Media. Based in Los Angeles, G-Net works with clients such as Activision, Bethesda, Bungie, and Microsoft, as well as companies outside of games such as Netflix, Amazon Prime, and NBC Universal.
buyer: Keywords Studios (AIM:KWS:$421.54)
Ireland’s Keywords Studios is an international technical services provider to the global video games industry. It provides integrated art creation, software engineering, testing, localization, audio and customer care services to a blue-chip client base. "
target: G-Net Media
G-Net Media is a games marketing company based out of Los Angeles. They work with clients such as Activision, Bethesda, Bungie, and Microsoft, as well as companies outside of games such as Netflix, Amazon Prime, and NBC Universal.
price ($mm)
$18
rev ($mm)
$16
EBITDA ($mm)
$2
EV / rev
2.0x
EV / EBITDA
14.5x
closed 8/27/2020 via BNC Analysis

Keywords Studios, acquired Maverick Media Limited

synopsis: Keywords Studios, the international technical and creative services provider to the global video games industry, welcomes Maverick Media Limited, a premier video games creative marketing agency, to the Group. Maverick, based in London, is one of the longest established and most successful video games creative agencies in Europe.
buyer: Keywords Studios (AIM:KWS:$421.54)
Ireland’s Keywords Studios is an international technical services provider to the global video games industry. It provides integrated art creation, software engineering, testing, localization, audio and customer care services to a blue-chip client base. "
target: Maverick Media Limited
Maverick, based in London and founded by Will Jeffry in 1995, is one of the longest established and most successful video games creative agencies in Europe. It has produced award-winning campaigns for some of the world's most prestigious games publishers, developers and brands.
price ($mm)
$4.70
rev ($mm)
$4
EBITDA ($mm)
$1
EV / rev
1.1x
EV / EBITDA
3.6x
closed 12/18/2019 via Company Press Release

Keywords Studios, acquired Ichi Worldwide

synopsis: Keywords Studios, the go-to provider of technical and creative services to the global video games industry, has announced that it has acquired ICHI. Founded in 2009 and headquartered in London, ICHI provides a full suite of creative and marketing services to video game publishers and to the sports and entertainment sectors around the world.
buyer: Keywords Studios (AIM:KWS:$421.54)
Ireland’s Keywords Studios is an international technical services provider to the global video games industry. It provides integrated art creation, software engineering, testing, localization, audio and customer care services to a blue-chip client base. "
target: Ichi Worldwide
Founded in 2009 and headquartered in London, ICHI provides a full suite of creative and marketing services to video game publishers and to the sports and entertainment sectors around the world.
price ($mm)
$4.34
rev ($mm)
$4
EBITDA ($mm)
EV / rev
1.1x
EV / EBITDA
closed 9/19/2018 via BNC Analysis

Keywords Studios, acquired The TrailerFarm

synopsis: Keywords Studios, an international technical services provider to the video games industry, has acquired The TrailerFarm, a company that creates trailers for games big and small on any and all formats. Since 2011, they have been making creative content for game makers and publishers all around the world.
buyer: Keywords Studios (AIM:KWS:$421.54)
Based in Ireland, Keywords Studios is an international technical services provider to the video games industry. They provide integrated art production, engineering, audio services, testing, localization and player support services across 50 languages and 14 game platforms in more than 20 countries. "
target: The TrailerFarm
TrailerFarm creates trailers for games big and small on any and all formats. Since 2011, they have been making creative content for game makers and publishers all around the world, from AAA to indie developers of all sizes, even solo teams.
price ($mm)
$1.31
rev ($mm)
$1
EBITDA ($mm)
$0
EV / rev
2.0x
EV / EBITDA
12.5x
announced 3/8/2021 via BNC Analysis

Digital Hearts Co., Ltd., will acquire Metaps Entertainment

synopsis: Digital Hearts, a global quality assurance and localization company, will acquire Metaps Entertainment from Metaps, a provider of app monetization solutions in Japan. Metaps Entertainment is a Chinese marketing company dedicated to mobile games. They provide marketing services for influencer marketing, outdoor ads, TV commercials, and online ads.
buyer: Digital Hearts Co., Ltd. (TSE:3676:$200.51)
Digital Hearts is a global quality assurance and localization company that specializes in digital content. Digital Hearts provides testing, debugging, and localization services for video games on all platforms. "
target parent: Metaps Inc.
target: Metaps Entertainment
Metaps Entertainment is a Chinese marketing company dedicated to mobile games. Metaps Entertainment introduces and promotes well-known Japanese games to the world. They provide marketing services for influencer marketing, outdoor ads, television commercials, and online ads.
price ($mm)
$20
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/18/2020 via Company Press Release

Saber Interactive, will acquire Sandbox Strategies

synopsis: Saber Interactive, an independent developer of interactive games and entertainment, will acquire Sandbox Strategies, LLC, a PR and influencer relations agency that specializes in gaming. Sandbox Strategies provides video game publishers and developers with comprehensive PR services and helps them to find the right influencers to play their games.
buyer parent: Embracer Group
buyer: Saber Interactive
Saber Interactive is an independent developer of interactive games and entertainment. Founded in 2001, Saber has grown into one of the largest and longest-standing developers of interactive games in Russia/Eastern Europe and one of the few remaining independent game studios producing AAA content. "
target: Sandbox Strategies
Sandbox Strategies is a PR and influencer relations agency that specializes in gaming and entertainment. Sandbox Strategies provides video game publishers and developers with comprehensive PR services and helps them to find the right influencers to play their games and engage their audience.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/19/2020 via BNC Analysis

ReKTGlobal, acquired Fearless Media

synopsis: RektGlobal, a global esports organization, has acquired Fearless Media, a digital marketing agency specializing in entertainment, retail, education, and technology. Fearless develops marketing strategies that drive revenue for their client's business. The agency has worked on campaigns for Redbox, Fortnite, Breaking Bad, The Assemblage, and more.
buyer: ReKTGlobal
ReKTGlobal is a global esports organization that bridges the gap between traditional sports and esports, providing solutions for the entire ecosystem. It is also the parent company of professional esports organization Rogue, marketing services company Greenlit Content and online Influencer DRLUPO. "
target: Fearless Media
Fearless Media is a digital marketing agency specializing in entertainment, retail, education, and technology. Fearless develops marketing strategies that drive revenue for their client's business. The agency has worked on campaigns for Redbox, Fortnite, Breaking Bad, The Assemblage, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/27/2016 via PR Newswire

Imagine! Print Solutions, will acquire Midnight Oil Agency

synopsis: Imagine! Print Solutions is pleased to announce that it has entered into a definitive agreement to acquire Midnight Oil Agency, a world-class marketing agency based in Burbank, California.
buyer: Imagine! Print Solutions
Imagine! is North America's leading provider of printed in-store marketing solutions. The company's retail and brand-based marketing services breadth is unparalleled, enabling Imagine! to execute highly recurring, large scale point-of-purchase / point-of-sale displays and in-store signage campaigns."
target: Midnight Oil Agency
Midnight Oil Creative's business model provides promotional and branding services to theatrical, home entertainment and video game spaces for clients such as Disney, Universal, and Activision.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/9/2014 via BusinessWire

Twitch Interactive, Inc., will acquire GoodGame Agency

synopsis: Twitch, the leading video platform for gamers, announced that it will acquire GoodGame, the world’s first full-service agency dedicated to the esports and live video game broadcasting communities. Since its inception nearly a decade ago, GoodGame has grown into one of the gaming industry’s most progressive talent and content companies.
buyer: Twitch Interactive, Inc.
Twitch is the world’s leading live video platform and community for gamers where more than 60 million gather every month to watch and talk about video games with more than 1.1 million broadcasters. Twitch is the backbone of both live and on-demand video distribution for the video game ecosystem. "
target: GoodGame Agency
GoodGame is an all-in-one talent and content company focused on gaming and esports. Over the past decade, its staff of industry veterans has worked with teams, represented players, managed tournaments, created content, and brought numerous marquee advertisers into the gaming space.
price ($mm)
rev ($mm)
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closed 8/1/2014 via Market Watch

ThinkGeek, acquired Treehouse Brand Stores

synopsis: Geeknet, Inc. the parent company of online retailer ThinkGeek.com announced the acquisition of Treehouse Brand Stores, LLC. Treehouse Brand Stores works directly with major video game publishers to engage fans with their unique and exclusive products.
buyer parent: Geeknet, Inc.
buyer: ThinkGeek
ThinkGeek, Inc. is the premier retailer for the global geek community. ThinkGeek creates a world where everyone can express their inner geek, embrace their passions, and connect with each other. "
target: Treehouse Brand Stores
Treehouse Brand Stores works directly with major video game publishers to engage fans with their unique and exclusive products. They flip the conventional video game merchandise industry on its head by creating official gear that is nuanced, thoughtful, and of exceptional quality.
price ($mm)
$1.50
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/3/2013 via BNC Analysis

Aegis Media, will acquire WonderAd

synopsis: Aegis Media has signed an agreement to acquire 100% of Beijing Wonder Advertising Co (WonderAd), a digital planning and buying agency specialising in China’s online gaming industry, with eCRM and performance marketing capabilities.
buyer parent: Dentsu Inc.
buyer: Aegis Media
Aegis Media operates as an independent media communications network. It offers media communications and digital network services. The company provides digital media solutions and fully integrated digital campaigns. "
target: WonderAd
Founded in 2003, WonderAd (Beijing Wonder Advertising Co) is a full service digital media and marketing agency, which employs over 200 staff. Current key gaming clients include SNDA, Tencent Gaming, NetEase Gaming, RenRen Gaming and Perfect World.
price ($mm)
rev ($mm)
EBITDA ($mm)
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EV / EBITDA
closed 3/9/2013 via BNC Analysis

Beintoo Inc, purchased GameDrop and Nav.me from Tylted

synopsis: Beintoo, the loyalty rewards and monetization platform for Web and mobile apps is pleased to announce the acquisition of the patent pending mobile advertising technologies GameDrop and Nav.Me from Tylted Inc., one of the mobile web’s largest communities for social and casual gaming.
buyer: Beintoo Inc
Beintoo is a mobile engagement platform that offers a unique loyalty program. Beintoo can be experienced anywhere: on a smartphone, a favorite app, or browsing the web. The more users interact with partner apps and within the Beintoo community, the more Bedollars they earn. "
seller: Tylted
GameDrop and Nav.Me are patent pending mobile advertising technologies. GameDrop distributes HTML5 games in native applications via a publisher’s ad server. Nav.Me provides brands the opportunity to create a location based mission that can be delivered as an ad unit within any native app.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/5/2018 via Company Press Release

The Nielsen Company, Inc., acquired SuperData Research

synopsis: Nielsen Holdings plc, a global measurement and data analytics company, announced it has completed its acquisition of SuperData Research, a leading provider of market intelligence on digital games, gaming video content and virtual/augmented reality across mobile, PC online, console and other digital platforms.
buyer: The Nielsen Company, Inc. (NLSN:$6,290.00)
Nielsen Holdings plc is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation. "
target: SuperData Research
SuperData offers quantitative and qualitative insights on free-to-play games, digital console, mobile, PC downloadable content, streaming media and gaming video content, esports, and virtual reality. SuperData helps its customers understand what people play, connect to, watch, and spend on.
price ($mm)
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Geography
Matching Companies
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ESEN eSports is one of Sweden's largest esports companies with a complete infrastructure for esports which includes its own sports arena, event venue, tournament platform, studio and television production with over 250 broadcasts in the back.
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EBITDA ($mm)
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Omaken Sports AS
Omaken Sports AS
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year
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rev ($mm)
EBITDA ($mm)
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GameSquare Esports Inc.
GameSquare Esports Inc.
GameSquare Esports Inc. is an international gaming and esports company headquartered in Toronto, Canada. The Company is seeking to acquire additional assets and entities serving the gaming and esports markets and, more broadly, in sports and entertainment.
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Atrinsic
Atrinsic
Atrinsic is one of the leading digital advertising and marketing services companies in the United States. Atrinsic’s content is organized into four strategic content groups - digital music, casual games, interactive contests, and communities/lifestyles.
year
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rev ($mm)
$69.09
EBITDA ($mm)
($7.87)
EBIT ($mm)
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Enthusiast Gaming Inc.
Founded in 2014, Enthusiast is the fastest-growing online community of video gamers. Through the Company’s unique acquisition strategy, it has a platform of over 70 owned and affiliated websites and currently reaches over 75 million monthly visitors with its unique and curated content.
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Groupe Concoursmania
Groupe ConcoursMania is a French specialist of online marketing games. The group provides advertisers with innovative online marketing technologies and services, based on games mechanics. They also manage a wide portfolio of casual gaming websites.
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rev ($mm)
$22.87
EBITDA ($mm)
$2.95
EBIT ($mm)
$2.36
Net Income ($mm)
Employees
83
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