Like Xcite Interactive, Inc.

closed 6/4/2021 via GlobeNewswire

Versus Systems Inc., acquired Xcite Interactive, Inc.

synopsis: Versus Systems Inc. has acquired Xcite Interactive. Xcite is a world leader in interactive audience engagement, having worked with over 150 professional teams across the NFL, NBA, NHL, and MLB as well as the World Cup, Formula1, and other live events worldwide.
buyer: Versus Systems Inc. (NasdaqCM:VS:$1.46)
Versus Systems Inc. has developed a proprietary prizing and promotions engine that allows publishers, developers, and creators of streaming media, live events, broadcast TV, games, apps, and other content to offer real world prizes inside their content. "
target: Xcite Interactive, Inc.
Xcite Interactive is a global leader engaging online audiences at scale; they make every event more fun and profitable. Their cloud-scale web services platform brings the latest technology for gamification, content interaction and intelligence.
price ($mm)
$19
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/5/2018 via BNC Analysis

EventsTag, acquired Excelerated Apps Ltd.

synopsis: Crowd Reactive Ltd, doing business as EventsTag, has acquired Excelerated Applications Limited, the developer of a sophisticated radio-frequency identification (RFID) event engagement platform. EventsTag specializes in creating event content for brands and integrating it with social media platforms for maximum reach and engagement with fans.
buyer: EventsTag
Based in the UK, EventsTag specializes in creating topical, entertaining and engaging event content for brands and integrating it with social media platforms for maximum reach and engagement with fans. It has an impressive roster of high-profile clients. "
target: Excelerated Apps Ltd.
Based in the UK, Excelerated Applications provide a variety of RFID event solutions through our award-winning consumer engagement platform that help brands, venues and events put personalised, digital and social experiences at the heart of their real-world spaces.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/8/2017 via GlobeNewswire

PSAV, acquired Concise Ltd.

synopsis: PSAV, a leading global provider of audiovisual and event technology services, has acquired Concise Ltd., one of the largest and most trusted providers of interactive live event software applications.
buyer parent: Goldman Sachs & Co.
buyer: PSAV (PSAV:$0.00)
PSAV is a leading provider in the global event technology services industry. As the event technology provider of choice at leading hotels, resorts and convention centers, their customers look to deliver more dynamic and impactful meetings and events. "
target: Concise Ltd.
Concise is a leading live event software technology company founded more than 20 years ago. It is known for providing bespoke interactive applications for live events of all sizes. Concise’s clients consist of a broad range of well-known corporate customers and agencies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/11/2015 via PR Newswire

Veritix will be merged with AXS,

synopsis: Outbox AXS and Veritix® will merge. The combined entity will partner the consumer-focused interface and ticketing platform of Outbox AXS, including AXS Invite and the AXS Waiting Room with Veritix's industry-leading season ticket management technology and its inventive Flash Seats® digital, ID-based ticketing technology.
buyer parent: The Anschutz Company
buyer: AXS
AXS is a new entertainment platform that also serves as AEG's primary consumer brand. AXS provides fans the opportunity to purchase tickets directly from their favorite venues via a user-friendly ticketing interface. "
target: Veritix
Veritix is a leading innovator in digital ticketing, event marketing and relationship management applications. Veritix empowers teams and venues – from the NBA, NFL, NHL, MLS, AHL, Hockey Canada, NASCAR, NCAA and DI-III College Athletics, and over 1,000 entertainment venues in 47 states and Canada.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/30/2018 via Company Press Release

Personify Inc, acquired a2z, Inc.

synopsis: Personify, Inc., the market-leading provider of technology solutions for associations and nonprofit organizations, announced the acquisition of a2z, Inc. a2z, Inc. is an award-winning events management and optimization platform for event planners and show organizers providing trade show floor plans, event websites, speaker management and more.
buyer parent: Pamlico Capital
buyer: Personify Inc
Personify is the market-leading Constituent Management and Engagement (CME) platform that empowers organizations to better engage their constituents, maximize revenue and optimize operations. For over 20 years, Personify has served as the technology foundation for organizations of all sizes. "
target: a2z, Inc.
a2z, Inc. provides event planners and organizers with powerful cloud-based solutions that help increase and accelerate booth sales. Their features include online trade show floor plans, event websites, abstract/speaker management, matchmaking tools, personal itinerary builder, plus much more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/13/2017 via BNC Analysis

Napa Logic LLC, acquired insightXM Inc.

synopsis: Napa Logic LLC, as announced by Founder Brent Pearson, has acquired the event technology company InsightXM. InsightXM is a data analytics firm that has deep roots and expertise in providing business intelligence for live events.
buyer: Napa Logic LLC
Napa Logic provides business analytics and business intelligence systems to help companies improve their bottom line by using their data to make better informed decisions on opportunities and costs. "
target: insightXM Inc.
InsightXM is an event-specific, business intelligence platform that provides teams with on-demand analytics solutions. The platform helps non-technical teams capture, analyze and visualize event data to better inform business decisions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/5/2018 via PR Web

NewsCycle Solutions, acquired Marketing G2

synopsis: Newscycle Solutions, the largest software supplier serving the global news media industry, announces the acquisition of Marketing G2, a Pennsylvania-based software company that develops digital tools for online subscriptions, customer engagement, data discovery and audience lifecycle management.
buyer parent: Vista Equity Partners
buyer: NewsCycle Solutions
Newscycle is the leading provider of software and services powering the global media industry. Their content management, advertising management, subscription management and mobile solutions help companies drive profitability and accelerate digital business models. "
target: Marketing G2
Marketing G2 (MG2) develops data-driven customer engagement technology and management tools that enable subscription-based companies to utilize all their data, technology, and content assets to engage customers and prospects to grow audience, increase revenues, and reduce costs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/12/2019 via BNC Analysis

Nike, acquired Tally TraceMe

synopsis: Nike has acquired Tally (formerly TraceMe), the Seattle startup co-founded by Seahawks quarterback Russell Wilson. Tally is a mobile-first web platform that powers immersive, free-to-play, real-time prediction experiences.
buyer: Nike (NKE:$38,254.00)
NIKE, Inc., named for the Greek goddess of victory, is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories for a wide variety of sports and fitness activities. "
target: Tally TraceMe
Tally is a mobile-first web platform that powers immersive, free-to-play, real-time prediction experiences. Prior to 2018, Tally was known as TraceMe, a Seattle-based technology company dedicated to connecting athletes/celebrities/influences with their super fans through new social media platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/18/2014 via PR Newswire

Cox Enterprises Inc., acquired Experience

synopsis: Cox Enterprises, Inc. announced the acquisition of Experience, a mobile technology company that enables fans to upgrade their seats and enjoy VIP opportunities at sporting events, concerts and live events, creating once-in-a-lifetime memories.
buyer: Cox Enterprises Inc.
Cox Enterprises is a leading communications, media and automotive services company. With revenues exceeding $15 billion and 50,000 employees, the company's major operating subsidiaries include Cox Communications, Inc., Manheim, Inc., Cox Media Group, Inc., and AutoTrader.com. "
target: Experience
Experience is the award-winning fan experience technology company dedicated to making sure fans enjoy live events to the fullest extent possible. Fans can personalize their live event experience by upgrading seats or participate in other unique opportunities all from their mobile device.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/11/2012 via PE Hub

H.I.G. Growth Partners, Moorgate Partners, acquired Telescope Inc.

synopsis: Telescope, the US business of Harvest Media Group has been sold to a management buyout backed by H.I.G. Growth Partners, Moorgate Partners and the US management team. Telescope is the leading provider of audience participation, consumer engagement and social television solutions.
buyer: H.I.G. Growth Partners
buyer: Moorgate Partners
HIG Growth Partners is the dedicated growth capital investment affiliate of HIG Capital. They consider investments across all industries, but focus on certain sectors such as technology, internet and media, healthcare, consumer products and technology-enabled financial and business services. "
target parent: FF&P Private Equity
target: Telescope Inc.
Telescope is the industry leading provider of audience participation, consumer engagement and social television solutions. It is used to reach, engage, monetize, and retain mass-audiences in real-time via multiple devices and across multiple digital platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/10/2017 via PR Newswire

TicketWeb, acquired Strobe Labs

synopsis: TicketWeb, a club-focused, self-service ticketing platform owned by Ticketmaster, announced the acquisition of Strobe Labs, a marketing platform created to give venues and promoters a simple and powerful way to learn more about their fans and engage them more effectively.
buyer parent: Live Nation Entertainment, Inc.
buyer: TicketWeb
TicketWeb is the industry’s best-in-class event ticketing, marketing and management solution designed for independent venues and event promoters. With TicketWeb, reach more fans, capture more data and sell more tickets. "
target: Strobe Labs
Strobe Labs is a marketing platform created to give venues and promoters a simple and powerful way to learn more about their fans and engage them more effectively.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/20/2017 via BNC Analysis

Gigwell, Inc., acquired Jamplify

synopsis: San Franciso-based Gigwell, a management platform for booking agencies, has announced the acquisition of Jamplify’s Ticket Counts Pro and Live Intel products. Jamplify provides analytics and marketing software for the live events industry. Jamplify enables major touring artists and concert promoters to use data to make smarter decisions.
buyer: Gigwell, Inc.
Gigwell takes the pain out of booking professional talent. Gigwell changes the way entertainment bookings are made through their collaborative booking platform. Gigwell is the first cloud based booking platform that integrates end-to-end workflow automation for booking and management agencies. "
target: Jamplify
Jamplify provides analytics and marketing software for the live events industry. Through integrations with 13 major ticketing companies including Ticketmaster, Jamplify enables major touring artists and concert promoters to use data to make smarter marketing and booking decisions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/27/2021 via Yahoo, Inc.

PlayVS, acquired GameSeta Esports Inc.

synopsis: PlayVS, the esports company bringing organized leagues to high schools and colleges, is announcing its first acquisition. The startup, which has raised more than $100 million, has acquired GameSeta, a Vancouver-based startup that is also looking to provide infrastructure for high school esports teams.
buyer: PlayVS
PlayVS is building the infrastructure and official platform for high school and collegiate esports. They work with game publishers and high school governing bodies to build and operate sanctioned leagues across the country. "
target: GameSeta Esports Inc.
GameSeta Esports Inc. is an esports enterprise, focused on creating a platform to support the fastest growing sport in Canadian high schools. They provide an all-in-one technology solution for high school esports, by partnering with school bodies and game publishers to operate leagues across Canada.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/9/2006 via BusinessWire

eRSVP.com, acquired DataHive, LLC

synopsis: eRSVP, developer of Web-based events registration and information management solutions for professional meeting planners and special events producers, has acquired DataHive, a New Hampshire-based provider of online registration and data management services.
buyer: eRSVP.com
eRSVP.com is the leading web registration and response management solution for event planners and meeting professionals. Our patent pending technology gives you an ASP-style application with which to coordinate promotion, events, meetings and registrations. "
target: DataHive, LLC
DataHive provides personal, Internet-based solutions for today's forward-thinking companies. DataHive solutions leverage years of extensive Internet experience and high-powered research, resulting in unique marketing and sales solutions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2006 via BusinessWire

infoUSA, Inc., acquired Digital Connexxions Corp.

synopsis: infoUSA, the leading provider of proprietary business and consumer databases, sales leads, direct marketing, and email marketing, has completed the acquisition of Digital Connexxions, an e-mail marketing company. infoUSA plans to integrate Digital Connexxion’s operations with those of its existing e-mail subsidiary, Yesmail.
buyer: infoUSA, Inc. (IUSA:$499.91)
Infogroup is the leading provider of data and interactive resources that enables targeted sales, effective marketing and insightful research solutions. "
target: Digital Connexxions Corp.
Digital Connexxions is a leading provider of specialized online marketing solutions that provide publishers and direct marketers the ability to manage their subscribers, enhance subscriber data management, and deliver intelligent communications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/5/2006 via BusinessWire

PRIMIS Marketing Group, acquired CoReg360

synopsis: PRIMIS Marketing Group, a leading provider of integrated database marketing information solutions, today announced the acquisition of CoReg360. CoReg360, headquartered in Denver, Colorado, is a premier provider of online lead generation solutions for publishers and advertisers.
buyer parent: Parthenon Capital
buyer: PRIMIS Marketing Group
A leader in database marketing services, AccuData Integrated Marketing (tm) uses a full range of data resources, powerful marketing analytics and database technology to accurately target qualified buyers and increase ROI. "
target: CoReg360
CoReg360, now a PRIMIS company, is a premier provider of online lead generation solutions based in Denver, Colorado. Through their state-of-the-art web technology, CoReg360 brings advertisers and publishers together to optimize online lead generation efforts.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/12/2005 via BusinessWire

J.L. Halsey Corporation, acquired Uptilt, Inc.

synopsis: J.L. Halsey Corporation announced today that it has acquired Uptilt, Inc., dba EmailLabs, based in Menlo Park, California, an award-winning leader in email marketing hosted software and services.
buyer: J.L. Halsey Corporation
Lyris, Inc. is the online marketing expert, delivering the right mix of software technology and industry knowledge to help its customers simplify their marketing efforts and optimize campaigns ROI. . "
target: Uptilt, Inc.
Uptilt, Inc., dba EmailLabs is a leading provider of high-performance email marketing technology solutions to agencies, publishers and marketing, sales and customer service departments of middle-market and Global 2000 companies.
price ($mm)
$22
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/3/2016 via Wall Street Journal

Salesforce.com, Inc., will acquire Krux Digital, Inc.

synopsis: Salesforce, the world's #1 CRM company, agreed to acquire San Francisco startup Krux, a six-year-old firm that provides companies with information enabling them to hone their marketing and advertising. The company mines data across the internet and analyzes it to better understand and target customers.
buyer: Salesforce.com, Inc. (CRM:$20,286.00)
Salesforce.com, Inc., the Customer Success Platform and world's #1 CRM company, empowers companies to connect with their customers in a whole new way. Their Salesforce Service Cloud customer service app empowers enterprises to deliver amazing customer service experiences anywhere and on any device. "
target: Krux Digital, Inc.
Krux helps market leaders deliver breakthrough media, content, and commerce experiences that deepen consumer engagement, strengthen brands, and improve business performance.
price ($mm)
$700
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/26/2011 via Company Press Release

Blue Kai, acquired tracksimple, inc.

synopsis: With the acquisition of TrackSimple, BlueKai extends its capabilities to uniquely provide a centralized view of media and audience performance across different channels, creating a closed feedback loop for smarter media planning in the future.
buyer: Blue Kai
BlueKai provides solutions for comprehensive data management, acquisition and analytics to maximize performance from all audience data. The BlueKai Platform™ is a complete technology solution for managing private data assets and analyzing campaign performance to maximize return on marketing dollars."
target parent: Ignition Partners
target: tracksimple, inc.
Tracksimple delivers reporting, analysis, and prediction services to media companies that are data-drenched so they can harness the intelligence that is just out of reach.
price ($mm)
$6.78
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/25/2020 via BusinessWire

Banzai International Inc, acquired High Attendance, Inc.

synopsis: Banzai has acquired High Attendance, a provider of virtual and hybrid event management software for the enterprise. Banzai plans to integrate its marketing automation platform Banzai Reach with High Attendance’s virtual and hybrid event management platform to give Banzai customers a seamless experience for growing and engaging their audiences.
buyer: Banzai International Inc
Banzai is a leading enterprise SaaS provider of Marketing Automation solutions for webinars and events. Banzai’s Marketing Automation solution helps marketers have more successful webinars and events by growing their audience and creating more engaging experiences. "
target: High Attendance, Inc.
High Attendance is the leading, cloud-based federated event management system that provides a unified view of virtual, live, and hybrid events for sales, marketing, and lead generation. High Attendance creates event landing pages, registration forms, event check-in, mobile event apps, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/4/2021 via GlobeNewswire

Versus Systems Inc., acquired Xcite Interactive, Inc.

synopsis: Versus Systems Inc. has acquired Xcite Interactive. Xcite is a world leader in interactive audience engagement, having worked with over 150 professional teams across the NFL, NBA, NHL, and MLB as well as the World Cup, Formula1, and other live events worldwide.
buyer: Versus Systems Inc. (NasdaqCM:VS:$1.46)
Versus Systems Inc. has developed a proprietary prizing and promotions engine that allows publishers, developers, and creators of streaming media, live events, broadcast TV, games, apps, and other content to offer real world prizes inside their content. "
target: Xcite Interactive, Inc.
Xcite Interactive is a global leader engaging online audiences at scale; they make every event more fun and profitable. Their cloud-scale web services platform brings the latest technology for gamification, content interaction and intelligence.
price ($mm)
$19
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/4/2021 via GlobeNewswire

Versus Systems Inc., acquired Xcite Interactive, Inc.

synopsis: Versus Systems Inc. has acquired Xcite Interactive. Xcite is a world leader in interactive audience engagement, having worked with over 150 professional teams across the NFL, NBA, NHL, and MLB as well as the World Cup, Formula1, and other live events worldwide.
buyer: Versus Systems Inc. (NasdaqCM:VS:$1.46)
Versus Systems Inc. has developed a proprietary prizing and promotions engine that allows publishers, developers, and creators of streaming media, live events, broadcast TV, games, apps, and other content to offer real world prizes inside their content. "
target: Xcite Interactive, Inc.
Xcite Interactive is a global leader engaging online audiences at scale; they make every event more fun and profitable. Their cloud-scale web services platform brings the latest technology for gamification, content interaction and intelligence.
price ($mm)
$19
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 5/4/2021 via GlobeNewswire

Intema Solutions, will acquire LOOT.BET

synopsis: Intema Solutions, the world’s emerging leader in the esports and iGaming industry, is to acquire Livestream, a private Cyprus-based corporation which owns LOOT.BET, a Curaçao licensed server-based real-money gaming platform and a top brand in the world of esports betting.
buyer: Intema Solutions (TSXV:ITM:$0.09)
Intema is a publicly traded holding company that specializes in holding technological businesses in various technology sectors. They offer services in predictive marketing, behavioral email campaigns and custom integrations all aimed at helping optimize all client's business needs. "
target: LOOT.BET
Livestream is a private Cyprus-based corporation which owns LOOT.BET, a Curaçao licensed server-based real-money gaming platform and a top brand in the world of esports betting.
price ($mm)
$15
rev ($mm)
$4
EBITDA ($mm)
EV / rev
4.5x
EV / EBITDA
announced 11/16/2020 via BusinessWire

GAN Limited, will acquire Coolbet

synopsis: GAN Limited, a leading B2B supplier of internet gaming SaaS solutions primarily to the U.S. land-based casino industry, announced that it has signed a definitive purchase agreement to acquire Vincent Group p.l.c., which operates an online gaming platform under the flagship brand, Coolbet.
buyer: GAN Limited (GAN:$36.95)
GAN is a leading business-to-business supplier of internet gambling software-as-a-service solutions predominantly to the U.S. land-based casino industry. "
target: Coolbet
Vincent Group p.l.c. operates an online gaming platform under the flagship brand, Coolbet. Coolbet’s proprietary platform was uniquely developed in-house, and offers online real-money gaming in sports, casino, poker and virtual e-sports.
price ($mm)
$176
rev ($mm)
$31
EBITDA ($mm)
EV / rev
5.7x
EV / EBITDA

Like Xcite Interactive, Inc.


read more

Xcite Interactive, Inc.

Excelerated Apps Ltd.

Concise Ltd.

Veritix

a2z, Inc.

insightXM Inc.

Marketing G2

Tally TraceMe

Experience

Telescope Inc.

Strobe Labs

Jamplify

GameSeta Esports Inc.

DataHive, LLC

Digital Connexxions Corp.

CoReg360

Uptilt, Inc.

Krux Digital, Inc.

tracksimple, inc.

High Attendance, Inc.

read more

Xcite Interactive, Inc.

read more

Xcite Interactive, Inc.

read more

LOOT.BET

Coolbet

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