Like Callforsitters.com

closed 2/20/2008 via PR Newswire

Sittercity.com, acquired Callforsitters.com

synopsis: The nation's largest and most trusted online source for caregivers, Sittercity.com, announced today that it acquired the assets of online babysitting source Callforsitters.com. Sittercity.com and Callforsitters.com have been two pivotal sites in growing the online caregiving industry, which Sittercity.com initiated in 2001.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's most trustworthy source for child care and pet care, dedicated to making the process of finding a caregiver fast, easy, safe and fun. "
target: Callforsitters.com
CallforSitters.com is a site that connects babysitters and parents. It has nearly 100,000 users.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/7/2020 via BusinessWire

Bright Horizons Family Solutions, acquired Sittercity

synopsis: Bright Horizons has acquired Sittercity, a leading online marketplace for families and caregivers. The acquisition enhances Bright Horizons’ current portfolio of family-focused solutions and extends its capabilities to serve families and clients with flexible care options, including babysitters and in-person or virtual tutors.
buyer: Bright Horizons Family Solutions (BFAM:$1,832.29)
Bright Horizons is a leading global provider of high-quality child care and early education, back-up care, and workplace education services. The company partners with employers to support workforces by providing services that help working families and employees thrive personally and professionally. "
target: Sittercity
Sittercity is a leading online marketplace for families and caregivers. Sittercity pioneered tech-enabled child care in 2001 and has built a platform that radically simplifies the way people find, book, and pay for trusted care.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/25/2018 via BNC Analysis

Babierge, Inc., acquired Rent Baby Equipment

synopsis: Babierge, the leading baby gear rental service and branded multi-sided marketplace, announced its acquisition of the leading baby gear rental directory, Rent Baby Equipment. Rent Baby Equipment makes it easy to find all the gear parents need no matter where they are traveling to in the United States.
buyer: Babierge, Inc.
Babierge is the leading baby gear rental service and marketplace serving over 8,000 families in more than 170 markets in the US and Canada. The company helps families "Pack Light and Travel Far" by delivering and setting-up exceptionally clean, quality baby gear at their hotel or vacation rental. "
target: Rent Baby Equipment
Rent Baby Equipment is a leading baby gear rental directory in the United States. Rent Baby Equipment makes it easy to find all the gear parents need no matter where they are traveling to in the United States.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/8/2017 via BNC Analysis

Poppins Corporation, acquired Smart Sitter Inc.

synopsis: Poppins, a leading provider of child care, acquired Smart Sitter from Internet media company Gree. Smart Sitter offers a program where parents looking for babysitters can connect with licensed day-care workers and preschool teachers.
buyer: Poppins Corporation
Poppins is a leading provider of child care that offers nanny services, nursing care, early childhood education and childcare training. They are based in Tokyo, Japan. "
target parent: Gree, Inc.
target: Smart Sitter Inc.
Smart Sitter offers an online program where parents looking for babysitters can connect with licensed day-care workers and preschool teachers. The company was founded in 2014 and is based in Tokyo, Japan.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/18/2010 via PR Newswire

Sittercity.com, acquired Sitters.com

synopsis: Sittercity.com, America's largest and most trusted website for connecting families with local, quality in-home caregivers, announced the acquisition of the Sitters.com website.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's largest and most trusted online source for babysitters, nannies, pet sitters, senior care, housesitting, housekeeping and tutoring. "
target: Sitters.com
Sitters.com is the third-largest in-home care website and has developed a significant sitter and parent network throughout its almost 10 year history.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/5/2017 via BNC Analysis

Yoopies, SAS, acquired Findababysitter.com

synopsis: Yoopies concluded the acquisition of its English rival Findababysitter.com. Findababysitter.com is the UK's only childcare search site with background checks and parent references. They provide a quick and easy way for parents to find local childcare online.
buyer: Yoopies, SAS
Launched in 2011 by Jessica Cymerman and Benjamin Suchar, Yoopies has developed a platform that connects parents and childcare professionals. However, the company is not restricted to childcare and offers other home-based services, such as school support and help for the elderly. "
target: Findababysitter.com
Findababysitter.com is the UK's only childcare search site with background checks and parent references. They provide a quick and easy way for parents to find local childcare online.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/16/2019 via BNC Analysis

Care Sourcer Ltd, acquired Good Care Guide Ltd./Care Home Advisor Limited

synopsis: Edinburgh-based Care Sourcer has bought social care consumer websites Good Care Guide and Care Home Advisor from healthcare intelligence provider LaingBuisson. Care Sourcer is the UK’s first comparison and matching site for care of the elderly. Care Home Advisor aggregates real time data to help people find the right care home for their needs.
buyer: Care Sourcer Ltd
Care Sourcer - dubbed 'the Rightmove of care' - is the UK’s first comparison and matching site for care of the elderly. Care Sourcer was founded in Edinburgh in 2016 by Parfery and Andrew McGinley. "
target parent: Laing & Buisson
target: Good Care Guide Ltd./Care Home Advisor Limited
Good Care Guide is a leading website to find, rate and review care for older people (as well as childcare) in care homes and those looking for care at home across England, Scotland and Wales. Care Home Advisor aggregates real time data to help find the right care home for their needs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/27/2018 via BNC Analysis

Russmedia International AG, acquired Little Bird GmbH

synopsis: Russmedia International AG, an investor in marketplaces, aggregators and e-commerce solutions across Europe, has acquired a majority stake in Little Bird, a German company that provides web-based software for the registration, allocation, and administration of childcare services.
buyer parent: Russ Media
buyer: Russmedia International AG
Founded in 2017, Russmedia International AG is an investor in marketplaces, aggregators and e-commerce solutions across Europe. They support entrepreneurs throughout the lifecycle of their businesses. The company also manages the digital businesses of the Russmedia Group. "
target: Little Bird GmbH
Little Bird is a German company that provides web-based software for the registration, allocation, and administration of childcare services. Their solutions allows parents to find childcare services that suits their needs and childcare service providers to more efficiently manage their business.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/22/2017 via PR Newswire

Mom2Mom, acquired ParaBebes.com

synopsis: Mom2Mom - the platform that puts mothers in contact with other mothers to offer or get help for their children - has agreed to acquire the Spanish online portal ParaBebes.com. ParaBebes.com is a site aimed at parents and professionals in the field of childhood and motherhood in which they can exchange information, knowledge and opinions.
buyer: Mom2Mom
Mom2Mom is a social network that reinvents the current system of nanny services by connecting mothers interested in caring for children in exchange of time or money. Mom2Mom is a platform that geo-locates mothers who offer or look for babysitting services through a simple, practical and free app. "
target parent: Grupo Intercom S.A
target: ParaBebes.com
ParaBebes.com is a site aimed at parents and professionals in the field of childhood and motherhood in which they can exchange information, knowledge and opinions based on their own experience. They have created a directory of children's services and a guide of children's and maternity stores.
price ($mm)
$1.72
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/3/2016 via BNC Analysis

Kubisch and Ferris Orthodontics, acquired ParentClick Inc.

synopsis: Local business Kubisch and Ferris Orthodontics has partnered with Santa Barbara family Robert and Tammy Ball to acquire ParentClick Inc. ParentClick.com has been a staple in the Santa Barbara community since 2004. Its purpose is to have a one-stop, web-based research portal for families to find resources for their children.
buyer: Kubisch and Ferris Orthodontics
Kubisch and Ferris Orthodontics is a respected orthodontic care provider dedicated to creating beautiful, confident smiles in Santa Barbara, Goleta, California and the surrounding areas. "
target: ParentClick Inc.
ParentClick.com has been a staple in the Santa Barbara community since 2004. Its purpose is to have a one-stop, web-based research portal for families to find resources for their children.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/4/2021 via BNC Analysis

Fanfinders Ltd, acquired The Best for Baby

synopsis: FanFinders, a London, UK-based performance marketing and consumer intelligence company in the parenting industry, has acquired The Best for Baby, a UK-based independent review website for baby brands. The Best for Baby provides reviews and ratings for nappies, car seats, baby toys, and more.
buyer: Fanfinders Ltd
FanFinders is a UK-based performance marketing and consumer insight company that connects brands with parents. FanFinders puts promotional offers and content from leading brands in front of millions of members through their Your Baby Club network. "
target: The Best for Baby
The Best for Baby is a UK-based independent review website for baby brands. The Best for Baby is dedicated to providing parents with the information they need to make important product choices for their baby. Their platform provides reviews and ratings for nappies, car seats, baby toys, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2019 via PR Newswire

KidPass, acquired Mommy Nearest Inc.

synopsis: KidPass, the largest online marketplace for booking kids activities, has acquired Mommy Nearest, an award-winning, tech-enabled media company for millennial parents. Mommy Nearest's geo-based app and website provides parents with family-friendly places, local travel guides, and relatable parenting content.
buyer: KidPass
KidPass is the leading online marketplace for parents to discover and book kids activities. KidPass is the largest website for kids activities with over 400,000 activities booked across 4,000 activity providers and 20 categories including music, arts, sports, dance, playspaces, and more. "
target: Mommy Nearest Inc.
Mommy Nearest is an award-winning, tech-enabled media company for millennial parents. Mommy Nearest's geo-based app and website provides parents with family-friendly places, local travel guides, and relatable parenting content. Their app lists 100,000 kid-friendly places in all 50 US states.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/6/2019 via Company Press Release

ItoKuro Inc., will acquire Sendyou Inc.

synopsis: Sendyou Inc. is pleased to announce that they have signed an agreement to transfer all issued shares to Itokuro. Sendyou Inc. is an online platform for sharing information amongst parents. Sendyou Inc. has developed Comolib, a word-of-mouth website that provides information on family friendly destinations.
buyer: ItoKuro Inc. (TSE:6049:$26.36)
Founded in 2006, ItoKuro is a Japanese company that operates comparison websites for cram schools and preparatory schools. Their websites covers schools for elementary school to high school students. The company also offers marketing services to the education industry. "
target: Sendyou Inc.
Sendyou Inc. is an online platform for sharing information amongst parents. Sendyou Inc. has developed Comolib, a word-of-mouth website that provides information on family friendly destinations, such as restaurants, and parks. Sendyou's Kodomo Booster is a portal to compare children's classes.
price ($mm)
$6.58
rev ($mm)
$1
EBITDA ($mm)
EV / rev
12.5x
EV / EBITDA
closed 7/23/2013 via PR Web

Longhorn Leads, LLC, acquired KidMondo

synopsis: Longhorn Leads LLC has announced the acquisition of KidMondo, the premiere online baby journal that provides parents and caregivers with the tools they need to chronicle their child’s lives and share it with friends and family in a safe environment. KidMondo allows parents to effortlessly update their child’s journal online.
buyer: Longhorn Leads, LLC
Longhorn Leads is the parent company of Morningside Nannies, a Texas-based nanny placement agency, as well as a diverse portfolio of nanny related websites including eNannySource.com, GoNannies.com, NannyPro.com, NannyClassifieds.com, 4Nannies.com, NationalNannies.com and NannyBackgroundCheck.com. "
target: KidMondo
Kidmondo is a comprehensive personalized online baby journal that provides parents and caregivers with all the tools they need to chronicle their child’s life and share it with friends and family in a safe environment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/3/2021 via Yahoo, Inc.

FueledLoop LLC., acquired Pregnancy & Newborn Magazine

synopsis: FueledLoop LLC., a wholly owned subsidiary of Aeroflow Healthcare, announced that it has acquired Pregnancy & Newborn (P&N) Magazine, a pioneering leader in the early online motherhood and lifestyle space. P&N provides moms with everything from educational pregnancy and child development information, to baby gear reviews, birth stories and more.
buyer parent: Aeroflow Healthcare
buyer: FueledLoop LLC.
FueledLoop is a digital agency with a collective 75 years of experience. FueledLoop plans, creates, and implements effective marketing campaigns that help their partners save time, money, and achieve results. FueledLoop has worked on campaigns for Fortune 1000 clients. "
target: Pregnancy & Newborn Magazine
Pregnancy & Newborn (P&N) is a thriving online community that embraces the trials and triumphs of motherhood. Since 2006, P&N has provided moms with everything from educational pregnancy and child development information, to baby gear reviews, birth stories and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/13/2020 via BNC Analysis

SeverGroup, acquired Tolko Sprosit

synopsis: SeverGroup, a Russian private investment company, has acquired Tolko Sprosit from Doc+, a Russian provider of telemedicine and home doctor services. Tolko Sprosit is a medical blog in Russia that provides answers to general health questions. The blog also talks about how to interact with healthcare institutes and doctors, and parenting.
buyer: SeverGroup
SeverGroup is a Russian private investment company founded in 1993 and includes ZAO "Severgroup" and OOO "Capital". The Group makes long-term investments and manages the assets in behalf of Alexey Mordashov. "
target parent: Doc+
target: Tolko Sprosit
Tolko Sprosit is a medical blog in Russia. Tolko Sprosit provides answers to general health questions through their About Health section. Their About Hospitals section talks about how to interact with healthcare institutes and doctors; and their About Children section talks about parenting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/14/2011 via BusinessWire

Disney Interactive Media Group, acquired Babble Media, Inc.

synopsis: The Walt Disney Co., through its subsidiary Disney Online, has acquired Babble Media, a leading online parenting platform featuring more than 200 influential mom bloggers. The acquisition further strengthens the position of Disney Interactive Media Group’s Moms and Family portfolio as a leading online resource for moms and families.
buyer parent: The Walt Disney Company
buyer: Disney Interactive Media Group
Disney Interactive Media Group, the interactive entertainment affiliate of The Walt Disney Company, creates immersive, connected, interactive experiences across console, online, mobile and social network platforms to entertain and inform audiences around the globe. "
target: Babble Media, Inc.
Babble Media, Inc. is a leading online parenting platform featuring more than 200 influential mom bloggers. Its stable of bloggers contribute daily to parenting topics including pregnancy, child care, health, food, family activities as well as lifestyle topics such as home and fashion.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/13/2011 via Market Wire

Internet Brands, Inc., purchased Weddingbee.com and JustMommies.com from eHarmony

synopsis: Internet Brands, a new media company that operates online media, community, and e-commerce websites in vertical markets, announced the acquisition of Weddingbee.com, one of the largest wedding blogs on the Internet, and JustMommies.com, a top-ranked parenting community for moms and moms-to-be.
buyer parent: Hellman & Friedman LLC
buyer: Internet Brands, Inc. (:$107.45)
Headquartered in El Segundo, Calif., Internet Brands, Inc. is a new media company that operates online media, community, and e-commerce websites in vertical markets. The company also develops and licenses Internet software and social media applications. "
seller: eHarmony
eHarmony launched in the United States in 2000 and is now the #1 Trusted Relationship Services Provider in the USA. eHarmony’s patented Compatibility Matching System® allows eHarmony members to be matched with compatible persons with whom they are likely to enjoy a long-term relationship.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/5/2017 via BNC Analysis

Unique Heritage Media, acquired Wondercity SARL

synopsis: Unique Heritage Media continues its development through the acquisition of Wondercity, the digital mums newsletter and the associated site of recommendations for family outings and activities, created in 2012 by Anne-Laure Corrot and Maia Tabo-Birn.
buyer: Unique Heritage Media
Unique Heritage Media (UHM) is a media group dedicated to the youth and to their entourage. Its ambition is to enable young people to grow and play while learning and discovering the world. UHM develops fifteen strong brands in the press, book, or digital sector. "
target: Wondercity SARL
Wondercity is the digital newsletter and the associated site of recommendations for family outings and activities. Every week in France, close to one in every 10 mothers with children under 12 receive recommendations for activities and outings for the weekend and the school holidays from Wondercity.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/23/2017 via BNC Analysis

TargetVideo, acquired Hallo:Eltern

synopsis: TargetVideo, the video and digital specialist from Munich, has purchased Hallo:Eltern. The online magazine HALLO: ELTERN is aimed at young and emerging parents of the Generation Mobile & Social Media.
buyer: TargetVideo
TargetVideo is an innovative and fast growing media company and by now one of the leading video publishers in Germany. They create, distribute and license video content within an editorial context throughout all digital channels. At the same time they develop and operate strong editorial websites. "
target: Hallo:Eltern
The online magazine HALLO: ELTERN is aimed at young and emerging parents of the Generation Mobile & Social Media.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/20/2008 via PR Newswire

Sittercity.com, acquired Callforsitters.com

synopsis: The nation's largest and most trusted online source for caregivers, Sittercity.com, announced today that it acquired the assets of online babysitting source Callforsitters.com. Sittercity.com and Callforsitters.com have been two pivotal sites in growing the online caregiving industry, which Sittercity.com initiated in 2001.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's most trustworthy source for child care and pet care, dedicated to making the process of finding a caregiver fast, easy, safe and fun. "
target: Callforsitters.com
CallforSitters.com is a site that connects babysitters and parents. It has nearly 100,000 users.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/7/2020 via BusinessWire

Bright Horizons Family Solutions, acquired Sittercity

synopsis: Bright Horizons has acquired Sittercity, a leading online marketplace for families and caregivers. The acquisition enhances Bright Horizons’ current portfolio of family-focused solutions and extends its capabilities to serve families and clients with flexible care options, including babysitters and in-person or virtual tutors.
buyer: Bright Horizons Family Solutions (BFAM:$1,832.29)
Bright Horizons is a leading global provider of high-quality child care and early education, back-up care, and workplace education services. The company partners with employers to support workforces by providing services that help working families and employees thrive personally and professionally. "
target: Sittercity
Sittercity is a leading online marketplace for families and caregivers. Sittercity pioneered tech-enabled child care in 2001 and has built a platform that radically simplifies the way people find, book, and pay for trusted care.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/18/2010 via PR Newswire

Sittercity.com, acquired Sitters.com

synopsis: Sittercity.com, America's largest and most trusted website for connecting families with local, quality in-home caregivers, announced the acquisition of the Sitters.com website.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's largest and most trusted online source for babysitters, nannies, pet sitters, senior care, housesitting, housekeeping and tutoring. "
target: Sitters.com
Sitters.com is the third-largest in-home care website and has developed a significant sitter and parent network throughout its almost 10 year history.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/20/2008 via PR Newswire

Sittercity.com, acquired Callforsitters.com

synopsis: The nation's largest and most trusted online source for caregivers, Sittercity.com, announced today that it acquired the assets of online babysitting source Callforsitters.com. Sittercity.com and Callforsitters.com have been two pivotal sites in growing the online caregiving industry, which Sittercity.com initiated in 2001.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's most trustworthy source for child care and pet care, dedicated to making the process of finding a caregiver fast, easy, safe and fun. "
target: Callforsitters.com
CallforSitters.com is a site that connects babysitters and parents. It has nearly 100,000 users.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/20/2008 via PR Newswire

Sittercity.com, acquired Callforsitters.com

synopsis: The nation's largest and most trusted online source for caregivers, Sittercity.com, announced today that it acquired the assets of online babysitting source Callforsitters.com. Sittercity.com and Callforsitters.com have been two pivotal sites in growing the online caregiving industry, which Sittercity.com initiated in 2001.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's most trustworthy source for child care and pet care, dedicated to making the process of finding a caregiver fast, easy, safe and fun. "
target: Callforsitters.com
CallforSitters.com is a site that connects babysitters and parents. It has nearly 100,000 users.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/7/2020 via BusinessWire

Bright Horizons Family Solutions, acquired Sittercity

synopsis: Bright Horizons has acquired Sittercity, a leading online marketplace for families and caregivers. The acquisition enhances Bright Horizons’ current portfolio of family-focused solutions and extends its capabilities to serve families and clients with flexible care options, including babysitters and in-person or virtual tutors.
buyer: Bright Horizons Family Solutions (BFAM:$1,832.29)
Bright Horizons is a leading global provider of high-quality child care and early education, back-up care, and workplace education services. The company partners with employers to support workforces by providing services that help working families and employees thrive personally and professionally. "
target: Sittercity
Sittercity is a leading online marketplace for families and caregivers. Sittercity pioneered tech-enabled child care in 2001 and has built a platform that radically simplifies the way people find, book, and pay for trusted care.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/25/2018 via BNC Analysis

Babierge, Inc., acquired Rent Baby Equipment

synopsis: Babierge, the leading baby gear rental service and branded multi-sided marketplace, announced its acquisition of the leading baby gear rental directory, Rent Baby Equipment. Rent Baby Equipment makes it easy to find all the gear parents need no matter where they are traveling to in the United States.
buyer: Babierge, Inc.
Babierge is the leading baby gear rental service and marketplace serving over 8,000 families in more than 170 markets in the US and Canada. The company helps families "Pack Light and Travel Far" by delivering and setting-up exceptionally clean, quality baby gear at their hotel or vacation rental. "
target: Rent Baby Equipment
Rent Baby Equipment is a leading baby gear rental directory in the United States. Rent Baby Equipment makes it easy to find all the gear parents need no matter where they are traveling to in the United States.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/8/2017 via BNC Analysis

Poppins Corporation, acquired Smart Sitter Inc.

synopsis: Poppins, a leading provider of child care, acquired Smart Sitter from Internet media company Gree. Smart Sitter offers a program where parents looking for babysitters can connect with licensed day-care workers and preschool teachers.
buyer: Poppins Corporation
Poppins is a leading provider of child care that offers nanny services, nursing care, early childhood education and childcare training. They are based in Tokyo, Japan. "
target parent: Gree, Inc.
target: Smart Sitter Inc.
Smart Sitter offers an online program where parents looking for babysitters can connect with licensed day-care workers and preschool teachers. The company was founded in 2014 and is based in Tokyo, Japan.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/18/2010 via PR Newswire

Sittercity.com, acquired Sitters.com

synopsis: Sittercity.com, America's largest and most trusted website for connecting families with local, quality in-home caregivers, announced the acquisition of the Sitters.com website.
buyer: Sittercity.com
Sittercity.com, the inventor of online caregiving, is America's largest and most trusted online source for babysitters, nannies, pet sitters, senior care, housesitting, housekeeping and tutoring. "
target: Sitters.com
Sitters.com is the third-largest in-home care website and has developed a significant sitter and parent network throughout its almost 10 year history.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/5/2017 via BNC Analysis

Yoopies, SAS, acquired Findababysitter.com

synopsis: Yoopies concluded the acquisition of its English rival Findababysitter.com. Findababysitter.com is the UK's only childcare search site with background checks and parent references. They provide a quick and easy way for parents to find local childcare online.
buyer: Yoopies, SAS
Launched in 2011 by Jessica Cymerman and Benjamin Suchar, Yoopies has developed a platform that connects parents and childcare professionals. However, the company is not restricted to childcare and offers other home-based services, such as school support and help for the elderly. "
target: Findababysitter.com
Findababysitter.com is the UK's only childcare search site with background checks and parent references. They provide a quick and easy way for parents to find local childcare online.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/16/2019 via BNC Analysis

Care Sourcer Ltd, acquired Good Care Guide Ltd./Care Home Advisor Limited

synopsis: Edinburgh-based Care Sourcer has bought social care consumer websites Good Care Guide and Care Home Advisor from healthcare intelligence provider LaingBuisson. Care Sourcer is the UK’s first comparison and matching site for care of the elderly. Care Home Advisor aggregates real time data to help people find the right care home for their needs.
buyer: Care Sourcer Ltd
Care Sourcer - dubbed 'the Rightmove of care' - is the UK’s first comparison and matching site for care of the elderly. Care Sourcer was founded in Edinburgh in 2016 by Parfery and Andrew McGinley. "
target parent: Laing & Buisson
target: Good Care Guide Ltd./Care Home Advisor Limited
Good Care Guide is a leading website to find, rate and review care for older people (as well as childcare) in care homes and those looking for care at home across England, Scotland and Wales. Care Home Advisor aggregates real time data to help find the right care home for their needs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/27/2018 via BNC Analysis

Russmedia International AG, acquired Little Bird GmbH

synopsis: Russmedia International AG, an investor in marketplaces, aggregators and e-commerce solutions across Europe, has acquired a majority stake in Little Bird, a German company that provides web-based software for the registration, allocation, and administration of childcare services.
buyer parent: Russ Media
buyer: Russmedia International AG
Founded in 2017, Russmedia International AG is an investor in marketplaces, aggregators and e-commerce solutions across Europe. They support entrepreneurs throughout the lifecycle of their businesses. The company also manages the digital businesses of the Russmedia Group. "
target: Little Bird GmbH
Little Bird is a German company that provides web-based software for the registration, allocation, and administration of childcare services. Their solutions allows parents to find childcare services that suits their needs and childcare service providers to more efficiently manage their business.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/22/2017 via PR Newswire

Mom2Mom, acquired ParaBebes.com

synopsis: Mom2Mom - the platform that puts mothers in contact with other mothers to offer or get help for their children - has agreed to acquire the Spanish online portal ParaBebes.com. ParaBebes.com is a site aimed at parents and professionals in the field of childhood and motherhood in which they can exchange information, knowledge and opinions.
buyer: Mom2Mom
Mom2Mom is a social network that reinvents the current system of nanny services by connecting mothers interested in caring for children in exchange of time or money. Mom2Mom is a platform that geo-locates mothers who offer or look for babysitting services through a simple, practical and free app. "
target parent: Grupo Intercom S.A
target: ParaBebes.com
ParaBebes.com is a site aimed at parents and professionals in the field of childhood and motherhood in which they can exchange information, knowledge and opinions based on their own experience. They have created a directory of children's services and a guide of children's and maternity stores.
price ($mm)
$1.72
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/3/2016 via BNC Analysis

Kubisch and Ferris Orthodontics, acquired ParentClick Inc.

synopsis: Local business Kubisch and Ferris Orthodontics has partnered with Santa Barbara family Robert and Tammy Ball to acquire ParentClick Inc. ParentClick.com has been a staple in the Santa Barbara community since 2004. Its purpose is to have a one-stop, web-based research portal for families to find resources for their children.
buyer: Kubisch and Ferris Orthodontics
Kubisch and Ferris Orthodontics is a respected orthodontic care provider dedicated to creating beautiful, confident smiles in Santa Barbara, Goleta, California and the surrounding areas. "
target: ParentClick Inc.
ParentClick.com has been a staple in the Santa Barbara community since 2004. Its purpose is to have a one-stop, web-based research portal for families to find resources for their children.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/4/2021 via BNC Analysis

Fanfinders Ltd, acquired The Best for Baby

synopsis: FanFinders, a London, UK-based performance marketing and consumer intelligence company in the parenting industry, has acquired The Best for Baby, a UK-based independent review website for baby brands. The Best for Baby provides reviews and ratings for nappies, car seats, baby toys, and more.
buyer: Fanfinders Ltd
FanFinders is a UK-based performance marketing and consumer insight company that connects brands with parents. FanFinders puts promotional offers and content from leading brands in front of millions of members through their Your Baby Club network. "
target: The Best for Baby
The Best for Baby is a UK-based independent review website for baby brands. The Best for Baby is dedicated to providing parents with the information they need to make important product choices for their baby. Their platform provides reviews and ratings for nappies, car seats, baby toys, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2019 via PR Newswire

KidPass, acquired Mommy Nearest Inc.

synopsis: KidPass, the largest online marketplace for booking kids activities, has acquired Mommy Nearest, an award-winning, tech-enabled media company for millennial parents. Mommy Nearest's geo-based app and website provides parents with family-friendly places, local travel guides, and relatable parenting content.
buyer: KidPass
KidPass is the leading online marketplace for parents to discover and book kids activities. KidPass is the largest website for kids activities with over 400,000 activities booked across 4,000 activity providers and 20 categories including music, arts, sports, dance, playspaces, and more. "
target: Mommy Nearest Inc.
Mommy Nearest is an award-winning, tech-enabled media company for millennial parents. Mommy Nearest's geo-based app and website provides parents with family-friendly places, local travel guides, and relatable parenting content. Their app lists 100,000 kid-friendly places in all 50 US states.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/6/2019 via Company Press Release

ItoKuro Inc., will acquire Sendyou Inc.

synopsis: Sendyou Inc. is pleased to announce that they have signed an agreement to transfer all issued shares to Itokuro. Sendyou Inc. is an online platform for sharing information amongst parents. Sendyou Inc. has developed Comolib, a word-of-mouth website that provides information on family friendly destinations.
buyer: ItoKuro Inc. (TSE:6049:$26.36)
Founded in 2006, ItoKuro is a Japanese company that operates comparison websites for cram schools and preparatory schools. Their websites covers schools for elementary school to high school students. The company also offers marketing services to the education industry. "
target: Sendyou Inc.
Sendyou Inc. is an online platform for sharing information amongst parents. Sendyou Inc. has developed Comolib, a word-of-mouth website that provides information on family friendly destinations, such as restaurants, and parks. Sendyou's Kodomo Booster is a portal to compare children's classes.
price ($mm)
$6.58
rev ($mm)
$1
EBITDA ($mm)
EV / rev
12.5x
EV / EBITDA
closed 7/23/2013 via PR Web

Longhorn Leads, LLC, acquired KidMondo

synopsis: Longhorn Leads LLC has announced the acquisition of KidMondo, the premiere online baby journal that provides parents and caregivers with the tools they need to chronicle their child’s lives and share it with friends and family in a safe environment. KidMondo allows parents to effortlessly update their child’s journal online.
buyer: Longhorn Leads, LLC
Longhorn Leads is the parent company of Morningside Nannies, a Texas-based nanny placement agency, as well as a diverse portfolio of nanny related websites including eNannySource.com, GoNannies.com, NannyPro.com, NannyClassifieds.com, 4Nannies.com, NationalNannies.com and NannyBackgroundCheck.com. "
target: KidMondo
Kidmondo is a comprehensive personalized online baby journal that provides parents and caregivers with all the tools they need to chronicle their child’s life and share it with friends and family in a safe environment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/3/2021 via Yahoo, Inc.

FueledLoop LLC., acquired Pregnancy & Newborn Magazine

synopsis: FueledLoop LLC., a wholly owned subsidiary of Aeroflow Healthcare, announced that it has acquired Pregnancy & Newborn (P&N) Magazine, a pioneering leader in the early online motherhood and lifestyle space. P&N provides moms with everything from educational pregnancy and child development information, to baby gear reviews, birth stories and more.
buyer parent: Aeroflow Healthcare
buyer: FueledLoop LLC.
FueledLoop is a digital agency with a collective 75 years of experience. FueledLoop plans, creates, and implements effective marketing campaigns that help their partners save time, money, and achieve results. FueledLoop has worked on campaigns for Fortune 1000 clients. "
target: Pregnancy & Newborn Magazine
Pregnancy & Newborn (P&N) is a thriving online community that embraces the trials and triumphs of motherhood. Since 2006, P&N has provided moms with everything from educational pregnancy and child development information, to baby gear reviews, birth stories and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/13/2020 via BNC Analysis

SeverGroup, acquired Tolko Sprosit

synopsis: SeverGroup, a Russian private investment company, has acquired Tolko Sprosit from Doc+, a Russian provider of telemedicine and home doctor services. Tolko Sprosit is a medical blog in Russia that provides answers to general health questions. The blog also talks about how to interact with healthcare institutes and doctors, and parenting.
buyer: SeverGroup
SeverGroup is a Russian private investment company founded in 1993 and includes ZAO "Severgroup" and OOO "Capital". The Group makes long-term investments and manages the assets in behalf of Alexey Mordashov. "
target parent: Doc+
target: Tolko Sprosit
Tolko Sprosit is a medical blog in Russia. Tolko Sprosit provides answers to general health questions through their About Health section. Their About Hospitals section talks about how to interact with healthcare institutes and doctors; and their About Children section talks about parenting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/14/2011 via BusinessWire

Disney Interactive Media Group, acquired Babble Media, Inc.

synopsis: The Walt Disney Co., through its subsidiary Disney Online, has acquired Babble Media, a leading online parenting platform featuring more than 200 influential mom bloggers. The acquisition further strengthens the position of Disney Interactive Media Group’s Moms and Family portfolio as a leading online resource for moms and families.
buyer parent: The Walt Disney Company
buyer: Disney Interactive Media Group
Disney Interactive Media Group, the interactive entertainment affiliate of The Walt Disney Company, creates immersive, connected, interactive experiences across console, online, mobile and social network platforms to entertain and inform audiences around the globe. "
target: Babble Media, Inc.
Babble Media, Inc. is a leading online parenting platform featuring more than 200 influential mom bloggers. Its stable of bloggers contribute daily to parenting topics including pregnancy, child care, health, food, family activities as well as lifestyle topics such as home and fashion.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/13/2011 via Market Wire

Internet Brands, Inc., purchased Weddingbee.com and JustMommies.com from eHarmony

synopsis: Internet Brands, a new media company that operates online media, community, and e-commerce websites in vertical markets, announced the acquisition of Weddingbee.com, one of the largest wedding blogs on the Internet, and JustMommies.com, a top-ranked parenting community for moms and moms-to-be.
buyer parent: Hellman & Friedman LLC
buyer: Internet Brands, Inc. (:$107.45)
Headquartered in El Segundo, Calif., Internet Brands, Inc. is a new media company that operates online media, community, and e-commerce websites in vertical markets. The company also develops and licenses Internet software and social media applications. "
seller: eHarmony
eHarmony launched in the United States in 2000 and is now the #1 Trusted Relationship Services Provider in the USA. eHarmony’s patented Compatibility Matching System® allows eHarmony members to be matched with compatible persons with whom they are likely to enjoy a long-term relationship.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/5/2017 via BNC Analysis

Unique Heritage Media, acquired Wondercity SARL

synopsis: Unique Heritage Media continues its development through the acquisition of Wondercity, the digital mums newsletter and the associated site of recommendations for family outings and activities, created in 2012 by Anne-Laure Corrot and Maia Tabo-Birn.
buyer: Unique Heritage Media
Unique Heritage Media (UHM) is a media group dedicated to the youth and to their entourage. Its ambition is to enable young people to grow and play while learning and discovering the world. UHM develops fifteen strong brands in the press, book, or digital sector. "
target: Wondercity SARL
Wondercity is the digital newsletter and the associated site of recommendations for family outings and activities. Every week in France, close to one in every 10 mothers with children under 12 receive recommendations for activities and outings for the weekend and the school holidays from Wondercity.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/23/2017 via BNC Analysis

TargetVideo, acquired Hallo:Eltern

synopsis: TargetVideo, the video and digital specialist from Munich, has purchased Hallo:Eltern. The online magazine HALLO: ELTERN is aimed at young and emerging parents of the Generation Mobile & Social Media.
buyer: TargetVideo
TargetVideo is an innovative and fast growing media company and by now one of the leading video publishers in Germany. They create, distribute and license video content within an editorial context throughout all digital channels. At the same time they develop and operate strong editorial websites. "
target: Hallo:Eltern
The online magazine HALLO: ELTERN is aimed at young and emerging parents of the Generation Mobile & Social Media.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Callforsitters.com

Sittercity

Rent Baby Equipment

Smart Sitter Inc.

Sitters.com

Findababysitter.com

Good Care Guide Ltd./Care Home Advisor Limited

Little Bird GmbH

ParaBebes.com

ParentClick Inc.

The Best for Baby

Mommy Nearest Inc.

Sendyou Inc.

KidMondo

Pregnancy & Newborn Magazine

Tolko Sprosit

Babble Media, Inc.

eHarmony

Wondercity SARL

Hallo:Eltern

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Callforsitters.com

read more

Sittercity

Sitters.com

Callforsitters.com

read more

Callforsitters.com

Sittercity

Rent Baby Equipment

Smart Sitter Inc.

Sitters.com

Findababysitter.com

Good Care Guide Ltd./Care Home Advisor Limited

Little Bird GmbH

ParaBebes.com

ParentClick Inc.

The Best for Baby

Mommy Nearest Inc.

Sendyou Inc.

KidMondo

Pregnancy & Newborn Magazine

Tolko Sprosit

Babble Media, Inc.

eHarmony

Wondercity SARL

Hallo:Eltern

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