Like Database Marketing Solutions

closed 7/9/2008 via BusinessWire

Acxiom Corporation, purchased Database Marketing Solutions from ChoicePoint Precision Marketing LLC

synopsis: Acxiom® Corporation, a global interactive marketing services company, announced the acquisition of the Database Marketing Solutions division of ChoicePoint Precision Marketing LLC, a subsidiary of ChoicePoint Inc.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
seller parent: ChoicePoint Asset Company LLC.
seller: ChoicePoint Precision Marketing LLC
ChoicePoint Precision Marketing accelerates sales, improves customer retention and enhances cross- and up-sell programs. We provide full-service direct and database marketing solutions to leading companies in insurance, financial services, and many other industries.
price ($mm)
$4.50
rev ($mm)
$16
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
closed 6/9/2021 via PR Web

Mainspire merged with The Enablement Group,

synopsis: The Enablement Group (TEG), a sales enablement content agency and consultancy, and Mainspire Marketing, a global full-service marketing agency, have merged operations under the name “The Enablement Group” to better serve the needs of corporate sales, marketing, and HR teams.
buyer: The Enablement Group
The Enablement Group (TEG) is a marketing and sales enablement content agency that delivers experiences fostering greater engagement and message retention, ultimately driving revenue and performance improvement. "
target: Mainspire
Mainspire is a full-service global consulting and marketing agency focused on the most innovative technologies driving the future. Mainspire develops and implements solid business marketing strategies that help companies grow and improve the world.
price ($mm)
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closed 3/10/2021 via BNC Analysis

Beattie Communications Group Ltd., acquired Beattie Communications Group Ltd.

synopsis: Beattie Communications' CEO, Laurna Woods, has acquired the company in a management buyout. Beattie is the UK’s No 1 integrated communications agency, competing with digital, social, creative, advertising and PR shops. They provide inspired communications and marketing services to some of the world's largest companies.
buyer: Beattie Communications Group Ltd.
Beattie is the UK’s No 1 integrated communications agency, competing with digital, social, creative, advertising and PR shops. They de-stress the lives of clients by demystifying communications to make it simple, deciphering strategy to make it transformational and debunking delivery to boost ROI. "
target: Beattie Communications Group Ltd.
Beattie is the UK’s No 1 integrated communications agency, competing with digital, social, creative, advertising and PR shops. They de-stress the lives of clients by demystifying communications to make it simple, deciphering strategy to make it transformational and debunking delivery to boost ROI.
price ($mm)
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closed 12/30/2020 via BNC Analysis

Moacon Ventures GmbH, acquired Devexgo GmbH

synopsis: Moacon Ventures GmbH, a German investment company, has acquired DEVEXGO GmbH, a German marketing company. With the acquisition, DEVEXGO will begin offering its customers an all-round carefree package in order to reach different target groups from the B2B and B2C environment with different media.
buyer: Moacon Ventures GmbH
Moacon Ventures GmbH is a German investment company comprised of online and offline start-ups from the consumer and marketing sectors. Moacon supports its portfolio companies at every point in their journey, from the idea to long-term market success. "
target: Devexgo GmbH
DEVEXGO is a German marketing company that specializes in cooperation marketing. DEVEXGO offers high-quality couponing in parcel or media supplements, Point-of-Sale and special postal advertising formats, and individual display campaigns on all known platforms.
price ($mm)
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closed 9/16/2020 via BNC Analysis

ADLPerformance, acquired Pschhh

synopsis: ADLPerformance has acquired a company in the communication and marketing sector: Pschhh, a strategic planning and creation agency. Pschhh's aim is to create strong relationships between brands and consumers through brand content that generates added value for the end customer.
buyer: ADLPerformance (ENXTPA:ALP:$162.34)
For more than 48 years, ADLPerformance has supported large account clients on their marketing issues. Supported by more than 500 employees, their group is a major player in cross-channel marketing in Europe. They are also present in France, Spain and Portugal. "
target: Pschhh
Based in France, Pschhh is an independent and bubbly communications consulting agency. The agency's aim is to create strong relationships between brands and consumers through brand content that generates added value for the end customer.
price ($mm)
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closed 9/2/2020 via BNC Analysis

MESH, LLC, acquired Converge Marketing LLC

synopsis: Baton Rouge agency Mesh continues to expand its footprint in the southern part of the US. The firm is acquiring New Orleans-based agency Converge Marketing and bringing on the firm’s founder, Matt Preuett as Agency Director, New Orleans. Converge Marketing provides expert marketing campaign strategy, project management, and more.
buyer: MESH, LLC
MESH exists to create connections and loyalty to brands. They are an independent, award-winning creative and strategic agency with over 15 years of success. They work with clients ranging from Fortune 500 companies to startups, who are willing to invest in their brand. "
target: Converge Marketing LLC
New Orleans-based agency Converge Marketing was founded by Matt Preuett in 2016. Converge Marketing of Louisiana provides expert marketing campaign strategy, project management, content creation and reputation building services for growing and established businesses.
price ($mm)
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closed 8/19/2020 via BNC Analysis

New School, LLC merged with Ignite Advertising, LLC,

synopsis: New School, a marketing and advertising agency in Muskegon, merged with IGNITE, a branding and marketing company also located in Muskegon, MI. New School is a one-stop marketing shop for small to medium sized businesses that provides traditional and digital marketing services.
buyer: Ignite Advertising, LLC
IGNITE is an ad agency that works with businesses of all sizes, at their pace. They don't push large marketing budgets. IGNITE comes up with creative and compelling marketing materials to over time to help businesses grow. IGNITE is based in Muskegon, MI. "
target: New School, LLC
New School is a one-stop marketing shop for small to medium sized businesses of any kind in the Muskegon, MI area looking to grow industry presence and increase sales. Services include: marketing (traditional and digital), web design, video production, graphic design, print design, and more.
price ($mm)
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closed 8/12/2020 via BNC Analysis

WPP AUNZ Limited, acquired Meerkats

synopsis: WPP AUNZ, the leading creative transformation agency in Australia, New Zealand and Asia, has acquired Western Australian-based digital and creative business solutions company Meerkats. Meerkats specializes in branding, planning, marketing and creativity.
buyer parent: WPP Group, plc
buyer: WPP AUNZ Limited (ASX:SGN:$605.03)
WPP AUNZ is the leading creative transformation agency in Australia, New Zealand and Asia, comprising nearly 5,000 people working across 60+ companies, in over 120 offices across the region. "
target: Meerkats
Meerkats is a creative agency based in Perth, Australia that specializes in branding, planning, marketing and creativity.
price ($mm)
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on offer 6/25/2020 via PR Newswire

Stagwell Group, offer to acquire MDC Partners, Inc.

synopsis: Stagwell Group will acquire MDC Partners, Inc., one of the most influential marketing and communications networks in the world. The combination will allow both Stagwell and MDC to scale offerings, develop products based on combined tech and data assets, and provide accelerated growth and enhanced services to clients.
buyer: Stagwell Group
Stagwell Group is an independent, digital-first, and fully-integrated organization servicing brands across the continuum of marketing services. Stagwell's brands include experts in digital transformation and marketing, research and insights, marketing communications, and content and media. "
target: MDC Partners, Inc. (MDCA:$1,252.82)
MDC Partners is one of the most influential marketing and communications networks in the world. MDC's agency partners leverage technology, data analytics, insights, and strategic consulting solutions to drive measurable results and optimize return on marketing investment for over 1,700 clients.
price ($mm)[EV]
$253 [$1,306]*
rev ($mm)
$1,415
EBITDA ($mm)
$215
EV / rev
1.1x
EV / EBITDA
7.4x
closed 2/14/2020 via Company Press Release

Ringier AG, acquired Admeira AG

synopsis: Ringier, a diversified media company, is acquiring Swisscom’s 50% share in Admeira, making it the sole owner of the marketing company. At the same time, Admeira is being restructured and will focus on the marketing of TV advertising in future. Admeira is Switzerland's largest marketing company.
buyer: Ringier AG
Ringier is a diversified media company with about 6,900 employees across 18 countries. Founded in 1833, Ringier manages leading brands in print, TV, radio, online and mobile media and runs successful print, entertainment and internet businesses. "
target parent: Swisscom
target: Admeira AG
Admeira is Switzerland's largest marketing company. They represent more than 80 strong media brands in the print, radio, TV, online and digital out-of-home domains. They provide their clients with tailored advertising and sponsorship solutions for cross-media campaigns.
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closed 2/11/2020 via GlobeNewswire

Bond Brand Loyalty, acquired rDialogue

synopsis: Bond Brand Loyalty, a global customer experience and loyalty management company, has acquired rDialogue, a customer marketing firm. The acquisition bolsters Bond’s expertise in strategic advisory services to help brands strengthen relationships and optimize the customer journey across all human and digital touch points.
buyer: Bond Brand Loyalty
Bond is a global, data-driven customer experience and loyalty management business. It specializes in the Marketing, Measurement, and Management of powerful experiences that build brand loyalty for the world’s most influential brands. "
target: rDialogue
rDialogue is a customer marketing firm that accelerates the development of smart and profitable relationships between leading brands and customers. The data-driven firm blends science and art to develop and execute innovative marketing strategies around loyalty and relationship marketing.
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announced 2/3/2020 via BNC Analysis

Ben Lilley, will acquire McCann Australia

synopsis: Ben Lilley, the former CEO of McCann Australia, will acquire McCann Australia from McCann Worldgroup, the world’s leading ad agency network. McCann Australia is an Australian creative agency that turns emotional truths into compelling stories to transform and build brands that last.
buyer: Ben Lilley
Ben Lilley is an Australian creative entrepreneur and private investor. Ben Lilley has a number of private investments and is interested in advertising and marketing businesses in creative, data, digital, design, media and PR. "
target parent: Interpublic Group of Companies, Inc.
target: McCann Australia
McCann Australia is an Australian creative agency. McCann Australia provides their clients with a completely integrated and comprehensive marketing services offering. The agency turns emotional truths into compelling stories to transform and build brands that last.
price ($mm)
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closed 1/15/2020 via BNC Analysis

Modi Marketing LLC merged with KWSM Digital,

synopsis: KWSM, a full-service digital marketing agency with offices in Orange County, CA, Atlanta, GA, and Las Vegas, NV is merging with Modi Marketing, a marketing agency based in San Diego, CA. Modi Marketing provides small to mid-sized companies with marketing strategies and ongoing support designed to generate leads and grow revenue.
buyer: KWSM Digital
KWSM is based in Orange County, CA, with offices in Atlanta, GA and Las Vegas, NV. KWSM is a full-service digital agency with services including social media management, digital advertising, influencer marketing, video production, website design & development, and search engine optimization. "
target: Modi Marketing LLC
Modi Marketing is a marketing agency based in San Diego, CA. The agency provides small to mid-sized companies with marketing strategies and ongoing support designed to generate leads and grow revenue. Modi has served local clients under the leadership of Owner Krystina Feucht.
price ($mm)
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closed 1/8/2020 via PR Newswire

GMLV, acquired The Byne Group, Inc.

synopsis: GMLV, a Newark, NJ/NY area based integrated marketing communications agency, announced that it has merged with The Byne Group, an award-winning strategic branding and integrated marketing agency. TBG has helped clients grow their brand through creative guidance, design, collaboration, and strategic thinking for over twenty years.
buyer: GMLV
GMLV is a full-service integrated marketing and communications company serving national and regional clients with award-winning work in brand-identity, creative and marketing services, media planning and buying, digital and public relations. "
target: The Byne Group, Inc.
The Byne Group (TBG) is an award-winning strategic branding and integrated marketing agency. TBG has helped clients grow their brand through creative guidance, design, collaboration, and strategic thinking for over twenty years.
price ($mm)
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closed 1/8/2020 via BNC Analysis

Fitzco, acquired Fitzco

synopsis: Dave Fitzgerald, founder and chairman of Fitzco, has acquired the company back from Interpublic Group of Companies, a global provider of marketing solutions. Fitzco is a full-service agency with combined capabilities across advertising, strategic planning, media, digital, creative technology, performance marketing and design.
buyer: Fitzco
Fitzco is a full-service marketing agency that helps brands find their unique place in culture. Fitzco's capabilities include advertising, strategic planning, media, digital, creative technology, performance marketing and design. The agency has helped brands such as Coka-Cola, MGM Resorts, and more."
target parent: Interpublic Group of Companies, Inc.
target: Fitzco
Fitzco is a full-service marketing agency that helps brands find their unique place in culture. Fitzco's capabilities include advertising, strategic planning, media, digital, creative technology, performance marketing and design. The agency has helped brands such as Coka-Cola, MGM Resorts, and more.
price ($mm)
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closed 12/18/2019 via BNC Analysis

Inc & Co, acquired Brass Agency

synopsis: Inc & Co, a collective group of marketing agencies in the UK, has acquired Brass Agency, a full-service marketing agency in the UK. Brass helps their clients design and deliver just the right experience for their brand. Brass has diverse experience across digital, shopper, media, PR, insight, advertising, mobile, branding, search and content.
buyer: Inc & Co
Inc & Co is a collective group of marketing agencies in the UK. Inc & Co is redefining the landscape by bringing agencies into a creative collective that empowers them to deliver a dynamic portfolio of services to clients. "
target: Brass Agency
Brass is an independent full-service marketing agency in the UK. Brass helps their clients design and deliver just the right experience for their brand. Brass has diverse experience across digital, shopper, media, PR, insight, advertising, mobile, branding, search and content.
price ($mm)
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announced 8/23/2019 via BusinessWire

Legacy Acquisition Corp., will acquire Blue Impact

synopsis: Legacy Acquisition, a publicly-traded special purpose acquisition company, will acquire Blue Impact, a group that's composed of Vision 7, Canada’s marketing communications platform, We Are Social, UK’s creative agency, Fuseproject, a product design agency, Metta, China’s marketing agency, and Madhouse, China's paid media and performance platform.
buyer: Legacy Acquisition Corp. (LGC:$0.00)
Legacy is a publicly-traded Special Purpose Acquisition Company. It was formed for the purpose of effecting a merger, capital stock exchange, asset acquisition, stock purchase, recapitalization, reorganization or similar business combination with one or more target businesses. "
target parent: BlueFocus Communication Group
target: Blue Impact
Blue Impact is a communication services group. It is composed of Vision 7, Canada’s marketing communications platform, We Are Social, UK’s creative agency, Fuseproject, a product design agency, Metta, China’s marketing agency, and Madhouse, Shanghai’s paid media and performance platform.
price ($mm)[EV]
$353 [$393]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/21/2019 via BNC Analysis

Briggs Advertising merged with CD&M Communications,

synopsis: Briggs Advertising in Bath has become part of Portland-based marketing agency CD&M Communications. Briggs Advertising is an agency that designs websites, brochures, print, produces radio, TV, training videos, events, creates trade show booths, strategic marketing plans, and anything else their clients need.
buyer: CD&M Communications
CD&M Communications are a strategic and creative agency that helps clients change the way consumers think about their brands. They specialize in Consumer Advertising, Business Communications, Social Marketing, Branding Strategy, TV, Radio, Print, Web Design, Planning and Buying, PR and more. "
target: Briggs Advertising
Briggs Advertising is an agency that designs websites, brochures, print, produces radio, TV, training videos, events, creates trade show booths, strategic marketing plans, and anything else their clients need. They are based in Maine.
price ($mm)
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closed 8/1/2019 via GlobeNewswire

Chemistry, acquired Pinta USA LLC

synopsis: Chemistry, an independent full-service marketing communications agency, has acquired Pinta, a full-service agency which practices the art of cross-cultural marketing. With a focus on culture, Pinta's offerings include strategic planning, creative development, media buying, digital content, social media and public relations.
buyer: Chemistry
Chemistry is an independent full-service marketing communications agency with offices in Pittsburgh and Atlanta. The firm provides services in advertising, brand strategy, media, public relations, social, digital marketing, and web development. "
target: Pinta USA LLC
Pinta is a full-service agency which practices the art of cross-cultural marketing. With a focus on culture, their offerings include strategic planning, creative development, media buying, digital content, social media and public relations.
price ($mm)
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closed 7/31/2019 via BNC Analysis

ORB Limited, acquired Superdream Creative Limited

synopsis: Orb, a UK company comprised of brand builders, creatives, strategists, problem solvers, consultants, thought provokers and mediators, has acquired Superdream, an Australian-based full-service international marketing agency that offers brand transformation, advertising, public relations, events and social media services.
buyer: ORB Limited
Headquartered in the UK, Orb is a company comprised of brand builders, creatives, strategists, problem solvers, consultants, thought provokers and mediators. They build brands battle-hardened, customer-focused, ready to go and, most importantly, ready to succeed. "
target: Superdream Creative Limited
Headquartered in Australia, Superdream is a full-service international marketing agency. They offers brand transformation, advertising, public relations, events and social media services to brands that want to connect with their audience.
price ($mm)
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closed 7/9/2008 via BusinessWire

Acxiom Corporation, purchased Database Marketing Solutions from ChoicePoint Precision Marketing LLC

synopsis: Acxiom® Corporation, a global interactive marketing services company, announced the acquisition of the Database Marketing Solutions division of ChoicePoint Precision Marketing LLC, a subsidiary of ChoicePoint Inc.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
seller parent: ChoicePoint Asset Company LLC.
seller: ChoicePoint Precision Marketing LLC
ChoicePoint Precision Marketing accelerates sales, improves customer retention and enhances cross- and up-sell programs. We provide full-service direct and database marketing solutions to leading companies in insurance, financial services, and many other industries.
price ($mm)
$4.50
rev ($mm)
$16
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
closed 7/4/2018 via Company Press Release

Interpublic Group of Companies, Inc., acquired Acxiom Marketing Solutions

synopsis: Acxiom, the data foundation for the world's best marketers, announced that the acquisition of Acxiom by Interpublic Group is complete. Acxiom helps thousands of clients and partners around the globe work together to create a world where all marketing is relevant.
buyer: Interpublic Group of Companies, Inc. (NYSE: IPG:$8,319.90)
Interpublic is one of the world’s premier advertising and marketing services companies. Their agency brands deliver custom marketing solutions to many of the world’s largest advertisers. They cover the spectrum of marketing disciplines and specialties, from public relations and consumer advertising."
target: Acxiom Marketing Solutions (ACXM:$917.41)
Acxiom provides the data foundation for the world’s best marketers. Acxiom Marketing Solutions is the leading provider of data solutions for powering exceptional customer experiences and includes all of Acxiom's data and data services.
price ($mm)
$2,300
rev ($mm)
$706
EBITDA ($mm)
EV / rev
3.3x
EV / EBITDA
closed 2/15/2018 via BusinessWire

LiveRamp, acquired Pacific Data Partners

synopsis: LiveRamp, an Acxiom company and leading provider of omnichannel identity resolution, has acquired Pacific Data Partners, the largest global B2B data marketplace, to accelerate LiveRamp’s ability to power people-based business-to-business (B2B) marketing.
buyer parent: Acxiom Corporation
buyer: LiveRamp (NYSE:RAMP:$429.55)
LiveRamp's IdentityLink transforms the technology platforms used by their clients into people-based marketing channels that improve the relevancy of marketing, and ultimately allow consumers to better connect with the brands and products they love. "
target: Pacific Data Partners
Pacific Data Partners is the largest global B2B data marketplace. Working with top tier partners and over 700+ sources, Pacific Data Partners is building one of the most comprehensive and accurate datasets of professional, firmographic and technographic data.
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closed 12/7/2016 via BusinessWire

LiveRamp, acquired Arbor Technologies, Inc.

synopsis: LiveRamp™, an Acxiom® company and leading provider of omnichannel identity resolution, announced that it has completed the acquisition of Arbor, a company at the forefront of helping publishers connect people-based data to the marketing ecosystem.
buyer parent: Acxiom Corporation
buyer: LiveRamp (NYSE:RAMP:$429.55)
LiveRamp data onboarding enables companies to use their offline customer data in online advertising. LiveRamp helps bring the rich and valuable assets of offline databases online creating greater precision and performance in online marketing and advertising. "
target: Arbor Technologies, Inc.
Arbor (formerly known as Pippio) operates the first marketplace for people-based data. Publishers and app developers are empowered to surface, value, and fully monetize their data asset in a privacy-friendly, transparent manner.
price ($mm)
$140
rev ($mm)
EBITDA ($mm)
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closed 12/7/2016 via BusinessWire

LiveRamp, acquired Circulate

synopsis: LiveRamp™, an Acxiom® company and leading provider of omnichannel identity resolution, announced that it has completed the acquisition of Circulate, a company at the forefront of helping publishers connect people-based data to the marketing ecosystem.
buyer parent: Acxiom Corporation
buyer: LiveRamp (NYSE:RAMP:$429.55)
LiveRamp data onboarding enables companies to use their offline customer data in online advertising. LiveRamp helps bring the rich and valuable assets of offline databases online creating greater precision and performance in online marketing and advertising. "
target: Circulate
Circulate helps publishers, networks and SDK providers maximize their first-party data monetization strategies with one simple integration, on a privacy friendly basis. It advances the science of targeting and media attribution by enabling industry partners to utilize match Data as a Service.
price ($mm)
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closed 9/1/2016 via BusinessWire

Zeta Interactive Corporation, acquired Acxiom Impact

synopsis: Zeta Interactive, the data-driven marketing technology pioneer whose SaaS-based marketing cloud helps brands acquire, retain and grow customer relationships, announced that it has acquired Acxiom's award-winning email services unit, Acxiom Impact. Acxiom Impact enable brands and agencies to connect with people across channels.
buyer parent: Investcorp
buyer: Zeta Interactive Corporation
Zeta Interactive is a data-driven marketing technology pioneer whose SaaS-based marketing cloud helps 500+ Fortune 1000 and Middle Market brands acquire, retain and grow customer relationships through actionable data, advanced analytics and machine learning. "
target parent: Acxiom Corporation
target: Acxiom Impact (ACXM:$867.99)
With a focus on the consumer experience and marketing optimization, Acxiom Impact delivers billions of highly targeted emails per year, manage thousands of terabytes of data for their clients, and provide big brands with the confidence, scale and accountability needed to win in fast-moving markets.
price ($mm)
$22
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 12/3/2015 via BNC Analysis

Acxiom Corporation, purchased Advanced-Advertising Unit from The Allant Group, Inc.

synopsis: Acxiom Corp, the data analytics firm, has acquired the advanced-advertising unit of Allant Group, a third-party data shop focused on advertising and marketing. Allant Group's Advanced-Advertising Unit helps ad buyers and sellers execute TV, VOD and online household and zone addressable campaigns with their SaaS solution Audience Interconnect.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom is an enterprise data, analytics and software-as-a-service Company that fuses trust, experience and scale to fuel data-driven results. Acxiom is an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. "
seller parent: MidOcean Partners
seller: The Allant Group, Inc.
Allant offers advanced TV advertising software and data products as well as data and analytic driven marketing and advertising services. Their Advanced-Advertising Unit helps ad buyers and sellers execute TV, VOD and online household and zone addressable campaigns with their data-enabled software.
price ($mm)
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closed 8/3/2015 via PE Hub

Charlesbank Capital Partners LLC, M/C Partners, acquired Acxiom Information Technology

synopsis: Charlesbank Capital Partners and M/C Partners announced they have closed their acquisition of the IT Outsourcing business of Acxiom. Acxiom IT addresses all IT needs from hosting to cloud advisory.
buyer: M/C Partners
buyer: Charlesbank Capital Partners LLC
Based in Boston and New York, Charlesbank Capital Partners is a middle-market private equity investment firm managing more than $3 billion of capital. Charlesbank focuses on management-led buyouts and growth capital financings. "
target parent: Acxiom Corporation
target: Acxiom Information Technology
Acxiom IT provides infrastructure management solutions that help clients deliver better, faster, more cost-effective results. Addressing all IT needs – from hosting to cloud to advisory – Acxiom ranks #1 in customer satisfaction.
price ($mm)
$140
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 7/1/2014 via BusinessWire

Acxiom Corporation, acquired LiveRamp

synopsis: Acxiom, an enterprise data, analytics and software-as-a-service company, announced that it has completed its previously announced acquisition of LiveRamp, Inc., a leading service for onboarding customer data into digital marketing applications.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target: LiveRamp (NYSE:RAMP:$429.55)
LiveRamp data onboarding enables companies to use their offline customer data in online advertising. LiveRamp helps bring the rich and valuable assets of offline databases online creating greater precision and performance in online marketing and advertising.
price ($mm)[EV]
$279 [$268]
rev ($mm)
$26
EBITDA ($mm)
$2
EV / rev
12.9x
EV / EBITDA
186.6x
closed 7/1/2010 via

Acxiom Corporation, acquired GoDigital

synopsis: Acxiom® Corporation has acquired a controlling interest in GoDigital, a data quality and precision marketing company in Sao Paulo and Porto Alegre, Brazil. Founded in 2000, GoDigital has two unique, proprietary products – GoQuality and Claridata.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target: GoDigital
Founded in 2000, GoDigital has two unique, proprietary products – GoQuality, which offers total data quality management, and Claridata, a web-based suite that offers multichannel marketing campaign management and geo-analytical indicators for targeted marketing and campaign analysis.
price ($mm)
$12*
rev ($mm)
$8
EBITDA ($mm)
EV / rev
3.3x
EV / EBITDA
closed 9/23/2009 via BusinessWire

Acxiom Corporation, acquired Direct Marketing Services

synopsis: Acxiom Corporation announced a strategic expansion into the Middle East-North Africa market with the acquisition of Direct Marketing Services. Working in partnership with the Saudi Post, DMS has been a pioneer in the Middle East’s direct mail industry and has expanded its offerings to become a full-service direct marketing agency.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target: Direct Marketing Services
Direct Marketing Services is the only "One-Stop-Shop" direct marketing agency with fully equipped mailing and fulfillment centers, call centers, creative studios, and a business team to support it all in the Middle East-North Africa market.
price ($mm)
$3.78*
rev ($mm)
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closed 7/9/2008 via BusinessWire

Acxiom Corporation, purchased Database Marketing Solutions from ChoicePoint Precision Marketing LLC

synopsis: Acxiom® Corporation, a global interactive marketing services company, announced the acquisition of the Database Marketing Solutions division of ChoicePoint Precision Marketing LLC, a subsidiary of ChoicePoint Inc.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
seller parent: ChoicePoint Asset Company LLC.
seller: ChoicePoint Precision Marketing LLC
ChoicePoint Precision Marketing accelerates sales, improves customer retention and enhances cross- and up-sell programs. We provide full-service direct and database marketing solutions to leading companies in insurance, financial services, and many other industries.
price ($mm)
$4.50
rev ($mm)
$16
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
closed 12/17/2007 via BusinessWire

Pitney Bowes Software, purchased the software distribution unit of Acxiom France from Acxiom Corporation

synopsis: Pitney Bowes Inc. has made an acquisition of of the software distribution unit of Acxiom France, to expand the company’s capabilities and geographic presence in the field of location intelligence. Located in Asnières-sur-Seine, France. Acxiom has been the exclusive distributor of PB MapInfo technology in France since 1989.
buyer parent: Pitney Bowes Inc.
buyer: Pitney Bowes Software
Pitney Bowes MapInfo is the leading global provider of location intelligence solutions, integrating software, data and services to provide greater value from location-based information and drive more insightful decisions for businesses and government organizations around the world. "
seller: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
cancelled 10/1/2007 via BNC Analysis

Silver Lake Partners, ValueAct Capital Partners LP, cancelled an acquisition of Acxiom Corporation

synopsis: Acxiom® Corporation has entered into a definitive agreement to be acquired by Silver Lake, the leading investment firm focused on large-scale investments in technology-driven growth industries, and ValueAct Capital, one of the largest investment firms that makes strategic block and control investments in public and private companies.
buyer: ValueAct Capital Partners LP
buyer: Silver Lake Partners
ValueAct Capital, with offices in San Francisco and Boston and more than $5 billion in investments, seeks to make active strategic-block value investments in a limited number of companies. "
target: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership.
price ($mm)
$2,852
rev ($mm)
$1,395
EBITDA ($mm)
$397
EV / rev
2.0x
EV / EBITDA
7.2x
closed 4/3/2007 via BusinessWire

Acxiom Digital, acquired Kefta Inc.

synopsis: Acxiom Corporation has acquired Kefta, the leader in real-time, dynamic personalization solutions for the Internet. Kefta, based in San Francisco, will become part of Acxiom Digital, Acxiom Corporation’s business unit dedicated to providing integrated digital marketing solutions to Global 2000 enterprises.
buyer parent: Acxiom Corporation
buyer: Acxiom Digital
Acxiom Digital is the new name for Digital Impact, and we are marking our tenth anniversary. Acxiom Digital combines agency services with world-class campaign execution on a proprietary technology platform to deliver superior marketing results for clients. "
target: Kefta Inc.
Kefta is the leader in personalized marketing solutions. Global brands including GMAC, Overstock, and Verizon use Kefta Dynamic Targeting to deliver timely, relevant content to site visitors based on their unique online behavior – immediately boosting conversion, revenues and customer loyalty.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/29/2007 via BusinessWire

Acxiom Corporation, acquired Harbinger Technologies Group

synopsis: Acxiom Corporation has acquired Harbinger Technologies Group, an ICx Technologies Company based in McLean, Va., with an office in Starkville, Miss. Financial terms were not disclosed.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target: Harbinger Technologies Group
Harbinger Technologies Group, an ICx Technologies Co. is a consulting and training company focused on homeland security and international counterterrorism. The company has developed search technologies aimed at providing customers with fast, accurate methods of analyzing their data.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/10/2005 via BusinessWire

Acxiom Corporation, acquired InsightAmerica

synopsis: Acxiom(R) Corporation today announced it had expanded and enhanced its fraud prevention and risk mitigation services with the acquisition of InsightAmerica based in Broomfield, Colo.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target: InsightAmerica
InsightAmerica offers analytically enhanced data in an easy-to-use form. They provide secure, reliable access to hundreds of national and state-specific databases, including identity data, property, addresses, phone numbers, motor vehicle and criminal records, in both online and batch mode.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/26/2004 via BusinessWire

Acxiom Corporation, acquired ChinaLOOP

synopsis: Acxiom(R) Corporation (Nasdaq: ACXM) today announced it had acquired ChinaLOOP, a pioneering business intelligence, customer relationship management and data management company based in Shanghai, China.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target: ChinaLOOP
ChinaLOOP is a specialist marketing data organisation that provides leadership, expertise, services and products to support Direct Marketing and Customer Relationship Management in China.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/1/2004 via BusinessWire

Acxiom Corporation, acquired Claritas Europe B.V.

synopsis: Acxiom(R) Corporation (Nasdaq: ACXM) today announced that the transaction to acquire the Claritas Europe group of companies from VNU N.V. of Haarlem, The Netherlands, for 33.5 million euros ($40.40 million) in cash, has been completed and is effective January 1, 2004.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
target parent: The Nielsen Company, Inc.
target: Claritas Europe B.V.
Our mission is to improve our clients´sales and marketing effectiveness and overall profitability by helping them focus on their best customers and market opportunities, formulate strategies, implement programs, and measure results. We do this through innovative application of data, technology and
price ($mm)
$41
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/9/2008 via BusinessWire

Acxiom Corporation, purchased Database Marketing Solutions from ChoicePoint Precision Marketing LLC

synopsis: Acxiom® Corporation, a global interactive marketing services company, announced the acquisition of the Database Marketing Solutions division of ChoicePoint Precision Marketing LLC, a subsidiary of ChoicePoint Inc.
buyer: Acxiom Corporation (ACXM:$917.41)
Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions. Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. "
seller parent: ChoicePoint Asset Company LLC.
seller: ChoicePoint Precision Marketing LLC
ChoicePoint Precision Marketing accelerates sales, improves customer retention and enhances cross- and up-sell programs. We provide full-service direct and database marketing solutions to leading companies in insurance, financial services, and many other industries.
price ($mm)
$4.50
rev ($mm)
$16
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
closed 1/14/2021 via GlobeNewswire

Porch Group, Inc., acquired V12 Data

synopsis: Porch, a leading vertical software company reinventing the home services industry, has acquired V12, a modern marketing platform that blends data, technology and analytics to drive accelerated results. V12 combines rich data assets with robust technology to provide brands with customer acquisition and retention solutions to achieve maximum ROI.
buyer: Porch Group, Inc. (PRCH:$72.05)
Seattle-based Porch Group, the vertical software platform for the home, provides software and services to more than 10,500 home services companies such as home inspectors, moving companies, real estate agencies, utility companies, and warranty companies. "
target: V12 Data
V12 is a modern marketing platform that blends data, technology and analytics to drive accelerated results. V12 combines rich data assets with robust technology to provide brands with end-to-end customer acquisition and retention solutions to achieve maximum ROI.
price ($mm)
$22
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/13/2020 via Company Press Release

The Allant Group, Inc., acquired CMO Labs

synopsis: Allant Group has acquired CMO Labs, a provider of marketing intelligence, analytics, and Customer Data Platform Blueprint and Insights services. The acquisition allows both organizations to provide a broader range of offerings to their combined customers while continuing to provide top-notch customer service and drive marketing ROI.
buyer parent: VntCap
buyer: The Allant Group, Inc.
Allant is a recognized leader in data-driven marketing solutions. The company delivers data, robust insights, and technology services allowing brands to understand their customers, optimize their marketing spend, and provide exceptional experiences. "
target: CMO Labs
CMO Labs is a customer data company that drives strategy and implementation for marketing data, insights, decisions, and activations. The company integrates leading Customer Data Platforms and Analytics technologies to drive high-performing and efficient marketing programs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/21/2019 via BusinessWire

Vision Integrated Graphics, acquired SourceLink, Inc.

synopsis: H.I.G. Capital is pleased to announce that its portfolio company, Vision Integrated Graphics Group LLC, has acquired SourceLink, a Direct Marketing agency headquartered in Chicago, Illinois that utilizes data intelligence and an omni-channel approach to maximize return on investment for clients through improved customer response and conversion.
buyer parent: H.I.G. Capital
buyer: Vision Integrated Graphics
Vision is a leading provider of tech-enabled, data-driven marketing solutions focused on customer acquisition and engagement for Fortune 1000 customers. The Company provides personalized, turnkey marketing solutions which generate high returns on investment. "
target parent: Aterian Investment Partners
target: SourceLink, Inc.
SourceLink is a Direct Marketing agency headquartered in Chicago, Illinois that utilizes data intelligence and an omni-channel approach to maximize return on investment for clients through improved customer response and conversion.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/13/2019 via Company Press Release

Infutor Data Solutions, acquired Dunn Data Company

synopsis: Infutor, the expert in data-driven consumer identity management, has acquired Dunn Data Company, a New York-based direct marketing industry leader in database development and customer acquisition strategies. They specialize in consumer identity, demographic, lifestyle, and affinity attribute solutions.
buyer: Infutor Data Solutions
Infutor is the expert in data-driven consumer identity management. They focus on enabling brands to instantly gain access to the most complete and accurate information about consumers, exactly when they need it, to make informed marketing and risk mitigation decisions. "
target: Dunn Data Company
Dunn Data Company is a New York-based direct marketing industry leader in database development and customer acquisition strategies. They specialize in consumer identity, demographic, lifestyle, and affinity attribute solutions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 5/23/2019 via BNC Analysis

Paragon Group UK Limited, will purchase Howard Hunt Businesses from Howard Hunt Group

synopsis: UK-based Paragon Group has acquired Celerity Information Services, ORM and Graft Services as well as the order book and customer base of direct mail operation Howard Hunt (City). The business and assets of Howard Hunt (City) were purchased from the UK multi-media service provider Howard Hunt Group.
buyer: Paragon Group UK Limited
Paragon Group is a UK-based international organisation providing Customer Communications, Identification and Graphics services. Paragon operates three divisions that provide general customer solutions, specialization in RFID solutions, and design and print services to businesses and consumers. "
seller: Howard Hunt Group
Celerity Information Services increases value from data, technology and customer interactions. Graft Services is a a marketing concierge service that simplifies the marketing delivery process. ORM leads brands through digital change. Howard Hunt (City) operates in direct marketing.
price ($mm)
rev ($mm)
$38
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 12/12/2018 via PR Web

Infutor Data Solutions, acquired Ruf Strategic Solutions

synopsis: Infutor, an expert in data-driven consumer identity management has announced the acquisition of Ruf Strategic Solutions. Ruf Strategic Solutions is a marketing intelligence and automation provider with a suite of consumer analytics, featuring thousands of consumer lifestyles and unique audience segments.
buyer: Infutor Data Solutions
Infutor is the expert in data-driven consumer identity management. They focus on enabling brands to instantly gain access to the most complete and accurate information about consumers, exactly when they need it, to make informed marketing and risk mitigation decisions. "
target: Ruf Strategic Solutions
Ruf Strategic Solutions has been helping results-oriented marketers achieve their goals with rich consumer insights and analytic tools that engage their audience, drive conversion and maximize marketing ROI. Their solutions help clients make smarter, data-driven marketing investments.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/28/2018 via Company Press Release

Nadia Inc., acquired VIXIA Inc.

synopsis: Nadia, a domestic media company in the digital content production field, has acquired Vixia, Inc., a provider of integrated e-marketing and digital marketing services. Vixia has accumulated know-how on managed advertising centered on listing advertisements.
buyer: Nadia Inc.
Based in Tokyo, Japan, Nadia Inc. is a domestic media company in the digital content production field. They provide production services to creators through Web development, video production, graphic design, app development and more. "
target parent: Relia, Inc.
target: VIXIA Inc.
Based in Tokyo, Japan, VIXIA INC. provides integrated e-marketing and digital marketing services. The company was formerly known as Mitsui & Co. VIXIA Inc. and changed its name to VIXIA INC. in May, 2010.
price ($mm)
$0.73
rev ($mm)
$12
EBITDA ($mm)
EV / rev
0.1x
EV / EBITDA
closed 7/4/2018 via Company Press Release

Interpublic Group of Companies, Inc., acquired Acxiom Marketing Solutions

synopsis: Acxiom, the data foundation for the world's best marketers, announced that the acquisition of Acxiom by Interpublic Group is complete. Acxiom helps thousands of clients and partners around the globe work together to create a world where all marketing is relevant.
buyer: Interpublic Group of Companies, Inc. (NYSE: IPG:$8,319.90)
Interpublic is one of the world’s premier advertising and marketing services companies. Their agency brands deliver custom marketing solutions to many of the world’s largest advertisers. They cover the spectrum of marketing disciplines and specialties, from public relations and consumer advertising."
target: Acxiom Marketing Solutions (ACXM:$917.41)
Acxiom provides the data foundation for the world’s best marketers. Acxiom Marketing Solutions is the leading provider of data solutions for powering exceptional customer experiences and includes all of Acxiom's data and data services.
price ($mm)
$2,300
rev ($mm)
$706
EBITDA ($mm)
EV / rev
3.3x
EV / EBITDA
closed 6/19/2018 via BNC Analysis

TransUnion LLC, acquired Callcredit Information Group

synopsis: TransUnion, a risk and information solutions provider, announced that it has acquired Callcredit Information Group, Ltd., the second largest consumer credit bureau in the U.K.. Callcredit is an information solutions company that provides data, analytics and technology solutions to help businesses and consumers make informed decisions.
buyer: TransUnion LLC (TRU:$2,696.90)
Transunion helps uncover unique stories, trends and insights behind each data point, using historical information as well as alternative data sources. This allows a variety of markets and businesses to better manage risk and consumers to better manage their credit, personal information and identity."
target parent: GTCR, LLC
target: Callcredit Information Group
Callcredit Information Group, Ltd., is in the business of empowering information. They provide the data, analytics, and software that enable businesses to build more valuable customer relationships. They specialize in managing consumer data for businesses across every sector.
price ($mm)
$1,426
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/5/2017 via PR Newswire

Periscope, will acquire Anthem Marketing Solutions

synopsis: Periscope, one of the top five independent agencies in the nation, is to acquire Anthem Marketing Solutions, a Chicago based, data-driven marketing agency. Anthem, a firm that has deep experience in diagnostic, predictive and prescriptive analytics, also has experience in database marketing, journey mapping and loyalty services
buyer: Periscope
Periscope is one of the largest independent creative agencies in the nation and offers a full spectrum of marketing services to a wide range of acclaimed brands, including Arctic Cat, Autotrader, BASF, Best Buy, Bridgestone, Cox Communications, ExxonMobil and more. "
target: Anthem Marketing Solutions
Anthem Marketing Solutions is a Chicago based, data-driven marketing agency. Anthem, a firm that has deep experience in diagnostic, predictive and prescriptive analytics, also has experience in database marketing, journey mapping and loyalty services.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/21/2016 via Company Press Release

KünzlerBachmann Directmarketing AG, will acquire Schober Information Group (Schweiz) AG

synopsis: KünzlerBachmann Directmarketing AG, headquartered in St. Gallen, announced they will acquire Schober Information Group (Schweiz) AG, headquartered in Bachenbülach. Schober Information Group (Schweiz) is one of the leading dialog marketing service providers in Switzerland, maintaining the most comprehensive database of postal and email addresses.
buyer: KünzlerBachmann Directmarketing AG
KünzlerBachmann is a state-of-the-art enterprise shaping the future of dialogue marketing. As a full-service provider with a focus on consultancy and development, their core business is the field of CRM/IT and analysis, target group addresses as well as mailing production and lettershop. "
target parent: Schober Investment Group
target: Schober Information Group (Schweiz) AG
Schober Switzerland is a leading marketing service provider in Switzerland. The company supports customers with data, data solutions and technologies in market development, and maintains the largest database of postal addresses and e-mail addresses in Switzerland and internationally.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/28/2016 via PR Newswire

DataMentors, Inc., acquired V12 Group

synopsis: DataMentors, LLC, a leading Data-as-a-Service company, announced the acquisition of premium marketing data provider V12 Group. The combined company, which will rebrand under the name of V12 Data, combines the strengths of two of the most respected names in the data industry to deliver integrated omnichannel data products and services.
buyer: DataMentors, Inc.
DataMentors is a Data-as-a-Service provider, helping brands achieve growth with highly robust marketing data, technology, and analytics solutions. Their solutions leverage the modern data ecosystem and real-time data analytics to create an "always on" dataset of consumers where purchase is imminent."
target parent: ABRY Partners, LLC
target: V12 Group
V12 Group is the complete provider of below the line (BTL) marketing services, using their proprietary database and multi-channel delivery model to provide measurable results for customer acquisition campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/24/2016 via Company Press Release

Veriteva, will acquire Blueberry Wave Limited

synopsis: Blueberry Wave, one of the UK’s leading marketing service providers, is being acquired by Veriteva, a business created by former Lateral Group founders. Cirencester based Blueberry Wave helps brands deliver enhanced customer experiences through strategic CRM, driven by channel planning, data and analytics in a multi-channel environment.
buyer: Veriteva
Veriteva's vision is to build an entrepreneurial group that assists its clients to maximise their ROI for business critical and marketing communications. They aim to acquire, grow and connect best-in-class companies that offer effective and efficient strategies to maximise a client's ROI. "
target: Blueberry Wave Limited
Blueberry Wave is a data driven Marketing Services Provider that simplifies the complex world of customer data for clients looking for business growth – finding and nurturing profitable customers for businesses with ambition.
price ($mm)
rev ($mm)
$6
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 12/7/2016 via BusinessWire

LiveRamp, acquired Circulate

synopsis: LiveRamp™, an Acxiom® company and leading provider of omnichannel identity resolution, announced that it has completed the acquisition of Circulate, a company at the forefront of helping publishers connect people-based data to the marketing ecosystem.
buyer parent: Acxiom Corporation
buyer: LiveRamp (NYSE:RAMP:$429.55)
LiveRamp data onboarding enables companies to use their offline customer data in online advertising. LiveRamp helps bring the rich and valuable assets of offline databases online creating greater precision and performance in online marketing and advertising. "
target: Circulate
Circulate helps publishers, networks and SDK providers maximize their first-party data monetization strategies with one simple integration, on a privacy friendly basis. It advances the science of targeting and media attribution by enabling industry partners to utilize match Data as a Service.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/26/2016 via PR Web

SmartBase Solutions, acquired Group 3 Marketing

synopsis: SmartBase Solutions LLC announced that it has acquired the assets of Group 3 Marketing of Wayzata, MN. Founded in 1988, Group 3 Marketing, a leading database marketing agency, focused on creating and managing data driven marketing programs for their clients.
buyer: SmartBase Solutions
SmartBase Solutions is a leading data and technology firm helping organizations leverage their vast amounts of data to develop smart business solutions. Its flagship SmartBase IQ™ Data Platform delivers advanced big data processing technology to enable clients to integrate their disparate data. "
target: Group 3 Marketing
Founded in 1988, Group 3 Marketing, a leading database marketing agency, focused on creating and managing data driven marketing programs for their clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/24/2016 via Crain's BtoB

R.R. Donnelley & Sons Company, acquired Precision Dialogue

synopsis: Print, Digital and Supply Chain Solutions company, R.R. Donnelley has acquired Precision Dialogue, an insights driven, multi-channel customer engagement firm from, the middle market private equity firm, Kirtland Capital Partners.
buyer: R.R. Donnelley & Sons Company (RRD:$6,413.40)
R.R. Donnelley is a global provider of integrated communications. The company works collaboratively with more than 60,000 customers worldwide to develop custom communications solutions that reduce costs, drive top-line growth, enhance ROI and increase compliance. "
target parent: Kirtland Capital Partners
target: Precision Dialogue
Precision Dialogue is focused on delivering the promise of customer engagement to drive win/win relationships between brands and the customers they serve. They embrace emerging technologies and platforms, seek strategic acquisitions and partner with tech-savvy entrepreneurs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/7/2016 via Company Press Release

WPP Group, plc, acquired Conexance MD, S.A.S.

synopsis: WPP, one of the world's largest communications services groups, announced that it has acquired Conexance MD, SAS, a database marketing company and a leader in providing proprietary statistical modeling to identify consumer behaviours and attributes that are strong predictors of future purchases.
buyer: WPP Group, plc (WPP:$17,321.00)
WPP is the world leader in marketing communications services. They are made up of leading companies in: Advertising; Media Investment Management; Data Investment Management; Public Relations & Public Affairs; Branding & Identity; Healthcare Communications; and more. "
target: Conexance MD, S.A.S.
Conexance MD is an operator of the leading data co-operative covering consumer transactions in France. Conexance is a database marketing company and a leader in providing proprietary statistical modeling to identify consumer behaviors and attributes that are strong predictors of future purchases.
price ($mm)
rev ($mm)
$7
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 2/9/2016 via BusinessWire

Merkle, Inc., acquired DBG UK

synopsis: Merkle, a leading technology-enabled, data-driven performance marketing agency, announced its acquisition of DBG; a UK-based, independent marketing solutions agency that specializes in optimizing client data to make compelling connections to drive growth and improve marketing and business performance.
buyer: Merkle, Inc.
Merkle is a global data-driven, technology-enabled performance marketing agency and the largest independent agency in the US for CRM, digital, and search. Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. "
target: DBG UK
DBG is a UK-based, independent marketing solutions agency that specializes in optimizing client data to make compelling connections to drive growth and improve marketing and business performance.
price ($mm)
rev ($mm)
$19
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 2/4/2016 via PR Newswire

Vencap Technologies, LLC, acquired The Allant Group, Inc.

synopsis: The Allant Group, Inc., an industry-leading provider of advanced data analytics and customer insights solutions, announced that its operations have been acquired by Vencap Technologies. Allant Group is a leading provider of data aggregation, advanced data analytics, and customer insights solutions for companies.
buyer: Vencap Technologies, LLC
Gaurav Issar is the CEO of Allant Group and a Board Member of Vencap Technologies. "
target parent: MidOcean Partners
target: The Allant Group, Inc.
Allant Group is a leading provider of data aggregation, advanced data analytics, and customer insights solutions for companies in the telecommunications, media, retail, publishing, financial services, travel/hospitality and transportation industries.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Cheil Worldwide, Inc.
Cheil Worldwide, Inc.
Cheil Worldwide Inc. is a marketing solutions company that offers advertising, public relations, shopper marketing, sports marketing, digital marketing, etc. It was established in 1973 with headquarters in Seoul, South Korea.
year
2020
rev ($mm)
$2,750.37
EBITDA ($mm)
$196.43
EBIT ($mm)
$170.64
Net Income ($mm)
$116.35
Employees
1274
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Ticker: DLX
 
 
 
 
 
 
 
 
Deluxe Corporation
Deluxe Corporation
Deluxe Corp. is a growth engine for small businesses and financial institutions. Millions of business customers access Deluxe’s products and services, including customized checks, as well as website development and hosting, email marketing, social media, search engine optimization and logo design.
year
2020
rev ($mm)
$1,790.78
EBITDA ($mm)
$296.61
EBIT ($mm)
$224.47
Net Income ($mm)
$8.81
Employees
6123
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Ticker: MDCA
 
 
 
 
 
 
 
 
MDC Partners, Inc.
MDC Partners, Inc.
MDC Partners is one of the fastest-growing and most influential marketing and communications networks in the world. Their agency partners leverage technology, data analytics, insights, and strategic consulting solutions to drive measurable results and optimize return on marketing investment.
year
2020
rev ($mm)
$1,252.82
EBITDA ($mm)
$135.16
EBIT ($mm)
$98.26
Net Income ($mm)
Employees
5647
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Ticker: AIM:SAA
 
 
 
 
 
 
 
 
M&C Saatchi plc
M&C Saatchi plc
M&C Saatchi plc is a global marketing services business working across a wide variety of industry sectors with a strategy focused on winning new business and starting new businesses.
year
2018
rev ($mm)
$438.72
EBITDA ($mm)
$28.94
EBIT ($mm)
$22.02
Net Income ($mm)
$2.64
Employees
2483
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Ticker: ASX:IGL
 
 
 
 
 
 
 
 
IVE Group
IVE Group
IVE Group Ltd is an ASX listed vertically integrated marketing and print communications provider. IVE enables its customers to communicate more effectively with their customers by creating, managing, producing and distributing content across multiple channels.
year
2017
rev ($mm)
$395.92
EBITDA ($mm)
$28.66
EBIT ($mm)
$17.68
Net Income ($mm)
$9.65
Employees
1100
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Ticker: NYSE:HHS
 
 
 
 
 
 
 
 
Harte-Hanks, Inc.
Harte-Hanks, Inc.
Harte Hanks is a global marketing services firm specializing in multi-channel marketing solutions. Harte Hanks offers end-to-end marketing services including consulting, strategic assessment, data, analytics, digital, social, mobile, print, direct mail and contact center.
year
2017
rev ($mm)
$394.15
EBITDA ($mm)
$6.14
EBIT ($mm)
($4.97)
Net Income ($mm)
Employees
5620
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Ticker: 002712
 
 
 
 
 
 
 
 
Simei Media Co.,Ltd.
Simei Media Co.,Ltd.
Simei Media Co.,Ltd. offers media services in China. Through their brands, they offer Media planning and agency (ProVision Media Network), Brand Management (BC&T Boundless Creations & Talents), Outdoor Advertising (EYoung Outdoors), Digital Marketing (Simei Digital), and more.
year
2015
rev ($mm)
$374.47
EBITDA ($mm)
$14.18
EBIT ($mm)
$13.83
Net Income ($mm)
$14.17
Employees
180
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Ticker: AIM:TMMG
 
 
 
 
 
 
 
 
The Mission Marketing Group plc
The Mission Marketing Group plc
The Mission Marketing Group plc is a national network of creative communications Agencies. The Group portfolio comprises integrated, multi-discipline, multi-sector Agencies, specialists in specific marketing/communications activities and specialists in particular market sectors.
year
2019
rev ($mm)
$221.24
EBITDA ($mm)
$14.99
EBIT ($mm)
$12.22
Net Income ($mm)
$8.16
Employees
1150
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Ticker: ENXTPA:ALP
 
 
 
 
 
 
 
 
ADLPerformance
ADLPerformance
For more than 48 years, ADLPerformance has supported large account clients on their marketing issues. Supported by more than 500 employees, their group is a major player in cross-channel marketing in Europe. They are also present in France, Spain and Portugal.
year
2019
rev ($mm)
$162.34
EBITDA ($mm)
$13.19
EBIT ($mm)
$12.15
Net Income ($mm)
$6.14
Employees
437
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Ticker: AIM:INTQ
 
 
 
 
 
 
 
 
InternetQ PLC
InternetQ PLC
InternetQ is one of the world's most successful Mobile, Social & APP-based service providers. Their disruptive mobile marketing, rich media and advertising platforms enable clients to profitably engage with the emerging social entertainment ecosystem.
year
2013
rev ($mm)
$151.44
EBITDA ($mm)
$14.25
EBIT ($mm)
$12.92
Net Income ($mm)
$11.84
Employees
155
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Ticker: SZSE:300071
 
 
 
 
 
 
 
 
Spearhead Integrated Marketing Communication Group
Spearhead Integrated Marketing Communication Group
Spearhead Group, a Chinese A-shares listed public company, is one of the biggest digital IMC groups in China. With a clear strategy of "Big Data, Big Content", Spearhead keeps on expanding its specialty and strengthening its competency through 5 main business units.
year
2016
rev ($mm)
$477.03
EBITDA ($mm)
$32.48
EBIT ($mm)
$31.51
Net Income ($mm)
$18.83
Employees
1247
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Ticker: AIM:GBG
 
 
 
 
 
 
 
 
GB Group Plc
GB Group Plc
GBG is a global specialist in identity data intelligence. They help organisations make decisions about the customers they serve and the people they employ. GBG has the fundamental belief that the digital economy relies on everyone having access to data they can trust.
year
2020
rev ($mm)
$288.49
EBITDA ($mm)
$61.83
EBIT ($mm)
$41.47
Net Income ($mm)
$32.19
Employees
1000
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Ticker: NYSE:RAMP
 
 
 
 
 
 
 
 
LiveRamp
LiveRamp
LiveRamp provides the identity platform leveraged by brands and their partners to deliver innovative products and exceptional experiences. LiveRamp IdentityLink connects people, data, and devices across the digital and physical world.
year
2020
rev ($mm)
$429.55
EBITDA ($mm)
($75.18)
EBIT ($mm)
($104.58)
Net Income ($mm)
Employees
1150
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Ticker: TSE:2178
 
 
 
 
 
 
 
 
Tri-Stage Inc.
Tri-Stage Inc.
Tri-Stage Inc. is principally engaged in the direct marketing support business. Its Direct Marketing Support segment is engaged in the provision of media advertisement spaces. The Direct Mail Agency Sending segment is engaged in the sending of direct mails and products.
year
2019
rev ($mm)
$499.99
EBITDA ($mm)
$6.17
EBIT ($mm)
$3.60
Net Income ($mm)
Employees
345
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Ticker: NYSE:HHS
 
 
 
 
 
 
 
 
Harte-Hanks, Inc.
Harte-Hanks, Inc.
Harte Hanks is a global marketing services firm specializing in multi-channel marketing solutions. Harte Hanks offers end-to-end marketing services including consulting, strategic assessment, data, analytics, digital, social, mobile, print, direct mail and contact center.
year
2017
rev ($mm)
$394.15
EBITDA ($mm)
$6.14
EBIT ($mm)
($4.97)
Net Income ($mm)
Employees
5620
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Ticker: LSE:JWNG
 
 
 
 
 
 
 
 
Jaywing PLC
Jaywing PLC
Jaywing plc is a leading UK based agency employing approximately 600 people across five sites in the UK and with a small operation in Sydney, Australia. Their data scientists help blue chip clients to make sense of the ever more complex multi-channel, multi-device world in which they operate.
year
2017
rev ($mm)
$65.40
EBITDA ($mm)
$2.76
EBIT ($mm)
($0.56)
Net Income ($mm)
Employees
650
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Ticker: RMKR
 
 
 
 
 
 
 
 
Rainmaker Systems, Inc.
Rainmaker Systems, Inc.
Rainmaker Systems, Inc. is a leading provider of business-to-business sales and marketing services. Our core services include complete lead qualification and management, new product sales, channel enablement, subscription renewals, and service contract sales.
year
2009
rev ($mm)
$47.79
EBITDA ($mm)
($2.43)
EBIT ($mm)
($8.03)
Net Income ($mm)
Employees
950
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Ticker: AIM:TNG
 
 
 
 
 
 
 
 
Tangent Communications plc
Tangent is a leading integrator of technology, data and marketing strategy. Their companies combine world-class technical and creative skills with marketing expertise to deliver highly personalised and bespoke digital communications for leading brands.
year
2015
rev ($mm)
$37.69
EBITDA ($mm)
$1.59
EBIT ($mm)
$0.79
Net Income ($mm)
$0.11
Employees
290
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Ticker: ORHI
 
 
 
 
 
 
 
 
OmniReliant Holdings, Inc.
Omnireliant builds global brands through domestic and international direct marketing channels and licensing agreements. We specialize in celebrity and lifestyle brands including beauty, fitness, spa, fragrance and home.
year
2009
rev ($mm)
$9.79
EBITDA ($mm)
($3.22)
EBIT ($mm)
($3.83)
Net Income ($mm)
Employees
9
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Ticker: ADXM
 
 
 
 
 
 
 
 
AdEx Media, Inc.
AdEx Media, Inc.
AdEx Media operates one of the leading online direct marketing companies, with an emphasis on successfully purchasing multi-channel sources of online media distribution.
year
2008
rev ($mm)
$8.23
EBITDA ($mm)
($1.97)
EBIT ($mm)
($2.12)
Net Income ($mm)
Employees
42
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Ticker:
 
 
 
 
 
 
 
 
Mobiquity Technologies
Mobiquity Technologies
Mobiquity Technologies, Inc., is a mobile first, next generation, Software-as-a-Service (SaaS) platform for data and advertising.
year
2018
rev ($mm)
$0.46
EBITDA ($mm)
($5.98)
EBIT ($mm)
($6.00)
Net Income ($mm)
Employees
10
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Ticker: HLSE:LEADD
 
 
 
 
 
 
 
 
LeadDesk Oy
LeadDesk provides industry-standard software for contact centers, inside sales and telemarketers. The company’s cloud-based SaaS software replaces legacy on-premise solutions and offers contact centers and sales teams of all sizes greater efficiency and flexibility, with lower costs and complexity.
year
2020
rev ($mm)
$16.30
EBITDA ($mm)
$0.56
EBIT ($mm)
$0.35
Net Income ($mm)
$0.24
Employees
116
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Ticker:
 
 
 
 
 
 
 
 
Piksel
Piksel
Piksel people create and manage OTT video monetization solutions for some of the world’s leading media brands: AT&T U-verse, BSkyB, Celcom, Channel 4, Mediaset, Sky Deutschland, Sky Italia, Televisa Mexico, Vodafone and more.
year
2011
rev ($mm)
$214.93
EBITDA ($mm)
$29.04
EBIT ($mm)
$14.12
Net Income ($mm)
Employees
1300
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Ticker: ENXTPA:ALWED
 
 
 
 
 
 
 
 
Wedia SA
Wedia SA
Wedia is the most experienced Marketing Resource Management (MRM) software provider to bring creation, customization, and distribution capabilities to all three major content channels: web, print and mobile.
year
2016
rev ($mm)
$8.31
EBITDA ($mm)
$0.60
EBIT ($mm)
$0.43
Net Income ($mm)
$0.34
Employees
61
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Ticker: OTCPK:FSSN
 
 
 
 
 
 
 
 
FISION
FISION
FISION is a cloud-based digital asset management, marketing automation, and sales enablement company. FISION’s advanced, proprietary technology specializes in managing a customer’s brand and marketing content enabling marketing and sales people to create compelling on-brand communications.
year
2020
rev ($mm)
$0.45
EBITDA ($mm)
($2.98)
EBIT ($mm)
($2.99)
Net Income ($mm)
Employees
0
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