Like MedePanel

closed 7/24/2013 via Reuters

Cross Marketing, acquired MedePanel

See 82 Comparable Transactions
synopsis: Cross Marketing Group has announced the acquisition of MedePanel, a result-oriented research firm, headquartered in New Jersey. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
buyer: Cross Marketing (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
 target: MedePanel
MedePanel Online Inc is a result-oriented research firm, headquartered in New Jersey providing local account management support. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
price ($mm)
$3.96*
rev ($mm)
$4
EBITDA ($mm)
EV / rev
2.2x
EV / EBITDA
closed 4/10/2015 via BusinessWire

PatientBond, LLC, acquired c2b Horizons, LLC

See 75 Comparable Transactions
synopsis: PatientBond, LLC, an innovative provider of patient and member engagement solutions, has acquired Cincinnati-based c2b Horizons, LLC, a leader in statistically based consumer profiling techniques for healthcare payers and providers.
buyer parent: Healthcare Growth Partners, LLC
buyer: PatientBond, LLC
Founded in 2011, PatientBond provides next generation patient and member engagement solutions. PatientBond’s highly configurable communications engine supports rapid deployment for a diverse set of engagement use cases. "
 target parent: c2b Solutions
target: c2b Horizons, LLC
c2b’s proprietary psychographic profiling tools, validated over multiple studies, allow for classification of members and patients into behavior groups which provide a high level of predictability of individual motivations, communication preferences and actions.
price ($mm)
rev ($mm)
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closed 2/12/2018 via Company Press Release

Press Ganey Associates, Inc., purchased Patient Experience Business from HealthStream, Inc.

See 447 Comparable Transactions
synopsis: HealthStream announced the divestiture of its Patient Experience (PX) business to Press Ganey Associates. HealthStream's complete patient experience solution provides census-based survey products that allow healthcare providers to let the voices of their patients guide performance improvement efforts.
buyer parent: EQT
buyer: Press Ganey Associates, Inc. (PGND:$344.32)
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement. "
 seller: HealthStream, Inc. (HSTM:$258.61)
HealthStream Patient Experience provides census-based survey products that allow healthcare providers to let the voices of their patients guide performance improvement efforts. HealthStream’s SaaS solutions are used by healthcare employees for workforce development, training & learning management.
price ($mm)
$66
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/6/2015 via GlobeNewswire

Boathouse Capital, acquired Universal Survey Center

See 536 Comparable Transactions
synopsis: Boathouse Capital's announces its investment in Universal Survey Center, a provider of survey data collection services. Universal Survey provides custom survey solutions to a variety of market research firms, public relations/communications companies, management consulting firms, big data companies, and a variety of other end-users.
buyer: Boathouse Capital
Boathouse Capital is a $120 million private equity firm that invests mezzanine debt and equity into lower middle market businesses across the U.S. Based in Wayne, PA, Boathouse Capital invests $3 million to $15 million to support companies in a variety of industries. "
 target: Universal Survey Center
Universal Survey Center provides custom survey solutions to a variety of market research firms, public relations/communications companies, management consulting firms, big data companies, and a variety of other end-users.
price ($mm)
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closed 5/27/2021 via BusinessWire

Press Ganey Associates, Inc., acquired Symphony Performance Health, Inc.

See 163 Comparable Transactions
synopsis: Press Ganey, the national leader in health care consumer and workforce engagement, acquired SPH Analytics (SPH), the national leader in member experience measurement and engagement for the health insurance industry.
buyer: Press Ganey Associates, Inc. (PGND:$344.32)
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement. "
 target parent: Symphony Technology Group
target: Symphony Performance Health, Inc.
SPH Analytics offers the leading healthcare measurement and analytics platform for consumer experience. Leveraging a foundation of 35 years of healthcare consumer experience data and behavioral patterns, SPH deploys an analytical and predictive approach to measure and report the consumer experience.
price ($mm)
rev ($mm)
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EV / rev
EV / EBITDA
closed 11/6/2019 via Company Press Release

Schlesinger Group, acquired Focus Pointe Global

See 219 Comparable Transactions
synopsis: Schlesinger Group, a leading international data collection and research services company, has acquired Focus Pointe Global, a US marketing research data collection company offering a range of in-person and online qualitative solutions.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a data collection company offering a broad range of qualitative and quantitative research solutions. They provide effective online surveys that include programming and hosting. As the world transforms, they reach for new heights, redefining services beyond clients’ expectations."
 target: Focus Pointe Global
Focus Pointe Global is a US marketing research data collection company offering a range of in-person and online qualitative solutions with expertise in the consumer space, clinical studies, and jury research. Its 1.6 million-member QualPanel is a rich source of qualified respondents.
price ($mm)
rev ($mm)
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EV / rev
EV / EBITDA
closed 10/1/2015 via PR Newswire

Spherix Global Insights GmbH, acquired Rare Insights LLC

See 65 Comparable Transactions
synopsis: In line with organizational strategy to offer unparalleled insights across professional and patient groups, Spherix Global Insights has acquired Rare Insights, an insight and strategy group with a unique focus on rare and complex conditions. This accelerates Spherix's plans to add syndicated and custom patient insights to their suite of products.
buyer: Spherix Global Insights GmbH
Spherix Global Insights is a business intelligence and market research company headquartered in Switzerland. Spherix differentiates itself by focusing in select specialty markets. They have extensive client-side experience in biopharmaceutical brand management and strategic marketing. "
 target: Rare Insights LLC
Rare insights LLC is a market research and strategic consultancy focused on understanding and profiling the everyday experiences of patients with rare diseases and complex conditions, including their critical interactions with caregivers and physicians.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/4/2014 via BusinessWire

HealthTrust, acquired Cardiac Data Solutions

See 134 Comparable Transactions
synopsis: HealthTrust, a Parallon affiliate, announces that it has acquired certain of the assets and operations of Cardiac Data Solutions. CDS has worked with multiple hospitals and systems across the United States, engaging their leaders to improve clinical and financial outcomes.
buyer: HealthTrust
HealthTrust is committed to strengthening provider performance and clinical excellence through an aligned membership model and the delivery of total cost management solutions, including supply chain solutions and a contract and service portfolio unparalleled in quality, scope and value. "
 target: Cardiac Data Solutions
Cardiac Data Solutions was initially focused on the cardiovascular market and expanded to the orthopedic and spine markets in 2008. Since its founding, CDS has worked with multiple hospitals and systems across the United States, engaging their leaders to improve clinical and financial outcomes.
price ($mm)
rev ($mm)
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EV / rev
EV / EBITDA
closed 12/9/2013 via Company Press Release

Publicis Healthcare Communications Group, acquired Verilogue Inc.

See 73 Comparable Transactions
synopsis: Publicis Groupe announced that it has acquired Verilogue Inc., a leading healthcare analytics firm specializing in physician-patient communication based in the U.S. Verilogue will become part of Publicis Healthcare Communications Group, the largest healthcare communications network in the world.
buyer parent: Publicis Groupe SA
buyer: Publicis Healthcare Communications Group
Publicis Healthcare Communications Group is the largest health-oriented agency network in the world. It manages top-tier agencies specializing in promoting innovative solutions in advertising, medical education, sales and marketing, digital, and more. "
 target: Verilogue Inc.
Verilogue brings patients, physicians and the healthcare industry together to share information, enhance disease understanding and participate in medical marketing research.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2018 via Company Press Release

BioInformatics Inc., acquired Kalorama Information

See 81 Comparable Transactions
synopsis: BioInformatics Inc., the premier research and advisory company serving the life science industry, has acquired Kalorama Information from MarketResearch. Kalorama Information is a leading publisher of market research in healthcare areas, including in vitro diagnostics, imaging, biotechnology, healthcare, medical devices, and pharmaceuticals.
buyer: BioInformatics Inc.
BioInformatics Inc. is the leading research and advisory firm serving the life science, diagnostic and analytical instrument industries. Their expertise includes assessing the size and attractiveness of markets, optimizing product configurations and pricing and validating corporate acquisitions. "
 target parent: MarketResearch.com, Inc.
target: Kalorama Information
Kalorama Information is a leading publisher of market research in healthcare areas, including in vitro diagnostics (IVD), imaging, biotechnology, healthcare, medical devices, and pharmaceuticals. Kalorama only publishes in healthcare.
price ($mm)
rev ($mm)
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EV / rev
EV / EBITDA
closed 7/19/2012 via PR Newswire

WorldOne, acquired Sermo

See 15 Comparable Transactions
synopsis: WorldOne, the global leader in healthcare insights and intelligence, announced that it has acquired Sermo, the largest online community of U.S. physicians. Sermo has amassed a membership of 130,000 physicians and hundreds of clients, including eight of the top ten pharmaceutical companies in the world.
buyer: WorldOne
WorldOne is the largest healthcare data collection company in the world serving the market research industry. WorldOne offers clients online and offline access to medical professionals in over 80 countries through a range of differentiated products and services. "
 target: Sermo
Sermo is the largest online physician community in the United States. All Sermo members are verified and credentialed physicians who collaborate on cases and exchange observations to improve patient care, discuss drugs and devices and share information on new therapies and innovations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/23/2011 via BusinessWire

M3 USA Corporation, acquired Doctors.net.uk

See 15 Comparable Transactions
synopsis: M3 USA announced the acquisition of Doctors.net.uk, the largest physician network in the United Kingdom. Doctors.net.uk is the most popular professional web portal and email service for physicians in the UK while providing digital promotion and market research services to the life science industry.
buyer parent: Sony Corporation
buyer: M3 USA Corporation
M3 USA, named to represent Medicine, Media, and Metamorphosis, was founded with the goal of changing the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions. "
 target: Doctors.net.uk
Doctors.net.uk is a secure service offering a professional e-mail facility, clinical and non-clinical forums, the very latest medical news and free accredited education allowing doctors to maintain Continuing Professional Development (CPD).
price ($mm)
$21
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/14/2017 via BusinessWire

SurveyVitals, Inc., acquired Novaetus, Inc.

See 82 Comparable Transactions
synopsis: SurveyVitals, Inc., a healthcare analytics company specializing in patient satisfaction surveys, announced it has acquired Novaetus, Inc., an administrator of CMS-certified "Consumer Assessment of Healthcare Providers and Systems” (CAHPS) surveys.
buyer: SurveyVitals, Inc.
SurveyVitals inspires positive change in healthcare by providing real-time, actionable patient feedback to providers and organizations through innovative technology. SurveyVitals provides intuitive, in-depth reporting via online client portals and a benchmark of over 5 million completed surveys. "
 target: Novaetus, Inc.
Novaetus, Inc. is an administrator of CMS-certified "Consumer Assessment of Healthcare Providers and Systems” (CAHPS) surveys. Novaetus was founded in 2004 as a marketing and consulting company initially working with a small, select group of clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/21/2018 via BNC Analysis

EnterBridge Technologies, Inc., acquired SMA Informatics Partners LLC

See 14 Comparable Transactions
synopsis: EnterBridge Technologies Inc bought SMA Informatics Partners LLC. SMA Informatics Partners LLC is a Richmond-based data analytics firm that provides data collection and data analysis that helps hospitals, ambulatory surgery centers, and physician practices compare their quality of care to competitors and improve clinical outcomes.
buyer: EnterBridge Technologies, Inc.
EnterBridge, a Henrico County, VA-based firm founded by entrepreneurs Erik Bleyl and Todd Nuckols in 2002, EnterBridge uses data and analytics to create a better customer experience for B2B organizations looking to grow through innovation. "
 target: SMA Informatics Partners LLC
SMA Informatics Partners LLC is a Richmond-based data analytics firm that provides data collection and data analysis that helps hospitals, ambulatory surgery centers, and physician practices compare their quality of care to competitors and improve clinical outcomes. It has customers in 32 states.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/28/2016 via BNC Analysis

AplusA, acquired Bell Falla & Associates LLC

See 75 Comparable Transactions
synopsis: AplusA buys Bell Falla to become a leading international marketing research for the pharmaceutical industry and the health sector. Bell Falla is an international market research and consulting firm for pharmaceutical, biotech and medical device companies. With the acquisition, AplusA plans to establish itself as a major player in the global market.
buyer: AplusA
AplusA is a reputable medical market research firm that specializes in international, primary research for the Pharmaceutical, Biotechnology and Medical Device Industries. For over 25 years, AplusA has been guiding lifecycle management of the most innovative healthcare products worldwide. "
 target: Bell Falla & Associates LLC
Bell Falla & Associates is an international market research and consulting firm for pharmaceutical, biotech and medical device companies. They provide both qualitative and quantitative research using state of the art research methodologies, as well as statistical consulting and marketing consulting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/1/2021 via GlobeNewswire

Cerner Corporation, acquired Kantar Health

See 77 Comparable Transactions
synopsis: Cerner Corporation, a global health care technology company, has acquired Kantar Health, a division of Kantar Group. Kantar Health is a leading data, analytics and real-world evidence and commercial research consultancy serving the life science industry.
buyer: Cerner Corporation (CERN:$5,707.53)
Cerner’s health technologies connect people and information systems at thousands of contracted provider facilities worldwide dedicated to creating smarter and better care for individuals and communities. "
 target parent: Bain Capital
target: Kantar Health
Kantar Health SA provides healthcare consulting and marketing research services. The company was formerly known as Taylor Nelson Sofres Healthcare SA. The company is based in Madrid, Spain. Kantar Health SA operates as a subsidiary of WPP plc.
price ($mm)
$375
rev ($mm)
$150
EBITDA ($mm)
EV / rev
2.5x
EV / EBITDA
closed 3/19/2020 via BNC Analysis

M3 USA Corporation, purchased Healthcare Market Research Business from Manthan Systems

See 77 Comparable Transactions
synopsis: M3 Global Research announced the acquisition of Manthan's healthcare market research business. India-based Manthan is a cloud analytics company pioneering applications for retail and consumer-facing businesses. Its healthcare division will be rebranded after the acquisition as m360 Research.
buyer parent: M3, Inc.
buyer: M3 USA Corporation
M3 USA (M3 Global Research), named to represent Medicine, Media, and Metamorphosis, was founded to change the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions."
 seller: Manthan Systems
The acquisition includes the healthcare market research business of Manthan. India-based Manthan is a cloud analytics company pioneering applications for retail and consumer-facing businesses. Its healthcare division will be rebranded after the acquisition as m360 Research.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2011 via BNC Analysis

IMS Health Incorporated, acquired SDI Health LLC

See 61 Comparable Transactions
synopsis: IMS Health has completed its acquisition of SDI, a leading healthcare market insight and analytics firm. It provides the industry’s most comprehensive de-identified patient-level data to pharmaceutical, biotech, and medical device companies, enabling them to better understand the healthcare market.
buyer parent: TPG Capital
buyer: IMS Health Incorporated (NYSE:IQV:$10,412.00)
IMS Health is the world’s leading provider of market intelligence to the pharmaceutical and healthcare industries. IMS offers leading-edge market intelligence products and services that are integral to clients’ day-to-day operations. "
 target parent: LLR Partners
target: SDI Health LLC
SDI is a leading healthcare market insight and analytics firm. It provides the industry’s most comprehensive de-identified patient-level data to pharmaceutical, biotech, and medical device companies, enabling them to better understand the healthcare market.
price ($mm)
$340
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/22/2010 via BusinessWire

M3 USA Corporation, will acquire EMS Research

See 35 Comparable Transactions
synopsis: M3 USA, parent company of MDLinx, a leading medical market research firm, has signed an agreement to purchase EU-based EMS Research, a company specializing in quantitative and qualitative market research for clients in healthcare and other vertical markets.
buyer parent: Sony Corporation
buyer: M3 USA Corporation
M3 USA, named to represent Medicine, Media, and Metamorphosis, was founded with the goal of changing the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions. "
 target: EMS Research
EMS Research (European Marketing Specialists), headquartered in London, England, was founded in 1999 and is Europe’s leading in-house medical fieldwork company. EMS help clients achieve their objectives by delivering vital insight into markets, attitudes, concepts and products.
price ($mm)
rev ($mm)
$6
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 11/13/2007 via PR Newswire

Cegedim Group S.A., acquired 3ES

See 53 Comparable Transactions
synopsis: Cegedim Strategic Data, leading provider of Pharmaceutical Market Research has completed its acquisition of 3ES, a CRO member of the AFCRO, specializing in Clinical Studies and post-AMM studies, notably through online tools.
buyer: Cegedim Group S.A. (ENXTPA:CGM:$592.02)
Established as the world's leading CRM provider for the life sciences industry with its Cegedim Dendrite business unit, CEGEDIM provides the world's largest pharmaceutical companies with vital support for successful Customer Relationship Management (CRM). "
 target: 3ES
3ES provides multidisciplinary expertise in the medical research field. 3ES has developed their in-house software for managing online studies via Internet, and has received the ANVAR label for "innovating business".
price ($mm)
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Pages:  
closed 7/24/2013 via Reuters

Cross Marketing, acquired MedePanel

See 82 Comparable Transactions
synopsis: Cross Marketing Group has announced the acquisition of MedePanel, a result-oriented research firm, headquartered in New Jersey. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
buyer: Cross Marketing (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
 target: MedePanel
MedePanel Online Inc is a result-oriented research firm, headquartered in New Jersey providing local account management support. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
price ($mm)
$3.96*
rev ($mm)
$4
EBITDA ($mm)
EV / rev
2.2x
EV / EBITDA
closed 11/14/2014 via BNC Analysis

Cross Marketing Inc., acquired Kadence International

See 508 Comparable Transactions
synopsis: Cross Marketing Group (CMG) has announced that it completed the acquisition of Kadence International. Research company, Kadence International boasts offices across eight international markets and has expanded into the UAE.
buyer: Cross Marketing Inc. (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
 target: Kadence International
Kadence International is one of the world’s leading independent marketing insight agencies.  They employ over 300 people across 7 offices in Europe, US and Asia, operate their own in house fieldwork teams and offer a mix of proprietary products as well as custom solutions.
price ($mm)
rev ($mm)
$28
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 10/16/2013 via Reuters

Cross Marketing Inc., will acquire UTIL Inc.

See 508 Comparable Transactions
synopsis: Cross Marketing Group Inc announced that it will fully acquire UTIL Inc. The company provides market research and consulting services to companies in Japan. It offers online panel marketing research, e-ad-hoc, e-tracking services; data crunching services, including data analysis and client services, menu, and more.
buyer: Cross Marketing Inc. (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
 target: UTIL Inc.
UTIL Inc. provides market research and consulting services to companies in Japan. It offers online panel marketing research, e-ad-hoc, e-tracking services; data crunching services, including data analysis and client services, menu, food service, flier, retail audit, and CRM data services, and more.
price ($mm)
$0.80
rev ($mm)
$5
EBITDA ($mm)
EV / rev
0.2x
EV / EBITDA
closed 7/24/2013 via Reuters

Cross Marketing, acquired Markelytics

See 508 Comparable Transactions
synopsis: Cross Marketing Group has announced the acquisition of Markelytics Solutions, a vibrant and a rapidly evolving market research firm handling market research studies for some of the world’s leading MR professionals working in all kinds of industries in more than 50 different countries across the globe.
buyer: Cross Marketing (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
 target: Markelytics
Markelytics is a vibrant and a rapidly evolving market research firm handling market research studies for some of the world’s leading MR professionals working in all kinds of industries in more than 50 different countries across the globe.
price ($mm)
$3.92
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/24/2013 via Reuters

Cross Marketing, acquired MedePanel

See 82 Comparable Transactions
synopsis: Cross Marketing Group has announced the acquisition of MedePanel, a result-oriented research firm, headquartered in New Jersey. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
buyer: Cross Marketing (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
 target: MedePanel
MedePanel Online Inc is a result-oriented research firm, headquartered in New Jersey providing local account management support. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
price ($mm)
$3.96*
rev ($mm)
$4
EBITDA ($mm)
EV / rev
2.2x
EV / EBITDA
closed 5/11/2022 via BNC Analysis

Media Host, acquired Professional Evaluation and Research

See 519 Comparable Transactions
synopsis: South African marketing technology solutions provider Media Host acquired Pear, a female Black-owned media monitoring and research company in South Africa.
buyer: Media Host
Media Host specializes in Marketing, Advertising Workflow, Distribution Solutions and Broadcast Monitoring. These collaborative solutions enable brands, media owners, agencies and production companies to achieve higher efficiency, transparency and profitability. "
 target: Professional Evaluation and Research
Professional Evaluation and Research (PEAR) is a media monitoring, research, and an analysis company that strives to work together with media clients who understand the value and worth of their brand presence.
price ($mm)
rev ($mm)
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EV / rev
EV / EBITDA
closed 3/24/2022 via PR Newswire

MarketCast, acquired Phoenix Marketing International

See 508 Comparable Transactions
synopsis: MarketCast has acquired Phoenix Marketing International, a leading research and analytics provider that specializes in advertising measurement. With Phoenix, MarketCast is accelerating its advertising effectiveness expertise, and gaining a powerful portfolio of research products that span the entire advertising lifecycle.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is the leading provider of consumer insights, marketing research, and data analytics services for the global entertainment industry. Its unique mix of research analytics is combined with big data science to provide clients powerful insights to inform their biggest business decisions. "
 target: Phoenix Marketing International
Phoenix MI is a global advertising and brand measurement specialist. Phoenix utilizes modern technology, innovative research techniques, and customized approaches to help its clients elevate their brand, refine their communications, and optimize their customer experience.
price ($mm)
$150
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/12/2022 via Company Press Release

InSites Consulting, acquired Gongos Research

See 508 Comparable Transactions
synopsis: InSites Consulting, the global consumer insight and collaboration agency, announced the acquisition of Gongos, Inc., the US customer-centricity consultancy. With over 30 years of experience, Gongos is the reference agency across the US in enabling consumer-centric growth through building consumer understanding.
buyer: InSites Consulting
Founded in 1997, InSites Consulting is a next-generation consumer centricity agency and global market leader in online insight communities. With a team of 650+ people across 19 offices, Insites makes consumer-centric decision making a reality for over a third of the world’s leading brands. "
 target: Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/10/2021 via BNC Analysis

Business Post, acquired Red C Research Ltd

See 508 Comparable Transactions
synopsis: The Business Post Group has announced the acquisition of Red C Research. The Business Post said Red C will act as a lead company in the group’s ‘Data & Insights pillar’. RED C is Ireland’s premier provider of research-based consultancy services that provides high quality research based consultancy services.
buyer parent: Kilcullen Kapital Partners
buyer: Business Post
Business Post is Ireland’s leading business, economic and political newspaper. The Business Post Digital platform provides independent insight, commentary and analysis of the important stories and issues across a broad spectrum of topics: business, finance, politics, technology, and more. "
 target: Red C Research Ltd
RED C is Ireland’s premier provider of research-based consultancy services. Founded in 2003, they provide high quality research based consultancy services to both blue chip and up and coming businesses across Ireland, the UK and Worldwide.
price ($mm)
$8.27
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/2/2021 via BNC Analysis

Cint AB, will acquire GapFish GmbH

See 508 Comparable Transactions
synopsis: Cint Group AB, the global software leader in digital insights gathering, entered into a definitive agreement and completed the acquisition of 91 per cent of the shares in GapFish GmbH. GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region.
buyer parent: Nordic Capital
buyer: Cint AB (OM:CINT:$145.77)
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. "
 target parent: Innofact AG
target: GapFish GmbH
GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region. GapFish is the market-leader with over 500,000 highly profiled, double-opt in, premium quality research respondents across Germany, Austria and Switzerland.
price ($mm)
$31*
rev ($mm)
$10
EBITDA ($mm)
$2
EV / rev
3.5x
EV / EBITDA
21.8x
closed 6/2/2021 via BNC Analysis

The Kantar Group, acquired MeMo2

See 190 Comparable Transactions
synopsis: UK-based insights and consulting firm Kantar has acquired cross-media effectiveness tracking company MeMo2. Headquartered in Amsterdam, MeMo2 creates automated cross-media effectiveness measurement tools that can monitor real-time consumer behaviour, including retail traffic, out-of-home exposures, and large sports events.
buyer parent: Bain Capital
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
 target: MeMo2
Based in the Netherlands, MeMo2 is a leader in advanced cross media research and analytics. The company's analytics, communication research, and innovative data science capabilities are designed to bring immediate transparency and control to improve ROI and Return On Advertising Spend levels.
price ($mm)
rev ($mm)
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closed 4/14/2021 via PR Newswire

Material+, acquired Aruliden LLC

See 869 Comparable Transactions
synopsis: Material, an integrated marketing services company, has acquired Aruliden, an award-winning global design agency that specializes in building purposeful brands from product to launch. Material's unique combination of insights-led consulting and technology-driven marketing services will expand Aruliden's front-end and back-end offerings.
buyer parent: Tailwind Capital Partners
buyer: Material+
Material is a leading integrated marketing services company that leverages deep human understanding to help brands deliver material outcomes and experiences for their customers and the communities they serve. The company helps B2B and B2C brands put insights into action and create work with impact. "
 target: Aruliden LLC
Aruliden is an award-winning global design agency that specializes in building purposeful brands from product to launch. Aruliden services include design research, market & consumer insights, brand strategy, brand identity, art direction, communications, product design & development, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/3/2021 via BNC Analysis

The IQ Business Group (Pty) Ltd, acquired Nudge.co.za

See 200 Comparable Transactions
synopsis: South African independent management and technology consulting firm, IQbusiness, announced that it has acquired innovative insights agency, nudge, as part of a targeted merger and acquisition (M&A) strategy to ramp up organic growth and diversify its offering.
buyer: The IQ Business Group (Pty) Ltd
IQbusiness is the leading independent management consulting firm in South Africa, helping clients overcome their business challenges and achieve sustainable growth. Since 1998, they have been enabling cleints to take their products to market faster, improve customer satisfaction, and more. "
 target: Nudge.co.za
Nudge is South Africa's fastest growing online market research company. They are experts at digital market research and specifically Branded Insight Communities and Branded Short-term Panels.
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announced 11/16/2020 via GlobeNewswire

Genius Brands International, Inc, will acquire ChizComm Ltd

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synopsis: Genius Brands International, Inc., a global brand management company that creates and licenses multimedia entertainment content for children, is to acquire ChizComm Ltd., a leading North American marketing and media agency, as well as ChizComm Beacon Media, its best-in-class media research, planning and buying division.
buyer: Genius Brands International, Inc (GNUS:$7.87)
Genius Brands International, Inc. is a leading global kids media company developing, producing, marketing and licensing branded children’s entertainment properties and consumer products for media and retail distribution. "
 target: ChizComm Ltd
ChizComm is Canada's full-service marketing and communications agency, specializing in the strategy and execution of public relations, digital marketing, social media, and creative services. They cultivate long-lasting, impactful connections between consumers and brands across a range of industries.
price ($mm)
$13
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closed 10/22/2020 via BNC Analysis

Thesis Agency, acquired Bonfire Marketing

See 2554 Comparable Transactions
synopsis: Thesis, a full-service digital agency, has acquired Bonfire Marketing, a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
buyer: Thesis Agency
Thesis is a full-service digital agency that helps clients to connect with their audiences in many ways. Thesis creates neatly tailored messages that people care to engage with. They offer services for email, digital and brand design, social media, SEO, web design and more. "
 target: Bonfire Marketing
Bonfire Marketing is a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
price ($mm)
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closed 10/7/2020 via BNC Analysis

Corporate Document Services Ltd, acquired Simpleusability Ltd

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synopsis: SimpleUsability, a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers, has been acquired by CDS (Corporate Document Services ). The joining of the two firms will broaden CDS’s client proposition by strengthening its in-house behavioral insight offering.
buyer: Corporate Document Services Ltd
Corporate Document Services (CDS) is a UK-based communications agency. that applies intelligent thinking to transform communications and experiences across creative, digital, print and technology. "
 target: Simpleusability Ltd
SimpleUsability is a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers. SimpleUsability works with major brands, helping them understand the people who use their products and services through market research and usability.
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closed 3/3/2020 via BusinessWire

MaritzCX merged with InMoment, Inc,

See 791 Comparable Transactions
synopsis: InMoment and MaritzCX, recognized market leaders and proven innovators in the global customer experience (CX) sector, have merged. The combined company will serve 90 percent of the world’s automotive companies, eight out of 10 of the leading banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.
buyer parent: Madison Dearborn Partners
buyer: InMoment, Inc
InMoment helps organizations deliver more valuable and inspiring experiences to their customers and employees at every moment in their journey. The company's Experience Intelligence (XI) platform continually analyzes and evaluates enterprise experience data and customer feedback. "
 target parent: Maritz, Inc.
target: MaritzCX
MaritzCX is the leader in experience management for big business, and includes customer experience (CX), employee experience (EX), and patient experience. The company combines experience management software, data and research science, and deep vertical market expertise to accelerate client success.
price ($mm)
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closed 2/20/2020 via Company Press Release

Savanta, acquired Future Thinking

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synopsis: Savanta has acquired the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO.
buyer parent: Next 15
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
 target: Future Thinking
Future Thinking is a leading market research and data analytics company, renowned for helping clients maximize sales, revenue and profit, through a combination of qualitative and quantitative research; often analysed through the lens of data science and behavioral economics.
price ($mm)
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closed 2/6/2020 via BNC Analysis

The Kantar Group, acquired Colmar Brunton Pty Limited

See 513 Comparable Transactions
synopsis: Research and consulting company Kantar has acquired fellow research company Colmar Brunton in its first move since it was spun off from WPP. As part of the acquisition, Colmar Brunton, which specialises in sensory, customer and governmental research, will be fully integrated into Kantar and the brand retired in Australia. 
buyer parent: Bain Capital
buyer: The Kantar Group
Kantar is home to some of the world's leading research, data and insights brands. They offer market research into the way people live, shop, vote, watch and tweet – in over a hundred countries worldwide. "
 target: Colmar Brunton Pty Limited
Colmar Brunton is New Zealand's best known insights and market research agency. Colmar Brunton specialises in sensory, customer and governmental research, and operates from offices in Auckland and New Zealand.
price ($mm)
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closed 12/11/2019 via Company Press Release

InSites Consulting, acquired ABN Impact

See 200 Comparable Transactions
synopsis: InSites Consulting, one of the world’s most innovative insight agencies, announced its acquisition of Asian online insight community innovator ABN Impact. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
buyer: InSites Consulting
InSites Consulting is a next generation insights agency stretching the boundaries of marketing research since 1997. InSites Consulting is a pioneer in empowering brands to take better and faster decisions with consumer insights at the core. "
 target: ABN Impact
ABN Impact is an online insight community innovator. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
price ($mm)
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closed 11/4/2019 via GlobeNewswire

Bastion Collective, acquired dogsbollocks5

See 508 Comparable Transactions
synopsis: Bastion Collective, the largest independent communications group in Australia, has acquired db5 (Dogsbollocks5), a consumer insights and strategy consultancy specializing in quantitative and qualitative research, brand strategy, innovation and communications.
buyer: Bastion Collective
Bastion Collective is a unique group of leading marketing and communications businesses that offer a powerful mix of expertise. "
 target: dogsbollocks5
Dogsbollocks5 (db5) is a consumer insights and strategy consultancy specializing in quantitative and qualitative research, brand strategy, innovation and communications. At their core they believe the right data (big or otherwise) and insights are the key to transforming brands and businesses.
price ($mm)
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closed 9/25/2019 via BNC Analysis

Blue Field Agency, acquired Totta Data Lab and Totta Research

See 530 Comparable Transactions
synopsis: Blue Field Agency, a Dutch marketing firm, has acquired Totta Data Lab and Totta Research from Totta Group, a Dutch Holding company. Totta Data Lab is a Dutch data science scale-up specialized in AI, Voice & machine learning. Totta Research is a Dutch marketing research company that helps customers with determining the behavior of their audiences.
buyer: Blue Field Agency
Headquartered in the Netherlands, Bluefield collects data and turns it into information for actionable business insights. It takes data analyses to the next level by combining hard kpi-driven marketing data with soft(er) marketing research data towards the effects on business performance. "
 target parent: Totta Group NV
target: Totta Data Lab and Totta Research
Totta Data Lab is a Dutch data science scale-up specialized in AI, Voice & machine learning techniques. Totta Research is a Dutch marketing research company that helps customers with determining the behavior of their audiences. The companies belong to Totta Group, a Dutch Holding company.
price ($mm)
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closed 9/11/2019 via BNC Analysis

Savanta, acquired Hase/Schannen Research Associates Inc.

See 508 Comparable Transactions
synopsis: Savanta, the global intelligence business, has acquired Hase/Schannen Research Associates Inc. (HSR Associates), the New Jersey-based marketing research consultancy. Founded in 1975, HSR Associates has a reputation as one of the premier boutique research agencies, providing custom strategic research services to corporations across the US.
buyer parent: Next 15
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
 target: Hase/Schannen Research Associates Inc.
Founded in 1975, boutique research agency Hase/Schannen Research Associates (HSR Associates) offers custom strategic research services to corporations across a variety of industries in the US and abroad. HSR Associates is a full-service market research firm of just the right size.
price ($mm)
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closed 7/10/2019 via Company Press Release

InSites Consulting, acquired Join the Dots

See 200 Comparable Transactions
synopsis: InSites Consulting, a UK company that is continuously pushing the boundaries of marketing research for deeper engagement, more inspiration, and longer lasting impact, has acquired Join the Dots, a UK innovative, award-winning consumer insight agency that gets brands closer to consumers and their cultures.
buyer: InSites Consulting
Based in the UK, InSites Consulting is continuously pushing the boundaries of marketing research for deeper engagement, more inspiration, and longer lasting impact. They help clients connect with consumers all over the world, combining consistency and efficiency with local flavor and context. "
 target: Join the Dots
Headquartered in the UK, Join the Dots is an innovative, award-winning consumer insight agency that gets brands closer to consumers and their cultures. Their approach brings together rigorous primary research with the latest thinking in psychology, behavioral economics and consumer trends.
price ($mm)
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announced 7/8/2019 via PR Newswire

LAC Group, will acquire ShiftCentral

See 508 Comparable Transactions
synopsis: LAC Group has agreed to acquire ShiftCentral, a premiere market and competitive intelligence agency specializing in delivering highly-customized, analyst-driven insights and analysis for clients in the professional services, healthcare, financial services, technology and public sectors across the USA, Canada and UK.
buyer: LAC Group
Los Angeles-headquartered LAC Group provides critical knowledge and information management solutions such as competitive intelligence, research services, preservation and archival services, spend and cost management as well as knowledge management services for Fortune 500 companies. "
 target: ShiftCentral
ShiftCentral is a premiere market and competitive intelligence agency specializing in delivering highly-customized, analyst-driven insights and analysis for clients in the professional services, healthcare, financial services, technology and public sectors across the USA, Canada and the UK.
price ($mm)
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