Like Ember

announced 9/24/2013 via Company Press Release

Adaptive Media, Inc., will acquire Ember

synopsis: Multi-channel audience and content monetization company Adaptive Media, a subsidiary of Mimvi, Inc., announced it has signed a Letter of Intent to acquire Ember, Inc. Ember is the first demand-side online advertising platform solely focused on video.
buyer parent: Mimvi Inc.
buyer: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together. "
target: Ember
Ember is the first demand-side online advertising platform solely focused on video. Ember’s technology allows advertisers to allocate their video advertising budgets efficiently and effectively, reaching desired target demographics even without the use of cookies.
price ($mm)
$0.96
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/31/2018 via PE Hub

Nuviad Ltd., acquired Realvu

synopsis: NUVIAD announces that it has acquired the operational assets of RealVu. RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
buyer: Nuviad Ltd.
NUVIAD focuses on algorithmic mobile media trading, Based on state-of-the-art machine learning technologies and advanced trading algorithms. The NUVIAD platform provides un-paralleled media targeting, optimization and trading capabilities. "
target: Realvu
RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 12/8/2021 via BNC Analysis

Discovery Communications, Inc., acquired Zedo, Inc.

synopsis: Discovery, Inc has acquired the assets, technology and intellectual property of ZEDO, a platform offering high impact formats. Known for technical innovation and ability to scale, ZEDO offers publishers products and services - including ad serving - and high impact formats with 99% viewable impressions.
buyer: Discovery Communications, Inc. (DISC.A:$12,191.00)
Discovery Communications satisfies curiosity and engages superfans with a portfolio of premium nonfiction, lifestyle, sports and kids programming brands. Discovery reaches more than 3 billion cumulative viewers across pay-TV and free-to-air platforms in more than 220 countries and territories. "
target: Zedo, Inc.
ZEDO, Inc. is a platform offering high impact formats. Known for technical innovation and ability to scale, ZEDO offers publishers products and services - including ad serving - and high impact formats with 99% viewable impressions.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 4/26/2019 via Company Press Release

ABOUT YOU GmbH, acquired Adference GmbH

synopsis: ABOUT YOU, a Hamburg-based online fashion retailer, has acquired Adference, a German PPC solution for Amazon Advertising and Google Ads. Adference empowers advertisers to automatically create granular campaigns and to place the right bids for millions of products and keywords.
buyer parent: Otto Group GmbH
buyer: ABOUT YOU GmbH
ABOUT YOU is a Hamburg-based online fashion retailer. ABOUT YOU offers a shopping destination where people can discover fashion that really fits their personality from a range of over 1,200 brands. With more than 10 million monthly users, ABOUT YOU is one of the largest fashion platforms in Europe. "
target: Adference GmbH
Adference is a German PPC solution for Amazon Advertising and Google Ads. Adference empowers advertisers to automatically create granular campaigns and to place the right bids for millions of products and keywords. Adference uses machine learning to help users make the most out of their campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 11/15/2017 via Company Press Release

Next14, acquired Zodiak Advertising

synopsis: Next14, an Italian industrial holding company, has acquired Zodiak Advertising from the De Agostini Group, a family-owned private group that is active in 4 business areas. Zodiak Advertising is an ad-tech company in Italy. It offers publishers and advertising dealers an integrated platform that helps them optimize their monetization systems.
buyer: Next14
Next14 is an Italian industrial holding company that aims to build the first independent network of leading companies in the data-driven advertising and data-driven content marketing realm. Each business controlled by Next14 is a fully independent legal entity. "
target parent: The De Agostini Group
target: Zodiak Advertising
Zodiak Advertising is one of the leading ad-tech companies in the South-European market. It offers publishers and advertising dealers an integrated platform that helps them optimize their display, mobile, and video advertising monetization systems.
price ($mm)
rev ($mm)
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announced 10/4/2017 via Company Press Release

Ströer Media, will acquire Yieldlove GmbH

synopsis: Ströer signed the purchase agreement to acquire a majority shareholding in the Hamburg-based start-up Yieldlove, a German optimisation platform for the programmatic marketing of digital web inventories.
buyer: Ströer Media (DB:SAX:$1,814.79)
Ströer Media is a leading provider of online advertising and out-of-home, and offers its advertising customers individualized and fully integrated premium communications solutions. In the field of digital media, Ströer is setting new standards for innovation and quality in Europe. "
target: Yieldlove GmbH
Yieldlove helps publishers to more effectively monetize their digital ad inventory. Yieldlove offers a monetization solution which lets all major SSPs (supply-side platforms) compete on the inventory via header bidding.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 5/4/2015 via PR Newswire

Gravity4, acquired adX Search

synopsis: Gravity4, the world's first High-Frequency Marketing OS, announced the acquisition of adX Search AB, one of the industry leading paid search platforms in Europe that focuses on self-serve optimization and real-time bidding. As a part of this acquisition, the Company will integrate adX Search as, G4 Search, within Gravity4's Marketing Cloud.
buyer: Gravity4
Gravity4 is the world's first High-Frequency Marketing OS integrated on one platform. Automation, Simplicity, and Design have been core ingredients in all of the technology it has brought to the marketplace. "
target: adX Search
adX Search provides innovative technology solutions for the increasingly complex search marketing industry. They build leading search advertising software for SEM agencies, media agencies and Internet marketing firms that helps them build and grow their search engine marketing business.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/4/2018 via BNC Analysis

Bright Mountain Media, Inc., will acquire Kubient, Inc.

synopsis: Bright Mountain Media, a digital media holding company, will acquire Kubient, a video advertising technology company which offers a full stack programmatic platform designed to increase publisher revenue and lower advertiser cost. Kubient's platform provides advertisers assurance that they are targeting the right consumer with the right message.
buyer: Bright Mountain Media, Inc. (OTCPK:BMTM:$7.00)
Bright Mountain Media is a digital media holding company whose primary focus is connecting brands with consumers as a full advertising services platform. Their assets include an ad network, an ad exchange platform and 25 websites (owned and/or managed) that provide content, services and products. "
target: Kubient, Inc.
Kubient is a video advertising technology company which offers a full stack programmatic platform designed to increase publisher revenue and lower advertiser cost. Kubient's platform provides advertisers assurance that they are targeting the right consumer, at the right time, with the right message.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/14/2017 via Market Wire

Thunder Industries, acquired Adacus

synopsis: Thunder, the original and leading Creative Management Platform (CMP), has acquired Adacus, an advanced AI and machine learning company with a predictive creative targeting and analytics platform. Adacus's platform reveals and automates opportunities to drive campaign performance through creative decisioning and optimization.
buyer: Thunder Industries
Thunder is the only Creative Management Platform whose creative production capabilities extend across both display and social advertising channels. Thunder’s clients build creatives at incredible agility and scale without having to sacrifice ad quality, branding, or pixel perfection. "
target: Adacus
For advertisers and their agencies, Adacus is the leading creative targeting and analytics platform built upon machine learning and AI. The Adacus platform reveals and automates opportunities to drive campaign performance through creative decisioning and optimization.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/12/2014 via Company Press Release

Integral Ad Science, Inc., acquired Simplytics

synopsis: Integral Ad Science, the leading global provider of actionable advertising intelligence for buyers and sellers of digital media, announced that it has acquired a UK based mobile ad serving and analytics company, Simplytics.
buyer: Integral Ad Science, Inc. (:$299.35)
Integral Ad Science is a media valuation platform, focused on adding value to every player in the industry (buyers, sellers, publishers and trading platforms), Integral Ad Science has the only platform that evaluates the media environment and establishes a TRAQ Score (True Advertising Quality). "
target: Simplytics
Simplytics is an agency side mobile ad server for managing all mobile advertising campaigns. Reliably ad serve across smartphones, tablets, in-app and mobile web with a solution that's certified with every major mobile ad network globally.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/13/2014 via PR Newswire

IgnitionOne, Inc., acquired Human Demand

synopsis: IgnitionOne, a global leader in cloud-based digital marketing technology, announced that it has completed the acquisition of Human Demand, a leading mobile marketing technology company providing mobile advertising, audience and tracking solutions to marketers.
buyer: IgnitionOne, Inc.
IgnitionOne® is a global leader in cloud-based digital marketing technology providing a world-class proprietary platform and expert services to improve digital marketing performance across PC and Mobile platforms. "
target: Human Demand
Human Demand provides brands and agencies with a fully transparent, highly scalable and efficient mobile media solution. HD utilizes real-time bidding (RTB) programmatic exchange buying, and layers in unique data targeting sets including hyper local geo-targeting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/27/2014 via PR Web

Human Demand, acquired eDealya

synopsis: Human Demand has acquired the Mobile Targeting Dataset of eDealya, a mobile Data Management Platform (DMP) that determines audience segments based on dynamic attributes, needs, and desires obtained through publicly available social media feeds using a proprietary natural language interpretation engine.
buyer: Human Demand
Human Demand provides brands and agencies with a fully transparent, highly scalable and efficient mobile media solution. HD utilizes real-time bidding (RTB) programmatic exchange buying, and layers in unique data targeting sets including hyper local geo-targeting. "
target: eDealya
eDealya is a data focused, marketing driven company that determines audience segments based on dynamic attributes, needs, and desires obtained through publicly available social media feeds using eDealya’s proprietary natural language interpretation engine.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2019 via Company Press Release

BrandMaster, acquired TACTIC

synopsis: BrandMaster, Norway’s leading marketing and branding software solution, has acquired TACTIC, Norway's leading provider of dynamic creative optimization for brands and agencies whose data-driven cloud technology enables brands and advertising professionals to reach targeted, brand-receptive audiences.
buyer: BrandMaster
BrandMaster is Norway’s leading marketing and branding software solution. Based on a 100% SaaS enabled delivery model, BrandMaster has created a solid application platform contributing to a “one place for all your brand and marketing”. "
target: TACTIC
Headquartered in Norway, TACTIC is a leading provider of dynamic creative optimization for brands and agencies. Their data-driven cloud technology enables brands and advertising professionals to reach targeted, brand-receptive audiences across a wide range of digital platforms and channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/24/2016 via Company Press Release

ScribbleLive, acquired Linkdex

synopsis: ScribbleLive, the leading global content marketing solution provider, announced that it has acquired Linkdex, the world’s leading SEO platform for in-house teams and their agencies. Hundreds of teams, covering thousands of brands, utilize the Linkdex Enterprise SEO platform across the globe.
buyer: ScribbleLive
ScribbleLive is the leading content marketing software platform that helps businesses grow and expand the top of the marketing funnel using big data. The SaaS solution combines predictive analytics with content planning, creation, and distribution technologies to deliver optimized business results. "
target: Linkdex
Linkdex is a SaaS Platform that unites search, PR, and content channels. They specialize in SEO, marketing, online marketing, content marketing, public relations, social media, and technology.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/4/2011 via Company Press Release

Deutsche Post AG, acquired AdCloud GmbH

synopsis: Deutsche Post is acquiring the Cologne-based company Adcloud GmbH, a special provider of performance marketing solutions for the online advertising market. Deutsche Post will further expand its range of services in online advertising market and strengthen its position as a neutral provider who can efficiently place and market online advertising.
buyer: Deutsche Post AG (XTRA:DPW:$70,686.40)
Deutsche Post AG, through its subsidiaries, operates as a logistics company worldwide. The company operates in four divisions: mail, express, logistics, and financial services. "
target: AdCloud GmbH
Adcloud is an independent advertising technology company creating the worlds first open ecosystem to build your own advertising flywheel and exchange digital advertisements.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/28/2022 via BNC Analysis

LinkedIn Corporation, will acquire Oribi Ltd.

synopsis: LinkedIn, an online professional network, will acquire Oribi, a marketing analytics company in Israel. Oribi offers an all-in-one marketing analytics tool that empowers agencies and eCommerce businesses to make smarter, data-driven decisions. Their platform tracks everything visitors do on websites to help users drive more traffic and conversions.
buyer parent: Microsoft Corporation
buyer: LinkedIn Corporation (LNKD:$3,213.87)
LinkedIn Corporation, together with its subsidiaries, operates an online professional network worldwide. The company allows members to create, manage, and share their professional identity online; build and engage with their professional networks; and access shared knowledge and insights. "
target: Oribi Ltd.
Oribi is a marketing analytics company in Israel. Oribi offers an all-in-one marketing analytics tool that empowers agencies and eCommerce businesses to make smarter, data-driven decisions. Their platform tracks everything visitors do on websites to help users drive more traffic and conversions.
price ($mm)
$85
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/18/2021 via BusinessWire

Smartly.io, acquired Viralspace

synopsis: Smartly.io, a leading global creative and digital advertising platform, has acquired Viralspace, an AI-powered platform that helps marketers to make data-driven decisions about their ad creative. Viralspace tells users which features drive performance for their brand and helps them to optimize their digital marketing in real time.
buyer parent: Providence Equity Partners Inc.
buyer: Smartly.io
Smartly.io a leading global creative and digital advertising platform. Smartly.io automates every step of social advertising to unlock greater performance. Their easy-to-use SaaS tool offers marketers a quick way to create, manage & optimize every aspect of a successful social advertising campaign. "
target: Viralspace
Viralspace is an AI-powered platform that helps marketers to make data-driven decisions about their ad creative. Viralspace tells users which features drive performance for their brand and helps them to optimize their digital marketing in real time based on those features.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/30/2019 via PR Newswire

TapClicks, acquired Megalytic

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, has acquired Megalytic, a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Megalytic
Megalytic is a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting. Their solution makes it easy for busy people to create great looking reports.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2017 via PR Newswire

TapClicks, acquired Raven Internet Marketing Tools

synopsis: TapClicks, a leader in enterprise marketing reporting and data visualization, announced that it has acquired Raven Tools. Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Raven Internet Marketing Tools
Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns. Its collaborative, multi-user features and fast, professional reports make it the software choice of thousands of online marketers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/19/2014 via GlobeNewswire

IgnitionOne, Inc., acquired Knotice

synopsis: IgnitionOne, a global leader in cloud-based digital marketing technology, announced that it has completed the acquisition of Knotice, a privately-owned, leading digital marketing technology company.
buyer: IgnitionOne, Inc.
IgnitionOne is a global leader in cloud-based digital marketing solutions providing world-class proprietary technology and expert services to improve digital marketing performance. "
target: Knotice
Knotice is a privately-owned, leading digital marketing technology company that specializes in the intake and activation of data for messaging and analytics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/24/2013 via Company Press Release

Adaptive Media, Inc., will acquire Ember

synopsis: Multi-channel audience and content monetization company Adaptive Media, a subsidiary of Mimvi, Inc., announced it has signed a Letter of Intent to acquire Ember, Inc. Ember is the first demand-side online advertising platform solely focused on video.
buyer parent: Mimvi Inc.
buyer: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together. "
target: Ember
Ember is the first demand-side online advertising platform solely focused on video. Ember’s technology allows advertisers to allocate their video advertising budgets efficiently and effectively, reaching desired target demographics even without the use of cookies.
price ($mm)
$0.96
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/24/2013 via Company Press Release

Adaptive Media, Inc., will acquire Ember

synopsis: Multi-channel audience and content monetization company Adaptive Media, a subsidiary of Mimvi, Inc., announced it has signed a Letter of Intent to acquire Ember, Inc. Ember is the first demand-side online advertising platform solely focused on video.
buyer parent: Mimvi Inc.
buyer: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together. "
target: Ember
Ember is the first demand-side online advertising platform solely focused on video. Ember’s technology allows advertisers to allocate their video advertising budgets efficiently and effectively, reaching desired target demographics even without the use of cookies.
price ($mm)
$0.96
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/3/2013 via Company Press Release

Mimvi Inc., acquired Adaptive Media, Inc.

synopsis: Mimvi, Inc., a leading search and recommendation technology company, announced the acquisition of Adaptive Media, Inc. Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together.
buyer: Mimvi Inc. (OTCPK:ADTM:$4.82)
Headquartered in Sunnyvale, California, MIMVI, Inc. is a pure-play search and recommendation technology company. Its proprietary search and "intelligent" recommendation algorithms enable the discovery of Mobile Apps, Mobile Content and Mobile Products across multiple devices and platforms. "
target: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together.
price ($mm)[EV]
$2.51 [$2.42]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/3/2013 via Company Press Release

Mimvi Inc., acquired Adaptive Media, Inc.

synopsis: Mimvi, Inc., a leading search and recommendation technology company, announced the acquisition of Adaptive Media, Inc. Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together.
buyer: Mimvi Inc. (OTCPK:ADTM:$4.82)
Headquartered in Sunnyvale, California, MIMVI, Inc. is a pure-play search and recommendation technology company. Its proprietary search and "intelligent" recommendation algorithms enable the discovery of Mobile Apps, Mobile Content and Mobile Products across multiple devices and platforms. "
target: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together.
price ($mm)[EV]
$2.51 [$2.42]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/14/2021 via GlobeNewswire

Intema Solutions, will acquire Advertiise Technologies Inc.

synopsis: Intema Solutions Inc. is to acquire all of the issued and outstanding securities of Advertiise Technologies Inc., an advertising marketplace that connects buyers and sellers of new & unique advertising opportunities as well as existing traditional advertising inventory across all advertising mediums.
buyer: Intema Solutions (TSXV:ITM:$0.09)
Intema is a publicly traded holding company that specializes in holding technological businesses in various technology sectors. They offer services in predictive marketing, behavioral email campaigns and custom integrations all aimed at helping optimize all client's business needs. "
target: Advertiise Technologies Inc.
Advertiise is an advertising marketplace that connects buyers and sellers of new & unique advertising opportunities as well as existing traditional advertising inventory across all advertising mediums.
price ($mm)
$0.74
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/30/2021 via GlobeNewswire

Magnite, acquired SpotX, Inc.

synopsis: Magnite, the largest independent sell-side advertising platform, has completed its acquisition of SpotX from RTL Group. SpotX is one of the leading platforms shaping CTV and video advertising globally. SpotX enables media owners to monetize content across all screens and streams.
buyer: Magnite (RUBI:$468.41)
Magnite is the world’s largest independent sell-side advertising platform. Publishers use Magnite's technology to monetize content across all screens and formats—including desktop, mobile, audio and CTV. Magnite combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. "
target parent: Bertelsmann SE & Co. KGaA
target: SpotX, Inc.
SpotX is the leading video advertising platform shaping digital video and the future of TV globally. The company’s solutions enable media owners to monetize content across all screens and streams while providing advertisers with direct access to brand-safe, premium inventory.
price ($mm)
$1,169
rev ($mm)
$171
EBITDA ($mm)
$35
EV / rev
6.8x
EV / EBITDA
33.4x
announced 2/4/2019 via GlobeNewswire

Taptica, will acquire RhythmOne plc

synopsis: Taptica, a global leader in advertising technologies, announced the acquisition of RhythmOne, a tech-enabled digital media company that connects online audiences with brands through premium content across devices.
buyer: Taptica (AIM:TAP:$289.31)
Taptica is a publicly traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. "
target: RhythmOne plc (AIM:RTHM:$316.02)
RhythmOne is a tech-enabled digital media company that connects online audiences with brands through premium content across devices. Through its fully integrated programmatic platform, RhythmMax, the Company offers digital advertising inventory across owned, controlled and extended supply sources.
price ($mm)[EV]
$175 [$162]
rev ($mm)
$316
EBITDA ($mm)
$15
EV / rev
0.5x
EV / EBITDA
10.7x
closed 10/19/2016 via BNC Analysis

TrafficAvenue, acquired Cappture

synopsis: Based in Las Vegas and Montreal, TrafficAvenue has completed its acquisition of New York-based Cappture Demand Side Provider. Cappture offers white label ad servers and customized ad experiences in the U.S., Europe and Latin America markets.
buyer: TrafficAvenue
Traffic Avenue is a real time advertising trading platform using RTB (Real Time Bidding) standards. Advertisers and publishers can buy and sell traffic in an automated manner using accurate targeting rules. "
target: Cappture
Cappture is a demand side provider (DSP) that offers white label ad servers and customized ad experiences in the U.S., Europe and Latin America markets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/15/2016 via BNC Analysis

Oi Media, acquired AdClever Solutions Private Limited

synopsis: Within a short span of getting funded and the joining of Praphul Misra as the Managing Director, Oi media has made its first strategic move by acquiring AdClever; a Pune based Software Company in the OOH (Out of Home) media space.
buyer: Oi Media
Oi Media provides OOH (out of home) Media & Experiential Marketing Services. Oi Media is based in India. "
target: AdClever Solutions Private Limited
AdClever Solutions Pvt Ltd was the first online platform for buying Outdoor Space in Pune, India. AdClever makes the buying and selling process of Outdoor Ad space easy and efficient by solving the outdated, fragmented and the expensive process of outdoor advertising through its digital platform.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/6/2016 via BNC Analysis

Gravity4, acquired ad2one Australia and New Zealand

synopsis: Gravity4 has acquired ad2one Australia and ad2one New Zealand. The company is Australia and New Zealand's largest independent premium digital advertising sales house. As they move to an increasingly digital world, their mission is to generate maximum revenue for brands from all of their digital assets.
buyer: Gravity4
Gravity4 delivers a high frequency marketing cloud that dramatically boosts digital marketing ROI across web, mobile, video, and social channels. Automation, simplicity, and design are the fundamental ingredients behind all the applications and solutions in the Gravity4 Marketing Cloud. "
target: ad2one Australia and New Zealand
ad2one is Australia and New Zealand's largest independent premium digital advertising sales house. As they move to an increasingly digital world, their mission is to generate maximum revenue for brands from all of their digital assets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/18/2015 via PR Newswire

GroupM, acquired The Exchange Lab

synopsis: WPP's GroupM, the world's leading global media investment group, announces the addition of The Exchange Lab and its proprietary programmatic marketing technology, Proteus, to its portfolio by acquisition of the company. The Exchange Lab is powered by Proteus, a creative and innovative trading platform which is integrated into demand side platforms.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
target parent: BGF Fund
target: The Exchange Lab
The Exchange Lab is one company connected to the world's largest programmatic digital media marketplace. Their multi-platform solution unifies all of the top demand side platforms, marketing technologies and exchanges into a touch-point that drives the highest efficiency for advertisers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/18/2015 via PR Newswire

MediaMath, Inc., acquired Spree7

synopsis: MediaMath, creator of the TerminalOne Marketing Operating System for digital marketers, announced its acquisition of Spree7, a leading digital media consulting and programmatic implementation firm. The acquisition empowers MediaMath to drive programmatic media and data management solutions in Germany, Austria, and Switzerland.
buyer parent: Swisscom
buyer: MediaMath, Inc.
MediaMath is a global technology company that's leading the movement to revolutionize traditional marketing and drive transformative results for marketers through its TerminalOne Marketing Operating System(TM). "
target parent: Swisscom
target: Spree7
Spree7 is a leading digital consulting and programmatic implementation firm operating in Germany, Austria and Switzerland. A specialised team of advisers and analysts, along with tracking, data and interface experts, design, program and manage campaigns with levels of granularity.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/14/2015 via PR Newswire

Vize Capital, acquired Bevo Media

synopsis: Bevo Media, a popular tracking platform and ad exchange in the performance marketing industry, has been acquired by Silicon Valley-based private equity firm Vize Capital. Bevo Media was one of the first third party click-tracking platforms made specifically for performance marketers.
buyer: Vize Capital
Vize Capital (VC) is a global investment firm with multi-million dollars in assets under management. VC manages assets through a variety of investment funds exclusively focusing on Internet businesses worldwide. "
target: Bevo Media
The Bevo Media Exchange is the first real time bidding exchange to buy and sell affiliate traffic. Integrated with their popular campaign tracking platform and their newly launched ad buying platform, the Bevo Media Exchange is an easier, more transparent way of buying performance marketing media.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/6/2015 via BusinessWire

Tremor Video, acquired TVN

synopsis: Tremor Video, Inc., the premium video marketplace elevating brand advertising effectiveness across all screens, announced it has acquired Australian-based, TVN, a leading provider of programmatic video advertising solutions in the Asia-Pacific (APAC) region.
buyer: Tremor Video (TRMR:$166.76)
Tremor Video is a provider of in-stream video advertising solutions. The company leverages its decisioning engine, innovative video ad formats and publisher technology to deliver the campaign results and scale advertisers should expect from digital video. "
target: TVN
TVN believes in creating success for publishers by connecting buyers and sellers through technology. TVN has partnered with some of the largest broadcasters in Asia Pacific, and by working closely with the sell-side TVN can put together a good “go to market’ strategy that stimulates maximum demand.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/5/2015 via PR Newswire

comScore, Inc., acquired Proximic

synopsis: comScore, Inc. announced that it has acquired Proximic, a Menlo Park, CA-based analytics company that offers solutions focused on bringing transparency to digital advertising for both buyers and sellers.
buyer: comScore, Inc. (SCOR:$360.47)
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments. "
target: Proximic
Proximic offers several separate but complementary solutions for both ad buyers and sellers. Using Proximic's solutions, buyers can create customized targeting segments while sellers can normalize categorization and brand protection data across all of their web sites.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/15/2014 via BusinessWire

Yahoo! Inc., acquired BrightRoll Inc.

synopsis: Yahoo! Inc. and BrightRoll, Inc. announced it has acquired BrightRoll, a leading programmatic video advertising platform. BrightRoll is the industry’s leading programmatic video advertising platform for reaching audiences across desktop, mobile and connected TV.
buyer: Yahoo! Inc. (YHOO:$5,409.25)
Yahoo! Inc. is the premier digital media company, creating deeply personal digital experiences that keep more than half a billion people connected to what matters most to them, across devices and around the globe. "
target: BrightRoll Inc.
BrightRoll is the industry’s leading programmatic video advertising platform for reaching audiences across desktop, mobile and connected TV. The company powers digital video advertising for the world’s largest brands, including 87 of the top 100 US advertisers.
price ($mm)
$640
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/18/2014 via PR Newswire

Sharethrough, acquired VAN

synopsis: Sharethrough, the leading feed monetization software for content publishers, announced that is has acquired the UK-based content platform, VAN. Sharethrough's acquisition of VAN will enable Sharethrough to immediately onboard VAN's publisher and brand clients, including the UKTV, BBC, Car Throttle and Phillips.
buyer: Sharethrough
Sharethrough is a feed monetization software for content publishers. The company's flagship publisher product, Sharethrough for Publishers, powers publisher's complete feed monetization strategy, including directly sold campaigns and 3rd party content across their entire suite of properties. "
target: VAN
VAN is a social video platform, providing technology and services to help agencies and brands create shareable video. VAN’s 4 core services are: #KittenCamp, TubeRank, Creator Network and Viral Ad Network.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/31/2014 via BusinessWire

RTL Group, acquired SpotXchange

synopsis: RTL Group, the leading European entertainment network, has acquired a 65 percent majority stake in SpotXchange, the Denver-based video advertising monetization company. SpotXchange was the first online advertising marketplace with an exclusive focus on video.
buyer parent: Bertelsmann AG
buyer: RTL Group (ENXTBR:RTL:$7,121.24)
RTL Group is the leading European entertainment network, with interests in 53 television channels and 27 radio stations and content production throughout the world. RTL Group’s families of TV channels are either the number one or number two in eight European countries. "
target parent: Booyah Networks
target: SpotXchange
SpotXchange is the trusted video advertising platform offering premium publishers holistic yield management in order to maximize revenue for desktop, mobile and connected TV inventory while driving down operational costs. SpotXchange is headquartered north of Denver.
price ($mm)
$144*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/6/2013 via Market Wire

Centro, LLC, acquired SiteScout

synopsis: Centro, a provider of digital media software and services, announced the acquisition of SiteScout. SiteScout is a self-serve platform for buying banner ads on the web and on mobile devices. The company's easy-to-use platform, transparent reporting and real-time control deliver unparalleled performance for brands, marketers and agencies.
buyer: Centro, LLC
Centro provides the technology platform and services to ease the planning and buying of local online media for agencies throughout North America. Centro facilitates the buying and selling of online advertising among national, regional, and local agencies and thousands of local online publishers. "
target: SiteScout
SiteScout is the world's leading self-serve platform for buying banner ads on the web and on mobile devices. The company's easy-to-use platform, transparent reporting and real-time control deliver unparalleled performance for brands, marketers and agencies.
price ($mm)
$40
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/28/2015 via PE Hub

AppLift, acquired Bidstalk

synopsis: AppLift, a leading mobile app marketing platform, announced the acquisition of Bidstalk, a self-service, white label mobile DSP based in Singapore with an additional R&D center in Bangalore, India. Bidstalk’s proprietary programmatic offering enables marketers to buy RTB-traded mobile inventory on a self-serve basis.
buyer: AppLift
AppLift is a global comprehensive mobile app marketing platform that empowers mobile app publishers to acquire and re-engage quality users at scale. The platform resides on its proprietary LTV optimization technology, which enables ROI maximized user acquisition on a performance basis. "
target: Bidstalk
Founded in 2014, Bidstalk is a white label mobile advertising platform upon which ad agencies, advertisers, publishers and ad exchanges can build their mobile advertising business with absolutely zero investment on technology, to trade mobile ad inventory at scale.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/9/2012 via Market Wire

DataXu, Inc., acquired Mexad GmbH

synopsis: DataXu, provider of the industry's #1 ranked demand-side platform (DSP), announced that it has acquired the leading European DSP, Mexad. With access to over 20 billion Real Time Bidding ad impressions per day, Mexad purchases the relevant ad placements at the right time for the right user for its media-agency clients.
buyer: DataXu, Inc.
DataXu has developed the industry's only fully-integrated enterprise digital marketing management (DMM) platform - DX3. DX3 defines a new class of enterprise solutions that manage, optimize, and automate digital marketing initiatives to turn Big Data into profitable actions. "
target: Mexad GmbH
Mexad is the first and leading European Real Time Bidding (RTB) service provider. With access to over 20 billion RTB ad impressions per day, Mexad purchases the relevant ad placements at the right time for the right user for its media-agency clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/10/2014 via Market Wire

Adknowledge, Inc., acquired Giant Media

synopsis: Adknowledge, Inc., the largest privately owned online advertising marketplace, announced that it has acquired Giant Media, an industry-leading video ad platform. The purchase recognizes the explosive growth of video as an advertising vehicle that will enable advertisers and agencies to scale the viewership of their content.
buyer: Adknowledge, Inc.
Adknowledge is a leading online network that specializes in performance-based marketing solutions that help make the long tail web accessible to search engine advertisers. "
target: Giant Media
Giant Media is a video distribution company working with top agencies and brands to generate measureable viewer interest and engagement through its extensive targeting capabilities. The company achieves success for clients on all platforms through both paid and earned media placement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/18/2010 via BusinessWire

Specific Media, Inc., acquired Broadband Enterprises, Inc

synopsis: Specific Media, the world’s largest independent media platform, announced that it has acquired Broadband Enterprises (BBE), a premier online video provider. Founded in 2004, BBE is a video advertising company that helps brands to monetize, track and produce video across all digital platforms.
buyer parent: Enterprise Partners Venture Capital
buyer: Specific Media, Inc.
Specific Media is an independent media platform, solving the reach and data problems facing today's advertisers. Specific Media enables advertisers to target consumers based on demographics, behaviors, geographic locations and the contextual relevance of websites visited. "
target: Broadband Enterprises, Inc
Broadband Enterprises, Inc., has developed a complete video advertising solution used by major brand advertisers. The company has also developed the industry’s first ad-serving and tracking platform dedicated exclusively to video, VINDICO, which has logged more than 23 billion impressions to date.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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VAN

SpotXchange

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Bidstalk

Mexad GmbH

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Geography
Matching Companies
Ticker: RUBI
 
 
 
 
 
 
 
 
Magnite
Magnite
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$103.99
EBIT ($mm)
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569
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Ticker: AIM:DOTD
 
 
 
 
 
 
 
 
dotDigital Group PLC
dotDigital Group PLC
dotDigital Group Plc is a leading provider of email marketing and other SaaS related technology services to digital marketing professionals. Dedicated to helping clients grow their businesses online, they continually develop and expand their core product suite to add more value for marketers.
year
2017
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$42.30
EBITDA ($mm)
$11.31
EBIT ($mm)
$10.66
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238
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Ticker: AIM:TRMR
 
 
 
 
 
 
 
 
Tremor International Ltd
Tremor International Ltd
Tremor International is a global leader in advertising technologies with operations in more than 60 countries. Tremor International offers digital advertising solutions leveraging the latest video, native, and display technology to reach the most valuable users for every app, service, and brand.
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$290.01
EBITDA ($mm)
$92.63
EBIT ($mm)
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Net Income ($mm)
$65.12
Employees
564
  • drill down
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Ticker: CPSE:AGILC
 
 
 
 
 
 
 
 
Agillic
Agillic
Agillic is a Danish software company enabling marketers to maximise the use of data and translate it into relevant and personalised communication establishing strong relations between people and brands.
year
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$8.39
EBITDA ($mm)
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EBIT ($mm)
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Net Income ($mm)
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61
  • drill down
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Ticker: TTD
 
 
 
 
 
 
 
 
The Trade Desk, Inc.
The Trade Desk is a technology company that empowers buyers of advertising. Through its self-service, cloud-based platform, ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats, including display, video, audio, native and, social, on many devices.
year
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rev ($mm)
$251.52
EBITDA ($mm)
$64.25
EBIT ($mm)
$60.72
Net Income ($mm)
$37.68
Employees
467
  • drill down
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Ticker:
 
 
 
 
 
 
 
 
Outbrain Inc.
Outbrain Inc.
Outbrain is a leading recommendation platform for the open web. Their technology enables 10 billion daily recommendations to consumers across more than 7,000 online properties and connects advertisers to these audiences to grow their business.
year
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$971.40
EBITDA ($mm)
$51.78
EBIT ($mm)
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Net Income ($mm)
Employees
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Ticker: PUBM
 
 
 
 
 
 
 
 
PubMatic
PubMatic
PubMatic is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future.
year
2021
rev ($mm)
$713.00
EBITDA ($mm)
$74.46
EBIT ($mm)
$58.79
Net Income ($mm)
$56.60
Employees
713
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Ticker: TSXV:TLK
 
 
 
 
 
 
 
 
Frankly Media
Frankly Media
Frankly Media provides a complete suite of digital solutions for media companies to create, manage, distribute and monetize their content on all platforms maximizing audience engagement and revenue potential. The company is headquartered in New York with offices in Toronto and Atlanta.
year
2019
rev ($mm)
$19.79
EBITDA ($mm)
($2.54)
EBIT ($mm)
($3.35)
Net Income ($mm)
Employees
0
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Ticker: OM:CINT
 
 
 
 
 
 
 
 
Cint AB
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale.
year
2021
rev ($mm)
$145.77
EBITDA ($mm)
$15.47
EBIT ($mm)
$12.01
Net Income ($mm)
$10.09
Employees
299
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Ticker: AIM:TAP
 
 
 
 
 
 
 
 
Taptica
Taptica
Taptica is a publicly traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today.
year
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rev ($mm)
$289.31
EBITDA ($mm)
$38.16
EBIT ($mm)
$23.39
Net Income ($mm)
$15.85
Employees
122
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Ticker: STBV
 
 
 
 
 
 
 
 
Strategic Global Investments, Inc.
Strategic Global Investments, Inc.
Strategic Global Investments is a company engaged in providing its customers with various venues to reach their target audience with on demand programming or advertising through Wazillo.com and WazilloMedia.com.
year
2014
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
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Ticker: MEDL
 
 
 
 
 
 
 
 
MEDL Mobile Holdings Inc.
MEDL Mobile Holdings Inc.
MEDL Mobile Holdings Inc. is an American mobile application developer and mobile marketing firm based in Fountain Valley, California. The company designs, develops and markets mobile applications (apps) for iPhone/iPod Touch, iPad and Android.
year
2014
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$2.64
EBITDA ($mm)
($2.67)
EBIT ($mm)
($2.78)
Net Income ($mm)
Employees
27
  • drill down
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Ticker: IZEA
 
 
 
 
 
 
 
 
IZEA, Inc.
IZEA, Inc.
IZEA is the pioneer of Social Sponsorship. The company builds cloud-based marketplaces that connect Brands with Creators who blog, tweet, pin, and post on their behalf. Brands receive influential consumer content and engaging shareable stories that drive awareness.
year
2018
rev ($mm)
$20.60
EBITDA ($mm)
($5.01)
EBIT ($mm)
($5.93)
Net Income ($mm)
Employees
125
  • drill down
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Ticker: CSE: SPO
 
 
 
 
 
 
 
 
SponsorsOne Inc.
SponsorsOne Inc.
SponsorsOne is positioning itself to become the leader in the next evolution of digital marketing with the SponsorsCloud platform for social sponsorship and commerce. The SponsorsCloud enables one-to-one, authentic engagement between brands, influencers and their social networks.
year
2014
rev ($mm)
EBITDA ($mm)
($1.83)
EBIT ($mm)
($1.84)
Net Income ($mm)
Employees
  • drill down
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Ticker: SWX:THAG
 
 
 
 
 
 
 
 
Talenthouse
Talenthouse
Talenthouse AG is a technology platform company, working with the world's largest creative community of over 14m members, to produce the highest quality digital content for many of the largest companies globally, including Netflix and Snap.
year
2021
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
($0.20)
Net Income ($mm)
Employees
60
  • drill down
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Ticker: BIT:DIG
 
 
 
 
 
 
 
 
Digital360
Digital360 is the leading group in Italy in the B2B offering of editorial content, communication and marketing services, lead generation, events and webinars, advisory, advocacy and coaching, in the context of Digital Transformation and Entrepreneurial Innovation. They are based in Milano, Italy.
year
2022
rev ($mm)
$35.98
EBITDA ($mm)
$6.91
EBIT ($mm)
$3.63
Net Income ($mm)
Employees
0
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