Like Splitforce

closed 4/14/2015 via PR Newswire

Localytics, acquired Splitforce

synopsis: Localytics, the complete marketing and analytics platform for mobile and web apps, announced the acquisition of Splitforce, an automated optimization tool purpose-built for mobile apps. Over 250 mobile applications have used Splitforce to test and target different variations of app experiences.
buyer: Localytics
Smart marketing demands powerful analytics. Only Localytics brings app marketing and analytics together in one complete platform. Localytics helps companies such as ESPN, eBay, Fox, and the New York Times create personalized app experiences that drive higher engagement, loyalty and lifetime value. "
target: Splitforce
Splitforce is an automated optimization tool purpose-built for mobile apps. Over 250 mobile applications have used Splitforce to test and target different variations of app experiences and marketing messages and collect data on how each variation performs against the app's key metrics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/27/2019 via BusinessWire

Airship, acquired Apptimize

synopsis: Customer engagement company Airship has acquired Apptimize, the most adopted solution for testing and innovating user experiences across mobile apps and other digital channels. Apptimize is the industry’s most advanced solution for testing user experiences across multiple channels including mobile apps, websites and OTT.
buyer: Airship
Airship's Customer Engagement Platform gives brands user-level data, engagement channels, AI orchestration, and services they need to deliver push notifications, emails, SMS, in-app messages, mobile wallet cards, and more to customers at the right moment. "
target: Apptimize
Apptimize is an innovation engine that provides A/B testing and feature release management for native mobile, web, mobile web, hybrid mobile, OTT, and server. Industry leaders like HotelTonight, The Wall Street Journal, and Glassdoor have created amazing user experiences with Apptimize.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/8/2016 via Market Wire

Sauce Labs, acquired TestObject

synopsis: Sauce Labs, Inc. announced its acquisition of TestObject, a real device mobile app testing platform. The combined solution positions Sauce Labs as the only vendor providing automated testing coverage across desktops, emulators, simulators, and real devices for web applications and mobile, web, hybrid and native apps.
buyer: Sauce Labs
Sauce Labs provides the world's largest cloud-based platform for the automated testing of web and mobile applications. Its award-winning service eliminates the time and expense of maintaining an in-house testing infrastructure, freeing development teams to innovate and release better software. "
target: TestObject
TestObject GmbH provides TestObject, a cloud-based service for the automated testing of Android applications that enables users to upload applications and execute tests on various devices in the cloud.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/15/2015 via BNC Analysis

Amazon Web Services, Inc, acquired AppThwack

synopsis: Amazon has bought a Portland startup called AppThwack, whose technology helps app developers test their software on a range of mobile devices. It will join Amazon Web Services, the Seattle company's data hosting arm.
buyer parent: Amazon.com, Inc.
buyer: Amazon Web Services, Inc
Launched in 2006, Amazon Web Services (AWS) began exposing key infrastructure services to businesses in the form of web services -- now widely known as cloud computing. "
target: AppThwack
Appthwack develops an android application testing platform that enables users to test the applications on various real devices before going to the market. Its services include automation consulting and creation; self-hosted and private automation on real devices; and multi-device automation.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/28/2015 via BNC Analysis

Google Inc., acquired Pulse.io

synopsis: Google announced the acquisition of mobile app performance startup Pulse.io. Pulse.io’s product shows developers how they can speed up their apps. Pulse.io started with a vision for how to bring the world of performance monitoring into the mobile age and their tools have since helped developers ensure their users have a great mobile experience.
buyer: Google Inc. (GOOGL:$161,857.00)
Google's innovative search technologies connect millions of people with information every day. Google is a top web property in all major global markets. Google's targeted advertising program provides businesses with measurable results, while enhancing the overall web experience for users. "
target: Pulse.io
Pulse.io is an app performance startup. Pulse.io started with a vision for how to bring the world of performance monitoring into the mobile age and their tools have since helped developers ensure their users have a great mobile experience.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/17/2014 via BNC Analysis

CircleCI, acquired Distiller

synopsis: Continuous integration and continuous delivery startup CircleCI has acquired Distiller to add support for testing iOS and Android apps. Distiller automates the build, test and deploy pipeline for mobile applications.
buyer: CircleCI
CircleCI is an automated testing and continuous integration platform for web application developers. CircleCI was founded in 2011 with the mission of giving every developer state of the art automated testing and continuous integration tools. "
target: Distiller
Distiller is a company with the mission to build and deploy iOS apps faster. Distiller automates the build, test and deploy pipeline for mobile applications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/11/2014 via Company Press Release

Microsoft Corporation, acquired HockeyApp

synopsis: Microsoft, the worldwide leader in software, services and solutions that help people and businesses realize their full potential, has acquired HockeyApp, the platform to collect live crash reports, get feedback from users, distribute betas, recruit new testers, and analyze test coverage.
buyer: Microsoft Corporation (MSFT:$125,843.00)
Founded in 1975, Microsoft is the worldwide leader in software, services and solutions that help people and businesses realize their full potential. Microsoft develops, manufactures, licenses, and supports a range of software products and services for various computing devices worldwide. "
target: HockeyApp
HockeyApp is the platform to collect live crash reports, get feedback from your users, distribute your betas, recruit new testers, and analyze your test coverage. The world's best developers rely on HockeyApp to develop the best apps.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/7/2014 via BusinessWire

Docker, acquired Koality

synopsis: Docker, Inc., the company behind the Docker open platform for distributed applications, announced that it has acquired Koality, the developer of a highly regarded continuous integration solution. Koality’s software has been used extensively within the Docker community to significantly shrink continuous integration cycles.
buyer: Docker
Docker, Inc. is the commercial entity behind the open source Docker project, and is the chief sponsor of the Docker ecosystem. Docker is an open platform for developers and sysadmins to build, ship, and run distributed applications. "
target: Koality
Koality's mission is to unleash developers. Their deployed continuous integration software enables developers to spend more time coding and less time waiting by speeding up test suites and eliminating broken builds, all behind-the-firewall.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/25/2014 via BNC Analysis

Google Inc., acquired appurify

synopsis: Google announced that it has acquired Appurify, a startup that lets developers automate testing and optimization of their mobile apps and websites. Appurify will stay open as freemium cross-platform service but get a big boost in distribution as it becomes integrated into the Google developer tool stack.
buyer: Google Inc. (GOOGL:$161,857.00)
Google's innovative search technologies connect millions of people with information every day. Google is a top web property in all major global markets. Google's targeted advertising program provides businesses with measurable results, while enhancing the overall web experience for users. "
target: appurify
Appurify is pioneering on-device debugging, CI testing and performance optimization for mobile applications on real devices. Mobile development teams at some of the world's most prominent companies turn to Appurify's platform to improve the quality and optimize the performance of their applications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 9/16/2013 via BusinessWire

Splunk Inc., will acquire BugSense

synopsis: Splunk Inc. announced that it has entered into an agreement to acquire BugSense Inc., a leading analytics solution for machine data generated by mobile devices. The addition of BugSense will enhance the ability of Splunk customers to analyze machine data directly from mobile devices and correlate it with other machine-generated data.
buyer: Splunk Inc. (SPLK:$2,044.48)
Splunk is the leading provider of operational intelligence software used to monitor, report and analyze real-time machine data as well as terabytes of historical data–located on-premise or in the cloud. More than half of the Fortune 100 and more than 5,600 service providers use Splunk. "
target: BugSense
BugSense, Inc. provides a tool that collects and analyzes crash reports from mobile applications. It offers a real-time bug tracking service for mobile applications. It supports various mobile platforms, such as Android, WP7, HTML5, GAE, and iOS.
price ($mm)
$9.00
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 7/18/2013 via BNC Analysis

Facebook, will acquire Monoidics

synopsis: Social network Facebook has acquired certain assets of UK-based tech firm Monoidics that specialises in software quality verification. Monoidics’ team will relocate to Facebook’s London offices. The company’s technology will be used by Facebook in its mobile development process to scan for bugs.
buyer: Facebook (FB:$70,697.00)
Facebook is a social utility that helps people better understand the world around them. Facebook develops technologies that facilitate the spread of information through social networks allowing people to share information online the same way they do in the real world. "
target: Monoidics
Monoidics provides cutting-edge solutions for formal verification, memory safety analysis, termination analysis, and security of software. Monoidics solutions are on the forefront of research in automatic formal verification and analysis.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/30/2019 via BNC Analysis

SmartBear, Inc., acquired Bitbar

synopsis: SmartBear, the driver behind the industry’s best tools for ensuring quality software delivery, announced the acquisition of Bitbar, provider of the world’s most advanced mobile app test automation platform and device cloud.
buyer parent: Francisco Partners Management LLC
buyer: SmartBear, Inc.
SmartBear is the leader in software quality tools for teams. The company’s products help deliver the highest quality and best performing software possible. Their tools assist with API testing, UI testing, code review and performance monitoring across mobile, web and desktop applications. "
target: Bitbar
Bitbar is the most flexible cloud-based testing platform to automate continuous software delivery. Empowering DevOps teams of all sizes – including Mozilla, WeWork, Google, PayPal, Deutsche Telekom, Square, CBS Interactive, and TomTom.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/24/2016 via BNC Analysis

Smart Software Testing Solutions Inc., acquired pCloudy.com

synopsis: Smart Software Testing Solutions, an automated product testing solutions startup, has acquired the technology solutions of Bengaluru-based smart mobile testing platform pCloudy.
buyer: Smart Software Testing Solutions Inc.
Smart Software Testing Solutions is an automated product testing solutions startup. Their Smart software test platform help agile teams test applications faster than any traditional tool and release to market with more confidence. "
target: pCloudy.com
pCloudy provides an analytics-driven platform for manual and automated testing of apps on real devices, thereby providing a one-stop shop for all product testing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/21/2014 via BNC Analysis

Apple, Inc., acquired Burstly, Inc.

synopsis: Apple has acquired Silicon Beach company Burstly, a deal that could bolster both the iAd platform and the Xcode development suite. Santa Monica, Calif.-based Burstly provides "solutions for the app lifecycle," supporting developers with app testing platform TestFlight and in-app ad management tool SkyRocket.
buyer: Apple, Inc. (AAPL:$260,174.00)
Apple Inc. designs, manufactures and markets mobile communication and media devices, personal computers, and portable digital music players, and a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. "
target: Burstly, Inc.
Burstly offers a full suite of products to power the entire app lifecycle. Their TestFlight is the leading app beta-testing platform. Their FlightPath is an intuitive analytics solution for mobile app developers. Their SkyRocket is an app monetization solution to work with any ad partner.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/30/2019 via BNC Analysis

EPAM Systems, acquired test IO

synopsis: EPAM Systems has acquired 100% of the equity interests of test IO, a company that helps software teams ship high quality software faster. As a global leader in software crowdtesting, they enable fast moving software development teams with a platform for on-demand QA testing throughout the entire development cycle.
buyer: EPAM Systems (EPAM:$2,165.95)
EPAM Systems, Inc., a leading global product development and platform engineering services company, is focused on delivering results through best-in-class software engineering, combined with innovative strategy, consulting and design capabilities. "
target: test IO
Test IO helps software teams ship high quality software faster. As a global leader in software crowdtesting, they enable fast moving software development teams with a platform for on-demand QA testing throughout the entire development cycle.
price ($mm)
$17
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/10/2018 via PR Newswire

Perforce, will acquire Perfecto Mobile

synopsis: Perforce Software, a global provider of enterprise-grade DevOps-focused software solutions, backed by Clearlake Capital Group, L.P., announced it has reached a definitive agreement to acquire Perfecto Mobile, a market leader in cloud-based automated mobile and web application test software solutions.
buyer parent: Clearlake Capital Group, L.P.
buyer: Perforce
Perforce Software is a leading provider of enterprise scale software solutions to technology developers and development operations (“DevOps”) teams requiring productivity, visibility and scale during all phases of the development lifecycle. "
target: Perfecto Mobile
Perfecto is the leader in continuous testing and monitoring for dynamic DevOps environments. Their Continuous Quality Lab enables the acceleration of development, achieve continuous testing and monitoring, and drive fast feedback through actionable analytics for web, mobile, and IoT applications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/13/2017 via PR Newswire

Zephyr, Inc., purchased Capture for Jira from Atlassian Pty Ltd.

synopsis: Zephyr acquired Capture for Jira from Australia-based collaboration software provider Atlassian. Capture for Jira is a testing tool that allows software teams to collaborate with visual feedback. The tool allows users to capture screenshots within browsers, create annotations, and prioritize testing initiatives within the Jira platform.
buyer: Zephyr, Inc.
Zephyr is a leading provider of real-time enterprise quality management solutions, powering Agile and DevOps transformations for global customers. Product and IT teams of all sizes use Zephyr's products to manage all aspects of their testing lifecycle to release high quality software, faster. "
seller: Atlassian Pty Ltd. (TEAM:$1,210.13)
Based in Australia, Atlassian offers collaboration, development, and issue tracking software for teams. Their Capture for Jira app is a testing tool that allows software teams to collaborate with visual feedback. It allows users to prioritize testing initiatives within the Jira platform.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/23/2017 via BusinessWire

Gurock Software GmbH, will acquire Ranorex

synopsis: Idera announced an agreement to acquire Ranorex, a provider of cross-platform test automation for desktop, web and mobile software. Ranorex will become part of Idera's Test Management Tools business, which includes TestRail by Gurock. Based in Austria, Ranorex helps clients test applications from a user’s perspective, making it easier to find bugs.
buyer parent: TA Associates
buyer: Gurock Software GmbH
Based in Germany, Gurock builds popular software testing tools for QA and development teams. TestRail, their web-based test management tool, is the leading tool to help software teams improve their testing efforts. Their logging tool, SmartInspect, is used to debug and monitor applications. "
target: Ranorex
Based in Austria, Ranorex is dedicated to improving the quality of software applications. The company’s products, led by its flagship Ranorex software automation framework, allow testers and developers to test applications from a user’s perspective, making bugs easier to identify and eliminate.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/27/2017 via Market Wire

Tricentis GmbH, acquired Flood IO

synopsis: Tricentis, leader in Continuous Testing and software test automation, announced that they have acquired Flood IO, the industry's most flexible and scalable on-demand load testing solution.
buyer: Tricentis GmbH
Tricentis, the Continuous Testing Company, specializes in agile market leading software testing tools for enterprises. They help companies adopt DevOps and gain success by achieving automation rates of over 90%. "
target: Flood IO
Flood is a load testing platform that lets users run globally-distributed performance tests with their favorite open source tools, including JMeter, Gatling and Selenium. Flood provides a simple and affordable platform for scaling load tests on demand.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/18/2016 via BusinessWire

REAN Cloud LLC, acquired Opex Software LLP.

synopsis: REAN Cloud (“REAN”), an Amazon Web Services (“AWS”) Premier Consulting Partner in the AWS Partner Network (APN), has acquired Opex Software (“Opex”), a DevOps company focused on Dev and Test Automation to fortify REAN’s already strong suite of Infrastructure Automation capabilities.
buyer: REAN Cloud LLC
REAN Cloud, a Premier Consulting Partner in the Amazon Web Services (AWS) Partner Network (APN) and AWS Managed Services Partner, is a cloud-native firm with deep experience supporting enterprise IT infrastructures and implementing continuous integration, continuous delivery pipelines. "
target: Opex Software LLP.
Opex Software, based in Pune, India, is a young organization that caters to the niche market of DevOps and clean Cloud/Infra Solution integrations. DevOps implementations and Integrations in this area have proven to help companies achieve double-digit revenue growth.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/14/2015 via PR Newswire

Localytics, acquired Splitforce

synopsis: Localytics, the complete marketing and analytics platform for mobile and web apps, announced the acquisition of Splitforce, an automated optimization tool purpose-built for mobile apps. Over 250 mobile applications have used Splitforce to test and target different variations of app experiences.
buyer: Localytics
Smart marketing demands powerful analytics. Only Localytics brings app marketing and analytics together in one complete platform. Localytics helps companies such as ESPN, eBay, Fox, and the New York Times create personalized app experiences that drive higher engagement, loyalty and lifetime value. "
target: Splitforce
Splitforce is an automated optimization tool purpose-built for mobile apps. Over 250 mobile applications have used Splitforce to test and target different variations of app experiences and marketing messages and collect data on how each variation performs against the app's key metrics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/7/2020 via BusinessWire

Upland Software, acquired Localytics

synopsis: Upland Software, Inc., a leader in cloud-based enterprise work management software, has acquired Localytics, a leading provider of mobile app personalization and analytics solutions. Localytics give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts.
buyer: Upland Software (UPLD:$201.75)
Upland Software is a leader in cloud-based enterprise work management software. Upland provides seven enterprise cloud solution suites that enable users to win and engage customers, automate business operations, manage projects and IT costs, and share knowledge throughout the enterprise. "
target: Localytics
Localytics is a leading mobile engagement platform. They give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts. They use all the data surrounding users to deliver highly targeted and personalized engagement campaigns.
price ($mm)
$68
rev ($mm)
$20
EBITDA ($mm)
EV / rev
3.4x
EV / EBITDA
closed 3/8/2017 via PR Newswire

Localytics, acquired Tapglue

synopsis: Localytics, the leading mobile engagement platform, announced the acquisition of Berlin-based Tapglue, an API service to drive mobile user engagement through social features. The acquisition will further fuel Localytics' operations in Europe with a new office in Berlin, which will be led by the Tapglue team.
buyer: Localytics
Localytics is a leading mobile engagement platform. They give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts. They use all the data surrounding users to deliver highly targeted and personalized engagement campaigns. "
target: Tapglue
Tapglue is an API service to drive mobile user engagement through social features. Tapglue was founded to easily let developers add a social layer and other engagement features to their apps. The Tapglue platform is now completely open source and available for free to the mobile developer community.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/14/2015 via PR Newswire

Localytics, acquired Splitforce

synopsis: Localytics, the complete marketing and analytics platform for mobile and web apps, announced the acquisition of Splitforce, an automated optimization tool purpose-built for mobile apps. Over 250 mobile applications have used Splitforce to test and target different variations of app experiences.
buyer: Localytics
Smart marketing demands powerful analytics. Only Localytics brings app marketing and analytics together in one complete platform. Localytics helps companies such as ESPN, eBay, Fox, and the New York Times create personalized app experiences that drive higher engagement, loyalty and lifetime value. "
target: Splitforce
Splitforce is an automated optimization tool purpose-built for mobile apps. Over 250 mobile applications have used Splitforce to test and target different variations of app experiences and marketing messages and collect data on how each variation performs against the app's key metrics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/7/2020 via BusinessWire

Upland Software, acquired Localytics

synopsis: Upland Software, Inc., a leader in cloud-based enterprise work management software, has acquired Localytics, a leading provider of mobile app personalization and analytics solutions. Localytics give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts.
buyer: Upland Software (UPLD:$201.75)
Upland Software is a leader in cloud-based enterprise work management software. Upland provides seven enterprise cloud solution suites that enable users to win and engage customers, automate business operations, manage projects and IT costs, and share knowledge throughout the enterprise. "
target: Localytics
Localytics is a leading mobile engagement platform. They give companies the insights and tools they need to improve their mobile app acquisition, engagement and retention efforts. They use all the data surrounding users to deliver highly targeted and personalized engagement campaigns.
price ($mm)
$68
rev ($mm)
$20
EBITDA ($mm)
EV / rev
3.4x
EV / EBITDA
announced 6/12/2019 via BusinessWire

TapHeaven will be merged with Target Circle,

synopsis: Norway-based Target Circle, an ad technology company for the performance industry, and TapHeaven will merge to offer mobile marketers the first User Agent automation platform. TapHeaven provides user acquisition technology that enables marketers to manage data-driven insights, guidance, automation, control, and performance.
buyer: Target Circle
Target Circle is an ad technology company for the performance industry. Headquartered in Norway, Target Circle leads the field in delivering quality fraud-free ad traffic across its aggregated marketplace of more than 450 ad channels, eliminating wasted time and ad spend for their customers. "
target: TapHeaven
TapHeaven provides user acquisition technology that enables marketers to manage insights, guidance, automation, control, and performance. Its user acquisition platform, UA Command Center, helps customers grapple with wasted ad spend, heavy resource requirements, slow and manual execution, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/12/2018 via BNC Analysis

Branch Metrics, purchased Attribution Analytics Business from Tune, Inc.

synopsis: Branch, a leading cross-platform linking and attribution platform, has acquired TUNE's Attribution Analytics business. TUNE is a provider of SaaS solutions for mobile marketing. Their Attribution Analytics platform helps companies improve their user acquisition and retention across apps and web by providing the data they need to get ahead.
buyer: Branch Metrics
Branch is a leading cross-platform linking and attribution platform that unifies user experience and measurement across different devices, platforms, and channels. Branch powers deep links that point back to apps for shares, invites, referrals, and more. "
seller: Tune, Inc.
TUNE's Attribution Analytics platform helps companies improve their user acquisition and retention across apps and web by providing the data they need to get ahead. TUNE is a provider of enterprise SaaS solutions for mobile marketing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/11/2017 via BNC Analysis

The Weather Network, acquired Addictive Mobility

synopsis: Continuing its transformation to an Information Networks and Data Solutions business, Pelmorex Corp., operator of The Weather Network, MétéoMédia, Eltiempo.es and Clima brands, announced the acquisition of Addictive Mobility, Canada's largest mobile-first data management and media buying platform.
buyer: The Weather Network
Pelmorex Media Inc. blends science, technology and creativity to produce leading multi-platform weather and traveler information services. Flagship brands include The Weather Network and MétéoMédia, Canada's most popular weather and information websites and applications. "
target: Addictive Mobility
Addictive Mobility is a Canada-based mobile advertising technology company that works with many Fortune 500 brands. The company’s vision is to solve the marketing challenges of tomorrow’s CMOs by building the world’s most agile technology platform that is holistic, efficient, and transparent.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/27/2017 via PR Newswire

Apsalar Inc merged with Singular,

synopsis: Singular, the global leader in unified marketing analytics, announced the completion of its merger of Apsalar, a pioneer in mobile app attribution and audience management, into the Singular platform.
buyer: Singular
Singular enables data-oriented marketers to connect, measure, and optimize siloed marketing data, giving them the most vital insights they need to drive ROI. "
target: Apsalar Inc
Apsalar provides mobile measurement & user intelligence solutions for enterprise marketers, allowing them to effectively measure mobile marketing efforts and lifetime value.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/5/2014 via BNC Analysis

HasOffers, acquired MobileDevHQ

synopsis: Attribution analytics company Tune has acquired MobileDevHQ, which provides companies with analytics for their inbound app marketing. MobileDevHQ works as a Software-as-a-Service solution for mobile marketers, enabling them to measure app store visibility, search rankings and competitive intelligence.
buyer: HasOffers
HasOffers is an affiliate tracking software that allows online businesses to track and manage their own affiliate programs. In other words, its technology enables online businesses to pay affiliates/publishers for real sales, leads and/or any other user engagement. "
target: MobileDevHQ
MobileDevHQ provides companies with analytics for their inbound app marketing. It works as a Software-as-a-Service solution for mobile marketers, enabling them to measure app store visibility, search rankings and competitive intelligence.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/14/2018 via PR Newswire

Pareteum Corporation, will acquire iPass, Inc.

synopsis: Pareteum Corporation, a leading provider of mobile networking software and services, will acquire iPass, Inc., a leading provider of global mobile connectivity solutions. iPass's technology enables wireless users to automatically transition between Wi-Fi and cellular so they can stay connected to work and life.
buyer: Pareteum Corporation (TEUM:$32.44)
Pareteum Corporation is a leading provider of mobile networking software and services. Pareteum empowers Mobile Virtual Network Operators (MVNOs) and Mobile Network Operators (MNOs) by providing a patented cloud based mobile communications infrastructure, operating software and managed services. "
target: iPass, Inc. (IPAS:$44.48)
iPass is a leading provider of global mobile connectivity solutions. iPass's technology enables wireless users to automatically transition between Wi-Fi and cellular so they can stay connected to work and life. Their technology also lets businesses gather rich insights based on customer location.
price ($mm)[EV]
$22 [$24]
rev ($mm)
$44
EBITDA ($mm)
EV / rev
0.5x
EV / EBITDA
closed 7/31/2019 via BNC Analysis

T-Mobile USA, Inc., acquired PushSpring

synopsis: T-Mobile, a national provider of wireless voice, messaging, and data services capable of reaching over 293 million Americans where they live, work, and play, has acquired PushSpring, a company that makes mobile marketing easy, with self-service tools, actionable audience data, and integrations across the industry.
buyer parent: Deutsche Telekom
buyer: T-Mobile USA, Inc. (TMUS:$44,272.00)
T-Mobile USA is a national provider of wireless voice, messaging, and data services capable of reaching over 293 million Americans where they live, work, and play. Around the country, T-Mobile's Personal Coverage Check gives customers a clear picture of their local coverage. "
target: PushSpring
PushSpring makes mobile marketing easy, with self-service tools, actionable audience data, and integrations across the industry. PushSpring aggregates data about users and sorts them into audience profiles that publishers can target based on life stage, interests and the type of apps people use.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/17/2017 via BNC Analysis

Digital Virgo, acquired Addict Mobile

synopsis: Digital Virgo announced that it has acquired Addict Mobile, a company specialized in the acquisition of mobile traffic. Addict Mobile's flagship product is a platform dedicated to the optimization of advertising campaigns on mobile applications.
buyer: Digital Virgo
Founded in 1989, Digital Virgo provides a broad range of interactive mobile phone services, B2C for digital entertainment and B2B for internet audience monetization. With a global presence in 30 countries, Digital Virgo addresses a 1 billion users market. "
target: Addict Mobile
Addict Mobile is a research-driven startup dedicated to mobile advertising technologies and services. They are a small dedicated team based in Paris committed to bringing a revolution in mobile marketing worldwide through innovation and technology.
price ($mm)
rev ($mm)
$14
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 12/10/2015 via BNC Analysis

SimilarWeb, acquired Quettra

synopsis: Israeli web analytics and traffic measurement startup SimilarWeb announced that it has acquired Quettra, a provider of mobile analytics and measurement tools founded by Ankit Jain, the former head of search and discovery in the Google Play store. The whole Quettra team is joining SimilarWeb as part of the acquisition.
buyer: SimilarWeb
SimilarWeb is the global leader in Web Measurement & Online Competitive Intelligence. Using the largest international online panel, SimilarWeb provides website analytics tools which unlock the traffic statistics for any website. "
target: Quettra
Quettra is a mobile intelligence company focusing on personalizing mobile experiences and monetization by understanding users' interactions with their phone from a very deep operating system level view.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/15/2015 via BusinessWire

WPP Group, plc, acquired Medialets

synopsis: WPP, a leader in the application of technology to marketing, announces that it has acquired Medialets Inc., creator of technology that helps marketers manage and measure the complete return on investment of mobile ad campaigns.
buyer: WPP Group, plc (WPP:$20,357.68)
WPP is the world leader in marketing communications services. They are made up of leading companies in: Advertising; Media Investment Management; Data Investment Management; Public Relations & Public Affairs; Branding & Identity; Healthcare Communications; and more. "
target: Medialets
Medialets is the most advanced media measurement company in mobile advertising. Servo™, Medialets’ core product, is an ad server developed from the ground up for device-based campaigns, so the world’s top marketers can measure complete mobile ROI, tracking all conversions across all user sessions.
price ($mm)
$22
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/12/2014 via PR Newswire

HERE, will acquire Medio Systems, Inc.

synopsis: HERE, a leader in navigation, mapping and location experiences, announced plans to acquire Medio Systems Inc., a Seattle-based company that is a pioneer in the emerging field of real-time predictive analytics.
buyer parent: Nokia Corporation
buyer: HERE
HERE, a Nokia company, is a leader in mapping and location intelligence. They combine highly accurate and fresh maps with cloud technology to enable rich, real-time location experiences in a broad range of connected devices – from smartphones and tablets to wearables and vehicles. "
target: Medio Systems, Inc.
Medio is the world’s largest provider of predictive app analytics and the leader in optimizing the lifetime value of mobile customers. The company currently tracks and analyzes over one billion events every day.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/17/2018 via Market Watch

EQ Works, acquired Tapped Mobile

synopsis: EQ Works, North America's leader in Location Behaviour data and intelligence, is pleased to announce that it has completed the acquisition of Tapped Mobile, bringing together two of Canada's leaders in mobile data and location based marketing solutions. Tapped Mobile is a leading Canadian provider of mobile advertising technology solutions.
buyer: EQ Works (TSXV:EQ:$4.11)
EQ Works provides a smarter way to target customers and reach audiences. EQ’s user-friendly technical platform provides complete self-serve or managed service solutions for businesses and agencies, allowing them to track and optimize campaigns in real-time. "
target: Tapped Mobile
Tapped Mobile is a leading Canadian provider of mobile advertising technology solutions. The company offers Canadian brands a unique approach to mobile marketing by leveraging partnerships with the world's leading mobile ad technology companies.
price ($mm)
$0.54
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/29/2018 via PR Web

Maximeyes Group, acquired Bamba Group

synopsis: Maximeyes Group, a business incubator and investor in the UK, has acquired the Bamba data collection technology. Bamba, a boutique data collection agency, uses a proprietary technology that specializes in rapidly gathering cost-effective and high-quality consumer insights from emerging markets that can be otherwise challenging to reach.
buyer: Maximeyes Group
Maximeyes Group is a business incubator and investor in the UK. Maximeyes Group were founded in 2004 to create an environment where ambitious enterprises, high growth start up and talented individuals can achieve their business and career goals. "
target: Bamba Group
Bamba, a boutique data collection agency, uses a proprietary technology that specializes in rapidly gathering cost-effective and high-quality consumer insights from emerging markets that can be otherwise challenging to reach.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/18/2018 via PR Newswire

LINK Mobility AS, will acquire SeeMe

synopsis: LINK Mobility Group ASA ("LINK"), one of Europe’s leading providers of cloud based mobile messaging and mobile solutions services, will acquire SeeMe, a Hungarian mobile messaging company that provides web and application programming interface (API) based messaging services.
buyer: LINK Mobility AS (OB:LINK:$163.74)
LINK Mobility Group is one of Europe’s leading providers within mobile communications, specialized in mobile messaging services, mobile solutions and mobile data intelligence. The Group offers a wide range of scalable services and solutions across industries and sectors. "
target: SeeMe
SeeMe is a Hungarian mobile messaging company that provides web and application programming interface (API) based messaging services. SeeMe helps businesses increase their sales and build better relationships with their customers by enabling them to easily manage their SMS marketing campaigns.
price ($mm)
$2.46
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/4/2018 via BusinessWire

Mavenir, acquired Aquto

synopsis: Mavenir, the world leader in mobile messaging and RCS, announces it has acquired Aquto, the leader in mobile sponsored data and data rewards. Aquto offers a cloud-based sponsored data platform that uses data as a form of currency to improve engagement with marketers to fund sponsorship of mobile data.
buyer parent: Siris Capital Group
buyer: Mavenir (MESG:$292.74)
Mavenir is built to redefine mobile network economics for Communication Service Providers (CSPs). Their solutions pave the way to 5G with software-based, end-to-end, Cloud Native network solutions. Mavenir offers solutions to CSPs for revenue generation, cost reduction and revenue protection. "
target: Aquto
Aquto is a mobile sponsored data and data rewards company that offers a cloud-based sponsored data platform. They use data as a currency to improve engagement with marketers to fund sponsorship of mobile data. Aquto then enables marketers to improve engagement across any type of mobile campaign.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/6/2017 via PE Hub

Growth Catalyst Partners, PSP Capital Partners, acquired Beachfront Media

synopsis: Beachfront Media, the leading independent programmatic mobile video advertising platform, announced that Growth Catalyst Partners (GCP), a mid-market private equity firm, and PSP Capital, a private investment firm founded by Penny Pritzker, have acquired a majority stake in the mobile video monetization company.
buyer: PSP Capital Partners
buyer: Growth Catalyst Partners
Growth Catalyst Partners (GCP) is a mid-market private equity firm, and PSP Capital is a private investment firm founded by Penny Pritzker. "
target: Beachfront Media
Beachfront Media is a leading programmatic mobile video advertising company, meeting the video distribution and monetization needs of publishers and advertisers across screens. The company’s mobile-first platform enables great user experiences in today’s demanding mobile video environment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2017 via PR Newswire

Kochava, acquired MobileRQ

synopsis: Kochava, the industry leader providing holistic measurement solutions for connected devices, announced the acquisition of MobileRQ, a company that helps enterprise brands drive loyalty and revenue by creating relevant and engaging mobile experiences for their customers.
buyer: Kochava
Kochava provides holistic and unbiased app measurement for precise, real-time visualization of performance from ad impression through user lifetime value. They are based in Sandpoint, ID. "
target: MobileRQ
MobileRQ helps enterprise brands drive loyalty and revenue by creating relevant and engaging mobile experiences for their customers. They are based in Portland, OR.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/13/2017 via PR Newswire

Upland Software, acquired Waterfall International Inc.

synopsis: Upland Software, Inc., a leader in cloud-based Enterprise Work Management software, announced that it has acquired Waterfall International Inc., a leading provider of mobile marketing SaaS and solutions that allows brands to build their existing customer database and drive top-line revenue with targeted, relevant mobile content.
buyer parent: Austin Ventures, L.P.
buyer: Upland Software (UPLD:$201.75)
Upland Software is a leading provider of cloud-based Enterprise Work Management software. Their applications enables users to manage their projects, professional workforce and IT investments, automate document-intensive business processes and engage with their customers, prospects and community. "
target: Waterfall International Inc.
Waterfall is a leading provider of mobile marketing SaaS and solutions that allows brands to build their existing customer database and drive top-line revenue with targeted, relevant mobile content. Founded in 2005, Waterfall is headquartered in San Francisco with offices in Austin and Boston.
price ($mm)
$26
rev ($mm)
$9
EBITDA ($mm)
EV / rev
2.9x
EV / EBITDA
closed 2/22/2017 via BNC Analysis

S4M (Success for Mobile), acquired NetADge

synopsis: Mobile ad tech company S4M (Success for Mobile) has acquired Netadge, a mobile first demand side platform (DSP), to strengthen its ‘offerings in the programmatic industry’ and grow its research and development team to over 50 engineers.
buyer: S4M (Success for Mobile)
S4M (Success for Mobile) is an innovative mobile advertising company, and the only technology platform today with MRC (Media Rating Council) accreditations for post-ad measurements in mobile browsers and apps. "
target: NetADge
Netadge is a mobile first demand side platform (DSP), founded in France in 2003. NetADge allows its clients to build all kind of performing campaigns: branding, promotion, drive to install, drive to store, click to call… including rich media and video, as well as native ads formats.
price ($mm)
rev ($mm)
$4
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA

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Geography
Matching Companies
Ticker: AIM:APPS
 
 
 
 
 
 
 
 
AppScatter
AppScatter
Based in the UK, AppScatter is a B2B SaaS platform that distributes, manages and monitors mobile apps across multiple app stores worldwide. Its centralized distribution and management platform integrates with the world’s top app stores serving thousands of app developers.
year
2018
rev ($mm)
$2.57
EBITDA ($mm)
EBIT ($mm)
($9.69)
Net Income ($mm)
Employees
30
  • drill down
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Ticker:
 
 
 
 
 
 
 
 
Mobiquity Technologies
Mobiquity Technologies
Mobiquity Technologies, Inc., is a mobile first, next generation, Software-as-a-Service (SaaS) platform for data and advertising.
year
2018
rev ($mm)
$0.46
EBITDA ($mm)
($5.98)
EBIT ($mm)
($6.00)
Net Income ($mm)
Employees
10
  • drill down
  • watch
Ticker: NYSE:RAMP
 
 
 
 
 
 
 
 
LiveRamp
LiveRamp
LiveRamp provides the identity platform leveraged by brands and their partners to deliver innovative products and exceptional experiences. LiveRamp IdentityLink connects people, data, and devices across the digital and physical world.
year
2019
rev ($mm)
$285.62
EBITDA ($mm)
($154.53)
EBIT ($mm)
($176.11)
Net Income ($mm)
$1,028.55
Employees
950
  • drill down
  • watch
Ticker: MRIN
 
 
 
 
 
 
 
 
Marin Software
Marin Software
Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software Incorporated provides a leading cross-channel performance advertising cloud used by brands and agencies to measure, manage and optimize ad spend across the web and mobile devices.
year
2014
rev ($mm)
$99.35
EBITDA ($mm)
($26.83)
EBIT ($mm)
($33.63)
Net Income ($mm)
Employees
500
  • drill down
  • watch
Ticker: AIM:VNET
 
 
 
 
 
 
 
 
Vianet Group plc
Vianet Group plc
Vianet Group is a leading provider of actionable management information and business insight created through combining data from their smart Internet of Things ('IOT') solutions and external information sources.
year
2017
rev ($mm)
$18.85
EBITDA ($mm)
$3.66
EBIT ($mm)
$3.19
Net Income ($mm)
$1.49
Employees
159
  • drill down
  • watch
Ticker: AIM:GBO
 
 
 
 
 
 
 
 
Globo Plc
The Globo Group has established itself as one of the market leaders in the Greek ICT market. It provides e-business and telecom software products and related services to the private and governmental sectors in Greece as well as developing and operating broadband wired and wireless networks.
year
2013
rev ($mm)
$97.49
EBITDA ($mm)
$43.39
EBIT ($mm)
$35.60
Net Income ($mm)
$34.53
Employees
165
  • drill down
  • watch
Ticker: LLNW
 
 
 
 
 
 
 
 
Limelight Networks
Limelight Networks
Limelight Networks, Inc. provides solutions that enable business and technology decision makers to profit from the shift of content and advertising to the online world, the explosive growth of mobile and connected devices, and the migration of IT applications and services into the cloud.
year
2013
rev ($mm)
$177.70
EBITDA ($mm)
($9.67)
EBIT ($mm)
($40.60)
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: BIT:AXEL
 
 
 
 
 
 
 
 
axélero S.p.A.
axélero S.p.A.
axélero provides effective and innovative digital advertising and digital marketing solutions, tailor-made for small, medium and large enterprises and national and local institutions to gain greater visibility, useful contacts and concrete business results.
year
2016
rev ($mm)
$51.93
EBITDA ($mm)
$4.31
EBIT ($mm)
$3.12
Net Income ($mm)
$1.49
Employees
21
  • drill down
  • watch
Ticker: OB:CXENSE
 
 
 
 
 
 
 
 
Cxense
Cxense
Cxense helps businesses succeed in a digital world. Using audience data and advanced real-time analytics, Cxense creates hyper-relevant content recommendations, targeted advertising and predictive search that help increase digital revenue for publishers and e-commerce businesses.
year
2019
rev ($mm)
$19.56
EBITDA ($mm)
($6.29)
EBIT ($mm)
($7.28)
Net Income ($mm)
Employees
104
  • drill down
  • watch
Ticker: TSXV:EQ
 
 
 
 
 
 
 
 
EQ Works
EQ Works
EQ Works provides a smarter way to target customers and reach audiences. EQ’s user-friendly technical platform provides complete self-serve or managed service solutions for businesses and agencies, allowing them to track and optimize campaigns in real-time.
year
2018
rev ($mm)
$4.11
EBITDA ($mm)
($0.68)
EBIT ($mm)
($0.71)
Net Income ($mm)
Employees
20
  • drill down
  • watch
Ticker: ADAT
 
 
 
 
 
 
 
 
AuthentiDate Holding Corp
AuthentiDate Holding Corp
Authentidate® is a worldwide provider of secure workflow management software and web-based services. The company's automated and trusted workflow solutions enable enterprises and office professionals to employ rules-based electronic forms and web and fax based communication capabilities.
year
2011
rev ($mm)
$2.80
EBITDA ($mm)
($16.56)
EBIT ($mm)
($18.07)
Net Income ($mm)
Employees
37
  • drill down
  • watch
Ticker: AIM:INTQ
 
 
 
 
 
 
 
 
InternetQ PLC
InternetQ PLC
InternetQ is one of the world's most successful Mobile, Social & APP-based service providers. Their disruptive mobile marketing, rich media and advertising platforms enable clients to profitably engage with the emerging social entertainment ecosystem.
year
2013
rev ($mm)
$151.44
EBITDA ($mm)
$14.25
EBIT ($mm)
$12.92
Net Income ($mm)
$11.84
Employees
155
  • drill down
  • watch
Ticker: SITO
 
 
 
 
 
 
 
 
SITO Mobile Ltd.
SITO Mobile Ltd.
SITO Mobile Ltd. is a mobile location-based advertising platform serving businesses, advertisers and brands. Their solution allows marketers to create content targeted to key audiences, based on location, interests, behaviors and loyalty.
year
2019
rev ($mm)
$42.50
EBITDA ($mm)
($12.03)
EBIT ($mm)
($12.64)
Net Income ($mm)
Employees
65
  • drill down
  • watch
Ticker: ICMC
 
 
 
 
 
 
 
 
Intelligent Communication Enterprise Corporation
Intelligent Communication Enterprise Corporation
Intelligent Communication Enterprise (ICE) Corporation offers a range of innovative enterprise and consumer solutions over the mobile phone. ICE Corp. owns and operates the ICEsync platform, which currently hosts Modizo.com, the celebrity video blog and the related applications for mobile devices.
year
2009
rev ($mm)
$9.66
EBITDA ($mm)
($3.45)
EBIT ($mm)
($3.45)
Net Income ($mm)
Employees
28
  • drill down
  • watch
Ticker: NEOM
 
 
 
 
 
 
 
 
NeoMedia Technologies, Inc.
NeoMedia Technologies, Inc.
NeoMedia Technologies, Inc., is an innovator and international leader in print-to-Internet and other technologies which make information faster and easier to access, with expertise in homeland security and e-authentication applications.
year
2011
rev ($mm)
$2.27
EBITDA ($mm)
($4.34)
EBIT ($mm)
($5.31)
Net Income ($mm)
Employees
27
  • drill down
  • watch