Like Forbes Consulting Group

announced 4/15/2015 via Company Press Release

Copernicus Marketing Consulting, will acquire Forbes Consulting Group

synopsis: Dentsu Inc. announced that its global business headquarters Dentsu Aegis Network Ltd. has reached an agreement to acquire Forbes Consulting Group and have it become part of Copernicus Marketing Consulting post acquisition. Founded in 1985, Forbes Consulting Group specializes in both quantitative and qualitative research and analysis.
buyer parent: Dentsu Inc.
buyer: Copernicus Marketing Consulting
Copernicus Marketing Consulting is a research-and-data-driven marketing consulting firm in the business of transforming companies. They use front-line experience, insights, and advanced analytics to help B2B and B2C companies develop, plan, and implement strategies that change brand trajectories. "
target: Forbes Consulting Group
The Forbes Consulting Group is a strategic and innovative market research company providing global clients with deeper levels of insight about emotions and motivations - and helping them gain strategic market advantage on the strength of these insights.
price ($mm)
rev ($mm)
$8
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 2/10/2021 via BNC Analysis

Astound Commerce, acquired Market Force Information, Inc.

synopsis: Independent digital commerce specialist Astound Commerce has acquired MarketForce, a business unit within Digital River and leading innovator in digital performance marketing services.
buyer: Astound Commerce
Astound Commerce is an award-winning global digital commerce provider. They combine strategy, technology and interactive marketing services for many of the world's favorite brands and retailers. They can power every aspect of online business, and integrate across all marketing channels. "
target parent: Digital River, Inc.
target: Market Force Information, Inc.
Market Force Information, Inc. is the leading global customer intelligence solutions company for multi-location businesses including major retailers, restaurants, grocery and convenience stores, financial institutions, entertainment studios and consumer packaged goods companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 8/11/2020 via Company Press Release

BresMed Health Solutions Ltd, acquired Cello Health plc

synopsis: Arsenal Capital Partners, a specialized private equity firm investing in healthcare and industrials companies, has acquired Cello Health plc, the global healthcare-focused advisory firm. Cello Health’s capabilities and culture are highly complementary with those of BresMed, a leader in health economic research acquired by Arsenal.
buyer parent: Arsenal Capital Partners
buyer: BresMed Health Solutions Ltd
BresMed is a health economic and outcomes research consultancy that provides health economic solutions to the global pharmaceutical industry. Established in 2006, BresMed has more than 150 staff across offices in the U.K., Ireland, the Netherlands, the U.S., and India. "
target: Cello Health plc (CLLL:$204.91)
Cello Health is a global healthcare-focused advisory firm comprised of a set of leading scientific, commercial advisory and digital delivery capabilities. Cello Health enables clients to commercialise, differentiate their assets, and drive brand success.
price ($mm)
$237
rev ($mm)
$218
EBITDA ($mm)
$14
EV / rev
1.1x
EV / EBITDA
17.2x
closed 3/31/2020 via BusinessWire

Evaluate Ltd., acquired Black Swan Analysis

synopsis: Evaluate, a company that provides trusted commercial intelligence for the pharmaceutical industry, has acquired Black Swan Analysis, a unique analysis practice that provides a turnkey solution to companies that may be resource restricted with limited capacity to provide a robust valuation for their healthcare products.
buyer: Evaluate Ltd.
Evaluate provides trusted commercial intelligence for the pharmaceutical industry. They help their clients to refine and transform their understanding of the past, present and future of the global pharmaceutical market to drive better decisions. "
target: Black Swan Analysis
Based in the UK, Black Swan Analysis is a unique analysis practice that provides a turnkey solution to companies that may be resource restricted with limited capacity to provide a robust valuation for their healthcare products.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 2/4/2020 via Company Press Release

Ipsos S.A, purchased Mystery Shopping Business from MaritzCX

synopsis: Ipsos is pleased to announce the acquisition of the Mystery Shopping business of the Maritz group, one of the largest mystery shopping service providers in North America. Staffed by over 150 employees, Maritz’s Mystery Shopping business has been operating for over 35 years, mostly in North America.
buyer: Ipsos S.A (ENXTPA:IPS:$2,188.97)
Headquartered in France, Ipsos is the third largest market research company in the world, present in 90 markets and employing more than 18,000 people. Their 75 business solutions are based on primary data coming from our surveys, social media monitoring, and qualitative or observational techniques. "
seller: MaritzCX
The acquisition includes the Mystery Shopping business of the Maritz group, one of the largest mystery shopping service providers in North America. Staffed by over 150 employees, Maritz’s Mystery Shopping business has been operating for over 35 years, mostly in North America.
price ($mm)
rev ($mm)
$15
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 8/14/2019 via BusinessWire

SARORAS Private Capital, acquired InCrowd

synopsis: SARORAS Private Capital, a private equity investment firm focused on the technology-enabled services industry, has made a majority investment in InCrowd, pioneer of real-time data market insights in the life sciences industry.
buyer: SARORAS Private Capital
SARORAS Private Capital provides equity capital to growing companies in the technology-enabled services industry. SARORAS aspires to build industry-leading companies supporting innovative and entrepreneurial management teams to generate long-term, sustainable growth. "
target: InCrowd
InCrowd is the pioneer of the real-time, mobile first, MicroSurvey solution, delivering the top global 100 life science firms agile, primary market research. InCrowd accelerates market research and time-to-respond to insights to ensure effective brand management and strong brand health.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/16/2019 via BNC Analysis

Dentsu Aegis Network Ltd., acquired Ugam

synopsis: London-based Dentsu Aegis Network Ltd has acquired a majority stake in India-based Ugam Interactive Solutions Pvt. Ltd, a leading next generation data and analytics company. They work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making.
buyer parent: Dentsu Inc.
buyer: Dentsu Aegis Network Ltd.
Dentsu Aegis Network is made up of ten global network brands and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. "
target: Ugam
Ugam is a leading next generation data and analytics company. They work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/8/2019 via Company Press Release

TABS Analytics, acquired Decision Insight

synopsis: TABS Analytics, a technology-enabled analytics firm servicing the consumer products industry, announced that it acquired Decision Insight, a global shopper marketing research and analytics firm with expertise in both brick-and-mortar and online shopping environments.
buyer: TABS Analytics
TABS Analytics is a technology-enabled analytics firm servicing the consumer products industry. They are the leading outsourced sales and marketing analytics firm in the CPG industry. TABS provide clients with workable solutions, expert guidance, and a positive ROI with their services. "
target: Decision Insight
Decision Insight is a leading shopper insights and retail strategy firm that uncovers shopper behaviors and motivations. Utilizing ShopperIQ® and Digital.IQ™, proprietary virtual platforms for brick & mortar and eCommerce, they deliver effective strategies.
price ($mm)
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announced 11/16/2018 via Company Press Release

Vestar Capital Partners, will acquire Information Resources, Inc.

synopsis: Vestar Capital Partners, a private equity firm, will lead a new investment in Information Resources, Inc., a leading provider of big data, predictive analytics and forward-looking insights. Jeffrey Ansell, a Vestar Senior Advisor, will serve as Chairman of IRI. New Mountain and other existing investors are retaining a meaningful investment in IRI.
buyer: Vestar Capital Partners
Vestar Capital Partners (VCP) is a private equity firm specializing in management buyouts and growth capital investments. VCP collaborates with management teams and private owners to build long- term enterprise value, with a focus on Consumer, Healthcare, and Business Services & Industrial Products."
target parent: New Mountain Capital, LLC
target: Information Resources, Inc.
Information Resources, Inc. is a leading provider of big data, predictive analytics and forward-looking insights that help CPG companies, OTC health care organizations, retailers, financial services and media companies grow their businesses.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/17/2018 via GlobeNewswire

Ipsos S.A, purchased Mystery Shopping Assets from Market Pulse

synopsis: Ipsos has acquired the mystery shopping staff, shoppers, and clients of Market Pulse International. Since 1989, Market Pulse has helped brands understand their business from their customers point of view, and supported clients to improve customer satisfaction, loyalty and growth. They are based in New Zealand.
buyer: Ipsos S.A (ENXTPA:IPS:$2,188.97)
Headquartered in France, Ipsos is an independent market research companies managed by research professionals. Ipsos researchers assess market potential and trends, develop brands, help clients build long-term relationships with customers, test advertising, and study audience responses. "
seller: Market Pulse
The acquisition includes the the mystery shopping staff, shoppers, and clients of Market Pulse. Market Pulse helps brands understand their business from their customers point of view, and supports clients to improve customer satisfaction, loyalty and growth. They are based in New Zealand.
price ($mm)
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closed 7/4/2018 via Company Press Release

Ashfield Commercial & Medical Services, acquired SmartAnalyst, Inc.

synopsis: UDG Healthcare plc, a leading international healthcare services provider, is pleased to announce the acquisition of SmartAnalyst, a New York-based strategic commercialisation consulting and analytics business. The business will become part of Ashfield Communications.
buyer parent: UDG Healthcare plc
buyer: Ashfield Commercial & Medical Services
Ashfield is a global leader in commercialisation services for the pharmaceutical and healthcare industry. They provide field and contact centre sales teams, healthcare communications, patient support, audit, advisory, medical information and event management services. "
target: SmartAnalyst, Inc.
SmartAnalyst is a US-based strategic consulting and analytics business focused on the pharmaceutical and biotech sector. SmartAnalyst provides strategic consulting services to pharmaceutical and biotech companies to support disease, asset, and portfolio level decisions.
price ($mm)[EV]
$18 [$12]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/16/2017 via GlobeNewswire

Inmar Inc., acquired reach | influence

synopsis: Inmar announced that it has acquired Detroit, Michigan-based reach | influence, a marketing analytics company focused on powering the shopper experience to leverage retail shopper data to increase sales. reach | influence helps independent retailers, wholesalers and product manufacturers to measure marketing efficacy and engage their shoppers.
buyer parent: OMERS Private Equity
buyer: Inmar Inc.
Inmar applies technology and data science to improve outcomes for consumers and those who serve them. They have unmatched access to billions of consumer and business transactions in real time. Their analytics, platforms and services enable engagement with shoppers and patients, and optimize results."
target: reach | influence
reach | influence is a retail marketing firm focused on powering the shopper experience with the goal of leveraging shopper data to increase sales through a combination of marketing and merchandising programs. They provide insight to independent retailers, wholesalers and product manufacturers.
price ($mm)
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closed 9/25/2017 via PR Newswire

Marketing Management, Inc., acquired Aisle 9 Retail, Inc.

synopsis: Aisle 9 Retail, Inc., a sales and marketing agency for emerging consumer package goods (CPG) in the grocery retail channel, announces the sale of its assets to Marketing Management, Inc. Aisle 9 specializes in helping brand owners prepare and sell emerging CPG brands into the complicated world of the grocery channel.
buyer: Marketing Management, Inc.
MMI is a Trusted Resource for Success. MMI is a comprehensive provider of brokerage services to the CPG and retail trade. These services include sales management, store-level retail merchandising, brand development, media advertising and social media solutions for its retail and CPG customers. "
target: Aisle 9 Retail, Inc.
Aisle 9 specializes in helping brand owners prepare and sell emerging CPG brands into the complicated world of the grocery channel. Aisle 9 provides emerging CPG clients critical bandwidth needed to expand their product sales into key retailers and distributors.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 8/16/2017 via PR Web

Jancyn, acquired Customer Perspectives

synopsis: Jancyn Evaluation Shops, a mystery shopping company, is pleased to announce their acquisition of New Hampshire based Customer Perspectives, a 30-year leader in the mystery shopping marketplace. Customer Perspectives helps businesses increase their profits by retaining customers and attracting new ones.
buyer: Jancyn
Since 1980, Jancyn has provided best practices in mystery shopping for customer satisfaction and employee performance feedback programs. They develop data based mystery shops that are used to help their clients optimize resources, motivate employees and improve revenue. "
target: Customer Perspectives
Customer Perspectives is a 30-year leader in the mystery shopping marketplace. Customer Perspectives helps businesses increase their profits by retaining customers and attracting new ones.
price ($mm)
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closed 11/2/2016 via Company Press Release

KLH Capital, acquired Q Research Solutions, Inc.

synopsis: KLH Capital is pleased to announce it has partnered with the management team of Q Research Solutions, Inc. to complete a management buyout. Q Research Solutions is a leading provider of sensory and consumer product research for Fortune 500 and other blue-chip customers in the food and beverage, health and beauty, and fragrance industries.
buyer: KLH Capital
KLH Capital is a fully capitalized SBIC private equity fund managing $320 million across three funds. They make majority and minority equity investments in value added distribution, specialty service and niche manufacturing companies based in the U.S. with at least $10 million of revenue. "
target: Q Research Solutions, Inc.
Based in Old Bridge, New Jersey, Q Research Solutions is a leading provider of sensory and consumer product research for Fortune 500 and other blue-chip customers in the food and beverage, health and beauty, and fragrance industries.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/22/2016 via BusinessWire

StellaService Inc., acquired ICC/Decision Services

synopsis: StellaService, the leader in helping companies grow through better customer service, announced the acquisition of ICC/Decision Services, a leader in successful in-store customer experience management programs including mystery shopping, customer intercepts and customer satisfaction surveys. This extends StellaService into in-store environments.
buyer: StellaService Inc.
StellaService helps companies grow through better service across their stores, contact centers and ecommerce fulfillment. Through a combination of software and proprietary data and insights, StellaService helps companies improve their operational and front-line team performance. "
target: ICC/Decision Services
ICC/Decision Services offers more than 37 years of hands-on experience designing and executing highly successful in-store customer experience management programs, including mystery shopping, customer intercepts and customer satisfaction surveys.
price ($mm)
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announced 2/11/2016 via BNC Analysis

The Nielsen Company, Inc., will acquire Nielsen Catalina Solutions

synopsis: Nielsen is increasing its ownership stake in Nielsen Catalina Solutions (NCS) – its joint venture with shopper marketing company Catalina – from 50% to a majority 63.5%. Nielsen Catalina connects TV viewing and digital ad exposure to in-store buying, which Nielsen claims perfectly aligned with its business strategy.
buyer: The Nielsen Company, Inc. (NLSN:$6,311.00)
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers Watch and Buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed. "
target parent: Berkshire Partners LLC
target: Nielsen Catalina Solutions
Nielsen Catalina Solutions helps marketers and media companies measure and improve advertising performance by accurately linking what consumers watch, see, or hear with what they buy. They are able to target and measure advertising based on what matters most for CPG companies: actual offline sales.
price ($mm)
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EV / EBITDA
closed 1/6/2016 via Company Press Release

In Vivo BVA merged with Perception Research Services,

synopsis: Perception Research Services and IN VIVO BVA announced the merger of their companies. This merger unites the world’s two leading research agencies focused on packaging, shopper marketing and new product innovation. The new company PRS IN VIVO will help FMCG marketers succeed at both the purchase and the product usage experience.
buyer: Perception Research Services
Perception Research Services specializes in consumer research to help marketers connect with shoppers and close sales. Their custom studies guide, assess and improve packaging and shopper marketing efforts, including qualitative research, on-shelf assessments, in-store, online and in-home studies. "
target parent: Montefiore Investment
target: In Vivo BVA
In Vivo BVA is one of Europe's leading tailor-made consumer goods research companies. In Vivo BVA boasts unrivalled expertise in consumer goods research and marketing thanks to precise and unique methodologies that provide results capable of predicting the future behavior of consumers and shoppers.
price ($mm)
rev ($mm)
$90
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 1/26/2016 via PR Newswire

Tyco International plc, acquired ShopperTrak

synopsis: Tyco International plc, the world's largest pure-play fire protection and security company, announced that it has completed its acquisition of ShopperTrak, a leading global provider of retail consumer behavior insights and location-based analytics. ShopperTrak's solutions enable retailers to improve sales and operational effectiveness.
buyer: Tyco International plc (TYC:$9,701.00)
Tyco is the world's largest pure-play fire protection and security company. Tyco provides more than three million customers around the globe with the latest fire protection and security products and services. "
target: ShopperTrak
ShopperTrak provides shopper-traffic counting technology and data analysis to the most respected names in retail. ShopperTrak is an integral business partner and trusted advisor to the industry, bringing innovative technology and business expertise to organizations throughout the world.
price ($mm)
$175
rev ($mm)
$75
EBITDA ($mm)
EV / rev
2.3x
EV / EBITDA
closed 8/12/2015 via BNC Analysis

MarketCast, acquired Insight Strategy Group

synopsis: MarketCast, a leading provider of marketing research services serving the global entertainment industry, has acquired Insight Strategy Group, a research and strategy agency based in New York City. Insight works mostly in TV and offers segmentation and targeting strategy, product innovation and testing and customer experience strategy.
buyer parent: The RLJ Companies
buyer: MarketCast
MarketCast is a leading provider of marketing research services serving the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the spectrum of entertainment companies in the development and execution of their marketing strategies. "
target: Insight Strategy Group
Insight Strategy Group is a research and strategy firm that inspires its clients to build innovative and impactful experiences for their consumers.
price ($mm)
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announced 4/15/2015 via Company Press Release

Copernicus Marketing Consulting, will acquire Forbes Consulting Group

synopsis: Dentsu Inc. announced that its global business headquarters Dentsu Aegis Network Ltd. has reached an agreement to acquire Forbes Consulting Group and have it become part of Copernicus Marketing Consulting post acquisition. Founded in 1985, Forbes Consulting Group specializes in both quantitative and qualitative research and analysis.
buyer parent: Dentsu Inc.
buyer: Copernicus Marketing Consulting
Copernicus Marketing Consulting is a research-and-data-driven marketing consulting firm in the business of transforming companies. They use front-line experience, insights, and advanced analytics to help B2B and B2C companies develop, plan, and implement strategies that change brand trajectories. "
target: Forbes Consulting Group
The Forbes Consulting Group is a strategic and innovative market research company providing global clients with deeper levels of insight about emotions and motivations - and helping them gain strategic market advantage on the strength of these insights.
price ($mm)
rev ($mm)
$8
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 4/15/2015 via Company Press Release

Copernicus Marketing Consulting, will acquire Forbes Consulting Group

synopsis: Dentsu Inc. announced that its global business headquarters Dentsu Aegis Network Ltd. has reached an agreement to acquire Forbes Consulting Group and have it become part of Copernicus Marketing Consulting post acquisition. Founded in 1985, Forbes Consulting Group specializes in both quantitative and qualitative research and analysis.
buyer parent: Dentsu Inc.
buyer: Copernicus Marketing Consulting
Copernicus Marketing Consulting is a research-and-data-driven marketing consulting firm in the business of transforming companies. They use front-line experience, insights, and advanced analytics to help B2B and B2C companies develop, plan, and implement strategies that change brand trajectories. "
target: Forbes Consulting Group
The Forbes Consulting Group is a strategic and innovative market research company providing global clients with deeper levels of insight about emotions and motivations - and helping them gain strategic market advantage on the strength of these insights.
price ($mm)
rev ($mm)
$8
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 6/16/2021 via Company Press Release

Sermo, acquired Minter Group

synopsis: Sermo, the world’s leading healthcare provider insights company and the first social media platform for physicians, announced its acquisition of Australia-based market research leader, Minter Group. Since 2003 Minter has built a variety of research panels across various industries including IT, consumer and healthcare.
buyer: Sermo
Sermo is the world’s leading healthcare provider insights company and the first social media platform for physicians. They offer a unique physician-first online community that allows clinicians to communicate about issues that are important to them and their patients. "
target: Minter Group
Minter Group is an Australia-based market research leader. Since 2003 Minter has built a variety of research panels across various industries including IT, consumer and healthcare.
price ($mm)
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closed 3/30/2021 via Company Press Release

Schlesinger Group, acquired Addison Research

synopsis: Schlesinger Group, a leading data collection company, has acquired Addison Research, a rapidly growing fieldwork, and research services provider headquartered in Toronto, Canada. The combined qualitative and quantitative capabilities unlock substantial additional value for both Addison and Schlesinger clients.
buyer parent: Gauge Capital
buyer: Schlesinger Group
Schlesinger Group is a leading data collection company offering a broad range of qualitative and quantitative solutions worldwide. The Group delivers high-quality recruitment and research services for any methodology, including online surveys, online communities, webcam focus groups, and more. "
target: Addison Research
Based in Toronto, Addison Research is a boutique data collection & market insights firm providing fieldwork in the USA and Canada. Addison is a one-stop-shop for all a company's fieldwork needs, including telephone, recruitment, focus groups, on-site Central Location Tests (CLT), and online.
price ($mm)
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closed 11/23/2020 via Company Press Release

Spiceworks Ziff Davis, acquired Aberdeen

synopsis: Spiceworks Ziff Davis (SWZD) has acquired Aberdeen, a leading global provider of behavioral-based marketing solutions, from intent-targeted media to demand gen programs and independent industry research. Aberdeen has a suite of unique products that complement SWZD’s products and services.
buyer parent: j2 Global, Inc.
buyer: Spiceworks Ziff Davis
Spiceworks is a social network for IT professionals. They’re the marketplace where tech buyers and sellers come together to push the world forward with technology, solve tech challenges and support each other, making it the largest, most unique IT community of its kind. "
target parent: Halyard Capital
target: Aberdeen
Aberdeen is a leading global provider of behavioral-based marketing solutions, from intent-targeted media to demand gen programs and independent industry research. Aberdeen answers the ultimate sales and marketing questions of “what”, “who”, and “when” with its unique abilities.
price ($mm)
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closed 11/18/2020 via BNC Analysis

YouGov plc, acquired Wizsight

synopsis: UK-based YouGov has acquired Wizsight, the award-winning Turkish online-focused research agency. Through the acquisition, YouGov will be able to offer a greater array of research products and services to clients and further increase panel activity in Turkey by transitioning Wizsight's existing research projects onto the YouGov platform.
buyer: YouGov plc (AIM:YOU:$215.10)
UK-based YouGov is an international research and data analytics group. YouGov combines its continuous stream of data with its research expertise to provide insights that enable intelligent decision-making and informed conversations. "
target: Wizsight
Wizsight is an award-winning Turkish online-focussed research agency. The company's services include usage and attitude studies, target audience determination, client satisfaction surveys, store and enterprise analysis, brand positioning and awareness research, and more.
price ($mm)
rev ($mm)
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closed 10/21/2020 via PR Newswire

DCG ONE, acquired Vertigo Partners

synopsis: DCG ONE, one of the largest privately held marketing services providers on the West Coast, announced the acquisition of Vertigo Partners, LLC, a Stamford, Connecticut based qualitative market and user research firm.
buyer: DCG ONE
DCG ONE is one of the largest privately held marketing services providers on the West Coast. They service a variety of Fortune 500 companies and provides world-class marketing capabilities from print production to integrated fulfillment and data services to a full-service creative agency division. "
target: Vertigo Partners
Vertigo Partners, LLC is a Stamford, Connecticut based qualitative market and user research firm. They specialize in remote approaches to qualitative research that reduce timelines and cost without sacrificing quality.
price ($mm)
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closed 7/28/2020 via BNC Analysis

themission, acquired Innovationbubble

synopsis: Mission is pleased to announce the acquisition of Innovationbubble, the international psychological insights and behavioural solutions consultancy. Their award-winning approach investigates the reason for a customers’ and employees'​ behavior, providing businesses with the insight they need.
buyer: themission (AIM:TMMG:$221.24)
Mission is a technology-embraced marketing communications and advertising group delivering digital, brand, marketing, advertising and full service communications. themission employs more than 1,000 people across the UK, Asia and the US, and works with some of the world’s leading brands. "
target: Innovationbubble
Innovationbubble is the international psychological insights and behavioral solutions consultancy. Their award-winning approach investigates the reason for a customers’ and employees'​ behavior, providing businesses with the insight they need.
price ($mm)
rev ($mm)
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closed 4/2/2020 via BusinessWire

MJH Life Sciences, acquired Pharmacy Benefit Management Institute, LP

synopsis: MJH Life Sciences™ has announced it has acquired the Pharmacy Benefit Management Institute (PBMI) from Pharmaceutical Strategies Group (PSG). PBMI is the nation’s leading provider of research and education that informs, advises, and influences the industry on drug cost management.
buyer: MJH Life Sciences
MJH Life Sciences™ is the largest privately held, independent, full-service medical media company in North America dedicated to delivering trusted health care news across multiple channels, providing health care professionals with the information and resources they need to optimize patient outcomes."
target parent: Pharmaceutical Strategies Group, LLC
target: Pharmacy Benefit Management Institute, LP
The Pharmacy Benefit Management Institute (PBMI) is the nation’s leading provider of research and education that informs, advises, and influences the industry on drug cost management. Their insights enable evidence-based decision making in a complex and evolving pharmaceuticals marketplace.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 3/12/2020 via BNC Analysis

Cicero-Group merged with AMO Strategic Advisors,

synopsis: French advertising agency Havas SA acquired a majority stake in Cicero Consulting Ltd., a U.K.-based public affairs and corporate communications consultancy. Cicero will be merged into Havas' global advisory network AMO and renamed Cicero/AMO.
buyer parent: Vivendi SA
buyer: AMO Strategic Advisors
AMO is the leading global partnership of corporate and financial communications consultancies. They provide sophisticated communications counsel for reputation management, M&A and capital market transactions, media relations, investor relations and corporate crises. "
target: Cicero-Group
Cicero is a full-service communications and market research agency. They design and deliver award-winning corporate, brand, political and regulatory campaigns across all major business sectors from their offices in London, Brussels and Dublin.
price ($mm)
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closed 2/5/2020 via Company Press Release

Revel, acquired Borns B2B

synopsis: Revel, a company that specializes in building strong brands that grow manufacturing businesses, has acquired Borns B2B, a branding and marketing company designed specifically for business-to-business marketers.
buyer: Revel
Revel specializes in building strong brands that grow manufacturing businesses. Over the years, they have earned a reputation for delivering measurable ROI through their marketing strategy, brand building and marketing operations capabilities. "
target: Borns B2B
Borns B2B branding and marketing processes are designed for business-to-business marketers. Borns has helped clients market architectural products, biotech R&D services, capital equipment, contract manufacturing services, commercial lighting, industrial packaging, medical devices, and more.
price ($mm)
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closed 12/18/2019 via Company Press Release

Consensus Point, acquired Cipher Systems, LLC

synopsis: Consensus Point, a leading global provider of prediction market intelligence and analytics, acquired Cipher Systems, a competitive intelligence consulting firm that supports decision makers around the world. Cipher specializes in hard-to-answer strategic research questions, and can deliver the information you need to make better business decisions.
buyer: Consensus Point
Consensus Point is a leading global provider of prediction market research, analytics, and software to market research firms and Fortune 1000 brands. "
target: Cipher Systems, LLC
Cipher Systems is a competitive intelligence consulting firm that supports decision makers around the world. Cipher specializes in hard-to-answer strategic research questions, and can deliver the information you need to make better business decisions.
price ($mm)
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closed 12/11/2019 via Company Press Release

infoSource, acquired HSA Inc.

synopsis: Switzerland headquartered document hardware market research firm Infosource has acquired Harvey Spencer Associates Inc. (HSA), the premier market analyst company for the worldwide Capture Software market. The result is a leading analyst firm covering the breadth of the document hardware and software markets worldwide.
buyer: infoSource
Located in Switzerland, Infosource leads the market research industry in Europe, the Middle East, and Africa by providing accurate market sizing data across a range of office automation industries. The company's strength lies in its detailed field research conducted on an individual model basis. "
target: HSA Inc.
HSA specializes in technologies used to create, understand, extract, and create meaningful, relevant information for businesses. HSA's services include Market Analysis, Technology Planning Assistance, Product Positioning, Product Management, Client Sponsored Research and Strategic Planning Services.
price ($mm)
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EV / rev
EV / EBITDA
closed 11/13/2019 via PR Newswire

Truesight Consulting, LLC merged with Marketscience Consulting, Ltd,

synopsis: Truesight Consulting, an independent, advanced marketing analytics and solutions company, has merged with Marketscience Consulting, an award-winning independent consultancy specializing in advanced econometric modelling, statistical analysis and bespoke advice on traditional and digital marketing investments.
buyer: Marketscience Consulting, Ltd
Marketscience Consulting is an award-winning independent consultancy specializing in advanced econometric modelling, statistical analysis and bespoke advice on traditional and digital marketing investments. "
target: Truesight Consulting, LLC
Truesight Consulting is an independent, advanced marketing analytics and solutions company that unifies technology, data, and modeling solutions to drive client results. Truesight was conceived to be a full service, radically transparent analytics partner.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/17/2019 via BusinessWire

Accenture, acquired Happen

synopsis: Accenture has acquired Happen, a privately owned innovation firm that uses proprietary methods, frameworks and digital tools to help clients generate new ideas, products and services that drive business growth. They specialize in product packaging, shopper insight, insight for brand positioning and more.
buyer: Accenture (ACN:$47,949.38)
Accenture is a global professional services company, providing a range of services and solutions in strategy, consulting, digital, technology & operations. Accenture works at the intersection of business and technology to help clients improve their performance & create value for their stakeholders. "
target: Happen
Happen, a privately owned innovation firm that uses proprietary methods, frameworks and digital tools to help clients generate new ideas, products and services that drive business growth. They specialize in product packaging, shopper insight, insight for brand positioning and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/26/2019 via BNC Analysis

AnalitiQs, acquired No Ties

synopsis: AnalitiQs, a Dutch company that is specialized in predicting and explaining people’s behavior, has acquired No Ties, a Dutch company that supports market research agencies, companies and government institutions with field research.
buyer: AnalitiQs
AnalitiQs is a Dutch company that provides organizations with the insights they need to make better decisions through the clever use of data. They are specialized in predicting and explaining people’s behavior; people in the role of employee as well as in the role of customer. "
target: No Ties
No Ties is a Dutch company that supports market research agencies, companies and government institutions with field research. They use their Peil.nl database to conduct political and societal research and its inVotes platform to gather opinions on the quality of services/products of organizations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/24/2019 via BusinessWire

Moody's Corporation, acquired Four Twenty Seven, Inc.

synopsis: Moody’s Corporation, an American business and financial services company, announced that it has acquired a majority stake in Four Twenty Seven, Inc., a leading provider of data, intelligence, and analysis related to physical climate risks.
buyer: Moody's Corporation (MCO:$5,371.00)
Moody's is an essential component of the global capital markets, providing credit ratings, research, tools and analysis that contribute to transparent and integrated financial markets. "
target: Four Twenty Seven, Inc.
Four Twenty Seven is an award-winning market research and advisory firm that brings climate intelligence into economic and financial decision-making.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/10/2019 via Company Press Release

erecruit, acquired Innovantage

synopsis: Erecruit, a global provider of enterprise software for staffing firms, has acquired Innovantage, the UK’s leading provider of real-time labour market intelligence. Innovantage tracks millions of live online job postings each month that are advertised across major job boards, as well as thousands of company websites,
buyer parent: Symphony Technology Group
buyer: erecruit
Erecruit is the leading innovator in enterprise staffing software, VMS and onboarding solutions for large staffing firms and employers. Erecruit uses modern technologies to provide a highly scalable and configurable solution that allows firms to put their clients at the heart of their businesses. "
target: Innovantage
Innovantage is the UK’s leading provider of real-time labour market intelligence. By tracking millions of live online job postings each month advertised across the UK’s major job boards and company websites, their software provides the most comprehensive analysis of recruitment demand in the UK.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/24/2019 via BusinessWire

UserTesting, will acquire UserMuse

synopsis: UserTesting, the leading on-demand Human Insight Platform, announced it has entered an agreement to acquire UserMuse, a market research service designed for businesses that target corporate customers and institutions.
buyer: UserTesting
UserTesting enables every organization to deliver the best customer experience powered by human insight. With UserTesting’s on-demand Human Insight Platform, companies across industries make accurate customer-first decisions at every level, at the speed business demands. "
target: UserMuse
UserMuse is a market research service designed for businesses that target corporate customers and institutions. UserMuse makes it easy for B2B tech companies and UX agencies to recruit user testers in their target niche. They are located in Alexandria, Virginia.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/28/2018 via PR Newswire

Forrester, will acquire SiriusDecisions, Inc.

synopsis: Forrester, a research and advisory firm, has entered into a definitive agreement to acquire SiriusDecisions. SiriusDecisions is a leading business-to-business research and advisory firm. They help companies by delivering actionable intelligence, transformative frameworks and guidance to elevate sales, marketing and product performance.
buyer: Forrester (FORR:$349.37)
Forrester is one of the most influential research and advisory firms in the world. They work with business and technology leaders to develop customer-obsessed strategies that drive growth. Forrester's unique insights are grounded in annual surveys, methodologies, and the wisdom of their clients. "
target: SiriusDecisions, Inc.
SiriusDecisions is a leading business-to-business (B2B) advisory firm. They help B2B companies worldwide by delivering the actionable intelligence, transformative frameworks and expert guidance that equip executives to modernize and elevate sales, marketing and product performance.
price ($mm)
$245
rev ($mm)
$87
EBITDA ($mm)
EV / rev
2.8x
EV / EBITDA
closed 10/10/2018 via Company Press Release

Gyro, acquired B2B International

synopsis: Dentsu Aegis Network announces the acquisition of B2B International, the world’s leading specialist business-to-business (B2B) market research company. B2B International will become part of gyro, the world’s first full-service global agency dedicated exclusively to B2B marketing.
buyer parent: Dentsu Inc.
buyer: Gyro
gyro is the world’s first full-service creative B2B powerhouse, with 17 offices in over 10 countries. The most awarded B2B agency on the planet, gryo was named the 2018 ANA B2B Agency of the Year as well as the 2016 Ad Age B2B Agency of the Year. "
target: B2B International
B2B International is the world’s leading specialist business-to-business (B2B) market research company. B2B International help clients to realise their strategic goals by making decisions which are driven by insights and intelligence.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/17/2018 via BusinessWire

Lenati will be merged with ProKarma Inc.,

synopsis: Lenati, LLC, a leading independent marketing and sales strategy consultancy, is to merge with ProKarma Inc., a global IT solutions company and a portfolio company of The Carlyle Group. Lenati is the premier consultancy helping companies develop innovative and disruptive customer experiences.
buyer parent: Carlyle Group
buyer: ProKarma Inc.
ProKarma is an IT solutions company focused on helping businesses re-engineer themselves through powerful digital platforms, customer engagement, and emerging technologies. "
target: Lenati
Lenati, LLC is a leading independent marketing and sales strategy consultancy. Headquartered in Seattle, Lenati is the premier consultancy helping companies develop innovative and disruptive customer experiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Geography
Matching Companies
Ticker: NLSN
 
 
 
 
 
 
 
 
The Nielsen Company, Inc.
The Nielsen Company, Inc.
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed.
year
2021
rev ($mm)
$6,311.00
EBITDA ($mm)
$1,210.00
EBIT ($mm)
$863.00
Net Income ($mm)
$585.00
Employees
43000
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Ticker: TSXV:INX
 
 
 
 
 
 
 
 
Intouch Insight Inc.
Intouch Insight Inc.
Intouch Insight offers a complete portfolio of customer experience management (CEM) products and services that help global brands delight their customers, strengthen brand reputation and improve financial performance.
year
2019
rev ($mm)
$13.75
EBITDA ($mm)
($0.05)
EBIT ($mm)
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Net Income ($mm)
Employees
0
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Ticker:
 
 
 
 
 
 
 
 
Advantage Solutions
Advantage Solutions
Advantage Solutions is a leading business solutions provider committed to driving growth through winning insights and execution. Advantage’s customizable and technology-enabled sales and marketing solutions are designed to drive consumer demand, increase sales, and achieve operating efficiencies.
year
2021
rev ($mm)
$3,275.71
EBITDA ($mm)
$418.96
EBIT ($mm)
$177.03
Net Income ($mm)
Employees
40000
  • drill down
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Ticker: ENXTPA:HCO
 
 
 
 
 
 
 
 
HighCo
HighCo
HighCo is a French Marketing Solutions group for mass-market retailers and consumer goods manufacturers. HighCo offers drive to store solutions (SMS notifications, online coupons, email, social media), in-store solutions (coupons & promotions, displays, merchandising), and marketing data solutions.
year
2017
rev ($mm)
$174.97
EBITDA ($mm)
$16.62
EBIT ($mm)
$14.70
Net Income ($mm)
$8.35
Employees
713
  • drill down
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Ticker: OTCPK:IMMD
 
 
 
 
 
 
 
 
Immudyne
lmmuDyne, Inc. is a technology-driven e-commerce company that builds innovative and proprietary brands. Immudyne’s scalable and global advertising technology infrastructure leverages social media, search and e-commerce platforms to rapidly and profitably grow their product portfolio.
year
2018
rev ($mm)
$6.49
EBITDA ($mm)
EBIT ($mm)
($0.95)
Net Income ($mm)
$0.47
Employees
11
  • drill down
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Ticker: ENXTPA:IPS
 
 
 
 
 
 
 
 
Ipsos S.A
Ipsos S.A
Ipsos ranks third in the global research industry. They have built a solid Group around a multi-specialist positioning – Media and advertising research; Marketing research; Client and employee relationship management; Opinion & social research; Mobile, Online, Offline data collection and delivery.
year
2020
rev ($mm)
$2,188.97
EBITDA ($mm)
$216.16
EBIT ($mm)
$189.18
Net Income ($mm)
$130.45
Employees
17640
  • drill down
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Ticker: XTRA:GFK
 
 
 
 
 
 
 
 
GfK Group
GfK Group
GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. More than 13,000 market research experts combine their passion with GfK’s long-standing data science experience.
year
2017
rev ($mm)
$1,759.04
EBITDA ($mm)
$164.56
EBIT ($mm)
$84.18
Net Income ($mm)
Employees
12926
  • drill down
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Ticker: AIM:NFC
 
 
 
 
 
 
 
 
Next 15
Next 15
Next 15 is a communications business which employs over 1,250 people across 36 offices in 15 countries, incorporating 17 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications.
year
2021
rev ($mm)
$444.63
EBITDA ($mm)
$46.65
EBIT ($mm)
$18.80
Net Income ($mm)
Employees
2183
  • drill down
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Ticker: TSE:3675
 
 
 
 
 
 
 
 
Cross Marketing Inc.
Cross Marketing Inc.
Cross Marketing Inc. is the pioneer online research provider in Japan. Having the capabilities of a full-service research agency, with the backing of the other group companies within Cross Marketing Group, they offer a total marketing solutions package on a global scale.
year
2015
rev ($mm)
$80.11
EBITDA ($mm)
$7.30
EBIT ($mm)
$5.14
Net Income ($mm)
$3.79
Employees
949
  • drill down
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Ticker: WSE:MCP
 
 
 
 
 
 
 
 
Mediacap SA
Mediacap SA
MEDIACAP SA is the fastest growing publicly listed group providing services in the field of media, marketing, market research and public opinion. The company is based in Poland.
year
2019
rev ($mm)
$34.21
EBITDA ($mm)
$2.98
EBIT ($mm)
$1.64
Net Income ($mm)
Employees
0
  • drill down
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Ticker: XSAT:CEAB
 
 
 
 
 
 
 
 
Community Entertainment Svenska AB
Community Entertainment Svenska AB
Community Entertainment Svenska AB (publ), through its subsidiaries, focuses on commercializing proprietary software for online quizzes. It serves entertainment, information, and education industries. The company was founded in 2000 and is based in Stockholm, Sweden.
year
2017
rev ($mm)
$0.23
EBITDA ($mm)
($0.31)
EBIT ($mm)
($0.45)
Net Income ($mm)
Employees
  • drill down
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Ticker: IT
 
 
 
 
 
 
 
 
Gartner, Inc.
Gartner, Inc.
Gartner, Inc. is the world's leading information technology research and advisory company. The company delivers the technology-related insight necessary for its clients to make the right decisions. Gartner is a valuable partner to clients in approximately 10,000 distinct enterprises worldwide.
year
2019
rev ($mm)
$4,051.88
EBITDA ($mm)
$590.74
EBIT ($mm)
$377.51
Net Income ($mm)
$219.97
Employees
15173
  • drill down
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Ticker: AIM:YOU
 
 
 
 
 
 
 
 
YouGov plc
YouGov plc
YouGov is an international, full-service research company primarily using online panels to provide quantitative and qualitative research across a range of industries, including consumer products, financial services, public sector, technology and telecom and media.
year
2021
rev ($mm)
$215.10
EBITDA ($mm)
$37.09
EBIT ($mm)
$27.46
Net Income ($mm)
$11.36
Employees
1146
  • drill down
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Ticker: TSE:3675
 
 
 
 
 
 
 
 
Cross Marketing Inc.
Cross Marketing Inc.
Cross Marketing Inc. is the pioneer online research provider in Japan. Having the capabilities of a full-service research agency, with the backing of the other group companies within Cross Marketing Group, they offer a total marketing solutions package on a global scale.
year
2015
rev ($mm)
$80.11
EBITDA ($mm)
$7.30
EBIT ($mm)
$5.14
Net Income ($mm)
$3.79
Employees
949
  • drill down
  • watch
Ticker: DB:IFS
 
 
 
 
 
 
 
 
Infas Holding AG
Infas Holding Aktiengesellschaft is a German holding company engaged in the advertising and marketing sectors. The Company divides its activities into the two business segments: Marketing and Social Research, and Photographic news agency.
year
2018
rev ($mm)
$34.24
EBITDA ($mm)
$4.36
EBIT ($mm)
$4.12
Net Income ($mm)
$2.62
Employees
168
  • drill down
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Ticker: TSE:3905
 
 
 
 
 
 
 
 
Datasection Inc.
Datasection Inc.
Datasection Inc. is a Japanese company that provides marketing research, data provision and processing, and image analysis services. They offer analysis tools and research services for social media to help businesses mitigate social media risks such as rumors and accelerate their marketing.
year
2019
rev ($mm)
$10.44
EBITDA ($mm)
$1.63
EBIT ($mm)
$0.42
Net Income ($mm)
$0.06
Employees
66
  • drill down
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Ticker: OM:WISE
 
 
 
 
 
 
 
 
WISE Group AB
Wise Group AB is a corporation which owns, starts and develops companies specializing in recruitment, consultancy and other services within Human Resources. Their subsidiaries offer a complete portfolio of services for operational and strategic HR.
year
2017
rev ($mm)
$88.03
EBITDA ($mm)
$5.68
EBIT ($mm)
$5.57
Net Income ($mm)
$3.89
Employees
  • drill down
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Ticker: TSE:2375
 
 
 
 
 
 
 
 
ThreePro Group Inc.
ThreePro Group Inc. provides various support services in Japan.
year
2017
rev ($mm)
$116.04
EBITDA ($mm)
$5.70
EBIT ($mm)
$3.21
Net Income ($mm)
$2.06
Employees
403
  • drill down
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Ticker: TSE:4708
 
 
 
 
 
 
 
 
Relia, Inc.
Relia, Inc.
Established in 1987, Relia, Inc. is a leading BPO service company based in Japan, providing customer support -- such as contact center, field operation, and web marketing -- services for Japanese blue-chip companies and multi-national enterprises.
year
2018
rev ($mm)
$975.20
EBITDA ($mm)
$82.14
EBIT ($mm)
$48.24
Net Income ($mm)
$30.18
Employees
10909
  • drill down
  • watch
Ticker: TSXV:INX
 
 
 
 
 
 
 
 
Intouch Insight Inc.
Intouch Insight Inc.
Intouch Insight offers a complete portfolio of customer experience management (CEM) products and services that help global brands delight their customers, strengthen brand reputation and improve financial performance.
year
2019
rev ($mm)
$13.75
EBITDA ($mm)
($0.05)
EBIT ($mm)
($0.52)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker: AIM:EBQ
 
 
 
 
 
 
 
 
Ebiquity plc
Ebiquity plc
Ebiquity, plc. is a provider of independent marketing analytics to brands worldwide helping them optimize the performance of their activity and improve their return on marketing investment. Ebiquity is a leading independent marketing and media consultancy.
year
2019
rev ($mm)
$90.17
EBITDA ($mm)
$6.69
EBIT ($mm)
$3.54
Net Income ($mm)
Employees
574
  • drill down
  • watch
Ticker: PGND
 
 
 
 
 
 
 
 
Press Ganey Associates, Inc.
Press Ganey Associates, Inc.
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement.
year
2016
rev ($mm)
$344.32
EBITDA ($mm)
$104.94
EBIT ($mm)
$60.70
Net Income ($mm)
$27.26
Employees
1058
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
JAG Media Holdings, Inc.
JAG Media Holdings, Inc.
JAG Media Holdings, Inc. is a provider of Internet-based equities research and financial information that offers its subscribers a variety of stock market research, news, commentary and analysis, including "JAG Notes", the Company's flagship early morning consolidated research product. The Company
year
2006
rev ($mm)
$0.17
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker: HCKT
 
 
 
 
 
 
 
 
Hackett Group
Hackett Group
The Hackett Group, a global strategic business advisory and operations improvement consulting firm, is a leader in best practice advisory, business benchmarking, and transformation consulting services including strategy and operations, working capital management, and globalization advice.
year
2017
rev ($mm)
$263.00
EBITDA ($mm)
$40.34
EBIT ($mm)
$36.64
Net Income ($mm)
$25.03
Employees
1079
  • drill down
  • watch
Ticker: PACT
 
 
 
 
 
 
 
 
PacificNet Inc.
PacificNet Inc. is a leading provider of Customer Relationship Management (CRM), mobile Internet, e-commerce and gaming technology in China. PacificNet's clients include the leading telecom companies, banks, insurance, travel, marketing and business services companies and telecom consumers in China.
year
2007
rev ($mm)
$18.99
EBITDA ($mm)
($9.83)
EBIT ($mm)
($10.58)
Net Income ($mm)
Employees
500
  • drill down
  • watch
Ticker: WBTO.OB
 
 
 
 
 
 
 
 
Web2 Corp
Web2 Corporation is an Internet technology marketing company focused on improving the ways people and businesses utilize the power of the Internet. We specialize in rapid creation and adaptation of technologies to address new markets of users by creating and simplifying useful products.
year
2006
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
  • drill down
  • watch