Like The Exchange Lab

closed 12/18/2015 via PR Newswire

GroupM, acquired The Exchange Lab

See 2034 Comparable Transactions
synopsis: WPP's GroupM, the world's leading global media investment group, announces the addition of The Exchange Lab and its proprietary programmatic marketing technology, Proteus, to its portfolio by acquisition of the company. The Exchange Lab is powered by Proteus, a creative and innovative trading platform which is integrated into demand side platforms.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target parent: BGF Fund
target: The Exchange Lab
The Exchange Lab is one company connected to the world's largest programmatic digital media marketplace. Their multi-platform solution unifies all of the top demand side platforms, marketing technologies and exchanges into a touch-point that drives the highest efficiency for advertisers.
price ($mm)
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announced 11/23/2022 via BNC Analysis

Lumen Research Ltd, will acquire Avocet Systems Ltd.

See 2006 Comparable Transactions
synopsis: Lumen, an attention technology company will merge with Avocet, a progressive platform for buying digital display media. The combined entity will be known as Lumen with the new look aiming to further its attention measurement wares in the U.S.
buyer: Lumen Research Ltd
Lumen is an attention technology company that uses eye tracking to optimise media buying and creative development. Lumen is a made up of a diverse group of attention scientists, software engineers, ad tech experts and market researchers. "
 target: Avocet Systems Ltd.
Avocet is a progressive platform for buying digital display media to change behaviour and drive revenue in the real world. Avocet was the first DSP to release cross-device conversions because people, not cookies, convert.
price ($mm)
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announced 9/7/2022 via BusinessWire

Gamut Capital, will acquire Extreme Reach, Inc

See 1916 Comparable Transactions
synopsis: Gamut Capital, a leading New York-based middle market private equity firm, is to acquire Extreme Reach, a founder-led global company specializing in the activation of omnichannel marketing campaigns and production payroll and accounting solutions for brands, agencies and content producers.
buyer: Gamut Capital
Gamut Capital Management is a New York-based private investment firm managing in excess of $2 billion in assets focused on the middle market. Founded in 2015, Gamut’s senior deal professionals have executed investments in over 50 companies in North America and Europe. "
 target: Extreme Reach, Inc
Extreme Reach is a founder-led global company specializing in the activation of omnichannel marketing campaigns and production payroll and accounting solutions for brands, agencies and content producers.
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closed 11/9/2021 via PR Web

Peach Video, acquired Advalidation AB

See 1907 Comparable Transactions
synopsis: Peach, a global leader in video advertising workflow and delivery, has acquired Sweden-based Advalidation, a SaaS product focused on improving ad experience and compliance. The acquisition is a strategic move that enables Peach to empower publishers and media owners to streamline complex ad workflows.
buyer parent: Inflexion Private Equity Partners LLP
buyer: Peach Video
UK-based Peach radically simplifies and automates video advertising workflow connecting creative with media. Peach improves the effectiveness and efficiency of video campaigns across TV, social media and online, helping advertisers reach billions of consumers in over 100 countries. "
 target: Advalidation AB
Based in Sweden, Advalidation is a SaaS product focused on improving ad experience and compliance. Advalidation automates testing of VAST tags, digital video and display ads, all through an accessible, easy to use interface.
price ($mm)
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announced 4/14/2021 via GlobeNewswire

Intema Solutions, will acquire Advertiise Technologies Inc.

See 81 Comparable Transactions
synopsis: Intema Solutions Inc. is to acquire all of the issued and outstanding securities of Advertiise Technologies Inc., an advertising marketplace that connects buyers and sellers of new & unique advertising opportunities as well as existing traditional advertising inventory across all advertising mediums.
buyer: Intema Solutions (TSXV:ITM:$0.09)
Intema is a publicly traded holding company that specializes in holding technological businesses in various technology sectors. They offer services in predictive marketing, behavioral email campaigns and custom integrations all aimed at helping optimize all client's business needs. "
 target: Advertiise Technologies Inc.
Advertiise is an advertising marketplace that connects buyers and sellers of new & unique advertising opportunities as well as existing traditional advertising inventory across all advertising mediums.
price ($mm)
$0.74
rev ($mm)
EBITDA ($mm)
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announced 2/12/2021 via BusinessWire

Synacor, Inc. will be merged with Centre Lane Partners, LLC,

See 1962 Comparable Transactions
synopsis: Synacor, Inc., a leading provider of cloud-based Collaboration and Identity Management software and services serving global enterprises, video, internet, and communications providers, and governments, will merge with Centre Lane Partners, LLC, a New York-based private investment firm.
buyer: Centre Lane Partners, LLC
Centre Lane is a private investment firm that invests in the equity and debt of middle market companies in North America. Centre Lane employs a flexible strategy that approaches situations with a solutions orientation, and seeks to partner with strong management teams. "
 target: Synacor, Inc. (SYNC:$84.09)
Synacor is a cloud-based software and services company serving global video, internet and communications providers, device manufacturers, governments and enterprises. Synacor’s mission is to enable its customers to better engage with their consumers.
price ($mm)[EV]
$91 [$93]
rev ($mm)
$84
EBITDA ($mm)
$4
EV / rev
1.1x
EV / EBITDA
21.8x
announced 2/10/2021 via PR Newswire

Sharethrough will be merged with District M,

See 2018 Comparable Transactions
synopsis: Sharethrough, one of the world's largest ad exchanges, will merge with Montreal-based District M, a leading global programmatic advertising exchange. The merger will create one of the largest independent omnichannel ad exchanges in the world, anchored in a user-centric, respectful, quality-first approach to digital advertising.
buyer: District M
District M is a leading global programmatic advertising exchange with efficient solutions, facilitating inventory transactions between advertisers and publishers. District M continuously drives innovation with its proprietary technologies on the supply side and the demand side. "
 target: Sharethrough
Sharethrough is one of the largest ad exchanges, with direct connections to every major Demand Side Platform and over 12k publisher websites. Their technology enhances every impression by rendering a higher-performing banner, video, or native ad that dynamically fits into any placement on any site.
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closed 4/30/2021 via GlobeNewswire

Magnite, acquired SpotX, Inc.

See 241 Comparable Transactions
synopsis: Magnite, the largest independent sell-side advertising platform, has completed its acquisition of SpotX from RTL Group. SpotX is one of the leading platforms shaping CTV and video advertising globally. SpotX enables media owners to monetize content across all screens and streams.
buyer: Magnite (RUBI:$468.41)
Magnite is the world’s largest independent sell-side advertising platform. Publishers use Magnite's technology to monetize content across all screens and formats—including desktop, mobile, audio and CTV. Magnite combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. "
 target parent: Bertelsmann SE & Co. KGaA
target: SpotX, Inc.
SpotX is the leading video advertising platform shaping digital video and the future of TV globally. The company’s solutions enable media owners to monetize content across all screens and streams while providing advertisers with direct access to brand-safe, premium inventory.
price ($mm)
$1,169
rev ($mm)
$171
EBITDA ($mm)
$35
EV / rev
6.8x
EV / EBITDA
33.4x
closed 11/26/2020 via BNC Analysis

Loblaw Media, acquired EyeReturn Marketing

See 1908 Comparable Transactions
synopsis: Loblaw Companies Limited, Canada's food and pharmacy leader and the nation's largest retailer, has acquired Toronto-based Eyereturn Marketing Inc., a marketing company that improves the way brands connect with their customers online. The transaction complements and strengthens Loblaw Media, the company's full-service digital marketing agency.
buyer parent: Loblaw Companies Limited
buyer: Loblaw Media
Canada-based Loblaw Media offers a new way to plan and deliver meaningful and smart digital advertising to help consumer brands more effectively reach customers. Loblaw Media uses transaction-based insights from their online and bricks and mortar stores to target and measure campaign effectiveness. "
 target parent: Torstar Corporation
target: EyeReturn Marketing
Toronto-based Eyereturn Marketing improves the way brands connect with their customers online. Its proprietary platform provides unified campaign control, empowering brands through consolidated attribution-based results in a single dashboard.
price ($mm)
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announced 5/31/2019 via BNC Analysis

Amazon.com, Inc., will purchase Ad Server and DCO Business from Sizmek Inc

See 1962 Comparable Transactions
synopsis: Amazon has agreed to buy part of ad tech company Sizmek, including its Ad Server and Dynamic Creative Optimization, which is a tool that helps personalize ads using data. Sizmek provides integrated solutions that enable data, media, and creativity to work together for optimal campaign performance.
buyer: Amazon.com, Inc. (AMZN:$469,822.00)
Amazon strives to be Earth's most customer-centric company where people can find and discover virtually anything they want to buy online. By giving customers more of what they want—low prices, vast selection, and convenience—Amazon continues to grow and evolve as a world-class e-commerce platform. "
 seller parent: Vector Capital
seller: Sizmek Inc (SZMK:$185.18)
The acquisition includes the Sizmek Ad Server and Sizmek Dynamic Creative Optimization (DCO), which is a tool that helps personalize ads using data. Sizmek provides integrated solutions that enable data, media, and creativity to work together for optimal campaign performance.
price ($mm)
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closed 4/24/2019 via BNC Analysis

Mail.Ru LLC, acquired NativeRoll

See 2211 Comparable Transactions
synopsis: Mail.ru Group acquired 50.83% of the developer of video advertising platform Nativeroll. Nativeroll allows users to place blocks with video ads in four formats within the content on sites of more than 100 premium publishers.
buyer: Mail.Ru LLC (LSE:MAIL:$1,350.66)
Russia's Mail.Ru Group develops Internet communications and entertainment services globally. The company operates Russian language social networks Vkontakte (VK), Odnoklassniki (OK) and Moi Mir (My World), and instant messenger services; Agent Mail.Ru and ICQ. "
 target: NativeRoll
Nativeroll is a video advertising platform in premium content that allows users to place blocks with video ads in four formats within the content on sites of more than 100 premium publishers. According to its own data, the monthly audience reach is 75 million users.
price ($mm)
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announced 4/17/2019 via Company Press Release

Walmart Media, will acquire Polymorph Labs

See 1962 Comparable Transactions
synopsis: Walmart Media Group will be acquiring Polymorph Labs, a Silicon Valley-based advertising startup. Polymorph’s technology, which includes a high-speed ad server, a self-serve interface and server-side header bidding, will make advertising with Walmart easier for thousands of brands while delivering more relevant digital ads to consumers.
buyer parent: Walmart
buyer: Walmart Media
Walmart Media Group sits at the intersection of content and commerce, allowing brands to influence up to 150 million Walmart customers each week―at every point along their purchase journey. With Walmart, brands can connect their marketing activities to actual purchases, both online and in store. "
 target: Polymorph Labs
Polymorph is a white label monetization platform for publishers to maximize revenue, reduce costs and deliver better ad experiences. Polymorph allows them to define their own branded ad experiences, leverage data to target users across devices, and manage and deliver campaigns from demand sources.
price ($mm)
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announced 2/4/2019 via GlobeNewswire

Taptica, will acquire RhythmOne plc

See 410 Comparable Transactions
synopsis: Taptica, a global leader in advertising technologies, announced the acquisition of RhythmOne, a tech-enabled digital media company that connects online audiences with brands through premium content across devices.
buyer: Taptica (AIM:TAP:$289.31)
Taptica is a publicly traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. "
 target: RhythmOne plc (AIM:RTHM:$316.02)
RhythmOne is a tech-enabled digital media company that connects online audiences with brands through premium content across devices. Through its fully integrated programmatic platform, RhythmMax, the Company offers digital advertising inventory across owned, controlled and extended supply sources.
price ($mm)[EV]
$175 [$162]
rev ($mm)
$316
EBITDA ($mm)
$15
EV / rev
0.5x
EV / EBITDA
10.7x
announced 11/6/2018 via Company Press Release

ConversionPoint Technologies, will acquire Inuvo, Inc.

See 4319 Comparable Transactions
synopsis: Inuvo, Inc., a provider of artificial intelligence technology for brands and agencies, announced that it has entered into a definitive agreement to be acquired by ConversionPoint Technologies, Inc., a privately held eCommerce technology company.
buyer: ConversionPoint Technologies
ConversionPoint Technologies Inc. is a high-growth, eCommerce technology platform that empowers direct-to-consumer performance marketing. The company’s technology suite include a media optimization solution to optimize ad purchases and lower customer acquisition costs, and a CRM platform "
 target: Inuvo, Inc. (AMEX:INUV:$83.58)
Inuvo, Inc. is a market leader in artificial intelligence, aligning brand strategy with consumer intent. This patented IntentKey artificial intelligence technology leverages contextually-based machine learning algorithms that mirror the way the human brain instantly associate ideas and emotions.
price ($mm)
$76
rev ($mm)
$84
EBITDA ($mm)
EV / rev
0.9x
EV / EBITDA
announced 6/4/2018 via GlobeNewswire

Vista Equity Partners, will acquire Integral Ad Science, Inc.

See 1907 Comparable Transactions
synopsis: Integral Ad Science, a global software company that empowers the advertising industry with ad effectiveness solutions, announced that it has entered into a definitive agreement to be majority acquired by Vista Equity Partners, a leading private equity firm focused on investments in software, data, and technology-enabled businesses.
buyer: Vista Equity Partners
Vista Equity Partners is a leading private equity firm focused on investing in software and technology-enabled businesses. With over $31 billion in cumulative capital commitments, Vista seeks to partner with world-class management teams looking to reach their full potential. "
 target: Integral Ad Science, Inc. (:$299.35)
Integral Ad Science (IAS) is a global measurement and analytics company that builds verification, optimization, and analytics solutions to empower the advertising industry to invest with confidence and activate consumers everywhere, on every device.
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closed 2/22/2017 via BNC Analysis

S4M (Success for Mobile), acquired NetADge

See 3700 Comparable Transactions
synopsis: Mobile ad tech company S4M (Success for Mobile) has acquired Netadge, a mobile first demand side platform (DSP), to strengthen its ‘offerings in the programmatic industry’ and grow its research and development team to over 50 engineers.
buyer: S4M (Success for Mobile)
S4M (Success for Mobile) is an innovative mobile advertising company, and the only technology platform today with MRC (Media Rating Council) accreditations for post-ad measurements in mobile browsers and apps. "
 target: NetADge
Netadge is a mobile first demand side platform (DSP), founded in France in 2003. NetADge allows its clients to build all kind of performing campaigns: branding, promotion, drive to install, drive to store, click to call… including rich media and video, as well as native ads formats.
price ($mm)
rev ($mm)
$4
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 10/19/2016 via BNC Analysis

TrafficAvenue, acquired Cappture

See 80 Comparable Transactions
synopsis: Based in Las Vegas and Montreal, TrafficAvenue has completed its acquisition of New York-based Cappture Demand Side Provider. Cappture offers white label ad servers and customized ad experiences in the U.S., Europe and Latin America markets.
buyer: TrafficAvenue
Traffic Avenue is a real time advertising trading platform using RTB (Real Time Bidding) standards. Advertisers and publishers can buy and sell traffic in an automated manner using accurate targeting rules. "
 target: Cappture
Cappture is a demand side provider (DSP) that offers white label ad servers and customized ad experiences in the U.S., Europe and Latin America markets.
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announced 8/3/2016 via GlobeNewswire

Vector Capital, will acquire Sizmek Inc

See 1905 Comparable Transactions
synopsis: Sizmek Inc., a global open ad management company that delivers omnichannel campaigns, announced that it has entered into a definitive agreement with affiliates of Vector Capital, a technology-focused private equity firm, under which an affiliate of Vector will acquire Sizmek.
buyer: Vector Capital
Vector Capital is a leading global private equity firm specializing in transformational investments in established technology businesses. Vector identifies and pursues these investments in both the private and public markets. "
 target: Sizmek Inc (SZMK:$185.18)
Sizmek Inc. fuels digital advertising campaigns for advertisers and agencies around the world with cutting-edge technology to engage audiences across any screen. Sizmek has pioneered industry firsts in digital, including rich media, video and online targeted advertising across several channels.
price ($mm)[EV]
$114 [$77]
rev ($mm)
$185
EBITDA ($mm)
$9
EV / rev
0.4x
EV / EBITDA
8.8x
closed 7/27/2016 via BNC Analysis

Taboola, acquired ConvertMedia

See 1907 Comparable Transactions
synopsis: Taboola, the leading discovery platform, has acquired ConvertMedia, a company that enables publishers to strike an ideal balance between revenue goals, the exposure they afford advertisers and how they engage consumers.
buyer: Taboola (TBLA:$1,378.46)
Taboola is the leading discovery platform, serving 300 billion recommendations to over 750 million unique visitors every month on some of the Web’s most innovative publisher sites, including USA TODAY, Business Insider, Chicago Tribune, and The Weather Channel. "
 target: ConvertMedia
As an outstream video SSP, ConvertMedia enables publishers to strike an ideal balance between revenue goals, the exposure they afford advertisers and how they engage consumers. Publishers use ConvertMedia’s Breakthrough Video gallery to expand their supply of quality video ad inventory.
price ($mm)
rev ($mm)
$50
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 6/16/2016 via BNC Analysis

Samsung Electronics Co., Ltd., acquired AdGear Technologies, Inc.

See 1907 Comparable Transactions
synopsis: Samsung, the electronics manufacturer has confirmed its acquisition of AdGear, a Canadian demand-side platform and ad server with roots in agency-serving tools.
buyer: Samsung Electronics Co., Ltd. (KOSE:A005930:$233,441.67)
Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. "
 target: AdGear Technologies, Inc.
AdGear is a Canadian demand-side platform and ad server with roots in agency-serving tools. AdGear’s stack includes a DSP for media agencies called AdGear Trader, a data management platform and a publisher/advertiser-focused ad server.
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Pages:  
closed 12/18/2015 via PR Newswire

GroupM, acquired The Exchange Lab

See 2034 Comparable Transactions
synopsis: WPP's GroupM, the world's leading global media investment group, announces the addition of The Exchange Lab and its proprietary programmatic marketing technology, Proteus, to its portfolio by acquisition of the company. The Exchange Lab is powered by Proteus, a creative and innovative trading platform which is integrated into demand side platforms.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target parent: BGF Fund
target: The Exchange Lab
The Exchange Lab is one company connected to the world's largest programmatic digital media marketplace. Their multi-platform solution unifies all of the top demand side platforms, marketing technologies and exchanges into a touch-point that drives the highest efficiency for advertisers.
price ($mm)
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closed 3/5/2020 via BusinessWire

GroupM, acquired Sandtable

See 2304 Comparable Transactions
synopsis: GroupM, the world’s leading media investment company, has acquired the London based Sandtable, a data science company that specialises in behavioural analytics and advanced simulations. Sandtable is pioneering the use of simulations to understand human behaviour, explore future scenarios, and support better strategic decision making.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the world’s leading media investment company. GroupM creates a competitive advantage for advertisers via its worldwide organization of media experts who deliver powerful insights on consumers and media platforms, trading expertise, market-leading brand-safe media, content, sports, and more"
 target: Sandtable
Headquartered in London, Sandtable is a data science company that specialises in behavioural analytics and advanced simulations. The company uses simulations to understand human behaviour, explore future scenarios, and support better strategic decision making.
price ($mm)
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announced 8/2/2018 via BNC Analysis

GroupM, will acquire Madhouse India Pvt. Ltd.

See 2115 Comparable Transactions
synopsis: GroupM, the world’s leading media investment group, will acquire Madhouse India Pvt. Ltd. from Madhouse Inc., a mobile ad platform company in China. Madhouse India is an Indian company that focuses on mobile media and advertising. The company brings advertisers together with mobile media publishers to unleash the power of mobile media advertising.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target parent: BlueFocus Communication Group
target: Madhouse India Pvt. Ltd.
Madhouse India Pvt. Ltd. is a mobile marketing agency in India. Madhouse India focuses on mobile media and advertising. The company brings advertisers together with mobile media publishers to unleash the power of mobile media advertising.
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closed 7/23/2018 via PR Newswire

Engine Shop, LLC, acquired IEG, LLC

See 312 Comparable Transactions
synopsis: Engine Shop, the award-winning sports, and entertainment marketing agency, has acquired IEG, the IEG Sponsorship Conference, and ESP Properties' U.S. brand consultancy from GroupM. IEG is the premier global consultancy in partnership strategy, evaluation and measurement for leading sponsors and rightsholders.
buyer parent: Bruin Sports Capital
buyer: Engine Shop, LLC
Engine Shop, is an award-winning Global Sports and Entertainment Marketing Agency that specializes in modern, omnichannel marketing campaigns that foster consumer engagement through experiences. Its clients include American Family Insurance, Anheuser-Busch InBev, Floor and Décor, and more. "
 target parent: WPP Group, plc
target: IEG, LLC
IEG is the premier global consultancy in partnership strategy, evaluation and measurement for leading sponsors and rightsholders. IEG helps brand and property clients navigate the complex universe of sponsorship and engagement marketing to optimize the value of brand partnerships.
price ($mm)
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announced 2/12/2018 via BusinessWire

GroupM, will acquire The Glitch

See 3352 Comparable Transactions
synopsis: WPP has announced that its wholly-owned global media investment group, GroupM, has agreed to acquire a majority stake in The Glitch, a digitally-led creative agency. The Glitch’s full-service capabilities include digital, video and content strategy, interactive design technology, ecommerce, branding and media planning.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target: The Glitch
The Glitch is one of the largest Independent Advertising houses in India handling over 40 brands across Unilever, Netflix, PepsiCo & Perfetti. The Glitch was founded in 2009 and employs around 200 people in Mumbai and Delhi.
price ($mm)
rev ($mm)
$3
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 1/25/2017 via Company Press Release

GroupM, will acquire MediaCom India

See 433 Comparable Transactions
synopsis: WPP’s GroupM, the world’s leading global media investment group, announced they will be acquiring a majority stake in MediaCom India, a Content + Connection agency that specializes in media buying and planning across channels.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target: MediaCom India
Founded in 2007, MediaCom India became a joint venture between GroupM India and Sam Balsara in 2008. As a Content + Connection agency, MediaCom India specializes in media buying and planning across channels.
price ($mm)
rev ($mm)
$10
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 12/18/2015 via PR Newswire

GroupM, acquired The Exchange Lab

See 2034 Comparable Transactions
synopsis: WPP's GroupM, the world's leading global media investment group, announces the addition of The Exchange Lab and its proprietary programmatic marketing technology, Proteus, to its portfolio by acquisition of the company. The Exchange Lab is powered by Proteus, a creative and innovative trading platform which is integrated into demand side platforms.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target parent: BGF Fund
target: The Exchange Lab
The Exchange Lab is one company connected to the world's largest programmatic digital media marketplace. Their multi-platform solution unifies all of the top demand side platforms, marketing technologies and exchanges into a touch-point that drives the highest efficiency for advertisers.
price ($mm)
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closed 11/11/2015 via Company Press Release

GroupM, acquired Yonder Media (Pty) Ltd

See 529 Comparable Transactions
synopsis: GroupM, the world’s leading global media investment group, announced the addition of Yonder Media, South Africa’s leading specialized mobile marketing agency, to its portfolio. Yonder Media is a full-service, mobile first, digital and social media agency offering mobile and social media strategy, application development, media planning and more.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target: Yonder Media (Pty) Ltd
Johannesburg and Cape Town-based Yonder Media is a digital and social media agency with mobile at the heart of all it does. With a high quality portfolio of clients and a suite of digital media management services, Yonder leads the mobile advertising market in South Africa.
price ($mm)
rev ($mm)
$2
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 11/4/2015 via Company Press Release

GroupM, will acquire Essence Digital Limited

See 2499 Comparable Transactions
synopsis: WPP’s GroupM, the leading global media investment group, announced plans for the addition of Essence Digital Limited, a global agency that is the world's largest independent buyer of digital media, to its portfolio. Essence blends data science, objective media, and captivating experiences to build valuable connections between brands and consumers.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation serving as the parent company to WPP media agencies including Mindshare, MEC, MediaCom and Maxus, each global operations in their own right with leading market positions. "
 target: Essence Digital Limited
Essence is a global digital agency that blends data science, objective media and captivating experiences to build valuable connections between brands and consumers. The agency deploys campaigns in 71 markets via offices in London, New York, San Francisco, Seattle, Singapore and Tokyo.
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closed 7/20/2015 via BNC Analysis

GroupM, acquired DirectComm Marketing Group

See 2575 Comparable Transactions
synopsis: GroupM, the leading global media investment management group, has acquired a majority stake in directComm Marketing Group, a leading provider of integrated direct marketing services in Turkey.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation. It serves as the parent company to WPP’s media agencies – Mindshare, MEC, MediaCom, Maxus, who are all global operations in their own right with leading market positions. "
 target: DirectComm Marketing Group
DirectComm Marketing Group is a leading provider of integrated direct marketing services in Turkey. They specialize in digital marketing, customer relationship management, events and social media.
price ($mm)
rev ($mm)
$7
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 6/17/2015 via Company Press Release

GroupM, acquired Chemistry Media Ltd.

See 433 Comparable Transactions
synopsis: WPP announces its wholly owned operating company GroupM has acquired Chemistry Media Ltd., a leading media agency based in New Zealand. Chemistry Media Ltd. is a media planning and buying agency with operations in Auckland and Wellington. Key clients include Bank of New Zealand, Fonterra, Nestlé, and Restaurant Brands.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is the leading global media investment management operation. It serves as the parent company to WPP’s media agencies – Mindshare, MEC, MediaCom, Maxus, who are all global operations in their own right with leading market positions. "
 target: Chemistry Media Ltd.
Chemistry Media Ltd. is a media planning and buying agency with operations in Auckland and Wellington. Key clients include Bank of New Zealand, Fonterra, Nestlé, and Restaurant Brands. Since 2010, Chemistry has been affiliated with the MediaCom network, and currently trades under the name MediaCom.
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EV / rev
EV / EBITDA
announced 5/28/2015 via Financial Times

GroupM, Kinetic, will acquire Poster Conseil

See 1084 Comparable Transactions
synopsis: WPP announces that its wholly-owned operating companies, Kinetic and GroupM, have agreed to acquire a majority stake in Financiere Poster ("Poster Conseil"), the leading out-of-home (OOH) specialist in France. Poster Conseil manages media planning and buying for agencies and direct clients, and provides planning and measurement technologies.
buyer: GroupM
buyer: Kinetic
GroupM is WPP’s consolidated media investment management operation. Kinetic Worldwide is the global leader in understanding how brands can connect with people’s lifestyles and the environments they engage with when away from the home. "
 target: Poster Conseil
Poster Conseil is an out-of-home or OOH specialist in France. Poster Conseil manages media planning and buying for agencies and direct clients, and provides planning and measurement technologies to both agencies and vendors. It employs 25 people and is based in Paris.
price ($mm)
rev ($mm)
$12
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 5/20/2015 via Company Press Release

GroupM, acquired Two Circles Limited

See 373 Comparable Transactions
synopsis: WPP has acquired a majority stake in Two Circles Limited, a data-driven sports marketing agency based in London. Following the deal, Two Circles will become part of ESP Properties, GroupM’s newly launched company serving rightsholders from the worlds of sports and entertainment.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: Two Circles Limited
Two Circles is a data driven sports agency that helps sports organisations build stronger relationships with their customers. They use data to help their clients understand their customers and act on this insight.
price ($mm)
rev ($mm)
$4
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 8/26/2014 via Company Press Release

GroupM, will acquire Keyade SAS

See 2412 Comparable Transactions
synopsis: WPP announces that its wholly-owned operating company GroupM, WPP's global media investment management arm, has agreed to acquire Keyade, a leading digital search marketing agency in France. The agency specialises in performance-driven online media purchasing. Clients include La Redoute, Air France and Interflora.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target parent: Jaina Capital
target: Keyade SAS
Keyade SAS is an online marketing agency that provides search marketing and display advertising services in France and internationally. The company was founded in 2006 and is based in Paris, France.
price ($mm)
rev ($mm)
$10
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 5/2/2014 via BNC Analysis

GroupM, will acquire Amvg & Aerodeon

See 4096 Comparable Transactions
synopsis: WPP announces that GroupM, its wholly-owned global media investment management company, has agreed to take majority stake in aMVG (Aerodeon), the leading mobile media agency and mobile technology company in Turkey.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: Amvg & Aerodeon
Amvg & Aerodeon specializes in developing mobile media strategies and technologies for its clients. This includes mobile media buying and planning, mobile marketing campaigns, mobile loyalty platforms, mobile applications development, ad server technologies and content distribution/digital services.
price ($mm)
rev ($mm)
$4
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 1/7/2014 via Company Press Release

GroupM, acquired plista

See 1975 Comparable Transactions
synopsis: WPP announces that its wholly owned operating company, GroupM, WPP’s global media investment management arm, has acquired plista, a digital media specialist in Germany. The Berlin-based company brings advertisers and publishers together via its data-­driven content and advertising platform.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: plista
plista is one of Germany’s leading online and mobile advertising networks with more than 40 million visitors per month and thousands of premium websites like spiegel.de, welt.de, express.de, sueddeutsche.de, and sport1.de.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/19/2013 via BNC Analysis

GroupM, will acquire ClickMedia

See 2412 Comparable Transactions
synopsis: GroupM, the world's leading global media investment management operation, announced that it has agreed to acquire a majority interest in ClickMedia, a leading social media marketing agency in Vietnam. Click Media provides social media strategy, campaign strategy, implementation, as well as social media listening, crisis prevention and management.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: ClickMedia
With a staff of 55, ClickMedia is a full service social media marketing firm in Vietnam. The firm provides social media strategy, campaign strategy, implementation, as well as social media listening, crisis prevention and management.
price ($mm)
rev ($mm)
$1
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 12/11/2013 via Company Press Release

GroupM, will acquire Vocanic Pte. Ltd.

See 2414 Comparable Transactions
synopsis: GroupM, the world’s leading global media investment management operation, announced that it has agreed to acquire a majority interest in Vocanic, Asia’s leading social media marketing business. Headquartered in Singapore, they can roll out regional programs with on the ground support for each major market.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: Vocanic Pte. Ltd.
Vocanic is Asia’s leading social media marketing agency. Headquartered in Singapore, with offices in Bangkok, Kuala Lumpur, and Jakarta they can roll out regional programs with on the ground support for each major market. The company was founded in 2005.
price ($mm)
rev ($mm)
$4
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 1/5/2013 via BNC Analysis

GroupM, acquired Play Communication

See 942 Comparable Transactions
synopsis: GroupM has acquired a majority stake in PLAY Communication Pty Ltd, a leading experiential marketing agency based in Sydney. PLAY is a communication agency that specialises in Brand Experience Marketing.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: Play Communication
PLAY is a communication agency that specialises in Brand Experience Marketing. It activates brands, leverage sponsorships, create events and branded environments and maximise every connection through mobile and digital amplification.
price ($mm)
rev ($mm)
$4
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 12/17/2012 via BNC Analysis

GroupM, acquired Filmworks China

See 202 Comparable Transactions
synopsis: WPP, the global marketing services group, has expanded its presence in China with the acquisition of Filmworks China, a marketing firm whose clients include Electronic Arts and DreamWorks. The company will operate under Group M.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target: Filmworks China
Filmworks China offers marketing of entertainment media properties, merchandise licensing, tie-in promotion, product placement and celebrity endorsements. The company was founded in 2010 and is based in Beijing, China.
price ($mm)
rev ($mm)
$2
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 11/1/2012 via BNC Analysis

GroupM, will acquire Netbooster Asia

See 2447 Comparable Transactions
synopsis: WPP has agreed to buy a majority stake in digital marketing agency Netbooster Asia, which offers a full range of online services including web research and benchmarking, and social media monitoring. WPP’s media investment arm GroupM will buy the stake subject to regulatory approval.
buyer parent: WPP Group, plc
buyer: GroupM
GroupM is WPP’s consolidated media investment management operation, serving as the parent company to agencies including Maxus, MEC, MediaCom and Mindshare. The agencies that comprise GroupM are all global operations in their own right with leading market positions. "
 target parent: NetBooster Group
target: Netbooster Asia
Philippines and Indonesia-based NetBooster Asia, founded in 2007, is s a subsidiary of the International NetBooster Group which employs more than 400 web specialists worldwide. The firm offers online marketing solutions such as online strategy, promotion and creative services throughout Asia.
price ($mm)
rev ($mm)
$2
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
Pages:  
announced 10/21/2022 via GlobeNewswire

PPO&S Integrated Marketing Communications will be merged with Latino Connection,

See 4102 Comparable Transactions
synopsis: Harrisburg-based firms Latino Connection and PPO&S Integrated Marketing Communications will merge under the corporate name of Color & Culture, Inc. PPO&S Integrated Marketing Communications is a full-service, integrated marketing communications firm. Latino Connection is Pennsylvania’s premier marketing and communications agency.
buyer: Latino Connection
Latino Connection is Pennsylvania’s premier marketing and communications agency that launches brands into the country’s most powerful multicultural market. "
 target: PPO&S Integrated Marketing Communications
PPO&S Integrated Marketing Communications is a full-service, integrated marketing communications firm with an award-winning reputation for conducting marketing and advertising campaigns for a variety of private sector and mission-driven clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/21/2022 via BNC Analysis

Southfields Group, acquired Migration Creates

See 4102 Comparable Transactions
synopsis: Southfields, an investment holdings, private equity and growth stage venture firm in South Africa, has acquired Migration, a strategic, innovation, marketing & communications consultancy in South Africa. Migration creates transformative journeys that engage customers, grow world class businesses, and builds brands for deeper human connection.
buyer: Southfields Group
Southfields is an investment holdings, private equity and growth stage venture firm in South Africa. Southfields is dedicated to cultivating innovative businesses. They invest in businesses related to professional services, communications, media, technology, digital, data, and business solutions. "
 target: Migration Creates
Migration is a strategic, innovation, marketing & communications consultancy in South Africa. Migration is a trusted partner that creates transformative journeys that engage customers, grow world class businesses, enables purposeful communication, and builds brands for deeper human connection.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/21/2022 via BusinessWire

Hill+Knowlton Strategies, acquired JeffreyGroup

See 4310 Comparable Transactions
synopsis: WPP announced the acquisition of JeffreyGroup, one of the most respected independent corporate communications, public affairs, and marketing consulting firms in Latin America. JeffreyGroup will join the Hill+Knowlton Strategies international network and will create the largest global communications agency presence in Latin America.
buyer parent: WPP Group, plc
buyer: Hill+Knowlton Strategies
Hill+Knowlton Strategies, Inc. is an international communications consultancy, providing services to local, multinational, and global clients. "
 target: JeffreyGroup
JeffreyGroup is the leading independent corporate communications, public affairs and marketing consulting firm in Latin America, with a successful 29-year track record advising multinational companies and global brands across a broad range of industry sectors.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/27/2022 via PR Newswire

Search Discovery, Inc., acquired Allturna

See 4101 Comparable Transactions
synopsis: Search Discovery has acquired Allturna, a Salesforce Marketing Cloud Engagement Partner specializing in Health and Life Sciences. Search Discovery is now uniquely positioned to help Salesforce Marketing Cloud clients take full advantage of the platform's capabilities.
buyer: Search Discovery, Inc.
Search Discovery is a data transformation company that helps organizations use their data with purpose to drive measurable business impact. Its services and solutions help global organizations at every stage of data transformation, including strategy, implementation, and optimization. "
 target: Allturna
Allturna helps sales and marketing clients develop data-centric marketing strategies and tactics, delivers data integration and management services, and applies significant marketing cloud expertise and operations to help clients achieve business impact and analytics insights.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/31/2022 via BNC Analysis

Pearman Media Pty. Ltd., acquired MediaSmiths Australia

See 4101 Comparable Transactions
synopsis: One of Australia’s largest independent media agencies, Pearman (est 1996), has acquired established media agency MediaSmiths to offer a comprehensive suite of media and advertising services to clients. Since 2007, MediaSmiths has been the hands-on partner to hundreds of clients who needed to achieve more from their media strategy budget.
buyer: Pearman Media Pty. Ltd.
Pearman is one of Australia's largest independent media agencies. Established in 1996, they are 100% Australian owned. With no reporting to Paris, London or New York Pearman makes its own decisions quickly and decisively. "
 target: MediaSmiths Australia
Since 2007, MediaSmiths has been the hands-on partner to hundreds of clients who needed to achieve more from their media strategy and marketing budget. MediaSmiths has grown with the companies they support to become one of Sydney’s most established independent media & marketing agencies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 5/20/2022 via BNC Analysis

Next 15, will acquire M&C Saatchi plc

See 4141 Comparable Transactions
synopsis: Next Fifteen Group (Next 15), a communications business in London, will acquire M&C Saatchi, the world's largest independent advertising network. M&C Saatchi connects specialist expertise, fuelled by data and technology, to help clients navigate, create and lead meaningful change.
buyer: Next 15 (AIM:NFC:$470.06)
Next 15 is a communications business in London. The Group incorporates 19 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
 target: M&C Saatchi plc (AIM:SAA:$394.58)
Based in the UK, M&C Saatchi is the world's largest independent advertising network. Powered by its philosophy, Brutal Simplicity of Thought, Diversity of Thought, Independence, and Ownership, their work connects buyers and sellers as simply and as powerfully as possible.
price ($mm)[EV]
$377 [$407]
rev ($mm)
$534
EBITDA ($mm)
$56
EV / rev
0.8x
EV / EBITDA
7.2x
closed 3/28/2022 via PR Newswire

Bridgepoint, acquired Inspired Thinking Group Limited

See 6572 Comparable Transactions
synopsis: Bridgepoint, a major international alternative asset fund management group, has acquired a majority stake in fast-growing Inspired Thinking Group (Team ITG) from Equistone Partners Europe. A technology-led marketing business, Team ITG creates connected customer experiences for some of the biggest brands on the planet through world-class services an
buyer: Bridgepoint (:$310.07)
UK-based Bridgepoint is a major international alternative asset fund management group, providing private equity and private debt lending solutions to the middle market. Bridgepoint focuses on acquiring or investing in businesses with strong market positions. "
 target parent: Equistone Partners Europe
target: Inspired Thinking Group Limited
A technology-led marketing business, Team ITG creates connected customer experiences for some of the biggest brands on the planet through world-class services and smart, intuitive tech.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 3/3/2022 via Company Press Release

Next 15, will acquire Engine Group Ltd

See 4103 Comparable Transactions
synopsis: Next Fifteen Communications Group plc (Next 15), a communications business in London, will acquire Engine Group, a global media and marketing services company. Engine helps organizations to outperform in the present and win in the future. The group offers a vast range of marketing solutions, from insights and content to distribution and technology.
buyer: Next 15 (AIM:NFC:$470.06)
Next 15 is a communications business in London. The Group incorporates 19 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
 target: Engine Group Ltd
Engine is a global media and marketing services company. Engine helps organizations to outperform in the present and win in the future. The group offers a vast range of marketing solutions, from insights and content to distribution and technology.
price ($mm)
$104
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/10/2021 via BNC Analysis

Brunner Inc., acquired Brunner Inc.

See 4101 Comparable Transactions
synopsis: Full service independent marketing agency, Brunner Inc. is being sold to an expanded ownership group comprised of the firm’s current leadership. The company will be led by Scott Morgan, President; and Rick Gardinier, Chief Digital Officer.
buyer: Brunner Inc.
The company will be led by Scott Morgan, president; and Rick Gardinier, chief digital officer, along with other top management team members in a partnership role — Ken Johns, client experience officer; Erin Stoner, chief financial officer; and Dan Gbur, performance marketing officer. "
 target: Brunner Inc.
Brunner is a full service independent marketing agency. They specialize in strategy, media, data science & analytics, marketing automation & CRM, and more.
price ($mm)
rev ($mm)
$28
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 10/20/2021 via BNC Analysis

MISSION Group, acquired Soul

See 4103 Comparable Transactions
synopsis: The MISSION Group, a collective of creative and MarTech agencies based in the UK, has acquired Soul, a leading customer engagement agency in the UK. Soul creates marketing campaigns that enable brands to have a heart to heart with their customers and understand their decision-making processes and motivators.
buyer: MISSION Group (AIM:TMMG:$176.19)
MISSION is a technology-embraced marketing communications and advertising group delivering digital, brand, marketing, advertising and full service communications. MISSION employs more than 1,000 people across the UK, Asia and the US, and works with some of the world’s leading brands. "
 target: Soul
Soul is a leading customer engagement agency in the UK. Soul works with psychologists to help businesses better understand human nature. They create marketing campaigns that enable brands to have a heart to heart with their customers and understand their decision-making processes and motivators.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/9/2021 via PR Web

Mainspire merged with The Enablement Group,

See 4102 Comparable Transactions
synopsis: The Enablement Group (TEG), a sales enablement content agency and consultancy, and Mainspire Marketing, a global full-service marketing agency, have merged operations under the name “The Enablement Group” to better serve the needs of corporate sales, marketing, and HR teams.
buyer: The Enablement Group
The Enablement Group (TEG) is a marketing and sales enablement content agency that delivers experiences fostering greater engagement and message retention, ultimately driving revenue and performance improvement. "
 target: Mainspire
Mainspire is a full-service global consulting and marketing agency focused on the most innovative technologies driving the future. Mainspire develops and implements solid business marketing strategies that help companies grow and improve the world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/10/2021 via BNC Analysis

Beattie Communications Group Ltd., acquired Beattie Communications Group Ltd.

See 4102 Comparable Transactions
synopsis: Beattie Communications' CEO, Laurna Woods, has acquired the company in a management buyout. Beattie is the UK’s No 1 integrated communications agency, competing with digital, social, creative, advertising and PR shops. They provide inspired communications and marketing services to some of the world's largest companies.
buyer: Beattie Communications Group Ltd.
Beattie is the UK’s No 1 integrated communications agency, competing with digital, social, creative, advertising and PR shops. They de-stress the lives of clients by demystifying communications to make it simple, deciphering strategy to make it transformational and debunking delivery to boost ROI. "
 target: Beattie Communications Group Ltd.
Beattie is the UK’s No 1 integrated communications agency, competing with digital, social, creative, advertising and PR shops. They de-stress the lives of clients by demystifying communications to make it simple, deciphering strategy to make it transformational and debunking delivery to boost ROI.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/30/2020 via BNC Analysis

Moacon Ventures GmbH, acquired Devexgo GmbH

See 4424 Comparable Transactions
synopsis: Moacon Ventures GmbH, a German investment company, has acquired DEVEXGO GmbH, a German marketing company. With the acquisition, DEVEXGO will begin offering its customers an all-round carefree package in order to reach different target groups from the B2B and B2C environment with different media.
buyer: Moacon Ventures GmbH
Moacon Ventures GmbH is a German investment company comprised of online and offline start-ups from the consumer and marketing sectors. Moacon supports its portfolio companies at every point in their journey, from the idea to long-term market success. "
 target: Devexgo GmbH
DEVEXGO is a German marketing company that specializes in cooperation marketing. DEVEXGO offers high-quality couponing in parcel or media supplements, Point-of-Sale and special postal advertising formats, and individual display campaigns on all known platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/16/2020 via BNC Analysis

ADLPerformance, acquired Pschhh

See 4102 Comparable Transactions
synopsis: ADLPerformance has acquired a company in the communication and marketing sector: Pschhh, a strategic planning and creation agency. Pschhh's aim is to create strong relationships between brands and consumers through brand content that generates added value for the end customer.
buyer: ADLPerformance (PA:ALP.AS:$163.45)
For more than 48 years, ADLPerformance has supported large account clients on their marketing issues. Supported by more than 500 employees, their group is a major player in cross-channel marketing in Europe. They are also present in France, Spain and Portugal. "
 target: Pschhh
Based in France, Pschhh is an independent and bubbly communications consulting agency. The agency's aim is to create strong relationships between brands and consumers through brand content that generates added value for the end customer.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/2/2020 via BNC Analysis

MESH, LLC, acquired Converge Marketing LLC

See 4103 Comparable Transactions
synopsis: Baton Rouge agency Mesh continues to expand its footprint in the southern part of the US. The firm is acquiring New Orleans-based agency Converge Marketing and bringing on the firm’s founder, Matt Preuett as Agency Director, New Orleans. Converge Marketing provides expert marketing campaign strategy, project management, and more.
buyer: MESH, LLC
MESH exists to create connections and loyalty to brands. They are an independent, award-winning creative and strategic agency with over 15 years of success. They work with clients ranging from Fortune 500 companies to startups, who are willing to invest in their brand. "
 target: Converge Marketing LLC
New Orleans-based agency Converge Marketing was founded by Matt Preuett in 2016. Converge Marketing of Louisiana provides expert marketing campaign strategy, project management, content creation and reputation building services for growing and established businesses.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/19/2020 via BNC Analysis

New School, LLC merged with Ignite Advertising, LLC,

See 4257 Comparable Transactions
synopsis: New School, a marketing and advertising agency in Muskegon, merged with IGNITE, a branding and marketing company also located in Muskegon, MI. New School is a one-stop marketing shop for small to medium sized businesses that provides traditional and digital marketing services.
buyer: Ignite Advertising, LLC
IGNITE is an ad agency that works with businesses of all sizes, at their pace. They don't push large marketing budgets. IGNITE comes up with creative and compelling marketing materials to over time to help businesses grow. IGNITE is based in Muskegon, MI. "
 target: New School, LLC
New School is a one-stop marketing shop for small to medium sized businesses of any kind in the Muskegon, MI area looking to grow industry presence and increase sales. Services include: marketing (traditional and digital), web design, video production, graphic design, print design, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/12/2020 via BNC Analysis

WPP AUNZ Limited, acquired Meerkats

See 4102 Comparable Transactions
synopsis: WPP AUNZ, the leading creative transformation agency in Australia, New Zealand and Asia, has acquired Western Australian-based digital and creative business solutions company Meerkats. Meerkats specializes in branding, planning, marketing and creativity.
buyer parent: WPP Group, plc
buyer: WPP AUNZ Limited (:$605.03)
WPP AUNZ is the leading creative transformation agency in Australia, New Zealand and Asia, comprising nearly 5,000 people working across 60+ companies, in over 120 offices across the region. "
 target: Meerkats
Meerkats is a creative agency based in Perth, Australia that specializes in branding, planning, marketing and creativity.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/3/2021 via BusinessWire

Stagwell Group, acquired MDC Partners, Inc.

See 4102 Comparable Transactions
synopsis: Stagwell Group has acquired MDC Partners, Inc., one of the most influential marketing and communications networks in the world. The combination will allow both Stagwell and MDC to scale offerings, develop products based on combined tech and data assets, and provide accelerated growth and enhanced services to clients.
buyer: Stagwell Group (STGW:$1,469.36)
Stagwell Group is an independent, digital-first, and fully-integrated organization servicing brands across the continuum of marketing services. Stagwell's brands include experts in digital transformation and marketing, research and insights, marketing communications, and content and media. "
 target: MDC Partners, Inc. (MDCA:$1,252.82)
MDC Partners is one of the most influential marketing and communications networks in the world. MDC's agency partners leverage technology, data analytics, insights, and strategic consulting solutions to drive measurable results and optimize return on marketing investment for over 1,700 clients.
price ($mm)[EV]
$253 [$1,306]*
rev ($mm)
$1,415
EBITDA ($mm)
$215
EV / rev
1.1x
EV / EBITDA
7.4x
closed 2/14/2020 via Company Press Release

Ringier AG, acquired Admeira AG

See 4103 Comparable Transactions
synopsis: Ringier, a diversified media company, is acquiring Swisscom’s 50% share in Admeira, making it the sole owner of the marketing company. At the same time, Admeira is being restructured and will focus on the marketing of TV advertising in future. Admeira is Switzerland's largest marketing company.
buyer: Ringier AG
Ringier is a diversified media company with about 6,900 employees across 18 countries. Founded in 1833, Ringier manages leading brands in print, TV, radio, online and mobile media and runs successful print, entertainment and internet businesses. "
 target parent: Swisscom
target: Admeira AG
Admeira is Switzerland's largest marketing company. They represent more than 80 strong media brands in the print, radio, TV, online and digital out-of-home domains. They provide their clients with tailored advertising and sponsorship solutions for cross-media campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/11/2020 via GlobeNewswire

Bond Brand Loyalty, acquired rDialogue

See 4101 Comparable Transactions
synopsis: Bond Brand Loyalty, a global customer experience and loyalty management company, has acquired rDialogue, a customer marketing firm. The acquisition bolsters Bond’s expertise in strategic advisory services to help brands strengthen relationships and optimize the customer journey across all human and digital touch points.
buyer: Bond Brand Loyalty
Bond is a global, data-driven customer experience and loyalty management business. It specializes in the Marketing, Measurement, and Management of powerful experiences that build brand loyalty for the world’s most influential brands. "
 target: rDialogue
rDialogue is a customer marketing firm that accelerates the development of smart and profitable relationships between leading brands and customers. The data-driven firm blends science and art to develop and execute innovative marketing strategies around loyalty and relationship marketing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
Pages:  

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Geography
Matching Companies
Ticker: OTCPK:PROM
 
 
 
 
 
 
 
 
Propel Media
Propel Media
Propel Media, Inc. is a performance digital media company bringing together video and display advertising across desktop, application and mobile screens to offer advertisers, applications, and web site publishers a robust full-service solution for today’s ever-changing digital landscape.
year
2020
rev ($mm)
$300.00
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
0
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Ticker: AIM:TAP
 
 
 
 
 
 
 
 
Taptica
Taptica
Taptica is a publicly traded, global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today.
year
2018
rev ($mm)
$289.31
EBITDA ($mm)
$38.16
EBIT ($mm)
$23.39
Net Income ($mm)
$15.85
Employees
122
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Ticker: TSXV:AT
 
 
 
 
 
 
 
 
AcuityAds Inc.
AcuityAds is a technology company that enables marketers to connect intelligently with their most meaningful audiences through digital media. At the core of its offerings is a self-serve programmatic marketing platform, powered by proprietary machine learning technology.
year
2017
rev ($mm)
$47.91
EBITDA ($mm)
($0.51)
EBIT ($mm)
($2.28)
Net Income ($mm)
Employees
79
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Ticker:
 
 
 
 
 
 
 
 
Outbrain Inc.
Outbrain Inc.
Outbrain is a leading recommendation platform for the open web. Their technology enables 10 billion daily recommendations to consumers across more than 7,000 online properties and connects advertisers to these audiences to grow their business.
year
2021
rev ($mm)
$971.40
EBITDA ($mm)
$51.78
EBIT ($mm)
$41.56
Net Income ($mm)
Employees
828
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Ticker: PUBM
 
 
 
 
 
 
 
 
PubMatic
PubMatic
PubMatic is an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future.
year
2021
rev ($mm)
$713.00
EBITDA ($mm)
$74.46
EBIT ($mm)
$58.79
Net Income ($mm)
$56.60
Employees
713
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Ticker: RUBI
 
 
 
 
 
 
 
 
Magnite
Magnite
Magnite is the world’s largest independent sell-side advertising platform. Publishers use Magnite's technology to monetize content across all screens and formats—including desktop, mobile, audio and CTV. Magnite combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV.
year
2021
rev ($mm)
$468.41
EBITDA ($mm)
$103.99
EBIT ($mm)
($42.89)
Net Income ($mm)
$0.07
Employees
569
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Ticker: TSXV:TLK
 
 
 
 
 
 
 
 
Frankly Media
Frankly Media
Frankly Media provides a complete suite of digital solutions for media companies to create, manage, distribute and monetize their content on all platforms maximizing audience engagement and revenue potential. The company is headquartered in New York with offices in Toronto and Atlanta.
year
2019
rev ($mm)
$19.79
EBITDA ($mm)
($2.54)
EBIT ($mm)
($3.35)
Net Income ($mm)
Employees
0
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Ticker: OM:ACAST
 
 
 
 
 
 
 
 
Acast
Acast
Acast is the world’s largest podcast company. Acast is a global podcast marketplace that provides premium hosting, distribution and monetization. Acast connects audio makers with the financial support they need to create amazing content while also delivering the audience they want.
year
2021
rev ($mm)
$99.14
EBITDA ($mm)
($21.30)
EBIT ($mm)
($21.42)
Net Income ($mm)
Employees
386
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Ticker:
 
 
 
 
 
 
 
 
Zeta Global
Zeta Global
Zeta Global Holdings Corp. is a leading data-driven, cloud-based marketing technology company that empowers enterprises to acquire, grow and retain customers more efficiently.
year
2021
rev ($mm)
$458.34
EBITDA ($mm)
($198.60)
EBIT ($mm)
($244.53)
Net Income ($mm)
Employees
1434
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Ticker: ICLK
 
 
 
 
 
 
 
 
IClick Interactive Asia
iClick Interactive Asia Group Limited is an independent online marketing and enterprise data solutions provider that connects worldwide marketers with audiences in China. iClick's platform possesses omni-channel marketing capabilities and fulfils various marketing objectives.
year
2021
rev ($mm)
$307.70
EBITDA ($mm)
($9.00)
EBIT ($mm)
($12.89)
Net Income ($mm)
Employees
1192
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Ticker: LLNW
 
 
 
 
 
 
 
 
Limelight Networks
Limelight Networks
Limelight Networks, Inc. provides solutions that enable business and technology decision makers to profit from the shift of content and advertising to the online world, the explosive growth of mobile and connected devices, and the migration of IT applications and services into the cloud.
year
2021
rev ($mm)
$217.63
EBITDA ($mm)
($9.23)
EBIT ($mm)
($33.97)
Net Income ($mm)
Employees
556
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Ticker: BIT:AXEL
 
 
 
 
 
 
 
 
axélero S.p.A.
axélero S.p.A.
axélero provides effective and innovative digital advertising and digital marketing solutions, tailor-made for small, medium and large enterprises and national and local institutions to gain greater visibility, useful contacts and concrete business results.
year
2016
rev ($mm)
$51.93
EBITDA ($mm)
$4.31
EBIT ($mm)
$3.12
Net Income ($mm)
$1.49
Employees
21
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Ticker: BLIN
 
 
 
 
 
 
 
 
Bridgeline Digital, Inc.
Bridgeline Digital, Inc.
Bridgeline Digital helps customers maximize the performance of their full digital experience from websites and intranets to eCommerce experiences. Bridgeline's Unbound platform is a Digital Experience Platform that deeply integrates Web Content Management, eCommerce, eMarketing, and Web Analytics.
year
2021
rev ($mm)
$13.26
EBITDA ($mm)
($5.78)
EBIT ($mm)
($6.98)
Net Income ($mm)
Employees
39
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Ticker: NYSE:RAMP
 
 
 
 
 
 
 
 
LiveRamp
LiveRamp
LiveRamp provides the identity platform leveraged by brands and their partners to deliver innovative products and exceptional experiences. LiveRamp IdentityLink connects people, data, and devices across the digital and physical world.
year
2020
rev ($mm)
$429.55
EBITDA ($mm)
($75.18)
EBIT ($mm)
($104.58)
Net Income ($mm)
Employees
1150
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Ticker: MRIN
 
 
 
 
 
 
 
 
Marin Software
Marin Software
Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software Incorporated provides a leading cross-channel performance advertising cloud used by brands and agencies to measure, manage and optimize ad spend across the web and mobile devices.
year
2014
rev ($mm)
$99.35
EBITDA ($mm)
($26.83)
EBIT ($mm)
($33.63)
Net Income ($mm)
Employees
500
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Ticker: OMC
 
 
 
 
 
 
 
 
Omnicom Group Inc.
Omnicom Group Inc.
Omnicom Group is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, public relations and other specialty communications services.
year
2022
rev ($mm)
$14,268.30
EBITDA ($mm)
$2,274.60
EBIT ($mm)
$2,058.40
Net Income ($mm)
Employees
  • drill down
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Ticker: SWX:DKSH
 
 
 
 
 
 
 
 
DKSH Holding Ltd.
DKSH Holding Ltd.
DKSH is the leading Market Expansion Services Group with a focus on Asia. They help companies who are looking for a reliable outsourcing partner to grow their business in new or existing markets. They offer services that includes organizing and running the entire value chain for any product.
year
2019
rev ($mm)
$11,600.35
EBITDA ($mm)
$282.63
EBIT ($mm)
$240.86
Net Income ($mm)
$232.55
Employees
32996
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Ticker: NYSE: IPG
 
 
 
 
 
 
 
 
Interpublic Group of Companies, Inc.
Interpublic Group of Companies, Inc.
Interpublic is one of the world's leading organizations of advertising agencies and marketing services companies. Their companies specialize in consumer advertising, digital marketing, communications planning and media buying, public relations and specialty marketing.
year
2022
rev ($mm)
$10,778.30
EBITDA ($mm)
$1,717.00
EBIT ($mm)
$1,437.60
Net Income ($mm)
Employees
  • drill down
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Ticker: TSE:2433
 
 
 
 
 
 
 
 
Hakuhodo DY Holdings, Inc.
Hakuhodo DY Holdings, Inc.
Hakuhodo DY Group companies are committed to providing optimized solutions for advertisers, media companies and content holders in Japan and internationally. The company provides planning, production, marketing, public relations, and other services related to advertising in various media.
year
2022
rev ($mm)
$6,667.26
EBITDA ($mm)
$677.71
EBIT ($mm)
$533.66
Net Income ($mm)
$411.02
Employees
25522
  • drill down
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Ticker: SZSE:300058
 
 
 
 
 
 
 
 
BlueFocus Communication Group
BlueFocus Communication Group
BlueFocus is one of the most recognized communications services groups originating in China. They provide a wide spectrum of marketing and brand management services across disciplines of Strategy, Digital, Advertising, Media, Social, PR, Design, Branding, CRM, Data, E-Commerce and Mobile solutions.
year
2019
rev ($mm)
$3,361.21
EBITDA ($mm)
$120.72
EBIT ($mm)
$102.91
Net Income ($mm)
$75.66
Employees
5445
  • drill down
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Ticker: KOSE:A030000
 
 
 
 
 
 
 
 
Cheil Worldwide, Inc.
Cheil Worldwide, Inc.
Cheil Worldwide Inc. is a marketing solutions company that offers advertising, public relations, shopper marketing, sports marketing, digital marketing, etc. It was established in 1973 with headquarters in Seoul, South Korea.
year
2020
rev ($mm)
$2,750.37
EBITDA ($mm)
$196.43
EBIT ($mm)
$170.64
Net Income ($mm)
$116.35
Employees
1274
  • drill down
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Ticker: DLX
 
 
 
 
 
 
 
 
Deluxe Corporation
Deluxe Corporation
Deluxe Corp. is a growth engine for small businesses and financial institutions. Millions of business customers access Deluxe’s products and services, including customized checks, as well as website development and hosting, email marketing, social media, search engine optimization and logo design.
year
2020
rev ($mm)
$1,790.78
EBITDA ($mm)
$296.61
EBIT ($mm)
$224.47
Net Income ($mm)
$8.81
Employees
6123
  • drill down
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Ticker: ASX:IGL
 
 
 
 
 
 
 
 
IVE Group
IVE Group
IVE Group Ltd is an ASX listed vertically integrated marketing and print communications provider. IVE enables its customers to communicate more effectively with their customers by creating, managing, producing and distributing content across multiple channels.
year
2017
rev ($mm)
$395.92
EBITDA ($mm)
$28.66
EBIT ($mm)
$17.68
Net Income ($mm)
$9.65
Employees
1100
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Ticker: AIM:SAA
 
 
 
 
 
 
 
 
M&C Saatchi plc
M&C Saatchi plc
M&C Saatchi plc is a global marketing services business working across a wide variety of industry sectors with a strategy focused on winning new business and starting new businesses.
year
2022
rev ($mm)
$394.58
EBITDA ($mm)
$36.15
EBIT ($mm)
$25.99
Net Income ($mm)
Employees
  • drill down
  • watch
Ticker: NYSE:HHS
 
 
 
 
 
 
 
 
Harte-Hanks, Inc.
Harte-Hanks, Inc.
Harte Hanks is a global marketing services firm specializing in multi-channel marketing solutions. Harte Hanks offers end-to-end marketing services including consulting, strategic assessment, data, analytics, digital, social, mobile, print, direct mail and contact center.
year
2017
rev ($mm)
$394.15
EBITDA ($mm)
$6.14
EBIT ($mm)
($4.97)
Net Income ($mm)
Employees
5620
  • drill down
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Ticker: 002712
 
 
 
 
 
 
 
 
Simei Media Co.,Ltd.
Simei Media Co.,Ltd.
Simei Media Co.,Ltd. offers media services in China. Through their brands, they offer Media planning and agency (ProVision Media Network), Brand Management (BC&T Boundless Creations & Talents), Outdoor Advertising (EYoung Outdoors), Digital Marketing (Simei Digital), and more.
year
2015
rev ($mm)
$374.47
EBITDA ($mm)
$14.18
EBIT ($mm)
$13.83
Net Income ($mm)
$14.17
Employees
180
  • drill down
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Ticker: ASX:EGG
 
 
 
 
 
 
 
 
Enero Group Limited
Enero Group Limited
Enero Group Limited is engaged in integrated marketing and communication services, including strategy, market research, advertising, public relations, communications planning graphic design, events management, direct marketing, and corporate communications.
year
2021
rev ($mm)
$274.31
EBITDA ($mm)
$32.72
EBIT ($mm)
$30.82
Net Income ($mm)
Employees
600
  • drill down
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Ticker: PA:ALP.AS
 
 
 
 
 
 
 
 
Dékuple
Dékuple
Dékuple is a cross-channel data marketing expert in France. Dékuple designs, markets and implements customer acquisition, loyalty and relationship management services. Their expert capabilities enable them to support brands with their marketing needs.
year
2021
rev ($mm)
$163.45
EBITDA ($mm)
$15.62
EBIT ($mm)
$14.75
Net Income ($mm)
$8.45
Employees
611
  • drill down
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Ticker: AIM:INTQ
 
 
 
 
 
 
 
 
InternetQ PLC
InternetQ PLC
InternetQ is one of the world's most successful Mobile, Social & APP-based service providers. Their disruptive mobile marketing, rich media and advertising platforms enable clients to profitably engage with the emerging social entertainment ecosystem.
year
2013
rev ($mm)
$151.44
EBITDA ($mm)
$14.25
EBIT ($mm)
$12.92
Net Income ($mm)
$11.84
Employees
155
  • drill down
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Ticker: AQ
 
 
 
 
 
 
 
 
Acquity Group, LLC
Acquity Group, LLC
Acquity Group, LLC operates as a multi-channel commerce and digital marketing company. Its solutions include design that covers audience segmentation and persona development, user experience and interaction design, information architecture, visual and motion design, and more.
year
2012
rev ($mm)
$141.01
EBITDA ($mm)
$27.65
EBIT ($mm)
$22.87
Net Income ($mm)
$3.25
Employees
  • drill down
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