Like GreedyRates

closed 1/3/2017 via BusinessWire

XLMedia plc, acquired GreedyRates

synopsis: XLMedia, a leading provider of digital performance marketing, is pleased to announce the acquisition of Greedyrates.ca, one of Canada’s leading credit card comparison websites. The acquisition will significantly enhance XLMedia’s presence in North America and is a further demonstration of XLMedia’s ability to diversify its revenue streams.
buyer: XLMedia plc (AIM:XLM:$59.34)
Founded in 2012, XLMedia is a market-leading provider of digital marketing services. They use proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: GreedyRates
GreedyRates.ca is an independent website dedicated to matching consumers to the best Canadian credit cards based on their spending habits. The company was founded in 2013 and is headquartered in Montreal, Quebec.
price ($mm)
$9.30
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/5/2021 via BNC Analysis

Canstar, acquired RateCity

synopsis: Canstar, Australia’s biggest financial comparison site, has acquired RateCity, Australia's leading financial comparison website. RateCity allows people to search, compare and apply for more than 10,000 financial products. Their platform offers comparisons for loans, credit cards, savings accounts, superannuation funds, and more.
buyer: Canstar
Canstar is Australia’s biggest financial comparison site. Canstar simplifies the world of finance to help consumers find the right product for them. Their platform allows users to compare over 775 brands across more than 30 finance categories, including banking, insurance, loans, investing and more."
target: RateCity
RateCity is Australia's leading financial comparison website. RateCity allows people to search, compare and apply for more than 10,000 financial products from over 250 financial institutions. Their platform offers comparisons for loans, credit cards, savings accounts, superannuation funds, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/9/2021 via finextra.com

Finder, acquired GoBear

synopsis: Finder, a leading comparison site in Australia, has acquired GoBear, a complete and easy-to-use financial services comparison site in Singapore. GoBear features over 100 products from dozens of providers. Their platform allows users to easily search and compare all types of insurance, credit cards, and loans.
buyer: Finder
Finder is a leading comparison site in Australia. Finder helps people around the world make to better financial decisions and improve their lives. Their platform allows users to compare credit cards, savings accounts, loans, online shopping discount and codes, insurance, utilities, travel and more. "
target: GoBear
GoBear is a complete and easy-to-use financial services comparison site in Singapore. GoBear features over 100 products from dozens of providers. Their platform allows users to easily search and compare all types of insurance, credit cards, and loans.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/10/2021 via BNC Analysis

Future plc, acquired Mozo

synopsis: Future, a global multi-platform media company, has acquired Mozo, a personal finance comparison website in Australia. Mozo provides comparison tools that help people to find better banking, insurance and energy deals in minutes. The platform allows users to compare loans, credit cards, bank accounts, insurance, utilities and more.
buyer: Future plc (LSE:FUTR:$606.80)
Based in the UK, Future plc is an international media group and leading digital publisher. The Group operates two separately managed brand-led divisions: Media and Magazine. The Magazine division is brand-led while the Media division focuses on being at the forefront of digital innovation. "
target: Mozo
Mozo is a personal finance comparison website in Australia. Mozo provides comparison tools that help people to find better banking, insurance and energy deals in minutes. The platform allows users to compare home loans, credit cards, personal loans, bank accounts, insurance, utilities and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/31/2020 via BNC Analysis

NerdWallet, Inc., acquired Know Your Money

synopsis: NerdWallet, a personal finance company that aims to provide clarity for all of life's financial decisions, has acquired Know Your Money, an independent financial comparison website in the UK. Know Your Money allows users to compare credit cards, loans, mortgages, business bank accounts, insurance, and more.
buyer: NerdWallet, Inc.
NerdWallet is a personal finance company that aims to provide clarity for all of life's financial decisions. NerdWallet provides tools and advice that make it easy to expertly pay off debt, choose the best financial products and services and tackle major life goals, like buying a house. "
target: Know Your Money
Know Your Money is an independent financial comparison website in the UK. Know Your Money aims to provide clear, accurate and transparent comparisons for a wide range of financial products. The site allows users to compare credit cards, loans, mortgages, business bank accounts, insurance, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/27/2020 via BNC Analysis

Swegaming AB, acquired Veloxia AB

synopsis: Swegaming AB, a leading player in the Swedish market for credit card and loan intermediation, has acquired Veloxia AB, which operates most comparison sites on the Swedish market, including Lånen.se and Alltomkreditkort.se.
buyer: Swegaming AB
Swegaming AB is a leading affiliate marketing company in Sweden. Their flagship products include comparison websites for credit cards, sports betting and loans. Swegaming helps businesses to drive traffic in a sustainable and responsible way. "
target: Veloxia AB
Veloxia AB provides online insurance, credit card, and loan comparison services. The company was founded in 2015 and is based in Stockholm, Sweden.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/26/2020 via Company Press Release

JurisTech, acquired iMoney

synopsis: JurisTech, a leading Malaysian financial technology company that serves most major banks in Malaysia, has acquired iMoney, Southeast Asia’s largest financial comparison portal with operations in Malaysia, Singapore, Indonesia, and the Philippines. iMoney compares credit cards, loans, broadband, and insurance products on its website.
buyer: JurisTech
JurisTech is a leading Malaysian financial technology company that serves most major banks in Malaysia. JurisTech offers solutions for debt collection, loan origination management, credit scoring, digital banking, document management, chatbots, and more. "
target: iMoney
iMoney is Southeast Asia’s largest financial comparison portal with operations in Malaysia, Singapore, Indonesia, and the Philippines. iMoney compares credit cards, loans, broadband, and insurance products on its website and provides telephone-based advice to consumers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/4/2019 via BNC Analysis

Swegaming AB, acquired Kreditium AB

synopsis: Swegaming, a leading affiliate marketing company in Sweden, has acquired Kreditium, a Swedish loan comparison website. Kreditium helps people to compare and find a loan that suits their needs. Their platform allows users to compare over 100 loans and over 10 credit cards.
buyer: Swegaming AB
Swegaming AB is a leading affiliate marketing company in Sweden. Their flagship products include comparison websites for credit cards, sports betting and loans. Swegaming helps businesses to drive traffic in a sustainable and responsible way. "
target: Kreditium AB
Kreditium is a Swedish loan comparison website. Kreditium helps people to compare and find a loan that suits their needs. Kreditium makes it easy to compare all types of loans, including SMS loans, mortgages, and more. Their platform allows users to compare over 100 loans and over 10 credit cards.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/23/2019 via BNC Analysis

myTaste AB, will acquire Lånakuten AB

synopsis: myTaste, a digital media house headquartered in Stockholm, Sweden, will acquire Lånakuten, an online loan comparison platform in Sweden that allows consumers to view and compare loan services and credit cards. Lånakuten helps people make more informed decisions and choose the best loan for their situation.
buyer: myTaste AB (OM:203:$6.05)
myTaste is a digital media house headquartered in Stockholm, Sweden, which excels in scalable and auto generated web products. They own and operate one of the world's largest food sites, myTaste.com. Their other brands include Shopello.se, Matklubben.se and AllaAnnonser.se. "
target: Lånakuten AB
Lånakuten is an online loan comparison platform in Sweden that allows consumers to view and compare loan services and credit cards. Lånakuten helps people make more informed decisions and choose the best loan for their situation.
price ($mm)
$1.77
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/4/2018 via Company Press Release

Československá obchodní banka, a. s., will acquire Ušetřeno.cz s.r.o.

synopsis: Československá obchodní banka, a.s. (ČSOB), a universal bank in the Czech Republic, will acquire Ušetřeno.cz, the largest independent online price comparison site for domestic products and services in the Czech Republic. Ušetřeno.cz allows people to compare energy utilities, mobile internet plans, insurance, credit cards, loans, and mortgages.
buyer parent: KBC
buyer: Československá obchodní banka, a. s.
Founded in 1964, Československá obchodní banka, a.s. (ČSOB) is a universal bank in the Czech Republic. ČSOB offers a full range of banking services to individual, SME, corporate, and institutional clients. Their banking services include mortgages, loans, insurance products, pension funds, and more. "
target: Ušetřeno.cz s.r.o.
Founded in 2010, Ušetřeno.cz is the largest independent online price comparison site for domestic products and services in the Czech Republic. Ušetřeno.cz allows people to compare energy utilities, mobile internet plans, insurance, credit cards, loans, and mortgages.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/25/2017 via Company Press Release

iSelect Ltd, acquired iMoney.my

synopsis: iSelect, an Australian comparison website, has increased its stake in iMoney.my to 51.5% to become its majority shareholder. iMoney.my is Southeast Asia’s largest financial comparison portal. iMoney compares credit cards, loans, broadband, and insurance products on its website and provides telephone-based advice to consumers.
buyer: iSelect Ltd (ASX:ISU:$141.72)
iSelect is an Australian comparison website. It aims to save its customers money, time and effort by making available product information and advice for comparison purposes across the widest range of Australian insurers. iSelect allows users to compare insurance, utilities, credit cards, and loans. "
target: iMoney.my
iMoney.my is Southeast Asia’s largest financial comparison portal with operations in Malaysia, Singapore, Indonesia, and the Philippines. iMoney compares credit cards, loans, broadband, and insurance products on its website and provides telephone-based advice to consumers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/16/2016 via PR Newswire

LendingTree, LLC, acquired CompareCards

synopsis: LendingTree, Inc. announced that it has acquired Iron Horse Holdings, LLC, which does business under the name CompareCards. CompareCards is a leading online source for side-by-side credit card comparison, comprehensive credit education and credit health management. CompareCards provides credit card information needed to find the best card.
buyer parent: Tree.com, Inc.
buyer: LendingTree, LLC (TREE:$723.15)
LendingTree, Inc. operates the nation's leading online loan marketplace and provides consumers with an array of online tools and information to help them find the best loans for their needs. LendingTree's online marketplace connects consumers with multiple lenders that compete for their business. "
target: CompareCards
CompareCards is a leading online source for side-by-side credit card comparison, comprehensive credit education and credit health management. CompareCards provides consumers with one centralized location for pertinent credit card information needed to find the best card for their needs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/31/2015 via BNC Analysis

Kanetix Ltd., acquired Rates.ca

synopsis: Kanetix Ltd, Canada's leading provider of online quoting technology that connects consumers to insurance companies, brokers and financial institutions, announced the acquisition of Rates.ca, Canada's premier rate comparison destination for financial products and a one-stop-shop for the best rates on the market.
buyer parent: Monitor Venture Associates, LLC
buyer: Kanetix Ltd.
Launched in October 1999, Kanetix Ltd. is Canada's leading provider of online quoting technology that connects consumers to insurance companies, brokers and financial institutions. "
target: Rates.ca
Rates.ca is Canada's premier rate comparison destination for financial products and a one-stop-shop for the best rates on the market. The site currently provides rate comparison for auto insurance, mortgages and credit cards.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/14/2012 via PR Newswire

Warrior Girl Corp, acquired ChooseCreditCards.com

synopsis: Warrior Girl Corp announced that it has acquired ChooseCreditCards.com in an all stock transaction. ChooseCreditCards.com is a website where users can compare credit cards. The site provides credit card offers and credit card reviews, with easy and secure online applications and online approvals.
buyer: Warrior Girl Corp (WRGL:$0.00)
Warrior Girl Corp (WRGL) is a holding company for a series of diversified online projects that span B2C operations, financial services, online hosting, web services and social media. WRGL also acts as an incubator for online start-up businesses. "
target: ChooseCreditCards.com
ChooseCreditCards.com is a website where users can compare credit cards. The site provides credit card offers and credit card reviews, with easy and secure online applications and online approvals.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/17/2019 via BNC Analysis

Komparify, acquired iReff

synopsis: Chennai-based Cheeni Labs, the company behind Komparify, an online aggregator of mobile, broadband and DTH plans, has acquired mobile recharge plans discovery platform iReff in an all cash deal. iReff provides personalized mobile recharge assistance and offers.
buyer: Komparify
Baesd in India, Komparify is an online aggregator of mobile, broadband and DTH plans. Komparify guide people to the right telecom and media service and help them buy it. Komparify help you find the best DTH connection, find the best mobile plan, find the best recharge or find the best datacard. "
target: iReff
Based in India, iReff provides personalized mobile recharge assistance and offers. The flagship Android app is one of the highest rated recharge apps on Play store and has clocked more than 5 million downloads. iReff was the first app for the discovery of recharge plans.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/6/2013 via PR Newswire

Giftcards.com, acquired GiftcardGirlfriend.com

synopsis: GiftCards.com, the online leader in gift cards, announced the acquisition of GiftcardGirlfriend.com, the internet's only guide to gift cards. Shelley Hunter , founder of GiftcardGirlfriend.com, will be incorporated into the GiftCards.com team as Content Manager, responsible for all brand content.
buyer parent: Wolfe, LLC
buyer: Giftcards.com
GiftCards.com is a leading provider of prepaid Visa debit cards to consumers and corporations to expend as gifts, rewards, or incentives. GiftCards.com currently services thousands of corporations for their gift card needs including 25% of the Fortune 1,000. GiftCards.com was founded in 1999. "
target: GiftcardGirlfriend.com
GiftcardGirlfriend.com shows consumers how to turn any gift card into a thoughtful, personal gift. With gift card suggestions, presentation ideas, and practical advice, Shelley Hunter, founder of Gift Card Girlfriend, strives to eliminate the negative stigma attached to gift card giving.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/7/2007 via BusinessWire

Radcliffe Sherman LLC, acquired CardWeb.com

synopsis: Radcliffe Sherman LLC today announced the acquisition of Frederick, Maryland-based CardWeb.com, Inc., a leading provider of news, data, and research services to credit card, debit card and payment card executives worldwide since 1986. Terms of the asset sale were not disclosed.
buyer: Radcliffe Sherman LLC
Radcliffe Sherman is a shell company created for the purpose of acquiring CardWeb. "
target: CardWeb.com
CardWeb.com, Inc.® is a leading online publisher of information pertaining to all types of payment cards, including, but not limited to, credit cards, debit cards, smart cards, prepaid cards, ATM cards, loyalty cards and phone cards. The firm uniquely serves all constituencies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/3/2017 via BusinessWire

XLMedia plc, acquired GreedyRates

synopsis: XLMedia, a leading provider of digital performance marketing, is pleased to announce the acquisition of Greedyrates.ca, one of Canada’s leading credit card comparison websites. The acquisition will significantly enhance XLMedia’s presence in North America and is a further demonstration of XLMedia’s ability to diversify its revenue streams.
buyer: XLMedia plc (AIM:XLM:$59.34)
Founded in 2012, XLMedia is a market-leading provider of digital marketing services. They use proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: GreedyRates
GreedyRates.ca is an independent website dedicated to matching consumers to the best Canadian credit cards based on their spending habits. The company was founded in 2013 and is headquartered in Montreal, Quebec.
price ($mm)
$9.30
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/23/2021 via BNC Analysis

XLMedia plc, acquired Blueclaw

synopsis: XLMedia, a leading global digital performance publisher, has acquired Blueclaw, a digital marketing agency in the UK. Blueclaw delivers a wide range of integrated services to drive web traffic for their clients. They offer services for SEO, PPC management, content marketing, digital PR, and conversion rate optimisation.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a leading global digital performance publisher. Operating globally across a variety of verticals including online gambling, personal finance and sports, the Group has established proprietary tools and methodologies to identify and target high value consumers on behalf of its customers. "
target: Blueclaw
Blueclaw is a digital marketing agency in the UK. Blueclaw delivers a wide range of integrated services to drive web traffic for their clients. They offer services for SEO, PPC management, content marketing, digital PR, and conversion rate optimisation.
price ($mm)
$1.65
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 3/18/2021 via BNC Analysis

XLMedia plc, will acquire Sports Betting Dime

synopsis: XLMedia PLC, a leading global digital performance publisher, will acquire the business and assets of Sports Betting Dime (SBD), a leading sports betting brand with a national website, sportsbettingdime.com, and two mobile apps. The acquisition of SBD, alongside XLMedia's existing US sports betting asset, provides scale at local and national levels.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a leading global digital performance publisher. Operating globally across a variety of verticals including online gambling, personal finance and sports, the Group has established proprietary tools and methodologies to identify and target high value consumers on behalf of its customers. "
target: Sports Betting Dime
Sports Betting Dime (SBD) is a leading US affiliate sports betting brand with a national website, sportsbettingdime.com, and two mobile apps. SBD covers everything from the latest betting odds, trends, reports, futures trackers, and analysis, as well as cutting-edge betting guides.
price ($mm)
$26
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/10/2020 via BusinessWire

XLMedia plc, will acquire CBWG Media Group LLC

synopsis: XLMedia, a leading global digital performance publisher, announces the acquisition of sports gaming and sports betting business CBWG Media. CBWG is a highly successful digital media publishing group based in the U.S. northeast producing in-depth, quality online content, focused on professional and college sports, sports gaming and sports betting.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a leading global digital performance publisher. Operating globally across a variety of verticals including online gambling, personal finance and sports, the Group has established proprietary tools and methodologies to identify and target high value consumers on behalf of its customers. "
target: CBWG Media Group LLC
Jointly owned by CB Sports and Warwick Gaming, CBWG Media Group LLC owns and operates the popular sports websites CrossingBroad.com and EliteSportsNY.com, and sports betting and gaming focused sites PASportsbooks.com, BetNewJersey.com, ActionRush.com, and PromoCodeKings.com.
price ($mm)
$16
rev ($mm)
$5
EBITDA ($mm)
$3
EV / rev
5.4x
EV / EBITDA
9.3x
closed 8/8/2019 via BusinessWire

Edge226, purchased Webpals Mobile from Webpals Group

synopsis: Edge226 announces the acquisition of Webpals Mobile (from Webpals Holdings) to affirm its strength in the app-install market while increasing focus and scale through social channels. Webpals Mobile is a Google App preferred creative partner and a marketing partner of Facebook and focuses on driving high-intent users for social gaming applications.
buyer parent: PLYmedia
buyer: Edge226
Edge 226 is an innovative provider of data-driven ad-tech solutions, focused on providing its clients with smart tools for quality and transparent user acquisition. Peak Performance-Based DSP (demand-side platform), is their leading product enabling programmatic buying for both video & display. "
seller parent: XLMedia plc
seller: Webpals Group
Webpals Mobile, formerly known as DAU-UP ClicksMob, is a Google App preferred creative partner and a marketing partner of Facebook, that focuses on driving high-intent users for social gaming applications and premium performance advertisers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 7/25/2018 via BNC Analysis

XLMedia plc, will acquire InvestorJunkie

synopsis: XLMedia, a provider of digital performance marketing, will acquire InvestorJunkie, a leading personal finance website that provides information and reviews of various investment channels and financial products. InvestorJunkie provides tool recommendations and articles to educate readers on how to better manage their finances.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia provides of digital marketing services. They use proprietary tools and methodologies to generate high value traffic for customers, in return for a revenue share, fixed fees or a hybrid of both. They operate across a number of verticals with specific expertise in the online gaming sector. "
target: InvestorJunkie
InvestorJunkie is a personal finance website that provides information and reviews of investment channels and financial products. They provide tool recommendations and articles that break down investing, budgeting, and personal finance to educate readers on how to better manage their finances.
price ($mm)
$5.80
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/17/2018 via BNC Analysis

XLMedia plc, will purchase Finnish gambling-related informational websites from Good Game Ltd

synopsis: XLMedia, a provider of digital performance marketing, is pleased to announce that it has agreed to acquire a number of leading Finnish gambling related informational websites from Good Game Ltd (the "Acquisition"). The Acquisition comprises a leading network of gambling related websites focused on web & mobile traffic, specialising in casino games.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia provides of digital marketing services. They use proprietary tools and methodologies to generate high value traffic for customers, in return for a revenue share, fixed fees or a hybrid of both. They operate across a number of verticals with specific expertise in the online gaming sector. "
seller: Good Game Ltd
Good Game Ltd’s Finnish gambling-related informational websites are focused on web and mobile traffic, specialising in casino games. The websites provide visitors with reviews of online casino websites, comparison of promotions offered by different brands and information on payment solutions.
price ($mm)
$8.49
rev ($mm)
$2
EBITDA ($mm)
EV / rev
9.0x
EV / EBITDA
closed 8/14/2017 via BusinessWire

XLMedia plc, acquired Money Under 30

synopsis: XLMedia (AIM:XLM), a leading provider of digital performance marketing, announced the acquisition of www.Moneyunder30.com (“MU30”), a US focused price comparison website for financial services, for a total consideration of US$7 million. The acquisition will be immediately earnings enhancing from completion.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia, based in the United Kingdom, is a leading provider of digital performance marketing. The Group uses proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: Money Under 30
Money Under 30 is a platform dedicated to helping young people meet their financial goals. Whether talking about investing, savings, or salary negotiations, Money Under 30 aims to provide advice for young people facing a difficult economic climate and a rapidly changing financial landscape.
price ($mm)
$7.00
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/28/2017 via BNC Analysis

XLMedia plc, will acquire Securethoughts.com

synopsis: XLMedia, a leading provider of performance marketing, is pleased to announce the acquisition of Securethoughts.com ("Securethoughts"), a leading US cyber security comparison website. The acquisition is expected to be immedietly earnings enhancing post its completion in the third quarter of 2017.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a leading provider of digital performance marketing. The Group uses proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: Securethoughts.com
Securethoughts.com ("Securethoughts"), a leading US cyber security comparison website. Securethoughts helps people protect their freedom by providing advice, guides and support that help everyday people protect their digital communications, actions and discussions.
price ($mm)
$2.00
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/7/2017 via BusinessWire

DAU-UP, will acquire ClicksMob

synopsis: XLMedia, a leading provider of digital performance marketing, via Dau-Up, the Group’s mobile marketing subsidiary, will acquire ClicksMob Inc, a mobile performance marketing platform. ClicksMob delivers performance-based user acquisition to leading apps across a number of verticals, including gaming, e-commerce, travel, entertainment and finance.
buyer parent: XLMedia plc
buyer: DAU-UP
Dau-Up is XLMedia’s mobile marketing subsidiary. DAU-UP is a Marketing Powerhouse for Gaming companies. At DAU-UP, an energetic group of people comes together everyday to deliver targeted, monetizable players to its clients. "
target: ClicksMob
ClicksMob Inc is a mobile performance marketing platform. ClicksMob delivers performance-based user acquisition to leading apps across a number of verticals, including gaming, e-commerce, travel, entertainment and finance.
price ($mm)
$5.10
rev ($mm)
$16
EBITDA ($mm)
EV / rev
0.3x
EV / EBITDA
closed 1/3/2017 via BusinessWire

XLMedia plc, acquired GreedyRates

synopsis: XLMedia, a leading provider of digital performance marketing, is pleased to announce the acquisition of Greedyrates.ca, one of Canada’s leading credit card comparison websites. The acquisition will significantly enhance XLMedia’s presence in North America and is a further demonstration of XLMedia’s ability to diversify its revenue streams.
buyer: XLMedia plc (AIM:XLM:$59.34)
Founded in 2012, XLMedia is a market-leading provider of digital marketing services. They use proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: GreedyRates
GreedyRates.ca is an independent website dedicated to matching consumers to the best Canadian credit cards based on their spending habits. The company was founded in 2013 and is headquartered in Montreal, Quebec.
price ($mm)
$9.30
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/16/2015 via BusinessWire

XLMedia plc, will acquire Marmar Media Ltd

synopsis: XLMedia, a leading provider of digital performance marketing services, announced that it has entered into an agreement to acquire a majority stake of 54% in Marmar Media Ltd, a performance media company for web and mobile. Marmar specialises in performance based marketing for a number of verticals including apps and software entertainment.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a market-leading provider of digital marketing services. The Group uses proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: Marmar Media Ltd
Marmar Media is a leading product-focused mobile and online user acquisition network for result based advertisers and app developers. Their proprietary technology is based on real time machine learning at big data scale.
price ($mm)
$5.36
rev ($mm)
$11
EBITDA ($mm)
$2
EV / rev
0.7x
EV / EBITDA
3.3x
closed 9/2/2014 via BusinessWire

XLMedia plc, acquired DAU-UP

synopsis: XLMedia plc, a leading provider of digital performance marketing services, is pleased to announce the acquisition of DAU-UP, a leading social and mobile gaming marketing company. DAU-UP is a Marketing Powerhouse for Gaming companies.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a market-leading provider of digital marketing services. The Group uses proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both. "
target: DAU-UP
DAU-UP is a Marketing Powerhouse for Gaming companies. Working with leading game developers, they build powerfully strategic marketing campaigns that are tailor made to deliver on target players to their games.
price ($mm)
$12
rev ($mm)
$13
EBITDA ($mm)
EV / rev
1.5x
EV / EBITDA
closed 1/5/2022 via GlobeNewswire

SharpLink, acquired FourCubed LLC

synopsis: SharpLink Gaming Ltd., a pioneer of game-changing technological solutions, has acquired certain assets of FourCubed, including FourCubed’s iGaming and affiliate marketing network focused on delivering quality traffic and player acquisitions, retention and conversions to iGaming operator partners worldwide.
buyer: SharpLink (SBET:$2.28)
SharpLink is a leading online technology company that connects sports fans, leagues, and sports websites to relevant and timely sports betting content. SharpLink uses proprietary, intelligent, online technology to convert sports fans into sports bettors for licensed, online sportsbook operators. "
target: FourCubed LLC
FourCubed is a top leader in the Online Gaming Internet Marketing Industry. Their staff of industry veterans shapes interactive marketing solutions to drive traffic to online gaming operators. Their website portfolio has top industry brands that deliver quality traffic to their operator partners.
price ($mm)
$8.15
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/17/2018 via BNC Analysis

XLMedia plc, will purchase Finnish gambling-related informational websites from Good Game Ltd

synopsis: XLMedia, a provider of digital performance marketing, is pleased to announce that it has agreed to acquire a number of leading Finnish gambling related informational websites from Good Game Ltd (the "Acquisition"). The Acquisition comprises a leading network of gambling related websites focused on web & mobile traffic, specialising in casino games.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia provides of digital marketing services. They use proprietary tools and methodologies to generate high value traffic for customers, in return for a revenue share, fixed fees or a hybrid of both. They operate across a number of verticals with specific expertise in the online gaming sector. "
seller: Good Game Ltd
Good Game Ltd’s Finnish gambling-related informational websites are focused on web and mobile traffic, specialising in casino games. The websites provide visitors with reviews of online casino websites, comparison of promotions offered by different brands and information on payment solutions.
price ($mm)
$8.49
rev ($mm)
$2
EBITDA ($mm)
EV / rev
9.0x
EV / EBITDA
closed 1/29/2015 via BNC Analysis

Cherry AB, acquired Game Lounge Limited

synopsis: Swedish gaming operator Cherry has acquired a 51 per cent stake in affiliate marketing business Game Lounge as it looks to drive additional traffic to its iGaming brands. Game Lounge Limited is a Malta based company working within the I-gaming business.
buyer: Cherry AB (OM:CHER B:$261.98)
Cherry is a Swedish gaming company established in 1963 specialized in online casinos and online lotteries and games development, through subsidiaries in Malta. Cherry is the market leader in casinos in restaurants and nightclubs in Sweden. "
target: Game Lounge Limited
Game Lounge Limited is a Malta based company working within the I-gaming business. They are today focusing on the Scandinavian market targeting Finland, Sweden and Norway.
price ($mm)
$1.62*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/10/2020 via BusinessWire

XLMedia plc, will acquire CBWG Media Group LLC

synopsis: XLMedia, a leading global digital performance publisher, announces the acquisition of sports gaming and sports betting business CBWG Media. CBWG is a highly successful digital media publishing group based in the U.S. northeast producing in-depth, quality online content, focused on professional and college sports, sports gaming and sports betting.
buyer: XLMedia plc (AIM:XLM:$59.34)
XLMedia is a leading global digital performance publisher. Operating globally across a variety of verticals including online gambling, personal finance and sports, the Group has established proprietary tools and methodologies to identify and target high value consumers on behalf of its customers. "
target: CBWG Media Group LLC
Jointly owned by CB Sports and Warwick Gaming, CBWG Media Group LLC owns and operates the popular sports websites CrossingBroad.com and EliteSportsNY.com, and sports betting and gaming focused sites PASportsbooks.com, BetNewJersey.com, ActionRush.com, and PromoCodeKings.com.
price ($mm)
$16
rev ($mm)
$5
EBITDA ($mm)
$3
EV / rev
5.4x
EV / EBITDA
9.3x
closed 6/29/2018 via GlobeNewswire

Better Collective A/S, acquired Bola Webinformation GmbH

synopsis: Better Collective, the leading developer of digital platforms for bookmaker information, iGaming communities, and betting tips, has acquired Bola Webinformation GmbH. Bola Webinformation owns strong brands focused on sports betting, including the flagship product Wettbasis.com, a leading affiliate website in the German sports betting market.
buyer: Better Collective A/S (OM:BETCO:$192.22)
Better Collective’s vision is to empower iGamers through transparency and technology – this is what has made them the world’s leading developer of digital platforms for betting tips, bookmaker information and iGaming communities. Their portfolio includes more than 2,000+ websites and products. "
target: Bola Webinformation GmbH
Bola Webinformation GmbH owns strong brands focused on sports betting, including the flagship product Wettbasis.com, which is the leading affiliate website in the German sports betting market. They are involved in all sectors of online marketing for the sports, sports betting and games industries.
price ($mm)
$42
rev ($mm)
$11
EBITDA ($mm)
$8
EV / rev
4.0x
EV / EBITDA
5.6x
closed 2/16/2022 via Company Press Release

Entain plc, acquired Avid Gaming

synopsis: Entain plc, the leading global sports betting, gaming and interactive entertainment operator, announced that it has acquired Avid Gaming, which owns Sports Interaction, Canada’s leading online sports betting brand. It is headquartered in Jersey (Channel Islands), with offices in the Mohawk Territory of Kahnawà:ke and Ireland.
buyer: Entain plc (LSE:GVC:$5,113.34)
Entain plc is a FTSE100 company and is one of the world’s largest sports-betting and gaming groups, operating both online and in the retail sector. "
target: Avid Gaming
Avid Gaming is headquartered in Jersey with offices in Kahnawà:ke (MCK) and Ireland. The company is the exclusive supplier of the Sports Interaction trademark and gaming products and services to Mohawk Online, a socioeconomic initiative wholly-owned and governed by the Mohawk Council of Kahnawà:ke.
price ($mm)
$237
rev ($mm)
$60
EBITDA ($mm)
$14
EV / rev
4.0x
EV / EBITDA
16.7x
closed 4/7/2021 via BNC Analysis

India Poker News, acquired Pokershots

synopsis: India Poker News, an Indian poker news website, has acquired Pokershots, a leading online news portal in India focused on poker. Pokershots delivers the latest poker news, interviews, and updates with the best poker deals and contests. They provide one-click access to all current and upcoming poker tournaments from around the world.
buyer parent: Baazi Games
buyer: India Poker News
India Poker News is an Indian poker news website. India Poker News provides the latest and most trending news from across the world of poker, sports and lifestyle. They cover big international events, recent developments in the domestic circuit, and scheduled events across the globe. "
target: Pokershots
Pokershots is a leading online news portal in India focused on poker. Pokershots delivers the latest poker news, interviews, and updates with the best poker deals and contests. They provide one-click access to all current and upcoming poker tournaments from around the world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/30/2018 via PR Newswire

USBets, acquired Sports Handle

synopsis: USBets, the premier destination and authority on U.S. gambling news and analysis, has acquired Sports Handle, an elite sports betting industry news site. Sports Handle provides high-quality coverage of the U.S. sports betting industry and state and federal regulation, offering reporting from experienced journalists, original features, and more.
buyer: USBets
USBets is an independent media outlet that covers the U.S. gambling industry. The site covers all types of legal gambling in the United States and caters to gambling enthusiasts and industry followers all around the world. USBets provides in-depth news coverage, product and site reviews, and more. "
target: Sports Handle
Sports Handle is an elite sports betting industry news site. Sports Handle provides high-quality coverage of the U.S. sports betting industry and state and federal regulation, offering reporting from experienced journalists, original features, consumer-facing and social-minded content, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/28/2018 via BNC Analysis

Catena Media, acquired ASAP Italia S.r.l.

synopsis: Stockholm-listed Catena Media has acquired Italian gaming affiliate ASAP ITALIA. ASAP ITALIA operates successful brands such as Superscommesse.it - leading odds comparison website in Italy, and Bettingrunner.com, the international marketplace for betting enthusiasts.
buyer: Catena Media (OM:CTM:$128.97)
Catena Media provides companies with high-quality online lead generation. Through strong organic growth and strategic acquisitions, Catena Media has established a leading market position with approximately 300 employees in the US, Australia, Japan, Serbia, UK, Sweden and Malta. "
target: ASAP Italia S.r.l.
ASAP ITALIA is an Italian gaming affiliate that has launched Sportito.co.uk, the Daily fantasy Sports platform. ASAP ITALIA operates successful brands such as Superscommesse.it - leading odds comparison website in Italy, and Bettingrunner.com, the international marketplace for betting enthusiasts.
price ($mm)
$19
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/20/2016 via Company Press Release

Catena Media, will acquire Spelbloggare.se

synopsis: Catena Media acquires all affiliate related assets from the Swedish sportsbook affiliate Spelbloggare.se and the underlying technology. Together with the acquisition and their own newly launched sportsbook affiliate product in the UK, Catena Media enters the very large sportsbook segment – a new vertical for the company.
buyer: Catena Media (OM:CTM:$128.97)
Catena Media is the world’s leading online casino affiliate operator. As such Catena delivers over 10,000 new customers to the online casinos they work with and who advertise on their international network of web sites, spanning from Scandinavia to the UK and down to Italy. "
target: Spelbloggare.se
Spelbloggare.se is one of Sweden's largest sportsbook affiliates. They combine their own betting tips and games analysis with the latest tips from selected experts on other betting sites, providing a one-stop website for sports betting.
price ($mm)
$2.81
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 8/5/2021 via BusinessWire

Penn National Gaming, Inc., will acquire TheScore

synopsis: Penn National Gaming is to acquire theScore, a leading digital media and sports betting and technology company. Their media app theScore is one of the most popular in North America, delivering fans highly personalized live scores, news, stats, and betting information from their favorite teams, leagues, and players.
buyer: Penn National Gaming, Inc. (PENN:$4,977.80)
Penn National Gaming, Inc. is an American operator of casinos and racetracks, based in Wyomissing, Pennsylvania. It operates 44 facilities in the United States and Canada, many of them under the Hollywood Casino brand. The company also controls a 36% stake in Barstool Sports. "
target: TheScore (TSXV:SCR:$18.38)
theScore empowers millions of sports fans through its digital media and sports betting products. Its media app theScore is one of the most popular in North America, delivering fans highly personalized live scores, news, stats, and betting information from their favorite teams, leagues, and players.
price ($mm)[EV]
$2,000 [$1,828]
rev ($mm)
$19
EBITDA ($mm)
EV / rev
95.9x
EV / EBITDA
announced 7/21/2021 via BNC Analysis

RakeTech Ltd., will acquire Infinileads S.L

synopsis: Raketech, the iGaming performance marketing partner, will acquire Infinileads S.L, a Spanish lead generation and affiliation marketing company sending traffic to regulated iGaming operators. Infinileads offers an extensive library of free-to-play casino games that drives high user engagement for their clients.
buyer: RakeTech Ltd. (OM:RAKE:$36.84)
Raketech is a leading online affiliate and content marketing company, with expertise in delivering comparison services, online guides, communities and social media products for the online gaming, sports and consumer finance industry that focuses on the Nordic and UK regions. "
target: Infinileads S.L
Infinileads is a Spanish lead generation and affiliation marketing company sending traffic to regulated iGaming operators. Infinileads offers an extensive library of free-to-play casino games that drives high user engagement for their clients.
price ($mm)
$2.95
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/7/2021 via PR Newswire

Thimba Media, acquired The Slot Buzz

synopsis: Thimba Media, the iGaming performance marketing company, has acquired The Slot Buzz from Helicon One Digital, a London lead generation and content marketing business. The Slot Buzz operates a product, brand review, and news site for online slot players. They review slot sites and slot games to help their readers choose where they want to gamble.
buyer: Thimba Media
Thimba is an innovative start-up company within iGaming and lead generation. Established in 2016, today Thimba operates a diverse portfolio of lead generation sites and iGaming Investments Globally. The group's aim is to grow through a combination of strategic acquisitions and internal innovation. "
target parent: Helicon One Digital Ltd
target: The Slot Buzz
The Slot Buzz is an affiliate marketing business in the UK. The Slot Buzz operates a product, brand review, and news site for online slot players. They review and rate slot sites and slot games to help their readers choose where they want to gamble and what products they wish to play.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/21/2018 via GlobeNewswire

Better Collective A/S, acquired Ribacka Group

synopsis: Better Collective, the world’s leading developer of digital platforms for bookmaker information, iGaming communities, and betting tips, has acquired Ribacka Group, a lead generation company that develops and constructs traffic sources in Scandinavia. Ribacka Group is a leading iGaming affiliate that offers massive volumes of high quality traffic.
buyer: Better Collective A/S (OM:BETCO:$192.22)
Better Collective is the leading developer of educational platforms within the iGaming industry. Through their products, they aim to make sports betting and gambling entertaining, transparent and fair for the global network of online bettors. "
target: Ribacka Group
Ribacka Group is a lead generation company that develops and constructs traffic sources in Scandinavia. Ribacka Group is a leading iGaming affiliate that offers massive volumes of high quality traffic. The company creates innovative solutions to generate high-value leads for their clients.
price ($mm)
$24
rev ($mm)
$7
EBITDA ($mm)
$6
EV / rev
5.0x
EV / EBITDA
6.0x

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Geography
Matching Companies
Ticker: ASX:ISU
 
 
 
 
 
 
 
 
iSelect Ltd
iSelect is an Australian comparison website. It aims to save its customers money, time and effort by making available product information and advice for comparison purposes across the widest range of Australian insurers. iSelect allows users to compare insurance, utilities, credit cards, and loans.
year
2017
rev ($mm)
$141.72
EBITDA ($mm)
$18.50
EBIT ($mm)
$16.94
Net Income ($mm)
$12.55
Employees
426
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Ticker: OM:CTM
 
 
 
 
 
 
 
 
Catena Media
Catena Media
Catena Media provides companies with high quality online lead generation. Through strong organic growth and strategic acquisitions, Catena Media has since 2012 established a leading market position with approximately 300 employees in the US, Australia, Japan, Serbia, UK, Sweden and Malta (HQ).
year
2020
rev ($mm)
$128.97
EBITDA ($mm)
$58.30
EBIT ($mm)
$46.80
Net Income ($mm)
$15.23
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406
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Ticker: AIM:XLM
 
 
 
 
 
 
 
 
XLMedia plc
XLMedia plc
XLMedia is a market-leading provider of digital marketing services. The Group uses proprietary tools and methodologies to generate high value traffic for their customers, in return for a revenue share, fixed fees or a hybrid of both.
year
2021
rev ($mm)
$59.34
EBITDA ($mm)
$4.44
EBIT ($mm)
$3.00
Net Income ($mm)
$0.62
Employees
200
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Ticker: NasdaqGM:GAMB
 
 
 
 
 
 
 
 
Gambling.com Group
Gambling.com Group
Gambling.com Group Limited is a multi-award-winning performance marketing company and a leading provider of digital marketing services active exclusively in the online gambling industry. The Group publishes a portfolio of premier branded websites including Gambling.com and Bookies.com.
year
2021
rev ($mm)
$42.30
EBITDA ($mm)
$20.18
EBIT ($mm)
$18.09
Net Income ($mm)
$20.13
Employees
200
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Ticker: TSXV:SCR
 
 
 
 
 
 
 
 
TheScore
TheScore
theScore empowers millions of sports fans through its digital media and sports betting products. Its media app theScore is one of the most popular in North America, delivering fans highly personalized live scores, news, stats, and betting information from their favorite teams, leagues, and players.
year
2021
rev ($mm)
$18.38
EBITDA ($mm)
($46.46)
EBIT ($mm)
($45.71)
Net Income ($mm)
Employees
265
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