Like Raven Internet Marketing Tools

closed 4/27/2017 via PR Newswire

TapClicks, acquired Raven Internet Marketing Tools

synopsis: TapClicks, a leader in enterprise marketing reporting and data visualization, announced that it has acquired Raven Tools. Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Raven Internet Marketing Tools
Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns. Its collaborative, multi-user features and fast, professional reports make it the software choice of thousands of online marketers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/18/2021 via BusinessWire

Smartly.io, acquired Viralspace

synopsis: Smartly.io, a leading global creative and digital advertising platform, has acquired Viralspace, an AI-powered platform that helps marketers to make data-driven decisions about their ad creative. Viralspace tells users which features drive performance for their brand and helps them to optimize their digital marketing in real time.
buyer parent: Providence Equity Partners Inc.
buyer: Smartly.io
Smartly.io a leading global creative and digital advertising platform. Smartly.io automates every step of social advertising to unlock greater performance. Their easy-to-use SaaS tool offers marketers a quick way to create, manage & optimize every aspect of a successful social advertising campaign. "
target: Viralspace
Viralspace is an AI-powered platform that helps marketers to make data-driven decisions about their ad creative. Viralspace tells users which features drive performance for their brand and helps them to optimize their digital marketing in real time based on those features.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/30/2019 via PR Newswire

TapClicks, acquired Megalytic

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, has acquired Megalytic, a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Megalytic
Megalytic is a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting. Their solution makes it easy for busy people to create great looking reports.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/19/2014 via GlobeNewswire

IgnitionOne, Inc., acquired Knotice

synopsis: IgnitionOne, a global leader in cloud-based digital marketing technology, announced that it has completed the acquisition of Knotice, a privately-owned, leading digital marketing technology company.
buyer: IgnitionOne, Inc.
IgnitionOne is a global leader in cloud-based digital marketing solutions providing world-class proprietary technology and expert services to improve digital marketing performance. "
target: Knotice
Knotice is a privately-owned, leading digital marketing technology company that specializes in the intake and activation of data for messaging and analytics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/24/2016 via BusinessWire

Visual IQ, Inc., acquired Refined Labs

synopsis: Visual IQ, the leading cross channel marketing attribution software provider, announced it has acquired Refined Labs, a leading German attribution and customer journey analytics provider. The addition of Refined Labs' analytical prowess will strengthen Visual IQ's global attribution offering more brands with solutions that match their goals.
buyer: Visual IQ, Inc.
Visual IQ's SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. "
target: Refined Labs
Based in Munich, Germany, Refined Labs provides advanced measurement, search performance management and TV measurement solutions that help agencies, direct search advertisers and affiliates optimize their ROI on advertising money spent.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/28/2021 via PR Newswire

Shutterstock, Inc., acquired Shotzr

synopsis: Shutterstock, Inc., a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies, has acquired Shotzr, a company that helps clients powers customer acquisition through AI-driven programmatic campaigns.
buyer: Shutterstock, Inc. (NYSE:SSTK:$719.36)
Shutterstock is a global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses, and media companies. Shutterstock's comprehensive collection includes high-quality licensed photographs, vectors, illustrations, videos, and music. "
target: Shotzr
Shotzr helps clients identify their customer, and then identify with them through contextual imagery that matches their audience targeting. Whether they're doing Facebook campaigns, social media, or SEM landing pages, Shotzr provides them with all the imagery they need for digital marketing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/4/2021 via Bloomberg

AppLovin, will acquire Adjust GmbH

synopsis: Mobile apps company AppLovin Corp. is acquiring Berlin-based Adjust, the industry leader in mobile measurement and fraud prevention. The globally operating company provides high-quality analytics, measurement and fraud prevention solutions for mobile app marketers worldwide, enabling them to make smarter, faster marketing decisions.
buyer: AppLovin
AppLovin helps mobile game developers connect with billions of users by providing solutions to monetize, publish, understand, and grow their businesses. Developers use AppLovin’s platform and powerful analytics tools to acquire new users and improve profitability. "
target: Adjust GmbH
Based in Germany, Adjust is the industry leader in mobile measurement and fraud prevention. The globally operating company provides high-quality analytics, measurement and fraud prevention solutions for mobile app marketers worldwide, enabling them to make smarter, faster marketing decisions.
price ($mm)[EV]
$950 [$990]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/10/2019 via PR Newswire

TapClicks, acquired iSpionage

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced it has acquired iSpionage, a Silicon Valley-based developer of SaaS-based competitive intelligence solutions for advertising, search marketing and SEO.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: iSpionage
iSpionage is a leader in Digital Marketing Intelligence that helps agencies and digital marketing professionals gain a competitive edge in the search marketing landscape. iSpionage empowers agencies and search marketing professionals with best-in-class actionable intelligence.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/14/2018 via BNC Analysis

Ericsson Emodo, acquired Placecast, Inc.

synopsis: Ericsson, the Swedish networking and telecom company announced its acquisition of Placecast, a combo data management and demand-side platform (DSP) for location data. Placecast is now part of Emodo, Ericsson’s programmatic mobile ad platform.
buyer parent: Ericsson AB
buyer: Ericsson Emodo
Emodo is an end-to-end data management solution and advertising platform, offering high quality addressable audiences at scale for advertisers and publishers. Emodo is Ericsson AB's programmatic mobile ad platform that helps telcos monetize their subscriber data. "
target: Placecast, Inc.
Placecast is the industry’s leading enterprise mobile data management platform (DMP) that combines carrier data, location data, and user behavior across different devices to provide marketers a rich understanding between people and places and to help them make smarter marketing decisions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/31/2018 via PE Hub

Nuviad Ltd., acquired Realvu

synopsis: NUVIAD announces that it has acquired the operational assets of RealVu. RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
buyer: Nuviad Ltd.
NUVIAD focuses on algorithmic mobile media trading, Based on state-of-the-art machine learning technologies and advanced trading algorithms. The NUVIAD platform provides un-paralleled media targeting, optimization and trading capabilities. "
target: Realvu
RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/5/2017 via BusinessWire

Sprout Social, acquired Simply Measured

synopsis: Sprout Social, a global provider of social media management, analytics and advocacy solutions, has acquired industry-leading social analytics firm, Simply Measured. Simply Measured helps marketers measure everything from conversations to conversions, so they can prove social’s impact and improve performance.
buyer: Sprout Social
Sprout Social is a social media management tool created to help businesses grow their social media presence. The web application integrates with multiple social networks where consumers are engaging with businesses and brands. "
target: Simply Measured
Founded in 2010 and headquartered in Seattle, Simply Measured helps marketers measure everything from conversations to conversions, so they can prove social’s impact and improve performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/25/2017 via PR Newswire

Synthesio, acquired Social Karma

synopsis: Synthesio, the leading global Social Intelligence and Social Listening platform, announced that it is continuing to build its global, industry leading Social Analytics suite, with the acquisition Social Karma, an audience insights and engagement analytics solutions provider.
buyer: Synthesio
Synthesio is a global Social Intelligence platform used by some of the world's top brands, and the agencies that support them. Synthesio helps teams listen to, and analyze, consumer conversations across social and mainstream media within one platform. "
target: Social Karma
Social Karma is an audience insights and engagement analytics solutions provider. Social Karma develops SaaS platforms that allow marketers to measure, compare and optimise their performance on social networks.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/2/2015 via BNC Analysis

Simply Measured, acquired Inside Social

synopsis: Simply Measured, the leading social media analytics solution, announced the acquisition of marketing analytics company, Inside Social. Inside Social helps marketers connect social sharing and engagement to customer lifetime value, loyalty, conversion and revenue.
buyer: Simply Measured
Simply Measured is the world's best social analytics platform designed to help marketers do their best work, simply. Over 100,000 marketers and 50 percent of the Interbrand 100 companies use Simply Measured daily to identify new opportunities, plan their social campaigns, and optimize activities. "
target parent: TechStars
target: Inside Social
Inside Social is the leading solution for connecting the value of social to key business metrics like revenue, loyalty, and Lifetime Value (LTV). Inside Social helps marketers prove and improve their social ROI by identifying the content, channels, and audiences that drive real value.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/15/2014 via PR Web

Cision AB, Vocus, Inc., acquired Visible Technologies

synopsis: Vocus, Inc. and Cision, leading global providers of cloud-based public relations software have been brought together by private equity firm GTCR, announced the acquisition of Visible Technologies. Visible is a worldwide market leader in social media listening and analytics, insights and engagement.
buyer: Cision AB (:$739.91)
buyer: Vocus, Inc.
Vocus is a leading provider of public relations software that enables professionals to plan, execute and measure influencer-oriented campaigns in one integrated platform. Cision is a leading provider of cloud-based PR software, services and tools for the marketing and public relations industry. "
target: Visible Technologies
Visible Technologies is the leader in social media monitoring, analytics, and services for enterprises globally. Visible helps businesses analyze social media conversations to better understand consumer preferences, market dynamics, competitive strengths and weaknesses, and other information.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/28/2013 via Market Wire

Unified Social, Inc., acquired PageLever

synopsis: Unified Social, providers of award-winning enterprise marketing technology, announced that it has acquired PageLever, the industry's leading analytics and management solution for Facebook Pages. Combined, Unified and PageLever represent an end-to-end platform for social marketing insights, social audience engagement, and social advertising.
buyer: Unified Social, Inc.
Unified Social is an award-winning enterprise marketing technology company for activating social audiences and impacting consumer actions. Unified's cloud-based Social Operating Platform generates and measures social amplification and ROI through paid and organic. "
target: PageLever
PageLever is the industry's leading analytics and management solution for Facebook Pages. It provides real-time publishing, historical analysis, and reporting via PageLever Now and PageLever Analytics product suite. PageLever is a Facebook Preferred Marketing Developer.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/20/2021 via BNC Analysis

UNICEPTA GmbH, acquired Ubermetrics

synopsis: Hamburg The Cologne media analysis provider Unicepta has bought a Berlin start-up Ubermetrics. Ubermetrics is the leading Content Intelligence platform for Marketing & PR experts. The Ubermetrics Content intelligence platform is an AI-driven technology transforming public content into meaningful insights.
buyer: UNICEPTA GmbH
UNICEPTA was founded in 1996 and has been steadily rising as a leader and innovator in media intelligence, first in the German and central European marketplace, and now globally. They are the fastest growing full-service media and marketing intelligence provider in Europe, USA and APAC. "
target: Ubermetrics
Ubermetrics is the leading Content Intelligence platform for Marketing & PR experts. The Ubermetrics Content intelligence platform is an AI-driven technology transforming public content into meaningful insights for effective content-driven communication strategies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/30/2016 via Market Wire

Meltwater, acquired Encore Alert

synopsis: Meltwater, the global leader in media intelligence solutions, announced the acquisition of Encore Alert. The company is a Virginia-based SaaS platform that uses artificial intelligence to sift through online information 24/7 to derive critical insights used to improve a company's marketing and PR efforts.
buyer: Meltwater (:$359.79)
Meltwater helps companies make better, more informed business decisions based on insights from the outside. Meltwater is a media intelligence platform to stay on top of billions of online conversations, extract relevant insights, and use them to strategically manage their brand. "
target: Encore Alert
Encore Alert uses artificial intelligence to help marketers at brands automatically identify and quickly act on emerging trends, PR crises, and important web mentions. Founded in 2013 and backed by top investors including 500 Startups, HBS Angels, and NextGen Venture Partners.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/1/2019 via BusinessWire

Undertone, Inc., acquired Captain Growth

synopsis: Perion Network has acquired Captain Growth to complement Undertone, a leader in cross-platform Synchronized Digital Branding for the world’s most prominent brands. Captain Growth is a Ukrainian-based start-up that has developed a proprietary AI platform to better connect and deliver relevant campaign messages through the entire ad journey.
buyer parent: Perion Network Ltd.
buyer: Undertone, Inc.
Undertone is a leader in high-quality, cross-screen digital brand advertising at scale. Their proprietary high-impact advertising formats enable brands to stand out online and engage users. Through their innovative technology platforms, they deliver attention-grabbing advertisements on every device."
target: Captain Growth
Septa Communications LLC, also known as Captain Growth, is a Ukrainian-based start-up that has developed a proprietary AI platform to better connect and deliver relevant campaign messages through the entire ad journey.
price ($mm)
$3.75
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/1/2011 via BusinessWire

Click Forensics, Inc., acquired Adometry, Inc.

synopsis: Click Forensics®, Inc. has announced that it has acquired display ad verification technology provider Adometry. In addition, Click Forensics announced it has changed its company name to Adometry. The moves are designed to support the continued expansion of the Click Forensics product line for the display advertising market.
buyer: Click Forensics, Inc.
Click Forensics is a provider of enterprise level click validation services. Its focus is to utilize patent-pending technology and resources to lead the online community toward a solution for the growing "click fraud" problem. "
target: Adometry, Inc.
Adometry is the leading provider of ad analytics, delivering actionable insight to improve the performance of online advertising. Adometry provides scoring, auditing, verification, and attribution metrics to optimize results and improve return.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/16/2017 via BNC Analysis

Airbnb, acquired AdBasis

synopsis: Airbnb, a trusted community marketplace that allows people to list, discover, and book unique accommodations around the world, has acquired AdBasis, a controlled testing environment and analytics tool for companies to conduct A/B and multivariate tests on search, display & mobile ads.
buyer: Airbnb
Founded in August of 2008 and based in San Francisco, California, Airbnb is a trusted community marketplace for people to list, discover, and book unique accommodations around the world — online or from a mobile phone. "
target: AdBasis
AdBasis is a controlled testing environment and analytics tool for companies to conduct A/B and multivariate tests on search, display & mobile ads. Its tools include the ability to track revenue, and how changes to an ad’s content, bidding, targeting and other parameters impact its performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2017 via PR Newswire

TapClicks, acquired Raven Internet Marketing Tools

synopsis: TapClicks, a leader in enterprise marketing reporting and data visualization, announced that it has acquired Raven Tools. Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Raven Internet Marketing Tools
Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns. Its collaborative, multi-user features and fast, professional reports make it the software choice of thousands of online marketers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/22/2020 via PR Newswire

TapClicks, acquired Adstage Inc.

synopsis: TapClicks, a leading marketing technology company for agencies, media companies, brands, and enterprises, has acquired AdStage, a SaaS company that builds analytics & optimization software that enables marketers to view, analyze, and act on cross-channel ad, web, and sales data in one place so that marketers can make the best decisions possible.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Adstage Inc.
AdStage is a SaaS company that builds analytics & optimization software that enables marketers to view, analyze, and act on cross-channel ad, web, and sales data in one place so that marketers can make the best decisions possible.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/30/2019 via PR Newswire

TapClicks, acquired Megalytic

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, has acquired Megalytic, a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Megalytic
Megalytic is a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting. Their solution makes it easy for busy people to create great looking reports.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/10/2019 via PR Newswire

TapClicks, acquired iSpionage

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced it has acquired iSpionage, a Silicon Valley-based developer of SaaS-based competitive intelligence solutions for advertising, search marketing and SEO.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: iSpionage
iSpionage is a leader in Digital Marketing Intelligence that helps agencies and digital marketing professionals gain a competitive edge in the search marketing landscape. iSpionage empowers agencies and search marketing professionals with best-in-class actionable intelligence.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/15/2019 via Company Description

TapClicks, acquired StatX

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, has acquired StatX, a unique mobile app that combines mobile messaging and live dashboards for providers and consumers in the crypto and blockchain ecosystem.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: StatX
StatX is a unique mobile app that combines mobile messaging and live dashboards for providers and consumers in the crypto and blockchain ecosystem. StatX enables critical business change to be shared immediately and teams to collaborate on mobile easily and efficiently.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2017 via PR Newswire

TapClicks, acquired Raven Internet Marketing Tools

synopsis: TapClicks, a leader in enterprise marketing reporting and data visualization, announced that it has acquired Raven Tools. Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Raven Internet Marketing Tools
Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns. Its collaborative, multi-user features and fast, professional reports make it the software choice of thousands of online marketers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2017 via PR Newswire

TapClicks, acquired Raven Internet Marketing Tools

synopsis: TapClicks, a leader in enterprise marketing reporting and data visualization, announced that it has acquired Raven Tools. Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Raven Internet Marketing Tools
Raven Tools is an online platform that helps users quickly research, manage, monitor and report on SEO, social media, PPC and other Internet marketing campaigns. Its collaborative, multi-user features and fast, professional reports make it the software choice of thousands of online marketers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/18/2021 via BusinessWire

Smartly.io, acquired Viralspace

synopsis: Smartly.io, a leading global creative and digital advertising platform, has acquired Viralspace, an AI-powered platform that helps marketers to make data-driven decisions about their ad creative. Viralspace tells users which features drive performance for their brand and helps them to optimize their digital marketing in real time.
buyer parent: Providence Equity Partners Inc.
buyer: Smartly.io
Smartly.io a leading global creative and digital advertising platform. Smartly.io automates every step of social advertising to unlock greater performance. Their easy-to-use SaaS tool offers marketers a quick way to create, manage & optimize every aspect of a successful social advertising campaign. "
target: Viralspace
Viralspace is an AI-powered platform that helps marketers to make data-driven decisions about their ad creative. Viralspace tells users which features drive performance for their brand and helps them to optimize their digital marketing in real time based on those features.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/30/2019 via PR Newswire

TapClicks, acquired Megalytic

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, has acquired Megalytic, a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: Megalytic
Megalytic is a leading provider of client reporting and dashboard solutions for digital marketing agencies and website hosting companies. Megalytic automates the tedious, repetitive work of monthly reporting. Their solution makes it easy for busy people to create great looking reports.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/19/2014 via GlobeNewswire

IgnitionOne, Inc., acquired Knotice

synopsis: IgnitionOne, a global leader in cloud-based digital marketing technology, announced that it has completed the acquisition of Knotice, a privately-owned, leading digital marketing technology company.
buyer: IgnitionOne, Inc.
IgnitionOne is a global leader in cloud-based digital marketing solutions providing world-class proprietary technology and expert services to improve digital marketing performance. "
target: Knotice
Knotice is a privately-owned, leading digital marketing technology company that specializes in the intake and activation of data for messaging and analytics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/24/2016 via BusinessWire

Visual IQ, Inc., acquired Refined Labs

synopsis: Visual IQ, the leading cross channel marketing attribution software provider, announced it has acquired Refined Labs, a leading German attribution and customer journey analytics provider. The addition of Refined Labs' analytical prowess will strengthen Visual IQ's global attribution offering more brands with solutions that match their goals.
buyer: Visual IQ, Inc.
Visual IQ's SaaS-based IQ Intelligence Suite reveals cross channel performance insights hidden deep within companies’ marketing data, providing actionable recommendations and optimized media plans to improve marketing effectiveness. "
target: Refined Labs
Based in Munich, Germany, Refined Labs provides advanced measurement, search performance management and TV measurement solutions that help agencies, direct search advertisers and affiliates optimize their ROI on advertising money spent.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/28/2021 via PR Newswire

Shutterstock, Inc., acquired Shotzr

synopsis: Shutterstock, Inc., a leading global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses and media companies, has acquired Shotzr, a company that helps clients powers customer acquisition through AI-driven programmatic campaigns.
buyer: Shutterstock, Inc. (NYSE:SSTK:$719.36)
Shutterstock is a global creative platform offering full-service solutions, high-quality content, and tools for brands, businesses, and media companies. Shutterstock's comprehensive collection includes high-quality licensed photographs, vectors, illustrations, videos, and music. "
target: Shotzr
Shotzr helps clients identify their customer, and then identify with them through contextual imagery that matches their audience targeting. Whether they're doing Facebook campaigns, social media, or SEM landing pages, Shotzr provides them with all the imagery they need for digital marketing.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/4/2021 via Bloomberg

AppLovin, will acquire Adjust GmbH

synopsis: Mobile apps company AppLovin Corp. is acquiring Berlin-based Adjust, the industry leader in mobile measurement and fraud prevention. The globally operating company provides high-quality analytics, measurement and fraud prevention solutions for mobile app marketers worldwide, enabling them to make smarter, faster marketing decisions.
buyer: AppLovin
AppLovin helps mobile game developers connect with billions of users by providing solutions to monetize, publish, understand, and grow their businesses. Developers use AppLovin’s platform and powerful analytics tools to acquire new users and improve profitability. "
target: Adjust GmbH
Based in Germany, Adjust is the industry leader in mobile measurement and fraud prevention. The globally operating company provides high-quality analytics, measurement and fraud prevention solutions for mobile app marketers worldwide, enabling them to make smarter, faster marketing decisions.
price ($mm)[EV]
$950 [$990]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/10/2019 via PR Newswire

TapClicks, acquired iSpionage

synopsis: TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced it has acquired iSpionage, a Silicon Valley-based developer of SaaS-based competitive intelligence solutions for advertising, search marketing and SEO.
buyer: TapClicks
TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its Platform includes sales enablement, workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in the cloud. "
target: iSpionage
iSpionage is a leader in Digital Marketing Intelligence that helps agencies and digital marketing professionals gain a competitive edge in the search marketing landscape. iSpionage empowers agencies and search marketing professionals with best-in-class actionable intelligence.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/14/2018 via BNC Analysis

Ericsson Emodo, acquired Placecast, Inc.

synopsis: Ericsson, the Swedish networking and telecom company announced its acquisition of Placecast, a combo data management and demand-side platform (DSP) for location data. Placecast is now part of Emodo, Ericsson’s programmatic mobile ad platform.
buyer parent: Ericsson AB
buyer: Ericsson Emodo
Emodo is an end-to-end data management solution and advertising platform, offering high quality addressable audiences at scale for advertisers and publishers. Emodo is Ericsson AB's programmatic mobile ad platform that helps telcos monetize their subscriber data. "
target: Placecast, Inc.
Placecast is the industry’s leading enterprise mobile data management platform (DMP) that combines carrier data, location data, and user behavior across different devices to provide marketers a rich understanding between people and places and to help them make smarter marketing decisions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/31/2018 via PE Hub

Nuviad Ltd., acquired Realvu

synopsis: NUVIAD announces that it has acquired the operational assets of RealVu. RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
buyer: Nuviad Ltd.
NUVIAD focuses on algorithmic mobile media trading, Based on state-of-the-art machine learning technologies and advanced trading algorithms. The NUVIAD platform provides un-paralleled media targeting, optimization and trading capabilities. "
target: Realvu
RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/5/2017 via BusinessWire

Sprout Social, acquired Simply Measured

synopsis: Sprout Social, a global provider of social media management, analytics and advocacy solutions, has acquired industry-leading social analytics firm, Simply Measured. Simply Measured helps marketers measure everything from conversations to conversions, so they can prove social’s impact and improve performance.
buyer: Sprout Social
Sprout Social is a social media management tool created to help businesses grow their social media presence. The web application integrates with multiple social networks where consumers are engaging with businesses and brands. "
target: Simply Measured
Founded in 2010 and headquartered in Seattle, Simply Measured helps marketers measure everything from conversations to conversions, so they can prove social’s impact and improve performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/25/2017 via PR Newswire

Synthesio, acquired Social Karma

synopsis: Synthesio, the leading global Social Intelligence and Social Listening platform, announced that it is continuing to build its global, industry leading Social Analytics suite, with the acquisition Social Karma, an audience insights and engagement analytics solutions provider.
buyer: Synthesio
Synthesio is a global Social Intelligence platform used by some of the world's top brands, and the agencies that support them. Synthesio helps teams listen to, and analyze, consumer conversations across social and mainstream media within one platform. "
target: Social Karma
Social Karma is an audience insights and engagement analytics solutions provider. Social Karma develops SaaS platforms that allow marketers to measure, compare and optimise their performance on social networks.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/2/2015 via BNC Analysis

Simply Measured, acquired Inside Social

synopsis: Simply Measured, the leading social media analytics solution, announced the acquisition of marketing analytics company, Inside Social. Inside Social helps marketers connect social sharing and engagement to customer lifetime value, loyalty, conversion and revenue.
buyer: Simply Measured
Simply Measured is the world's best social analytics platform designed to help marketers do their best work, simply. Over 100,000 marketers and 50 percent of the Interbrand 100 companies use Simply Measured daily to identify new opportunities, plan their social campaigns, and optimize activities. "
target parent: TechStars
target: Inside Social
Inside Social is the leading solution for connecting the value of social to key business metrics like revenue, loyalty, and Lifetime Value (LTV). Inside Social helps marketers prove and improve their social ROI by identifying the content, channels, and audiences that drive real value.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/15/2014 via PR Web

Cision AB, Vocus, Inc., acquired Visible Technologies

synopsis: Vocus, Inc. and Cision, leading global providers of cloud-based public relations software have been brought together by private equity firm GTCR, announced the acquisition of Visible Technologies. Visible is a worldwide market leader in social media listening and analytics, insights and engagement.
buyer: Cision AB (:$739.91)
buyer: Vocus, Inc.
Vocus is a leading provider of public relations software that enables professionals to plan, execute and measure influencer-oriented campaigns in one integrated platform. Cision is a leading provider of cloud-based PR software, services and tools for the marketing and public relations industry. "
target: Visible Technologies
Visible Technologies is the leader in social media monitoring, analytics, and services for enterprises globally. Visible helps businesses analyze social media conversations to better understand consumer preferences, market dynamics, competitive strengths and weaknesses, and other information.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/28/2013 via Market Wire

Unified Social, Inc., acquired PageLever

synopsis: Unified Social, providers of award-winning enterprise marketing technology, announced that it has acquired PageLever, the industry's leading analytics and management solution for Facebook Pages. Combined, Unified and PageLever represent an end-to-end platform for social marketing insights, social audience engagement, and social advertising.
buyer: Unified Social, Inc.
Unified Social is an award-winning enterprise marketing technology company for activating social audiences and impacting consumer actions. Unified's cloud-based Social Operating Platform generates and measures social amplification and ROI through paid and organic. "
target: PageLever
PageLever is the industry's leading analytics and management solution for Facebook Pages. It provides real-time publishing, historical analysis, and reporting via PageLever Now and PageLever Analytics product suite. PageLever is a Facebook Preferred Marketing Developer.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/20/2021 via BNC Analysis

UNICEPTA GmbH, acquired Ubermetrics

synopsis: Hamburg The Cologne media analysis provider Unicepta has bought a Berlin start-up Ubermetrics. Ubermetrics is the leading Content Intelligence platform for Marketing & PR experts. The Ubermetrics Content intelligence platform is an AI-driven technology transforming public content into meaningful insights.
buyer: UNICEPTA GmbH
UNICEPTA was founded in 1996 and has been steadily rising as a leader and innovator in media intelligence, first in the German and central European marketplace, and now globally. They are the fastest growing full-service media and marketing intelligence provider in Europe, USA and APAC. "
target: Ubermetrics
Ubermetrics is the leading Content Intelligence platform for Marketing & PR experts. The Ubermetrics Content intelligence platform is an AI-driven technology transforming public content into meaningful insights for effective content-driven communication strategies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/30/2016 via Market Wire

Meltwater, acquired Encore Alert

synopsis: Meltwater, the global leader in media intelligence solutions, announced the acquisition of Encore Alert. The company is a Virginia-based SaaS platform that uses artificial intelligence to sift through online information 24/7 to derive critical insights used to improve a company's marketing and PR efforts.
buyer: Meltwater (:$359.79)
Meltwater helps companies make better, more informed business decisions based on insights from the outside. Meltwater is a media intelligence platform to stay on top of billions of online conversations, extract relevant insights, and use them to strategically manage their brand. "
target: Encore Alert
Encore Alert uses artificial intelligence to help marketers at brands automatically identify and quickly act on emerging trends, PR crises, and important web mentions. Founded in 2013 and backed by top investors including 500 Startups, HBS Angels, and NextGen Venture Partners.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/1/2019 via BusinessWire

Undertone, Inc., acquired Captain Growth

synopsis: Perion Network has acquired Captain Growth to complement Undertone, a leader in cross-platform Synchronized Digital Branding for the world’s most prominent brands. Captain Growth is a Ukrainian-based start-up that has developed a proprietary AI platform to better connect and deliver relevant campaign messages through the entire ad journey.
buyer parent: Perion Network Ltd.
buyer: Undertone, Inc.
Undertone is a leader in high-quality, cross-screen digital brand advertising at scale. Their proprietary high-impact advertising formats enable brands to stand out online and engage users. Through their innovative technology platforms, they deliver attention-grabbing advertisements on every device."
target: Captain Growth
Septa Communications LLC, also known as Captain Growth, is a Ukrainian-based start-up that has developed a proprietary AI platform to better connect and deliver relevant campaign messages through the entire ad journey.
price ($mm)
$3.75
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/1/2011 via BusinessWire

Click Forensics, Inc., acquired Adometry, Inc.

synopsis: Click Forensics®, Inc. has announced that it has acquired display ad verification technology provider Adometry. In addition, Click Forensics announced it has changed its company name to Adometry. The moves are designed to support the continued expansion of the Click Forensics product line for the display advertising market.
buyer: Click Forensics, Inc.
Click Forensics is a provider of enterprise level click validation services. Its focus is to utilize patent-pending technology and resources to lead the online community toward a solution for the growing "click fraud" problem. "
target: Adometry, Inc.
Adometry is the leading provider of ad analytics, delivering actionable insight to improve the performance of online advertising. Adometry provides scoring, auditing, verification, and attribution metrics to optimize results and improve return.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/16/2017 via BNC Analysis

Airbnb, acquired AdBasis

synopsis: Airbnb, a trusted community marketplace that allows people to list, discover, and book unique accommodations around the world, has acquired AdBasis, a controlled testing environment and analytics tool for companies to conduct A/B and multivariate tests on search, display & mobile ads.
buyer: Airbnb
Founded in August of 2008 and based in San Francisco, California, Airbnb is a trusted community marketplace for people to list, discover, and book unique accommodations around the world — online or from a mobile phone. "
target: AdBasis
AdBasis is a controlled testing environment and analytics tool for companies to conduct A/B and multivariate tests on search, display & mobile ads. Its tools include the ability to track revenue, and how changes to an ad’s content, bidding, targeting and other parameters impact its performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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