Like McBru

closed 2/1/2018 via Company Press Release

Publitek Limited, acquired McBru

synopsis: Publitek has acquired McBru, a similar B2B tech agency based in Portland, Oregon. With immediate effect, McBru becomes Publitek North America and its founder, Kerry McClenahan, takes on the role of President. McBru's services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and more.
buyer parent: Next 15
buyer: Publitek Limited
Publitek is a UK-based, technical B2B digital shop focused on content marketing. Publitek is a technical, content-led, B2B marketing communications agency specialising in electronics, automation and engineering. "
target: McBru
McBru (McClenahan Bruer) is a full-service integrated tech B2B marketing agency. Their services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and customer engagement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/17/2021 via BNC Analysis

Publicis Groupe SA, acquired The Octopus Group

synopsis: Publicis Groupe UK has acquired B2B marketing specialist agency Octopus Group to boost its B2B capabilities. London-based Octopus has evolved over recent years from a technology PR specialist to a digital and creative agency within the B2B sector.
buyer: Publicis Groupe SA (ENXTPA:PUB:$13,011.70)
Publicis Groupe is a global leader in marketing, communication, and digital transformation, driven through the alchemy of creativity and technology. Publicis Groupe offers its clients seamless access to its tools and expertise through modular offering. "
target: The Octopus Group
Octopus Group is a London-based B2B marketing specialist agency. Octopus has evolved over recent years from a technology PR specialist to a digital and creative agency within the B2B sector, with clients including Siemens, Adobe, Logitech, Smartsheet and ACI Worldwide.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/25/2020 via BusinessWire

Gregory FCA, acquired KM Digital Relations

synopsis: Gregory FCA, one of the nation’s 50 largest public relations firms, has acquired KM Digital Relations, a digital and social marketing agency based in Ft. Washington, PA. KM Digital Relations provides social media, digital marketing, and lead generation services to a portfolio of national B2B clients.
buyer: Gregory FCA
Gregory FCA is one of the 50 largest public relations firms in the U.S. Gregory FCA serves a range of privately owned and publicly traded companies, providing integrated public relations and communications services that build brands, grow revenue, increase shareholder value and create visibility. "
target: KM Digital Relations
KM Digital Relations is a digital and social marketing agency. The company provides social media, digital marketing, and lead generation services to a portfolio of national B2B clients, including RMS, Criteo, Blue Prism, venture capital firms, and leading enterprise technology organizations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/5/2020 via Company Press Release

Revel, acquired Borns B2B

synopsis: Revel, a company that specializes in building strong brands that grow manufacturing businesses, has acquired Borns B2B, a branding and marketing company designed specifically for business-to-business marketers.
buyer: Revel
Revel specializes in building strong brands that grow manufacturing businesses. Over the years, they have earned a reputation for delivering measurable ROI through their marketing strategy, brand building and marketing operations capabilities. "
target: Borns B2B
Borns B2B branding and marketing processes are designed for business-to-business marketers. Borns has helped clients market architectural products, biotech R&D services, capital equipment, contract manufacturing services, commercial lighting, industrial packaging, medical devices, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/23/2019 via PR Newswire

Corporate Visions, Inc., acquired Memzy, LLC

synopsis: Corporate Visions, the leading marketing and sales messaging, content, and skills training company has acquired Memzy, a company specializing in designing memorable, neuroscience-backed communications and presentation content.
buyer parent: Sentinel Capital Partners
buyer: Corporate Visions, Inc.
Corporate Visions is a leading marketing, sales and customer success messaging, content, and skills training company. Global B2B companies come to Corporate Visions when they want to improve Marketing, Sales and Customer Success performance. "
target: Memzy, LLC
Memzy is a company specializing in designing memorable, neuroscience-backed communications and presentation content. Memzy is a company that uses brain science research to help businesses create and deliver memorable and actionable messages.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/17/2019 via BusinessWire

Accenture, acquired Happen

synopsis: Accenture has acquired Happen, a privately owned innovation firm that uses proprietary methods, frameworks and digital tools to help clients generate new ideas, products and services that drive business growth. They specialize in product packaging, shopper insight, insight for brand positioning and more.
buyer: Accenture (ACN:$45,676.89)
Accenture is a global professional services company, providing a range of services and solutions in strategy, consulting, digital, technology & operations. Accenture works at the intersection of business and technology to help clients improve their performance & create value for their stakeholders. "
target: Happen
Happen, a privately owned innovation firm that uses proprietary methods, frameworks and digital tools to help clients generate new ideas, products and services that drive business growth. They specialize in product packaging, shopper insight, insight for brand positioning and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2019 via PR Newswire

PodCo Media Networks, Inc., acquired Diecast Studios

synopsis: PodCo Media Networks™, Inc., a content publisher whose podcast offerings empower the voices of a new, diverse generation of business leaders, announced the acquisition of Chicago-based Diecast Studios. Diecast offered design and development services under one roof, combining the consistency of in-house with the resource array of an agency.
buyer: PodCo Media Networks, Inc.
PodCo Media Networks is the premier source for business-oriented podcasts that reflect a broad spectrum of voices and topics in today's fast-changing markets. The network is comprised of four leading podcasts- Confessions of a Marketer, The Innovation Podcast, Demystifying Data and My First Job. "
target: Diecast Studios
Chicago-based Diecast Studios offers design and development services under one roof, combining the consistency of in-house with the resource array of an agency.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/10/2018 via BNC Analysis

TANK New Media, acquired Invoq Marketing

synopsis: TANK Media, a B2B marketing agency, has acquired Invoq Marketing Company. Both firms are HubSpot Marketing agency partners. Invoq specializes in inbound B2B marketing, a discipline that entails content marketing via social media, email newsletters, calls to action and other forms of delivery.
buyer: TANK New Media
TANK New Media is a leading B2B marketing agency in Kansas City. TANK helps growth-minded organizations generate the marketing and sales traction necessary to move their business forward. "
target: Invoq Marketing
Invoq specializes in inbound B2B marketing, a discipline that entails content marketing via social media, email newsletters, calls to action and other forms of delivery. Invoq was founded in 2015 in Lancaster, Pennsylvania.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/29/2018 via Company Press Release

LinkedSelling, acquired Elite Digital Group

synopsis: LinkedSelling is pleased to announce the acquisition of Elite Digital Group, uniting two companies that support the B2B community with lead generation services. Elite Digital Group is comprised of a team trained in highly-specialized social media lead generation.
buyer: LinkedSelling
LinkedSelling helps B2B companies get in front of dramatically more prospects, generate more leads and increase sales. Their clients understand that 99.9% of their prospects can be reached on LinkedIn, and LinkedSelling helps to design a campaign to but build lasting relationships. "
target: Elite Digital Group
Elite Digital Group supports the B2B community with lead generation services. Elite Digital Group is comprised of a team trained in highly-specialized social media lead generation.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/23/2018 via PR Newswire

Engine Shop, LLC, acquired IEG, LLC

synopsis: Engine Shop, the award-winning sports, and entertainment marketing agency, has acquired IEG, the IEG Sponsorship Conference, and ESP Properties' U.S. brand consultancy from GroupM. IEG is the premier global consultancy in partnership strategy, evaluation and measurement for leading sponsors and rightsholders.
buyer parent: Bruin Sports Capital
buyer: Engine Shop, LLC
Engine Shop, is an award-winning Global Sports and Entertainment Marketing Agency that specializes in modern, omnichannel marketing campaigns that foster consumer engagement through experiences. Its clients include American Family Insurance, Anheuser-Busch InBev, Floor and Décor, and more. "
target parent: WPP Group, plc
target: IEG, LLC
IEG is the premier global consultancy in partnership strategy, evaluation and measurement for leading sponsors and rightsholders. IEG helps brand and property clients navigate the complex universe of sponsorship and engagement marketing to optimize the value of brand partnerships.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/9/2018 via BNC Analysis

Unlimited Group, acquired First Base Communications Limited

synopsis: Unlimited Group, a London-based marketing group, has acquired First Base, a B2B lead generation and content marketing agency in London. First Base takes the guesswork out of their clients B2B content marketing strategy and delivers marketing programmes that help them achieve results.
buyer parent: Dbay Advisors
buyer: Unlimited Group (LSE:CRE:$136.18)
Unlimited Group is a London-based marketing group. Unlimited Group has produced award-winning campaigns for some of the world’s biggest brands. The group deploys science to better understand and track human behaviour, and to inspire and enable truly effective creativity for brands. "
target: First Base Communications Limited
First Base is a B2B lead generation and content marketing agency in London. First Base takes the guesswork out of their clients B2B content marketing strategy and delivers marketing programmes that help them achieve results.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/14/2018 via BNC Analysis

All Contents, acquired La Machine

synopsis: All Contents, a communications agency specializing in editorial influence, has acquired La Machine, a company that provides B2B communication and brand management services. Both companies are based in France.
buyer: All Contents
All Contents is a communications agency specializing in editorial influence. They combine content communication and publishing. They are based in Paris, France. "
target: La Machine
La Machine SARL provides B2B communication and brand management services. The company was founded in 2008 and is based in Aubière, France.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/3/2017 via BusinessWire

Accenture, acquired Brand Learning

synopsis: Accenture has acquired marketing and sales capability consultancy Brand Learning, to help organizations drive sustained customer led growth by enhancing their marketing, sales, HR and leadership capabilities.
buyer: Accenture (ACN:$45,676.89)
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Accenture works at the intersection of business and technology to help clients improve their performance. "
target: Brand Learning
Brand Learning is a marketing and sales capability consultancy that helps organizations drive sustained customer led growth by enhancing their marketing, sales, HR and leadership capabilities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/13/2017 via Company Press Release

The Pursuit Group merged with Communica,

synopsis: Communica, Inc., a Toledo-based integrated marketing communications firm has merged with The Pursuit Group, a Toledo-based content marketing and funnel management firm. The two companies have worked closely together for many years to service a global client base primarily in the B2B arena. The agency will retain the name Communica, Inc.
buyer: Communica
Communica is a full-service marketing, advertising and public relations agency operating from six regional offices: Toledo, Columbus, Detroit, Lexington, Charlotte and Shanghai, China. They have clients locally, nationally and globally — from Fortune 500 companies to the latest startups. "
target: The Pursuit Group
The Pursuit Group is a team of marketing, sales, and technology veterans who help B2B companies assess and adapt to the evolving, buyer-empowered landscape. Their services include: Lead Generation, Sales Funnel Management, Content Development & Sales Process Management and Measurement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/1/2016 via Market Wire

Clarion Capital Partners, LLC, acquired Madison Logic

synopsis: Clarion Capital Partners, LLC announced that it has completed its acquisition of Madison Logic Inc., the global leader in Account Based Marketing. This partnership enables Madison Logic to invest further in its Activate ABM™ platform, pushing the company's already robust data-driven product development efforts across multiple new verticals.
buyer: Clarion Capital Partners, LLC
Clarion Capital Partners is a New York based middle market private equity firm. Clarion invests in growth companies in a variety of industries including Consumer Products and Specialty Retail, Media & Entertainment, Business Services, Healthcare Services, and Specialty Financial Services. "
target: Madison Logic
Madison Logic is the global leader in Account Based Marketing. Their B2B marketing technology platform, Activate ABM™, unifies targeted advertising and content syndication with attribution metrics to show measurable return on investment.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/3/2016 via BNC Analysis

All Contents, acquired Agence 1989

synopsis: All Contents, a French communications agency specializing in editorial influence, has acquired Agence 1989, a French creative agency, specialized in B2B brand strategies, design and interactive services.
buyer: All Contents
All Contents is a communications agency specializing in editorial influence. They combine content communication and publishing. They are based in Paris, France. "
target: Agence 1989
Agence 1989 is a French creative agency, specialized in B2B brand strategies, design and interactive services. They are based in Aubière, France.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/15/2016 via Company Press Release

The Marketing Group Plc, acquired Black Marketing

synopsis: The Marketing Group plc, an acquisition vehicle with the purpose of gathering successful marketing businesses under one roof, has acquired Black Marketing. Black Marketing, based in Singapore, is a premium, personalised, boutique B2B marketing consultancy that was established in 2014.
buyer: The Marketing Group Plc (OM:TMG:$32.91)
A world leader in the field of innovative marketing, The Marketing Group plc allows global brands to reach their target audience and communicate their message through true expert resources. "
target: Black Marketing
Black Marketing, based in Singapore, is a premium, personalised, boutique B2B marketing consultancy that was established in 2014.The company specializes in social media marketing through LinkedIn and creates value to businesses by enhancing personal brand on LinkedIn.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/29/2016 via Wall Street Journal

You & Mr Jones, acquired theAmplify

synopsis: You & Mr Jones, the brand technology company founded by former Havas CEO David Jones, has acquired a majority stake in influencer marketing firm theAmplify. theAmplify aims to help brands with all aspects of influencer marketing—from identifying the right partner to activating campaigns—using its proprietary technology.
buyer: You & Mr Jones
You & Mr Jones is the world’s first Brandtech group, a global marketplace for content creation and distribution that will use technology to help businesses to build brands better, faster & cheaper. "
target: theAmplify
theAmplify is an invite-only network for influencers with a daily reach of more than 500 million. The company aims to help brands with all aspects of influencer marketing—from identifying the right partner to activating campaigns—using its proprietary technology.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2016 via BNC Analysis

Haig Public Relations Limited merged with The Content Market,

synopsis: Harrogate-based content agency The Content Market has merged with Haig PR, a specialist B2B marketing and communications consultancy with expertise in online and traditional PR, content marketing, crisis management, social media and marketing strategy. Haig PR was founded by Jenni Moulson, one of the directors of The Content Market.
buyer: The Content Market
The Content Market is a digital content agency providing high quality journalistic content for businesses and agencies. Run by journalists, The Content Market understands exactly how to use words and headlines to grab an audience's attention. "
target: Haig Public Relations Limited
Haig is a specialist B2B marketing and communications consultancy with expertise in online and traditional PR, content marketing, crisis management, social media and marketing strategy. They operate a multi-channel approach to PR and marketing and pride themselves in providing high quality content.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/20/2014 via Company Press Release

Zizzo Group, Inc., acquired Clear Verve Marketing, LLC

synopsis: Zizzo Group, Milwaukee’s most fearless, results-driven, integrated marketing firm, announced it has acquired Clear Verve Marketing, a leading content and business-to-business marketing agency.
buyer: Zizzo Group, Inc.
Zizzo Group is a Milwaukee-based integrated marketing firm. The agency works in partnership with their clients, providing counsel to a wide range of regional and national business-to-business and consumer clients as well as nonprofits. "
target: Clear Verve Marketing, LLC
Clear Verve Marketing is a leading content and business-to-business marketing agency. They offer Strategic marketing or brand planning, Logo design, Company brochures, or sales sheets, Direct mail letters, Newsletters, Postcards, Media Relations, Social media consulting and execution, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/1/2018 via Company Press Release

Publitek Limited, acquired McBru

synopsis: Publitek has acquired McBru, a similar B2B tech agency based in Portland, Oregon. With immediate effect, McBru becomes Publitek North America and its founder, Kerry McClenahan, takes on the role of President. McBru's services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and more.
buyer parent: Next 15
buyer: Publitek Limited
Publitek is a UK-based, technical B2B digital shop focused on content marketing. Publitek is a technical, content-led, B2B marketing communications agency specialising in electronics, automation and engineering. "
target: McBru
McBru (McClenahan Bruer) is a full-service integrated tech B2B marketing agency. Their services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and customer engagement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/18/2018 via Company Press Release

Publitek Limited, acquired Technical Associates Group

synopsis: Publitek has acquired UK headquartered Technical Associates Group (TAG). TAG offers a similar specialist range of technical, B2B, integrated marketing communications services to those of Publitek plus an in-house graphic design capability.
buyer parent: Next 15
buyer: Publitek Limited
Publitek is a B2B tech marketing agency working with over 120 clients around the world, many in highly technical markets. They deliver integrated marketing and PR campaigns based on well-crafted strategies, expert creative content, and cost-effective delivery using the best mix of channels. "
target: Technical Associates Group
Founded in 1983 Technical Associates Group (TAG) is a specialist communications agency offering a full spectrum of marketing, creative and public relations services. They are part of a global network with offices in London, Hamburg and Singapore and partner agencies in the US, China and Turkey.
price ($mm)
$2.95
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/1/2018 via Company Press Release

Publitek Limited, acquired McBru

synopsis: Publitek has acquired McBru, a similar B2B tech agency based in Portland, Oregon. With immediate effect, McBru becomes Publitek North America and its founder, Kerry McClenahan, takes on the role of President. McBru's services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and more.
buyer parent: Next 15
buyer: Publitek Limited
Publitek is a UK-based, technical B2B digital shop focused on content marketing. Publitek is a technical, content-led, B2B marketing communications agency specialising in electronics, automation and engineering. "
target: McBru
McBru (McClenahan Bruer) is a full-service integrated tech B2B marketing agency. Their services include branding, influencer relations, social media, advertising, lead nurturing, interactive, content marketing, and customer engagement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/11/2016 via BNC Analysis

Next 15, acquired Publitek Limited

synopsis: Global communications firm Next 15 has acquired Publitek, a specialist technical content marketing business. Publitek builds content platforms, creates and optimises content, and manages on and offline communities on behalf of more than 40 companies, including Ericcson, Intel and Sony.
buyer: Next 15 (AIM:NFC:$444.63)
Next 15 is a communications business which employs over 1,250 people across 36 offices in 18 countries, incorporating 16 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
target: Publitek Limited
Publitek is a UK-based, technical B2B digital shop focused on content marketing. Publitek is a technical, content-led, B2B marketing communications agency specialising in electronics, automation and engineering.
price ($mm)
$8.95
rev ($mm)
$9
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 3/11/2016 via BNC Analysis

Next 15, acquired Publitek Limited

synopsis: Global communications firm Next 15 has acquired Publitek, a specialist technical content marketing business. Publitek builds content platforms, creates and optimises content, and manages on and offline communities on behalf of more than 40 companies, including Ericcson, Intel and Sony.
buyer: Next 15 (AIM:NFC:$444.63)
Next 15 is a communications business which employs over 1,250 people across 36 offices in 18 countries, incorporating 16 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
target: Publitek Limited
Publitek is a UK-based, technical B2B digital shop focused on content marketing. Publitek is a technical, content-led, B2B marketing communications agency specialising in electronics, automation and engineering.
price ($mm)
$8.95
rev ($mm)
$9
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 4/7/2021 via PR Newswire

MikeWorldWide, acquired Chameleon PR

synopsis: MikeWorldWide, one of the world's leading independent public relations firms, has acquired Chameleon, a European technology PR consultancy. Chameleon creates and tells brilliant stories that bring B2B brands closer to customers. They offer services for public relations, analyst relations, content marketing, social media marketing, and more.
buyer: MikeWorldWide
MikeWorldWide (MWW) is among the world's leading independent, full-service PR agencies with talent hubs across the US and the UK. MWW's global network leverages dedicated strategy, data and analytics, social media, creative, and technology teams to help clients make the most of every opportunity. "
target: Chameleon PR
Chameleon is a European technology PR consultancy. Chameleon creates and tells brilliant stories that bring B2B brands closer to customers, influencers, and their own people. They offer services for public relations, analyst relations, content marketing, social media marketing, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/23/2020 via Company Press Release

Spiceworks Ziff Davis, acquired Aberdeen

synopsis: Spiceworks Ziff Davis (SWZD) has acquired Aberdeen, a leading global provider of behavioral-based marketing solutions, from intent-targeted media to demand gen programs and independent industry research. Aberdeen has a suite of unique products that complement SWZD’s products and services.
buyer parent: j2 Global, Inc.
buyer: Spiceworks Ziff Davis
Spiceworks is a social network for IT professionals. They’re the marketplace where tech buyers and sellers come together to push the world forward with technology, solve tech challenges and support each other, making it the largest, most unique IT community of its kind. "
target parent: Halyard Capital
target: Aberdeen
Aberdeen is a leading global provider of behavioral-based marketing solutions, from intent-targeted media to demand gen programs and independent industry research. Aberdeen answers the ultimate sales and marketing questions of “what”, “who”, and “when” with its unique abilities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/11/2020 via BusinessWire

Enigma Marketing merged with JUST Media, Inc.,

synopsis: JUST Media, an integrated marketing agency, has acquired Enigma Marketing, a global, full-service B2B technology marketing agency, to form Just Global. This new brand creates a modern powerhouse, forming an independent, global and truly full-service agency built to deliver authentic, inventive experiences for its clients.
buyer: JUST Media, Inc.
JUST is an integrated marketing agency with hubs in the Bay Area and Austin, and connected remote workers distributed across the US and England. They specialize in media buying, digital media, lead generation, search marketing, social media, and more. "
target: Enigma Marketing
Enigma is a global, full-service B2B technology marketing agency with planning at its heart and creative excellence in its soul. They specialize in creative marketing, traditional offline marketing, email marketing, content marketing, digital marketing, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2018 via BNC Analysis

Next 15, acquired Activate Marketing Services, LLC

synopsis: Activate Marketing Services, a B2B demand generation company, has been sold to Next Fifteen Communications Group, a publicly traded digital media company that offers digital communications, public relations and investor relations services worldwide.
buyer: Next 15 (AIM:NFC:$444.63)
Next 15 is a communications business in London. The Group incorporates 19 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
target: Activate Marketing Services, LLC
Activate Marketing Services provides content-powered demand-generation and marketing services for business technology marketers, based their team's expertise in developing buyer insights, high-performance content and lead-nurture campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/26/2018 via PR Web

Springbox, acquired nFusion Group, LLC

synopsis: Springbox (SB), a digital partner for mid-market companies, has acquired nFusion, a demand generation agency that provides their services to clients such as Q2 Software and Securelink. They help brands by uncovering audience insights, mapping persona-based customer journeys, creating compelling content and delivering engaging digital platforms.
buyer: Springbox
Springbox (SB) is the digital partner that helps mid-market companies realize the potential of technology to create transformational shareholder value. Its portfolio of services includes business consulting, digital experience design, campaign planning and management and digital product development."
target: nFusion Group, LLC
nFusion is a demand generation agency that provides their services to clients such as Lytics, NEC Displays, Q2 Software and Securelink. They help brands by uncovering audience insights, mapping persona-based customer journeys, creating compelling content and delivering engaging digital platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/19/2017 via

Merkle, Inc., acquired DWA Media

synopsis: Dentsu Aegis Network announced that it has acquired the global B-to-B digital media and marketing agency, DWA. The company will be integrated into Merkle, a leading marketing agency. DWA offers a range of services such as programmatic media, marketing automation, account-based marketing and content marketing consulting.
buyer parent: Dentsu Inc.
buyer: Merkle, Inc.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. Merkle creates customer experiences that drive improved marketing results and shareholder value. "
target: DWA Media
DWA is a global media and marketing agency for technology companies. DWA offers a range of services such as programmatic media, marketing automation, account-based marketing and content marketing consulting – all for hundreds of the world's best technology companies.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/16/2017 via BusinessWire

Elevation Marketing, acquired Eccolo Media

synopsis: B2B marketing agency Elevation Marketing, based in Mesa, Ariz., has acquired B2B content marketing agency Eccolo Media. Eccolo Media, located in San Francisco, Calif., is one of the first marketing agencies in the United States to focus exclusively on content strategy, planning, and creation primarily for B2B technology enterprises.
buyer: Elevation Marketing
Founded in 1999, Elevation Marketing is a full-service B2B-only marketing agency, specializing in multifaceted, holistic strategies that extend reach, activate audiences, drive action, and measurably grow business outcomes. "
target: Eccolo Media
Founded in 2007, Eccolo Media is a San Fransisco, California-based B2B content marketing agency. Eccolo Media provides comprehensive content strategy, planning and development services, including production of a wide-range of B2B focused content.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/26/2016 via BusinessWire

The Marketing Group Plc, acquired TDA Group

synopsis: The Marketing Group Plc, the world’s leading digital marketing and advertising agglomeration, announces the strategic acquisition of TDA Group and Addiction Advertising, strengthening its digital marketing and advertising capabilities in the US and Singapore.
buyer: The Marketing Group Plc (OM:TMG:$32.91)
The Marketing Group is a true 360 digital agency. Instead of trying to create a business that has only one real specialism, they aim to provide the full spectrum of services. They utilise revolutionary product silos with market leading talent to provide real specialism in all marketing services. "
target parent: Cyber Media (India) Limited
target: TDA Group
TDA Group is Silicon Valley’s premier B2B content marketing agency for high tech. TDA plans, creates, and manages content marketing programs that help maximize the return on marketing investments—and accelerate sales.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/14/2015 via PR Newswire

Halyard Capital, acquired Aberdeen Group

synopsis: Halyard Capital announced the acquisition of Harte Hanks Market Intelligence and The Aberdeen Group. Harte Hanks Market Intelligence is a trusted resource for data to drive marketing and sales. The Aberdeen Group provides research and content marketing solutions that technology industry marketers use to drive demand with their target customers.
buyer: Halyard Capital
Halyard is a lower-middle market private equity firm focused on creating value within companies in high- growth sectors. Halyard's sectors of focus include technology-enabled Business and Information Services, Digital Marketing and Data Analytics, IT Security/IT Infrastructure and Communications. "
target parent: Harte-Hanks, Inc.
target: Aberdeen Group
The Aberdeen Group provides research and content marketing solutions to drive demand with target customers. Harte Hanks Market Intelligence, part of The Aberdeen Group, is the technology industry's most trusted resource for data to drive marketing and sales.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/13/2008 via Company Press Release

Cyber Media (India) Limited, acquired TDA Group

synopsis: CyberMedia, South Asia's first and largest specialty media house with a strong presence in media services has announced that it has acquired substantially all the assets of TDA Group, Inc., a California-based integrated marketing communications and custom publishing company, in a strategic move to expand the services business of the Company.
buyer: Cyber Media (India) Limited
Established in 1982, Cyber Media (India) Limited is a specialty media house, with eleven publications in the infotech, telecom, consumer electronics and biotech areas; and an end-to-end media value chain including the internet, events and television. "
target: TDA Group
The TDA Group creates marketing programs and custom publications for high-technology companies. Combining strategy with precise execution, TDA marketing communications programs get your business noticed by the people who matter most: your customers, prospects, and partners.
price ($mm)
rev ($mm)
$5
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 1/27/2020 via BusinessWire

Merkle, Inc., acquired Digital Pi

synopsis: Merkle, a leading data-driven, technology-enabled, global performance marketing agency and Dentsu Aegis Network company, has announced the acquisition of Digital Pi, a leading digital marketing agency focused on marketing automation consulting services in the B2B sector.
buyer parent: Dentsu Inc.
buyer: Merkle, Inc.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. Merkle creates customer experiences that drive improved marketing results and shareholder value. "
target: Digital Pi
Digital Pi is a Marketo Platinum Services Partner that helps companies get sustainable, quantifiable business ROI from the Marketo Engagement Platform. The Digital Pi Gold Standard framework helps Marketo customers establish a solid foundation to scale their marketing quickly and efficiently.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/21/2021 via BNC Analysis

Reel Axis, acquired OpGen Media

synopsis: Reel Axis, a tech-enabled go-to-market services company, has acquired OpGen Media, a lead generation and marketing automation agency. OpGen Media generates leads and scales growth for B2B tech companies. They offer lead generation and digital marketing services that help companies to generate more sales opportunities for their business.
buyer: Reel Axis
Reel Axis is a tech-enabled go-to-market services company. Reel Axis helps technology companies to build a message, market their business, and grow. They provide services for lead generation, content marketing, social media advertising, and more. "
target: OpGen Media
OpGen Media is a lead generation and marketing automation agency. OpGen Media generates leads and scales growth for B2B tech companies. They offer lead generation and digital marketing services that help SaaS and tech companies to generate more sales opportunities for their business.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/11/2020 via Company Press Release

Nowspeed, Inc., acquired Strand Marketing, Inc.

synopsis: Nowspeed and Strand Marketing, two experienced Massachusetts-based digital marketing agencies, announced their merger and subsequent increased capability to assist companies with their digital marketing transformations. Strand Marketing specializes in driving demand for high tech B-to-B companies who design and manufacture complex products.
buyer: Nowspeed, Inc.
Nowspeed is a digital marketing agency providing advertising, pay-per-click (PPC), search engine optimization (SEO), social media marketing, email marketing, and marketing automation services to B-to-C and B-to-B companies. "
target: Strand Marketing, Inc.
Strand Marketing specializes in driving demand for high tech B-to-B companies who design and manufacture complex products. Their creative advertising and web marketing skills are respected by companies in various global markets, such as: RF/microwave, telecommunications, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/12/2017 via Company Press Release

Next 15, acquired Velocity Partners Limited

synopsis: Next 15, the digital communications group, is pleased to announce the acquisition of the entire issued share capital of Velocity Partners Limited, a B2B digital agency with a focus on technology clients.
buyer: Next 15 (AIM:NFC:$444.63)
Next 15 is a communications business which employs over 1,610 people across 39 offices in 14 countries. The Group incorporates 17 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
target: Velocity Partners Limited
Velocity Partners Limited (“Velocity”) is a B2B digital agency with a focus on technology clients. Velocity was founded by Doug Kessler and Stan Woods in 2000. Clients include multi-national technology groups, such as Sprint, Xerox and Informatica. Velocity is based in the UK.
price ($mm)
$7.60
rev ($mm)
$7
EBITDA ($mm)
EV / rev
1.1x
EV / EBITDA
closed 9/9/2013 via Company Press Release

Cicero-Group, acquired Yatterbox

synopsis: Cicero Group acquired Yatterbox, a social media monitoring service that identifies and tracks key infulencers and commentators. The deal, which values Yatterbox at a significant six-figure sum, will see Cicero take a significant position in the social media monitoring market in the PR and communications space.
buyer: Cicero-Group
Cicero Group is an independent communications agency principally owned by directors and staff. Their team helps clients design and implement communication strategies to realize their commercial ambitions, manage their reputation and maximize their return on investment. "
target: Yatterbox
Yatterbox is a leading policymaker social media monitoring platform used by government affairs, communications, brand and marketing professionals. Yatterbox tracks policymakers, journalists, key influencers and selected industry groups.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/28/2021 via BusinessWire

Gregory FCA, acquired Affect, Inc.

synopsis: Gregory FCA, one of the 50 largest PR firms in the US, has acquired Affect, a B2B public relations and marketing firm. Affect serves clients in technology, healthcare and professional services. Their full-service approach blends public relations, social media and marketing to deliver strategic, customized and impactful campaigns for their clients.
buyer: Gregory FCA
Gregory FCA is one of the 50 largest public relations firms in the U.S. Gregory FCA serves a range of privately owned and publicly traded companies, providing integrated public relations and communications services that build brands, grow revenue, increase shareholder value and create visibility. "
target: Affect, Inc.
Affect is a B2B public relations and marketing firm. Affect serves clients in technology, healthcare and professional services. Their full-service approach blends public relations, social media and marketing to deliver strategic, customized and impactful campaigns for their clients.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/28/2016 via BNC Analysis

Next 15, acquired Pinnacle Marketing Communications, Ltd.

synopsis: Digital marketing and PR group Next 15 has continued its expansion spree with the acquisition of tech PR agency Pinnacle. Pinnacle, co-founded by MD Simon Flatt in 1996, is described as a specialist technical content and digital marketing business for the electronics, telecoms and engineering sectors.
buyer: Next 15 (AIM:NFC:$444.63)
Next 15 is a communications business which employs over 1,350 people across 32 offices in 14 countries. The Group incorporates 17 subsidiary agencies, spanning digital content, marketing, PR, consumer, technology, marketing software, market research, public affairs and policy communications. "
target: Pinnacle Marketing Communications, Ltd.
Pinnacle Marketing Communications is a full service technology PR and digital media agency delivering measurable business-to-business and social media campaigns for clients in the electronics, telecoms and engineering sectors.
price ($mm)
$5.87
rev ($mm)
$3
EBITDA ($mm)
EV / rev
2.0x
EV / EBITDA
closed 8/1/2018 via Company Press Release

Triboo S.p.A., acquired Net2b Srl

synopsis: Triboo announces that it has completed the acquisition of Net2b, a development company of the Antonioli group, headed by Claudio Antonioli. NET2B is a cutting edge innovative agency providing a wide spectrum of creative, technological and commerce services to luxury and fashion brands that want to pioneer the digital space.
buyer: Triboo S.p.A. (BIT:TB:$75.15)
Triboo, public company listed on AIM, is the Digital Transformation Factory that supports clients in developing & managing their digital activities worldwide. Triboo is the "one stop solution" able to foster the digital trasformation process for its clients, through an integrated offer of services. "
target: Net2b Srl
NET2B is a cutting edge innovative agency providing a wide spectrum of creative, technological and commerce services to luxury and fashion brands that want to pioneer the digital space.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/1/2017 via PR Newswire

Smart City Networks, acquired AppBurst, LLC

synopsis: Smart City Holdings, the nation's leading telecommunications and technology services provider for the convention industry, has announced the acquisition of AppBurst, a mobile app company headquartered in Palm Beach County, Florida that specializes in developing mobile applications for the event and conference industry.
buyer: Smart City Networks
Founded over 30 years ago, Smart City Holdings is the nation's largest provider of event telecommunications and technology in the convention industry and the 20th largest privately held company in Central Florida. "
target: AppBurst, LLC
AppBurst is a mobile application development and internet marketing company, building native applications for iPhone, iPad, Android devices, as well as mobile web apps. They provide specialized and custom services to industries ranging from events to video games.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Matching Companies
Ticker: FNGP
 
 
 
 
 
 
 
 
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Financial Media Group, Inc. is a fully integrated financial brand-builder focused on developing tools, education and financial social communities for investors and public companies. The Company seeks to become a premier, full-service media company.
year
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rev ($mm)
$7.80
EBITDA ($mm)
$1.71
EBIT ($mm)
$1.66
Net Income ($mm)
Employees
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Moxian, Inc.
Moxian, Inc.
Based in Shenzhen, China, Moxian is in the O2O (Online-to-Offline) business, providing an online platform for small and medium-sized enterprises with physical stores to conduct business online, interact with existing customers, and obtain new customers.
year
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$0.55
EBITDA ($mm)
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Employees
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Ticker: PACT
 
 
 
 
 
 
 
 
PacificNet Inc.
PacificNet Inc. is a leading provider of Customer Relationship Management (CRM), mobile Internet, e-commerce and gaming technology in China. PacificNet's clients include the leading telecom companies, banks, insurance, travel, marketing and business services companies and telecom consumers in China.
year
2007
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$18.99
EBITDA ($mm)
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EBIT ($mm)
($10.58)
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500
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Ticker: MOXC
 
 
 
 
 
 
 
 
Moxian, Inc.
Moxian, Inc.
Based in Shenzhen, China, Moxian is in the O2O (Online-to-Offline) business, providing an online platform for small and medium-sized enterprises with physical stores to conduct business online, interact with existing customers, and obtain new customers.
year
2020
rev ($mm)
$0.55
EBITDA ($mm)
EBIT ($mm)
($0.40)
Net Income ($mm)
$0.43
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