Like The Penny Hoarder

closed 1/4/2021 via GlobeNewswire

ClearLink, acquired The Penny Hoarder

See 16 Comparable Transactions
synopsis: Sykes Enterprises announced through its digital marketing subsidiary Clearlink the acquisition of Taylor Media Corporation, owner of The Penny Hoarder, a leading independent personal finance digital media company whose mission is delivering financial empowerment.
buyer parent: Sykes Enterprises Inc.
buyer: ClearLink
Clearlink is an award-winning digital marketing, sales conversion, and technology company in Salt Lake City. A trusted partner for Fortune 500 companies since 2003, Clearlink delivers intuitive, engaging experiences throughout the customer journey to connect consumers with its brand partners. "
 target: The Penny Hoarder
Founded in 2010, The Penny Hoarder is one of the largest personal finance websites in the United States, averaging 14+ million monthly readers.
price ($mm)
$103
rev ($mm)
$50
EBITDA ($mm)
EV / rev
2.1x
EV / EBITDA
closed 7/29/2020 via Yahoo, Inc.

Wise Publishing, Inc, acquired Half Banked

See 16 Comparable Transactions
synopsis: Wise Publishing, Inc., a Canadian personal finance publisher, has acquired Ottawa-based Half Banked, a consumer finance website that offers stress-free money management tips for millennials. The acquisition furthers Wise Publishing's goal to become one of the top sources of personal finance information in the U.S. and Canada.
buyer: Wise Publishing, Inc
Toronto-based Wise Publishing, Inc., and its websites MoneyWise.com and MoneyWise.ca, provide personal finance information, news, and tools in ways that are clear, trustworthy, and engaging. The company helps readers save money, find the best bank accounts, and navigate other money matters. "
 target: Half Banked
Canada-based Half Banked is a personal finance website that covers saving, spending, investing, and budgeting, all in an accessible way for millennials. About 50% of Half Banked’s readers are between ages 25 and 34, another 20% are between 18 and 24, and an estimated 65% are women.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/23/2019 via Company Press Release

Privé Technologies, acquired Hive Up

See 20 Comparable Transactions
synopsis: Privé Technologies, a Hong Kong-based company that provides a modular solution for the wealth and asset management industry, has acquired Hive Up, an online platform in Singapore that empowers individuals to achieve their own version of financial freedom. Hive Up produces workshops and various forms of content to make financial literacy easy.
buyer: Privé Technologies
Privé Technologies is a Hong Kong-based company that provides a modular solution for the wealth and asset management industry. Privé Technologies offers solutions for wealth planning, risk profiling, investment exploration, algorithmic optimization, and personal reporting. "
 target: Hive Up
Hive Up is an online platform in Singapore that empowers individuals to achieve their own version of financial freedom. Hive Up produces workshops and various forms of content to make financial literacy easy, along with digital tools to help plan and manage personal finances.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/27/2014 via BNC Analysis

Times Internet Limited, acquired Moneysights

See 20 Comparable Transactions
synopsis: Times Internet has acquired the online personal finance platform Moneysights. Moneysights was founded in 2009 as a digital platform that allowed consumers to discover, personalize, acquire, and manage their investments.
buyer parent: Times of India Group
buyer: Times Internet Limited
Times Internet Limited, an Internet network, operates a portfolio of Web and mobile properties. The company provides clients with opportunities to reach viewers worldwide by operating various Web properties in the domain of news, entertainment, music, local, telecom, e-commerce, and more. "
 target: Moneysights
moneysights is the simplest way to invest online in Mutual Funds. It brings a refreshing take on investments for its users who otherwise find investments complex, boring & stressful. moneysights helps its users in discovering, evaluating, planning, buying & managing Mutual Funds.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/16/2011 via PR Newswire

The Ohlson Group, acquired Safe Money Places

See 16 Comparable Transactions
synopsis: The Ohlson Group, a national insurance marketing and consulting firm, announced that its SMP International, LLC has acquired www.safemoneyplaces.com, a website that describes and compares various safe money places. It is dedicated to safe money concepts and products only and does not provide investment, tax, or legal advice.
buyer: The Ohlson Group
The Ohlson Group, Inc. is an insurance and financial services marketing organization dedicated to meeting the distribution, administrative and marketing needs of independent producers, insurance companies and financial service firms. "
 target: Safe Money Places
Safe Money Places operates a website that is dedicated to safe money concepts and products. This website describes and compares various safe money places. It does not offer investment, tax or legal advice.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/28/2011 via GlobeNewswire

QuinStreet, Inc., acquired Consumerism Commentary

See 38 Comparable Transactions
synopsis: QuinStreet, Inc., the leader in vertical marketing and media online, announced the acquisition of ConsumerismCommentary.com, a personal finance blog that has established itself as a respected source of information and advice for consumers who want to take control of their personal finances.
buyer: QuinStreet, Inc. (QNST:$502.99)
QuinStreet, Inc. is one of the largest Internet marketing and media companies in the world. QuinStreet is committed to providing consumers and businesses with the information they need to research, find and select the products, services and brands that meet their needs. "
 target: Consumerism Commentary
Consumerism Commentary is a personal finance blog created in 2003. It has established itself as a respected source of information and advice for consumers who want to take control of their personal finances.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/25/2018 via BNC Analysis

Jean Chatzky, acquired DailyWorth

See 4 Comparable Transactions
synopsis: Jean Chatzky, a well-known personal finance expert and the financial editor at NBC’s Today show, has acquired DailyWorth, a leading financial media company for women. DailyWorth delivers advice across all areas of finance, career and entrepreneurship via their daily newsletters and website.
buyer: Jean Chatzky
Jean Chatzky is the financial editor of NBC's TODAY show, an award-winning personal finance journalist, host of the podcast HerMoney with Jean Chatzky and a New York Times bestselling author. "
 target: DailyWorth
Launched in 2009, DailyWorth is a leading financial media company for women. DailyWorth delivers advice across all areas of finance, career and entrepreneurship via their daily newsletters and website. DailyWorth focuses on how money affects one's careers, relationships, children and communities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/9/2015 via BNC Analysis

NextRadioTV SA, acquired Moneyweb SARL

See 37 Comparable Transactions
synopsis: NextRadioTV, an independent multi-media group, announced the acquisition of Moneyweb. The company offers advertisers a wide range of solutions and formats, including four Websites that include Tradingsat.com, LaVieImmo.com, Verif.com, and Zone-Turf.fr.
buyer: NextRadioTV SA (ENXTPA:NXT:$234.79)
NextRadioTV is an independent multi-media group focusing on 5 news themes: general news, sport, business, technology and discovery, across 4 types of media, radio, television, Internet and press magazines. "
 target: Moneyweb SARL
MoneyWeb offers advertisers a wide range of solutions and formats, including four Websites that include Tradingsat.com, LaVieImmo.com, Verif.com, and Zone-Turf.fr.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 3/20/2015 via Company Press Release

Hubert Burda Media, will purchase TOMORROW FOCUS Publishing GmbH from Tomorrow Focus AG

See 78 Comparable Transactions
synopsis: Tomorrow Focus AG signed an agreement with Burda Digital GmbH covering the sale of TOMORROW FOCUS Publishing GmbH, which is home to the TOMORROW FOCUS Group’s publishing activities including the news portal FOCUS Online; the German-language edition of The Huffington Post, a news portal and platform for blogs; and more.
buyer: Hubert Burda Media
Responsible for over 400 print and digital consumer brands, Hubert Burda Media is one of Germany's largest media groups. It publishes more than 320 magazines around the globe. Burda has 165 million users, approximately 40 million paying consumers and 43,000 advertisers. "
 seller: Tomorrow Focus AG (DB:TFA:$90.36)
TOMORROW FOCUS Publishing GmbH is the publishing segment of Tomorrow Focus AG. It includes TOMORROW FOCUS Media GmbH (one of Germany’s leading digital marketing providers) and TOMORROW FOCUS News+ GmbH, which operates a number of Internet portals such as the news journalism site FOCUS Online.
price ($mm)
$32
rev ($mm)
$31
EBITDA ($mm)
$4
EV / rev
1.0x
EV / EBITDA
8.6x
closed 2/9/2010 via PR Newswire

Morningstar, Inc., acquired footnoted.org

See 37 Comparable Transactions
synopsis: Morningstar, Inc., a leading provider of independent investment research, announced it has acquired the Footnoted business of Financial Fineprint Inc. The acquisition includes the Footnoted.org website and the Footnoted Pro service. The site takes a closer look at the things that companies try to bury in their routine SEC filings.
buyer: Morningstar, Inc. (MORN:$1,617.50)
Morningstar provides data on more than 300,000 investment offerings, including stocks, mutual funds, and similar vehicles, along with real-time global market data on more than 4 million equities, indexes, futures, options, and commodities, in addition to foreign exchange and Treasury markets. "
 target: footnoted.org
footnoted.org was launched in August 2003 to coincide with the publication of the book, Financial Fine Print. Each day, the site takes a closer look at the things that companies try to bury in their routine SEC filings.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 9/17/2009 via paidContent.org

Lovemoney.com, acquired Lovemoney.com

See 37 Comparable Transactions
synopsis: Money info site The Motley Fool is selling off its UK consumer finance spin-off Lovemoney.com by means of a management and staff buy-out, just five months after launching it.
buyer: Lovemoney.com
lovemoney.com is a UK-based consumer finance education web portal. lovemoney offers blog posts, advice, and financial product comparison for consumers. "
 target parent: The Motley Fool, Inc.
target: Lovemoney.com
lovemoney.com is a UK-based consumer finance education web portal. lovemoney offers blog posts, advice, and financial product comparison for consumers.
price ($mm)
$2.84
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/7/2008 via PR Newswire

Liberty Consulting LLC, acquired Focus Views

See 37 Comparable Transactions
synopsis: Tradeshow Products Inc. announced the sale of Focus Views, its wholly owned subsidiary. Focus Views is principally in the financial service business, particularly in the maintenance and operation of an online financial publishing website.
buyer: Liberty Consulting LLC
Liberty Consulting LLC owns and maintains an online financial publishing website. "
 target parent: Tradeshow Products Inc.
target: Focus Views
Focus Views is principally in the financial service business, particularly in the maintenance and operation of an online financial publishing website. The website will include original news and editorial content and unique user-friendly software applications along with streaming video.
price ($mm)
$0.17
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/15/2008 via BusinessWire

Strands, Inc., acquired NetworthIQ

See 37 Comparable Transactions
synopsis: Strands, a leading developer of social recommendation technologies, has acquired NetworthIQ, a social personal finance Web site that lets people track, share, and compare their net worth. This news follows Strands’ acquisition of money management solution Expensr and the private beta launch of moneyStrands, Strands’ personal finance application.
buyer: Strands, Inc.
Strands develops technologies to better understand people's tastes and help them discover new things they will like. Strands has created a social recommendation engine that provides real-time recommendations of products and services through computers, mobile phones and other devices. "
 target parent: Fourio
target: NetworthIQ
NetworthIQ was launched in 2005 to enable anyone to easily track their financial progress from a high level, and anonymously share it with the world if they choose, in order to benefit from community’s financial insights and experiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2007 via BusinessWire

InterSearch Group, Inc., acquired MyBanks.com

See 37 Comparable Transactions
synopsis: InterSearch Group, Inc. a leading operator of premium, industry specific destination portals such as www.Banks.com, www.IRS.com and www.Look.com today announced it has acquired the internet domain, www.MyBanks.com.
buyer: InterSearch Group, Inc.
InterSearch Group is a leading operator of industry specific destination portals and provider of Internet search services through a combination of traffic aggregation and proprietary websites, such as www.Banks.com, www.IRS.com and www.Look.com. "
 target: MyBanks.com
MyBanks.com provides a platform for personalized user pages, allowing visitors to monitor performance of their investment portfolios, record and analyze their income and expenses, and keep track of important consumer finance metrics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/22/2007 via Crain's BtoB

CBS Corporation, acquired Wallstrip.com

See 35 Comparable Transactions
synopsis: CBS Corp. has acquired tiny startup Wallstrip.com, giving the old media giant's interactive division a foothold in the financial news blogosphere.
buyer: CBS Corporation (CBS:$25,931.00)
CBS Corporation is a mass media company with constituent parts that reach back to the beginnings of the broadcast industry, as well as newer businesses that operate on the leading edge of the media industry. "
 target: Wallstrip.com
Wallstrip.com is a seven-month-old site that produces a humorous daily Web show about business that is widely syndicated on sites like YouTube, The Street.com and Google Finance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/16/2015 via GlobeNewswire

QuinStreet, Inc., acquired Vemm LLC

See 10 Comparable Transactions
synopsis: QuinStreet, the leader in vertical marketing and media online, announced the acquisition of Vemm LLC, an online lead generation company. Vemm has built a proprietary technology to source and evaluate leads and traffic, and has grown to serve some of the key players in auto, life and health insurance, as well as other personal finance markets.
buyer: QuinStreet, Inc. (QNST:$502.99)
QuinStreet, Inc. is one of the largest Internet marketing and media companies in the world. QuinStreet is committed to providing consumers and businesses with the information they need to research, find and select the products, services and brands that meet their needs. "
 target: Vemm LLC
VEMM is a Lead Generation and Performance Marketing company targeting Brazil. Vemm has built a proprietary technology to source and evaluate leads and traffic, and has grown rapidly to serve some of the key players in auto, life and health insurance, as well as other personal finance markets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/4/2021 via GlobeNewswire

ClearLink, acquired The Penny Hoarder

See 16 Comparable Transactions
synopsis: Sykes Enterprises announced through its digital marketing subsidiary Clearlink the acquisition of Taylor Media Corporation, owner of The Penny Hoarder, a leading independent personal finance digital media company whose mission is delivering financial empowerment.
buyer parent: Sykes Enterprises Inc.
buyer: ClearLink
Clearlink is an award-winning digital marketing, sales conversion, and technology company in Salt Lake City. A trusted partner for Fortune 500 companies since 2003, Clearlink delivers intuitive, engaging experiences throughout the customer journey to connect consumers with its brand partners. "
 target: The Penny Hoarder
Founded in 2010, The Penny Hoarder is one of the largest personal finance websites in the United States, averaging 14+ million monthly readers.
price ($mm)
$103
rev ($mm)
$50
EBITDA ($mm)
EV / rev
2.1x
EV / EBITDA
closed 1/4/2021 via GlobeNewswire

ClearLink, acquired The Penny Hoarder

See 16 Comparable Transactions
synopsis: Sykes Enterprises announced through its digital marketing subsidiary Clearlink the acquisition of Taylor Media Corporation, owner of The Penny Hoarder, a leading independent personal finance digital media company whose mission is delivering financial empowerment.
buyer parent: Sykes Enterprises Inc.
buyer: ClearLink
Clearlink is an award-winning digital marketing, sales conversion, and technology company in Salt Lake City. A trusted partner for Fortune 500 companies since 2003, Clearlink delivers intuitive, engaging experiences throughout the customer journey to connect consumers with its brand partners. "
 target: The Penny Hoarder
Founded in 2010, The Penny Hoarder is one of the largest personal finance websites in the United States, averaging 14+ million monthly readers.
price ($mm)
$103
rev ($mm)
$50
EBITDA ($mm)
EV / rev
2.1x
EV / EBITDA
closed 9/8/2017 via GlobeNewswire

ClearLink, acquired Portent

See 2271 Comparable Transactions
synopsis: Clearlink, a SYKES company, announced it acquired Portent, Inc., a 30-person agency that provides search engine optimization, pay-per-click and paid media, social media, analytics, content, and creative services.
buyer parent: Sykes Enterprises Inc.
buyer: ClearLink
Clearlink, a SYKES company, partners with the world's leading brands to extend their reach, drive valuable transactions, and deepen consumer insight. Headquartered in Salt Lake City, Utah, Clearlink employs more than 1,600 marketing, sales and technology professionals in Utah and Arizona. "
 target: Portent
Portent, founded in 1995, is a 30-person agency that provides search engine optimization, pay-per-click and paid media, social media, analytics, content, and creative services.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 3/7/2016 via Company Press Release

Sykes Enterprises Inc., will acquire ClearLink

See 2764 Comparable Transactions
synopsis: Sykes Enterprises, Incorporated announced that is has entered into an agreement to acquire Clear Link Holdings, LLC. The company is one of the leading inbound demand generation and sales conversion platforms serving numerous business-to-consumer (B2C) and business-to-business (B2B) clients across various industries.
buyer: Sykes Enterprises Inc. (SYKE:$1,756.98)
SYKES is a global leader in providing comprehensive customer contact management solutions and services in the business process outsourcing (BPO) arena. SYKES provides an array of sophisticated customer contact management solutions to Global 2000 companies around the world. "
 target parent: Pamlico Capital
target: ClearLink
Clearlink partners with the world's leading brands to extend their reach, drive valuable transactions, and deepen consumer insight. Clearlink employs more than 1,300 sales, marketing, and technology professionals.
price ($mm)
$207
rev ($mm)
$123
EBITDA ($mm)
EV / rev
1.7x
EV / EBITDA
closed 1/20/2016 via PR Web

ClearLink, acquired buyCalls

See 55 Comparable Transactions
synopsis: ClearLink, a Utah-based digital marketing and sales company, has acquired buyCalls, an award-winning national advertising agency specializing in high-quality lead generation, lead brokering, and national and local marketing support for its clients.
buyer: ClearLink
Clearlink is a digital marketing and sales company that partners with the world's leading brands to extend their reach, drive valuable transactions, and deepen consumer insight. Clearlink employs more than 1,300 sales, marketing, and technology professionals. "
 target: buyCalls
Based in Southern Pines, NC, buyCalls is a marketing agency specializing in lead generation and digital marketing for leading home services brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/4/2011 via BusinessWire

Pamlico Capital, acquired ClearLink

See 2763 Comparable Transactions
synopsis: Pamlico Capital and management announced that they have recapitalized CLEARLINK Technologies, LLC. CLEARLINK, founded in 2004, is a rapidly growing provider of performance-based customer acquisition solutions to a number of the largest suppliers of home services in the U.S.
buyer: Pamlico Capital
Pamlico Capital seeks growth equity and buyout investments in business & technology services, communications and healthcare companies. Pamlico has a long history of helping businesses transition from one stage of growth to the next and achieve a broad range of strategic and financial objectives. "
 target: ClearLink
CLEARLINK is a rapidly growing supplier of performance-based customer acquisition solutions to a number of the largest providers of home services in the U.S., including DISH Network, ADT Security Services, AT&T, Qwest and Verizon.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/22/2021 via Company Press Release

Avidly Oyj, acquired Digital 22

See 1712 Comparable Transactions
synopsis: Avidly, a leading European martech service provider, has acquired Digital 22 Online Limited, an elite HubSpot inbound marketing agency in the UK. Digital 22 helps businesses grow through inbound, content and performance marketing and services using HubSpot technology.
buyer: Avidly Oyj (HLSE:ZEE1V:$30.88)
Avidly is a leading European martech service provider. Avidly uses customer experience as a strategic tool to transform businesses. They partner with organizations of all sizes, from startups to Fortune 500 companies and are committed to create impactful solutions that help companies grow. "
 target: Digital 22
Digital 22 is an elite HubSpot inbound marketing agency in the UK. Digital 22 helps businesses grow through inbound, content and performance marketing and services using HubSpot technology. They enable leaders to regain control of their marketing and companies to reach their full potential.
price ($mm)
$1.39
rev ($mm)
$2
EBITDA ($mm)
EV / rev
2.9x
EV / EBITDA
closed 12/15/2021 via Company Press Release

Gen3 Marketing, acquired OAK Digital

See 2842 Comparable Transactions
synopsis: Gen3 Marketing, LLC, a full-service digital marketing services provider, has acquired OAK Digital, LLC, a performance marketing agency. OAK Digital provides end-to-end affiliate marketing services for direct-to-consumer brands like Freshly, Angie’s List, the UFC, and more. They offer services for paid search, SEO, social, media buying, and more.
buyer: Gen3 Marketing
Gen3 Marketing is a leading digital marketing agency that provides affiliate marketing services to customers by optimizing advertisers’ positioning of their products and services on third party websites. Gen3 also provides services that include pay-per-click, search engine optimization, and more. "
 target: OAK Digital
OAK Digital is an award winning performance marketing agency. OAK Digital provides end-to-end affiliate marketing services for direct-to-consumer brands like Freshly, Angie’s List, the UFC, The Minnesota Vikings, and more. They offer services for paid search, SEO, social, media buying, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/14/2021 via BusinessWire

ironSource, will acquire Tapjoy, Inc.

See 447 Comparable Transactions
synopsis: Israel-based ironSource, a leading business platform for the App Economy, will acquire the mobile advertising and app monetization company Tapjoy, Inc. The acquisition is expected to strengthen ironSource’s platform offering for app developers, and is intended to further expand its customer base in games and apps beyond games.
buyer: ironSource (IS:$451.10)
Israel-based ironSource is a leading business platform for the App Economy. App developers use ironSource's platform to turn their apps into successful, scalable businesses, leveraging a comprehensive set of software solutions which help them grow and engage users, monetize content, and more. "
 target: Tapjoy, Inc.
Tapjoy is a leading mobile advertising and app monetization company. Tapjoy’s platform empowers advertisers to connect with app users through value exchange advertising that drives awareness, engagement, and the metrics that matter most to their overall growth.
price ($mm)
$400
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/6/2021 via PR Newswire

Omnicom Media Group, acquired Jump 450 Media

See 2764 Comparable Transactions
synopsis: Omnicom Media Group (OMG), the media services division of Omnicom Group, has acquired Jump 450 Media, a full-service, performance-based digital marketing agency. Jump 450 helps brands acquire customers profitably through digital media. They provide services for social media, paid search, SEO, email marketing, branded content, and more.
buyer parent: Omnicom Group Inc.
buyer: Omnicom Media Group
Omnicom Media Group is the media services division of Omnicom Group Inc., the leading global advertising, marketing and corporate communications company. Omnicom Media Group includes the full service media networks OMD Worldwide and PHD Network, leading global data and analytics company, Annalect. "
 target: Jump 450 Media
Jump 450 is a full-service, performance-based digital marketing agency. Jump 450 helps brands acquire customers profitably through digital media. They provide services for social media, paid search, SEO, email marketing, conversion rate optimization, branded content, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/15/2021 via BNC Analysis

From The Future, acquired Plush

See 2842 Comparable Transactions
synopsis: From The Future, a strategically-lead digital agency, has acquired Plush Digital, a full-funnel marketing agency. Plush brings together innovative creative, world-class audience and media buying, and advanced analytics to drive repeatable, proven results. They offer services for marketing strategy, media buying, performance creative, and more
buyer: From The Future
From The Future is a strategically-lead digital agency. From The Future creates sustainable growth, and unlocks new revenue streams for Their clients. They provide services for SEO, paid media, performance creative, conversion optimization, and more. "
 target: Plush
Plush is a full-funnel marketing agency. Plush brings together innovative creative, world-class audience and media buying, and advanced analytics to drive repeatable, proven results. They offer services for marketing strategy, media buying & planning, performance creative, and data & analytics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/7/2021 via BNC Analysis

Azerion BV, acquired Sublime

See 1530 Comparable Transactions
synopsis: Azerion, a digital gaming and monetisation platform, has made its latest acquisition in the form of French digital advertising company Sublime. Sublime, formerly known as ‘Sublime Skinz’, focuses on delivering creative and tailor-made programmatic advertising solutions to brands and publishers around the world.
buyer: Azerion BV
Azerion is a Netherlands-based media, gaming, and technology company that provides safe, reliable, valuable content and services. Azerion engages users while helping advertisers and publishers connect with them by tailoring advertising and content solutions to markets where they're present. "
 target: Sublime
Sublime, formerly known as ‘Sublime Skinz’, focuses on delivering creative and tailor-made programmatic advertising solutions to brands and publishers around the world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/7/2021 via BNC Analysis

Azerion BV, acquired Sublime

See 1530 Comparable Transactions
synopsis: Azerion, a digital gaming and monetisation platform, has made its latest acquisition in the form of French digital advertising company Sublime. Sublime, formerly known as ‘Sublime Skinz’, focuses on delivering creative and tailor-made programmatic advertising solutions to brands and publishers around the world.
buyer: Azerion BV
Azerion is a Netherlands-based media, gaming, and technology company that provides safe, reliable, valuable content and services. Azerion engages users while helping advertisers and publishers connect with them by tailoring advertising and content solutions to markets where they're present. "
 target: Sublime
Sublime, formerly known as ‘Sublime Skinz’, focuses on delivering creative and tailor-made programmatic advertising solutions to brands and publishers around the world.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/27/2021 via GlobeNewswire

Merkle, Inc., acquired LiveArea

See 3919 Comparable Transactions
synopsis: PFSweb, Inc., a global commerce services company, announced that it has completed the sale of LiveArea, its global customer experience and commerce agency business unit, to Merkle, Inc., a leading technology-enabled, data-driven customer experience management (CXM) company within Dentsu Group’s international business, Dentsu International.
buyer parent: Dentsu Inc.
buyer: Merkle, Inc.
Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. Merkle creates customer experiences that drive improved marketing results and shareholder value. "
 target parent: PFSweb, Inc.
target: LiveArea
LiveArea is an award-winning global customer experience and commerce agency. They bring the full potential of digital business to life, helping brands create meaningful and lasting customer connections.
price ($mm)
$250
rev ($mm)
$85
EBITDA ($mm)
EV / rev
2.9x
EV / EBITDA
closed 8/12/2021 via BusinessWire

Merge World, acquired Blue Moon Digital, Inc.

See 2765 Comparable Transactions
synopsis: MERGE, a Keystone Capital Management portfolio company, has acquired Blue Moon Digital, Inc., a leading performance marketing, data science, and digital agency based in Denver. This acquisition significantly enhances MERGE’s performance marketing and data science capabilities and deepens the firm’s retailer and pharma vertical marketing expertise.
buyer parent: Keystone Capital
buyer: Merge World
MERGE is an independent, integrated marketing and technology development agency with deep domain expertise in the healthcare, financial services, and consumer verticals. "
 target: Blue Moon Digital, Inc.
Blue Moon Digital is a leading performance marketing, data science, and digital agency with a focus on driving traffic and transactions for their clients. They provide a full suite of performance marketing services, including digital strategy, paid media, email, Search Engine Optimization, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/28/2021 via Company Press Release

Sideshow Ltd., acquired TRGT

See 2765 Comparable Transactions
synopsis: Sideshow Group, a digital communications agency in the UK, has acquired TRGT, one of the UK and Europe’s fastest growing and most successful performance marketing agencies. TRGT manages campaigns on behalf of over 60 clients from around the world. They deliver on point digital performance marketing campaigns for paid search and paid social.
buyer: Sideshow Ltd.
Sideshow is a marketing and advertising company. They aim to be the no.1 independent digital marketing group in the UK. They help ambitious companies to improve the effectiveness of their communications through meaningful interactions and engaging digital experiences. "
 target: TRGT
TRGT is one of the UK and Europe’s fastest growing and most successful performance marketing agencies. TRGT manages campaigns on behalf of over 60 clients from around the world. They deliver on point digital performance marketing campaigns for paid search and paid social.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 7/19/2021 via PR Newswire

Tinuiti Inc., will acquire Bliss Point Media

See 1580 Comparable Transactions
synopsis: Tinuiti, the largest independent performance marketing agency in the US, will acquire Bliss Point Media, a cutting edge video advertising agency delivering high-impact performance marketing campaigns. Bliss Point uses machine learning and algorithmic media buying to establish, optimize and scale TV and streaming video campaigns.
buyer: Tinuiti Inc.
Tinuiti is the largest independent performance marketing firm across Google, Facebook, and Amazon. With expert knowledge in search, social, Amazon & marketplaces, mobile apps, CRM & email marketing, and more, Tinuiti understands success requires both strategy and channel specialization. "
 target: Bliss Point Media
Bliss Point Media is a cutting edge video advertising agency delivering high-impact performance marketing campaigns. Bliss Point uses machine learning and algorithmic media buying to establish, optimize and scale TV and streaming video campaigns for the most innovative direct-to-consumer companies.
price ($mm)
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closed 5/5/2021 via PR Web

Beringer Capital, acquired Perform[cb]

See 2764 Comparable Transactions
synopsis: Beringer Capital, a leading private equity fund, has acquired Perform[cb] from Centre Lane Partners, a private investment firm. Perform[cb] is a preeminent performance marketing company. Perform[cb]'s network and agency empowers brands to acquire new customers across diverse digital channels on a pay-for-results model.
buyer: Beringer Capital
Beringer Capital is a leading private equity firm investing in digital media and marketing industries. Through a combination of strategic alignments and add-on acquisitions, Beringer Capital partners with founders and management teams to maximize the long-term value of their businesses. "
 target parent: Centre Lane Partners, LLC
target: Perform[cb]
Perform[cb] is a preeminent performance marketing company. Perform[cb] provides strategic plans tailored to meet their clients’ specific marketing goals. Their network and agency empowers brands to acquire new customers across diverse digital channels on a pay-for-results model.
price ($mm)
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closed 4/21/2021 via PR Newswire

Bold Orange Company, acquired Three Deep

See 2765 Comparable Transactions
synopsis: Bold Orange Company (BOCO), a customer experience agency, has acquired Three Deep Marketing, a results-driven digital marketing agency. With the procurement of Three Deep, BOCO will be adding capabilities in performance marketing, digital media, and Salesforce Marketing Cloud implementation.
buyer: Bold Orange Company
Bold Orange, headquartered in Minneapolis, MN, is an award-winning customer experience company with a two-fold purpose: to drive business and societal progress. Bold Orange focuses on helping brands outperform in the areas of acquisition, growth, engagement, and retention. "
 target: Three Deep
Three Deep is a results-driven performance marketing company. Three Deep's expertise in digital media, personalized experiences, customer analytics, and implementing and enabling Salesforce technology improves business outcomes and drives efficiency for brands.
price ($mm)
rev ($mm)
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closed 4/7/2021 via BNC Analysis

Caybon, acquired Splay One

See 4408 Comparable Transactions
synopsis: Caybon, a digital media powerhouse in Sweden, has acquired Splay One from Nordic Entertainment Group, an entertainment provider in the Nordics. Splay One is an entertainment agency in the Nordics. Splay One operates the biggest multi-channel network in the Nordics. They offer services for branded channels, influencer marketing, TV series, and more.
buyer parent: Priveq Investment
buyer: Caybon
Caybon is a digital media powerhouse in Sweden. Caybon helps companies drive their brands’ awareness and conversion by creating engaging content that connects them with their target audience. Their distribution networks have 25 million Facebook followers and 42 million YouTube subscribers. "
 target parent: Nordic Entertainment Group
target: Splay One
Splay One is the No.1 entertainment agency in the Nordics. Splay One operates the biggest multi-channel network in the Nordics, with over 250 million video views a month. They offer services for branded channels, influencer marketing, performance marketing, TV series, and more.
price ($mm)
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closed 3/11/2021 via PR Newswire

Global Response Partners LLC, acquired Path56 Media

See 2764 Comparable Transactions
synopsis: Global Response Partners (GRPAds), a digital media agency that specializes in maximizing customer lifecycle and retention management programs for the financial services and education verticals, is proud to announce its acquisition of Path56 Media, a performance based marketing company with a primary focus on servicing online education clients.
buyer: Global Response Partners LLC
Global Response Partners (GRPAds) is a global online marketing company that uses its proprietary technology to match performance based offers with accomplished publishers. Their team of experts specialize in media buying, affiliate marketing, creative design,web hosting and list management. "
 target: Path56 Media
Path56 Media is an Experience Driven Online Performance Marketing Company. They work solely in online marketing, so they strive to help their Clients build campaigns that Exceed the Goals of their Online Marketing Spending.
price ($mm)
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closed 3/3/2021 via BusinessWire

Acceleration Partners, acquired R.O.EYE

See 2909 Comparable Transactions
synopsis: Acceleration Partners, the premier global partner marketing agency, announced that it has acquired the agency business of R.O.EYE, a Manchester-based performance marketing agency dedicated to optimizing digital media performance.
buyer parent: Mountaingate Capital
buyer: Acceleration Partners
Acceleration Partners is the premier global partner marketing agency. By focusing on Better People, Better Process and Better Performance, their team sets the standard for how brands efficiently grow and refine their marketing partnerships anywhere in the world. "
 target: R.O.EYE
R.O.EYE is a Manchester-based performance marketing agency dedicated to optimizing digital media performance. They specialize in affiliate marketing, digital marketing, performance marketing, digital media buying, performance social marketing, programmatic display, and more.
price ($mm)
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closed 3/3/2021 via BNC Analysis

LeadMD, Inc. merged with Trendline Interactive,

See 2763 Comparable Transactions
synopsis: LeadMD, a leading performance marketing consultancy, has merged with Trendline Interactive, a full-service marketing agency and consultancy. The acquisition will allow for the delivery of a comprehensive service mix that begins with high-level strategy and translates that action through planning, process, technology, people, and tactics.
buyer: Trendline Interactive
Trendline Interactive is a digital agency and consultancy that inspires brands to create meaningful engagement through cross-channel communications. Trendline deploys the best mix of consulting, agency and analytic services to complement clients' needs and exceed expectations. "
 target: LeadMD, Inc.
LeadMD is the number one performance marketing consultancy in the U.S. Launched in 2009, LeadMD empowers marketers to drive revenue and customer success. The company focuses on people, processes, and technology that create predictable and sustainable revenue for high growth and enterprise brands.
price ($mm)
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closed 1/13/2021 via PR Web

Power Digital Marketing, acquired Social Method, Inc.

See 2841 Comparable Transactions
synopsis: Power Digital has acquired Social Method, one of the fastest-growing data-driven digital media buying and creative companies in the country. Combining Social Method’s paid social expertise and creativity with Power Digital’s multi-channel digital approach will offer clients an ideal, single solution to their growth marketing needs.
buyer parent: Periscope Equity
buyer: Power Digital Marketing
Power Digital is a leading, data-driven performance marketing agency. As a full-service agency, the company offers services including: SEO, Content Marketing, Paid Media, Social Media Marketing, PR, Influencer, Email, Conversion Rate Optimization, Amazon Marketing and Web Development. "
 target: Social Method, Inc.
Social Method is a media buying and creative agency specializing in performance-based Facebook and Instagram advertising and creative services. Social Method analyzes ad data and produces innovative creative content engineered to drive a high return on ad spend.
price ($mm)
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closed 1/8/2021 via PR Web

Gen3 Marketing, acquired Optimus Performance Marketing

See 2764 Comparable Transactions
synopsis: Gen3 Marketing has acquired UK-based Optimus Performance Marketing (Optimus-PM), a leading affiliate marketing agency with an unparalleled reputation for delivering cost-effective results. The addition of Optimus-PM enables Gen3 to leverage international talent to deliver market-leading affiliate marketing solutions to clients across the globe.
buyer: Gen3 Marketing
Gen3 Marketing is a leading digital marketing agency that provides affiliate marketing services to customers by optimizing advertisers’ positioning of their products and services on third party websites. Gen3 also provides services that include pay-per-click, search engine optimization, and more. "
 target: Optimus Performance Marketing
UK-based Optimus Performance Marketing (Optimus-PM) is an industry-leading affiliate marketing agency with an unparalleled reputation for delivering cost-effective results. Optimus-PM provides total transparency while delivering marketing plans that hit targets and increase online revenue.
price ($mm)
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closed 1/6/2021 via BNC Analysis

Brandmovers, Inc., acquired Animate Growth Partners, LLC

See 2995 Comparable Transactions
synopsis: Brandmovers, Inc., the global leader in technology for B2B and B2C loyalty programs, has acquired Animate Growth Partners (AGP), a marketing program strategy and design agency. The acquisition adds deep consulting and program design expertise to Brandmover's growing list of service offerings.
buyer: Brandmovers, Inc.
Brandmovers is the global leader in digital promotions and loyalty, redefining engagement marketing to create meaningful connections between brands and consumers. Brandmovers leverages a unique combination of strategy, creative, and technology to reach, acquire, engage, and retain loyal customers. "
 target: Animate Growth Partners, LLC
Animate Growth Partners is a marketing program strategy and design agency based in St. Louis, Missouri. The company improves the sustainable performance of marketing, sales, and employee-oriented programs by deepening brand connections.
price ($mm)
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