Like Eletype

closed 2/12/2021 via BNC Analysis

ClickDimensions, acquired Eletype

synopsis: ClickDimensions, a marketing technology and services provider for Microsoft Dynamics 365, has acquired Eletype, a marketing technology company offering intelligent monitoring and collaboration. The Eletype Digital Assistant is a monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
buyer parent: Accel-KKR
buyer: ClickDimensions
ClickDimensions was founded to help Microsoft Dynamics users bridge the gap between sales and marketing. Their marketing automation platform brings together essential marketing tools to help organizations attract more leads, close more sales and more effectively engage customers. "
target: Eletype
Eletype is a marketing technology company that supports marketing campaign performance through intelligent monitoring and collaboration. The Eletype Digital Assistant is an intelligent monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/5/2022 via BNC Analysis

Smartly.io, acquired Ad-Lib.io

synopsis: Helsinki-based advertising platform Smartly.io is looking to push beyond just social, and in a deal has snapped up Google-focused creative optimisation service Ad-Lib.io. Ad-Lib.io has built the next generation Creative Management Platform, using intelligent automation to bring creative and media teams closer together.
buyer parent: Providence Equity Partners Inc.
buyer: Smartly.io
Smartly.io a leading global creative and digital advertising platform. Smartly.io automates every step of social advertising to unlock greater performance. Their easy-to-use SaaS tool offers marketers a quick way to create, manage & optimize every aspect of a successful social advertising campaign. "
target: Ad-Lib.io
Ad-Lib.io has built the next generation Creative Management Platform, using intelligent automation to bring creative and media teams closer together. Ad-Lib.io helps brands turn great creative storytelling into amazingly effective and relevant digital ads.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/14/2015 via Market Wire

Watchfire Signs, acquired Aerva, Inc.

synopsis: Watchfire Signs, a leading manufacturer of LED signs and digital billboards, announced that it has acquired Aerva, a pioneer in cloud-based display network management that enables real-time interactivity, dynamic and social media integration, and mobile engagement across digital displays.
buyer parent: The Jordan Company
buyer: Watchfire Signs
Watchfire Signs designs, engineers and manufactures the best outdoor LED signs and digital billboards to help businesses and organizations increase visibility and drive growth. The company has created more than 50,000 Watchfire LED signs and has the most digital billboard customers in the U.S. "
target: Aerva, Inc.
Aerva's cloud-based software platform offers easy-to-use capabilities for creating compelling content across digital media channels. Aerva helps retailers, media networks, brands, and enterprises engage audiences by enabling interactivity between social platforms and digital display networks.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/11/2021 via BusinessWire

Verve Group, Inc., acquired Nexstar Digital

synopsis: Verve Group, a global brand performance ad platform, announced the acquisition of Nexstar Inc.’s digital video advertising technology platform, formerly known as LKQD. Nexstar's digital media products and services focus on providing innovative solutions to media companies and advertisers looking to gain an edge in the shifting digital landscape.
buyer parent: Media and Games Invest plc
buyer: Verve Group, Inc.
Verve is a location-based mobile marketing platform that connects advertisers with consumers to deliver successful business outcomes. They empower marketers to identify, reach, and engage consumers with compelling mobile advertising experiences. "
target parent: Nexstar Media Group
target: Nexstar Digital
Nexstar's digital media products and services focus on providing innovative solutions to media companies and advertisers looking to gain an edge in the shifting digital landscape.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/7/2017 via BusinessWire

Nexstar Media Group, will acquire LKQD Technologies

synopsis: Nexstar Media Group, Inc. announced that it entered into a definitive agreement to acquire LKQD Technologies, a leading independent video advertising infrastructure company. LKQD Technologies’ video advertising platform has the largest reach in the US to viewers across digital devices.
buyer: Nexstar Media Group (NXST:$4,740.34)
Nexstar Media Group is a leading diversified media company that leverages localism to bring new services and value to consumers & advertisers through its traditional media, digital & mobile media platforms. They own, operate, program or provide sales and other services to 170 television stations. "
target: LKQD Technologies
LKQD Technologies is a leading independent video advertising infrastructure company. Founded in 2014 by industry veterans, LKQD Technologies’ video advertising platform has the largest reach in the US to viewers across digital devices.
price ($mm)
$90
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/22/2012 via PR Newswire

Javelin Distribution, LLC, acquired Hula Media Exchange

synopsis: Javelin announced that it has acquired the assets of HulaMX, LLC. Javelin will now feature improved support of HD and SD commercial delivery to smaller regional markets and expanded markets using the HulaMX software/Internet solution.
buyer parent: MacAndrews & Forbes Holdings Inc.
buyer: Javelin Distribution, LLC
Javelin was developed by industry experts to deliver improved advertising delivery options with faster service. The ad distribution platform delivers a smoother workflow process and greater user control for customers. "
target: Hula Media Exchange
Hula Media Exchange is the media distribution firm of choice for advertisers and agencies seeking a personalized, highly customized and supportive partnership that is commited to their expanding digital media distribution challenges.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/18/2014 via PR Newswire

Lotame, acquired AdMobius

synopsis: Lotame, the world's leading independent data management platform (DMP), announced it has acquired AdMobius, the industry's first mobile audience management platform. This strong combination will give marketers and publishers the power to engage with relevant audiences, at scale, across devices and marketing channels.
buyer: Lotame
Lotame, the world's leading independent data management platform (DMP), helps publishers, marketers and agencies drive Maximum Audience Impact — maximizing the way they collect, unify, protect and activate audience data. "
target: AdMobius
AdMobius, the first mobile Audience Management Platform, enables publishers and advertisers to discover and target relevant audiences at scale. By organizing and interpreting unique demographic and interest-based information AdMobius unlocks the rich value of mobile data.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/27/2014 via Market Wire

Nomi, acquired Media Armor

synopsis: Nomi, the leader in offline marketing, has built upon its ambitious vision by announcing its acquisition of digital marketing platform Media Armor. Media Armor is used by the world's largest brands to seamlessly synchronize digital marketing programs across smartphones, tablets, and desktops.
buyer: Nomi
Dedicated to helping businesses deliver the best possible experience across offline and online channels, Nomi, the leader in offline marketing, provides comprehensive enterprise-grade analytics and proximity marketing in a single platform. "
target: Media Armor
Media Armor enables Marketers to message consumers through relevant display across desktop, tablets, and smartphones. They create ‘blueprints’ of consumer actions across all channels and use them to enhance future ad decisioning.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2019 via Company Press Release

BrandMaster, acquired TACTIC

synopsis: BrandMaster, Norway’s leading marketing and branding software solution, has acquired TACTIC, Norway's leading provider of dynamic creative optimization for brands and agencies whose data-driven cloud technology enables brands and advertising professionals to reach targeted, brand-receptive audiences.
buyer: BrandMaster
BrandMaster is Norway’s leading marketing and branding software solution. Based on a 100% SaaS enabled delivery model, BrandMaster has created a solid application platform contributing to a “one place for all your brand and marketing”. "
target: TACTIC
Headquartered in Norway, TACTIC is a leading provider of dynamic creative optimization for brands and agencies. Their data-driven cloud technology enables brands and advertising professionals to reach targeted, brand-receptive audiences across a wide range of digital platforms and channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/24/2016 via Company Press Release

ScribbleLive, acquired Linkdex

synopsis: ScribbleLive, the leading global content marketing solution provider, announced that it has acquired Linkdex, the world’s leading SEO platform for in-house teams and their agencies. Hundreds of teams, covering thousands of brands, utilize the Linkdex Enterprise SEO platform across the globe.
buyer: ScribbleLive
ScribbleLive is the leading content marketing software platform that helps businesses grow and expand the top of the marketing funnel using big data. The SaaS solution combines predictive analytics with content planning, creation, and distribution technologies to deliver optimized business results. "
target: Linkdex
Linkdex is a SaaS Platform that unites search, PR, and content channels. They specialize in SEO, marketing, online marketing, content marketing, public relations, social media, and technology.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/4/2011 via Company Press Release

Deutsche Post AG, acquired AdCloud GmbH

synopsis: Deutsche Post is acquiring the Cologne-based company Adcloud GmbH, a special provider of performance marketing solutions for the online advertising market. Deutsche Post will further expand its range of services in online advertising market and strengthen its position as a neutral provider who can efficiently place and market online advertising.
buyer: Deutsche Post AG (XTRA:DPW:$70,686.40)
Deutsche Post AG, through its subsidiaries, operates as a logistics company worldwide. The company operates in four divisions: mail, express, logistics, and financial services. "
target: AdCloud GmbH
Adcloud is an independent advertising technology company creating the worlds first open ecosystem to build your own advertising flywheel and exchange digital advertisements.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/20/2022 via PR Newswire

Exclaimer Ltd, acquired Periodic

synopsis: UK-based Exclaimer Group has acquired Periodic, a major player in the calendaring and appointment scheduling market. Using Periodic's SaaS platform, Exclaimer will strengthen its world-class product offering by providing a streamlined booking option for customers to use within their email signatures.
buyer: Exclaimer Ltd
UK-based Exclaimer is a provider of email signature solutions for Microsoft 365, Google Workplace, and Microsoft Exchange. Its solutions enable companies to manage their employees' email signatures efficiently and deliver consistent branding, promotions, disclaimers and compliance statements. "
target: Periodic
Periodic is a custom booking platform that helps marketing/advertising agencies, startups, and enterprises deploy branded booking experiences. Periodic integrates seamlessly into any website design through its 100% white label booking software.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/16/2020 via BNC Analysis

Seedtag, acquired AtomikAd S.R.L

synopsis: The Spanish company leader in context advertising Seedtag has taken over the Milanese startup of in-image and in-video advertising Atomikad. AtomikAd is an Italian AdTech company that specializes in the development of innovative solutions based on artificial intelligence technology and applied to digital advertising.
buyer: Seedtag
Seedtag is a Spanish start-up, founded in 2014 by Albert Nieto, Jorge Poyatos and Pablo López Torres. Seedtag has developed a European In-Image platform that connects publishers and advertisers. "
target: AtomikAd S.R.L
AtomikAd is an Italian AdTech company that specializes in the development of innovative solutions based on artificial intelligence technology and applied to digital advertising. AtomikAd exploits image recognition and semantic analysis of contents for the insertion of digital advertising.
price ($mm)
rev ($mm)
$3
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
announced 1/31/2020 via Company Press Release

Supermetrics, will acquire Da Vinci Tools

synopsis: Supermetrics, the # 1 reporting automation tool for PPC, SEO, social and web analytics, will be acquiring Da Vinci Tools, a popular provider of Google Marketing Platform power tools for smart digital marketers and analysts.
buyer: Supermetrics
Based in Finland, Supermetrics helps over half a million marketers and analysts move data from popular marketing and ad platforms like Facebook, Google, and HubSpot to their favorite analytics, reporting, and data warehouse platforms. "
target: Da Vinci Tools
Da Vinci Tools is a popular provider of Google Marketing Platform power tools for smart digital marketers and analysts. Da Vinci Tools brings handy enhancements to Google Analytics, Google Tag Manager, Google Ads and Data Studio.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/18/2019 via PR Newswire

Smart AdServer, acquired LiquidM

synopsis: Smart AdServer, a leading independent ad monetization platform in Europe, has acquired LiquidM from Bertelsmann, a media, services and education company. LiquidM is a globally operating self-service Demand Side Platform (DSP). LiquidM empower agencies to achieve their marketing objectives using the power and efficiency of programmatic advertising.
buyer parent: Cathay Capital Private Equity
buyer: Smart AdServer
Smart AdServer is a European ad monetisation platform built for premium publishers to serve demanding buyers. Smart empowers publishers to maximize yield through all sales channels, ad products, and screens. Smart has helped deliver ads to over 50,000 sites and apps. "
target parent: Bertelsmann SE & Co. KGaA
target: LiquidM
LiquidM is a globally operating self-service Demand Side Platform (DSP). LiquidM empower agencies to achieve their marketing objectives using the power and efficiency of programmatic advertising. Their full-stack DSP makes it easy to set, scale and optimize, and edit advertising campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/22/2019 via BNC Analysis

Twitter, Inc., acquired Aiden

synopsis: AI-powered marketing platform Aiden has been acquired by Twitter. Aiden's machine learning powered software provides recommendations for social media advertisers and content creators, detecting anomalies in cost per acquisition and automatically allocating budget. They are based in London, UK.
buyer: Twitter, Inc. (TWTR:$5,077.48)
Twitter, Inc. is a global social networking platform for public self-expression and conversation in real time. It also provides promoted products and services which enable its advertisers to promote their brands, products, and services. "
target: Aiden
Aiden's machine learning powered software provides recommendations for social media advertisers and content creators, detecting anomalies in cost per acquisition and automatically allocating budget. They are based in London, UK.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/6/2019 via BNC Analysis

Seismic, acquired Percolate Industries, Inc.

synopsis: Seismic, a leading global sales and marketing enablement solution, has acquired Percolate, which provides a broad suite of software for managing the marketing process.
buyer parent: Mitcham Industries, Inc
buyer: Seismic
Seismic is a leading global sales and marketing enablement solution, improving close rates and delivering larger deals for sales while increasing marketing's impact on the bottom line. Seismic's machine learning and analytics capabilities improve the entire enablement process for large enterprises. "
target: Percolate Industries, Inc.
Percolate is the leading Content Marketing Platform. It offers solutions to introduce visibility into the marketing process, improve coordination of work, and effectively build marketing campaigns. Brands use Percolate to create a coordinated customer experience and understand marketing impact.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/29/2018 via Company Press Release

Authoritas, acquired Linkdex

synopsis: Authoritas is excited and pleased to announce that they have acquired Linkdex. Both companies provide an enterprise SEO and content marketing platform. By joining forces, there is a great opportunity for the two companies to join all their insights and data together for the benefit of all their current and future customers.
buyer: Authoritas
Analytics SEO Limited (t/A Authoritas) is a privately held company registered in the UK. Authoritas helps multinational enterprises (MNEs), ecommerce sites and leading digital agencies use unique data and tools to optimise their organic growth strategies through SEO and content marketing. "
target parent: ScribbleLive
target: Linkdex
Linkdex is a leading SEO platform for in-house teams and their agencies. Over 200 such teams, covering thousands of brands, utilize the Linkdex Enterprise SEO platform across the globe, with the vast majority of the world’s largest advertising and SEO agencies using it as their primary solution.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/22/2018 via PR Web

Loyal Companies, acquired LinkTrust Systems, Inc.

synopsis: Loyal Companies, a Utah-based private equity group specializing in technology and media, has acquired LinkTrust, a leading provider of Saas-based affiliate and performance marketing software. LinkTrust empowers ad networks, advertisers and lead-generation marketers to accurately and easily manage and track performance marketing campaigns.
buyer: Loyal Companies
Loyal Companies is a Utah-based private equity group specializing in technology and media. They work with companies, owners and management teams needing a strategic partner for growth. Their experienced investment team brings strong board and senior advisors with complementary skill sets. "
target: LinkTrust Systems, Inc.
LinkTrust is a leading provider of Saas-based affiliate and performance marketing software. LinkTrust empowers ad networks, digital agencies, retailers, advertisers and lead-generation marketers to accurately and easily manage and track performance marketing campaigns and affiliate programs.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/1/2017 via Company Press Release

Web.com, Inc., acquired Acquisio

synopsis: Web.com Group, Inc., a leading global provider of Internet services and online marketing solutions for small businesses, has acquired the assets of Acquisio, a leading local business software provider for online advertising management. Acquisio empowers SMBs to thrive in the digital economy by facilitating customer acquisition using ad platforms.
buyer: Web.com, Inc. (NasdaqGS:WEB:$750.88)
Web.com Group, Inc. is a global provider of a full range of Internet services to small businesses to help them compete and succeed online. Web.com meets the needs of small businesses anywhere along their lifecycle with affordable, subscription-based solutions. "
target: Acquisio
Acquisio provides software that facilitates customer acquisition using ad platforms such as Google AdWords, Facebook Ads and Bing Ads. Marketers can benefit from Acquisio’s advanced data science tools and Acquisio Turing machine learning layer to automate and optimize acquiring new customers online.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/12/2021 via BNC Analysis

ClickDimensions, acquired Eletype

synopsis: ClickDimensions, a marketing technology and services provider for Microsoft Dynamics 365, has acquired Eletype, a marketing technology company offering intelligent monitoring and collaboration. The Eletype Digital Assistant is a monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
buyer parent: Accel-KKR
buyer: ClickDimensions
ClickDimensions was founded to help Microsoft Dynamics users bridge the gap between sales and marketing. Their marketing automation platform brings together essential marketing tools to help organizations attract more leads, close more sales and more effectively engage customers. "
target: Eletype
Eletype is a marketing technology company that supports marketing campaign performance through intelligent monitoring and collaboration. The Eletype Digital Assistant is an intelligent monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/12/2021 via BNC Analysis

ClickDimensions, acquired Eletype

synopsis: ClickDimensions, a marketing technology and services provider for Microsoft Dynamics 365, has acquired Eletype, a marketing technology company offering intelligent monitoring and collaboration. The Eletype Digital Assistant is a monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
buyer parent: Accel-KKR
buyer: ClickDimensions
ClickDimensions was founded to help Microsoft Dynamics users bridge the gap between sales and marketing. Their marketing automation platform brings together essential marketing tools to help organizations attract more leads, close more sales and more effectively engage customers. "
target: Eletype
Eletype is a marketing technology company that supports marketing campaign performance through intelligent monitoring and collaboration. The Eletype Digital Assistant is an intelligent monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/21/2019 via PR Web

ClickDimensions, acquired Sweetspot

synopsis: ClickDimensions announced it is expanding its comprehensive marketing platform for Microsoft Dynamics 365 with Sweetspot, a leader in the marketing dashboard space. By providing easy access to the information that marketers need, Sweetspot removes the complexity of data while enabling flexibility, control and collaboration for marketing teams.
buyer parent: Accel-KKR
buyer: ClickDimensions
ClickDimensions was founded to help Microsoft Dynamics users bridge the gap between sales and marketing. Their marketing automation platform brings together essential tools to help organizations attract more leads, close more sales and more effectively engage customers. "
target: Sweetspot
Sweetspot is a leader in the marketing dashboard space. It helps address some of marketers’ biggest data pain points. By providing easy access to the information that marketers need, Sweetspot removes the complexity of data while enabling flexibility, control and collaboration for marketing teams.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/12/2021 via BNC Analysis

ClickDimensions, acquired Eletype

synopsis: ClickDimensions, a marketing technology and services provider for Microsoft Dynamics 365, has acquired Eletype, a marketing technology company offering intelligent monitoring and collaboration. The Eletype Digital Assistant is a monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
buyer parent: Accel-KKR
buyer: ClickDimensions
ClickDimensions was founded to help Microsoft Dynamics users bridge the gap between sales and marketing. Their marketing automation platform brings together essential marketing tools to help organizations attract more leads, close more sales and more effectively engage customers. "
target: Eletype
Eletype is a marketing technology company that supports marketing campaign performance through intelligent monitoring and collaboration. The Eletype Digital Assistant is an intelligent monitoring and alerting system that monitors website, search, social, and email marketing campaign performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/30/2022 via BusinessWire

HG Insights, Inc., acquired Intricately, Inc.

synopsis: HG Insights has acquired Intricately, Inc., the authoritative source of cloud product adoption, usage, and spend data that powers the Go-To-Market strategies for sales and marketing teams. The combined company delivers the industry’s most trusted and actionable technology insights used by leading companies to accelerate pipeline and revenue growth.
buyer: HG Insights, Inc.
HG Insights is a global provider in data-driven insights to 85% of Fortune 100 B2B tech companies. They use advanced insights into technology intelligence on installations, spend, and contract details to provide B2B companies with a better way to analyze markets and target prospects. "
target: Intricately, Inc.
Intricately is a provider of insights on cloud product usage, adoption, and spend. The platform delivers real-time intelligence to cloud vendors to prospect and prioritize opportunities, start better conversations with customers, deliver more wins, and help customer success teams identify issues.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/6/2021 via BusinessWire

Madison Dearborn Partners, will acquire Zilliant, Inc.

synopsis: Zilliant, Inc., the industry leader in intelligent B2B price optimization, price management and sales guidance software, will be acquired by funds affiliated with Madison Dearborn Partners, LLC (“MDP”), a leading private equity investment firm based in Chicago.
buyer: Madison Dearborn Partners
Madison Dearborn Partners, LLC (MDP) is a leading private equity investment firm based in Chicago. Since Madison Dearborn’s formation in 1992, the firm has raised aggregate capital of over $28 billion and has completed over 150 investments. "
target: Zilliant, Inc.
Zilliant powers intelligent commerce for B2B companies by connecting their commercial strategies with effective execution. Zilliant's software enables profitable growth by transforming the way its customers use data to price and sell in traditional and digital channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/17/2021 via Company Press Release

Litmus, acquired Kickdynamic

synopsis: Litmus, a leader in email marketing, has acquired Kickdynamic, an email toolkit in the UK. Kickdynamic enables marketers to automate their email content production. Their tools allows users to deliver live, automated and relevant content that creates compelling and meaningful customer experiences.
buyer: Litmus
Litmus helps more than 250,000 marketers make email better. The web-based email creation, testing and analytics platform empowers marketers, designers and agencies to confidently deliver a superior subscriber experience. "
target: Kickdynamic
Kickdynamic is an email toolkit in the UK. Kickdynamic enables marketers to automate their email content production. Their tools allows users to deliver live, automated and relevant content that creates compelling and meaningful customer experiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/14/2021 via PR Newswire

TowerData, Inc. merged with FreshAddress, Inc.,

synopsis: TowerData, LLC, a leading technology company that powers email-based identity matching solutions, has merged with TZP's portfolio company FreshAddress, LLC, an email marketing intelligence company that helps businesses clean, protect, and grow their email lists for maximum return on investment.
buyer parent: TZP Group LLC
buyer: FreshAddress, Inc.
FreshAddress is an email marketing intelligence company that helps businesses clean, protect, and grow their email files for maximum return on their investment. Service offerings include industry-leading, patented Email Change of Address service, SafeToSend Email Validation, and more. "
target: TowerData, Inc.
TowerData is a technology company that powers email-based Identity Matching Solutions with comprehensive real-time email data. With TowerData's suite of services, marketers and data scientists can improve the quality, depth, and reach of their data to meet customers with the right message.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/31/2021 via BNC Analysis

Feefo, acquired Reevoo

synopsis: Feefo, a leading global reviews and customer insights technology company, has acquired rival business Reevoo, a London-based customer reviews and ratings management solution. The two companies currently support 4,000 brands globally, including Kia, BA Holidays, Saga Group, Expedia and Currys PC World.
buyer: Feefo
Feefo is a leading global reviews and customer insights technology company with a suite of smart solutions that deliver better outcomes in marketing performance and customer experience. "
target: Reevoo
Based in the UK, Reevoo is a customer reviews and ratings management solution that allows businesses to collect, manage, and respond to reviews and ratings online. Hundreds of brands all over the world use Reevoo's solutions to get a better idea of what makes their customers tick.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/3/2021 via BusinessWire

Aurea, acquired Xant, Inc.

synopsis: Aurea Software, Inc., the “Netflix of business software,” has acquired XANT, Inc., a pioneer and recognized leader of guided sales engagement software with AI-powered buyer insights. XANT will become a pillar of Aurea’s future of commerce solutions portfolio in a quest to create B2C-like buying experiences for B2B transactions.
buyer parent: ESW Capital, LLC
buyer: Aurea
Aurea helps global businesses accelerate digital transformation, through unlimited access to the world’s first business software library. Their customers enjoy access to every product in their portfolio, all of which are cloud-based, enterprise-scale and easy to use, with one simple subscription. "
target: Xant, Inc.
XANT offers the leading enterprise sales engagement platform that accelerates revenue. XANT’s Playbooks solution provides AI-powered sales engagement, optimizing sales representative contact rates by identifying who they should be reaching out to, via what channels and when they should be doing so.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/29/2021 via BusinessWire

MessageBird, will acquire SparkPost

synopsis: MessageBird, the world’s leading global omnichannel communication platform, has entered into definitive documentation to acquire US based SparkPost, the world’s largest, first and only predictive email intelligence platform.
buyer: MessageBird
Amsterdam-based MessageBird connects companies to their customers on billions of devices through versatile and reliable communication APIs. MessageBird's SMS, Chat, and Voice APIs revolutionize company-customer interactions by making contact easier, more efficient, and more accessible. "
target: SparkPost
SparkPost is the industry’s most trusted email optimization platform. SparkPost helps senders reliably reach the inbox with powerful solutions to help them plan, execute and optimize their email programs.
price ($mm)
$600
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/10/2021 via GlobeNewswire

Xactly Corporation, acquired TopOPPS

synopsis: Xactly, the leader in revenue intelligence solutions, has acquired TopOPPS, a company focused on artificial intelligence (AI), sales pipeline management and forecasting. With this strategic acquisition, Xactly is expanding beyond Sales Performance Management to deliver a first-of-its-kind, end-to-end platform for Revenue Operations (RevOps).
buyer parent: Vista Equity Partners
buyer: Xactly Corporation (XTLY:$95.46)
Headquartered in San Jose, California, Xactly, is a leading provider of enterprise-class, cloud-based, incentive compensation solutions for employee and sales performance management. "
target: TopOPPS
TopOPPS is a company focused on artificial intelligence (AI), sales pipeline management and forecasting. Modern sales teams plug TopOPPS into their CRM for predictive sales analytics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/17/2021 via BNC Analysis

Cortex Intelligence Tecnologia S.A., acquired ITB360

synopsis: Cortex announced the acquisition of ITB360, a leading Latin American provider of business data-as-a-service for sales intelligence use cases with more than 17,000 trusted and verifiable data sources across 150 countries. They deliver structured data through their Business Intelligence and Analytics platform.
buyer: Cortex Intelligence Tecnologia S.A.
Cortex is a leading provider of SaaS data intelligence and analytics in Brazil, helping enterprise customers to accelerate their growth and better understand their markets and competitive positioning. Cortex has several major enterprises and brands in its portfolio, such as FCA, Unilever, and more. "
target: ITB360
ITB360 is a leading Latin American provider of business data-as-a-service for sales intelligence use cases with more than 17,000 trusted and verifiable data sources across 150 countries. They deliver structured data through their Business Intelligence and Analytics platform.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/5/2020 via BusinessWire

Zoom Information, acquired EverString

synopsis: ZoomInfo has acquired EverString, an AI-powered, B2B data solutions provider. The acquisition gives ZoomInfo a comprehensive business data graph, providing the foundation needed for enterprises to identify their total universe of customers and prospects, define their ideal profiles, and leverage granular keywords and attributes to predict success.
buyer: Zoom Information (:$747.20)
ZoomInfo is a Go-To-Market Intelligence Solution for more than 15,000 companies worldwide. Its platform empowers B2B sales, marketing, and recruiting professionals to succeed by pairing best-in-class technology with unrivaled data coverage, accuracy, and depth of company and contact information. "
target: EverString
EverString is a B2B data company built by experts in natural language processing, machine learning, and deep learning. It provides machine learning-derived data and automated modeling to B2B companies to improve segmentation and decision-making.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/21/2020 via GlobeNewswire

VanillaSoft, acquired Autoklose

synopsis: VanillaSoft, a leading sales engagement technology company, has acquired Autoklose, an email automation and sales intelligence platform in Canada. Autoklose offers an outbound sales platform that features automated lead generation software and email drip campaign management tools. Their database provides access to millions of verified B2B leads.
buyer: VanillaSoft
VanillaSoft is a sales engagement technology company. VanillaSoft empowers sales reps to respond to new leads faster, interact with leads more consistently, and generate more qualified sales opportunities. Their platform features guided selling tools and communication tools for multiple channels. "
target: Autoklose
Autoklose is an email automation and sales intelligence platform in Canada. Autoklose offers an outbound sales platform that features automated lead generation software and email drip campaign management tools with CRM integration. Their database provides access to millions of verified B2B leads.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/1/2020 via Company Press Release

Gong.io, acquired Vayo

synopsis: Gong, the revenue intelligence platform leveraging artificial intelligence to go beyond traditional CRM and transform revenue teams, announced it has acquired Vayo, an Israel-based startup specializing in data analytics for sales teams. Vayo specializes in software that examines complex, cross-platform data from customer interactions.
buyer: Gong.io
Gong enables revenue teams to realize their fullest potential by unveiling their customer reality. The patented Gong Revenue Intelligence Platform™ captures and understands every customer interaction, then delivers insights at scale. "
target: Vayo
Vayo is an Israel-based startup specializing in data analytics for sales teams. Founded by Avshi Avital and Yarin Benado, it specializes in software that examines complex, cross-platform data from customer interactions and identifies important, common themes that can help improve performance.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/26/2020 via BNC Analysis

j2 Global, Inc., acquired kickbox

synopsis: Email deliverability firm Kickbox has been acquired by J2 Global. Kickbox's Email Deliverability Suite is a set of tools designed to help marketers monitor all aspects of their email program and understand how to improve their inbox placement, without having to rely on extensive training or help from a deliverability professional.
buyer: j2 Global, Inc. (JCOM:$1,740.72)
J2 Global is a leading internet information and services company consisting of a portfolio of brands including IGN, Mashable, Humble Bundle, Speedtest, PCMag, Offers.com, Spiceworks, Everyday Health, BabyCenter and What To Expect in its Digital Media business and eFax, and eVoice, among others. "
target: kickbox
Kickbox is a white hat service provider focused on email services. Kickbox's Email Deliverability Suite helps marketers monitor all aspects of their email program and understand how to improve their inbox placement, without having to rely on extensive training or help from professionals.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/11/2020 via BNC Analysis

Affinity.co, acquired Nudge Software

synopsis: Affinity, a sales relationship intelligence platform provider, has acquired Nudge.ai, provider of a revenue intelligence platform for sales. Nudge.ai offers a relationship intelligence platform designed to help sales professionals access new accounts, analyze deal risk, measure account health, and more.
buyer: Affinity.co
Affinity’s patented technology structures and analyzes millions of data points across emails, calendars, and third-party sources to offer users the tools they need to automatically manage their most valuable relationships, prioritize important connections, and discover untapped opportunities. "
target: Nudge Software
Founded in 2014 and based in Toronto, Canada, Nudge is a relationship intelligence platform designed to help sales professionals access new accounts, analyze deal risk, measure account health and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/4/2019 via Company Press Release

Brainshark, Inc., acquired Rekener, Inc.

synopsis: Brainshark, Inc., a provider of sales readiness software, has acquired Rekener, a customer data platform for B2B. Rekener creates a 360-degree view of sales rep and customer account activities using data from a variety of systems. Rekener delivers sales scorecards that enable key performance indicators and benchmark data to be analyzed easily.
buyer: Brainshark, Inc.
Brainshark is a provider of sales readiness software. Their platform gives businesses the tools to prepare all their client-facing teams with the knowledge and skills they need to perform at the highest level. Brainshark enable sales teams with on-demand training that accelerates onboarding. "
target: Rekener, Inc.
Rekener is a customer data platform for B2B. Rekener automatically creates a 360-degree view of sales rep and customer account activities using data from a variety of systems. Their platform delivers sales scorecards that enable key performance indicators and benchmark data to be analyzed easily.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/30/2019 via PR Newswire

SparkPost, will acquire eDataSource

synopsis: SparkPost, the world's largest email sending platform, will acquire eDataSource, the leading provider of email deliverability solutions and performance insights. eDataSource offers comprehensive email tracking marketing tools that provide accurate deliverabilty data and analysis.
buyer: SparkPost
SparkPost is the world's largest email sending platform. SparkPost enables the delivery of more than 37 percent of the world's B2C email. Their predictive analytics and secure delivery infrastructure ensures their clients can reach who they want, when they want, with powerful insights. "
target: eDataSource
eDataSource is the leading provider of email deliverability solutions and performance insights. eDataSource offers comprehensive email tracking marketing tools that provide accurate deliverabilty data and analysis. eDataSource ensures superior email tracking and program performance improvement.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/3/2019 via BusinessWire

InsightSquared, acquired Olono

synopsis: InsightSquared, the provider of revenue intelligence solutions, has acquired Olono, a leader in sales activity management. The acquisition cements InsightSquared as the vendor of choice for revenue operations professionals who want to equip teams with a suite of integrated tools to help businesses make better decisions to drive predictable growth.
buyer: InsightSquared
InsightSquared helps revenue operations professionals make better decisions by equipping them with actionable, real-time intelligence that drives predictable growth. The company's solutions help businesses forecast more accurately, better manage pipeline, tailor rep coaching, and more. "
target: Olono
Olono is real-time guided selling for B2B organizations seeking predictable revenue growth and consistent sales execution. A SaaS-based solution, Olono captures all sales activity from 80-plus tools and sources, then delivers sales-consumable Actions that put sales reps on the fastest path to close.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/28/2019 via PR Newswire

NetWise Data, acquired WhoToo

synopsis: NetWise Data LLC, the industry-leading data and information services company that makes data useful for marketers, has acq89red WhoToo, a data as a service (DaaS) and marketing platform provider. WhoToo’s mission is to enable DaaS for mobile and email marketing industries.
buyer: NetWise Data
NetWise Data provides high quality B2B data at scale for omnichannel marketing purposes. Their database contains tens of millions of complete business card records, millions of companies and over 275 segments to enable digital targeting. "
target parent: Demandbase
target: WhoToo
WhoToo is a data as a service (DaaS) and marketing platform provider. WhoToo’s mission is to enable DaaS for mobile and email marketing industries. WhoToo’s proprietary approach and processes produce greater audience reach and allow marketers to avoid privacy pitfalls by keeping all data anonymous.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/19/2019 via Company Press Release

ACTITO, acquired SmartFocus

synopsis: ACTITO, an Agile Marketing Automation software, has acquired SmartFocus, a company that delivers insight-based brand interactions to boost engagement and lifetime value of each customer. SmartFocuse sends out billions of personalized interactions and email campaigns so that the customer has control, but businesses have the power to influence.
buyer: ACTITO
ACTITO is an Agile Marketing Automation software. Made for marketers, by marketers. Its web-based interface makes it very easy to use and deploy, even for non-specialists. With short set-up time and modular templates, businesses can easily start using ACTITO. "
target: SmartFocus (GB:STF:$13.91)
SmartFocus delivers insight-based brand interactions to boost engagement and lifetime value of each customer. SmartFocuse sends out billions of personalized interactions and email campaigns so that the customer has control, but businesses have the power to influence.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Geography
Matching Companies
Ticker: AIM:DOTD
 
 
 
 
 
 
 
 
dotDigital Group PLC
dotDigital Group PLC
dotDigital Group Plc is a leading provider of email marketing and other SaaS related technology services to digital marketing professionals. Dedicated to helping clients grow their businesses online, they continually develop and expand their core product suite to add more value for marketers.
year
2017
rev ($mm)
$42.30
EBITDA ($mm)
$11.31
EBIT ($mm)
$10.66
Net Income ($mm)
$9.46
Employees
238
  • drill down
  • watch
Ticker: RUBI
 
 
 
 
 
 
 
 
Magnite
Magnite
Magnite is the world’s largest independent sell-side advertising platform. Publishers use Magnite's technology to monetize content across all screens and formats—including desktop, mobile, audio and CTV. Magnite combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV.
year
2021
rev ($mm)
$468.41
EBITDA ($mm)
$103.99
EBIT ($mm)
($42.89)
Net Income ($mm)
$0.07
Employees
569
  • drill down
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Ticker: AIM:TRMR
 
 
 
 
 
 
 
 
Tremor International Ltd
Tremor International Ltd
Tremor International is a global leader in advertising technologies with operations in more than 60 countries. Tremor International offers digital advertising solutions leveraging the latest video, native, and display technology to reach the most valuable users for every app, service, and brand.
year
2021
rev ($mm)
$290.01
EBITDA ($mm)
$92.63
EBIT ($mm)
$63.63
Net Income ($mm)
$65.12
Employees
564
  • drill down
  • watch
Ticker: CPSE:AGILC
 
 
 
 
 
 
 
 
Agillic
Agillic
Agillic is a Danish software company enabling marketers to maximise the use of data and translate it into relevant and personalised communication establishing strong relations between people and brands.
year
2020
rev ($mm)
$8.39
EBITDA ($mm)
($2.43)
EBIT ($mm)
($2.33)
Net Income ($mm)
Employees
61
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Anaplan, Inc.
Anaplan, Inc.
Anaplan, Inc. is a provider of a leading cloud-native platform for orchestrating business performance. Using their proprietary Hyperblock® technology, Anaplan lets users contextualize real-time performance, and forecast future outcomes for faster, confident decisions.
year
2022
rev ($mm)
EBITDA ($mm)
($200.71)
EBIT ($mm)
($200.71)
Net Income ($mm)
Employees
1900
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
iSign Media Solutions Inc.
iSign Media Solutions Inc.
iSIGN Media, based in Toronto, is a data-focused, software-as-a-service (SaaS) company that is a pioneering leader in gathering point-of-sale data and mobile shopper preferences to generate actionable data and reveal valuable consumer insights.
year
2019
rev ($mm)
$0.02
EBITDA ($mm)
($0.85)
EBIT ($mm)
($0.59)
Net Income ($mm)
Employees
5
  • drill down
  • watch
Ticker: NSEI:AFFLE
 
 
 
 
 
 
 
 
Affle
Affle
Affle is a company in Singapore that builds leading Mobile Audience Intelligence and Analytics Platforms. Their platforms help deliver end-to-end mobile commerce & marketing solutions with greater ROI and transparency for marketers, commerce marketplaces, app developers and publishers.
year
2020
rev ($mm)
$43.81
EBITDA ($mm)
$11.42
EBIT ($mm)
$9.79
Net Income ($mm)
$8.60
Employees
232
  • drill down
  • watch
Ticker: SHSP
 
 
 
 
 
 
 
 
SharpSpring
SharpSpring
SharpSpring, Inc. is a rapidly growing, global provider of cloud-based marketing automation solutions that enable businesses to improve lead generation and engagement to drive more sales. The company’s product lines include SharpSpring and SharpSpring Mail+.
year
2021
rev ($mm)
$30.22
EBITDA ($mm)
($5.18)
EBIT ($mm)
($6.86)
Net Income ($mm)
Employees
250
  • drill down
  • watch
Ticker: ASX:BTH
 
 
 
 
 
 
 
 
bigtincan
Bigtincan helps sales and service teams increase win rates and customer satisfaction. Their AI-powered sales enablement automation platform features the industry’s premier user experience that empowers reps to more effectively engage with customers and prospects and encourages team-wide adoption.
year
2020
rev ($mm)
$22.22
EBITDA ($mm)
($8.46)
EBIT ($mm)
($9.22)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker: MKTG
 
 
 
 
 
 
 
 
Responsys
Responsys
Responsys is a leading provider of email and cross-channel marketing solutions that enable companies to engage in relationship marketing across the interactive channels customers are embracing; email, mobile, social, the web and display.
year
2013
rev ($mm)
$194.33
EBITDA ($mm)
$13.34
EBIT ($mm)
$1.63
Net Income ($mm)
$0.79
Employees
  • drill down
  • watch
Ticker: BIT:MAIL
 
 
 
 
 
 
 
 
Growens S.p.A.
Growens S.p.A.
Growens (GROW) is a vertically integrated player in the field of Cloud Marketing Technologies. with a combined SaaS and CPaaS offer. Its growing suite of data-driven solutions allows SMEs and large corporations globally to master the evolving ways of communicating with customers.
year
2021
rev ($mm)
$77.85
EBITDA ($mm)
$4.05
EBIT ($mm)
$1.24
Net Income ($mm)
$0.40
Employees
235
  • drill down
  • watch
Ticker: TSXV:WISH
 
 
 
 
 
 
 
 
Wishpond
Wishpond
Based out of Vancouver, Wishpond is a provider of marketing focused online business solutions. The company offers an "all-in-one" marketing suite that provides companies with marketing, promotion, lead generation, and sales conversion capabilities from one integrated platform.
year
2021
rev ($mm)
$9.78
EBITDA ($mm)
($2.22)
EBIT ($mm)
($2.18)
Net Income ($mm)
Employees
230
  • drill down
  • watch
Ticker: TSE:3999
 
 
 
 
 
 
 
 
KnowledgeSuite Inc.
KnowledgeSuite Inc.
Based in Japan, KnowledgeSuite offers SaaS software for SFA (sales support) / CRM (customer management).
year
2018
rev ($mm)
$7.93
EBITDA ($mm)
EBIT ($mm)
$0.63
Net Income ($mm)
$0.79
Employees
  • drill down
  • watch
Ticker: NYSE:RAMP
 
 
 
 
 
 
 
 
LiveRamp
LiveRamp
LiveRamp provides the identity platform leveraged by brands and their partners to deliver innovative products and exceptional experiences. LiveRamp IdentityLink connects people, data, and devices across the digital and physical world.
year
2020
rev ($mm)
$429.55
EBITDA ($mm)
($75.18)
EBIT ($mm)
($104.58)
Net Income ($mm)
Employees
1150
  • drill down
  • watch
Ticker: MRIN
 
 
 
 
 
 
 
 
Marin Software
Marin Software
Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software Incorporated provides a leading cross-channel performance advertising cloud used by brands and agencies to measure, manage and optimize ad spend across the web and mobile devices.
year
2014
rev ($mm)
$99.35
EBITDA ($mm)
($26.83)
EBIT ($mm)
($33.63)
Net Income ($mm)
Employees
500
  • drill down
  • watch
Ticker: TSE:7068
 
 
 
 
 
 
 
 
Feedforce Inc.
Feedforce Inc.
Based in Tokyo, Japan, Feedforce Inc. is an advertising company that specializes in digital marketing. Feedforce develops and provides marketing support services that make full use of technologies such as data feed, structured data, and ID linkage.
year
2019
rev ($mm)
EBITDA ($mm)
EBIT ($mm)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker:
 
 
 
 
 
 
 
 
Avalara
Avalara
Avalara helps businesses of all sizes get tax compliance right. Avalara delivers cloud-based compliance solutions for various transaction taxes, including sales and use, VAT, excise, communications, and other indirect tax types.
year
2021
rev ($mm)
$648.60
EBITDA ($mm)
($61.48)
EBIT ($mm)
($95.52)
Net Income ($mm)
Employees
3351
  • drill down
  • watch
Ticker: OTCPK:FSSN
 
 
 
 
 
 
 
 
FISION
FISION
FISION is a cloud-based digital asset management, marketing automation, and sales enablement company. FISION’s advanced, proprietary technology specializes in managing a customer’s brand and marketing content enabling marketing and sales people to create compelling on-brand communications.
year
2020
rev ($mm)
$0.45
EBITDA ($mm)
($2.98)
EBIT ($mm)
($2.99)
Net Income ($mm)
Employees
0
  • drill down
  • watch
Ticker: SPDC
 
 
 
 
 
 
 
 
Speed Commerce, Inc.
Speed Commerce, Inc. is a single-source provider of e-commerce service solutions to leading retailers and manufacturers. The company's omni-channel capabilities unite a digital commerce strategy with traditional retail channels, creating the ultimate branded shopping experience.
year
2014
rev ($mm)
$101.63
EBITDA ($mm)
$9.39
EBIT ($mm)
$2.55
Net Income ($mm)
Employees
1123
  • drill down
  • watch