Like Lefty

closed 4/21/2021 via BNC Analysis

The Independents, acquired Lefty

synopsis: The Independents, a global marketing and communications group, has acquired a majority stake in Lefty, a leading influencer marketing platform in France. Lefty helps lifestyle brands manage top-performing influencer programs. Their SaaS platform provides solutions for talent discovery, relationship management, performance measurement, and more.
buyer parent: Cathay Capital Private Equity
buyer: The Independents
The Independents is a global marketing and communications group for industry leaders across luxury and lifestyle. The Independents is a collective of agencies who share common values. They offer services for creative strategy, branding, brand experience, digital strategy, and more. "
target: Lefty
Lefty is a leading influencer marketing platform in France. Lefty helps lifestyle brands manage top-performing influencer programs. Their SaaS platform provides solutions for talent discovery and qualification, relationship management, automated campaign reporting, performance measurement, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/6/2021 via BNC Analysis

Locaweb, acquired Squid Digital Media Channel

synopsis: Brazilian internet company Locaweb announced the acquisition of Squid, a company that connects influencers and content creators to brands. With proprietary technology, they automate the process of identifying and managing digital influencers.
buyer: Locaweb (BOVESPA:LWSA3:$106.91)
Locaweb offers hosting services for Website and Web pages in Brazil. It offers infrastructure as a service, including cloud servers, physical servers and data center services; and platform as a service that include Website hosting, hosting in cloud, domain and other services. "
target: Squid Digital Media Channel
Squid is the first influential marketing platform in Brazil specializing in microinfluencers. Their mission is to use the expertise of content creators to humanize brand communication. With proprietary technology, they automate the process of identifying and managing digital influencers.
price ($mm)
$33
rev ($mm)
$19
EBITDA ($mm)
EV / rev
1.8x
EV / EBITDA
announced 6/16/2021 via PR Newswire

Vungle, will acquire JetFuel, LLC

synopsis: Vungle, a leading mobile performance marketing platform, will acquire JetFuel, an influencer marketing platform. JetFuel enables Vungle to offer advertisers even greater reach in acquiring high-value users and the ability to target the increasingly valuable Gen Z market through engaging, influencer-owned viral content that drives action.
buyer parent: Blackstone Group LP
buyer: Vungle
Vungle is the trusted guide for growth and engagement, transforming how people discover and experience apps. Mobile application developers partner with Vungle to monetize their apps through innovative in-app ad experiences that are inspired by insight and crafted with creativity. "
target: JetFuel, LLC
JetFuel's mission is to empower creators by building the tools that they need, starting with monetization. JetFuel's flagship influencer product, The Plug, offers a self-serve monetization for anyone with an online following and aims to be a comprehensive platform for influencer success.
price ($mm)
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closed 3/24/2021 via GlobeNewswire

Technology Commerce Management, acquired Ninjaoutreach

synopsis: Technology Commerce Management (TCM) has acquired NinjaOutreach, whose proprietary technology enables users to filter through millions of social media influencers in order to find the ones that most precisely reach targeted customers.
buyer: Technology Commerce Management
Technology Commerce Management (TCM) delivers the eCommerce aggregator industry’s first predictive, AI-driven eCommerce performance optimization. "
target: Ninjaoutreach
NinjaOutreach is a blogger outreach software for digital marketers and small businesses interested in growing their presence online. It is a complete CRM, allowing for prospecting, relationship management, and analytics and reporting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/25/2020 via BusinessWire

Impact Holdings, acquired Activate Holdings LLC

synopsis: Impact, the global leader in partnership automation, has acquired ACTIVATE, a leading brand and SaaS platform in the influencer industry. The acquisition includes the industry leading end-to-end platform for influencer discovery; reporting; and campaign management, including collaborations across all major social platforms.
buyer: Impact Holdings
Impact is the global leader in Partnership Automation. The company accelerates enterprise growth by automating the full partnership lifecycle, including discovery, recruitment, contracting, engagement, fraud protection, optimization, and payment processing for enterprise partnerships. "
target: Activate Holdings LLC
ACTIVATE is a fully end-to-end influencer marketing platform, covering influencer discovery, program workflow, measurement, and analytics that supports cross-platform collaborations (Instagram, YouTube, Facebook, and more), with an opt-in network of 150,000+ vetted and authenticated influencers.
price ($mm)
rev ($mm)
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closed 6/19/2020 via BusinessWire

Yabb, acquired Fango

synopsis: Yabb, a social networking and instant messaging company, announced it has acquired Fango, a leading influencer marketing platform based in San Francisco with more than 40,000 member influencers and over 1.28 billion social media reach.
buyer: Yabb
Yabb is a free social networking and instant messaging application available on Apple’s App Store and Google’s Play Store. Yabb allows users to share photos, videos, links, voice messages and text to other users through its social network and instant messaging platform. "
target: Fango
Fango is an influencer marketing platform that brings together social media creators and brands at scale. Created by Gokhan Celiker in 2015, Fango’s mission is to empower creators and brands people love.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/27/2020 via BNC Analysis

Squid Digital Media Channel, acquired Duopana

synopsis: Brazilian marketing startup Squid announced the acquisition of community-building platform, Duopana. Consumer-based industries increasingly rely on alternative marketing strategies to reach their desired customers. Duopana is a platform to create online communities, blogging and collaborative content management
buyer: Squid Digital Media Channel
Squid is the first influential marketing platform in Brazil specializing in microinfluencers. Their mission is to use the expertise of content creators to humanize brand communication. With proprietary technology, they automate the process of identifying and managing digital influencers. "
target: Duopana
Duopana is a platform to create online communities, blogging and collaborative content management. Duopana offers several tools to get new members and also keep in touch and engage with the existing ones.
price ($mm)
rev ($mm)
EBITDA ($mm)
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EV / EBITDA
announced 5/15/2019 via Company Press Release

Kolsquare, will acquire Ekkla

synopsis: France-based Kolsquare has acquired the French company Ekkla, a technological solution that facilitates contracts between influencers and brands. Ekkla is the first platform specialized in the professionalization of brands-influencers relations, particularly through a technological solution allowing automated personalized contracts online.
buyer parent: Brand & Celebrities SAS
buyer: Kolsquare
France-based Kolsquare is a platform that allows marketing and communication professionals to optimize their Marketing Influence campaigns. The Kolsquare platform leverages the latest Big Data, AI and Machine Learning technologies to enable the most authentic partnerships. "
target: Ekkla
France-based Ekkla is a platform specialized in the professionalization of brands-influencers relations, particularly through a technological solution allowing automated personalized contracts online. Ekka works to establish fair and transparent collaborations between brands and influencers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
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announced 1/9/2019 via BusinessWire

IZEA, Inc., will acquire FLUVIP

synopsis: IZEA, operator of IZEAx, the premier online marketplace connecting brands and publishers with influential content creators, has entered into a non-binding LOI to acquire all outstanding shares of FLUVIP, a company that provides influencer marketing solutions to brands and agencies throughout Latin America and in the U.S. Hispanic Market.
buyer: IZEA, Inc. (IZEA:$20.60)
IZEA operates IZEAx, the premier online marketplace that connects marketers with content creators. IZEAx automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. "
target: FLUVIP
FLUVIP provides influencer marketing and custom content solutions to brands and agencies throughout Latin America and in the U.S. Hispanic Market. The company is headquartered in Bogotá, Colombia, with subsidiary operations in Brazil, Mexico, Peru, and Argentina.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 7/26/2018 via BusinessWire

IZEA, Inc., acquired Tapinfluence

synopsis: IZEA, Inc., operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential content creators, closed its previously announced acquisition of TapInfluence, Inc. TapInfluence is a leading platform and online marketplace for brands and agencies to execute influencer marketing campaigns.
buyer: IZEA, Inc. (IZEA:$20.60)
IZEA operates IZEAx, the premier online marketplace that connects marketers with content creators. IZEAx automates influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. "
target: Tapinfluence
TapInfluence is the industry's leading SaaS platform that empowers consumers to make better purchasing decisions. Through Influencer Marketing Automation, they help brands put authenticity back into their messaging and communications by connecting them with trusted voices in their industry.
price ($mm)
$7.08
rev ($mm)
$6
EBITDA ($mm)
EV / rev
1.2x
EV / EBITDA
closed 11/17/2016 via BusinessWire

Sprinklr, acquired Little Bird

synopsis: Sprinklr announced it has acquired Little Bird, a technology company that helps brands analyze connections across the social web to discover top influencers who can galvanize word-of-mouth marketing; build like-minded communities and create relevant content to increase engagement; and identify early-movers to accelerate the discovery of trends.
buyer: Sprinklr
Sprinklr is the most complete enterprise social technology, purpose-built for large companies to drive business outcomes and manage customer experiences. Sprinklr’s fully integrated social experience management software powers more than four billion social connections across 77 countries. "
target: Little Bird
Little Bird's Influencer Marketing Platform has helped companies identify the influencers and content that shape markets trends and buyer intent. Located in Portland, Oregon, Little Bird helps businesses like Pitney Bowes, Oracle and Autodesk, segment social data to drive smarter marketing.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 4/5/2016 via BusinessWire

ReadyPulse merged with Experticity,

synopsis: Experticity and ReadyPulse announced their merger. Experticity helps brands with marketing through real-life influencers, including retail associates. ReadyPulse is the leader in influencer marketing technology, changing the way B2C companies win with digital marketing.
buyer: Experticity
Experticity helps brands with marketing through real-life influencers, including retail associates. They have built the world’s largest community of influential category experts, connecting them with the world’s top brands to create a new breed of buying experience. "
target: ReadyPulse
ReadyPulse is the leader in influencer marketing technology, changing the way B2C companies win with digital marketing. Their cloud-based SaaS platform finds valuable social influencers and amplifies campaigns and user generated content to inspire consumer purchasing decisions and brand awareness.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 3/21/2016 via BusinessWire

gShift Labs, acquired InNetwork Inc.

synopsis: gShift, a worldwide provider of web presence analytics for brands and agencies, announced it has acquired InNetwork, an influencer marketing platform company. InNetwork is an online platform enabling marketers to connect with influencers for launching social media outreach campaigns.
buyer: gShift Labs
gShift’s industry leading Web Presence Analytics Software platform helps brands and agencies efficiently understand and improve on the impact and engagement of a content across its web presence. gShift’s software has been collecting and storing web presence and SEO data since 2009. "
target: InNetwork Inc.
InNetwork is an online platform enabling marketers to connect with influencers for launching social media outreach campaigns. The influencers are carefully selected and are scored against high standards of professionalism, social media reach and influence.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 2/18/2016 via PR Newswire

Bloglovin', acquired Sverve Inc.

synopsis: Bloglovin', the leading social discovery platform for blogs and influencer-focused lifestyle content, announced its acquisition of leading influencer marketing technology platform, Sverve. Sverve enables Bloglovin's 750,000 registered content creators to monetize their blogs and social media footprint through local & nationwide social campaigns.
buyer: Bloglovin'
Bloglovin' is the ultimate destination for fashion, beauty and lifestyle-obsessed users to discover, consume and share professionally produced content from top influencers around the world. The platform encourages users to discover and share their favorite content. "
target: Sverve Inc.
Sverve provides comprehensive campaign management solutions that enable brands to connect with the right influencers instantly, track and measure results, and gain superior ROI. Sverve offers hands-on solutions like blogger outreach as well as automated campaigns like Pinterest sweepstakes.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/15/2015 via PR Web

ScribbleLive, acquired Appinions Inc.

synopsis: ScribbleLive, the leading content marketing and live publishing SaaS platform powered by big data, announced that it has acquired Appinions Inc., makers of an influence analytics marketing platform built on patented natural language processing and social network analysis technology.
buyer: ScribbleLive
ScribbleLive advances the content marketing industry with a complete content marketing and live publishing software platform powered by big data. "
target: Appinions Inc.
Appinions Inc. is a Manhattan-based startup that provides a SaaS influence marketing platform and services that let people see the web through the lens of peoples’ opinions.
price ($mm)
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EBITDA ($mm)
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closed 4/2/2015 via PR Newswire

From You Flowers, LLC., acquired Social Media Link

synopsis: From You Flowers, an online flower company, announced the acquisition of Social Media Link, a leading advocacy activation company that works with brands to grow their base of loyal customer advocates and amplifies those endorsements on social media.
buyer parent: Tenth Avenue Holdings, LLC
buyer: From You Flowers, LLC.
From You Flowers, LLC, an online flower company, helps users to find and buy gifts to send for various occasions. Its online store provides a range of flowers, gifts baskets, plants, and balloons for birthdays, anniversaries, holidays, and other occasions. "
target: Social Media Link
Social Media Link is the leading advocacy activation company that amplifies social media conversation for brands. SML makes it easy for brands to activate impactful and trusted reviews and recommendations across social media, triggering action and leading consumers through the path to purchase.
price ($mm)
rev ($mm)
EBITDA ($mm)
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announced 9/22/2014 via BNC Analysis

ZEFR, Inc., will acquire Engodo

synopsis: Video monetization platform ZEFR has entered into a purchase agreement with Engodo, a social influencer advertising platform that connects brands, agencies, and media buyers with publishers who produce content for a wide range of different networks. That includes traditional blogs, as well as social media channels.
buyer: ZEFR, Inc.
ZEFR is the leading SaaS platform for brands, rights and content management on YouTube. ZEFR provides enterprise technology solutions for the world's most respected brands, allowing them to measure, leverage and engage fans of their content and products on YouTube. "
target: Engodo
Engodo is a social influencer advertising platform that connects brands, agencies, and media buyers with publishers who produce content for a wide range of different networks. That includes traditional blogs, as well as social media channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
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announced 4/21/2021 via PR Newswire

hoo.be, will acquire Grapevine Village

synopsis: Ideanomics is divesting Grapevine, one of the world’s first leading influencer marketing organizations, to FNL Technologies, a company that owns and operates social media platform hoo.be. hoo.be is a popular online platform which enables users to provide followers with a single place to access all official social media platforms.
buyer: hoo.be
FNL Technologies owns and operates social media platform hoo.be, a popular online platform which enables online influencers, artists, athletes, personalities, and businesses to provide followers with a single place to access all official social media platforms. "
target parent: Ideanomics
target: Grapevine Village
Grapevine is one of the world’s first leading influencer marketing organizations. Advertisers leverage Grapevine’s full suite of services to build, iterate, and scale end-to-end marketing campaigns powered by authentic content sourced from creators across YouTube, Facebook, Instagram, and TikTok.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/17/2020 via PR Newswire

Techconn Holding Group Co., Ltd., will acquire Grapevine

synopsis: Ideanomics has agreed to sell its influencer marketing platform and related assets, comprised of Grapevine Logic, Fintalk, and CommentsRadar, to Techconn Holding Group Co., Ltd. The Grapevine Influencer Platform and its suite of technologies will be merged into the Techconn Group's influencer operations.
buyer: Techconn Holding Group Co., Ltd.
Shenzhen-based Techconn is a large multinational company specializing in intelligent manufacturing and technology services. The company invests in advanced technology fields to build a high-quality innovation technology engine that promotes upgrading and development in the manufacturing industry. "
target parent: Ideanomics
target: Grapevine
Grapevine is an end-to-end influencer marketing platform that enables collaboration between advertisers and social content creators to produce promotional content at scale. It provides marketers with proprietary data about YouTube and Instagram creators to help clients make confident decisions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/5/2018 via PR Newswire

Seven Stars Cloud, acquired Grapevine

synopsis: Seven Stars Cloud Group, Inc., a leading global fintech and asset digitization services company, has acquired Grapevine Logic Inc., an influencer marketing platform. Grapevine's workflow management software, proprietary tracking and analytics measures direct response and conversion rates from promotional content on YouTube, Facebook, and Instagram.
buyer: Seven Stars Cloud (IDEX:$18.00)
Seven Stars Cloud (SSC) is a global fintech and asset digitization services company focused on digital asset production and distribution. SSC is bringing transparency, efficiency, and ownership paradigms to markets including finance, commodities/energy, vertical industry/supply chain and consumer. "
target: Grapevine
Grapevine is the world's leading end-to-end influencer marketing platform that enables collaboration between advertisers and social media content creators to produce promotional content at scale. The Grapevine network includes more than 177,000 creators with more than 6 billion monthly views.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/21/2021 via BNC Analysis

The Independents, acquired Lefty

synopsis: The Independents, a global marketing and communications group, has acquired a majority stake in Lefty, a leading influencer marketing platform in France. Lefty helps lifestyle brands manage top-performing influencer programs. Their SaaS platform provides solutions for talent discovery, relationship management, performance measurement, and more.
buyer parent: Cathay Capital Private Equity
buyer: The Independents
The Independents is a global marketing and communications group for industry leaders across luxury and lifestyle. The Independents is a collective of agencies who share common values. They offer services for creative strategy, branding, brand experience, digital strategy, and more. "
target: Lefty
Lefty is a leading influencer marketing platform in France. Lefty helps lifestyle brands manage top-performing influencer programs. Their SaaS platform provides solutions for talent discovery and qualification, relationship management, automated campaign reporting, performance measurement, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/21/2021 via BNC Analysis

The Independents, acquired Lefty

synopsis: The Independents, a global marketing and communications group, has acquired a majority stake in Lefty, a leading influencer marketing platform in France. Lefty helps lifestyle brands manage top-performing influencer programs. Their SaaS platform provides solutions for talent discovery, relationship management, performance measurement, and more.
buyer parent: Cathay Capital Private Equity
buyer: The Independents
The Independents is a global marketing and communications group for industry leaders across luxury and lifestyle. The Independents is a collective of agencies who share common values. They offer services for creative strategy, branding, brand experience, digital strategy, and more. "
target: Lefty
Lefty is a leading influencer marketing platform in France. Lefty helps lifestyle brands manage top-performing influencer programs. Their SaaS platform provides solutions for talent discovery and qualification, relationship management, automated campaign reporting, performance measurement, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/13/2020 via BNC Analysis

Together Group Holdings PLC, acquired TheCurrentGlobal, Inc.

synopsis: The New York-based consultancy The Current Global has been acquired by the Together Group, another brand consultancy platform that brings together digital consultants, technical solutions providers and innovators to help future-proof brands across the fashion, lifestyle and tech sectors.
buyer: Together Group Holdings PLC
Together Group is the entrepreneurial Strategy, eCommerce & Digital-Experiences Powerhouse for Fashion, Beauty, Luxury-Lifestyle & Premium Consumer Brands. They unite the best-of-breed founder-led strategy consultancies, agencies and technology providers. "
target: TheCurrentGlobal, Inc.
The Current Global is a New York-based Innovation Consultancy established by Liz Bacelar, a pioneer in the fashion-tech space. The Current Global has quickly evolved into an acknowledged authority for global tech-sourcing and tech-driven innovation in the fashion, beauty, luxury-lifestyle space.
price ($mm)
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EBITDA ($mm)
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closed 1/29/2020 via Company Press Release

Journey Hospitality, acquired Luxury Branding

synopsis: Journey Hospitality, a company that specializes in empowering growth for luxury hospitality and travel brands, has acquired Luxury Branding, a luxury hospitality consulting firm that conceives mold-breaking strategies for distinctive hotel and travel brands.
buyer: Journey Hospitality
Based in the UK, Journey Hospitality specializes in empowering growth for luxury hospitality and travel brands. They provide the tools needed to drive more direct bookings, grow customer base, increase brand awareness, and create personalized content and experiences. "
target: Luxury Branding
Based in the UK, Luxury Branding is a luxury hospitality consulting firm that conceives mold-breaking strategies for distinctive hotel and travel brands. Luxury Branding helps organisations to define and deliver how their brands are different from their competitors and special to their customers.
price ($mm)
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closed 9/20/2017 via BusinessWire

Citizen Relations, acquired The Narrative Group

synopsis: Citizen Relations, a global award-winning, integrated creative communications agency and owned by BlueFocus International, announced that it has acquired the New York and Hollywood-based The Narrative Group, a contemporary lifestyle agency, specializing in experiential and influencer marketing, in both the luxury and mass market categories.
buyer parent: BlueFocus Communication Group
buyer: Citizen Relations
Citizen Relations is an international, award-winning public relations and integrated communications agency with specific strengths in consumer technology, food & beverage, consumer packaged goods, travel & tourism, automotive, energy and financial services. "
target: The Narrative Group
The Narrative Group is a lifestyle communications firm specializing in creative storytelling. Its core capabilities include experiential marketing, influencer engagement, and media relations. The Narrative Group has produced nationally recognized campaigns across numerous brand segments.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 3/29/2017 via BNC Analysis

Passage Piéton, acquired FullSense, SARL

synopsis: The agency Passage Piéton announced the acquisition of FullSense, a French experiential marketing agency specialized in sensory marketing for luxury brands. FullSense provides brands a tailor-made approach that combines marketing strategy, operational devices and experiential design.
buyer: Passage Piéton
Passage Piéton is a French experiential marketing agency that was created in 2005 to change traditional communication. They are an activator of brands through viral/digital marketing, events, street or guerilla marketing. "
target: FullSense, SARL
FullSense is a French experiential marketing agency specialized in sensory marketing for luxury brands. They provide a tailor-made approach that combines marketing strategy, operational devices and experiential design.
price ($mm)
rev ($mm)
$1
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 6/15/2015 via Market Wire

PFSweb, Inc., acquired MODA

synopsis: PFSweb, Inc., a global provider of end-to-end eCommerce solutions, has completed the acquisition of MODA, an eCommerce system integrator and consultancy. Based in London, MODA is an eCommerce solutions provider creating unique digital experiences for fashion brands and retailers.
buyer: PFSweb, Inc. (PFSW:$250.40)
PFSweb, Inc. is a global provider of end-to-end eCommerce solutions including digital agency and marketing services, technology development services, business process outsourcing services and a complete omni-channel technology ecosystem. "
target: MODA
MODA is a digital agency based in London specialising in innovative strategies and Ecommerce solutions for the fashion, lifestyle & luxury industries. The company was founded in 2010 with the core belief that fashion retail is unique and therefore requires a forward thinking approach to Ecommerce.
price ($mm)
$1.25
rev ($mm)
$3
EBITDA ($mm)
EV / rev
1.1x
EV / EBITDA
closed 12/11/2019 via BNC Analysis

Altavia, acquired Active Creative

synopsis: Altavia has acquired the agency Active Creative in order to strengthen its presence in the Middle East and in Dubai. Active Creative is a content creation agency dedicated to luxury and lifestyle. Located in Dubai, Active Creative is known for its expertise in creative design for cosmetic and perfume brands.
buyer: Altavia
Altavia is the leading independent international group specializing in commercial communication for the retail sector. They provide a multi-channel approach to their clients’ commercial communication needs, enabling them to offer bespoke solutions at every stage in the value chain. "
target: Active Creative
Active Creative is a content creation agency dedicated to luxury and lifestyle. Located in Dubai, Active Creative is known for its expertise in creative design for cosmetic and perfume brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/17/2020 via BNC Analysis

Gusto Collective Limited, acquired Reuter Communications

synopsis: Reuter Communications has been acquired by Gusto Collective, an independent holding group led by industry veteran Aaron Lau. Reuter is a specialist luxury consultancy founded by Chloe Reuter and Nick Cakebread in 2010.
buyer: Gusto Collective Limited
Gusto Collective, founded by Agency veteran, Aaron Lau, is a start-up group funded by the founder and a number of high profile investors to create Asia Pacific’s first brandtech group, bringing the best of brand storytellers and ad/martech to the fast growing markets in Asia Pacific. "
target: Reuter Communications
Reuter is a specialist luxury consultancy founded by Chloe Reuter and Nick Cakebread in 2010. Headquartered in Shanghai, the 120-person firm also has offices in Hong Kong, Singapore and London, working for clients across the fashion, beauty, travel and lifestyle industries.
price ($mm)
rev ($mm)
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closed 7/20/2018 via BNC Analysis

Farfetch, acquired CuriosityChina

synopsis: Fashion “unicorn” Farfetch has acquired digital marketing agency CuriosityChina in a bid to boost its presence in the world's second-largest luxury market. Created in 2013, CuriosityChina is a leading digital and tech company focusing on Chinese digital platforms for premium and luxury brands.
buyer: Farfetch (FTCH:$602.38)
Farfetch is the online platform to shop the world’s greatest selection of luxury. Their e-commerce platform partners with the world’s best luxury boutiques and brands, guaranteeing an unparalleled range of pieces to shop; from established luxury brands to the most interesting new designers. "
target: CuriosityChina
Created in 2013, CuriosityChina is a leading digital and tech company focusing on Chinese digital platforms for premium and luxury brands. CuriosityChina built the bridge between digital and technology serving top international brands in various industries.
price ($mm)
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closed 7/11/2018 via PR Newswire

Dolphin Entertainment, acquired The Door

synopsis: Dolphin Entertainment, Inc., a publicly-traded independent producer of premium feature films and digital content, announced a major expansion of its marketing capabilities and footprint through its acquisition of The Door, a leading lifestyle and hospitality public relations, creative branding, and marketing services agency.
buyer: Dolphin Entertainment (DLPN:$24.23)
Dolphin Entertainment is a leading independent entertainment marketing and premium content development company. They produce original feature films and digital programming primarily aimed at family and young adult markets. "
target: The Door
The Door is a creative relations agency constructed as "an idea house," with a focus on building important, viable brands through diverse initiatives. The Door represents a wide range of clients—including food and beverage, personalities, hospitality brands, and entertainment/media entities.
price ($mm)
$4.00
rev ($mm)
$6
EBITDA ($mm)
EV / rev
2.0x
EV / EBITDA
announced 1/12/2018 via Company Press Release

Aaghir Yadav, will acquire Creative Insurgence

synopsis: Aaghir Yadav, the co-founder of Creative Insurgence, has agreed to buy back the business from The Marketing Group plc, a global full-service marketing network. Creative Insurgence is a marketing agency specializing in lifestyle marketing.
buyer: Aaghir Yadav
Aaghir Yadav is the Co-Founder of Creative Insurgence, a marketing agency that specializes in lifestyle marketing. "
target parent: The Marketing Group Plc
target: Creative Insurgence
Creative Insurgence, based in Singapore, is a marketing agency specializing in lifestyle marketing with some of the region’s biggest brands and groups including Ministry of Sound, the Pangaea Group and the Massive Collective outlets.
price ($mm)
$0.42
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/15/2016 via BNC Analysis

The Marketing Group Plc, acquired Creative Insurgence

synopsis: The Marketing Group plc, an acquisition vehicle with the purpose of gathering successful marketing businesses under one roof, has acquired Creative Insurgence. Creative Insurgence, based in Singapore, is a marketing agency specializing in lifestyle marketing with some of the region’s biggest brands and groups.
buyer: The Marketing Group Plc (OM:TMG:$32.91)
A world leader in the field of innovative marketing, The Marketing Group plc allows global brands to reach their target audience. With a presence and client portfolio across the USA, Europe, Asia, and Australia, The Marketing Group Plc is strategically positioned as a global leader. "
target: Creative Insurgence
Creative Insurgence, based in Singapore, is a marketing agency specializing in lifestyle marketing with some of the region’s biggest brands and groups including Ministry of Sound, the Pangaea Group and the Massive Collective outlets.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/9/2015 via PR Newswire

Bruin Sports Capital, acquired Engine Shop, LLC

synopsis: Bruin Sports Capital, the media, sports, marketing and branded lifestyle venture launched in 2014 by George Pyne announced the acquisition of Engine Shop, an experiential marketing agency known for its creative approach to engagement and amplification of marketing programs across the entertainment, sports, fashion, consumer and lifestyle sectors.
buyer: Bruin Sports Capital
Bruin Sports Capital is a privately held international media, sports, marketing and branded lifestyle company. Bruin Sports Capital raised $250 million in equity capital, which provides for $500 million in buying power to acquire, operate and build businesses in the respective segments. "
target: Engine Shop, LLC
Engine Shop is an experiential sports, entertainment and lifestyle marketing agency that specializes in creating and producing integrated event-based programs for its clients while focusing on digital, social and mobile extensions to create deeper and broader engagement between brands and consumers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/29/2012 via Company Press Release

Edelman India, acquired Cream Events Pvt. Ltd.

synopsis: Edelman India announced the complete acquisition of Cream Events Pvt. Ltd. to strengthen the firm’s experiential marketing capabilities. Cream Events Pvt. Ltd. is a new-age experiential events company working within the luxury and lifestyle sector across India.
buyer parent: Edelman
buyer: Edelman India
Edelman India Pvt. Ltd. offers Indian and global clients strategic communications and media relations support, as well as Digital Communications, Public Affairs, Health, Technology, CSR and Sustainability communications. "
target: Cream Events Pvt. Ltd.
Cream Events Pvt. Ltd. is a new-age experiential events company working within the luxury and lifestyle sector across India. Cream Events is viewed as a one-stop solution to brands, recognized for its innovative approach, planning and meticulous execution.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/8/2018 via BNC Analysis

MMGY Global, Inc, acquired Grifco PR

synopsis: Travel and hospitality marketing firm MMGY Global has acquired Grifco PR and its sister agency, Ophir PR. Grifco PR and Ophir PR are public relations firms in the the travel and hospitality industry, as well as the lifestyle industry.
buyer: MMGY Global, Inc
MMGY Global is an integrated marketing firm focused on the needs of the travel, hospitality and entertainment industries. They help travel companies grow revenue by motivating their customers. "
target: Grifco PR
Based in the UK, Grifco is a leading public relations firm specializing in international luxury travel and lifestyle. They provide a professional media relations and media strategy service. Ophir PR is a boutique PR, communications and media relations agency in hotel, travel and tourism.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/9/2017 via PR Web

6S Marketing, acquired Motive Communications

synopsis: Digital agency 6S Marketing has acquired social media agency Motive Communications. Motive’s founder, Mitchell Fawcett, joins the 6S Marketing team as VP Partnerships & Social Strategy. With this acquisition, 6S will now offer an advanced suite of social media services, rounding out a comprehensive digital marketing offering.
buyer: 6S Marketing
6S Marketing is a leading digital agency in New York, Vancouver, and Toronto that transforms businesses for the digital age. 6S focuses on emergent tactics such as marketing automation, social media and content strategy, online media buying, programmatic advertising, and multi-lingual campaigns. "
target: Motive Communications
Motive Communications, based in Vancouver, BC, offers social media services to clients in a wide array of industries including tourism, hospitality, fashion, beauty, health, and education. The agency operates with a team of contractors based locally, as well as in Toronto, New York, and Seattle.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/15/2018 via Company Press Release

Miles Partnership, acquired Odyssey Storyworks

synopsis: Miles Partnership, a leading tourism marketing consultancy, has acquired Odyssey Storyworks, a digital storytelling and content marketing agency. Odyssey Storyworks specializes in social-first content creation and amplification for travel, entertainment and lifestyle brands.
buyer: Miles Partnership
Miles Partnership markets destinations and hospitality businesses by working with state tourism offices, convention & visitors bureaus, hotels and other organizations in the tourism industry to create forward thinking online, mobile, email and print content marketing solutions. "
target: Odyssey Storyworks
Odyssey Storyworks is a digital storytelling and content marketing agency that specializes in social-first content creation and amplification for travel, entertainment and lifestyle brands. Odyssey provides content marketing and storytelling services to over 25 national tourism brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/18/2007 via BusinessWire

Great Hill Partners LLC, purchased a minority stake in Gorilla Nation Media, LLC

synopsis: Gorilla Nation, the world’s largest online ad rep firm, announced its partnership with Great Hill Partners, a Boston-based private equity firm focused on investing in growth companies operating in the media, Internet and business and consumer services industries. GHP has invested over $50 million in the company for a significant minority stake.
buyer: Great Hill Partners LLC
Great Hill Partners is a private equity firm that manages over $1.5 billion in capital and focuses on investing in growth companies operating in the business and consumer services, media, communications, and education industries. "
target: Gorilla Nation Media, LLC
Gorilla Nation is the world's largest online ad sales representation company. It represents over 400 leading web publishers and sells integrated media and promotional programs to Fortune 500 brand advertisers.
price ($mm)
$57
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/30/2021 via PR Newswire

SOCi, acquired Brandify

synopsis: SOCi, the leading all-in-one marketing platform built for multi-location marketers, has acquired Brandify, an industry-leading provider of location-based digital marketing solutions. With the combination, SOCi solidifies its position as the largest localized marketing platform globally, with more than three million locations under management.
buyer: SOCi
SOCi is an award-winning localized marketing platform built specifically for multi-location marketers. SOCi enables top brands and their locations to strengthen and scale their digital presence across limitless local search and social pages while protecting what matters most, their reputation. "
target: Brandify
Brandify is a leading provider of location-based digital marketing solutions that helps brands connect to their customers. Brandify does this by capturing data as well as providing strategy and customized solutions to help brands maximize their online presence and drive customers to their locations.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/15/2020 via BNC Analysis

Groupe GET, acquired K’noe

synopsis: Groupe GET, a group of advertising agencies operating in Metz, Strasbourg, Luxembourg and Paris, has acquired K'noë, a France-based brand communication consultancy in the fields of health prevention, food and nutrition.
buyer: Groupe GET
Groupe GET is a group of advertising agencies operating in Metz, Strasbourg, Luxembourg and Paris. They specialize in advertising, branding, public relations, communications, digital strategy, web design, digital marketing, printing and more. "
target: K’noe
K'noë is a brand communication consultancy in the fields of health prevention, food and nutrition. K'noë advises clients at all stages of their thinking. Whether it is to find a new audience, enhance or renew a brand or even create a network.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/16/2018 via BNC Analysis

Triboo Digitale, acquired East Media s.r.l.

synopsis: Triboo SpA, active in the e-commerce and digital advertising sector, announces that it has finalized, through its subsidiary Triboo Digitale Srl, the acquisition of a 51% stake in the share capital of East Media s.r.l. ("East Media"), an Italian company specializing in digital marketing in China, South Korea and Russia.
buyer parent: Triboo S.p.A.
buyer: Triboo Digitale (BIT:TB:$37.36)
Triboo Digitale provides fully outsourced tailor-made end-to-end e-commerce solutions for retail brands. They maximize online and mobile sales implementing and managing their customers e-commerce activities. "
target: East Media s.r.l.
East Media is an Italian company specializing in digital marketing in China, South Korea, and Russia. The services provided by East Media are based on an expertise in interpreting the local scenario, designing targeted marketing and communication strategies and managing reference platforms.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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