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07/04/03 to 08/03/22
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closed 5/11/2022 via BNC Analysis
Media Host, acquired Professional Evaluation and Research
synopsis: South African marketing technology solutions provider Media Host acquired Pear, a female Black-owned media monitoring and research company in South Africa.
buyer:
Media Host
Media Host specializes in Marketing, Advertising Workflow, Distribution Solutions and Broadcast Monitoring. These collaborative solutions enable brands, media owners, agencies and production companies to achieve higher efficiency, transparency and profitability. "
target:
Professional Evaluation and Research
Professional Evaluation and Research (PEAR) is a media monitoring, research, and an analysis company that strives to work together with media clients who understand the value and worth of their brand presence.
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press release
closed 8/3/2022 via BNC Analysis
Deckchair Data merged with Gongos Research,
synopsis: Gongos, the North American arm of research firm InSites Consulting, has merged with data science company Deckchair Data and appointed two of Deckchair’s partners as senior directors. Deckchair Data partners with ambitious companies to provide market research, analytics and data strategy that drive growth.
buyer parent:
InSites Consulting
buyer: Gongos Research
buyer: Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity. "
target:
Deckchair Data
Deckchair Data partners with ambitious companies to provide market research, analytics and data strategy that drive growth. They serve a range of industries, with current active engagements in technology, healthcare, financial services, insights and public service.
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press release
announced 7/1/2022 via BusinessWire
GfK Group will be merged with NielsenIQ,
synopsis: NielsenIQ and GfK SE, two leaders in global information services, announced a definitive agreement through which the companies plan to combine, creating new capabilities in the consumer and retail measurement industry.
buyer parent:
Advent International
buyer: NielsenIQ
buyer: NielsenIQ
NielsenIQ is the leader in providing the most complete, unbiased view of consumer behavior, globally. Powered by a groundbreaking consumer data platform, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers. "
target:
GfK Group
(XTRA:GFK:$1,759.04)
Headquartered in Germany. GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. By using technologies and data sciences, GfK turns big data into smart data, enabling clients to improve their competitive edge and enrich experiences.
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press release
closed 3/24/2022 via PR Newswire
MarketCast, acquired Phoenix Marketing International
synopsis: MarketCast has acquired Phoenix Marketing International, a leading research and analytics provider that specializes in advertising measurement. With Phoenix, MarketCast is accelerating its advertising effectiveness expertise, and gaining a powerful portfolio of research products that span the entire advertising lifecycle.
buyer parent:
Kohlberg & Company, LLC
buyer: MarketCast
buyer: MarketCast
MarketCast is the leading provider of consumer insights, marketing research, and data analytics services for the global entertainment industry. Its unique mix of research analytics is combined with big data science to provide clients powerful insights to inform their biggest business decisions. "
target:
Phoenix Marketing International
Phoenix MI is a global advertising and brand measurement specialist. Phoenix utilizes modern technology, innovative research techniques, and customized approaches to help its clients elevate their brand, refine their communications, and optimize their customer experience.
price ($mm)
$150
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press release
closed 1/12/2022 via Company Press Release
InSites Consulting, acquired Gongos Research
synopsis: InSites Consulting, the global consumer insight and collaboration agency, announced the acquisition of Gongos, Inc., the US customer-centricity consultancy. With over 30 years of experience, Gongos is the reference agency across the US in enabling consumer-centric growth through building consumer understanding.
buyer:
InSites Consulting
Founded in 1997, InSites Consulting is a next-generation consumer centricity agency and global market leader in online insight communities. With a team of 650+ people across 19 offices, Insites makes consumer-centric decision making a reality for over a third of the world’s leading brands. "
target:
Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity.
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press release
closed 9/10/2021 via BNC Analysis
Business Post, acquired Red C Research Ltd
synopsis: The Business Post Group has announced the acquisition of Red C Research. The Business Post said Red C will act as a lead company in the group’s ‘Data & Insights pillar’. RED C is Ireland’s premier provider of research-based consultancy services that provides high quality research based consultancy services.
buyer parent:
Kilcullen Kapital Partners
buyer: Business Post
buyer: Business Post
Business Post is Ireland’s leading business, economic and political newspaper. The Business Post Digital platform provides independent insight, commentary and analysis of the important stories and issues across a broad spectrum of topics: business, finance, politics, technology, and more. "
target:
Red C Research Ltd
RED C is Ireland’s premier provider of research-based consultancy services. Founded in 2003, they provide high quality research based consultancy services to both blue chip and up and coming businesses across Ireland, the UK and Worldwide.
price ($mm)
$8.27
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press release
announced 6/15/2021 via Market Watch
Access Intelligence plc, will acquire iSentia
synopsis: Access Intelligence PLC, a leader in corporate communications and reputation management software, is to acquire Australia-based iSentia Group, the leading media monitoring, intelligence and insights solution provider, helping top-performing communication teams make sense of the world’s conversations in real-time.
buyer:
Access Intelligence plc
(AIM:ACC:$26.87)
Access Intelligence is a leader in corporate communications and reputation management software. Their flagship Vuelio offering is a fully integrated communications management platform that combines solutions for public relations, public affairs, stakeholder relations and influencer marketing. "
target:
iSentia
(ASX:ISD:$74.22)
Isentia is the leading media monitoring, intelligence and insights solution provider, helping top-performing communication teams make sense of the world’s conversations in real-time.
price ($mm)[EV]
$27 [$55]
rev ($mm)
$74
EBITDA ($mm)
$7
EV / rev
0.7x
EV / EBITDA
7.9x
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press release
announced 6/2/2021 via BNC Analysis
Cint AB, will acquire GapFish GmbH
synopsis: Cint Group AB, the global software leader in digital insights gathering, entered into a definitive agreement and completed the acquisition of 91 per cent of the shares in GapFish GmbH. GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region.
buyer parent:
Nordic Capital
buyer: Cint AB (OM:CINT:$145.77)
target: GapFish GmbH
buyer: Cint AB (OM:CINT:$145.77)
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. "
target parent:
Innofact AG
target: GapFish GmbH
GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region. GapFish is the market-leader with over 500,000 highly profiled, double-opt in, premium quality research respondents across Germany, Austria and Switzerland.
price ($mm)
$31*
rev ($mm)
$10
EBITDA ($mm)
$2
EV / rev
3.5x
EV / EBITDA
21.8x
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press release
closed 6/2/2021 via BNC Analysis
The Kantar Group, acquired MeMo2
synopsis: UK-based insights and consulting firm Kantar has acquired cross-media effectiveness tracking company MeMo2. Headquartered in Amsterdam, MeMo2 creates automated cross-media effectiveness measurement tools that can monitor real-time consumer behaviour, including retail traffic, out-of-home exposures, and large sports events.
buyer parent:
Bain Capital
buyer: The Kantar Group
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
target:
MeMo2
Based in the Netherlands, MeMo2 is a leader in advanced cross media research and analytics. The company's analytics, communication research, and innovative data science capabilities are designed to bring immediate transparency and control to improve ROI and Return On Advertising Spend levels.
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press release
closed 4/14/2021 via PR Newswire
Material+, acquired Aruliden LLC
synopsis: Material, an integrated marketing services company, has acquired Aruliden, an award-winning global design agency that specializes in building purposeful brands from product to launch. Material's unique combination of insights-led consulting and technology-driven marketing services will expand Aruliden's front-end and back-end offerings.
buyer parent:
Tailwind Capital Partners
buyer: Material+
buyer: Material+
Material is a leading integrated marketing services company that leverages deep human understanding to help brands deliver material outcomes and experiences for their customers and the communities they serve. The company helps B2B and B2C brands put insights into action and create work with impact. "
target:
Aruliden LLC
Aruliden is an award-winning global design agency that specializes in building purposeful brands from product to launch. Aruliden services include design research, market & consumer insights, brand strategy, brand identity, art direction, communications, product design & development, and more.
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press release
closed 2/3/2021 via BNC Analysis
The IQ Business Group (Pty) Ltd, acquired Nudge.co.za
synopsis: South African independent management and technology consulting firm, IQbusiness, announced that it has acquired innovative insights agency, nudge, as part of a targeted merger and acquisition (M&A) strategy to ramp up organic growth and diversify its offering.
buyer:
The IQ Business Group (Pty) Ltd
IQbusiness is the leading independent management consulting firm in South Africa, helping clients overcome their business challenges and achieve sustainable growth. Since 1998, they have been enabling cleints to take their products to market faster, improve customer satisfaction, and more. "
target:
Nudge.co.za
Nudge is South Africa's fastest growing online market research company. They are experts at digital market research and specifically Branded Insight Communities and Branded Short-term Panels.
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press release
announced 11/16/2020 via GlobeNewswire
Genius Brands International, Inc, will acquire ChizComm Ltd
synopsis: Genius Brands International, Inc., a global brand management company that creates and licenses multimedia entertainment content for children, is to acquire ChizComm Ltd., a leading North American marketing and media agency, as well as ChizComm Beacon Media, its best-in-class media research, planning and buying division.
buyer:
Genius Brands International, Inc
(GNUS:$7.87)
Genius Brands International, Inc. is a leading global kids media company developing, producing, marketing and licensing branded children’s entertainment properties and consumer products for media and retail distribution. "
target:
ChizComm Ltd
ChizComm is Canada's full-service marketing and communications agency, specializing in the strategy and execution of public relations, digital marketing, social media, and creative services. They cultivate long-lasting, impactful connections between consumers and brands across a range of industries.
price ($mm)
$13
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press release
closed 10/22/2020 via BNC Analysis
Thesis Agency, acquired Bonfire Marketing
synopsis: Thesis, a full-service digital agency, has acquired Bonfire Marketing, a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
buyer:
Thesis Agency
Thesis is a full-service digital agency that helps clients to connect with their audiences in many ways. Thesis creates neatly tailored messages that people care to engage with. They offer services for email, digital and brand design, social media, SEO, web design and more. "
target:
Bonfire Marketing
Bonfire Marketing is a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
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press release
closed 10/7/2020 via BNC Analysis
Corporate Document Services Ltd, acquired Simpleusability Ltd
synopsis: SimpleUsability, a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers, has been acquired by CDS (Corporate Document Services ). The joining of the two firms will broaden CDS’s client proposition by strengthening its in-house behavioral insight offering.
buyer:
Corporate Document Services Ltd
Corporate Document Services (CDS) is a UK-based communications agency. that applies intelligent thinking to transform communications and experiences across creative, digital, print and technology. "
target:
Simpleusability Ltd
SimpleUsability is a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers. SimpleUsability works with major brands, helping them understand the people who use their products and services through market research and usability.
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press release
closed 7/8/2020 via BNC Analysis
Dataxet Pte Ltd, acquired News and Ads Monitoring Agency (NAMA)
synopsis: Dataxet, a data intelligence company, has announced that it has News and Ads Monitoring Agency (NAMA) in Malaysia. NAMA founded in 2006, has grown to be the largest independent media monitoring company in Malaysia. It provides a full range of traditional media monitoring service with comprehensive coverage across print, broadcast and radio.
buyer:
Dataxet Pte Ltd
Dataxet provides sentiment analysis and insights in immediately usable formats to power decisions. Dataxet’s platform and tools parse, enrich, analyze, monitor, and provide insights for all of an organization's data. "
target:
News and Ads Monitoring Agency (NAMA)
News and Ads Monitoring Agency (NAMA) was founded in 2006 and has grown to be the largest independent media monitoring company in Malaysia. It provides a full range of traditional media monitoring service with comprehensive coverage across print, broadcast and radio.
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closed 3/3/2020 via BusinessWire
MaritzCX merged with InMoment, Inc,
synopsis: InMoment and MaritzCX, recognized market leaders and proven innovators in the global customer experience (CX) sector, have merged. The combined company will serve 90 percent of the world’s automotive companies, eight out of 10 of the leading banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.
buyer parent:
Madison Dearborn Partners
buyer: InMoment, Inc
target: MaritzCX
buyer: InMoment, Inc
InMoment helps organizations deliver more valuable and inspiring experiences to their customers and employees at every moment in their journey. The company's Experience Intelligence (XI) platform continually analyzes and evaluates enterprise experience data and customer feedback. "
target parent:
Maritz, Inc.
target: MaritzCX
MaritzCX is the leader in experience management for big business, and includes customer experience (CX), employee experience (EX), and patient experience. The company combines experience management software, data and research science, and deep vertical market expertise to accelerate client success.
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closed 2/20/2020 via Company Press Release
Savanta, acquired Future Thinking
synopsis: Savanta has acquired the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO.
buyer parent:
Next 15
buyer: Savanta
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
target:
Future Thinking
Future Thinking is a leading market research and data analytics company, renowned for helping clients maximize sales, revenue and profit, through a combination of qualitative and quantitative research; often analysed through the lens of data science and behavioral economics.
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press release
closed 2/6/2020 via BNC Analysis
The Kantar Group, acquired Colmar Brunton Pty Limited
synopsis: Research and consulting company Kantar has acquired fellow research company Colmar Brunton in its first move since it was spun off from WPP. As part of the acquisition, Colmar Brunton, which specialises in sensory, customer and governmental research, will be fully integrated into Kantar and the brand retired in Australia.
buyer parent:
Bain Capital
buyer: The Kantar Group
buyer: The Kantar Group
Kantar is home to some of the world's leading research, data and insights brands. They offer market research into the way people live, shop, vote, watch and tweet – in over a hundred countries worldwide. "
target:
Colmar Brunton Pty Limited
Colmar Brunton is New Zealand's best known insights and market research agency. Colmar Brunton specialises in sensory, customer and governmental research, and operates from offices in Auckland and New Zealand.
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press release
closed 12/11/2019 via Company Press Release
InSites Consulting, acquired ABN Impact
synopsis: InSites Consulting, one of the world’s most innovative insight agencies, announced its acquisition of Asian online insight community innovator ABN Impact. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
buyer:
InSites Consulting
InSites Consulting is a next generation insights agency stretching the boundaries of marketing research since 1997. InSites Consulting is a pioneer in empowering brands to take better and faster decisions with consumer insights at the core. "
target:
ABN Impact
ABN Impact is an online insight community innovator. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
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press release
closed 11/4/2019 via GlobeNewswire
Bastion Collective, acquired dogsbollocks5
synopsis: Bastion Collective, the largest independent communications group in Australia, has acquired db5 (Dogsbollocks5), a consumer insights and strategy consultancy specializing in quantitative and qualitative research, brand strategy, innovation and communications.
buyer:
Bastion Collective
Bastion Collective is a unique group of leading marketing and communications businesses that offer a powerful mix of expertise. "
target:
dogsbollocks5
Dogsbollocks5 (db5) is a consumer insights and strategy consultancy specializing in quantitative and qualitative research, brand strategy, innovation and communications. At their core they believe the right data (big or otherwise) and insights are the key to transforming brands and businesses.
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press release
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- seller to watch list
closed 5/11/2022 via BNC Analysis
Media Host, acquired Professional Evaluation and Research
synopsis: South African marketing technology solutions provider Media Host acquired Pear, a female Black-owned media monitoring and research company in South Africa.
buyer:
Media Host
Media Host specializes in Marketing, Advertising Workflow, Distribution Solutions and Broadcast Monitoring. These collaborative solutions enable brands, media owners, agencies and production companies to achieve higher efficiency, transparency and profitability. "
target:
Professional Evaluation and Research
Professional Evaluation and Research (PEAR) is a media monitoring, research, and an analysis company that strives to work together with media clients who understand the value and worth of their brand presence.
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press release
- buyer to watch list
- seller to watch list
closed 5/11/2022 via BNC Analysis
Media Host, acquired Professional Evaluation and Research
synopsis: South African marketing technology solutions provider Media Host acquired Pear, a female Black-owned media monitoring and research company in South Africa.
buyer:
Media Host
Media Host specializes in Marketing, Advertising Workflow, Distribution Solutions and Broadcast Monitoring. These collaborative solutions enable brands, media owners, agencies and production companies to achieve higher efficiency, transparency and profitability. "
target:
Professional Evaluation and Research
Professional Evaluation and Research (PEAR) is a media monitoring, research, and an analysis company that strives to work together with media clients who understand the value and worth of their brand presence.
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press release
- buyer to watch list
- seller to watch list
closed 4/24/2018 via BNC Analysis
Königsteiner Agenteur, purchased Media division from Roq.ad GmbH
synopsis: Roq.ad has sold its Media division to the Königsteiner Group. Germany-based Roq.ad uses its cross-device solutions to simplify data-protection and compliant distribution of digital campaigns across all mobile and stationary devices. Their Media division provides agencies and advertisers cross-device media campaigns as a full-service offer.
buyer:
Königsteiner Agenteur
Königsteiner Agenteur, one of the largest German HR agencies, has been offering its customers comprehensive services in the areas of personnel marketing, job adverts and HR consulting for more than 50 years. "
seller:
Roq.ad GmbH
Germany-based Roq.ad's technology assigns devices to individuals and combines them into households, enabling better advertising and reduced advertising costs across all digital devices. Their Media division provides agencies and advertisers cross-device media campaigns as a full-service offer.
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press release
closed 3/14/2017 via PR Newswire
The Shipyard, acquired TOMORRO\\\ LLC
synopsis: The Shipyard, an independent marketing firm, today announces the acquisition of TOMORRO\\\, an innovation consultancy led by marketing icon Jon Bond – combining the companies' strategic, creative and data-centric talents to address rising demand from businesses seeking to inoculate themselves against Disruption.
buyer:
The Shipyard
The Shipyard is an independent marketing consultancy and the first "marketing engineering" firm. It is creating digital transformation for the world's most significant brands- where high velocity content creation meets big data, where competitive strategy meets creative and disruptive advertising. "
target:
TOMORRO\\\ LLC
TOMORRO\\\ LLC is a consultancy designed to accelerate brand value through the adoption of the most forward-thinking marketing approaches and technologies. TOMORRO\\\ is an active investor and advisor in ad technology companies.
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press release
closed 3/1/2022 via BNC Analysis
LoKnow Inc., acquired Dandelion
synopsis: LoKnow Inc., a Canadian advertising tech and data company, has acquired Dandelion, Inc., a Google Marketing Platform sales partner in Canada. Dandelion helps advertisers and agencies add acclaimed platforms and tools to their marketing tech stacks. They provide services for Google Marketing Platform, advanced analytics, and cloud solutions.
buyer:
LoKnow Inc.
LoKnow is a Canadian advertising tech and data company. LoKnow develops adtech tools and audience data products to make top digital advertising tools available to buy-side advertising clients worldwide. They offer products for location-based marketing, behavioral marketing, ad serving, and more. "
target:
Dandelion
Dandelion is a Google Marketing Platform sales partner in Canada. Dandelion helps advertisers and agencies add acclaimed platforms and tools to their marketing tech stacks. They provide services for Google Marketing Platform, advanced analytics, and cloud solutions.
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press release
announced 12/12/2018 via BusinessWire
Accenture, will acquire Adaptly
synopsis: Accenture has entered into an agreement to acquire NYC-based Adaptly, a digital media services company that enables the world’s leading brands to manage data-driven campaigns across prominent digital advertising channels and platforms.
buyer:
Accenture
(ACN:$53,736.36)
Accenture is a global professional services company, providing a range of services and solutions in strategy, consulting, digital, technology & operations. Accenture works at the intersection of business and technology to help clients improve their performance & create value for their stakeholders. "
target:
Adaptly
Through a proprietary technology and expert services, Adaptly enables the world’s largest advertisers to scale campaigns across walled gardens like Facebook, Instagram, Snapchat, Twitter, and Pinterest. Managed service offerings include strategy, planning, media buying, execution, and analysis.
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press release
closed 4/15/2020 via Company Press Release
Beeswax, acquired MediaGamma
synopsis: Beeswax, a company that offers the advertising industry's first Bidder-as-a-Service, has acquired MediaGamma, an AI technology company that uses machine learning and data science to help digital clients understand digital user behavior.
buyer:
Beeswax
Beeswax offers the advertising industry's first Bidder-as-a-Service. They are a New York-based start-up building the next generation of real-time bidding software. "
target:
MediaGamma
MediaGamma is an AI technology company that uses machine learning and data science to help digital clients understand digital user behavior. They help brands to find audiences and engage with them, and publishers to build audiences and monetize them. MediaGamma is based in the UK.
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press release
closed 4/26/2019 via GlobeNewswire
MightyHive, acquired ProgMedia
synopsis: MightyHive, the leading media consultancy, announced it has acquired ProgMedia, a Brazilian-based programmatic solutions consulting firm. They help advertisers and agencies make more efficient purchases with programmatic media.
buyer parent:
S4 Capital LLC
buyer: MightyHive
buyer: MightyHive
Recognized as the global leader in advanced marketing and advertising technologies, MightyHive provides consulting and services in the areas of media operations and training, data strategy and analytics. "
target:
ProgMedia
ProgMedia is a São Paulo, Brazil-based online marketing consultancy specializing in Programmatic Media. They help advertisers and agencies make more efficient purchases with programmatic media.
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press release
closed 2/21/2018 via BNC Analysis
Dzeta Conseil, acquired Ad4Screen
synopsis: Dzeta Conseil, a private equity firm based in Paris, France, has acquired majority stake in Ad4Screen, a mobile marketing & advertising group based in Paris, France. Ad4Screen helps advertisers and publishers with their mobile needs every step of the way.
buyer:
Dzeta Conseil
Dzeta Conseil is a private equity firm based in Paris, France. Dzeta wants to acquire interests, with preference of majority, in companies whose value can be significantly increased by the improvement in operating performance. "
target:
Ad4Screen
Ad4Screen is a mobile marketing & advertising group based in Paris, France. Ad4Screen helps advertisers and publishers with their mobile needs every step of the way.
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press release
closed 11/2/2018 via BusinessWire
AVI-SPL, Inc., acquired Interactive Solutions
synopsis: AVI-SPL, Inc., the leader in enterprise grade A/V and videoconferencing systems integration and unified communications, has acquired Interactive Solutions, a company that specializes in the design and integration of A/V systems technology for meeting and collaborative spaces, digital signage solutions, classroom technologies and lecture theaters.
buyer parent:
H.I.G. Capital
buyer: AVI-SPL, Inc.
buyer: AVI-SPL, Inc.
AVI-SPL designs, builds, integrates, and supports systems and environments that enable communication and collaboration. AVI-SPL has highly trained and certified system engineers in addition to an international network of solution providers in 30 countries. "
target:
Interactive Solutions
Interactive Solutions specializes in the design and integration of audio visual systems technology for meeting and collaborative spaces, digital signage solutions, classroom technologies and lecture theaters.
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