synopsis: Alterian, the leader in customer engagement technology and solutions, announced that it has acquired Intrepid, an international market research and social media analytics consultancy. The acquisition further strengthens Alterian's market leadership position in social media marketing, and its application to the mainstream marketing mix.

synopsis: Genpact Limited has signed a definitive agreement to acquire EmPower Research, an integrated media and business research company with strong capabilities in social media research, media monitoring and measurement. This acquisition will add significant expertise and intellectual property to Genpact’s Smart Decision Services business.

synopsis: The Nielsen Company and NetRatings, Inc. completed the previously announced merger of NetRatings with a wholly owned subsidiary of The Nielsen Company.

synopsis: Ipsos has signed an agreement to acquire 100% of OTX Corporation (OTX - Online Testing Exchange), a fast growing online consumer research firm. Founded in 2000 as a division of iFilm, OTX was acquired from iFilm by the Pilot Group, ZelnickMedia and Shelley Zalis, OTX’s founder and Chief Executive Officer, in 2004.

synopsis: Gartner, Inc., the leading provider of research and analysis on the global information technology industry, announced that it has completed its previously announced acquisition of AMR Research, Inc. AMR Research is a leading research and advisory services firm serving supply chain management and IT professionals.

synopsis: Harte-Hanks, Inc. has completed its previously announced acquisition of AberdeenGroup, Inc. AberdeenGroup, Inc., is a Boston, MA-based provider of technology market research, intelligence, and demand generation services.

synopsis: Yankee Group Research Inc announced that it acquired Trendsmedia, Inc., a premier integrated media firm serving emerging technology markets. The acquisition will accelerate Yankee Group's growth and expand its reach in global connectivity issues, helping network builders, operators and users navigate revolutionary change.

synopsis: Mintel Group Ltd has announced the acquisition of Access Asia into its global portfolio to enable comprehensive research capabilities into the Chinese consumer market. The acquisition enhances Mintel's successful report model to capitalize on the considerable economic growth in China and opportunities wherein for Mintel's clients worldwide.

synopsis: Dachis Group, a Social Business services company, announced the acquisition of Stuzo, one of the largest Facebook Preferred Developers and provider of social marketing platforms, social marketing programs, and social marketing applications to help global marketers effectively develop, deploy and maintain their social marketing efforts on Facebook.

synopsis: OnIt Digital, LLC announced that the full-service interactive marketing firm has added Cheryl Oppenheim to their team of talent. As a result of a recent agreement and merger, Ms. Oppenheim, her boutique branding firm and its creative team and clients, will all now be under the OnIt Digital name.

synopsis: Avenue A | Razorfish, one of the largest interactive services firms in the world and an operating unit of aQuantive, Inc. announced the acquisition of Duke, an independent interactive agency based in Paris. Duke will retain its brand identity and existing leadership team and will operate as a subsidiary of Avenue A | Razorfish.

synopsis: Neo@Ogilvy, The Ogilvy Group's global digital and direct media company, is pleased to announce that it has acquired Global Strategies International, a leading Search Marketing Consultancy.

synopsis: iCrossing a digital marketing agency committed to people's desire to find, announced today that it has acquired the U.K.-based search marketing agency, Spannerworks. The acquisition leverages iCrossing's and Spannerworks's respective leadership in North America and Europe to establish a new international footprint for both companies.

synopsis: AKQA announced that General Atlantic, a leading global private equity firm, has completed its investment in the company. AKQA's existing management team continues to hold a substantial stake in the business. The terms of General Atlantic's investment were not disclosed.

synopsis: Publicis Groupe announced that it had acquired a 49.32% block of the share capital of Business Interactif following the agreement reached June 14th between Publicis Groupe and the senior managers and founders of Business Interactif, Emmanuel Henrion and François de la Villardière.

synopsis: e-Rewards, Inc. has reached an agreement to acquire Conversition Strategies, a pioneer in the Social Media Research industry. Its primary, EvoListen, collects data sourced from online social media outlets, filters the data collected, utilizes scientific sampling and weighting to report the results, and then formats it into quantitative data sets.

synopsis: Bizzingo, Inc. has executed a letter of intent to acquire select assets of FutureNow Inc. to complement its business-to-business social network, as well as drive additional revenue for the Company.

synopsis: The Interpublic Group announced that it has reached agreement to acquire a strategic interest in HUGE, a leading independent interactive agency that takes clients beyond online marketing campaigns to the creation of sustainable online businesses. Terms of the transaction are not being released.

synopsis: Ascentium Corporation, a leading interactive marketing and technology consultancy, today announced the acquisition of Seattle-based Web analytics and search engine marketing consulting firm ZeroDash1.

synopsis: Reperio Explorations Inc., is pleased to announce the execution of a letter of intent on May 11, 2007, to effect a reverse merger with Future Now, Inc. and its wholly-owned subsidiary Persuasion Architecture, Inc.

synopsis: Alterian, the leader in customer engagement technology and solutions, announced that it has acquired Intrepid, an international market research and social media analytics consultancy. The acquisition further strengthens Alterian's market leadership position in social media marketing, and its application to the mainstream marketing mix.

synopsis: SDL plc, a leading provider of Global Information Management (GIM) solutions, announced that it has completed the acquisition of Alterian plc, a leader in marketing analytics, social media monitoring and campaign management.

synopsis: Alterian, the leader in customer engagement technology and solutions, announced that it has acquired Intrepid, an international market research and social media analytics consultancy. The acquisition further strengthens Alterian's market leadership position in social media marketing, and its application to the mainstream marketing mix.

synopsis: Alterian, the leading international integrated marketing platform provider, announced its intention to acquire leading web content software company, Mediasurface. The addition of Mediasurface will expand the online execution capabilities of Alterian’s integrated marketing platform.

synopsis: Alterian, the leading global provider of software for Analytically Led Integrated Marketing, has acquired all intellectual property and rights for the software product Campaign Calculus 2.0 from The Customer Partnership.

synopsis: Alterian, the leading global provider of Analytics Led Integrated Marketing technology, has acquired Marketing Resource Management software provider Nvigorate Limited. The entire Nvigorate staff will be joining Alterian and the existing management team will remain in place.

synopsis: Alterian, the leading global provider of database marketing and customer insight solutions, announced today it has acquired Dynamics Direct, an email and online marketing technology innovator. Based in Los Angeles, Dynamics Direct was recently ranked as one of the world's leading email marketing software providers by Jupiter Research.

synopsis: SAS, the leader in business intelligence, today announced that it has acquired the primary assets of Marketing Resource Management (MRM) provider Veridiem, Inc., a privately held software company based in Maynard, MA, that helps customers analyze and optimize their returns across the entire spectrum of marketing investments.

synopsis: Symphony Technology Group (STG), a strategic software and services holding company led by Dr. Romesh Wadhwani, today announced that it has acquired the assets of ImmediateFX, LLC (IFX), an analytics-based marketing services consultancy that delivers continuous marketing measurement solutions.

synopsis: BuzzMetrics and Intelliseek - two leaders in the tracking and analysis of online consumer-generated media - today announced the appointment of key executive managers now that BuzzMetrics, Inc. has completed its acquisition of Intelliseek.

synopsis: Factiva(R), a Dow Jones and Reuters Company, announced it has acquired the business and assets of 2B Reputation Intelligence Limited and Benchmarking Solutions Limited, a London-based technology and consulting business specializing in media monitoring and reputation management.

synopsis: SDL plc, a leading provider of Global Information Management (GIM) solutions, announced that it has completed the acquisition of Alterian plc, a leader in marketing analytics, social media monitoring and campaign management.

synopsis: Genpact Limited, a leader in managing business processes for companies around the world, announced the acquisition of Symphony Marketing Solutions, Inc., a leading provider of analytics and data management services with expertise in the retail, pharmaceutical and consumer packaged goods industries.

synopsis: Harris Interactive has acquired MarketShare, a private Asian research firm with co-located headquarters in Hong Kong and Singapore. MarketShare has been working jointly with Harris Interactive on major global and regional accounts since 2004.

synopsis: IBM announced the closing of its acquisition of Unica Corporation. Through Unica, IBM is acquiring enterprise and cloud-based marketing software solutions that help businesses streamline and automate marketing processes, and understand and predict customer preferences.

synopsis: Alterian, the leading global provider of Analytics Led Integrated Marketing technology, has acquired Marketing Resource Management software provider Nvigorate Limited. The entire Nvigorate staff will be joining Alterian and the existing management team will remain in place.

synopsis: Oracle announced that it will expand its supply chain planning applications with the acquisition of Demantra, a leading provider of demand-driven planning solutions.

synopsis: Alterian, the leading global provider of software for Analytically Led Integrated Marketing, has acquired all intellectual property and rights for the software product Campaign Calculus 2.0 from The Customer Partnership.

synopsis: The merchant banking firm Cat Trail Capital, LLC announced today the purchase, relaunch and renaming of Centrport to IntellaKey, a Norwalk based company specializing in technology-driven behavioral marketing.

synopsis: Acxiom(R) Corporation (Nasdaq: ACXM) today announced that the transaction to acquire the Claritas Europe group of companies from VNU N.V. of Haarlem, The Netherlands, for 33.5 million euros ($40.40 million) in cash, has been completed and is effective January 1, 2004.

synopsis: Visual Sciences, the leading provider of streaming data analysis and visualization software and services, announced today that it has entered into a definitive agreement to merge with WebSideStory, a leading provider of integrated, on-demand digital marketing applications.

synopsis: PRIMIS Marketing Group announced the acquisition of MarketModels, Inc. MarketModels, provides analytics, modeling and data integration solutions that convert customer and prospect data into marketing intelligence, improves marketing efficiency across all channels and optimizes customer marketing programs.

synopsis: Opera Solutions, LLC, a global leader in machine-learning science and advanced Big Data analytics, disclosed the acquisition of BIQ, a specialist in OLAP (Online Analytical Processing) analysis software and spend analysis. The BIQ product is in active use by multiple onshore and offshore consulting companies, both large and small.

synopsis: Accenture has expanded its Marketing Sciences practice with the acquisition of Mediasenz, an Australian-based media auditor. Financial terms were not disclosed.

synopsis: Accenture has completed its acquisition of Neo Metrics Analytics S.L., a leading consulting firm specializing in optimization and predictive analytics based in Madrid, Spain. The acquisition will enable Accenture to further develop advanced analytical models across all industries and business functions.

synopsis: Yardi announced its acquisition of Lead Tracking Solutions, creator of the PopCard™, a patented and complete lead tracking and lead management software solution. PopCard’s fully integrated lead-to-lease solution automates the tracking of rental prospects and helps maximize marketing dollars.

synopsis: ViggleSM, a loyalty program for television created by Function(x) Inc.™, announced its acquisition of the assets and business of LoyalizeSM, a technology company that enables brands and content providers to engage with nationwide audiences during live TV shows.