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Ayzenberg Group acquired The Social Method

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Like The Social Method

closed 1/17/2012 via BusinessWire
 
 
 
 
 
 
 
 

Ayzenberg Group acquired The Social Method

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synopsis: Ayzenberg Group, one of the ten largest privately held creative agencies on the West Coast, announced that it has acquired The Social Method, one of the fastest growing social media marketing agencies in Southern California.
buyer: Ayzenberg Group
Ayzenberg Group is a full-service brand leadership group. One of the ten largest privately held creative agencies on the West Coast, Ayzenberg has created campaigns focused on successfully reaching and motivating tweens, teens and the 18-34 year old demographic since 1993.
target: The Social Method
Founded in 2009, The Social Method is one of the fastest growing social media marketing agencies in Southern California. The agency focuses on entertainment and video games and has developed a proprietary toolset that provides deep and timely analysis of social campaigns.
price ($mm)
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closed 12/14/2011 via BNC Analysis
 
 
 
 
 
 
 
 

Double Fusion acquired NeoEdge

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synopsis: Double Fusion, the leading independent provider of in-game advertising technology and sales solutions, has acquired the assets of rival NeoEdge Networks, the leading digital media company, providing total advertising and sponsored community solutions for the online casual games industry.
buyer: Double Fusion
Founded in 2004, Double Fusion is the leading independent provider of in-game advertising technology and sales solutions. The company's technology allows publishers to integrate brands and product advertisements within connected PC and video games.
target: NeoEdge
NeoEdge, headquartered in Mountain View, California with sales offices in New York, Chicago, Los Angeles and Toronto, Canada, is the leading digital media company, providing total advertising and sponsored community solutions for the online casual games industry.
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closed 3/28/2012 via BNC Analysis
 
 
 
 
 
 
 
 

Atlantic Webworks and Consulting, Inc. acquired Twin City Sales and Marketing

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synopsis: Atlantic Webworks, a provider of strategic web development and interactive marketing, has acquired Twin City Sales and Marketing, a Winston-Salem-based company specializing in digital marketing and social media.
buyer: Atlantic Webworks and Consulting, Inc.
Atlantic Webworks provides comprehensive, strategic web development and interactive marketing. Its other services include social media, ecommerce, and content management.
target: Twin City Sales and Marketing
Twin City Sales and Marketing provides small and mid sized businesses the opportunity to have a large scale sales and marketing department at their fingertips. It offers social media marketing and branding for all types of business, with a specialty in food and beverage and hospitality.
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closed 3/6/2012 via PR Newswire
 
 
 
 
 
 
 
 

Octagon acquired FRUKT Communications

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synopsis: Interpublic Group of Companies, Inc. announced it has acquired London-based FRUKT Communications, one of the world's leading strategic and creative music and entertainment agencies. FRUKT will become part of Octagon Entertainment Group, Interpublic Group's sports and entertainment leader.
buyer parent:Interpublic Group of Companies, Inc.
buyer: Octagon
Octagon is the world’s largest sponsorship consulting practice and a pioneer and leader in athlete and personality representation and management. They work with hundreds of blue-chip corporate clients, more than 800 Athletes & Personalities clients, and manage more than 5,000 events per year.
target: FRUKT Communications
Established in 2001, FRUKT Communications has helped leading brands such as Coca-Cola, Southern Comfort, Diesel and Starwood Hotels build and keep on-going dialogue with consumers through their passion for music and entertainment platforms.
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closed 12/9/2011 via BNC Analysis
 
 
 
 
 
 
 
 

MMG Worldwide, Inc. acquired Ypartnership LLC

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synopsis: Orlando-based travel marketing company Ypartnership has been bought by rival company MMG Worldwide, with the combined company to operate as MMGY Global. Ypartnership specializes in the travel, leisure, lifestyle and entertainment industries. It is one of the most frequently quoted sources on emerging trends in travel and tourism.
buyer: MMG Worldwide, Inc.
MMG Worldwide, Inc. operates as a marketing communications company that provides marketing solutions to hospitality and entertainment companies. The company offers brand advertising, online services, field marketing, PR, partnership marketing, ROI measurement, and more.
target: Ypartnership LLC
Ypartnership is a global marketing communications agency specializing in the travel, leisure, lifestyle and entertainment industries. Headquartered in Orlando, Florida, the agency is one of the most frequently quoted sources on emerging trends in travel and tourism.
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closed 10/5/2005 via BusinessWire
 
 
 
 
 
 
 
 

Hat Trick Beverage, Inc. acquired Central Park North International Inc.

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synopsis: Hat Trick Beverage, Inc. announced today that it has completed its acquisition with Central Park North International and it subsidiaries as it continues with its global expansion plans.
buyer: Hat Trick Beverage, Inc.
Hat Trick Beverage, Inc., produces and distributes three water-based beverages: Vitality Beverage, Snap Z Energy drink and Dos Lagos, an Agua Fresca drink for the growing Latino and Hispanic community. Vitality Beverage and Dos Lagos are produced in a number of popular flavors.
target parent: NetCert, Inc.
target: Central Park North International Inc.
Central Park North International is an entertainment marketing and media company specializing in distribution, marketing, media and development services to the independent music, film and live event industries.
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closed 6/9/2005 via BusinessWire
 
 
 
 
 
 
 
 

NetCert, Inc. acquired Central Park North International Inc.

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synopsis: NetCert Inc. announced today that it has completed its acquisition with Central Park North International as it continues with its Global Expansion Plans, and has announced the appointment of Mel Rich as the Interim CEO.
buyer parent:Beere Financial Equity Corp.
buyer: NetCert, Inc.
NetCert was formed in April 2004 and offers a complete range of products and services in an online format. At their E-stores or online mall you can buy everything from traditional products like clothing, gifts, books and magazines, auto parts, and home furnishings, to more E-related ones like digita
 target: Central Park North International Inc.
Central Park North International is an entertainment marketing and media company specializing in distribution, marketing, media and development services to the independent music, film and live event industries.
price ($mm)
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price / rev
price / EBITDA
closed 1/17/2012 via BusinessWire

Ayzenberg Group acquired The Social Method

See Comparable Transactions
synopsis: Ayzenberg Group, one of the ten largest privately held creative agencies on the West Coast, announced that it has acquired The Social Method, one of the fastest growing social media marketing agencies in Southern California.
buyer: Ayzenberg Group
Ayzenberg Group is a full-service brand leadership group. One of the ten largest privately held creative agencies on the West Coast, Ayzenberg has created campaigns focused on successfully reaching and motivating tweens, teens and the 18-34 year old demographic since 1993.
target: The Social Method
Founded in 2009, The Social Method is one of the fastest growing social media marketing agencies in Southern California. The agency focuses on entertainment and video games and has developed a proprietary toolset that provides deep and timely analysis of social campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
price / rev
price / EBITDA
closed 1/17/2012 via BusinessWire

Ayzenberg Group acquired The Social Method

See Comparable Transactions
synopsis: Ayzenberg Group, one of the ten largest privately held creative agencies on the West Coast, announced that it has acquired The Social Method, one of the fastest growing social media marketing agencies in Southern California.
buyer: Ayzenberg Group
Ayzenberg Group is a full-service brand leadership group. One of the ten largest privately held creative agencies on the West Coast, Ayzenberg has created campaigns focused on successfully reaching and motivating tweens, teens and the 18-34 year old demographic since 1993.
target: The Social Method
Founded in 2009, The Social Method is one of the fastest growing social media marketing agencies in Southern California. The agency focuses on entertainment and video games and has developed a proprietary toolset that provides deep and timely analysis of social campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
price / rev
price / EBITDA

Like The Social Method


The Social Method

NeoEdge

Twin City Sales and Marketing

FRUKT Communications

Ypartnership LLC

Central Park North International Inc.

Central Park North International Inc.

The Social Method

The Social Method

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Double Fusion
Founded in 2004, Double Fusion is the leading independent provider of in-game advertising technology and sales solutions. The company's technology allows publishers to integrate brands and product advertisements within connected PC and video games.
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MMG Worldwide, Inc.
MMG Worldwide, Inc. operates as a marketing communications company that provides marketing solutions to hospitality and entertainment companies. The company offers brand advertising, online services, field marketing, PR, partnership marketing, ROI measurement, and more.
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Gigex is the leading advertising and promotions company specializing in free distribution of video game demos and trailers to the largest audience of consumers on the Internet. Gigex is a download destination and syndicates its broadband video game demos and trailers.
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