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Saatchi & Saatchi, plc acquired The Creative Factory

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Like The Creative Factory

closed 1/25/2012 via PR Newswire
 
 
 
 
 
 
 
 

Saatchi & Saatchi, plc acquired The Creative Factory

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synopsis: Publicis Groupe announced its acquisition of The Creative Factory (TCF), a marketing and advertising agency in Moscow with a strong track record in specialty areas such as trade and shopper marketing, PR and event management, digital and digital production, and video production. TCF will be fully integrated into Saatchi & Saatchi Russia.
buyer parent:Publicis Groupe SA
buyer: Saatchi & Saatchi, plc
Saatchi & Saatchi is one of the world's top advertising agency networks, with 140 offices in about 80 countries. It provides creative advertising services and plans marketing campaigns for some of the largest advertisers and top global brands.
target: The Creative Factory
The Creative Factory is a marketing and advertising agency in Moscow with a strong track record in specialty areas such as trade and shopper marketing, PR and event management, digital and digital production, and video production.
price ($mm)
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closed 3/7/2012 via BusinessWire
 
 
 
 
 
 
 
 

Matter Communications, Inc. acquired ThinkMedia PARTNERS

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synopsis: Matter Communications, which executes creative, results-driven public relations programs on behalf of clients across the U.S. and Europe, has announced the acquisition of ThinkMedia PARTNERS, a fast growing boutique communications firm with clients in a variety of industries, including high technology and financial services.
buyer: Matter Communications, Inc.
Headquartered north of Boston in Newburyport, Massachusetts, Matter Communications executes creative, results-driven public relations programs on behalf of clients across the U.S. and Europe.
target: ThinkMedia PARTNERS
ThinkMedia PARTNERS is a boutique communications and marketing consulting firm. It provides strategic public relations, thought leadership, social media and marketing services for innovative, high-growth companies and market-leading organizations.
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closed 2/29/2012 via BusinessWire
 
 
 
 
 
 
 
 

TeleTech Holdings, Inc. acquired iKnowtion

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synopsis: TeleTech Holdings, Inc., a leading global provider of technology-enabled customer engagement and experience solutions announced the expansion of its offerings with the acquisition of iKnowtion, a marketing analytics firm that helps Fortune 1000 companies harness the power of big data and turn it into a strategic asset.
buyer: TeleTech Holdings, Inc.(TTEC:$1,179.39)
TeleTechs delivers technology-based solutions that maximize revenue, transform customer experiences and optimize business processes for clients in the communications and media, financial services, government, healthcare, technology, transportation and retail industries.
target: iKnowtion
Knowtion is a marketing analytics consulting firm that helps Fortune 1000 companies optimize the impact of marketing expenditures from demand generation to customer development and resource effectiveness.
price ($mm)
$1.00*
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closed 2/14/2012 via PR Newswire
 
 
 
 
 
 
 
 

Parago, Inc. acquired Intuitive Group International

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synopsis: Parago, a leading provider of consumer and corporate incentives in the US, announced the acquisition of Intuitive Group International, which specializes in implementing powerful multi-channel, multi-touch global marketing programs in Europe and across the globe.
buyer parent:TH Lee Putnam Ventures, L.P.
buyer: Parago, Inc.
Parago is a leading provider of end-to-end engagement management programs for consumers, sales channels and employees, which deploy technology to drive better results. Parago provides services to many of the top companies around the globe.
target: Intuitive Group International
Intuitive Group International specializes in implementing powerful multi-channel, multi-touch global marketing programs in Europe and across the globe. Intuitive Group's robust platform includes complete channel and partner relationship management capabilities.
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closed 3/28/2012 via Company Press Release
 
 
 
 
 
 
 
 

Thread Marketing Group acquired FLS Marketing

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synopsis: Two of Toledo’s leading marketing communications firms — Thread Marketing Group and FLS Marketing – have announced a strategic partnership that creates one of the largest integrated full-service agencies in the Region.
buyer: Thread Marketing Group
Thread Marketing Group is a fully integrated marketing communications firm offering award-winning solutions - with proven ROI - to local, national and international clients.
target: FLS Marketing
FLS Marketing, based in Toledo, Ohio provides clients with strategic marketing solutions driven by creative ideas. Its services include strategy development, issue management, PR, marketing communications, digital and social media, and much more.
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announced 3/20/2012 via New York Times
 
 
 
 
 
 
 
 

MDC Partners, Inc. will acquire TargetCast tcm, Inc.

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synopsis: MDC Partners is acquiring a majority stake in TargetCast TCM, a New York media agency that has 110 employees who work on accounts with more than $600 million in billings from clients that include AMC, Expedia, Hotels.com, New York Life and Pfizer Consumer Healthcare.
buyer: MDC Partners, Inc.(MDCA:$850.00)
MDC Partners is a Business Transformation Organization that utilizes technology, marketing communications, data analytics, insights and strategic consulting solutions to drive meaningful returns on Marketing and Communications Investments for multinational clients.
target: TargetCast tcm, Inc.
TargetCast tcm is a leading independent media communications agency in the US, with billings over $500 million. Headquartered in New York, TargetCast tcm provides a portfolio of media services from research, strategy, planning and buying to optimization and analytics.
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closed 11/20/2006 via BusinessWire
 
 
 
 
 
 
 
 

Mailnet Services, Inc. acquired Conclusive Strategies

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synopsis: Mailnet Services, Inc. brings a new dimension to its multi-channel marketing capabilities with the acquisition of two established database marketing and analytics firms. The addition of Synapse Technology and Conclusive Strategies to its existing business line further expands Mailnet’s marketing execution management expertise.
buyer: Mailnet Services, Inc.
Mailnet Services, Inc. helps businesses deliver direct mail for marketing campaigns quickly and cost effectively through two Internet-based services, MailnetExpress(R) and Listcleanup.com(R). MailnetExpress is an on-line application that allows for the development and scheduling.
target: Conclusive Strategies
Conclusive Strategies is a database marketing and geographic information systems company that provides and analyzes the data to help their clients identify their target audiences, and the means to reach them.
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closed 5/10/2010 via Company Press Release
 
 
 
 
 
 
 
 

The Riverside Company acquired Mansell Group, Inc.

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synopsis: Mansell Group, a global provider of technology enabled marketing solutions, announced that The Riverside Company, an international private equity firm, has made a strategic investment in the Mansell Group. This partnership will help fuel Mansell Group’s expansion in the future by providing both financial and intellectual capital.
buyer: The Riverside Company
The Riverside Company is the largest global private equity firm focused on the smaller end of the middle market and is one of the industry's most experienced leveraged buyout investors. Riverside specializes in investing in companies with enterprise values of less than $150 million.
target: Mansell Group, Inc.
Mansell Group is one of the country's fastest growing private marketing companies. The company has built their reputation on the ability to bridge the marketing and technology gap to create solutions that deliver measurable results.
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closed 5/5/2010 via BNC Analysis
 
 
 
 
 
 
 
 

Austin Ventures, L.P. acquired Exopolis, Inc.

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synopsis: Creative Agency Exopolis announced that it has been acquired by Austin Ventures, a venture capital and growth equity firm that invests in the technology and services industries. This acquisition by Austin Ventures lays the foundation for a larger digital play currently in development by the Exopolis team.
buyer: Austin Ventures, L.P.
Austin Ventures has worked with talented entrepreneurs to build valuable companies for nearly twenty-five years. With $3.9 billion under management, AV is the most active venture capital and growth equity firm in Texas and one of the most established in the nation.
target: Exopolis, Inc.
Exopolis is an Austin, TX-based creative agency with offices in New York, Los Angeles, and Chicago. Their company and all the projects they accept are guided by a team of veteran multi-disciplinarians with years of experience in cross-platform creative, and related technologies.
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closed 3/10/2010 via Capital IQ
 
 
 
 
 
 
 
 

MDC Communications Corp. acquired Communifx, Inc.

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synopsis: MDC Partners Inc. announced that it has entered into an agreement to acquire Communifx, a data analytics and database marketing firm that specializes in engagement marketing and optimization solutions.
buyer: MDC Communications Corp.(MDCA:$850.00)
MDC Partners is a progressive Marketing and Communications Network, championing the most innovative entrepreneurial talent. MDC Partners provides strategic and performance marketing solutions and services to multinational clients in North America, Europe and Latin America.
target: Communifx, Inc.
Communifx is a customer engagement agency that takes a data-driven, analytically-led approach to relevant marketing communications across all channels in both B2C and B2B sectors.
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closed 10/5/2009 via PR Newswire
 
 
 
 
 
 
 
 

Jacob Tyler Creative Group acquired Van Vechten Creative

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synopsis: Jacob Tyler Creative Group and Van Vechten Creative, two of San Diego's leading brand design firms, announced that they have merged to form one of San Diego's largest full-service creative agencies. They bring together over 40 years of strategic branding and identity, print collateral, web design and development, and marketing.
buyer: Jacob Tyler Creative Group
Jacob Tyler Creative Group is a tightly knit group of talented experienced marketing, media, and software development professionals. They are a full-service, boutique design firm specializing in printed collateral, Web design and development, product design, and online marketing.
target: Van Vechten Creative
Van Vechten Creative provides innovative graphic design, advertising, and multimedia solutions. Their creative team custom-builds solutions, and delivers designs that will shake up the competition and trigger companies' full potential.
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closed 8/19/2009 via Company Press Release
 
 
 
 
 
 
 
 

iconmobile GmbH acquired BillyFez Productions

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synopsis: iconmobile LLC, a leading innovator in mobile business solutions, announced the acquisition of award-winning, interactive-marketing agency Billy Fez Productions Inc. Headquartered in Seattle, the company will operate as a division of iconmobile llc under the new name of icon studios.
buyer: iconmobile GmbH
iconmobile group is one of the leading international design agencies and technology suppliers in the mobile world. The Company brings together design and technology, two realms that are often seen as separated.
target: BillyFez Productions
BillyFez is a Seattle-based interactive marketing agency. They provides services in the areas of marketing collateral, product demos, web, direct mail, email, content, and technical material.
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announced 8/12/2009 via PR Newswire
 
 
 
 
 
 
 
 

Connexon Partners, LLC will be merged with Alcott Whitney, LLC

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synopsis: Marketing agencies Alcott Whitney and Connexon Partners have announced they will combine their operations. The combined entity will operate as Alcott Whitney.
buyer: Alcott Whitney, LLC
Alcott Whitney is a results-focused marketing agency that moves the meter for its clients through a combination of superior strategy and analytics, relentless innovation, and a strong commitment to partnership.
target: Connexon Partners, LLC
Connexon Partners is a Tennessee-based marketing agency.
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closed 5/19/2009 via BNC Analysis
 
 
 
 
 
 
 
 

TAXI Canada Inc. acquired Ottonico BV

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synopsis: TAXI has purchased a majority of Dutch digital agency Ottonico, TAXI chairman Paul Lavoie announced. Ottonico was founded in 2008 by Eric Verhage and Maarten van Huijstee. The 22-person agency offers strategic and creative solutions across all forms of media, including digital, gaming and mobile.
buyer: TAXI Canada Inc.
TAXI Canada Inc. has core expertise in Strategic Planning, Advertising, Design, Interactive, Relationship Marketing and Content.
target: Ottonico BV
Ottonico is a strategic cross-media agency that creates effective concepts and campaigns to increase the business of our customers. Ottonico delivers brand strategies, business cases, communication concepts, brand websites, mobile platforms, and even commercial films.
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closed 3/31/2009 via BusinessWire
 
 
 
 
 
 
 
 

kabookaboo Marketing acquired Biegen Schunack, Inc.

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synopsis: kabookaboo Marketing announced the completion of its acquisition of Biegen Schunack, Inc., a Miami-based boutique marketing firm.
buyer: kabookaboo Marketing
kabookaboo Marketing, based in Coral Gables, is a brand development and strategic marketing company.
target: Biegen Schunack, Inc.
Biegen Schunack, Inc. is a boutique marketing shop that has served some big names in Miami and beyond for 10 years and counting. We've earned a reputation - one client at a time - for being diligent, direct, intimately involved, creative, strategic, and fiscally responsible.
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closed 1/20/2009 via BNC Analysis
 
 
 
 
 
 
 
 

HSR Business to Business acquired Fergus/Peters Group

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synopsis: HSR Chicago announced that it has acquired Fergus/Peters Group, a Chicago-based integrated marketing firm, to further strengthen its presence in the local market. With the acquisition of Fergus/Peters Group, HSR Business to Business is now the largest B-to-B specialized agency in Chicago.
buyer: HSR Business to Business
HSR Business to Business LLC helps industry leaders build and defend premium brands in rapidly commoditizing business markets. HSR's fully integrated marketing communications offering includes strategy, advertising, interactive, public relations, and relationship marketing.
target: Fergus/Peters Group
Fergus/Peters Group is a business-to-business integrated marketing communications agency headquartered in suburban Chicago. It helps build the brands of a handful of large, B-to-B companies in industries as diverse as agriculture, steel and automobile dealership management systems.
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closed 12/1/2010 via AP - Associated Press
 
 
 
 
 
 
 
 

MDC Partners, Inc. acquired Kenna

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synopsis: MDC Partners announced that they have acquired a majority interest in industry leading data analytics and marketing solutions firm, Kenna. Kenna delivers hosted sales and marketing solutions and services that help their clients build and sustain customer value, accelerate sales cycles, and improve collaboration with channel partners.
buyer: MDC Partners, Inc.(MDCA:$850.00)
MDC Partners is a progressive Marketing and Communications Network, championing the most innovative entrepreneurial talent. MDC Partners provides strategic solutions and services multinational clients in North America, Europe and Latin America.
target parent: Newport Partners Holdings L.P
target: Kenna
Through a wide range of data analytics and performance marketing services, Kenna designs strategic initiatives that optimize the relevance of every consumer interaction and experience.
price ($mm)
$26
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closed 10/19/2010 via PR Newswire
 
 
 
 
 
 
 
 

The Engine Group acquired Deep Focus

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synopsis: Engine USA, the newly formed communications and marketing services group, announced the acquisition of Deep Focus, the New York-based full-service interactive marketing agency recently named Best Social Media Marketing Agency of 2010.
buyer: The Engine Group
Engine was established in 2005. Today 600 people work in Engine, across 12 different communications companies operating in disciplines including digital communications, advertising, direct marketing, public relations and strategy consultancy. www.theenginegroup.com
target: Deep Focus
Deep Focus is a full-service, interactive marketing agency. Its vision is to bring brands closer to people and people closer to each other through experiences that are fueled by unbiased, strategic, and effective communications, creative, and media strategies.
price ($mm)
rev ($mm)
$10
EBITDA ($mm)
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closed 9/16/2010 via PR Newswire
 
 
 
 
 
 
 
 

Source Marketing acquired Think 360 Inc.

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synopsis: Source Marketing, a member of the MDC Partners network, announced that they have acquired leading integrated marketing agency Think 360 Inc. The agency provides marketing strategy and implementation services for blue chip CPG clients including Heinz, Pepperidge Farm, Hain Celestial, Crayola, Tata Beverage Group and Unilever.
buyer parent:MDC Partners, Inc.
buyer: Source Marketing
Source Marketing is a diversified marketing services agency providing promotional, experiential, retail, digital and direct marketing services, specializing in "Right Now Marketing" that can be deployed quickly to achieve business objectives.
target: Think 360 Inc.
Think 360 is an integrated marketing agency with a single mission: creating movement. Founded in 2001 by Karen Koslow, Think 360 was conceived to provide insight-led, big idea thinking, combined with strategic, cross-disciplinary marketing approaches.
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closed 3/7/2011 via PR Newswire
 
 
 
 
 
 
 
 

Voice Mobility, Inc. acquired Tagline Communications Inc.

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synopsis: Voice Mobilty has announced that it has completed the acquisition of all of the assets of Tagline Communications Inc., a full-service design firm specializing in creative consultation, graphic design, print services, web development, corporate identity, branding, and advertising.
buyer: Voice Mobility, Inc.
Voice Mobility develops and markets its unified communications product line to enterprise, campus and hosted customers.
target: Tagline Communications Inc.
Tagline Communications is a full-service design firm specializing in creative consultation, graphic design, print services, web development, corporate identity, branding, and advertising. Its award-winning studio has over fourteen years of experience with major clients in diverse industries.
price ($mm)
$0.47
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*Price paid does not equal Enterprise Value as the buyer aqcuired less than 100% of target
closed 1/25/2012 via PR Newswire

Saatchi & Saatchi, plc acquired The Creative Factory

See Comparable Transactions
synopsis: Publicis Groupe announced its acquisition of The Creative Factory (TCF), a marketing and advertising agency in Moscow with a strong track record in specialty areas such as trade and shopper marketing, PR and event management, digital and digital production, and video production. TCF will be fully integrated into Saatchi & Saatchi Russia.
buyer parent:Publicis Groupe SA
buyer: Saatchi & Saatchi, plc
Saatchi & Saatchi is one of the world's top advertising agency networks, with 140 offices in about 80 countries. It provides creative advertising services and plans marketing campaigns for some of the largest advertisers and top global brands.
target: The Creative Factory
The Creative Factory is a marketing and advertising agency in Moscow with a strong track record in specialty areas such as trade and shopper marketing, PR and event management, digital and digital production, and video production.
price ($mm)
rev ($mm)
EBITDA ($mm)
price / rev
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announced 3/5/2012 via BNC Analysis

Saatchi & Saatchi, plc will acquire Baumann Ber Rivnay

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synopsis: Publicis Groupe SA has signed a contract under which they will acquire all the shares in Baumann Ber Rivnay, an advertising company. Baumann Ber Rivnay will operate under the Saatchi and Saatchi brand.
buyer parent:Publicis Groupe SA
buyer: Saatchi & Saatchi, plc
Saatchi & Saatchi is one of the world's top advertising agency networks, with 140 offices in about 80 countries. It provides creative advertising services and plans marketing campaigns for some of the largest advertisers and top global brands.
target: Baumann Ber Rivnay
Baumann Ber Rivnay is an advertising agency based in Israel.
price ($mm)
rev ($mm)
EBITDA ($mm)
price / rev
price / EBITDA
closed 1/25/2012 via PR Newswire

Saatchi & Saatchi, plc acquired The Creative Factory

See Comparable Transactions
synopsis: Publicis Groupe announced its acquisition of The Creative Factory (TCF), a marketing and advertising agency in Moscow with a strong track record in specialty areas such as trade and shopper marketing, PR and event management, digital and digital production, and video production. TCF will be fully integrated into Saatchi & Saatchi Russia.
buyer parent:Publicis Groupe SA
buyer: Saatchi & Saatchi, plc
Saatchi & Saatchi is one of the world's top advertising agency networks, with 140 offices in about 80 countries. It provides creative advertising services and plans marketing campaigns for some of the largest advertisers and top global brands.
target: The Creative Factory
The Creative Factory is a marketing and advertising agency in Moscow with a strong track record in specialty areas such as trade and shopper marketing, PR and event management, digital and digital production, and video production.
price ($mm)
rev ($mm)
EBITDA ($mm)
price / rev
price / EBITDA

Like The Creative Factory


The Creative Factory

ThinkMedia PARTNERS

iKnowtion

Intuitive Group International

FLS Marketing

TargetCast tcm, Inc.

Conclusive Strategies

Mansell Group, Inc.

Exopolis, Inc.

Communifx, Inc.

Van Vechten Creative

BillyFez Productions

Connexon Partners, LLC

Ottonico BV

Biegen Schunack, Inc.

Fergus/Peters Group

Kenna

Deep Focus

Think 360 Inc.

Tagline Communications Inc.

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The Creative Factory

Baumann Ber Rivnay

The Creative Factory

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