By Prodege, LLC

closed 7/11/2022 via GlobeNewswire

Prodege, LLC, acquired AdGate Media

synopsis: Prodege, a cutting-edge marketing and consumer insights platform, announced that it has acquired AdGate Media, a digital advertising company that connects users of popular websites and apps with premium brands. This acquisition furthers Prodege’s mission to help its clients reach engaged audiences.
buyer parent: Great Hill Partners LLC
buyer: Prodege, LLC
Prodege is a cutting-edge marketing and consumer insights platform that leverages its global audience of reward program members to power its business solutions. Its innovative offerings enable leading brands and agencies to gather insights and market to their target audiences. "
target: AdGate Media
Founded in 2011, AdGate Media helps mobile app developers maximize their revenues. They accomplish this by using non-intrusive advertising that rewards users for engagement with premium brands.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/6/2022 via GlobeNewswire

Prodege, LLC, acquired BitBurst GmbH

synopsis: Prodege, a cutting-edge marketing and consumer insights platform, announced that it has acquired BitBurst, a technology-based market research company that connects millions of targeted respondents with surveys every year.
buyer: Prodege, LLC
Prodege is a cutting-edge marketing and consumer insights platform that leverages its global audience of reward program members to power its business solutions. "
target: BitBurst GmbH
Founded in 2015, BitBurst is a technology-based market research company that connects millions of targeted respondents with surveys every year through its proprietary technology and platform.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/1/2022 via GlobeNewswire

Prodege, LLC, acquired Pollfish

synopsis: Prodege, a cutting-edge marketing and consumer insights platform, announced that it has acquired Pollfish, a modern, mobile-first survey platform providing authentic responses in real-time.
buyer: Prodege, LLC
Prodege is a cutting-edge marketing and consumer insights platform that leverages its global audience of reward program members to power its business solutions. "
target: Pollfish
Pollfish is a modern, mobile-first survey platform providing authentic responses in real-time. Founded in 2013, Pollfish supports the needs of the modern researcher by offering a user-friendly and powerful global DIY platform for end-to-end research from survey creation to lightning-fast results.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 11/15/2021 via Company Press Release

Great Hill Partners LLC, acquired Prodege, LLC

synopsis: Great Hill Partners, a private equity firm that invests in high-growth, disruptive companies, has acquired Prodege, a cutting-edge marketing and consumer insights platform. Great Hill’s investment will be used to support Prodege's rapid organic expansion and targeted acquisition strategy.
buyer: Great Hill Partners LLC
Great Hill Partners is a Boston-based private equity firm targeting investments of $25 million to $500 million in high-growth companies across the software, digital commerce, financial technology, healthcare, and digital infrastructure sectors. "
target: Prodege, LLC
Prodege is a cutting-edge marketing and consumer insights platform that leverages its global audience of reward program members to power its business solutions. Its innovative offerings enable leading brands and agencies to gather insights and market to their target audiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/3/2020 via BNC Analysis

Prodege, LLC, acquired UPromise, Inc.

synopsis: Prodege, a leading online consumer-rewards platform, announced that it has acquired Upromise, Inc., a leading college education-savings rewards business, from SLM Corporation (Sallie Mae). Upromise, Inc. is a leading college education-savings rewards business. Upromise® helps families save for college. 
buyer: Prodege, LLC
Prodege is an internet and media company that is dedicated to "creating rewarding moments" for its members by rewarding them with more than $1.7 billion in cash rewards and free gift cards since inception. "
target parent: Sallie Mae, Inc.
target: UPromise, Inc.
Upromise, Inc. is a leading college education-savings rewards business. Upromise® helps families save for college. With access to expert advice, simple savings tools, and unique savings offers, Upromise can help members accelerate college savings every day.
price ($mm)
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closed 5/9/2019 via PR Web

Prodege, LLC, acquired InboxDollars.com

synopsis: Prodege, LLC, an internet and media company that rewards its members with cash and free gift cards, announced that it has acquired leading rewards company CotterWeb Enterprises, Inc., which operates the rewards sites InboxDollars.com and SendEarnings.com, DailyRewards.com and InboxPounds.co.uk.
buyer: Prodege, LLC
Prodege is an internet and media company that rewards its members with cash and free gift cards. Prodege is comprised of four consumer brands; Swagbucks, MyPoints, ShopAtHome, and InboxDollars, which deliver engaging content and valuable rewards to more than 100 million members worldwide. "
target: InboxDollars.com
InboxDollars is an online rewards club that pays members cash for their online and mobile activities. Along with SendEarnings.com, InboxPounds.co.uk and DailyRewards.com, InboxDollars connects consumers and advertisers in a way that benefits both.
price ($mm)
rev ($mm)
$25
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 8/10/2017 via Market Wire

Prodege, LLC, acquired ShopAtHome.com

synopsis: Prodege, LLC, a leading Internet and media company that operates multiple consumer engagement brands, has acquired ShopAtHome.com, the web's largest provider of online coupons, Cash Back rewards and printable grocery and restaurant coupons. ShopAtHome.com aims to provide the most savings to consumers no matter where they shop.
buyer: Prodege, LLC
Prodege, LLC is a leading Internet and media company that operates multiple consumer engagement brands, including Swagbucks, MyPoints.com, and MyGiftCardsPlus.com. The company also operates ProdegeMR, which continues to innovate and lead the industry in online sampling and market research. "
target: ShopAtHome.com
ShopAtHome.com is the web's largest provider of online coupons, Cash Back rewards and printable grocery and restaurant coupons. As a true coupon powerhouse, ShopAtHome aims to provide the most savings to consumers whether they're shopping at the grocery store or at their favorite online retailer.
price ($mm)
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closed 4/19/2016 via BusinessWire

Prodege, LLC, acquired MyPoints.com, Inc.

synopsis: United Online, Inc., a leading provider of consumer services and products over the Internet, announced that it has completed the sale of all of the stock of its wholly-owned subsidiary, MyPoints.com, Inc., the Company’s loyalty marketing service, to Prodege, LLC, a leading Internet and media company.
buyer: Prodege, LLC
Prodege LLC is the world's leading people powered influence network. Through its portfolio of properties including Swagbucks.com, Froobi.com and Entertainmentcrave.com, Prodege offers full vertical consumer influence solutions to brands and partners. "
target parent: United Online, Inc.
target: MyPoints.com, Inc.
MyPoints.com is a leading provider of online shopping rewards. They integrate targeted email and web-based direct marketing offers with online loyalty programs to create valuable benefits for both their consumer members and their business partners.
price ($mm)
$13
rev ($mm)
EBITDA ($mm)
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closed 7/31/2014 via Market Wire

Swagbucks, acquired SodaHead

synopsis: Prodege, LLC, parent of rewards community Swagbucks (www.swagbucks.com), announces its acquisition of SodaHead (www.sodahead.com), a leading digital consumer polling company. SodaHead's consumer website and mobile apps average over 3 million monthly unique visitors.
buyer parent: Prodege, LLC
buyer: Swagbucks
Swagbucks.com is the Web's premier rewards and loyalty destination. Swagbucks.com allows web and mobile members to earn virtual currency for doing what they already do online every day- watching videos, searching the web, playing games, participating in market research and shopping online. "
target: SodaHead
SodaHead is a leading digital consumer polling company. SodaHead's consumer website and mobile apps average over 3 million monthly unique visitors. They include entertainment, politics and popular web content with real-time polls for hot-button issues around the latest breaking and trending news.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/15/2021 via Company Press Release

Great Hill Partners LLC, acquired Prodege, LLC

synopsis: Great Hill Partners, a private equity firm that invests in high-growth, disruptive companies, has acquired Prodege, a cutting-edge marketing and consumer insights platform. Great Hill’s investment will be used to support Prodege's rapid organic expansion and targeted acquisition strategy.
buyer: Great Hill Partners LLC
Great Hill Partners is a Boston-based private equity firm targeting investments of $25 million to $500 million in high-growth companies across the software, digital commerce, financial technology, healthcare, and digital infrastructure sectors. "
target: Prodege, LLC
Prodege is a cutting-edge marketing and consumer insights platform that leverages its global audience of reward program members to power its business solutions. Its innovative offerings enable leading brands and agencies to gather insights and market to their target audiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/15/2021 via Company Press Release

Great Hill Partners LLC, acquired Prodege, LLC

synopsis: Great Hill Partners, a private equity firm that invests in high-growth, disruptive companies, has acquired Prodege, a cutting-edge marketing and consumer insights platform. Great Hill’s investment will be used to support Prodege's rapid organic expansion and targeted acquisition strategy.
buyer: Great Hill Partners LLC
Great Hill Partners is a Boston-based private equity firm targeting investments of $25 million to $500 million in high-growth companies across the software, digital commerce, financial technology, healthcare, and digital infrastructure sectors. "
target: Prodege, LLC
Prodege is a cutting-edge marketing and consumer insights platform that leverages its global audience of reward program members to power its business solutions. Its innovative offerings enable leading brands and agencies to gather insights and market to their target audiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

By Prodege, LLC


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AdGate Media

BitBurst GmbH

Pollfish

Prodege, LLC

UPromise, Inc.

InboxDollars.com

ShopAtHome.com

MyPoints.com, Inc.

SodaHead

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Prodege, LLC

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Prodege, LLC

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