Like Mash Health

closed 1/30/2013 via BNC Analysis

Cello Group, acquired Mash Health

synopsis: UK pharma researcher and communications consultancy Mash Health Limited and its US business Mash Health, Inc have been acquired by the UK’s Cello Group plc. Mash Health is a UK pharma researcher and communications consultancy. Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors.
buyer: Cello Group (CLLL:$204.91)
Cello is a leading global insight and strategic marketing group with a primary focus on the pharmaceutical and health sectors in addition to deep expertise in a range of other high margin sectors. "
target: Mash Health
Mash Health is a UK pharma researcher and communications consultancy. Teddington-based Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors, and was established in 2009.
price ($mm)
$0.99
rev ($mm)
$2
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 8/11/2020 via Company Press Release

BresMed Health Solutions Ltd, acquired Cello Health plc

synopsis: Arsenal Capital Partners, a specialized private equity firm investing in healthcare and industrials companies, has acquired Cello Health plc, the global healthcare-focused advisory firm. Cello Health’s capabilities and culture are highly complementary with those of BresMed, a leader in health economic research acquired by Arsenal.
buyer parent: Arsenal Capital Partners
buyer: BresMed Health Solutions Ltd
BresMed is a health economic and outcomes research consultancy that provides health economic solutions to the global pharmaceutical industry. Established in 2006, BresMed has more than 150 staff across offices in the U.K., Ireland, the Netherlands, the U.S., and India. "
target: Cello Health plc (CLLL:$204.91)
Cello Health is a global healthcare-focused advisory firm comprised of a set of leading scientific, commercial advisory and digital delivery capabilities. Cello Health enables clients to commercialise, differentiate their assets, and drive brand success.
price ($mm)
$237
rev ($mm)
$218
EBITDA ($mm)
$14
EV / rev
1.1x
EV / EBITDA
17.2x
closed 3/31/2020 via BusinessWire

Evaluate Ltd., acquired Black Swan Analysis

synopsis: Evaluate, a company that provides trusted commercial intelligence for the pharmaceutical industry, has acquired Black Swan Analysis, a unique analysis practice that provides a turnkey solution to companies that may be resource restricted with limited capacity to provide a robust valuation for their healthcare products.
buyer: Evaluate Ltd.
Evaluate provides trusted commercial intelligence for the pharmaceutical industry. They help their clients to refine and transform their understanding of the past, present and future of the global pharmaceutical market to drive better decisions. "
target: Black Swan Analysis
Based in the UK, Black Swan Analysis is a unique analysis practice that provides a turnkey solution to companies that may be resource restricted with limited capacity to provide a robust valuation for their healthcare products.
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closed 8/14/2019 via BusinessWire

SARORAS Private Capital, acquired InCrowd

synopsis: SARORAS Private Capital, a private equity investment firm focused on the technology-enabled services industry, has made a majority investment in InCrowd, pioneer of real-time data market insights in the life sciences industry.
buyer: SARORAS Private Capital
SARORAS Private Capital provides equity capital to growing companies in the technology-enabled services industry. SARORAS aspires to build industry-leading companies supporting innovative and entrepreneurial management teams to generate long-term, sustainable growth. "
target: InCrowd
InCrowd is the pioneer of the real-time, mobile first, MicroSurvey solution, delivering the top global 100 life science firms agile, primary market research. InCrowd accelerates market research and time-to-respond to insights to ensure effective brand management and strong brand health.
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closed 7/4/2018 via Company Press Release

Ashfield Commercial & Medical Services, acquired SmartAnalyst, Inc.

synopsis: UDG Healthcare plc, a leading international healthcare services provider, is pleased to announce the acquisition of SmartAnalyst, a New York-based strategic commercialisation consulting and analytics business. The business will become part of Ashfield Communications.
buyer parent: UDG Healthcare plc
buyer: Ashfield Commercial & Medical Services
Ashfield is a global leader in commercialisation services for the pharmaceutical and healthcare industry. They provide field and contact centre sales teams, healthcare communications, patient support, audit, advisory, medical information and event management services. "
target: SmartAnalyst, Inc.
SmartAnalyst is a US-based strategic consulting and analytics business focused on the pharmaceutical and biotech sector. SmartAnalyst provides strategic consulting services to pharmaceutical and biotech companies to support disease, asset, and portfolio level decisions.
price ($mm)[EV]
$18 [$12]
rev ($mm)
EBITDA ($mm)
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announced 4/15/2015 via Company Press Release

Copernicus Marketing Consulting, will acquire Forbes Consulting Group

synopsis: Dentsu Inc. announced that its global business headquarters Dentsu Aegis Network Ltd. has reached an agreement to acquire Forbes Consulting Group and have it become part of Copernicus Marketing Consulting post acquisition. Founded in 1985, Forbes Consulting Group specializes in both quantitative and qualitative research and analysis.
buyer parent: Dentsu Inc.
buyer: Copernicus Marketing Consulting
Copernicus Marketing Consulting is a research-and-data-driven marketing consulting firm in the business of transforming companies. They use front-line experience, insights, and advanced analytics to help B2B and B2C companies develop, plan, and implement strategies that change brand trajectories. "
target: Forbes Consulting Group
The Forbes Consulting Group is a strategic and innovative market research company providing global clients with deeper levels of insight about emotions and motivations - and helping them gain strategic market advantage on the strength of these insights.
price ($mm)
rev ($mm)
$8
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 9/4/2013 via BusinessWire

Information Resources, Inc., acquired Aztec

synopsis: Information Resources, Inc. (IRI), a global leader in innovative solutions and services for consumer, retail and over-the-counter healthcare companies, announced it has acquired Aztec, a leading provider of market measurement and related services for consumer packaged goods (CPG), liquor and pharmaceutical manufacturers and retailers.
buyer parent: New Mountain Capital, LLC
buyer: Information Resources, Inc.
Information Resources, Inc. (IRi) delivers powerful market and shopper information, predictive analysis and foresight that leads to action. They go beyond the data to ignite extraordinary growth for their clients by pinpointing what matters and illuminating how it can impact their businesses. "
target parent: Dentsu Inc.
target: Aztec
Aztec provides scan-data services to consumer packaged goods retailers and manufacturers. Aztec offers computer-based information services and core offerings include data processing and reporting, leading-edge user friendly software, training and client service support.
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closed 6/5/2015 via BNC Analysis

Measure Consumer Perspectives Inc., acquired 420 Intel Agency

synopsis: Measure Consumer Perspectives, a Louisville based mystery shopping company, has acquired 420 Intel Agency, a marijuana mystery shopping business in Colorado. The acquisition is an attempt to grow the marijuana mystery portion of Measure CP's business.
buyer: Measure Consumer Perspectives Inc.
Measure Consumer Perspectives provides solutions in the areas of mystery shopping, brand auditing, compliance checks, and field research. Measure uses traditional, mobile, geocoded, and hidden camera technologies in order to bring clients pertinent insights into the brand, customer, and experience, "
target: 420 Intel Agency
The main purpose of 420 Intel Agency's dispensary mystery shopping programs are to help dispensary owners be more competitive by providing a holistic business approach that will enable them to stay up to date with the ever changing cannabis industry and increase their bottom line.
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closed 4/7/2022 via BusinessWire

Information Resources, Inc. merged with NPD Group, Inc.,

synopsis: Information Resources, Inc. (IRI), a fast-growing global leader in innovative solutions and services for consumer, retail and media companies, and The NPD Group, a global provider of market information and advisory services in more than 20 industries, have completed their merger.
buyer parent: Hellman & Friedman LLC
buyer: NPD Group, Inc.
NPD offers data, industry expertise, and prescriptive analytics to help its clients grow their businesses in a changing world. Over 2000 companies worldwide rely on NPD to help them measure, predict, and improve performance across all channels, including brick-and-mortar and e-commerce. "
target parent: Vestar Capital Partners
target: Information Resources, Inc.
Information Resources, Inc. is a leading provider of big data, predictive analytics and forward-looking insights that help CPG companies, OTC health care organizations, retailers, financial services and media companies grow their businesses.
price ($mm)
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closed 10/14/2020 via PR Newswire

Medical Knowledge Group LLC, acquired Magnolia Innovation, LLC

synopsis: Medical Knowledge Group, LLC, an analytics-driven and technology-enabled multichannel health care marketing and communications conglomerate whose operating companies serve the biopharmaceutical industry, has acquired Magnolia Innovation, a premier market research and strategy consulting firm.
buyer parent: Court Square Capital Partners
buyer: Medical Knowledge Group LLC
Medical Knowledge Group, through its operating companies, provides specialized medical communications services, proprietary analytic solutions, and market research services to the biopharmaceutical industry. "
target: Magnolia Innovation, LLC
Magnolia Innovation is a market research and consulting firm focusing exclusively in the life sciences. Magnolia has decades of combined experience building, launching, and redefining biopharmaceutical brands to drive innovation through insights.
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announced 11/16/2018 via Company Press Release

Vestar Capital Partners, will acquire Information Resources, Inc.

synopsis: Vestar Capital Partners, a private equity firm, will lead a new investment in Information Resources, Inc., a leading provider of big data, predictive analytics and forward-looking insights. Jeffrey Ansell, a Vestar Senior Advisor, will serve as Chairman of IRI. New Mountain and other existing investors are retaining a meaningful investment in IRI.
buyer: Vestar Capital Partners
Vestar Capital Partners (VCP) is a private equity firm specializing in management buyouts and growth capital investments. VCP collaborates with management teams and private owners to build long- term enterprise value, with a focus on Consumer, Healthcare, and Business Services & Industrial Products."
target parent: New Mountain Capital, LLC
target: Information Resources, Inc.
Information Resources, Inc. is a leading provider of big data, predictive analytics and forward-looking insights that help CPG companies, OTC health care organizations, retailers, financial services and media companies grow their businesses.
price ($mm)
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closed 1/31/2017 via Company Press Release

DrFirst, Inc., acquired VisibilityRx

synopsis: DrFirst, a pioneer in electronic prescribing, integrated medication management and secure communication for healthcare, has acquired VisibilityRx, a provider of clinical trial recruitment services to life sciences, clinical research organizations and pharmacies. Healthcare companies use VisibilityRx to effectively communicate messages to patients.
buyer: DrFirst, Inc.
DrFirst pioneers software solutions and services that provide real-time access to patient data, improve communication and collaboration at the point of care and across the patient’s circle of caregivers, and enhance the doctor’s clinical view of the patient to help drive better health outcomes. "
target: VisibilityRx
VisibilityRx is the leader in precise patient identification and communication solutions for clinical trials, risk evaluation and mitigation strategies, and market research initiatives. It is utilized by many healthcare companies to effectively communicate their messages to their patients.
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announced 7/30/2018 via GlobeNewswire

Ipsos S.A, will purchase Four Global Divisions from GfK Group

synopsis: Ipsos will acquire GfK Group's 4 global divisions of research: customer experience, experience innovation, health, and public affairs. Customer Experience is advising on customer satisfaction, Experience Innovation is research on user experience, Heath is research on health industry companies, and Public Affairs is research on public opinion.
buyer: Ipsos S.A (ENXTPA:IPS:$2,361.14)
Headquartered in France, Ipsos is an independent market research companies managed by research professionals. Ipsos researchers assess market potential and trends, develop brands, help clients build long-term relationships with customers, test advertising, and study audience responses. "
seller: GfK Group (XTRA:GFK:$1,759.04)
Headquartered in Germany. GfK Group is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. GfK has multiple global divisions of GfK Research, including customer experience, experience innovation, health, and public affairs.
price ($mm)
$123
rev ($mm)
$234
EBITDA ($mm)
EV / rev
0.5x
EV / EBITDA
closed 5/2/2013 via BusinessWire

Market Strategies International, acquired Cogent Research LLC

synopsis: Market Strategies International announced that it has acquired Cambridge, MA-based Cogent Research, a market research and strategic consulting firm that specializes in the wealth management industry. Cogent Research founders and principals, John Meunier and Christy White, will co-manage Market Strategies’ new Syndicated Division.
buyer parent: Veronis Suhler Stevenson
buyer: Market Strategies International
Market Strategies International is a market research consultancy with deep expertise in communications, consumer goods, energy, financial services, healthcare, technology and wealth management. "
target: Cogent Research LLC
Cogent Research, founded in 1996, provides custom marketing research, syndicated research products, and evidence-based consulting to leading organizations in the financial services, life sciences and consumer goods industries.
price ($mm)
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closed 4/23/2013 via PR Newswire

1-800 We Answer, Inc., acquired TMR Inc. Market Research Group

synopsis: 1-800 We Answer, www.weanswer.com, a call center network that handles millions of calls for clients, has obtained TMR Inc. Market Research Group. TMR offers telephone interviewing and consumer, industrial and medical data collection and analysis.
buyer: 1-800 We Answer, Inc.
1-800 We Answer, Inc. is a business communications solutions company whose core business support services consist of telephone answering, call center, market research, and telemarketing services to businesses, government agencies, and universities nationwide. "
target: TMR Inc. Market Research Group
TMR is an industry leader in telephone interviewing and consumer, industrial and medical data collection and analysis. This market research firm delivers "quality work at competitive prices," and has a proven track record as a full-service quantitative and qualitative research organization.
price ($mm)
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closed 12/9/2013 via Company Press Release

Publicis Healthcare Communications Group, acquired Verilogue Inc.

synopsis: Publicis Groupe announced that it has acquired Verilogue Inc., a leading healthcare analytics firm specializing in physician-patient communication based in the U.S. Verilogue will become part of Publicis Healthcare Communications Group, the largest healthcare communications network in the world.
buyer parent: Publicis Groupe SA
buyer: Publicis Healthcare Communications Group
Publicis Healthcare Communications Group is the largest health-oriented agency network in the world. It manages top-tier agencies specializing in promoting innovative solutions in advertising, medical education, sales and marketing, digital, and more. "
target: Verilogue Inc.
Verilogue brings patients, physicians and the healthcare industry together to share information, enhance disease understanding and participate in medical marketing research.
price ($mm)
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closed 4/21/2021 via PR Newswire

Integrity Marketing Group, acquired Deft Research, LLC

synopsis: Integrity Marketing Group, LLC, the nation's largest independent distributor of life and health insurance products, has acquired Deft Research, LLC, the healthcare industry's leading source for consumer and market data.
buyer: Integrity Marketing Group
Integrity Marketing Group is America's leading independent distributor of life and health insurance products focused on serving the Senior Market. Integrity develops and distributes life and health insurance products with insurance carrier partners. "
target: Deft Research, LLC
Deft Research, headquartered in Minneapolis, Minnesota, is the leading resource for timely, reliable health insurance consumer insights and market information.
price ($mm)
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closed 4/10/2015 via BusinessWire

PatientBond, LLC, acquired c2b Horizons, LLC

synopsis: PatientBond, LLC, an innovative provider of patient and member engagement solutions, has acquired Cincinnati-based c2b Horizons, LLC, a leader in statistically based consumer profiling techniques for healthcare payers and providers.
buyer parent: Healthcare Growth Partners, LLC
buyer: PatientBond, LLC
Founded in 2011, PatientBond provides next generation patient and member engagement solutions. PatientBond’s highly configurable communications engine supports rapid deployment for a diverse set of engagement use cases. "
target parent: c2b Solutions
target: c2b Horizons, LLC
c2b’s proprietary psychographic profiling tools, validated over multiple studies, allow for classification of members and patients into behavior groups which provide a high level of predictability of individual motivations, communication preferences and actions.
price ($mm)
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closed 7/24/2013 via Reuters

Cross Marketing, acquired MedePanel

synopsis: Cross Marketing Group has announced the acquisition of MedePanel, a result-oriented research firm, headquartered in New Jersey. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
buyer: Cross Marketing (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
target: MedePanel
MedePanel Online Inc is a result-oriented research firm, headquartered in New Jersey providing local account management support. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
price ($mm)
$3.96*
rev ($mm)
$4
EBITDA ($mm)
EV / rev
2.2x
EV / EBITDA
closed 2/12/2018 via Company Press Release

Press Ganey Associates, Inc., purchased Patient Experience Business from HealthStream, Inc.

synopsis: HealthStream announced the divestiture of its Patient Experience (PX) business to Press Ganey Associates. HealthStream's complete patient experience solution provides census-based survey products that allow healthcare providers to let the voices of their patients guide performance improvement efforts.
buyer parent: EQT
buyer: Press Ganey Associates, Inc. (PGND:$344.32)
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement. "
seller: HealthStream, Inc. (HSTM:$258.61)
HealthStream Patient Experience provides census-based survey products that allow healthcare providers to let the voices of their patients guide performance improvement efforts. HealthStream’s SaaS solutions are used by healthcare employees for workforce development, training & learning management.
price ($mm)
$66
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/19/2018 via BNC Analysis

Cello Health Communications, purchased Healthcare Team from Firstlight Public Relations

synopsis: Cello Health Communications has acquired the ten-strong healthcare team at Firstlight Public Relations. Firstlight’s healthcare team, which was established in 2011 by Pat Pearson, will now be called Cello Health Public Relations and is located in central London. Firstlight's healthcare team provides healthcare public relations services.
buyer parent: Cello Health plc
buyer: Cello Health Communications
Cello Health Communications provides the full range of evidence through engagement solutions to biopharma, device, diagnostic and consumer companies through the synergistic blend of their strategic, scientific and creative expertise. "
seller: Firstlight Public Relations
Firstlight’s healthcare team, which was established in 2011 by Pat Pearson, provides healthcare public relations services. Firstlight Public Relations is a UK-based full service public relations agency with extensive experience in corporate, B2B, and healthcare communications.
price ($mm)
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closed 1/30/2013 via BNC Analysis

Cello Group, acquired Mash Health

synopsis: UK pharma researcher and communications consultancy Mash Health Limited and its US business Mash Health, Inc have been acquired by the UK’s Cello Group plc. Mash Health is a UK pharma researcher and communications consultancy. Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors.
buyer: Cello Group (CLLL:$204.91)
Cello is a leading global insight and strategic marketing group with a primary focus on the pharmaceutical and health sectors in addition to deep expertise in a range of other high margin sectors. "
target: Mash Health
Mash Health is a UK pharma researcher and communications consultancy. Teddington-based Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors, and was established in 2009.
price ($mm)
$0.99
rev ($mm)
$2
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 8/11/2020 via Company Press Release

BresMed Health Solutions Ltd, acquired Cello Health plc

synopsis: Arsenal Capital Partners, a specialized private equity firm investing in healthcare and industrials companies, has acquired Cello Health plc, the global healthcare-focused advisory firm. Cello Health’s capabilities and culture are highly complementary with those of BresMed, a leader in health economic research acquired by Arsenal.
buyer parent: Arsenal Capital Partners
buyer: BresMed Health Solutions Ltd
BresMed is a health economic and outcomes research consultancy that provides health economic solutions to the global pharmaceutical industry. Established in 2006, BresMed has more than 150 staff across offices in the U.K., Ireland, the Netherlands, the U.S., and India. "
target: Cello Health plc (CLLL:$204.91)
Cello Health is a global healthcare-focused advisory firm comprised of a set of leading scientific, commercial advisory and digital delivery capabilities. Cello Health enables clients to commercialise, differentiate their assets, and drive brand success.
price ($mm)
$237
rev ($mm)
$218
EBITDA ($mm)
$14
EV / rev
1.1x
EV / EBITDA
17.2x
closed 10/2/2019 via BNC Analysis

Access Intelligence plc, acquired Pulsar Platform

synopsis: Access Intelligence PLC, a leader in corporate communications and reputation management software, has acquired Pulsar from Cello Health PLC, a leading global insight and strategic marketing group. Pulsar is an audience intelligence and social listening platform that uses AI and data visualization to provide data-driven social media insights.
buyer: Access Intelligence plc (AIM:ACC:$26.87)
Access Intelligence is a leader in corporate communications and reputation management software. Their flagship Vuelio offering is a fully integrated communications management platform that combines solutions for public relations, public affairs, stakeholder relations and influencer marketing. "
target parent: Cello Health plc
target: Pulsar Platform
Pulsar is an audience intelligence and social listening platform that’s re-inventing social media monitoring. Pulsar's platform uses AI and data visualization to provide data-driven social media insights. Pulsar enables their clients to fine-tune and optimize their digital strategy.
price ($mm)
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closed 9/19/2018 via BNC Analysis

Cello Health Communications, purchased Healthcare Team from Firstlight Public Relations

synopsis: Cello Health Communications has acquired the ten-strong healthcare team at Firstlight Public Relations. Firstlight’s healthcare team, which was established in 2011 by Pat Pearson, will now be called Cello Health Public Relations and is located in central London. Firstlight's healthcare team provides healthcare public relations services.
buyer parent: Cello Health plc
buyer: Cello Health Communications
Cello Health Communications provides the full range of evidence through engagement solutions to biopharma, device, diagnostic and consumer companies through the synergistic blend of their strategic, scientific and creative expertise. "
seller: Firstlight Public Relations
Firstlight’s healthcare team, which was established in 2011 by Pat Pearson, provides healthcare public relations services. Firstlight Public Relations is a UK-based full service public relations agency with extensive experience in corporate, B2B, and healthcare communications.
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closed 7/18/2017 via PR Newswire

Cello Health plc, acquired Advantage Healthcare, Inc

synopsis: Cello Health has announced the acquisition of the US company Advantage Healthcare Inc. Advantage Healthcare was founded in 1994 by Deborah K. Glick and provides critical analyses critical analyses and insights in biopharmaceuticals to inform activities primarily in new products.
buyer: Cello Health plc (CLLL:$204.91)
Cello is a leading global insight and strategic marketing group with a primary focus on the pharmaceutical and health sectors in addition to deep expertise in a range of other high margin sectors. "
target: Advantage Healthcare, Inc
Advantage Healthcare was founded in 1994 by Deborah K. Glick and provides critical analyses and insights in biopharmaceuticals to inform activities primarily in new products. These include commercial assessments, analog intelligence, and a specific rapid response service.
price ($mm)
$1.50
rev ($mm)
$5
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 12/10/2014 via Company Press Release

Cello Group, acquired Promedica, Inc

synopsis: Cello Group plc, the healthcare and consumer strategic marketing group, is pleased to announce the acquisition of Worldwide Promedica Inc. Promedica is a San Francisco based market research firm serving pharmaceutical and biotechnology companies.
buyer: Cello Group (CLLL:$204.91)
Cello is a leading global insight and strategic marketing group with a primary focus on the pharmaceutical and health sectors in addition to deep expertise in a range of other high margin sectors. "
target: Promedica, Inc
Promedica’s mission is to provide primary marketing research in the area of new product planning with an exclusive focus on healthcare, and a client-side perspective. Their ultimate goal is to optimize client's marketing research investment and contribute to company’s success.
price ($mm)
$0.70
rev ($mm)
$2
EBITDA ($mm)
EV / rev
1.3x
EV / EBITDA
closed 4/25/2014 via BNC Analysis

Blonde Digital Ltd., acquired Line Digital Limited

synopsis: Blonde Digital has announced it has acquired rival agency Line Digital, a digital marketing agency. They employ digital and technology specialists, marketing and media experts, creatives, strategists and experienced producers. Their business uses technology to deliver practical, innovative solutions.
buyer parent: Cello Group
buyer: Blonde Digital Ltd.
Blonde is a full service digital agency with 60 people in Edinburgh and London. It provides ingenious digital solutions to commercial problems. They use code, content, conversation and creativity to great effect. "
target: Line Digital Limited
Line Digital is a digital marketing agency. They employ digital and technology specialists, marketing and media experts, creatives, strategists and experienced producers. Their business uses technology to deliver practical, innovative solutions.
price ($mm)
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closed 1/30/2013 via BNC Analysis

Cello Group, acquired Mash Health

synopsis: UK pharma researcher and communications consultancy Mash Health Limited and its US business Mash Health, Inc have been acquired by the UK’s Cello Group plc. Mash Health is a UK pharma researcher and communications consultancy. Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors.
buyer: Cello Group (CLLL:$204.91)
Cello is a leading global insight and strategic marketing group with a primary focus on the pharmaceutical and health sectors in addition to deep expertise in a range of other high margin sectors. "
target: Mash Health
Mash Health is a UK pharma researcher and communications consultancy. Teddington-based Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors, and was established in 2009.
price ($mm)
$0.99
rev ($mm)
$2
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 1/30/2013 via BNC Analysis

Cello Group, acquired Mash Health

synopsis: UK pharma researcher and communications consultancy Mash Health Limited and its US business Mash Health, Inc have been acquired by the UK’s Cello Group plc. Mash Health is a UK pharma researcher and communications consultancy. Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors.
buyer: Cello Group (CLLL:$204.91)
Cello is a leading global insight and strategic marketing group with a primary focus on the pharmaceutical and health sectors in addition to deep expertise in a range of other high margin sectors. "
target: Mash Health
Mash Health is a UK pharma researcher and communications consultancy. Teddington-based Mash works for clients in the pharmaceutical, nutraceutical and consumer healthcare sectors, and was established in 2009.
price ($mm)
$0.99
rev ($mm)
$2
EBITDA ($mm)
EV / rev
1.0x
EV / EBITDA
closed 1/17/2022 via BNC Analysis

Market Performance Group, acquired The Luminations Group

synopsis: Market Performance Group, LLC (MPG)  has acquired The Luminations Group. Luminations is a privately held leader in marketing innovation and strategy serving clients in traditional consumer packaged goods and health care fields as well as significant experience in financial services, technology, and online marketing and retailing.
buyer: Market Performance Group
Market Performance Group (MPG) is a team of trusted manufacturer and retail professionals delivering forward thinking and actionable go-to-market solutions. They help develop strategy and drive execution by providing consulting services for clients and sales support services for key retailers. "
target: The Luminations Group
Luminations is a privately held leader in marketing innovation and strategy serving clients in traditional consumer packaged goods and health care fields as well as significant experience in financial services, technology, and online marketing and retailing.
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closed 6/9/2021 via Company Press Release

Lucid Group, acquired DiD Agency

synopsis: UK-based Lucid Group, a global multi-capability healthcare communications company, has acquired DiD Agency Group, a full-service healthcare creative agency. The acquisition will strengthen Lucid Group’s existing presence in the US and its ability to provide a compelling strategic, creative and digital offering globally.
buyer: Lucid Group
Based in the UK, Lucid Group is a global multi-capability healthcare communications company committed to advancing patient health outcomes. Lucid Group’s pioneering approaches to communication have received industry-wide recognition and have consistently led to market-leading growth. "
target: DiD Agency
DiD Agency Group is a full-service healthcare creative agency. DiD offers extensive capabilities in a wide range of disease areas, including market strategy, strategic communications, creative execution, media and analytics, and an on-demand studio.
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closed 8/11/2020 via Company Press Release

BresMed Health Solutions Ltd, acquired Cello Health plc

synopsis: Arsenal Capital Partners, a specialized private equity firm investing in healthcare and industrials companies, has acquired Cello Health plc, the global healthcare-focused advisory firm. Cello Health’s capabilities and culture are highly complementary with those of BresMed, a leader in health economic research acquired by Arsenal.
buyer parent: Arsenal Capital Partners
buyer: BresMed Health Solutions Ltd
BresMed is a health economic and outcomes research consultancy that provides health economic solutions to the global pharmaceutical industry. Established in 2006, BresMed has more than 150 staff across offices in the U.K., Ireland, the Netherlands, the U.S., and India. "
target: Cello Health plc (CLLL:$204.91)
Cello Health is a global healthcare-focused advisory firm comprised of a set of leading scientific, commercial advisory and digital delivery capabilities. Cello Health enables clients to commercialise, differentiate their assets, and drive brand success.
price ($mm)
$237
rev ($mm)
$218
EBITDA ($mm)
$14
EV / rev
1.1x
EV / EBITDA
17.2x
closed 3/31/2020 via BusinessWire

Evaluate Ltd., acquired Black Swan Analysis

synopsis: Evaluate, a company that provides trusted commercial intelligence for the pharmaceutical industry, has acquired Black Swan Analysis, a unique analysis practice that provides a turnkey solution to companies that may be resource restricted with limited capacity to provide a robust valuation for their healthcare products.
buyer: Evaluate Ltd.
Evaluate provides trusted commercial intelligence for the pharmaceutical industry. They help their clients to refine and transform their understanding of the past, present and future of the global pharmaceutical market to drive better decisions. "
target: Black Swan Analysis
Based in the UK, Black Swan Analysis is a unique analysis practice that provides a turnkey solution to companies that may be resource restricted with limited capacity to provide a robust valuation for their healthcare products.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 11/26/2019 via Company Press Release

UDG Healthcare plc, acquired Canale Communications

synopsis: UDG Healthcare, an Ireland-based global leader in healthcare advisory, communications, commercial, clinical and packaging services, has acquired Canale Communications, a strategic communications and creative firm exclusively serving the life science and healthcare industries.
buyer: UDG Healthcare plc (LSE:UDG:$1,298.52)
Headquartered in Ireland, UDG Healthcare is a global leader in healthcare advisory, communications, commercial, clinical and packaging services. The Group is organised and managed across two divisions: Ashfield and Sharp, and employs 8,700 people in 26 countries. "
target: Canale Communications
Canale Communications is a strategic communications and creative firm exclusively serving the life science and healthcare industries. It has worked with more than 300 biotech, health tech, and pharmaceutical companies at virtually every stage of development.
price ($mm)
$20
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/14/2019 via BusinessWire

SARORAS Private Capital, acquired InCrowd

synopsis: SARORAS Private Capital, a private equity investment firm focused on the technology-enabled services industry, has made a majority investment in InCrowd, pioneer of real-time data market insights in the life sciences industry.
buyer: SARORAS Private Capital
SARORAS Private Capital provides equity capital to growing companies in the technology-enabled services industry. SARORAS aspires to build industry-leading companies supporting innovative and entrepreneurial management teams to generate long-term, sustainable growth. "
target: InCrowd
InCrowd is the pioneer of the real-time, mobile first, MicroSurvey solution, delivering the top global 100 life science firms agile, primary market research. InCrowd accelerates market research and time-to-respond to insights to ensure effective brand management and strong brand health.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2018 via BusinessWire

Huntsworth PLC, acquired Giant

synopsis: Shamrock Capital, a Los Angeles-based investment firm, announced the completion of the Giant Creative Strategy LLC acquisition by Huntsworth plc. Giant Creative Strategy is one of the largest independent healthcare marketing agencies based on the west coast.
buyer: Huntsworth PLC (LSE:HNT:$342.69)
Huntsworth PLC is an international healthcare and communications group. The Group's principal area of focus is Health, which provides marketing and medical communications services to healthcare clients, which are primarily large and mid-size pharmaceutical and biotech companies. "
target parent: Shamrock Capital Advisors, Inc.
target: Giant
Headquartered in San Francisco, Giant Creative Strategy is one of the largest independent healthcare marketing agencies based on the west coast. Giant specializes in strategy, creative and technology-driven multichannel marketing communications for its clients.
price ($mm)
$72*
rev ($mm)
$32
EBITDA ($mm)
$7
EV / rev
2.5x
EV / EBITDA
11.4x
closed 7/4/2018 via Company Press Release

Ashfield Commercial & Medical Services, acquired SmartAnalyst, Inc.

synopsis: UDG Healthcare plc, a leading international healthcare services provider, is pleased to announce the acquisition of SmartAnalyst, a New York-based strategic commercialisation consulting and analytics business. The business will become part of Ashfield Communications.
buyer parent: UDG Healthcare plc
buyer: Ashfield Commercial & Medical Services
Ashfield is a global leader in commercialisation services for the pharmaceutical and healthcare industry. They provide field and contact centre sales teams, healthcare communications, patient support, audit, advisory, medical information and event management services. "
target: SmartAnalyst, Inc.
SmartAnalyst is a US-based strategic consulting and analytics business focused on the pharmaceutical and biotech sector. SmartAnalyst provides strategic consulting services to pharmaceutical and biotech companies to support disease, asset, and portfolio level decisions.
price ($mm)[EV]
$18 [$12]
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/15/2015 via Company Press Release

Copernicus Marketing Consulting, will acquire Forbes Consulting Group

synopsis: Dentsu Inc. announced that its global business headquarters Dentsu Aegis Network Ltd. has reached an agreement to acquire Forbes Consulting Group and have it become part of Copernicus Marketing Consulting post acquisition. Founded in 1985, Forbes Consulting Group specializes in both quantitative and qualitative research and analysis.
buyer parent: Dentsu Inc.
buyer: Copernicus Marketing Consulting
Copernicus Marketing Consulting is a research-and-data-driven marketing consulting firm in the business of transforming companies. They use front-line experience, insights, and advanced analytics to help B2B and B2C companies develop, plan, and implement strategies that change brand trajectories. "
target: Forbes Consulting Group
The Forbes Consulting Group is a strategic and innovative market research company providing global clients with deeper levels of insight about emotions and motivations - and helping them gain strategic market advantage on the strength of these insights.
price ($mm)
rev ($mm)
$8
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 9/4/2013 via BusinessWire

Information Resources, Inc., acquired Aztec

synopsis: Information Resources, Inc. (IRI), a global leader in innovative solutions and services for consumer, retail and over-the-counter healthcare companies, announced it has acquired Aztec, a leading provider of market measurement and related services for consumer packaged goods (CPG), liquor and pharmaceutical manufacturers and retailers.
buyer parent: New Mountain Capital, LLC
buyer: Information Resources, Inc.
Information Resources, Inc. (IRi) delivers powerful market and shopper information, predictive analysis and foresight that leads to action. They go beyond the data to ignite extraordinary growth for their clients by pinpointing what matters and illuminating how it can impact their businesses. "
target parent: Dentsu Inc.
target: Aztec
Aztec provides scan-data services to consumer packaged goods retailers and manufacturers. Aztec offers computer-based information services and core offerings include data processing and reporting, leading-edge user friendly software, training and client service support.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/4/2012 via BNC Analysis

Healthcare Consultancy Group, acquired Chameleon Communications

synopsis: Healthcare Consultancy Group has acquired London based Chameleon Communications International, provider of strategic marketing, medical and regulatory advisory services.
buyer parent: Omnicom Group Inc.
buyer: Healthcare Consultancy Group
The Healthcare Consultancy Group is a leading provider of services to the pharmaceutical industry, including strategic medical education and scientific services, thought leader engagement, disease and product communications and regulatory advisory and support services. "
target: Chameleon Communications
Chameleon Communications has established a reputation for providing the highest quality global scientific communication services on behalf of the pharmaceutical industry and healthcare community.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 7/5/2012 via PR Newswire

GolinHarris, will acquire Virgo HEALTH

synopsis: GolinHarris, a division within Interpublic Group, announced it will acquire Virgo HEALTH, the award-winning, independent UK healthcare communications firm, to become part of the GolinHarris network. Virgo HEALTH will retain its name. Founders and joint chief executives Angie Wiles and Sarah Matthew will continue in their current roles.
buyer parent: Interpublic Group of Companies, Inc.
buyer: GolinHarris
GolinHarris is a holistic communications firm designed and built to help clients win in a complex, connected society. In 2011, GH completely redesigned the agency to combine strategy, creativity and engagement into one seamless package that is delivered to clients. "
target: Virgo HEALTH
Virgo HEALTH is one of the UK's leading independent healthcare communications consultancies. With a core proposition of Communications Without Compromise, Virgo provides a genuinely uncompromised service where the exceptional is always the rule.
price ($mm)
rev ($mm)
$9
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 5/11/2012 via BNC Analysis

McCann Healthcare Worldwide Japan, acquired MDS Co

synopsis: CMIC has concluded the agreements with McCann Healthcare Worldwide Japan, a Japanese subsidiary of one of the top three healthcare marketing communications networks in the world, on partially transferring shares of stock of its consolidated subsidiary company, MDS Co., Ltd. MDS provides marketing support services to pharmaceutical companies.
buyer parent: Interpublic Group of Companies, Inc.
buyer: McCann Healthcare Worldwide Japan
McCann Healthcare Worldwide Japan is a healthcare communications agency which is a part of McCann Worldgroup, a global marketing solutions company, characterized by its marketing know-hows that cover not only the pharmaceutical industry but the healthcare industry as a whole. "
target parent: CMIC Co., Ltd.
target: MDS Co
MDS, Co., Ltd. provides marketing support services to pharmaceutical companies through strategic planning and production of promotion materials for pharmaceutical products.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/8/2011 via Market Wire

DisplayWorks LLC, acquired Millennium Communications Group, LLC

synopsis: Woodbridge Group announced the sale of its client Millennium Communications Group, LLC (MCG) based in Parsippany, New Jersey to DisplayWorks LLC. MCG is a leading provider of innovative marketing, training, medical education and multimedia solutions to the pharmaceutical industry for over 15 years.
buyer parent: JPB Capital Partners
buyer: DisplayWorks LLC
DisplayWorks produces exhibits, educational centers and events for a range of industries, and has a significant presence in the healthcare sector. The company is a portfolio holding of JPB Partners based in Columbia, Maryland. "
target parent: Woodbridge Group, LLC.
target: Millennium Communications Group, LLC
Millennium Communications Group is a provider of innovative marketing, training, medical education and multimedia solutions to the pharmaceutical industry. It provides Account Services, Content & Instructional Design Services, Technology Services, and HR/Employee Communications.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/1/2011 via PR Newswire

Hybrid Fuels, Inc., acquired EMG Marketing Solutions, Inc.

synopsis: Hybrid Fuels, Inc. announced that it has acquired 100% of the shares of EMG Marketing Solutions, Inc., a Florida corporation, that is focused on providing sales, marketing and product development expertise to the multi-billion dollar nutraceutical and pharmaceutical industry.
buyer: Hybrid Fuels, Inc. (HRID:$0.00)
Hybrid Fuels was incorporated in the state of Nevada in 1998 as Polo Equities. It has primarily been a development stage company with management focused on developing innovative business opportunities and further advancing technologies. "
target: EMG Marketing Solutions, Inc.
EMG Marketing Solutions, Inc. is a Florida corporation that is focused on providing sales, marketing and product development expertise to the multi-billion dollar nutraceutical and pharmaceutical industry.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/29/2019 via BNC Analysis

Cult Collective LP, acquired Red Dragon Marketing

synopsis: Cult Collective, a premier marketing services firms devoted to helping brands achieve irrational customer loyalty and enjoy cult-like status, has acquired Red Dragon Marketing. Red Dragon specializes in marketing for the healthcare, cannabis and construction industries.
buyer: Cult Collective LP
Cult Collective is one of North America's premier marketing services firms devoted to helping brands achieve irrational customer loyalty and enjoy cult-like status. Cult Collective helps brands remain relevant in a world where consumers have too many choices and too little time. "
target: Red Dragon Marketing
Red Dragon Marketing Inc. (RDM) is a full-service marketing firm. They specialize in the delivery of digital and traditional marketing services for the healthcare, cannabis, and construction industries across North America.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 1/30/2019 via BNC Analysis

TransCanna, will acquire Goodfellas Group

synopsis: TransCanna Holdings Inc. is pleased to announce that it has signed a non-binding Letter of Intent to acquire Goodfellas Group, LLC, a full service advertising and marketing agency for the cannabis and hemp industries, from which the Company is already acquiring 23 branding agreements.
buyer: TransCanna (CNSX:TCAN:$0.00)
TransCanna specializes in assisting cannabis farmers and manufacturers get recognized by end consumers who in turn purchase their products. They offer our services throughout every aspect of the ecosystem; from branding and design, to transportation and distribution, to marketing and sales. "
target: Goodfellas Group
The Goodfellas Group is a full service advertising and management agency that builds and sustains lasting brands. The Goodfellas team of experts help company owners develop, market, and retail licensed cannabis and cannabis-related products.
price ($mm)
$0.52
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/5/2015 via BNC Analysis

Measure Consumer Perspectives Inc., acquired 420 Intel Agency

synopsis: Measure Consumer Perspectives, a Louisville based mystery shopping company, has acquired 420 Intel Agency, a marijuana mystery shopping business in Colorado. The acquisition is an attempt to grow the marijuana mystery portion of Measure CP's business.
buyer: Measure Consumer Perspectives Inc.
Measure Consumer Perspectives provides solutions in the areas of mystery shopping, brand auditing, compliance checks, and field research. Measure uses traditional, mobile, geocoded, and hidden camera technologies in order to bring clients pertinent insights into the brand, customer, and experience, "
target: 420 Intel Agency
The main purpose of 420 Intel Agency's dispensary mystery shopping programs are to help dispensary owners be more competitive by providing a holistic business approach that will enable them to stay up to date with the ever changing cannabis industry and increase their bottom line.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/17/2022 via BNC Analysis

Advantage Smollan Limited, acquired Externalia

synopsis: Advantage Smollan, a joint holding company between Advantage Solutions and Global Smollan Holdings, has acquired a majority stake in Externalia, a provider of outsourced sales and marketing services in Spain. Externalia provides clients in the FMCG and pharmaceutical sectors with solutions for branding, experiential marketing, sales reps, and more.
buyer: Advantage Smollan Limited
Advantage Smollan is a jointly-owned holding company of Advantage Solutions (Advantage) and Global Smollan Holdings (Smollan) that provides unified sales, marketing, and technology solutions for consumer goods manufacturers and retailers across Europe. "
target: Externalia
Externalia is a leading provider of outsourced sales and marketing services in Spain. Externalia helps clients in the fast moving consumer goods and pharmaceutical industries to maximize their sales. They offer solutions and services for branding, experiential marketing, sales reps, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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