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10/12/05 to 02/24/21
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announced 9/12/2013 via BNC Analysis
Adslot Pty Ltd., will acquire Facilitate Digital
synopsis: Adslot has announced that it has entered into an agreement to acquire Facilitate Digital, which creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
buyer:
Adslot Pty Ltd.
(ADJ:$4.33)
Adslot Pty Ltd. operates an automated auction based advertisement sales platform for display and video/TV advertisement inventory. It offers classifieds advertisement sales solutions for classifieds publishers to sell display advertisements against classifieds search keywords. "
target:
Facilitate Digital
(FAC:$5.98)
Facilitate Digital creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
price ($mm)[EV]
$15 [$14]
rev ($mm)
$4
EBITDA ($mm)
EV / rev
3.7x
EV / EBITDA
share
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bookmark
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press release
closed 9/12/2018 via BNC Analysis
DanAds, acquired Backbone Consulting AB
synopsis: DanAds, a leading provider of digital advertising self-service platforms in Sweden, has acquired Backbone Consulting, a Swedish developer of CRM/order management systems for the media industry. Backbone's main product, Backbone4Media, allows media sales organizations to get more precision in their sales and improve their sales margins.
buyer:
DanAds
Founded in 2013, DanAds is a leading provider of digital advertising self-service platforms in Sweden. Their platforms features ad forecasting, one-to-one direct programmatic, targeting options and ad-tools for publishers and advertisers. "
target:
Backbone Consulting AB
Backbone Consulting is a Swedish developer of CRM/order management systems for the media industry. Their main product, Backbone4Media, is an end-to-end solution for media sales organizations. Backbone4Media allows organizations to get more precision in their sales and improve their sales margins.
price ($mm)
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press release
closed 5/10/2018 via BusinessWire
Amobee, Inc., acquired Videology, Inc.
synopsis: Singtel subsidiary Amobee, a global digital marketing technology company serving brands and agencies, announced it has completed the acquisition of assets from Videology—a leading software provider for advanced TV and video advertising.
buyer parent:
Temasek Holdings
buyer: Amobee, Inc.
buyer: Amobee, Inc.
Amobee is a global marketing technology company that provides innovative data driven cross channel digital advertising solutions for the world’s leading agencies and brands, including Lexus, Kellogg’s, and Airbnb. "
target:
Videology, Inc.
Videology is a leading software provider for converged TV and video advertising. By simplifying big data, they empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens.
price ($mm)
rev ($mm)
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press release
closed 11/15/2017 via Company Press Release
Next14, acquired Zodiak Advertising
synopsis: Next14, an Italian industrial holding company, has acquired Zodiak Advertising from the De Agostini Group, a family-owned private group that is active in 4 business areas. Zodiak Advertising is an ad-tech company in Italy. It offers publishers and advertising dealers an integrated platform that helps them optimize their monetization systems.
buyer:
Next14
target: Zodiak Advertising
Next14 is an Italian industrial holding company that aims to build the first independent network of leading companies in the data-driven advertising and data-driven content marketing realm. Each business controlled by Next14 is a fully independent legal entity. "
target parent:
The De Agostini Group
target: Zodiak Advertising
Zodiak Advertising is one of the leading ad-tech companies in the South-European market. It offers publishers and advertising dealers an integrated platform that helps them optimize their display, mobile, and video advertising monetization systems.
price ($mm)
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press release
closed 7/19/2017 via PR Newswire
Algomizer, acquired Linkury Ltd.
synopsis: Algomizer, a public company traded on the Tel Aviv Stock Exchange and specializing in the online marketing field, signed an agreement and completed the acquisition of Linkury Ltd., provider of software monetization solutions.
buyer:
Algomizer
(TASE:ALMO:$0.21)
Algomizer is an Internet Technology company that specializes in developing online marketing tools for SMB's. Their expert team of developers, analysts and online advertising experts develop innovative algorithmic tools for online advertising campaigns. "
target:
Linkury Ltd.
Linkury supplies monetization solutions for software applications and content publishers across web, mobile and desktop. It delivers both B2C products using various user acquisition techniques and B2B platform services in the form of customized monetization tools.
price ($mm)
$11
rev ($mm)
$20
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
share
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press release
closed 5/9/2016 via BNC Analysis
FreeWheel, acquired StickyADS.tv
synopsis: Comcast’s FreeWheel online-video division has acquired StickyAds.tv, a French company that provides tools and a private exchange for video publishers to sell ads programmatically.
buyer parent:
Comcast Corporation
buyer: FreeWheel
buyer: FreeWheel
FreeWheel provides the premium video industry with the solutions it needs to thrive in the evolving media landscape. Their technology helps video publishers manage the end-to-end economics of premium content, no matter where it appears. "
target:
StickyADS.tv
StickyADS.tv is a leading video supply-side platform (SSP), that offers premium publishers software to build, run and operate their own private exchange.
price ($mm)
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press release
closed 8/13/2015 via PR Newswire
Zealot Networks, acquired AllScreen
synopsis: Zealot Networks, a digital-first media and entertainment company, announced the acquisition of AllScreen, a premium global video syndication company. AllScreen has reinvented how content is distributed across any device with their proprietary video formats and scalable syndication methods.
buyer:
Zealot Networks
Zealot Networks, Inc. is a digital-first media and entertainment company poised to lead the next chapter in the ongoing evolution of digital media with its holistic approach to connecting entrepreneurs with brands and like-minded communities. "
target:
AllScreen
AllScreen is reinventing video syndication by connecting users with engaging content across every device. AllScreen provides publishers and advertisers premium, scalable video distribution through its breakthrough, propriety syndication platforms.
price ($mm)
$85
rev ($mm)
EBITDA ($mm)
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press release
closed 4/1/2015 via PR Newswire
Mer Telemanagement Solutions Ltd., acquired Vexigo
synopsis: Mer Telemanagement Solutions Ltd (MTS) announced that it has acquired Vexigo Ltd., a privately-held Israeli-based software company supporting video advertising over the internet and mobile devices, which will continue to operate as a wholly-owned subsidiary of MTS.
buyer:
Mer Telemanagement Solutions Ltd.
(MTSL:$8.45)
Mer Telemanagement Solutions is a global provider of operations support systems (OSS) for comprehensive telecommunication management and customer care & billing solutions. MTS' OSS is a full-featured customized solution for telecommunications management and customer care & billing. "
target:
Vexigo
Vexigo is a global provider of online video advertising software and services delivering compelling results through a propriety in-house technology and an easy-to-use and very effective publishing platform specifically designed for content publishers.
price ($mm)
$4.00
rev ($mm)
$3
EBITDA ($mm)
EV / rev
6.3x
EV / EBITDA
share
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press release
announced 10/20/2014 via Market Wire
Ooyala, will acquire Videoplaza
synopsis: Ooyala announced a definitive agreement to acquire Videoplaza, a leader in video advertising technology and monetization. Videoplaza operates one of the world's largest premium video ad serving platforms and programmatic trading solutions, delivering ads to viewers across all devices.
buyer parent:
Telstra Corporation Limited
buyer: Ooyala
buyer: Ooyala
Ooyala delivers personalized video experiences across all screens and is a leader in online video management, publishing, analytics and monetization. Ooyala harnesses the power of big data to deliver TV-quality online video experiences globally, across every imaginable device. "
target:
Videoplaza
Videoplaza operates one of the world's largest premium video ad serving platforms and programmatic trading solutions, delivering ads to viewers across all devices. It is used by the most successful broadcasters and media companies in Europe and the Asia Pacific region to maximize video monetization.
price ($mm)
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press release
closed 6/20/2014 via BNC Analysis
DoubleClick Inc., acquired mDialog
synopsis: Google announced that it has acquired video advertising company mDialog and will incorporate their technology into DoubleClick. The company works with the largest media companies in North America to manage, deliver, and measure video advertising across IP-connected devices, including iPad, iPhone, Android, GoogleTV, Apple TV, Roku and Xbox.
buyer parent:
Google Inc.
buyer: DoubleClick Inc.
target: mDialog
buyer: DoubleClick Inc.
DoubleClick is the ad technology foundation to create, transact, and manage digital advertising for the world's buyers, creators and sellers. DoubleClick offers publishers a complete ad revenue engine, helping publishers streamline operations and capture the most value for every impression. "
target parent:
Relay Ventures
target: mDialog
mDialog works with the largest media companies in North America to manage, deliver, and measure video advertising across IP-connected devices, including iPad, iPhone, Android, GoogleTV, Apple TV, Roku and Xbox.
price ($mm)
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press release
closed 3/6/2014 via BNC Analysis
Comcast Corporation, acquired FreeWheel
synopsis: Comcast Corp. has acquired FreeWheel Media Inc. FreeWheel helps media companies deliver ads in Web video. The company’s technology, which is used by traditional TV networks’ websites and online-only outlets, ensures that ads are seen by viewers they are aimed at.
buyer:
Comcast Corporation
(CMCSA:$104,254.00)
Comcast Corporation is a global media and technology company with two primary businesses, Comcast Cable and NBCUniversal. Comcast Cable is a video, high-speed Internet and phone provider to residential customers under the XFINITY brand and also provides these services to businesses. "
target:
FreeWheel
FreeWheel offers the most formidable system for digital video ad management and monetization. FreeWheel’s solution set arms content owners and distributors with the tools and services they need to make the most money possible from video content.
price ($mm)
$360
rev ($mm)
EBITDA ($mm)
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EV / EBITDA
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press release
closed 9/6/2013 via BusinessWire
AOL Inc., acquired Adap.tv
synopsis: AOL Inc., a leading global Web services company, announced it has completed its acquisition of Adap.tv, Inc., a leading global, programmatic video advertising platform for the world’s largest brands, agencies, and publishers.
buyer:
AOL Inc.
(AOL:$2,569.00)
AOL Inc. is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. "
target:
Adap.tv
Adap.tv is the video advertising platform of choice for the world’s largest brands, agencies, publishers and ad networks. It's a unified, programmatic platform that provides buyers and sellers with automated tools to plan, buy and measure across linear TV and online video.
price ($mm)
$405
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
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press release
closed 12/6/2011 via BusinessWire
24/7 Real Media, Inc., acquired Panache
synopsis: 24/7 Real Media, Inc., WPP’s marketing technology company, announced its acquisition of Panache®. Panache provides digital video ad fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.
buyer parent:
WPP Group, plc
buyer: 24/7 Real Media, Inc.
buyer: 24/7 Real Media, Inc.
24/7 Real Media, Inc. provides digital marketing solutions for advertisers and publishers globally by empowering them to reach their target audiences with greater precision and transparency, resulting in better ROI. "
target:
Panache
Panache provides digital video ad fulfillment software and services that help premium publishers accelerate ad revenues through ad planning, innovative ad formats, workflow processes and performance metrics.
price ($mm)
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press release
closed 11/1/2011 via BusinessWire
Adobe Systems Incorporated, acquired Auditude Inc.
synopsis: Adobe Systems Incorporated, announced that it has acquired privately held Auditude Inc., a leader in video ad management and monetization technologies for premium publishers and media companies. Adobe also plans to integrate Auditude with the Adobe Digital Marketing Suite.
buyer:
Adobe Systems Incorporated
(ADBE:$12,436.30)
For over 25 years, Adobe Systems Incorporated’s award-winning software and technologies have redefined business, entertainment, and personal communications by setting new standards for producing and delivering content that engages people virtually anywhere at anytime. "
target:
Auditude Inc.
Auditude Inc. is a leader in video ad management and monetization technologies for premium publishers and media companies. It lets premium publishers and media companies efficiently create a high-quality, TV-like, multi-device advertising experience.
price ($mm)
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press release
closed 9/23/2020 via Company Press Release
Discovery Communications, Inc., acquired AdSparx
synopsis: Discovery, Inc., the global leader in real life entertainment, announced it has acquired the assets of AdSparx, the ad-tech start-up offering a cloud-based technology platform that provides server side in-stream dynamic ad insertion (DAI) across live and on-demand streaming.
buyer:
Discovery Communications, Inc.
(DISC.A:$10,776.00)
Discovery Communications satisfies curiosity and engages superfans with a portfolio of premium nonfiction, lifestyle, sports and kids programming brands. Discovery reaches more than 3 billion cumulative viewers across pay-TV and free-to-air platforms in more than 220 countries and territories. "
target:
AdSparx
AdSparx is an ad-tech start-up offering a cloud-based technology platform that provides server side in-stream dynamic ad insertion (DAI) across live and on-demand streaming.
price ($mm)
rev ($mm)
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press release
closed 4/11/2018 via PR Newswire
ZMG | Ruckus Factory, acquired Accelerated Media
synopsis: ZMG | Ruckus Factory acquired Accelerated Media. Accelerated Media is a full service media company, specializing in interactive advertising. Accelerated Media's Connected Ad Network ™ is an advanced TV ad platform, capable of inserting local and national advertising into companion applications found on Smart TVs and other connected/OTT devices.
buyer:
ZMG | Ruckus Factory
ZMG | Ruckus Factory is a leader in news and lifestyle video creation. ZMG delivers in excess of 1,000 original, topical video stories each month to the most respected media sites around the world. "
target:
Accelerated Media
Accelerated Media is a full service media company, specializing in interactive advertising. Accelerated Media's Connected Ad Network ™ is an advanced TV ad platform, capable of inserting local and national advertising into companion applications found on Smart TVs and other connected/OTT devices.
price ($mm)
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press release
closed 2/7/2017 via Market Wire
Inuvo, Inc., acquired Netseer
synopsis: Inuvo, Inc., an advertising technology and digital publishing company, announced that it had purchased substantially all the assets of Silicon Valley based NetSeer, Inc., a provider of visual monetization solutions for advertisers and publishers.
buyer:
Inuvo, Inc.
(AMEX:INUV:$83.58)
Inuvo®, Inc. is an advertising technology and digital publishing business that serves hundreds of millions of income generating ads monthly across a network of websites and apps serving desktop, tablet and mobile devices. "
target:
Netseer
NetSeer provides market leading visual monetization solutions for advertisers and publishers backed by its patented ConceptGraph™ intent engine. ConceptGraph offers an accurate, nuanced picture of an audience's mindset resulting in a more precise and predictive targeting solution.
price ($mm)[EV]
$5.51 [$34.77]
rev ($mm)
$21
EBITDA ($mm)
EV / rev
3.2x
EV / EBITDA
share
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bookmark
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press release
closed 7/2/2014 via BNC Analysis
Facebook, acquired LiveRail
synopsis: Facebook has just bought video ad tech startup LiveRail, which connects marketers to publishers on web and mobile to target 7 billion video ads to visitors per month. LiveRail sets the standard for innovative video advertising technology solutions.
buyer:
Facebook
(FB:$78,975.00)
Facebook is a social utility that helps people better understand the world around them. Facebook develops technologies that facilitate the spread of information through social networks allowing people to share information online the same way they do in the real world. "
target:
LiveRail
LiveRail is the leading publisher monetization platform for video. With over 3 billion monthly impressions (25% of all online video ads) delivered via their platform each month, LiveRail sets the standard for innovative video advertising technology solutions.
price ($mm)
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press release
closed 2/10/2014 via GlobeNewswire
Extreme Reach, Inc, purchased TV Business from Digital Generation, Inc.
synopsis: Extreme Reach, Inc., a leading video platform for integrated TV, online and mobile advertising, announced that it has completed the acquisition of the TV business of Digital Generation, Inc. DGIT’s TV-centric business units, (collectively called Video Fusion) including DG’s broadcast distribution and production services businesses.
buyer:
Extreme Reach, Inc
Extreme Reach offers a video platform supporting both TV ad delivery and Web in-stream ad serving solutions. Its video ad platform unifies video campaigns by simplifying the management, distribution, serving and tracking of video advertising across TV, web, out-of-home and mobile. "
seller:
Digital Generation, Inc.
(DGIT:$385.72)
Digital Generation'’s TV-centric business units, (collectively called Video Fusion) including DG’s broadcast distribution and production services businesses. Digital Generation, Inc. is the world's leading ad management and distribution platform.
price ($mm)[EV]
$485 [$824]
rev ($mm)
$386
EBITDA ($mm)
$103
EV / rev
2.1x
EV / EBITDA
8.0x
share
watch
bookmark
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press release
closed 4/25/2019 via Company Press Release
Acast, acquired Pippa Inc.
synopsis: Acast, the world’s largest podcast company, has acquired Pippa, a podcast technology company delivering podcast hosting, analytics, and ads. Pippa makes podcasts simpler and more profitable. Their platform provides unlimited file hosting, analytics, and monetization.
buyer:
Acast
Acast is the world’s largest podcast company. Acast is a global podcast marketplace that provides premium hosting, distribution and monetization. Acast connects audio makers with the financial support they need to create amazing content while also delivering the audience they want. "
target:
Pippa Inc.
Pippa is a podcast technology company delivering podcast hosting, analytics, and ads. Pippa makes podcasts simpler and more profitable. Their platform provides unlimited file hosting, analytics, and monetization. Pippa enables users to buy and sell dynamic ads, and share their podcast everywhere.
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press release
Pages:
- buyer to watch list
- seller to watch list
announced 9/12/2013 via BNC Analysis
Adslot Pty Ltd., will acquire Facilitate Digital
synopsis: Adslot has announced that it has entered into an agreement to acquire Facilitate Digital, which creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
buyer:
Adslot Pty Ltd.
(ADJ:$4.33)
Adslot Pty Ltd. operates an automated auction based advertisement sales platform for display and video/TV advertisement inventory. It offers classifieds advertisement sales solutions for classifieds publishers to sell display advertisements against classifieds search keywords. "
target:
Facilitate Digital
(FAC:$5.98)
Facilitate Digital creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
price ($mm)[EV]
$15 [$14]
rev ($mm)
$4
EBITDA ($mm)
EV / rev
3.7x
EV / EBITDA
share
watch
bookmark
-
press release
- buyer to watch list
- seller to watch list
announced 9/12/2013 via BNC Analysis
Adslot Pty Ltd., will acquire Facilitate Digital
synopsis: Adslot has announced that it has entered into an agreement to acquire Facilitate Digital, which creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
buyer:
Adslot Pty Ltd.
(ADJ:$4.33)
Adslot Pty Ltd. operates an automated auction based advertisement sales platform for display and video/TV advertisement inventory. It offers classifieds advertisement sales solutions for classifieds publishers to sell display advertisements against classifieds search keywords. "
target:
Facilitate Digital
(FAC:$5.98)
Facilitate Digital creates digital advertising and direct marketing solutions that emphasise simplicity, integration and flexibility for agencies, web publishers and marketers worldwide.
price ($mm)[EV]
$15 [$14]
rev ($mm)
$4
EBITDA ($mm)
EV / rev
3.7x
EV / EBITDA
share
watch
bookmark
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press release
- buyer to watch list
- seller to watch list
closed 2/27/2007 via BusinessWire
Century Group, Inc, acquired Broadcast Bid.com
synopsis: Century Group, Inc. has completed the acquisition of pioneer radio Internet auctions provider BroadcastBid.com in a stock swap deal designed to bolster Century Group’s value. Terms of the deal call for Century Group to acquire all outstanding stock of BroadcastBid.com, Inc. in exchange for a majority of shares of Century Group common stock.
buyer:
Century Group, Inc
Century Group provides exciting new opportunities in non-traditional revenue and content offering in the online media space to complement offline advertising and marketing. "
target:
Broadcast Bid.com
BroadcastBid.com is entering the marketplace with a unique product that fills a definite need in traditional media companies and which will offer auctions similar to eBay that may find it increasingly hard to attract revenue from modern Internet media users.
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press release
closed 9/10/2012 via BusinessWire
Clever On Demand, acquired AudienceFUEL
synopsis: Clever On Demand, whose Networker software enables publishers to manage multiple advertising networks with ease, announced that it has acquired AudienceFUEL, the first and only publisher-to-publisher marketing platform. AudienceFUEL gives premium digital publishers new tools to grow audiences and revenue.
buyer:
Clever On Demand
Clever On Demand’s mission is to protect and promote the interests of its clients so that they may earn the greatest return on their unsold online advertising space. Its Networker software enables publishers to manage multiple advertising networks with ease. "
target:
AudienceFUEL
AudienceFUEL has the first and only publisher-to-publisher marketing platform. AudienceFUEL gives premium digital publishers new tools to grow audiences and revenue, using their house, low-valued or unsold ad inventory, with little to no additional costs.
price ($mm)
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press release
closed 9/10/2012 via BusinessWire
Merkle, Inc., acquired Brilig LLC
synopsis: Merkle announced that it has acquired New York-based Brilig, a leading digital data exchange for Online Advertising. The acquisition supports Merkle’s data-agnostic value proposition, which integrates the optimal mix of third-party data to drive marketing performance.
buyer:
Merkle, Inc.
Merkle, a customer relationship marketing firm, is the nation’s largest privately-held agency. By combining a complete range of marketing, technical, analytical and creative disciplines, Merkle works with clients to design, execute and evaluate connected CRM programs. "
target:
Brilig LLC
Founded in 2009, Brilig is the first cooperative data marketplace for online display advertising. Unlike other legacy data marketplaces or exchanges, Brilig data is sourced cooperatively and normalized from hundreds or even thousands of discrete databases.
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press release
closed 12/21/2017 via BNC Analysis
AdCityMedia, acquired Bitlogic Media AB
synopsis: AdCityMedia, a leading provider of outdoor advertising services in Sweden, has acquired Bitlogic Media AB. Bitlogic Media AB is a Swedish company that is developing a global booking platform that connects owners of digital and analog media sites and the buyers of those media sites.
buyer:
AdCityMedia
(OM:ACM:$20.60)
AdCityMedia is active in the outdoor advertising market and is the leader of large digital format advertising in Sweden. The company has about 1,500 of its own media spaces and over 3,000 digital screens that they operate. "
target:
Bitlogic Media AB
Bitlogic Media AB is a Swedish company that is developing a global booking platform that connects owners of digital and analog media sites and the buyers of those media sites.
price ($mm)
$0.47
rev ($mm)
EBITDA ($mm)
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press release
closed 6/15/2016 via BNC Analysis
Oi Media, acquired AdClever Solutions Private Limited
synopsis: Within a short span of getting funded and the joining of Praphul Misra as the Managing Director, Oi media has made its first strategic move by acquiring AdClever; a Pune based Software Company in the OOH (Out of Home) media space.
buyer:
Oi Media
Oi Media provides OOH (out of home) Media & Experiential Marketing Services. Oi Media is based in India. "
target:
AdClever Solutions Private Limited
AdClever Solutions Pvt Ltd was the first online platform for buying Outdoor Space in Pune, India. AdClever makes the buying and selling process of Outdoor Ad space easy and efficient by solving the outdated, fragmented and the expensive process of outdoor advertising through its digital platform.
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press release
closed 12/16/2020 via BNC Analysis
Axel Springer SE, acquired FRAMEN GmbH
synopsis: Axel Springer, the leading digital publisher in Europe, has acquired a majority stake in FRAMEN, an online platform in Germany that connects brands to screen providers. FRAMEN enables brands to easily find digital screens to place ads on. The platform offers screens in various locations, including fitness studios, hotels, shopping centers and more.
buyer:
Axel Springer SE
(DB:SPR:$3,789.70)
Axel Springer SE is the leading digital publisher in Europe. Through consistent internationalization and digitization, Axel Springer SE is not only German's market leader in the printing business but also through subsidiaries, joint ventures and licenses active in more than 40 countries. "
target:
FRAMEN GmbH
FRAMEN is an online platform in Germany that connects brands to screen providers. FRAMEN enables brands to easily find digital screens to place ads on. The platform offers screens in various locations, including fitness studios, hotels, shopping centers, coworking spaces, and more.
price ($mm)
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press release
closed 5/8/2019 via Company Press Release
BroadSign International Inc, acquired Campsite
synopsis: Canda-based Broadsign, the leading out-of-home marketing platform, announced that it has acquired Campsite, the innovative Canadian digital out-of-home (DOOH) ad exchange that automates the buying and selling of DOOH inventory. Campsite has partnerships with many of Canada’s major digital out-of-home companies and agencies.
buyer:
BroadSign International Inc
target: Campsite
Broadsign is the leading digital out-of-home (DOOH) marketing platform that enables brands, agencies and DOOH media publishers to buy, sell, and deliver DOOH campaigns efficiently, reliably and securely. Broadsign's platform powers 425,000 signs worldwide, including over 180,000 digital screens. "
target parent:
Newad Media, Inc.
target: Campsite
Canada-based Campsite is a digital out-of-home (DOOH) ad exchange that automates the buying and selling of DOOH inventory. Campsite offers premium DOOH inventory through a self-serve programmatic platform. Campsite connects buyers and suppliers in an environment specifically designed for DOOH.
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press release
closed 2/11/2014 via PR Web
A6 Corporation, acquired ReachLogic Media, LLC
synopsis: A6 Corporation, a Seattle-based, early-stage startup that has built a living map of every meaningful page on the internet for online advertising purposes, announced that it has acquired ReachLogic Media, a programmatic trading desk based in New York City.
buyer:
A6 Corporation
A6 Corporation is a privately held company formed in August 2011 focused on solving the visibility problem that plagues the RTB ad market. It maintains a comprehensive and living map of the internet that it calls the Internet Topology, tracking 13.5 billion relationships between URLs. "
target:
ReachLogic Media, LLC
ReachLogic Media leverages the most sophisticated bidding technology in the market to optimize media spend allocation across over 50 billion impressions, 3,000 vetted inventory sources, and 100,000 domains globally, every day.
price ($mm)
rev ($mm)
EBITDA ($mm)
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press release
closed 7/20/2016 via Yahoo, Inc.
Fyber GmbH, acquired Inneractive Ltd.
synopsis: RNTS Media N.V., the parent company of Fyber GmbH, a leading mobile advertising technology company, announces the completion of its acquisition of Inneractive Ltd. Inneractive is an independent global mobile ad exchange focused on powering native and video ads.
buyer parent:
RNTS Media
buyer: Fyber GmbH
buyer: Fyber GmbH
Fyber is a leading mobile advertising technology company that empowers app developers to execute smart ad monetization strategies across all connected devices through a unified mobile Supply-Side Platform. Fyber works with thousands of the world's leading app developers, publishers and advertisers. "
target:
Inneractive Ltd.
Inneractive is an independent automated mobile ad marketplace focused on powering native and video ads. The company's mission is to empower mobile publishers to maximize the full potential of their properties by providing powerful technologies for buying and selling mobile ads.
price ($mm)
$46
rev ($mm)
$43
EBITDA ($mm)
EV / rev
1.7x
EV / EBITDA
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press release
closed 9/5/2018 via BNC Analysis
SouChe, acquired Iyunche Inc.
synopsis: SouChe, a Chinese car trading site that sells used cars from dealerships across China, has acquired Iyunche, a mobile vehicle transportation service platform in China. Iyunche allows car dealers to put up vehicle transport requests and have logistic companies bid on it.
buyer:
SouChe
SouChe is a Chinese car trading site that sells used cars from dealerships across China. In addition to selling used cars, the company also provides financing for customers to buy new vehicles for a year, which they can then purchase outright, trade in for a new model or hand back. "
target:
Iyunche Inc.
Established in 2015, Iyunche is a mobile vehicle transportation service platform in China. Iyunche allows car dealers to put up vehicle transport requests and have logistic companies bid on it. Car dealers can track the vehicle in real time to ensure the that the vehicle is safe and secure.
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