Like Sparkroom Corp.

closed 2/1/2016 via Company Press Release

Digital Media Solutions, acquired Sparkroom Corp.

See 13 Comparable Transactions
synopsis: Digital Media Solutions (DMS) announces the acquisition of Sparkroom, a leader in higher education performance marketing. Previously owned by Nelnet, Sparkroom will retain its name, staff and full book of business.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions is a premier performance marketing company that uses actionable data, insightful analytics and proprietary technology to reach, engage, and acquire customers for its clients across multiple interactive platforms. "
 target parent: Nelnet, Inc.
target: Sparkroom Corp.
Sparkroom is a leader in performance marketing, providing fully transparent, analytics-based strategies that achieve challenging marketing objectives. Sparkroom provides both marketing services and marketing software, allowing for improved efficacy of data-based marketing campaigns.
price ($mm)
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announced 1/11/2010 via PR Newswire

CUnet LLC, will acquire Sparkroom Corp.

See 13 Comparable Transactions
synopsis: CUnet, a subsidiary of Nelnet Inc., announced that it has entered into an agreement to acquire Sparkroom, a leading provider of enrollment marketing automation and lead performance management solutions.
buyer parent: Nelnet, Inc.
buyer: CUnet LLC
CUnet is the premier provider of online performance media and interactive marketing services driving qualified student inquiries and enrollments for the higher education industry. "
 target: Sparkroom Corp.
Sparkroom's Lead Deliver, Lead IQ, and Lead Market Analytics deliver a hosted business intelligence platform to give direct response marketers the tools and expertise needed to measure, manage, and optimize their lead acquisition spending across every direct response channel.
price ($mm)
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closed 1/13/2021 via PR Newswire

Firsthand merged with Vault.com Inc.,

See 103 Comparable Transactions
synopsis: Infobase has acquired Firsthand, a career mentoring and engagement platform for students and alumni, and will be merging it with its Vault brand, the leader in employer rankings and career guides. Fusing Vault's career content and Firsthand's engagement platform will create a next-generation employer branding and career readiness platform.
buyer parent: Centre Lane Partners, LLC
buyer: Vault.com Inc.
Vault.com provides in-depth intelligence on what it’s really like to work within an industry, company, or profession. Vault is best known for its influential rankings, ratings, and reviews on thousands of top employers and hundreds of internship programs. "
 target: Firsthand
Firsthand is the premier career mentoring and engagement platform provider worldwide. Firsthand's all-in-one engagement platform is the meeting place for virtual career and enrollment fairs, mentoring, job postings, groups, forums, a fully fledged alumni directory, and more.
price ($mm)
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closed 9/21/2016 via Company Press Release

Wiley, acquired Ranku

See 29 Comparable Transactions
synopsis: Ranku, a recruitment technology and predictive analytics software company for higher education, announced that it has been acquired by Wiley, a global provider of knowledge and learning solutions that improves outcomes in research, professional practice, and education.
buyer: Wiley (NYSE:JW.A:$1,864.09)
Wiley is a global provider of knowledge and knowledge-enabled services that improve outcomes in areas of research, professional practice and education. Wiley provides digital and print scientific, technical, medical, and scholarly journals, reference works, books, database services, and advertising."
 target: Ranku
Ranku is a Seattle based software company that aims to use technology to drive consumer advocacy in online higher education. Ranku licenses recruitment technology and predictive analytics to universities and state systems to scale online degree enrollment.
price ($mm)
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closed 11/20/2019 via BusinessWire

SchoolMint, acquired Smart Choice Technologies, Inc.

See 83 Comparable Transactions
synopsis: SchoolMint announced that it has completed an acquisition of Smart Choice Technologies from Firefly Digital. Through this acquisition, SchoolMint will extend its position as the leading provider of enrollment management solutions to educators at districts, charter management organizations (CMOs) and charter schools throughout the United States.
buyer parent: BV Investment Partners
buyer: SchoolMint
SchoolMint provides a cloud-based student enrollment and school choice platform to PreK-12 school systems worldwide. Schools choose SchoolMint to streamline all aspects of student enrollment – student registration management, application, lottery, school choice management and document uploads. "
 target parent: Firefly Digital
target: Smart Choice Technologies, Inc.
Smart Choice is a powerful preK-12 admissions platform. It is an online student registration and school choice management software solution for public and private schools, magnet and charter schools, gifted & talented programs, early childhood education programs and other special programs.
price ($mm)
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closed 6/24/2008 via Market Wire

Datran Media, acquired Top-Colleges.com

See 12 Comparable Transactions
synopsis: Leading online marketing solutions provider Datran Media announced the acquisition of Top-Colleges.com, formerly a division of AffiliateCrew.com. Top-Colleges.com is a prime higher-education search engine, matching prospective students with learning facilities via geographic and curricula criteria.
buyer: Datran Media
Datran Media is a leading online marketing company that helps brands reach, acquire, retain and monetize their ideal customers. Datran Media offers the ability to selectively interact with a consumer universe of over 175 million across inbox, web and social media channels. "
 target parent: AffiliateCrew
target: Top-Colleges.com
Top-Colleges.com is an Internet resource matching potential students with schools and colleges based on course of study and location. With a rapidly growing base of schools, colleges and universities and over 200,000 unique visitors per month, Top-Colleges.com is a premier online college resource.
price ($mm)
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closed 11/21/2019 via PR Web

Ruffalo Noel Levitz, LLC, acquired QuadWrangle

See 17 Comparable Transactions
synopsis: Leading higher education firm RNL has acquired QuadWrangle, the creator of an alumni engagement platform that uses artificial intelligence (AI) and automation to create personalized engagement with donors. The platform will be incorporated into RNL’s suite of fundraising solutions as RNL QuadWrangle.
buyer: Ruffalo Noel Levitz, LLC
RNL is the leading provider of higher education enrollment, student success, and fundraising solutions. More than 1,900 colleges, universities, and nonprofit organizations rely on RNL for advanced analytics, personalized engagement, and industry-leading insights to achieve their missions. "
 target: QuadWrangle
QuadWrangle is the first AI-Powered Engagement Management System designed specifically for higher education. QuadWrangle delivers completely personalized news, appeals, invites, community connections, and more through its website management, community mobile apps, and email marketing solutions.
price ($mm)
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closed 1/12/2015 via PR Newswire

Elsevier B.V., acquired newsflo ltd

See 19 Comparable Transactions
synopsis: Elsevier, a world-leading provider of scientific, technical and medical information products and services, announced the acquisition of Newsflo, a London-based company that helps researchers and academic institutions to measure the wider impact of their work by tracking and analyzing media coverage of their publications and findings.
buyer parent: Reed Elsevier
buyer: Elsevier B.V.
Elsevier is a provider of information solutions that enhance the performance of science, health, and technology professionals, empowering them to make better decisions, deliver better care, and sometimes make groundbreaking discoveries that advance the boundaries of knowledge and human progress. "
 target: newsflo ltd
Newsflo monitors and analyses the media impact of individual research papers, researchers and institutions. Developed with leading UK universities, the technology caters to the needs of both researchers and institutions looking to track the media reach of their work.
price ($mm)
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closed 9/28/2015 via PR Web

College Raptor merged with PowerSchool Inc.,

See 29 Comparable Transactions
synopsis: College Raptor, the nation’s only college matching platform that estimates each student’s potential financial aid, and PowerSchool Group LLC, the world’s leading learning company, are joining forces. College Raptor uniquely helps students discover college matches based on academic, cultural, and financial fit.
buyer parent: Vista Equity Partners
buyer: PowerSchool Inc.
PowerSchool, the most widely used student information system (SIS), delivers a network of integrated systems that helps K-12 school districts manage all mission-critical administrative processes and instructional data using one cohesive solution. "
 target: College Raptor
College Raptor builds products to help prospective students, parents, high school counselors, and college enrollment managers resolve some of the biggest challenges related to college planning, financing and enrollment.
price ($mm)
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closed 11/16/2016 via Company Press Release

Graduway, acquired IntroMaps

See 12 Comparable Transactions
synopsis: Graduway, the world’s leading provider of alumni networking and mentoring platforms, announced it has acquired assets of IntroMaps, LLC a company providing community engagement platforms for the higher-education and for-profit sectors.
buyer: Graduway
Graduway is the world’s leading provider of alumni networking and mentoring platforms. Graduway is trusted by 300+ education institutions and companies to manage their on-line alumni career communities including UCLA, Johns Hopkins and the University of Oxford. "
 target: IntroMaps
IntroMaps, LLC is a company that provides a community engagement platforms for the higher-education and for-profit sectors. They offer a location-based group engagement tool that uses visual networking to securely leverage existing group data.
price ($mm)
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announced 2/18/2021 via Reuters

PowerSchool Group LLC, will acquire Hobsons Inc.

See 43 Comparable Transactions
synopsis: Daily Mail and General Trust is selling its Hobsons’ Naviance and Intersect businesses to PowerSchool. Naviance Readiness Solution helps universities assess and develop essential competencies students need to be successful after high school. Intersect puts students at the center of a university's recruitment program to attract best-fit students.
buyer parent: Onex Corporation
buyer: PowerSchool Group LLC
PowerSchool's mission is to power the education ecosystem with unified technology that helps educators and students realize their potential. PowerSchool helps schools and districts efficiently manage instruction, grading, attendance, analytics, state reporting, talent, finance, and HR. "
 target parent: Daily Mail and General Trust plc
target: Hobsons Inc.
The Naviance Readiness Solution is a comprehensive toolset that helps universities assess and develop essential competencies students need to be successful after high school. Intersect puts students at the center of a university's recruitment program to attract best-fit students.
price ($mm)
$320
rev ($mm)
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closed 11/11/2014 via PR Newswire

Liaison International, Inc., acquired Spectrum Edu Solutions

See 16 Comparable Transactions
synopsis: Liaison International, the leader in admissions management solutions, announced that it has acquired Spectrum Edu Solutions, a leading provider of CRM and marketing solutions for higher education institutions. With the addition of Spectrum, Liaison's offerings now span the entire lifecycle of enrollment management and student marketing.
buyer parent: Warburg Pincus
buyer: Liaison International, Inc.
Liaison provides enrollment management solutions to more than 4,500 higher education programs. They have built strong relationships with educational associations and power some of the most admired admissions offices in the country with their Centralized Application Service (CAS™) solutions. "
 target: Spectrum Edu Solutions
Spectrum is an innovator in Higher Ed recruitment, providing groundbreaking software and marketing solutions to colleges around the country. They lead the market by combining higher education enrollment practices with cutting-edge CRM marketing platform technology to create admission programs.
price ($mm)
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closed 12/4/2019 via GlobeNewswire

Education Advisory Board, acquired YouVisit

See 64 Comparable Transactions
synopsis: Education firm EAB has acquired YouVisit, the leading provider of virtual tour and interactive web content for higher education. The addition of YouVisit’s technology platform, together with its expertise in immersive content creation, further enhances EAB’s ability to help colleges and universities find, engage, and enroll new students.
buyer parent: Vista Equity Partners
buyer: Education Advisory Board
The Education Advisory Board is a provider of research, technology, and consulting services to colleges and universities nationwide. Through the firm's innovative membership model, EAB partners with academic and administrative leaders at more than 1,500 institutions. "
 target: YouVisit
YouVisit is the leading provider of virtual tour and interactive web content for higher education. YouVisit’s patented technology platform layers 360-degree photos and videos with other media types to create highly immersive web experiences.
price ($mm)
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closed 2/1/2016 via Company Press Release

Digital Media Solutions, acquired Sparkroom Corp.

See 13 Comparable Transactions
synopsis: Digital Media Solutions (DMS) announces the acquisition of Sparkroom, a leader in higher education performance marketing. Previously owned by Nelnet, Sparkroom will retain its name, staff and full book of business.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions is a premier performance marketing company that uses actionable data, insightful analytics and proprietary technology to reach, engage, and acquire customers for its clients across multiple interactive platforms. "
 target parent: Nelnet, Inc.
target: Sparkroom Corp.
Sparkroom is a leader in performance marketing, providing fully transparent, analytics-based strategies that achieve challenging marketing objectives. Sparkroom provides both marketing services and marketing software, allowing for improved efficacy of data-based marketing campaigns.
price ($mm)
rev ($mm)
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announced 1/11/2010 via PR Newswire

CUnet LLC, will acquire Sparkroom Corp.

See 13 Comparable Transactions
synopsis: CUnet, a subsidiary of Nelnet Inc., announced that it has entered into an agreement to acquire Sparkroom, a leading provider of enrollment marketing automation and lead performance management solutions.
buyer parent: Nelnet, Inc.
buyer: CUnet LLC
CUnet is the premier provider of online performance media and interactive marketing services driving qualified student inquiries and enrollments for the higher education industry. "
 target: Sparkroom Corp.
Sparkroom's Lead Deliver, Lead IQ, and Lead Market Analytics deliver a hosted business intelligence platform to give direct response marketers the tools and expertise needed to measure, manage, and optimize their lead acquisition spending across every direct response channel.
price ($mm)
rev ($mm)
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closed 2/2/2021 via BusinessWire

Digital Media Solutions, acquired Aimtell/PushPros

See 1303 Comparable Transactions
synopsis: Digital Media Solutions, Inc. has acquired Aimtell/PushPros. Aimtell and PushPros are sister companies that offer fully managed and self-managed push notification solutions leveraging licenses of the proprietary, AI-powered, SaaS Aimtell technology.
buyer parent: Clairvest Group Inc.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is the largest single entry point for scalable and reliable people-based marketing solutions. DMS deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide meaningful, insightful customer acquisition campaigns. "
 target: Aimtell/PushPros
Trusted by Fortune 100 brands, Aimtell and PushPros are sister companies that offer fully managed and self-managed push notification solutions leveraging licenses of the proprietary, AI-powered, SaaS Aimtell technology.
price ($mm)
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announced 7/6/2020 via Company Press Release

Digital Media Solutions, will acquire SmarterChaos

See 406 Comparable Transactions
synopsis: Digital Media Solutions (DMS), a leading provider of technology and digital performance marketing solutions, will acquire SmarterChaos, a premier digital marketing and online performance management agency. SmarterChaos specializes in building profitable performance marketing channels for major advertisers that drive customer acquisition.
buyer parent: Clairvest Group Inc.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is the largest single entry point for scalable and reliable people-based marketing solutions. DMS deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide meaningful, insightful customer acquisition campaigns. "
 target: SmarterChaos
SmarterChaos is a premier digital marketing and online performance management agency. SmarterChaos specializes in building profitable performance marketing channels for major advertisers that drive customer acquisition and positive Return on Ad Spend (ROAS).
price ($mm)
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closed 11/7/2019 via PR Newswire

Digital Media Solutions, acquired UE.co

See 1520 Comparable Transactions
synopsis: Digital Media Solutions (DMS), the largest single entry point for scalable and reliable people-based marketing solutions, has acquired insurance company UE.co, including ZipQuote and the Comanche click platform. UE.co will be rebranded as a DMS Insurance, a division of Digital Media Solutions, and will house the acquired brands and assets.
buyer parent: Clairvest Group Inc.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is the largest single entry point for scalable and reliable people-based marketing solutions. DMS deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide meaningful, insightful customer acquisition campaigns. "
 target: UE.co
UE.co is a provider of digital marketing software and services and customer acquisition software. Their award-winning insurtech ZipQuote and Comanche click platforms are leveraged by enterprise companies looking to effectively manage their advertising campaigns.
price ($mm)
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closed 11/13/2018 via Company Press Release

Digital Media Solutions, acquired Fosina Marketing Group

See 3937 Comparable Transactions
synopsis: Digital Media Solutions (DMS), the fastest-growing independent agency focused on performance marketing, announced it acquired Fosina Marketing Group, Inc. Fosina is an innovative and data-driven marketing firm with customized direct-to-consumer subscription marketing solutions for clients including Harper Collins Publishing and Save The Children.
buyer parent: Clairvest Group Inc.
buyer: Digital Media Solutions (DMS:$295.91)
Founded by a team of lifelong athletes, Digital Media Solutions, LLC (DMS) is the fastest-growing independent agency focused on performance marketing. DMS deploys diversified and data-driven digital media customer acquisition solutions that deliver scalable and measurable marketing results. "
 target: Fosina Marketing Group
Fosina Marketing Group, Inc. is an innovative and data-driven marketing firm with customized direct-to-consumer subscription marketing solutions for clients including Harper Collins Publishing, Save The Children, National Wildlife Federation, Amora Coffee, Meredith Corp. and Highlights for Children.
price ($mm)
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closed 9/6/2018 via PR Newswire

Digital Media Solutions, acquired BetterLoanChoice.com LLC

See 13 Comparable Transactions
synopsis: Digital Media Solutions (DMS), the fastest-growing independent digital advertising agency, has acquired BetterLoanChoice.com, a personal lending marketplace. BetterLoanChoice.com's innovative platform connects consumers with financial services brands. They aim to help those who are in need of a loan, whether they have good or bad credit.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is an industry leader in customer acquisition and retention that helps clients maximize their digital marketing. Their capabilities in performance marketing, digital agency services and marketing technology allows clients to target and acquire the right customers. "
 target: BetterLoanChoice.com LLC
BetterLoanChoice.com is a personal lending marketplace. BetterLoanChoice.com is an innovative and data-driven platform that connects consumers with financial services brands. They aim to help those who are in need of a loan, whether they have good or bad credit.
price ($mm)
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closed 7/18/2018 via PR Newswire

Digital Media Solutions, acquired W4

See 406 Comparable Transactions
synopsis: Digital Media Solutions, an industry leader in customer acquisition and retention that helps clients maximize their digital marketing, announced that it has acquired W4 Performance Ad Market (W4). W4 helps advertisers acquire new customers while enabling digital media publishers to monetize traffic on a results-based, cost-per-action (CPA) basis.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is an industry leader in customer acquisition and retention that helps clients maximize their digital marketing. Their capabilities in performance marketing, digital agency services and marketing technology allows clients to target and acquire the right customers. "
 target: W4
W4's online performance advertising network provides a results-based advertising solution to brands as well as traffic monetization solutions for its publishing affiliates in social media, search, mobile, display and other channels.
price ($mm)
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closed 5/9/2018 via BNC Analysis

Digital Media Solutions, acquired Avenue100 Media Solutions

See 68 Comparable Transactions
synopsis: Digital Media Solutions, LLC (DMS), an industry leader in the world of customer acquisition and retention that helps clients maximize their digital marketing to beat the competition and accelerate growth, announced it acquired Avenue100 Media Solutions, LLC, a leader in performance based marketing and analytics in the education industry.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is an end-to-end customer acquisition and retention solution provider. Using actionable data, insightful analytics and proprietary technology, DMS efficiently and effectively reaches, engages and acquires customers for clients across multiple verticals. "
 target: Avenue100 Media Solutions
Avenue100 delivers high quality student inquiries to educational institutions. Combining expert digital marketing science with a customer centric approach, they connect aspiring students to opportunities for higher education.
price ($mm)
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closed 10/4/2017 via PR Newswire

Digital Media Solutions, acquired Mocade Media, LLC

See 2096 Comparable Transactions
synopsis: Digital Media Solutions (DMS), an industry leader in providing end-to-end customer acquisition solutions, has acquired Mocade Media LLC, an email marketing firm that delivers engaging content and increases return on investment of email programs. Mocade helps companies ensure they are able to maximize the business value of their email programs.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is an end-to-end customer acquisition and retention solution provider. Using actionable data, insightful analytics and proprietary technology, DMS efficiently and effectively reaches, engages and acquires customers for clients across multiple verticals. "
 target: Mocade Media, LLC
Mocade Media LLC is an email marketing firm that delivers engaging content and increases return on investment of email programs. Mocade's sophisticated email optimization platform helps companies across industries ensure they are able to maximize the business value of their email programs.
price ($mm)
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closed 7/18/2016 via PR Newswire

Digital Media Solutions, acquired Best Rate Referrals

See 17 Comparable Transactions
synopsis: Digital Media Solutions (DMS), an end-to-end solutions provider for brands focused on customer acquisition and retention, has entered the mortgage market through the strategic acquisition of Best Rate Referrals. Best Rate Referrals is an award-winning mortgage marketing firm that offers a variety of lead generation solutions.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is an end-to-end customer acquisition and retention solution provider. Using actionable data, insightful analytics and proprietary technology, DMS efficiently and effectively reaches, engages and acquires customers for clients across multiple verticals. "
 target: Best Rate Referrals
Best Rate Referrals is a Mortgage Marketing Firm that offers compliant lead generation solutions for the lending and insurance industry.
price ($mm)
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closed 2/1/2016 via Company Press Release

Digital Media Solutions, acquired Sparkroom Corp.

See 13 Comparable Transactions
synopsis: Digital Media Solutions (DMS) announces the acquisition of Sparkroom, a leader in higher education performance marketing. Previously owned by Nelnet, Sparkroom will retain its name, staff and full book of business.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions is a premier performance marketing company that uses actionable data, insightful analytics and proprietary technology to reach, engage, and acquire customers for its clients across multiple interactive platforms. "
 target parent: Nelnet, Inc.
target: Sparkroom Corp.
Sparkroom is a leader in performance marketing, providing fully transparent, analytics-based strategies that achieve challenging marketing objectives. Sparkroom provides both marketing services and marketing software, allowing for improved efficacy of data-based marketing campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
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announced 7/6/2020 via Company Press Release

Digital Media Solutions, will acquire SmarterChaos

See 406 Comparable Transactions
synopsis: Digital Media Solutions (DMS), a leading provider of technology and digital performance marketing solutions, will acquire SmarterChaos, a premier digital marketing and online performance management agency. SmarterChaos specializes in building profitable performance marketing channels for major advertisers that drive customer acquisition.
buyer parent: Clairvest Group Inc.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is the largest single entry point for scalable and reliable people-based marketing solutions. DMS deploys a robust database of consumer intelligence and leverages massive proprietary media distribution to provide meaningful, insightful customer acquisition campaigns. "
 target: SmarterChaos
SmarterChaos is a premier digital marketing and online performance management agency. SmarterChaos specializes in building profitable performance marketing channels for major advertisers that drive customer acquisition and positive Return on Ad Spend (ROAS).
price ($mm)
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closed 6/18/2020 via Company Press Release

CMerTV, Inc., acquired relaido, Inc.

See 1754 Comparable Transactions
synopsis: CMerTV Co., Ltd., a video distribution business giant will acquire Relaido Inc. from Opt Holding Co., Ltd. relaido Ad Exchange is a video ad integrated management solution for managing and maximizing media revenue for all video inventory.
buyer parent: Dentsu Inc.
buyer: CMerTV, Inc.
CmerTV is a premium network that delivers video ads to every corner of Japan. Their creative team also provides production services for video ads. "
 target parent: OPT, Inc.
target: relaido, Inc.
relaido Ad Exchange is a video ad integrated management solution for managing and maximizing media revenue for all video inventory. It supports various video ad formats such as in-stream/out-stream ads and manages the yield of pure ads/ad networks to maximize publisher revenue.
price ($mm)
rev ($mm)
$7
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 3/25/2020 via BNC Analysis

Silverbullet Data Services Group, acquired Videobeet Italia Srl

See 1763 Comparable Transactions
synopsis: Silverbullet, the data-smart marketing services company, has acquired independent trade desk Videobeet. Based in Italy, Videobeet is an expert in programmatic advertising with its proprietary technology, BeetleDesk. Videobeet empowers advertisers to reach highly targeted audiences through its technology and premium publisher network.
buyer: Silverbullet Data Services Group
The Silverbullet Data Services Group is a new breed of data-smart marketing services, designed to empower businesses to achieve the hybrid of data services, insight-informed content and programmatic. Silverbullet enables businesses to technically engineer a consumer-centric approach to marketing. "
 target: Videobeet Italia Srl
Italy-based Videobeet is an expert in programmatic advertising with its proprietary technology, BeetleDesk. Videobeet empowers advertisers and brands to reach highly targeted audiences through its state of the art technology and its premium publisher network made by the top 50 Italian publishers.
price ($mm)
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closed 6/12/2019 via BNC Analysis

Triboo Direct S.r.l., acquired Koi Advertising Ltd

See 718 Comparable Transactions
synopsis: Triboo, a group active in the E-Commerce and Digital Advertising sector, through its subsidiary Triboo Direct, acquires 100% of Koi Advertising Ltd, a company operating in the web marketing and advertising sector mainly in the UK, Australia, India, Indonesia and South Africa with headquarters in London.
buyer parent: Triboo S.p.A.
buyer: Triboo Direct S.r.l.
Triboo Direct S.r.l. provides direct marketing services including direct email marketing, sms marketing, push notification, telemarketing, and database building services. The company was founded in 2017 and is headquartered in Milan, Italy. "
 target: Koi Advertising Ltd
Koi Advertising LTD is a company operating in the web marketing and advertising sector mainly in the UK, Australia, India, Indonesia and South Africa with headquarters in London. They are specialists in performance and brand marketing.
price ($mm)
rev ($mm)
$3
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 4/24/2019 via BNC Analysis

Mail.Ru LLC, acquired NativeRoll

See 1717 Comparable Transactions
synopsis: Mail.ru Group acquired 50.83% of the developer of video advertising platform Nativeroll. Nativeroll allows users to place blocks with video ads in four formats within the content on sites of more than 100 premium publishers.
buyer: Mail.Ru LLC (LSE:MAIL:$1,350.66)
Russia's Mail.Ru Group develops Internet communications and entertainment services globally. The company operates Russian language social networks Vkontakte (VK), Odnoklassniki (OK) and Moi Mir (My World), and instant messenger services; Agent Mail.Ru and ICQ. "
 target: NativeRoll
Nativeroll is a video advertising platform in premium content that allows users to place blocks with video ads in four formats within the content on sites of more than 100 premium publishers. According to its own data, the monthly audience reach is 75 million users.
price ($mm)
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announced 8/3/2018 via Company Press Release

ClearPier Inc., will acquire Mpire Media

See 406 Comparable Transactions
synopsis: Tech Mpire Limited (“Company” or “Tech Mpire”) is pleased to announce that it has executed an agreement for the sale of the majority share (90%) of its performance marketing business, Mpire Network, to Canadian advertising company, ClearPier.
buyer: ClearPier Inc.
ClearPier is Canada’s Leading Premium Performance Marketplace. Their mission is to bring efficiency, transparency, and quality back into the ad-trading ecosystem. They offer advertisers a robust programmatic and performance trading solution through their premium supply. "
 target parent: Tech Mpire Limited
target: Mpire Media
Mpire Network Inc. is the performance marketing business of Tech Mpire Limited. Mpire acts as an intermediary between its advertiser clients and its network of affiliates that deploy digital advertising marketing campaigns to consumers. Mpire provides strategic management of advertising campaigns.
price ($mm)
$0.67*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/18/2018 via PR Newswire

Digital Media Solutions, acquired W4

See 406 Comparable Transactions
synopsis: Digital Media Solutions, an industry leader in customer acquisition and retention that helps clients maximize their digital marketing, announced that it has acquired W4 Performance Ad Market (W4). W4 helps advertisers acquire new customers while enabling digital media publishers to monetize traffic on a results-based, cost-per-action (CPA) basis.
buyer: Digital Media Solutions (DMS:$295.91)
Digital Media Solutions (DMS) is an industry leader in customer acquisition and retention that helps clients maximize their digital marketing. Their capabilities in performance marketing, digital agency services and marketing technology allows clients to target and acquire the right customers. "
 target: W4
W4's online performance advertising network provides a results-based advertising solution to brands as well as traffic monetization solutions for its publishing affiliates in social media, search, mobile, display and other channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 12/6/2017 via BNC Analysis

Axel Springer SE, acquired Ad Up Technology AG

See 2220 Comparable Transactions
synopsis: Europe's leading digital publisher Axel Springer has acquired, through its subsidiary Axel Springer Teaser Ad, Ad Up Technology, from Unister, one of the biggest e-commerce companies in Germany. Ad Up Technology specializes in the marketing of online portals and provides native and display advertising services.
buyer: Axel Springer SE (DB:SPR:$3,789.70)
Axel Springer SE is the leading digital publisher in Europe. Through consistent internationalization and digitization, Axel Springer SE is not only German's market leader in the printing business but also through subsidiaries, joint ventures and licenses active in more than 40 countries. "
 target parent: Unister
target: Ad Up Technology AG
Ad Up Technology offers technology and services for online marketing and advertising. The company specializes in the marketing of online portals. Ad Up Technology provides native and display advertising services and helps businesses launch campaigns with outstanding results.
price ($mm)
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announced 8/16/2017 via Bloomberg

Cloud Technologies S.A., will acquire OAN sp. z o.o.

See 266 Comparable Transactions
synopsis: Cloud Technologies S.A. has entered into a preliminary agreement to acquire OAN sp. z.o.o., a well-established internet advertising company. OAN is a Polish online advertising network that serves direct customers, has good relationships with agencies, and provides network products for publishers.
buyer: Cloud Technologies S.A. (WSE:CLD:$16.18)
Cloud Technologies S.A. is the online advertising leader in the segment of Big Data Cloud Computing in CEE region. The company has unique competencies in optimising advertising campaigns based on Programmatic Buying. "
 target: OAN sp. z o.o.
Operating since 2011, OAN sp. z.o.o. has a well-established position in the Internet advertising market. OAN is a Polish online advertising network that serves direct customers, has good relationships with agencies, and provides network products for publishers.
price ($mm)
$0.55
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 2/2/2017 via Reuters

Gree, Inc., will acquire 3 Minute inc.

See 266 Comparable Transactions
synopsis: GREE, the world’s leading Internet company providing mobile content and services, is to acquire 3Minute, a Tokyo-based advertising firm which is engaged in advertising business, media business and commerce business.
buyer: Gree, Inc. (TSE:3632:$703.90)
GREE is the world’s leading Internet company providing mobile content and services, backed by cutting-edge technology. Since it was developed, the GREE social networking service has been spreading its wings, accepting 14 languages, reaching 169 countries and regions. "
 target: 3 Minute inc.
3Minute inc. is a Tokyo-based advertising firm which is engaged in advertising business, media business and commerce business. They develop a platform for online video production and management. The company was founded in 2014 and is headquartered in Tokyo, Japan.
price ($mm)
$37
rev ($mm)
$4
EBITDA ($mm)
EV / rev
9.8x
EV / EBITDA
closed 9/14/2016 via BNC Analysis

Fork Media Private Limited, acquired Adgebra

See 266 Comparable Transactions
synopsis: Ant Farm India-backed digital media company Fork Media has acquired a majority stake in Pune-based ad-tech firm Inuxu Digital Media Technologies. The mixed cash-and-equity deal gives Fork Media 51 per cent equity in Inuxu. Inuxu's multi-device ad platform, Adgebra, collects data from its partner publishers and creates various audience segments.
buyer: Fork Media Private Limited
Fork leverages online, mobile and video platforms to create innovative, turnaround solutions for advertisers and publishers, alike. They create advertiser focused content, craft innovative ad engagements and use data to match audience to brands. "
 target: Adgebra
Inuxu was founded with a vision to blend together the Science of ‘Relevance’ and Art of ‘Engagement’ to deliver personalized & interactive ads to the digitally evolved user. Its multi-device ad platform Adgebra collects data from its partner publishers and creates various audience segments.
price ($mm)
$3.00*
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/24/2016 via BNC Analysis

Game Lounge Limited, acquired Interclick Limited

See 266 Comparable Transactions
synopsis: The leading affiliate network Game Lounge Ltd has signed an agreement to acquire the assets of the respected affiliate company Interclick Limited. Interclick Limited has been active within the German and U.K. markets for 14 years, and Game Lounge acquires more than 40 domains and affiliate accounts through the acquisition.
buyer parent: Cherry AB
buyer: Game Lounge Limited
Game Lounge Limited is a Malta based company working within the I-gaming business. Their goal is to become the largest affiliate in the Scandinavian market offering their visitors the best out of casino experience including the latest promotions, game-reviews, best signup-bonuses and more. "
 target: Interclick Limited
Interclick Limited is a respected affiliate marketing company based in the United Kingdom. Interclick Limited has been active within the German and U.K. markets for 14 years, and it has more than 40 domains and affiliate accounts.
price ($mm)
$1.50
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/5/2016 via BNC Analysis

Centre Lane Partners, LLC, acquired ClickBooth

See 2606 Comparable Transactions
synopsis: Centre Lane Partners, a private equity firm focused on making investments in North American middle market companies, has acquired ClickBooth, a recognized online performance advertising leader and one-of-a-kind performance marketing exchange focused on Cost-Per-Action and Cost-Per-Click affiliate marketing.
buyer: Centre Lane Partners, LLC
Centre Lane Partners is a private equity firm focused on making investments in North American middle market companies. Centre Lane targets companies with revenues between $20 and $500 million that have leading market positions and sustainable competitive advantages in their respective niches. "
 target: ClickBooth
Clickbooth is a recognized online performance advertising leader and one-of-a-kind performance marketing exchange focused on Cost-Per-Action and Cost-Per-Click affiliate marketing.
price ($mm)
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announced 7/18/2016 via Market Wire

Adstream, will acquire Dubsat pty ltd

See 273 Comparable Transactions
synopsis: Adstream, a global provider of creative asset management, delivery and analytics technology, announced it has signed an agreement to acquire Dubsat, an Omnilab Media company. Dubsat is a global advertising content management and delivery company, providing cloud-based solutions to agencies, brands, broadcasters, production houses, and publishers.
buyer: Adstream
Adstream is the world’s leading advertising digital asset management, workflow and distribution company. Adstream provides innovative tools for managing the production process in advertising. They pioneered the delivery of broadcast content via broadband. "
 target parent: Omnilab Media
target: Dubsat pty ltd
Dubsat is an international service provider offering media advertising and entertainment content. Dubsat's cutting-edge software and cloud services are closely integrated with its dedicated and ever-expanding international distribution network, helping advertisers meet any media schedule deadline.
price ($mm)
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announced 12/17/2015 via Company Press Release

VS.hu, will acquire Origo Media Group

See 450 Comparable Transactions
synopsis: Magyar Telekom signed an agreement to sell its 100% shareholding in Origo Zrt. to New Wave Media Kft. Origo Zrt. is one of Hungary’s leading media companies and has achieved market leadership in several of its business areas through the Origo.hu news portal, the Freemail e-mailing system and the Adnetwork online advertising network.
buyer: VS.hu
VS.hu is a Hungarian news portal launched in November 2013. Their mission is to provide high quality news and analysis and present every important perspective and opinion on every story or case they cover. "
 target parent: Deutsche Telekom
target: Origo Media Group
Founded in 1998, Origo Media Group has grown to become one of Hungary’s leading media companies and achieved market leadership in several of its business areas through its business lines such as the Origo.hu news portal, the Freemail e-mailing system and the Adnetwork online advertising network.
price ($mm)
$14
rev ($mm)
$24
EBITDA ($mm)
EV / rev
0.6x
EV / EBITDA
closed 12/16/2015 via PR Web

Redirect.com, acquired AdEngage, Inc

See 266 Comparable Transactions
synopsis: Redirect.com, the leading provider for domain parking and international redirect solutions, announced that they have acquired AdEngage, an online advertising network that allows advertisers to buy ads and publishers/website owners to sell advertising space on their sites. AdEngage adds a new market of customers and added abilities for Redirect.com.
buyer parent: Media Breakaway, LLC
buyer: Redirect.com
Redirect.com has revolutionized the international redirect industry. With their proprietary geo-targeting system, which monetizes 100% of a website's international traffic, they are one of the leading redirect monetization programs in the industry. "
 target: AdEngage, Inc
AdEngage is an online advertising network that allows advertisers to buy ads, and publishers / website owners to sell advertising space on their sites. They have served over 1.2 trillion ads and paid millions in publisher payments. They act as a real-time exchange between advertisers and publishers.
price ($mm)
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closed 2/4/2014 via BusinessWire

LIN Digital Media LLC, acquired Federated Media Publishing

See 851 Comparable Transactions
synopsis: LIN Media LLC, a local multimedia company, announced that it has completed its acquisition of the stock of Federated Media Publishing, Inc., the industry-leading digital content and conversational marketing company.
buyer parent: LIN Media
buyer: LIN Digital Media LLC
LIN Digital creates highly customized and effective digital marketing campaigns for some of the nation’s most respected agencies and brands. LIN Digital empowers agencies, captures the attention of target audiences and delivers results. "
 target: Federated Media Publishing
Federated Media Publishing (FMP) powers the Independent Web. FMP believes that the majority of meaningful engagements across digital media occur via high-quality independent sites and services.
price ($mm)
$19
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/16/2013 via PR Web

Rebellion Media Group Corp, acquired Incentivibe

See 406 Comparable Transactions
synopsis: Rebellion Media has acquired Incentivibe, a business that pools small and medium-sized companies so they can hold shared contests with expensive giveaway prizes while paying just a fraction of the prize cost. Incentivibe has enlisted hundreds of online businesses, helping them incentivize more than two million customers.
buyer: Rebellion Media Group Corp
Rebellion connects millions of users every day to personalized content and communities through its large and growing family of websites, mobile apps and digital tools. In categories spanning sports, technology, lifestyle and entertainment, Rebellion delivers a rich and tailored digital experience. "
 target: Incentivibe
Incentivibe is a business that pools small and medium-sized companies so they can hold shared contests with expensive giveaway prizes while paying just a fraction of the prize cost.
price ($mm)
rev ($mm)
EBITDA ($mm)
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closed 5/17/2012 via BNC Analysis

Transcontinental Media, acquired Redux Media

See 266 Comparable Transactions
synopsis: TC Media is pleased to announce it has completed the acquisition of a majority stake in Redux Media, a leading online advertising network. Redux Media manages mass online display inventory, optimizing it into custom-targeted and brand-safe advertising channels.
buyer parent: Transcontinental Inc.
buyer: Transcontinental Media
Transcontinental Media is the country’s leading publisher of consumer magazines and of French-language educational resources as well as being the largest publisher of community newspapers in Eastern Canada. "
 target: Redux Media
Redux Media is a leading online advertising network. Redux Media manages mass online display inventory, optimizing it into custom-targeted and brand-safe advertising channels.
price ($mm)
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EBITDA ($mm)
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announced 4/17/2012 via Yahoo, Inc.

Omnicom Group Inc., will acquire DGM Asia Pacific Pte Limited

See 2128 Comparable Transactions
synopsis: Flow Digital Pte Limited, a subsidiary of Omnicom Group Inc., agreed to acquire all assets of DGM Asia Pacific Pte Limited £0.16 million. DGM Asia Pacific Pte is a leading performance-based online marketing and technology company. They deliver multi-channel and stand-alone solutions across the digital marketing spectrum.
buyer: Omnicom Group Inc. (OMC:$15,385.20)
Omnicom Group Inc. is a global advertising and marketing communications services company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, direct and promotional marketing, public relations and other specialty communications services. "
 target parent: Asia Digital Holdings plc
target: DGM Asia Pacific Pte Limited
DGM Asia Pacific Pte Limited provides internet-marketing services and delivers leads and sales for advertisers. The company's delivery channels include an affiliate network and search engine marketing. The company was incorporated in 2007 and is based in Singapore.
price ($mm)
$0.21
rev ($mm)
$2
EBITDA ($mm)
EV / rev
0.1x
EV / EBITDA
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