Like MRevolution sp. z o.o.

closed 3/8/2017 via BNC Analysis

IQS Online Sp. z o.o., acquired MRevolution sp. z o.o.

synopsis: Polish market research company IQS has acquired MRevolution, a specialist insight community provider. Launched in 2012, Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities.
buyer parent: Mediacap SA
buyer: IQS Online Sp. z o.o.
IQS is a leading online market research firm in Poland. IQS combines advanced technologies with knowledge of consumer behavior in the real world. IQS offers an extensive portfolio of research products and methods of implementation of research, both qualitative and quantitative. "
target: MRevolution sp. z o.o.
Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities, while offering community management, project management and system training services.
price ($mm)
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closed 7/1/2018 via Company Press Release

Gree, Inc., acquired Quant Corporation

synopsis: Gree, Inc., a technology company in the mobile games, advertising, and investment businesses, has acquired Quant, Inc., a digital marketing agency that provides marketing systems, digital marketing support, and media analysis.
buyer: Gree, Inc. (TSE:3632:$703.90)
Based in Japan, GREE, Inc. started as a social networking service with the world's first mobile social game. They have expanded their business as a technology company in mobile games, media, advertising, and investment businesses. "
target parent: Lancers, Inc.
target: Quant Corporation
Based in Japan, Quant, Inc. is a digital marketing agency that provides marketing systems, digital marketing support, and media analysis. Quant believes that technology helps transform social structure and brings out different possibilities.
price ($mm)
rev ($mm)
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closed 1/10/2018 via GlobeNewswire

Claritas, Inc., acquired Geoscape International

synopsis: Claritas, a leading provider of consumer segmentation analysis and tools for improving marketing performance, acquired Miami-based Geoscape International Inc., experts in multicultural business intelligence. Geoscape provides automated intelligence systems, unique data products, research and analytic services for companies.
buyer parent: Carlyle Group
buyer: Claritas, Inc.
Founded in 1971, Claritas is a provider of consumer segmentation analysis for marketers. Claritas’ proprietary segmentation algorithm and differentiated access to data sources provide unique insights to businesses regarding their marketplace and consumers. "
target: Geoscape International
Geoscape provides automated intelligence systems, unique data products, research and analytic services for companies seeking to accelerate growth by tapping into the growth of new mainstream consumers in the U.S., Canada and Europe.
price ($mm)
rev ($mm)
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closed 10/30/2014 via Company Press Release

The Nielsen Company, Inc., acquired Affinnova, Inc.

synopsis: Nielsen, a leading global provider of information and insights into what consumers watch and buy, has recently completed its acquisition of Affinnova, an international media and marketing research firm. Affinnova is the technology platform of choice for companies seeking to dramatically improve their innovation and marketing success rates.
buyer: The Nielsen Company, Inc. (NLSN:$6,465.00)
The Nielsen Company is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related properties. "
target: Affinnova, Inc.
Affinnova is the technology platform of choice for companies seeking to dramatically improve their innovation and marketing success rates. Affinnova’s optimization algorithms, predictive analytics and insights allow marketers to explore a wider breadth of advertising and design ideas.
price ($mm)
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closed 8/1/2018 via Company Press Release

DBM Consultants merged with Illuminera,

synopsis: DBM Consultants, Australia’s leading provider of insights based consulting for the financial services industry, has merged with Illuminera, a specialist data-empowered consultancy, focused primarily on the pharmaceuticals and consumer goods sectors in Asia.
buyer: Illuminera
Illuminera was founded as a market research agency in 2007 and has evolved to become a specialist data-empowered consultancy, focused primarily on the pharmaceuticals and consumer goods sectors in Asia. "
target: DBM Consultants
DBM Consultants provide evidence based insights to support decisions on pricing, priority target marketing, new product development, customer experience initiatives, branding and advertising.
price ($mm)
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closed 7/16/2019 via BNC Analysis

Dentsu Aegis Network Ltd., acquired Ugam

synopsis: London-based Dentsu Aegis Network Ltd has acquired a majority stake in India-based Ugam Interactive Solutions Pvt. Ltd, a leading next generation data and analytics company. They work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making.
buyer parent: Dentsu Inc.
buyer: Dentsu Aegis Network Ltd.
Dentsu Aegis Network is made up of ten global network brands and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. "
target: Ugam
Ugam is a leading next generation data and analytics company. They work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making.
price ($mm)
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closed 5/21/2013 via Company Press Release

ShopperTrak, acquired RapidBlue Solutions

synopsis: ShopperTrak, the world’s largest counter and analyzer of retail foot traffic, announced the acquisition of RapidBlue Solutions Oy, a leading European provider of retail data and analytics. RapidBlue uses radio frequency technology to collect shopper movement information.
buyer: ShopperTrak
ShopperTrak provides shopper-traffic counting technology and data analysis to the most respected names in retail. ShopperTrak is an integral business partner and trusted advisor to the industry, bringing innovative technology and business expertise to organizations throughout the world. "
target: RapidBlue Solutions
Based in Helsinki, RapidBlue uses radio frequency technology to collect shopper movement information. The company transforms the anonymous data into information and insights that retailers can use to manage the marketing, merchandising and operations of their businesses.
price ($mm)
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closed 7/3/2019 via BusinessWire

LiveRamp, acquired Data Plus Math

synopsis: LiveRamp, the trusted platform that makes data accessible and meaningful, has completed the acquisition of Data Plus Math, a media measurement company that works with brands, agencies, cable operators, streaming TV services, and networks to tie cross-screen ad exposure with real-world outcomes.
buyer: LiveRamp (NYSE:RAMP:$380.57)
LiveRamp provides the identity platform leveraged by brands and their partners to deliver innovative products and exceptional experiences. LiveRamp IdentityLink connects people, data, and devices across the digital and physical world. "
target: Data Plus Math
Data Plus Math is a media measurement company that works with brands, agencies, cable operators, streaming TV services, and networks to tie cross-screen ad exposure with real-world outcomes.
price ($mm)
$150
rev ($mm)
EBITDA ($mm)
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closed 8/14/2017 via BusinessWire

MarketCast, acquired Fizziology

synopsis: MarketCast, LLC, the preeminent provider of strategic insights and data analytics to marketers and researchers in the global entertainment industry, announced that it has acquired Fizziology LLC, a leading social insights and analytics company in the media and entertainment space.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry. MarketCast works in collaboration with marketers and researchers across the entertainment spectrum in the development and execution of their marketing strategies. "
target: Fizziology
Fizziology is an insights and analytics company that uses social media to better understand audiences. It has developed products and services tailored to the needs of the global media and entertainment industry, including casting analysis, marketing performance measurement, and fan identification.
price ($mm)
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closed 11/16/2016 via BusinessWire

Verint Systems Inc., acquired OpinionLab Inc.

synopsis: Verint Systems Inc., a global leader in Actionable Intelligence, announced that it has extended its Customer Engagement Optimization™ portfolio through its acquisition of OpinionLab®, a leader in continuous voice of the customer listening solutions that drive smarter, real-time digital engagement.
buyer: Verint Systems Inc. (NasdaqGS:VRNT:$1,255.80)
Verint® is a global leader in Actionable Intelligence®, which has become a necessity in a dynamic world of massive information growth. Verint solutions enable decision makers to anticipate, respond and take action, and make more informed, effective and timely decisions. "
target: OpinionLab Inc.
Founded in 1998, OpinionLab is a leader in continuous voice of the customer listening solutions that drive smarter, real-time digital engagement. OpinionLab solutions are used by world-leading brands to optimize web and mobile customer experiences and engagement.
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closed 3/3/2020 via BusinessWire

MaritzCX merged with InMoment, Inc,

synopsis: InMoment and MaritzCX, recognized market leaders and proven innovators in the global customer experience (CX) sector, have merged. The combined company will serve 90 percent of the world’s automotive companies, eight out of 10 of the leading banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.
buyer parent: Madison Dearborn Partners
buyer: InMoment, Inc
InMoment helps organizations deliver more valuable and inspiring experiences to their customers and employees at every moment in their journey. The company's Experience Intelligence (XI) platform continually analyzes and evaluates enterprise experience data and customer feedback. "
target parent: Maritz, Inc.
target: MaritzCX
MaritzCX is the leader in experience management for big business, and includes customer experience (CX), employee experience (EX), and patient experience. The company combines experience management software, data and research science, and deep vertical market expertise to accelerate client success.
price ($mm)
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closed 2/20/2020 via Company Press Release

Savanta, acquired Future Thinking

synopsis: Savanta has acquired the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO.
buyer parent: Next 15
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
target: Future Thinking
Future Thinking is a leading market research and data analytics company, renowned for helping clients maximize sales, revenue and profit, through a combination of qualitative and quantitative research; often analysed through the lens of data science and behavioral economics.
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closed 2/6/2020 via BNC Analysis

The Kantar Group, acquired Colmar Brunton Pty Limited

synopsis: Research and consulting company Kantar has acquired fellow research company Colmar Brunton in its first move since it was spun off from WPP. As part of the acquisition, Colmar Brunton, which specialises in sensory, customer and governmental research, will be fully integrated into Kantar and the brand retired in Australia. 
buyer parent: Bain Capital
buyer: The Kantar Group
Kantar is home to some of the world's leading research, data and insights brands. They offer market research into the way people live, shop, vote, watch and tweet – in over a hundred countries worldwide. "
target: Colmar Brunton Pty Limited
Colmar Brunton is New Zealand's best known insights and market research agency. Colmar Brunton specialises in sensory, customer and governmental research, and operates from offices in Auckland and New Zealand.
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closed 11/4/2019 via GlobeNewswire

Bastion Collective, acquired dogsbollocks5

synopsis: Bastion Collective, the largest independent communications group in Australia, has acquired db5 (Dogsbollocks5), a consumer insights and strategy consultancy specializing in quantitative and qualitative research, brand strategy, innovation and communications.
buyer: Bastion Collective
Bastion Collective is a unique group of leading marketing and communications businesses that offer a powerful mix of expertise. "
target: dogsbollocks5
Dogsbollocks5 (db5) is a consumer insights and strategy consultancy specializing in quantitative and qualitative research, brand strategy, innovation and communications. At their core they believe the right data (big or otherwise) and insights are the key to transforming brands and businesses.
price ($mm)
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closed 9/25/2019 via BNC Analysis

Blue Field Agency, acquired Totta Data Lab and Totta Research

synopsis: Blue Field Agency, a Dutch marketing firm, has acquired Totta Data Lab and Totta Research from Totta Group, a Dutch Holding company. Totta Data Lab is a Dutch data science scale-up specialized in AI, Voice & machine learning. Totta Research is a Dutch marketing research company that helps customers with determining the behavior of their audiences.
buyer: Blue Field Agency
Headquartered in the Netherlands, Bluefield collects data and turns it into information for actionable business insights. It takes data analyses to the next level by combining hard kpi-driven marketing data with soft(er) marketing research data towards the effects on business performance. "
target parent: Totta Group NV
target: Totta Data Lab and Totta Research
Totta Data Lab is a Dutch data science scale-up specialized in AI, Voice & machine learning techniques. Totta Research is a Dutch marketing research company that helps customers with determining the behavior of their audiences. The companies belong to Totta Group, a Dutch Holding company.
price ($mm)
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closed 9/11/2019 via BNC Analysis

Savanta, acquired Hase/Schannen Research Associates Inc.

synopsis: Savanta, the global intelligence business, has acquired Hase/Schannen Research Associates Inc. (HSR Associates), the New Jersey-based marketing research consultancy. Founded in 1975, HSR Associates has a reputation as one of the premier boutique research agencies, providing custom strategic research services to corporations across the US.
buyer parent: Next 15
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
target: Hase/Schannen Research Associates Inc.
Founded in 1975, boutique research agency Hase/Schannen Research Associates (HSR Associates) offers custom strategic research services to corporations across a variety of industries in the US and abroad. HSR Associates is a full-service market research firm of just the right size.
price ($mm)
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announced 7/8/2019 via PR Newswire

LAC Group, will acquire ShiftCentral

synopsis: LAC Group has agreed to acquire ShiftCentral, a premiere market and competitive intelligence agency specializing in delivering highly-customized, analyst-driven insights and analysis for clients in the professional services, healthcare, financial services, technology and public sectors across the USA, Canada and UK.
buyer: LAC Group
Los Angeles-headquartered LAC Group provides critical knowledge and information management solutions such as competitive intelligence, research services, preservation and archival services, spend and cost management as well as knowledge management services for Fortune 500 companies. "
target: ShiftCentral
ShiftCentral is a premiere market and competitive intelligence agency specializing in delivering highly-customized, analyst-driven insights and analysis for clients in the professional services, healthcare, financial services, technology and public sectors across the USA, Canada and the UK.
price ($mm)
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closed 3/28/2019 via BNC Analysis

Macromill, Inc., acquired W&S Group

synopsis: Macromill, Inc., global marketing research company, has acquired acquired a 51% stake in W&S Group, an online and offline marketing research business in Southeast Asia. W&S Group conducts 2,000 research projects each year and continuously collects consumer insights to provide essential data for the development of their client's business.
buyer parent: Bain Capital
buyer: Macromill, Inc. (TSE:3978:$388.99)
Based in Japan, Macromill is a rapidly growing global market research and digital marketing solutions provider. They bring together the collective power of their specialist companies to provide innovative data and insights that drive clients' smarter decisions. "
target: W&S Group
W&S Group is an online and offline marketing research business in Southeast Asia. W&S Group conducts 2,000 research projects each year and continuously collects consumer insights to provide essential data for the development of their client's business.
price ($mm)
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closed 2/20/2019 via BNC Analysis

BVA Group, acquired Doxa S.p.A

synopsis: BVA Group, a market research agency in France, has acquired Doxa, an Italian market research and opinion poll business. Doxa has a team of over 140 professionals dedicated to data collection, analysis, and interpretation. They offer a network of 1,000 interviewers, 5,000 mystery shoppers, and a mobile community of 10,000 active digital consumers.
buyer: BVA Group
BVA Group is a market research agency in France. BVA offers quantitative and qualitative solutions and specializes in four major areas of expertise: point-of-sale activation, customer experience, big data and behavioral change. "
target: Doxa S.p.A
Doxa is an Italian market research and opinion poll business. Doxa has a team of over 140 professionals dedicated to data collection, analysis, and interpretation. They offer a network of over 1,000 interviewers, 5,000 mystery shoppers, and a mobile community of 10,000 active digital consumers.
price ($mm)
rev ($mm)
$27
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 7/16/2018 via PR Newswire

Illumination Research merged with Radius Global Market Research,

synopsis: Leading global market research firm Radius Global Market Research announced it is merging with Illumination Research, expanding the combined firm's qualitative and quantitative research offerings. Illumination Research has developed new ways of uncovering and understanding human behaviors via qualitative research.
buyer: Radius Global Market Research
Radius Global Market Research is one of the largest independent market research companies based in the U.S. The company provides unique insights, effective processes and unmatched experience resulting in proven return on investment for leading global marketers. "
target: Illumination Research
Founded in 2005 by Karri Bass and Jeff Bass, Illumination Research has earned a reputation for its innovative approaches, including developing new ways of uncovering and understanding human behaviors via qualitative research.
price ($mm)
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closed 3/8/2017 via BNC Analysis

IQS Online Sp. z o.o., acquired MRevolution sp. z o.o.

synopsis: Polish market research company IQS has acquired MRevolution, a specialist insight community provider. Launched in 2012, Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities.
buyer parent: Mediacap SA
buyer: IQS Online Sp. z o.o.
IQS is a leading online market research firm in Poland. IQS combines advanced technologies with knowledge of consumer behavior in the real world. IQS offers an extensive portfolio of research products and methods of implementation of research, both qualitative and quantitative. "
target: MRevolution sp. z o.o.
Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities, while offering community management, project management and system training services.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/8/2017 via BNC Analysis

IQS Online Sp. z o.o., acquired MRevolution sp. z o.o.

synopsis: Polish market research company IQS has acquired MRevolution, a specialist insight community provider. Launched in 2012, Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities.
buyer parent: Mediacap SA
buyer: IQS Online Sp. z o.o.
IQS is a leading online market research firm in Poland. IQS combines advanced technologies with knowledge of consumer behavior in the real world. IQS offers an extensive portfolio of research products and methods of implementation of research, both qualitative and quantitative. "
target: MRevolution sp. z o.o.
Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities, while offering community management, project management and system training services.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/8/2017 via BNC Analysis

IQS Online Sp. z o.o., acquired MRevolution sp. z o.o.

synopsis: Polish market research company IQS has acquired MRevolution, a specialist insight community provider. Launched in 2012, Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities.
buyer parent: Mediacap SA
buyer: IQS Online Sp. z o.o.
IQS is a leading online market research firm in Poland. IQS combines advanced technologies with knowledge of consumer behavior in the real world. IQS offers an extensive portfolio of research products and methods of implementation of research, both qualitative and quantitative. "
target: MRevolution sp. z o.o.
Warsaw-based MRevolution sets up panels to assist with both qual and quant research. The company is a Vision Critical certified partner, and provides its clients with assistance in setting up their own communities, while offering community management, project management and system training services.
price ($mm)
rev ($mm)
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EV / rev
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closed 12/11/2019 via Company Press Release

InSites Consulting, acquired ABN Impact

synopsis: InSites Consulting, one of the world’s most innovative insight agencies, announced its acquisition of Asian online insight community innovator ABN Impact. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
buyer: InSites Consulting
InSites Consulting is a next generation insights agency stretching the boundaries of marketing research since 1997. InSites Consulting is a pioneer in empowering brands to take better and faster decisions with consumer insights at the core. "
target: ABN Impact
ABN Impact is an online insight community innovator. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
price ($mm)
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closed 7/10/2019 via Company Press Release

InSites Consulting, acquired Join the Dots

synopsis: InSites Consulting, a UK company that is continuously pushing the boundaries of marketing research for deeper engagement, more inspiration, and longer lasting impact, has acquired Join the Dots, a UK innovative, award-winning consumer insight agency that gets brands closer to consumers and their cultures.
buyer: InSites Consulting
Based in the UK, InSites Consulting is continuously pushing the boundaries of marketing research for deeper engagement, more inspiration, and longer lasting impact. They help clients connect with consumers all over the world, combining consistency and efficiency with local flavor and context. "
target: Join the Dots
Headquartered in the UK, Join the Dots is an innovative, award-winning consumer insight agency that gets brands closer to consumers and their cultures. Their approach brings together rigorous primary research with the latest thinking in psychology, behavioral economics and consumer trends.
price ($mm)
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closed 7/1/2018 via Company Press Release

Gree, Inc., acquired Quant Corporation

synopsis: Gree, Inc., a technology company in the mobile games, advertising, and investment businesses, has acquired Quant, Inc., a digital marketing agency that provides marketing systems, digital marketing support, and media analysis.
buyer: Gree, Inc. (TSE:3632:$703.90)
Based in Japan, GREE, Inc. started as a social networking service with the world's first mobile social game. They have expanded their business as a technology company in mobile games, media, advertising, and investment businesses. "
target parent: Lancers, Inc.
target: Quant Corporation
Based in Japan, Quant, Inc. is a digital marketing agency that provides marketing systems, digital marketing support, and media analysis. Quant believes that technology helps transform social structure and brings out different possibilities.
price ($mm)
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EBITDA ($mm)
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closed 1/10/2018 via GlobeNewswire

Claritas, Inc., acquired Geoscape International

synopsis: Claritas, a leading provider of consumer segmentation analysis and tools for improving marketing performance, acquired Miami-based Geoscape International Inc., experts in multicultural business intelligence. Geoscape provides automated intelligence systems, unique data products, research and analytic services for companies.
buyer parent: Carlyle Group
buyer: Claritas, Inc.
Founded in 1971, Claritas is a provider of consumer segmentation analysis for marketers. Claritas’ proprietary segmentation algorithm and differentiated access to data sources provide unique insights to businesses regarding their marketplace and consumers. "
target: Geoscape International
Geoscape provides automated intelligence systems, unique data products, research and analytic services for companies seeking to accelerate growth by tapping into the growth of new mainstream consumers in the U.S., Canada and Europe.
price ($mm)
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announced 10/26/2016 via Company Press Release

20|20 Research, Inc., will acquire iModerate LLC

synopsis: Market research technology and services firm 20|20 Research announced it is acquiring iModerate, a progressive insights agency. iModerate, best known for their online qualitative one-on-one, helps organizations uncover hidden insights and translate them into competitive advantages.
buyer: 20|20 Research, Inc.
20|20 is a worldwide leader in traditional and online qualitative research. Their QualBoard bulletin board research system has been one of the most widely used and innovative research platforms in the world. QualBoard is available in over 20 languages and has been used in over 90 countries. "
target: iModerate LLC
iModerate is a progressive insights agency that helps brands reveal hidden consumer truths. They pair powerful cognitive psychology techniques with the latest research methods to help brands identify nuanced intelligence to revolutionize their thinking and give them an edge.
price ($mm)
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closed 8/12/2015 via BNC Analysis

M4JAM, acquired Pondering Panda

synopsis: M4JAM (Money for Jam) the microjobbing platform that provides brands and businesses with real-time insights from real customers across South Africa, has acquired digital market research company Pondering Panda, a consumer insights company that uses the connectedness of mobile & online technology to find out what people really think.
buyer: M4JAM
M4JAM provides brands, business and NGOs with unbiased, real-time data insights from real customers across South Africa. They enable market research, mystery shopping, merchandising, product training, brand activations, audit and compliance solutions quicker, cheaper, at scale and in real time. "
target: Pondering Panda
Pondering Panda is a digital market research company. They are consumer insights company that uses the connectedness of mobile & online technology to find out what people really think.
price ($mm)
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announced 2/9/2015 via Company Press Release

Bilendi, will acquire M3 Research A/S

synopsis: Bilendi (formerly Maximiles Group) has entered into an agreement to acquire M3 Research, a leading provider of online access panels in Northern Europe achieving revenues of €4 million in 2014. M3 Research clients represent companies from a wide range of sectors, including research institutes, media agencies and ad-agencies.
buyer: Bilendi (ENXTPA:ALBLD:$23.25)
At a time when the volumes, variety and speed of data broadcast and exchange are expanding rapidly, Bilendi brings an innovative, technology-led approach to data collection, management and analysis. "
target: M3 Research A/S
M3 Research is one of the leading and most experienced online panel providers in the Nordic region. M3 Research has more than 300,000 active panellists. The company is based in Copenhagen, Odense, Stockholm and Helsinki.
price ($mm)
rev ($mm)
$5
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 11/4/2014 via Company Press Release

MetrixLab merged with Macromill, Inc.,

synopsis: MACROMILL, the largest online research provider in Japan, and MetrixLab, a global provider of marketing insights and analytics, have merged. This transaction establishes a premiere market research technology company with global reach and first class expertise from a global team of more than 1400 professionals in the Americas, Europe and Asia.
buyer: Macromill, Inc. (TSE:3978:$388.99)
Macromill, Inc. provides Internet research services through its automatic Internet research system in Japan. Their net research services comprise of QuickMill, which offers panel survey service, their OpenMill, which provides open survey service, and more. "
target: MetrixLab
MetrixLab is one of the world’s leading online market research companies, specializing in the areas of Innovation and Shopper, Brand Communication, eBusiness Performance and Customer Experience Management.
price ($mm)
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closed 10/30/2014 via Company Press Release

The Nielsen Company, Inc., acquired Affinnova, Inc.

synopsis: Nielsen, a leading global provider of information and insights into what consumers watch and buy, has recently completed its acquisition of Affinnova, an international media and marketing research firm. Affinnova is the technology platform of choice for companies seeking to dramatically improve their innovation and marketing success rates.
buyer: The Nielsen Company, Inc. (NLSN:$6,465.00)
The Nielsen Company is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related properties. "
target: Affinnova, Inc.
Affinnova is the technology platform of choice for companies seeking to dramatically improve their innovation and marketing success rates. Affinnova’s optimization algorithms, predictive analytics and insights allow marketers to explore a wider breadth of advertising and design ideas.
price ($mm)
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announced 7/17/2014 via BusinessWire

Rakuten Inc., will acquire AIP Corporation

synopsis: Rakuten, Inc. announced that it has reached a basic agreement with a group of shareholders, which includes the largest individual shareholder, of AIP Corporation, a Tokyo-based leading online market research fieldwork agency in Asia, for the acquisition of its outstanding shares.
buyer: Rakuten Inc. (TSE:4755:$12,183.11)
Rakuten, Inc. is one of the world's leading Internet service companies. They provide a variety of products and services for consumers and businesses, with a focus on e-commerce, finance, and digital content. "
target: AIP Corporation
AIP is the leading online market research fieldwork agency in Asia. AIP's proprietary panels in 15 markets are actively managed to the highest standards, combined with dedicated multi-national/lingual consultants who are specialized in global projects.
price ($mm)
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closed 3/28/2019 via Company Description

Brandwatch, acquired Qriously, Inc.

synopsis: Brandwatch, the world-leading social intelligence company, has acquired Qriously, a London-based SaaS research platform. Qriously enables businesses to accesses the mindset of billions of people all over the world by asking questions on mobile devices.
buyer: Brandwatch
Brandwatch is the world's enterprise social intelligence leader, empowering 1,400 of the planet's most admired brands and agencies including Unilever, Walmart and Dell to make insightful, data-driven business decisions. "
target: Qriously, Inc.
Qriously is a London-based SaaS research platform. Qriously enables businesses to accesses the mindset of billions of people all over the world by asking questions on mobile devices. Answers to those questions are used to unearth valuable insights and engage relevant audiences.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/29/2017 via PR Newswire

Baifendian Group, acquired InsightWorks

synopsis: Baifendian Group, a leading big data and AI solutions provider in China, announced that it has acquired InsightWorks, a leading Chinese online survey company. InsightWorks, as the pioneer and leader of consumer insight by combining big and survey data, has become the largest online consumer survey community in China.
buyer: Baifendian Group
Baifendian Group is a leading big data and AI solutions provider in China. Baifendian is committed to the building of big data underlying technology platform, AI and intelligent application scenarios so as to help enterprises achieve the data asset management and value realization. "
target: InsightWorks
InsightWorks is the domestic top-notch consumer insight solutions provider based on integration of big and survey data. InsightWorks stays committed to providing online survey and consumer insight products and services in a real-time, high-efficient and professional way via big data technology.
price ($mm)
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EV / rev
EV / EBITDA
closed 8/1/2018 via Company Press Release

DBM Consultants merged with Illuminera,

synopsis: DBM Consultants, Australia’s leading provider of insights based consulting for the financial services industry, has merged with Illuminera, a specialist data-empowered consultancy, focused primarily on the pharmaceuticals and consumer goods sectors in Asia.
buyer: Illuminera
Illuminera was founded as a market research agency in 2007 and has evolved to become a specialist data-empowered consultancy, focused primarily on the pharmaceuticals and consumer goods sectors in Asia. "
target: DBM Consultants
DBM Consultants provide evidence based insights to support decisions on pricing, priority target marketing, new product development, customer experience initiatives, branding and advertising.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/16/2019 via BNC Analysis

Dentsu Aegis Network Ltd., acquired Ugam

synopsis: London-based Dentsu Aegis Network Ltd has acquired a majority stake in India-based Ugam Interactive Solutions Pvt. Ltd, a leading next generation data and analytics company. They work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making.
buyer parent: Dentsu Inc.
buyer: Dentsu Aegis Network Ltd.
Dentsu Aegis Network is made up of ten global network brands and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. "
target: Ugam
Ugam is a leading next generation data and analytics company. They work with retailers, distributors, manufacturers and research & consulting firms to enable superior data-driven decision-making.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 4/17/2017 via BusinessWire

Vista Equity Partners, will acquire Market Track

synopsis: Market Track, LLC, the leader in advertising, eCommerce, brand protection, and promotional intelligence solutions, announced that it has entered into a definitive agreement to be acquired by Vista Equity Partners (“Vista”), a leading private equity firm focused on investments in software, data, and technology-enabled businesses.
buyer: Vista Equity Partners
Vista Equity Partners, a U.S.-based investment firm with more than $28 billion in cumulative capital commitments, currently invests in software, data and technology-based organizations led by world-class management teams with long-term perspective. "
target parent: Aurora Capital Group
target: Market Track
Headquartered in Chicago, Illinois, Market Track is the leading provider of advertising, promotion, and eCommerce intelligence solutions, offering the most comprehensive coverage of key media channels available.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/21/2013 via Company Press Release

ShopperTrak, acquired RapidBlue Solutions

synopsis: ShopperTrak, the world’s largest counter and analyzer of retail foot traffic, announced the acquisition of RapidBlue Solutions Oy, a leading European provider of retail data and analytics. RapidBlue uses radio frequency technology to collect shopper movement information.
buyer: ShopperTrak
ShopperTrak provides shopper-traffic counting technology and data analysis to the most respected names in retail. ShopperTrak is an integral business partner and trusted advisor to the industry, bringing innovative technology and business expertise to organizations throughout the world. "
target: RapidBlue Solutions
Based in Helsinki, RapidBlue uses radio frequency technology to collect shopper movement information. The company transforms the anonymous data into information and insights that retailers can use to manage the marketing, merchandising and operations of their businesses.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/10/2012 via PR Newswire

Aurora Capital Group, acquired Market Track

synopsis: Aurora Capital Group, a Los Angeles-based private equity firm, announced that it has acquired Market Track, LLC, the leading provider of promotional intelligence solutions in North America, from Monitor Clipper Partners, a Boston-based private equity firm.
buyer: Aurora Capital Group
Aurora Capital Group is a private equity firm that acquires and builds companies in partnership with operating management. The Firm currently manages approximately $2 billion in capital and is committed to investing in middle market companies with unique, defensible market positions. "
target parent: Monitor Venture Associates, LLC
target: Market Track
Offered via a web-based software-as-a-service platform called FeatureVision, Market Track's solutions enable retailers and manufacturers of consumer goods to efficiently monitor and analyze causal data to maximize the value of their promotional campaigns.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/3/2019 via Company Press Release

ResearchBods merged with STRAT7,

synopsis: UK's specialist data and analytics agency ResearchBods, is now a part of STRAT7 – a new UK group backed by Horizon Capital that will help businesses and brands extract and interpret customer insights to create powerful data driven strategies.
buyer parent: Horizon Capital
buyer: STRAT7
UK’s STRAT7 is an inspired partnership of data, insight analytics and strategy specialists. STRAT7 was created to help brands overcome the challenges of capturing consumer data seamlessly and harnessing the insights to evolve strategies and make game-changing business decisions. "
target: ResearchBods
UK's ResearchBods is a creative and forward thinking company with vast experience within market research. They help brands, businesses and organisations understand and engage with their customers, stakeholders or employees through access panels, insight communities and digital research solutions.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 12/17/2018 via BusinessWire

Verint Systems Inc., will acquire ForeSee

synopsis: Verint Systems Inc., a leader in Actionable Intelligence solutions, is to acquire ForeSee. ForeSee voice of the customer (VoC) software solutions are designed for business impact, to measure and benchmark a 360-degree view of the customer across every touchpoint in digital, location, and contact center.
buyer: Verint Systems Inc. (NasdaqGS:VRNT:$1,255.80)
Verint is a leader in Actionable Intelligence solutions with a focus on customer engagement optimization, security intelligence, and fraud, risk and compliance. Organizations in more than 180 countries count on intelligence from Verint solutions to make more informed, effective and timely decisions."
target: ForeSee
ForeSee® helps companies grow by listening to what matters most—customer voices. ForeSee voice of the customer (VoC) software solutions are designed for business impact, to measure and benchmark a 360-degree view of the customer across every touchpoint in digital, location, and contact center.
price ($mm)
$65
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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The Nielsen Company, Inc.
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Pureprofile Pty Ltd.
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Ipsos S.A
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Ticker: WSE:MCP
 
 
 
 
 
 
 
 
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MEDIACAP SA is the fastest growing publicly listed group providing services in the field of media, marketing, market research and public opinion. The company is based in Poland.
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Ticker: XSAT:CEAB
 
 
 
 
 
 
 
 
Community Entertainment Svenska AB
Community Entertainment Svenska AB
Community Entertainment Svenska AB (publ), through its subsidiaries, focuses on commercializing proprietary software for online quizzes. It serves entertainment, information, and education industries. The company was founded in 2000 and is based in Stockholm, Sweden.
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Ticker: NLSN
 
 
 
 
 
 
 
 
The Nielsen Company, Inc.
The Nielsen Company, Inc.
Nielsen is a global performance management company that provides a comprehensive understanding of what consumers watch and buy. Nielsen’s Watch segment provides media and advertising clients with Total Audience measurement services across all devices where content is consumed.
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EBIT ($mm)
$1,012.00
Net Income ($mm)
Employees
46000
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Ticker: SCOR
 
 
 
 
 
 
 
 
comScore, Inc.
comScore, Inc.
comScore, Inc. is a global leader in digital measurement and analytics, delivering insights on web, mobile and TV consumer behavior that enable clients to maximize the value of their digital investments.
year
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rev ($mm)
$368.82
EBITDA ($mm)
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EBIT ($mm)
$1.66
Net Income ($mm)
Employees
1292
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Ticker: ENXTPA:ALBLD
 
 
 
 
 
 
 
 
Bilendi
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At a time when the volumes, variety and speed of data broadcast and exchange are expanding rapidly, Bilendi brings an innovative, technology-led approach to data collection, management and analysis. Its core activities are Services for Market Research and Customer Engagement and Loyalty.
year
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Net Income ($mm)
Employees
166
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Ticker: AIM:TMMG
 
 
 
 
 
 
 
 
The Mission Marketing Group plc
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The Mission Marketing Group plc is a national network of creative communications Agencies. The Group portfolio comprises integrated, multi-discipline, multi-sector Agencies, specialists in specific marketing/communications activities and specialists in particular market sectors.
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$221.24
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$14.99
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$12.22
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InternetQ PLC
InternetQ PLC
InternetQ is one of the world's most successful Mobile, Social & APP-based service providers. Their disruptive mobile marketing, rich media and advertising platforms enable clients to profitably engage with the emerging social entertainment ecosystem.
year
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$151.44
EBITDA ($mm)
$14.25
EBIT ($mm)
$12.92
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$11.84
Employees
155
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Ticker: PGND
 
 
 
 
 
 
 
 
Press Ganey Associates, Inc.
Press Ganey Associates, Inc.
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement.
year
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$344.32
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$104.94
EBIT ($mm)
$60.70
Net Income ($mm)
$27.26
Employees
1058
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