Like Clearstream.TV

closed 5/9/2018 via GlobeNewswire

Clearstream.TV merged with Brealtime,

See 168 Comparable Transactions
synopsis: bRealTime, a media and technology company focused on solving programmatic business challenges for both publishers and advertisers, and Clearstream, a media buying platform focused on streaming video, have merged to form EMX, a new programmatic marketplace.
buyer: Brealtime
bRealTime is a media and technology company focused on solving programmatic business challenges for both publishers and advertisers. bRealTime provides preferred access to an automated global exchange for both demand and supply side partners. "
 target: Clearstream.TV
Founded in 2011, Clearstream is a media buying platform focused on streaming video. Their one-of-a-kind proprietary technology delivers TV like transparency for the world of digital media, offering innovative solutions to brands, marketers, agencies and publishers.
price ($mm)
rev ($mm)
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EV / EBITDA
announced 7/24/2019 via PR Newswire

Frankly Media, will acquire Vemba Corporation

See 146 Comparable Transactions
synopsis: Frankly Inc. has entered into an agreement to acquire Vemba, a leading video asset management, syndication and monetization platform in a move that strengthens the Company's position as the most advanced Over-The-Top (OTT) Video Management and Cloud Playout system for broadcasters.
buyer: Frankly Media (TSXV:TLK:$19.79)
Frankly Media provides a complete suite of digital solutions for media companies to create, manage, distribute and monetize their content on all platforms maximizing audience engagement and revenue potential. The company is headquartered in New York with offices in Toronto and Atlanta. "
 target: Vemba Corporation
Vemba is a next generation video distribution and content discovery platform for premium publishers. They are a uniquely publisher-focused platform that enables content publishers to directly control all components of video distribution, ingestion and monetization.
price ($mm)
rev ($mm)
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announced 9/5/2018 via BusinessWire

AppLovin, will acquire MAX

See 264 Comparable Transactions
synopsis: AppLovin, a comprehensive mobile gaming platform, announced it has agreed to acquire MAX Inc., an in-app header bidding platform for today's mobile publisher and programmatic advertising ecosystem. Ushering in the next generation of mobile monetization, MAX was founded in 2017 by the same team that brought programmatic to mobile.
buyer: AppLovin
AppLovin offers a comprehensive platform that connects developers of all sizes to billions of global users each month so they can get discovered. Founded in 2012, AppLovin has since grown into a diverse global company that offers solutions for mobile gaming and mobile growth. "
 target: MAX
MAX is an in-app header bidding platform for today's mobile publisher and programmatic advertising ecosystem. Ushering in the next generation of mobile monetization, MAX was founded in 2017 by the same team that brought programmatic to mobile.
price ($mm)
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announced 11/25/2020 via BNC Analysis

ShowHeroes GmbH, will acquire Viralize Srl

See 396 Comparable Transactions
synopsis: ShowHeroes is Europe’s leading, independent provider of video solutions for digital publishers and advertisers will acquire Italy-based Viralize. Viralize's powerful, proprietary platform allows publishers to deliver and monetize premium video.
buyer: ShowHeroes GmbH
ShowHeroes is Europe’s leading, independent provider of video solutions for digital publishers and advertisers. Its proprietary video platform consists of a library of thousands of unique video content clips, efficient video asset and playlist management. "
 target parent: Vetrya Group
target: Viralize Srl
Headquartered in Italy, Viralize's powerful, proprietary platform allows publishers to deliver and monetize premium video, gives creators the global arena to distribute souped-up content, and connects advertisers to qualified, engaged audiences.
price ($mm)
$9.09
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/1/2019 via BNC Analysis

Vetrya Group, acquired Viralize Srl

See 396 Comparable Transactions
synopsis: Vetrya, an Italian company which operates in the development of digital services , applications and broadband solutions , announced that it has finalized the acquisition of Viralize, a Florentine company that operates in digital video advertising . 
buyer: Vetrya Group (BIT:VTY:$53.30)
Vetrya Group is an Italian company that develops digital services, applications, and broadband solutions. Vetrya understand innovations and makes it functional for customers, by introducing innovation throughout the value chain, with a wide range of cloud computing platforms. "
 target: Viralize Srl
Headquartered in Italy, Viralize's powerful, proprietary platform allows publishers to deliver and monetize premium video, gives creators the global arena to distribute souped-up content, and connects advertisers to qualified, engaged audiences.
price ($mm)
$11
rev ($mm)
$16
EBITDA ($mm)
$3
EV / rev
1.1x
EV / EBITDA
6.1x
closed 5/10/2018 via BusinessWire

Amobee, Inc., acquired Videology, Inc.

See 232 Comparable Transactions
synopsis: Singtel subsidiary Amobee, a global digital marketing technology company serving brands and agencies, announced it has completed the acquisition of assets from Videology—a leading software provider for advanced TV and video advertising.
buyer parent: Temasek Holdings
buyer: Amobee, Inc.
Amobee is a global marketing technology company that provides innovative data driven cross channel digital advertising solutions for the world’s leading agencies and brands, including Lexus, Kellogg’s, and Airbnb. "
 target: Videology, Inc.
Videology is a leading software provider for converged TV and video advertising. By simplifying big data, they empower marketers and media companies to make smarter advertising decisions to fully harness the value of their audience across screens.
price ($mm)
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closed 8/10/2017 via PR Newswire

Altitude Digital merged with Genesis Media,

See 188 Comparable Transactions
synopsis: Genesis Media, a leading publisher analytics and data science company, announced it has merged with Denver-based, Altitude Digital, a programmatic video technology company. The Altitude ARENA® Programmatic Video Platform streamlines the connection between publishers and advertisers with its innovative technology and tools.
buyer: Genesis Media
Genesis Media’s real-time analytics platform is the first of its kind to make advertising decisions based on user attention data. The platform analyzes how each piece of content is consumed, across 28 million publisher pages. "
 target: Altitude Digital
Altitude Digital is a programmatic video technology company. The Altitude ARENA® Programmatic Video Platform streamlines the connection between publishers and advertisers with its innovative technology and tools.
price ($mm)
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closed 5/19/2016 via PR Newswire

MediaOcean, acquired ColSpace

See 171 Comparable Transactions
synopsis: Mediaocean, the leading software provider for the advertising world, announced that it has acquired ColSpace, a provider of cloud-based, collaborative media-planning software that improves the planning and management of global marketing campaigns and oversees more than $11 billion in media from the world's biggest agencies and brands.
buyer: MediaOcean
Mediaocean is the world's only software company that automates every aspect of the advertising workflow, from planning and buying, to analyzing and optimizing, to invoicing and payments. Its open cross-media platforms have unmatched reach and bridge traditional and digital media. "
 target: ColSpace
Founded in 2000, ColSpace is the leading producer of cloud-based media management software. Its core product, MMP (Media Management Platform), helps agencies and advertisers easily and effectively manage their media planning, workflow, and reporting in a shared online community.
price ($mm)
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closed 12/5/2018 via PR Web

NewsCycle Solutions, acquired Marketing G2

See 299 Comparable Transactions
synopsis: Newscycle Solutions, the largest software supplier serving the global news media industry, announces the acquisition of Marketing G2, a Pennsylvania-based software company that develops digital tools for online subscriptions, customer engagement, data discovery and audience lifecycle management.
buyer parent: Vista Equity Partners
buyer: NewsCycle Solutions
Newscycle is the leading provider of software and services powering the global media industry. Their content management, advertising management, subscription management and mobile solutions help companies drive profitability and accelerate digital business models. "
 target: Marketing G2
Marketing G2 (MG2) develops data-driven customer engagement technology and management tools that enable subscription-based companies to utilize all their data, technology, and content assets to engage customers and prospects to grow audience, increase revenues, and reduce costs.
price ($mm)
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closed 2/1/2018 via Company Press Release

NewsCycle Solutions, acquired The Media Services Group

See 346 Comparable Transactions
synopsis: Newscycle Solutions, a leading provider of software technologies for the media industry, announced the acquisition of Media Services Group, a major supplier of integrated digital publishing, magazine advertising, and event management software for the global magazine and book publishing industries.
buyer parent: Vista Equity Partners
buyer: NewsCycle Solutions
NewsCycle is a leading provider of software technologies for the global media industry. NewsCycle helps their clients in their mission to create stronger, better informed communities, while protecting the integrity of news, advertising and customer information. "
 target: The Media Services Group
The Media Services Group (MSG) offers an extensive product portfolio designed to meet the ever-changing needs of all publishers. MSG provides integrated publishing software, magazine advertising software, and event registration software to hundreds of customers in the book and magazine industries.
price ($mm)
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closed 7/22/2013 via BusinessWire

Vista Equity Partners, acquired Digital Technology International

See 208 Comparable Transactions
synopsis: Vista Equity Partners, a private equity firm, has acquired Digital Technology International (DTI). DTI is a leading provider of enterprise software solutions for the global news and media industry.
buyer: Vista Equity Partners
Vista, a U.S.-based private equity firm with offices in San Francisco, Chicago, and Austin, invests over $6.6 billion in capital committed to dynamic, successful technology-based organizations led by world-class management teams with long-term perspective. "
 target parent: The Riverside Company
target: Digital Technology International
Digital Technology International (DTI) is committed to continuously furnishing the information-publishing industry with cost-effective, trail blazing tools and services that provide management, productivity, and profitability enhancements.
price ($mm)
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closed 6/1/2009 via PR Newswire

Convera Inc., acquired Firstlight ERA

See 264 Comparable Transactions
synopsis: Vertical search technology company Convera Corporation has announced the signing of a merger agreement with advertising agency Firstlight Online Limited. The combined new company will bring together the vertical search technology of Convera and the advertising sales and marketing capabilities of Firstlight.
buyer: Convera Inc. (CNVR:$0.00)
Convera is a leading provider of vertical search services for publishers. Based on a semantic index of the Web, Convera enables publishers to generate additional revenue by creating customized search applications for specialist audiences under their own brand. "
 target: Firstlight ERA
Editorial Related Advertising is the most targeted and cost-effective online marketing tool available - Firstlight E|R|A helps publishers and their advertisers build online presence and generate online revenue.
price ($mm)
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closed 6/8/2006 via Company Press Release

The Riverside Company, acquired Digital Technology International

See 209 Comparable Transactions
synopsis: In a transaction announced this week, The Riverside Company, the largest private equity firm investing in premier small to midsize companies, has acquired Digital Technology International (DTI), a respected innovator in the newspaper publishing software industry. Several members of DTI’s management team also joined in this investment.
buyer: The Riverside Company
The Riverside Company is the largest global private equity firm focused on the smaller end of the middle market and is one of the industry's most experienced leveraged buyout investors. Riverside specializes in investing in companies with enterprise values of less than $150 million. "
 target: Digital Technology International
Digital Technology International (DTI) is committed to continuously furnishing the information-publishing industry with cost-effective, trail blazing tools and services that provide management, productivity, and profitability enhancements.
price ($mm)
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closed 11/7/2019 via GlobeNewswire

DoubleVerify, Inc, acquired Ad-Juster

See 189 Comparable Transactions
synopsis: DoubleVerify, the leading independent platform for digital media measurement and analytics, announced the acquisition of Ad-Juster, a SaaS-based reporting and analytics platform for digital publishers.
buyer parent: Providence Equity Partners Inc.
buyer: DoubleVerify, Inc
DoubleVerify is the leading independent provider of marketing measurement software, data and analytics that authenticates the quality and effectiveness of digital media for the world's largest brands and media platforms. "
 target: Ad-Juster
Ad-Juster is a market-leading SaaS provider of unified data reporting and analytics for digital advertising. Ad-Juster delivers a digital advertising measurement product line to streamline workflows, overcome billing discrepancies, optimize programmatic performance and maximize revenue.
price ($mm)
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announced 8/5/2019 via Company Press Release

Piano Software Inc., will acquire Cxense

See 373 Comparable Transactions
synopsis: Piano, a company that offers cloud-based software and strategic services that empower companies to create customized digital experiences and commercial relationships for their users, will acquire Norway-based Cxense, a company that helps publishers and marketers across the globe to transform their raw data into their most valuable resource.
buyer: Piano Software Inc.
Piano offers high-performance cloud-based software and strategic services that empower companies to create customized digital experiences and commercial relationships for their users. Leading businesses around the world use Piano to power their subscription, analytics, and personalization efforts. "
 target: Cxense (OB:CXENSE:$19.56)
Norway-based Cxense helps publishers and marketers across the globe to transform their raw data into their most valuable resource. Their leading Data Management Platform with Intelligent Personalization, gives companies insight into their customers, and enables them to action this insight real-time.
price ($mm)[EV]
$39 [$34]
rev ($mm)
$19
EBITDA ($mm)
EV / rev
1.9x
EV / EBITDA
closed 9/25/2017 via BusinessWire

OpenX Technologies, Inc., acquired Mezzobit

See 195 Comparable Transactions
synopsis: OpenX, the global leader in quality programmatic advertising, announced that it has completed the acquisition of Mezzobit. Mezzobit allows publishers to track and control how third-party tags and pixels interact with their sites, helping to regain control over critical factors like page performance and data leakage.
buyer: OpenX Technologies, Inc.
OpenX is the global leader in quality programmatic advertising. OpenX is focused on unleashing the full economic potential of digital media companies. "
 target: Mezzobit
Mezzobit allows publishers to track and control how third-party tags and pixels interact with their sites, helping to regain control over critical factors like page performance and data leakage.
price ($mm)
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closed 1/18/2017 via GlobeNewswire

Innotech Capitals, acquired Ad-Juster

See 189 Comparable Transactions
synopsis: Innotech Capitals, an international private equity consortium group and the investment arm of Innotech International Group, has acquired Ad-Juster accelerating the data aggregation platform's access to global markets. San Diego-based Ad-Juster, is used by digital publishers to automate manual processes which are time-consuming and prone to error.
buyer: Innotech Capitals
Innotech Capitals, the investment arm of Innotech International Group, is an international private equity group focusing on the global adtech market. The founding partners have extensive experience in the Chinese AdTech sector to facilitate portfolio companies’ penetration into the China market. "
 target: Ad-Juster
San Diego-based Ad-Juster, is used by digital publishers and ad agencies to automate manual processes which are time-consuming and prone to error. Ad-Juster is the only fully automated reconciliation and aggregate reporting system in the digital ad industry.
price ($mm)
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closed 9/10/2018 via GlobeNewswire

Advantage Solutions, acquired Jun Group

See 176 Comparable Transactions
synopsis: Advantage Solutions has announced its acquisition of Jun Group, an industry-leading mobile video advertising company. Jun Group’s mobile technology reaches consumers where they increasingly spend their time: in mobile applications. The company creates custom audience segments from opt-in poll questions.
buyer: Advantage Solutions
Advantage is a leading business solutions provider committed to driving growth through winning insights and execution. Their customizable and technology-enabled sales and marketing solutions include headquarter sales, retail merchandising, business intelligence, and a suite of marketing services. "
 target: Jun Group
Jun Group is an industry-leading mobile video advertising company. Jun Group’s mobile technology reaches consumers where they increasingly spend their time: in mobile applications. The company creates custom audience segments from opt-in poll questions.
price ($mm)
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closed 11/30/2015 via Company Press Release

ShowGizmo, purchased mobile apps for events from Feathr

See 190 Comparable Transactions
synopsis: ShowGizmo, the leading event app company in Australasia has acquired Feathr’s ‘mobile apps for events’ business portfolio. Feathr makes digital marketing software for live events.
buyer: ShowGizmo
ShowGizmo the leading event app company in Australasia. Their vision is to transform the face of commercial events around the world through helping people and organizations work smarter using smartphone applications like their flagship ShowGizmo. "
 seller: Feathr
The acquisition includes Feathr’s ‘mobile apps for events’ business portfolio. Feathr makes digital marketing software for live events. Feathr packages multiple layers of the adtech stack still out of reach for many companies into a simple, automated solution.
price ($mm)
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closed 6/17/2020 via BNC Analysis

vCreative, acquired Counterpoint Software, Inc.

See 147 Comparable Transactions
synopsis: Banyan Software, the parent company of vCreative, acquires Counterpoint Software, a technology platform for audio networks. Counterpoint offers revenue, inventory and affiliate management solutions for radio, sports, satellite, digital and podcast networks and is used by 10,000 radio stations and more than 1,700 media entities.
buyer parent: Banyan Software
buyer: vCreative
vCreative is the nation's leading cloud-based workflow software company providing over 4,400 local radio & television stations and media companies with software solutions that are fast, intuitive, dependable, and support revenue generating opportunities. "
 target: Counterpoint Software, Inc.
Counterpoint provides an end-to-end radio network solution. Counterpoint provides the foundation for network operations, from airtime sales including multimedia and non-traditional revenue packaging, through commercial scheduling and log generation, to billing and receivables.
price ($mm)
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Pages:  
closed 5/9/2018 via GlobeNewswire

Clearstream.TV merged with Brealtime,

See 168 Comparable Transactions
synopsis: bRealTime, a media and technology company focused on solving programmatic business challenges for both publishers and advertisers, and Clearstream, a media buying platform focused on streaming video, have merged to form EMX, a new programmatic marketplace.
buyer: Brealtime
bRealTime is a media and technology company focused on solving programmatic business challenges for both publishers and advertisers. bRealTime provides preferred access to an automated global exchange for both demand and supply side partners. "
 target: Clearstream.TV
Founded in 2011, Clearstream is a media buying platform focused on streaming video. Their one-of-a-kind proprietary technology delivers TV like transparency for the world of digital media, offering innovative solutions to brands, marketers, agencies and publishers.
price ($mm)
rev ($mm)
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closed 9/25/2014 via PR Newswire

Clearstream.TV, acquired EngageHD

See 1511 Comparable Transactions
synopsis: Clearstream, the first stream-level premium video targeting platform built for advertisers and brands, announced the acquisition of EngageHD, a platform that enhances mining capabilities, targeting and ad delivery on mobile devices.
buyer: Clearstream.TV
Clearstream.TV is a multi-screen video advertising platform focused on providing advertisers with the most relevant, brand safe, and premium content online with their OpenStream(TM) technology. "
 target: EngageHD
EngageHD is a software platform built for brand advertisers that brings together the quality of experience of TV with the targeting, measurability and uniqueness of mobile.
price ($mm)
rev ($mm)
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closed 5/9/2018 via GlobeNewswire

Clearstream.TV merged with Brealtime,

See 168 Comparable Transactions
synopsis: bRealTime, a media and technology company focused on solving programmatic business challenges for both publishers and advertisers, and Clearstream, a media buying platform focused on streaming video, have merged to form EMX, a new programmatic marketplace.
buyer: Brealtime
bRealTime is a media and technology company focused on solving programmatic business challenges for both publishers and advertisers. bRealTime provides preferred access to an automated global exchange for both demand and supply side partners. "
 target: Clearstream.TV
Founded in 2011, Clearstream is a media buying platform focused on streaming video. Their one-of-a-kind proprietary technology delivers TV like transparency for the world of digital media, offering innovative solutions to brands, marketers, agencies and publishers.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/9/2018 via GlobeNewswire

Clearstream.TV merged with Brealtime,

See 168 Comparable Transactions
synopsis: bRealTime, a media and technology company focused on solving programmatic business challenges for both publishers and advertisers, and Clearstream, a media buying platform focused on streaming video, have merged to form EMX, a new programmatic marketplace.
buyer: Brealtime
bRealTime is a media and technology company focused on solving programmatic business challenges for both publishers and advertisers. bRealTime provides preferred access to an automated global exchange for both demand and supply side partners. "
 target: Clearstream.TV
Founded in 2011, Clearstream is a media buying platform focused on streaming video. Their one-of-a-kind proprietary technology delivers TV like transparency for the world of digital media, offering innovative solutions to brands, marketers, agencies and publishers.
price ($mm)
rev ($mm)
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EV / rev
EV / EBITDA
closed 3/4/2020 via BNC Analysis

Azerion BV, acquired Collective UK

See 180 Comparable Transactions
synopsis: Azerion amplifies its UK and pan-European presence in digital advertising and publisher solutions with the acquisition of Collective Media from TI Media. Collective Media is a leading data-driven, programmatic advertising company that connects brand marketers to audiences with personalized ad experiences across screens and formats.
buyer: Azerion BV
Azerion is a Netherlands-based media, gaming, and technology company that provides safe, reliable, valuable content and services. Azerion engages users while helping advertisers and publishers connect with them by tailoring advertising and content solutions to markets where they're present. "
 target parent: Epiris LLP
target: Collective UK
Collective Media is a leading data-driven, programmatic advertising company that connects brand marketers to audiences with personalized ad experiences across screens and formats.
price ($mm)
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announced 9/5/2018 via BusinessWire

AppLovin, will acquire MAX

See 264 Comparable Transactions
synopsis: AppLovin, a comprehensive mobile gaming platform, announced it has agreed to acquire MAX Inc., an in-app header bidding platform for today's mobile publisher and programmatic advertising ecosystem. Ushering in the next generation of mobile monetization, MAX was founded in 2017 by the same team that brought programmatic to mobile.
buyer: AppLovin
AppLovin offers a comprehensive platform that connects developers of all sizes to billions of global users each month so they can get discovered. Founded in 2012, AppLovin has since grown into a diverse global company that offers solutions for mobile gaming and mobile growth. "
 target: MAX
MAX is an in-app header bidding platform for today's mobile publisher and programmatic advertising ecosystem. Ushering in the next generation of mobile monetization, MAX was founded in 2017 by the same team that brought programmatic to mobile.
price ($mm)
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closed 7/13/2016 via Company Press Release

Time Inc. UK, acquired Collective UK

See 180 Comparable Transactions
synopsis: Time Inc. UK, Britain’s leading publisher of print and digital magazine content, has acquired Collective Europe Limited, which trades as Collective UK, the leading provider of premium digital creative advertising solutions.
buyer parent: Time Inc.
buyer: Time Inc. UK
Time Inc. UK is Britain’s leading publisher of print and digital magazine content. With more than 50 iconic brands – including Decanter, Country Life, Horse & Hound – Time Inc. UK creates content for multiple platforms, across print, online, mobile, tablets and experiences. "
 target parent: Collective Media
target: Collective UK
Collective Media UK is a leading data-driven, programmatic advertising company that connects brand marketers to audiences with personalized ad experiences across screens and formats.
price ($mm)
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closed 2/12/2014 via Company Press Release

Integral Ad Science, Inc., acquired Simplytics

See 108 Comparable Transactions
synopsis: Integral Ad Science, the leading global provider of actionable advertising intelligence for buyers and sellers of digital media, announced that it has acquired a UK based mobile ad serving and analytics company, Simplytics.
buyer: Integral Ad Science, Inc.
Integral Ad Science is a media valuation platform, focused on adding value to every player in the industry (buyers, sellers, publishers and trading platforms), Integral Ad Science has the only platform that evaluates the media environment and establishes a TRAQ Score (True Advertising Quality). "
 target: Simplytics
Simplytics is an agency side mobile ad server for managing all mobile advertising campaigns. Reliably ad serve across smartphones, tablets, in-app and mobile web with a solution that's certified with every major mobile ad network globally.
price ($mm)
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announced 9/24/2013 via Company Press Release

Adaptive Media, Inc., will acquire Ember

See 158 Comparable Transactions
synopsis: Multi-channel audience and content monetization company Adaptive Media, a subsidiary of Mimvi, Inc., announced it has signed a Letter of Intent to acquire Ember, Inc. Ember is the first demand-side online advertising platform solely focused on video.
buyer parent: Mimvi Inc.
buyer: Adaptive Media, Inc.
Based in Mission Viejo, California, Adaptive Media is an audience and content monetization company working with website owners, app developers and video content publishers to better optimize the serving of content and ads together. "
 target: Ember
Ember is the first demand-side online advertising platform solely focused on video. Ember’s technology allows advertisers to allocate their video advertising budgets efficiently and effectively, reaching desired target demographics even without the use of cookies.
price ($mm)
$0.96
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/31/2018 via PE Hub

Nuviad Ltd., acquired Realvu

See 115 Comparable Transactions
synopsis: NUVIAD announces that it has acquired the operational assets of RealVu. RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
buyer: Nuviad Ltd.
NUVIAD focuses on algorithmic mobile media trading, Based on state-of-the-art machine learning technologies and advanced trading algorithms. The NUVIAD platform provides un-paralleled media targeting, optimization and trading capabilities. "
 target: Realvu
RealVu is a fast growing business that was the first to bring the viewable impression to the market with a series of patented and patent pending digital advertising technologies which have forever changed the way the industry looks at impressions.
price ($mm)
rev ($mm)
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closed 10/21/2019 via BusinessWire

The Rubicon Project, acquired RTK.IO, INC

See 160 Comparable Transactions
synopsis: Rubicon Project, the global exchange for advertising, announced the acquisition of RTK.io, a leading provider of tools and services that bring simplicity and control to header bidding for publishers.
buyer: The Rubicon Project (RUBI:$149.36)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
 target: RTK.IO, INC
Founded in 2014 and headquartered in New York City, RTK is a programmatic infrastructure and ad operations company dedicated to making ad tech more efficient. RTK provides publishers with an integrated user interface to configure, install, and implement a complete header bidding solution.
price ($mm)
$11
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/26/2019 via Company Press Release

ABOUT YOU GmbH, acquired Adference GmbH

See 463 Comparable Transactions
synopsis: ABOUT YOU, a Hamburg-based online fashion retailer, has acquired Adference, a German PPC solution for Amazon Advertising and Google Ads. Adference empowers advertisers to automatically create granular campaigns and to place the right bids for millions of products and keywords.
buyer parent: Otto Group GmbH
buyer: ABOUT YOU GmbH
ABOUT YOU is a Hamburg-based online fashion retailer. ABOUT YOU offers a shopping destination where people can discover fashion that really fits their personality from a range of over 1,200 brands. With more than 10 million monthly users, ABOUT YOU is one of the largest fashion platforms in Europe. "
 target: Adference GmbH
Adference is a German PPC solution for Amazon Advertising and Google Ads. Adference empowers advertisers to automatically create granular campaigns and to place the right bids for millions of products and keywords. Adference uses machine learning to help users make the most out of their campaigns.
price ($mm)
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EV / EBITDA
closed 11/15/2017 via Company Press Release

Next14, acquired Zodiak Advertising

See 281 Comparable Transactions
synopsis: Next14, an Italian industrial holding company, has acquired Zodiak Advertising from the De Agostini Group, a family-owned private group that is active in 4 business areas. Zodiak Advertising is an ad-tech company in Italy. It offers publishers and advertising dealers an integrated platform that helps them optimize their monetization systems.
buyer: Next14
Next14 is an Italian industrial holding company that aims to build the first independent network of leading companies in the data-driven advertising and data-driven content marketing realm. Each business controlled by Next14 is a fully independent legal entity. "
 target parent: The De Agostini Group
target: Zodiak Advertising
Zodiak Advertising is one of the leading ad-tech companies in the South-European market. It offers publishers and advertising dealers an integrated platform that helps them optimize their display, mobile, and video advertising monetization systems.
price ($mm)
rev ($mm)
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announced 10/4/2017 via Company Press Release

Ströer Media, will acquire Yieldlove GmbH

See 91 Comparable Transactions
synopsis: Ströer signed the purchase agreement to acquire a majority shareholding in the Hamburg-based start-up Yieldlove, a German optimisation platform for the programmatic marketing of digital web inventories.
buyer: Ströer Media (DB:SAX:$1,814.79)
Ströer Media is a leading provider of online advertising and out-of-home, and offers its advertising customers individualized and fully integrated premium communications solutions. In the field of digital media, Ströer is setting new standards for innovation and quality in Europe. "
 target: Yieldlove GmbH
Yieldlove helps publishers to more effectively monetize their digital ad inventory. Yieldlove offers a monetization solution which lets all major SSPs (supply-side platforms) compete on the inventory via header bidding.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/4/2015 via PR Newswire

Gravity4, acquired adX Search

See 93 Comparable Transactions
synopsis: Gravity4, the world's first High-Frequency Marketing OS, announced the acquisition of adX Search AB, one of the industry leading paid search platforms in Europe that focuses on self-serve optimization and real-time bidding. As a part of this acquisition, the Company will integrate adX Search as, G4 Search, within Gravity4's Marketing Cloud.
buyer: Gravity4
Gravity4 is the world's first High-Frequency Marketing OS integrated on one platform. Automation, Simplicity, and Design have been core ingredients in all of the technology it has brought to the marketplace. "
 target: adX Search
adX Search provides innovative technology solutions for the increasingly complex search marketing industry. They build leading search advertising software for SEM agencies, media agencies and Internet marketing firms that helps them build and grow their search engine marketing business.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 8/13/2014 via PR Newswire

IgnitionOne, Inc., acquired Human Demand

See 90 Comparable Transactions
synopsis: IgnitionOne, a global leader in cloud-based digital marketing technology, announced that it has completed the acquisition of Human Demand, a leading mobile marketing technology company providing mobile advertising, audience and tracking solutions to marketers.
buyer: IgnitionOne, Inc.
IgnitionOne® is a global leader in cloud-based digital marketing technology providing a world-class proprietary platform and expert services to improve digital marketing performance across PC and Mobile platforms. "
 target: Human Demand
Human Demand provides brands and agencies with a fully transparent, highly scalable and efficient mobile media solution. HD utilizes real-time bidding (RTB) programmatic exchange buying, and layers in unique data targeting sets including hyper local geo-targeting.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 5/27/2014 via PR Web

Human Demand, acquired eDealya

See 90 Comparable Transactions
synopsis: Human Demand has acquired the Mobile Targeting Dataset of eDealya, a mobile Data Management Platform (DMP) that determines audience segments based on dynamic attributes, needs, and desires obtained through publicly available social media feeds using a proprietary natural language interpretation engine.
buyer: Human Demand
Human Demand provides brands and agencies with a fully transparent, highly scalable and efficient mobile media solution. HD utilizes real-time bidding (RTB) programmatic exchange buying, and layers in unique data targeting sets including hyper local geo-targeting. "
 target: eDealya
eDealya is a data focused, marketing driven company that determines audience segments based on dynamic attributes, needs, and desires obtained through publicly available social media feeds using eDealya’s proprietary natural language interpretation engine.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 10/4/2018 via BNC Analysis

Bright Mountain Media, Inc., will acquire Kubient, Inc.

See 103 Comparable Transactions
synopsis: Bright Mountain Media, a digital media holding company, will acquire Kubient, a video advertising technology company which offers a full stack programmatic platform designed to increase publisher revenue and lower advertiser cost. Kubient's platform provides advertisers assurance that they are targeting the right consumer with the right message.
buyer: Bright Mountain Media, Inc. (OTCPK:BMTM:$7.00)
Bright Mountain Media is a digital media holding company whose primary focus is connecting brands with consumers as a full advertising services platform. Their assets include an ad network, an ad exchange platform and 25 websites (owned and/or managed) that provide content, services and products. "
 target: Kubient, Inc.
Kubient is a video advertising technology company which offers a full stack programmatic platform designed to increase publisher revenue and lower advertiser cost. Kubient's platform provides advertisers assurance that they are targeting the right consumer, at the right time, with the right message.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/14/2017 via Market Wire

Thunder Industries, acquired Adacus

See 85 Comparable Transactions
synopsis: Thunder, the original and leading Creative Management Platform (CMP), has acquired Adacus, an advanced AI and machine learning company with a predictive creative targeting and analytics platform. Adacus's platform reveals and automates opportunities to drive campaign performance through creative decisioning and optimization.
buyer: Thunder Industries
Thunder is the only Creative Management Platform whose creative production capabilities extend across both display and social advertising channels. Thunder’s clients build creatives at incredible agility and scale without having to sacrifice ad quality, branding, or pixel perfection. "
 target: Adacus
For advertisers and their agencies, Adacus is the leading creative targeting and analytics platform built upon machine learning and AI. The Adacus platform reveals and automates opportunities to drive campaign performance through creative decisioning and optimization.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/28/2017 via BusinessWire

GTCR, LLC, acquired Simpli.fi

See 263 Comparable Transactions
synopsis: GTCR has completed its acquisition of Simpli.fi, a company that provides a programmatic platform that enables the largest buyers of localized advertising, including local media groups and agencies, to execute high volumes of hyper-targeted campaigns across a variety of digital ad formats and device types.
buyer: GTCR, LLC
GTCR is a leading private equity firm focused on investing in growth companies in the Financial Services & Technology, Healthcare, Technology, Media & Telecommunications and Growth Business Services industries. GTCR has invested more than $12 billion in over 200 companies. "
 target: Simpli.fi
Simpli.fi is the leader in localized programmatic advertising. Simpli.fi works with the largest buyers of localized advertising, including brands, agencies, local media groups, networks, and trading desks.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 6/21/2017 via GlobeNewswire

Propel Media, acquired DeepIntent

See 262 Comparable Transactions
synopsis: Propel Media, Inc., a performance focused digital media and advertising company, announced its acquisition of DeepIntent Technologies, an integrated data and programmatic buying platform that combines unique insights into user interests and affinities.
buyer: Propel Media (OTCPK:PROM:$64.54)
Propel Media, Inc. is a performance digital media company bringing together video and display advertising across desktop, application and mobile screens to offer advertisers, applications, and web site publishers a robust full-service solution for today’s ever-changing digital landscape. "
 target: DeepIntent
DeepIntent is an integrated data and programmatic buying platform that combines unique insights into user interests and affinities with first, second, and third-party data assets in order to reach the highest value audiences for its advertisers.
price ($mm)
$5.00
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 7/17/2017 via GlobeNewswire

The Rubicon Project, acquired nToggle

See 18 Comparable Transactions
synopsis: Rubicon Project, the global exchange for advertising, announced that it has acquired nToggle, a technology company that makes it easier and more cost effective for programmatic buyers to find the inventory they’re looking for among the billions of bid requests they receive each day.
buyer: The Rubicon Project (RUBI:$149.36)
Founded in 2007, Rubicon Project is one of the world’s largest advertising exchanges. The company helps websites and apps thrive by giving them tools and expertise to sell ads easily and safely. "
 target: nToggle
nToggle delivers heightened efficiency and transparency for buyers and sellers amidst the rapid rise of programmatic advertising. Its algorithm-driven software platform helps supply and demand partners manage the ever expanding bid stream.
price ($mm)
$39
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/25/2019 via Company Press Release

BrandMaster, acquired TACTIC

See 235 Comparable Transactions
synopsis: BrandMaster, Norway’s leading marketing and branding software solution, has acquired TACTIC, Norway's leading provider of dynamic creative optimization for brands and agencies whose data-driven cloud technology enables brands and advertising professionals to reach targeted, brand-receptive audiences.
buyer: BrandMaster
BrandMaster is Norway’s leading marketing and branding software solution. Based on a 100% SaaS enabled delivery model, BrandMaster has created a solid application platform contributing to a “one place for all your brand and marketing”. "
 target: TACTIC
Headquartered in Norway, TACTIC is a leading provider of dynamic creative optimization for brands and agencies. Their data-driven cloud technology enables brands and advertising professionals to reach targeted, brand-receptive audiences across a wide range of digital platforms and channels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
Pages:  

Like Clearstream.TV


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Clearstream.TV

Vemba Corporation

MAX

Viralize Srl

Viralize Srl

Videology, Inc.

Altitude Digital

ColSpace

Marketing G2

The Media Services Group

Digital Technology International

Firstlight ERA

Digital Technology International

Ad-Juster

Cxense

Mezzobit

Ad-Juster

Jun Group

Feathr

Counterpoint Software, Inc.

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Collective UK

MAX

Collective UK

Simplytics

Ember

Realvu

RTK.IO, INC

Adference GmbH

Zodiak Advertising

Yieldlove GmbH

adX Search

Human Demand

eDealya

Kubient, Inc.

Adacus

Simpli.fi

DeepIntent

nToggle

TACTIC

Pages:  
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SinglePoint
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Perion Network Ltd.
Perion Network Ltd.
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