Like JZM Research

closed 1/18/2007 via PR Newswire

Phoenix Marketing International, acquired JZM Research

synopsis: Phoenix Marketing International has acquired JZM, Inc. (Johnston, Zabor, McManus), a full service marketing research firm based in Durham, North Carolina, that specializes in healthcare research. The company provides research for 7 of the 10 largest global pharmaceutical companies.
buyer: Phoenix Marketing International
Phoenix Marketing International offers advanced advertising and brand measurement along with direct marketing expertise. Phoenix combines primary and syndicated marketing research expertise with database analytics and modeling proficiency. "
target: JZM Research
JZM is a healthcare focused marketing research firm. The company merges existing, proven marketing research techniques with new state-of-the-art technologies for faster and better results for our pharmaceutical, biotech, and other healthcare clients.
price ($mm)
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closed 4/1/2021 via GlobeNewswire

Cerner Corporation, acquired Kantar Health

synopsis: Cerner Corporation, a global health care technology company, has acquired Kantar Health, a division of Kantar Group. Kantar Health is a leading data, analytics and real-world evidence and commercial research consultancy serving the life science industry.
buyer: Cerner Corporation (CERN:$5,707.53)
Cerner’s health technologies connect people and information systems at thousands of contracted provider facilities worldwide dedicated to creating smarter and better care for individuals and communities. "
target parent: Bain Capital
target: Kantar Health
Kantar Health SA provides healthcare consulting and marketing research services. The company was formerly known as Taylor Nelson Sofres Healthcare SA. The company is based in Madrid, Spain. Kantar Health SA operates as a subsidiary of WPP plc.
price ($mm)
$375
rev ($mm)
$150
EBITDA ($mm)
EV / rev
2.5x
EV / EBITDA
closed 3/19/2020 via BNC Analysis

M3 USA Corporation, purchased Healthcare Market Research Business from Manthan Systems

synopsis: M3 Global Research announced the acquisition of Manthan's healthcare market research business. India-based Manthan is a cloud analytics company pioneering applications for retail and consumer-facing businesses. Its healthcare division will be rebranded after the acquisition as m360 Research.
buyer parent: M3, Inc.
buyer: M3 USA Corporation
M3 USA (M3 Global Research), named to represent Medicine, Media, and Metamorphosis, was founded to change the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions."
seller: Manthan Systems
The acquisition includes the healthcare market research business of Manthan. India-based Manthan is a cloud analytics company pioneering applications for retail and consumer-facing businesses. Its healthcare division will be rebranded after the acquisition as m360 Research.
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closed 11/1/2011 via BNC Analysis

IMS Health Incorporated, acquired SDI Health LLC

synopsis: IMS Health has completed its acquisition of SDI, a leading healthcare market insight and analytics firm. It provides the industry’s most comprehensive de-identified patient-level data to pharmaceutical, biotech, and medical device companies, enabling them to better understand the healthcare market.
buyer parent: TPG Capital
buyer: IMS Health Incorporated (NYSE:IQV:$10,412.00)
IMS Health is the world’s leading provider of market intelligence to the pharmaceutical and healthcare industries. IMS offers leading-edge market intelligence products and services that are integral to clients’ day-to-day operations. "
target parent: LLR Partners
target: SDI Health LLC
SDI is a leading healthcare market insight and analytics firm. It provides the industry’s most comprehensive de-identified patient-level data to pharmaceutical, biotech, and medical device companies, enabling them to better understand the healthcare market.
price ($mm)
$340
rev ($mm)
EBITDA ($mm)
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announced 11/22/2010 via BusinessWire

M3 USA Corporation, will acquire EMS Research

synopsis: M3 USA, parent company of MDLinx, a leading medical market research firm, has signed an agreement to purchase EU-based EMS Research, a company specializing in quantitative and qualitative market research for clients in healthcare and other vertical markets.
buyer parent: Sony Corporation
buyer: M3 USA Corporation
M3 USA, named to represent Medicine, Media, and Metamorphosis, was founded with the goal of changing the world of medicine through full use of the power of the Internet. M3 provides the life science industry with highly targeted interactive marketing, education, content, and research solutions. "
target: EMS Research
EMS Research (European Marketing Specialists), headquartered in London, England, was founded in 1999 and is Europe’s leading in-house medical fieldwork company. EMS help clients achieve their objectives by delivering vital insight into markets, attitudes, concepts and products.
price ($mm)
rev ($mm)
$6
EBITDA ($mm)
EV / rev
0.0x
EV / EBITDA
closed 11/13/2007 via PR Newswire

Cegedim Group S.A., acquired 3ES

synopsis: Cegedim Strategic Data, leading provider of Pharmaceutical Market Research has completed its acquisition of 3ES, a CRO member of the AFCRO, specializing in Clinical Studies and post-AMM studies, notably through online tools.
buyer: Cegedim Group S.A. (ENXTPA:CGM:$592.02)
Established as the world's leading CRM provider for the life sciences industry with its Cegedim Dendrite business unit, CEGEDIM provides the world's largest pharmaceutical companies with vital support for successful Customer Relationship Management (CRM). "
target: 3ES
3ES provides multidisciplinary expertise in the medical research field. 3ES has developed their in-house software for managing online studies via Internet, and has received the ANVAR label for "innovating business".
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closed 4/18/2007 via BusinessWire

MCF Corporation, acquired MedPanel, Inc.

synopsis: MCF Corporation has completed the acquisition of MedPanel, Inc., an online medical market intelligence firm. With the closing of the transaction, MedPanel, Inc. becomes Panel Intelligence, LLC, a wholly owned subsidiary of MCF Corporation.
buyer: MCF Corporation (MEM:$0.00)
MCF Corporation is a financial services holding company that provides investment research, capital markets services, corporate and venture services, investment banking, asset management and wealth management through its operating subsidiaries. "
target: MedPanel, Inc.
MedPanel provides online medical market intelligence to the life sciences industry through custom research and syndicated studies. Research services include study design, recruitment, programming, panel moderation, advanced data analysis and summaries.
price ($mm)
$7.00
rev ($mm)
EBITDA ($mm)
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closed 6/1/2006 via

So-net M3, Inc., acquired MDLinx, Inc.

synopsis: MDLinx, a leading online provider of global, real-time health information resources for physicians and consumers, announced today it has entered into a definitive merger agreement with So-net M3, a Sony Communication Network Group company.
buyer parent: Sony Corporation
buyer: So-net M3, Inc.
So-net M3 is a leading provider of online pharmaceutical promotion solutions. So-net M3 Inc. was established in September 2000 under the service name of So-net, with Sony Communications Network Corporation, a supplier of network-related services, as the largest stockholder. "
target: MDLinx, Inc.
MDLinx is an award-winning, practical tool that busy physicians and healthcare professionals use to stay up to date with the latest research in the medical field. The company aggregates medical articles and research from more than 1,200 peer-reviewed journals and leading news media on a daily basis.
price ($mm)
$8.00
rev ($mm)
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closed 9/19/2005 via BusinessWire

National Research Corporation, acquired Geriatric Health Systems, LLC

synopsis: National Research Corporation, a leader in healthcare performance measurement, today announced the purchase of substantially all of the assets of Geriatric Health Systems, LLC (GHS), a healthcare survey research and analytics firm specializing in measuring health status, health risk and member satisfaction for health plans in the United States.
buyer: National Research Corporation (NRCI.B:$101.10)
Founded in 1981, National Research Corporation (NRC) has maintained a strong commitment to improving the quality of healthcare received by patients and consumers through a focus on continual improvement in patient experience and performance measurement within the healthcare industry. "
target: Geriatric Health Systems, LLC
GHS is a healthcare survey research firm specializing in quality improvement. Our turnkey survey and reporting systems are used by health plans, physician organizations and healthcare purchasers nationwide.
price ($mm)
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closed 3/29/2005 via BusinessWire

HealthStream, Inc., acquired Data Management & Research, Inc.

synopsis: HealthStream, Inc. announced today that it has acquired Data Management & Research, Inc. (DMR). DMR is a Nashville area company, exclusively focused on offering healthcare organizations a wide range of quality and satisfaction surveys, data analyses of survey results, and other research-based measurement tools.
buyer: HealthStream, Inc. (HSTM:$258.61)
A leading provider of learning and research solutions for the healthcare industry.Through HealthStream’s learning solutions, organizations create safer environments for patients, increase clinical competencies of its workforce, and facilitate the rapid transfer of the latest technologies. "
target: Data Management & Research, Inc.
DMR specializes in quality and satisfaction surveys for healthcare providers. Known as the quiet company serving healthcare's giants, our clients range from national healthcare systems and specialty segments to small rural hospitals in both the for-profit and not-for-profit healthcare sectors.
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closed 3/14/2018 via PR Newswire

BioInformatics Inc., acquired IMV Ltd.

synopsis: BioInformatics Inc., the leading market research firm supporting the analytical instrumentation and life science industries, and owner of The Science Advisory Board, has acquired IMV Publishing, a recognized leader in market research and online publishing for the medical imaging and clinical diagnostic instruments markets.
buyer: BioInformatics Inc.
BioInformatics Inc. is the leading research and advisory firm serving the life science, diagnostic and analytical instrument industries. Their expertise includes assessing the size and attractiveness of markets, optimizing product configurations and pricing and validating corporate acquisitions. "
target: IMV Ltd.
IMV Publishing is a recognized leader in market research and online publishing for the medical imaging and clinical diagnostic instruments markets. IMV’s complete line of research reports provides decision makers with site-specific databases and comprehensive market reports.
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closed 6/16/2021 via Company Press Release

Sermo, acquired Minter Group

synopsis: Sermo, the world’s leading healthcare provider insights company and the first social media platform for physicians, announced its acquisition of Australia-based market research leader, Minter Group. Since 2003 Minter has built a variety of research panels across various industries including IT, consumer and healthcare.
buyer: Sermo
Sermo is the world’s leading healthcare provider insights company and the first social media platform for physicians. They offer a unique physician-first online community that allows clinicians to communicate about issues that are important to them and their patients. "
target: Minter Group
Minter Group is an Australia-based market research leader. Since 2003 Minter has built a variety of research panels across various industries including IT, consumer and healthcare.
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closed 9/25/2020 via BusinessWire

W2O Group, acquired Elysia Group

synopsis: W2O, the leading independent provider of analytics-driven, technology-enabled marketing and communications solutions to the healthcare sector, announced it has acquired Elysia Group, a health economic and outcomes research (HEOR) consulting firm operating in the United States and Asia Pacific.
buyer parent: New Mountain Capital, LLC
buyer: W2O Group
W2O is an independent provider of analytics-driven, digital-first marketing and communications to the healthcare sector. W2O applies analytics models, methodologies and approaches in a digital world to design precise communications and marketing strategies to deliver sustained business results. "
target: Elysia Group
Elysia Group is a health economic and outcomes research consulting firm. Elysia provides pharmaceutical and medical device clients with innovative modeling approaches to health economic strategy and evidence development using data and analytics and real-world evidence.
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closed 4/10/2015 via BusinessWire

PatientBond, LLC, acquired c2b Horizons, LLC

synopsis: PatientBond, LLC, an innovative provider of patient and member engagement solutions, has acquired Cincinnati-based c2b Horizons, LLC, a leader in statistically based consumer profiling techniques for healthcare payers and providers.
buyer parent: Healthcare Growth Partners, LLC
buyer: PatientBond, LLC
Founded in 2011, PatientBond provides next generation patient and member engagement solutions. PatientBond’s highly configurable communications engine supports rapid deployment for a diverse set of engagement use cases. "
target parent: c2b Solutions
target: c2b Horizons, LLC
c2b’s proprietary psychographic profiling tools, validated over multiple studies, allow for classification of members and patients into behavior groups which provide a high level of predictability of individual motivations, communication preferences and actions.
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closed 7/24/2013 via Reuters

Cross Marketing, acquired MedePanel

synopsis: Cross Marketing Group has announced the acquisition of MedePanel, a result-oriented research firm, headquartered in New Jersey. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
buyer: Cross Marketing (TSE:3675:$80.11)
Cross Marketing provides a full range of one-stop marketing research services based on their online research DNA, and continuing to evolve further into a marketing solution partner for their clients. "
target: MedePanel
MedePanel Online Inc is a result-oriented research firm, headquartered in New Jersey providing local account management support. MedePanel supports healthcare business decisions by providing insights from patients, healthcare practitioners and other key healthcare stakeholders.
price ($mm)
$3.96*
rev ($mm)
$4
EBITDA ($mm)
EV / rev
2.2x
EV / EBITDA
closed 6/25/2012 via PR Newswire

McCann Health, acquired Double Helix

synopsis: McCann Health announced the acquisition of Double Helix. Double Helix is a leading, global provider of Market Research and Market Access services to the pharmaceutical and medical device industries. Dr. Wayne Phillips, who founded and runs Double Helix, will continue as CEO of Double Helix, reporting to John Cahill, CEO of McCann Health.
buyer parent: Interpublic Group of Companies, Inc.
buyer: McCann Health
Comprising the world's most connected health and wellness experts, McCann Health is the most awarded professional and consumer health communications network with the largest international expertise spanning 35 countries and 61 offices. "
target: Double Helix
Double Helix is an independent healthcare consultancy with headquarters in London and offices in the US and Singapore. Established in 1995, they have been providing pharmaceutical, biotech and medical device clients of all sizes with the knowledge to evolve their brands and businesses.
price ($mm)
$55
rev ($mm)
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closed 4/14/2009 via BusinessWire

Majestic Research, LLC, acquired Rood Research, Inc.

synopsis: Majestic Research, a global, independent equity research company and a pioneer in data driven analysis, announced its acquisition of New York-based Rood Research – a leading provider of healthcare market research.
buyer: Majestic Research, LLC
Since its inception in 2002, Majestic Research has revolutionized the financial research business with our innovative proprietary methods and tools for accessing real-time data. "
target: Rood Research, Inc.
In the past 15 years, Rood Research has become a leader in providing healthcare research to some of the top pharmaceutical and biotech companies in the world.
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closed 7/30/2008 via BusinessWire

Surveillance Data, Inc., acquired Verispan, LLC

synopsis: SDI, the leader in innovative healthcare analytics, has acquired Verispan, a top provider of healthcare information and services. The acquisition creates the healthcare industry’s most comprehensive de-identified longitudinal database.
buyer parent: LLR Partners
buyer: Surveillance Data, Inc.
SDI provides a wide range of healthcare data and market research to pharmaceutical, consumer products, and healthcare-related companies. Since 1981, SDI's mission has been to provide healthcare data products with high business relevance as well as the means and know-how to put this data into action."
target: Verispan, LLC
Verispan provides a broad array of information products and services to virtually all of the top 50 pharmaceutical companies and the healthcare industry in general, including sales targeting and compensation products; market research audits; healthcare profiles; and direct mail, among many others.
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closed 2/12/2018 via Company Press Release

Press Ganey Associates, Inc., purchased Patient Experience Business from HealthStream, Inc.

synopsis: HealthStream announced the divestiture of its Patient Experience (PX) business to Press Ganey Associates. HealthStream's complete patient experience solution provides census-based survey products that allow healthcare providers to let the voices of their patients guide performance improvement efforts.
buyer parent: EQT
buyer: Press Ganey Associates, Inc. (PGND:$344.32)
Press Ganey offers an integrated suite of solutions that enables enterprise transformation across the patient journey. Delivered through a cutting-edge digital platform, Press Ganey solutions address safety, clinical excellence, patient experience, and workforce engagement. "
seller: HealthStream, Inc. (HSTM:$258.61)
HealthStream Patient Experience provides census-based survey products that allow healthcare providers to let the voices of their patients guide performance improvement efforts. HealthStream’s SaaS solutions are used by healthcare employees for workforce development, training & learning management.
price ($mm)
$66
rev ($mm)
EBITDA ($mm)
EV / rev
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closed 1/6/2015 via GlobeNewswire

Boathouse Capital, acquired Universal Survey Center

synopsis: Boathouse Capital's announces its investment in Universal Survey Center, a provider of survey data collection services. Universal Survey provides custom survey solutions to a variety of market research firms, public relations/communications companies, management consulting firms, big data companies, and a variety of other end-users.
buyer: Boathouse Capital
Boathouse Capital is a $120 million private equity firm that invests mezzanine debt and equity into lower middle market businesses across the U.S. Based in Wayne, PA, Boathouse Capital invests $3 million to $15 million to support companies in a variety of industries. "
target: Universal Survey Center
Universal Survey Center provides custom survey solutions to a variety of market research firms, public relations/communications companies, management consulting firms, big data companies, and a variety of other end-users.
price ($mm)
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closed 1/18/2007 via PR Newswire

Phoenix Marketing International, acquired JZM Research

synopsis: Phoenix Marketing International has acquired JZM, Inc. (Johnston, Zabor, McManus), a full service marketing research firm based in Durham, North Carolina, that specializes in healthcare research. The company provides research for 7 of the 10 largest global pharmaceutical companies.
buyer: Phoenix Marketing International
Phoenix Marketing International offers advanced advertising and brand measurement along with direct marketing expertise. Phoenix combines primary and syndicated marketing research expertise with database analytics and modeling proficiency. "
target: JZM Research
JZM is a healthcare focused marketing research firm. The company merges existing, proven marketing research techniques with new state-of-the-art technologies for faster and better results for our pharmaceutical, biotech, and other healthcare clients.
price ($mm)
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closed 3/24/2022 via PR Newswire

MarketCast, acquired Phoenix Marketing International

synopsis: MarketCast has acquired Phoenix Marketing International, a leading research and analytics provider that specializes in advertising measurement. With Phoenix, MarketCast is accelerating its advertising effectiveness expertise, and gaining a powerful portfolio of research products that span the entire advertising lifecycle.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is the leading provider of consumer insights, marketing research, and data analytics services for the global entertainment industry. Its unique mix of research analytics is combined with big data science to provide clients powerful insights to inform their biggest business decisions. "
target: Phoenix Marketing International
Phoenix MI is a global advertising and brand measurement specialist. Phoenix utilizes modern technology, innovative research techniques, and customized approaches to help its clients elevate their brand, refine their communications, and optimize their customer experience.
price ($mm)
$150
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 1/8/2018 via Company Press Release

Phoenix Marketing International, purchased TV Brand Effect assets from The Nielsen Company, Inc.

synopsis: Global Advertising and Brand Specialist Phoenix Marketing International (PMI) announced the acquisition of Nielsen’s TV Brand Effect (TVBE) assets, which provide resonance tracking capabilities to measure memorability and quality of advertising campaigns as a way to improve ROI.
buyer: Phoenix Marketing International
Phoenix Marketing International is a global marketing services firm with a major specialization in the ad and brand performance measurement space. Phoenix helps clients improve their Brand and Communications, create and refine their products and services, and optimize Customer Experience. "
seller: The Nielsen Company, Inc. (NLSN:$3,500.00)
Nielsen’s TV Brand Effect (TVBE) assets provide resonance tracking capabilities to measure memorability and quality of advertising campaigns as a way to improve ROI. TV Brand Effect also has the ability to track and optimize media weight and program placement.
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closed 7/19/2016 via GlobeNewswire

Phoenix Marketing International, acquired Synergistics Research Corporation

synopsis: Phoenix Marketing International, a global market research firm, announced the acquisition of Synergistics Research Corporation. Since 1981, Synergistics Research Corporation has been the leading provider of syndicated consumer and small business marketing research intelligence for the financial services industry.
buyer: Phoenix Marketing International
Phoenix Marketing International is a premier global marketing services firm providing its clients tailored and unique insights with expertise in product innovation, customer experience and communications. "
target: Synergistics Research Corporation
Synergistics Research Corporation provides syndicated consumer and small business marketing research intelligence for the financial services industry. Their shared-cost research represents a cost-effective way to obtain current survey research data, interpretation, and strategic analysis.
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closed 3/10/2016 via Company Press Release

Phoenix Marketing International, acquired Sterling Research Group, Inc.

synopsis: Phoenix Marketing International, a premier global marketing services firm, announced the acquisition of Sterling Research Group. The acquisition will offer clients deeper insight about every angle of customers’ values, opinions, wants and needs. Sterling is an industry-leading market research firm with expertise in casinos and hospitality.
buyer: Phoenix Marketing International
Phoenix Marketing International is a Marketing Consulting and Advanced Analytical Market Modeling firm specializing in assisting clients in the market management process, through a unique combination of industry expertise, methods and consulting services. "
target: Sterling Research Group, Inc.
Sterling Research Group is a full-service market research firm specializing in customer satisfaction and loyalty research. In their 25-year history they have experience working in a variety of industries from hospitality to financial services and gaming to healthcare.
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closed 1/18/2007 via PR Newswire

Phoenix Marketing International, acquired JZM Research

synopsis: Phoenix Marketing International has acquired JZM, Inc. (Johnston, Zabor, McManus), a full service marketing research firm based in Durham, North Carolina, that specializes in healthcare research. The company provides research for 7 of the 10 largest global pharmaceutical companies.
buyer: Phoenix Marketing International
Phoenix Marketing International offers advanced advertising and brand measurement along with direct marketing expertise. Phoenix combines primary and syndicated marketing research expertise with database analytics and modeling proficiency. "
target: JZM Research
JZM is a healthcare focused marketing research firm. The company merges existing, proven marketing research techniques with new state-of-the-art technologies for faster and better results for our pharmaceutical, biotech, and other healthcare clients.
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closed 3/15/2005 via PR Newswire

Phoenix Marketing International, acquired Cultural Access Group

synopsis: Allen DeCotiis, Ph.D., Chairman and Chief Executive Officer of Phoenix Marketing International announced today the acquisition of Cultural Access Group, a preeminent market research firm possessing unmatched ethnic and cultural expertise about the new mainstream markets and the new American consumer.
buyer: Phoenix Marketing International
Phoenix Marketing International offers advanced advertising and brand measurement along with direct marketing expertise. Phoenix combines primary and syndicated marketing research expertise with database analytics and modeling proficiency. "
target: Cultural Access Group
It is the vision of Cultural Access Group that America’s increasingly diverse population necessitates responsive changes in the marketing practices of U.S. corporations. Demographic changes over the last 40 years have profoundly altered the ethnic and cultural complexion of the United States and co
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closed 8/25/2022 via GlobeNewswire

QuestionPro, acquired Digsite

synopsis: QuestionPro, a global leader in online survey and research services, has acquired Digsite’s qualitative research capabilities and collaborative Insights Platform. With the acquisition, QuestionPro will now offer the Digsite qualitative solutions alongside its suite of enterprise-level research, survey and customer experience software and services.
buyer: QuestionPro
Founded in 2006, QuestionPro is a global provider of online survey and research services that help companies make better decisions through data. From free consumer accounts to robust enterprise-level research, QuestionPro offers tools for the creation, distribution, and analysis of surveys. "
target: Digsite
Digsite built the most comprehensive exploratory research platform on the market. Digsite empowers insights teams to collaboratively learn and engage with target consumers as they build new products, services and communications.
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closed 8/25/2022 via BNC Analysis

STRAT7, acquired Jigsaw Research Limited

synopsis: STRAT7, a UK-based strategic insight consultancy powered by technology, has acquired Jigsaw Research, an international strategic insight agency. Jigsaw Research helps brands to find fresh perspectives and new opportunities. They provide market research services to clients in various sectors, including financial services, technology, media and more.
buyer parent: Horizon Capital LLP
buyer: STRAT7
STRAT7 is a UK-based strategic insight consultancy powered by technology, data and analytics. STRAT7 was created to help brands overcome the challenges of capturing consumer data seamlessly and harnessing the insights to evolve strategies and make game-changing business decisions. "
target: Jigsaw Research Limited
Jigsaw Research is an international strategic insight agency. Jigsaw Research helps brands to find fresh perspectives and new opportunities. They provide market research services to clients across various sectors, including financial services, technology, media, life sciences, retail and more.
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closed 8/25/2022 via BusinessWire

Summit Park LLC, acquired Curion, LLC

synopsis: Summit Park has completed a majority recapitalization of Curion, LLC, a leading data-driven provider of product and consumer insights to the Fortune 500. Curion has over three decades of experience working with research and development, product innovation, and insights teams to design and execute research that drives product innovation and success.
buyer: Summit Park LLC
Summit Park is a Charlotte, North Carolina-based private investment firm focused exclusively on the lower middle market. The firm invests across a range of industries, including services, consumer, and industrial growth. "
target: Curion, LLC
Curion is a leading data-driven platform specializing in performing full-service consumer qualitative and quantitative insights research for brands. Curion provides quantitative, qualitative, and sensory insights on products and consumers for some of the world’s top brands.
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closed 8/3/2022 via BNC Analysis

Deckchair Data merged with Gongos Research,

synopsis: Gongos, the North American arm of research firm InSites Consulting, has merged with data science company Deckchair Data and appointed two of Deckchair’s partners as senior directors. Deckchair Data partners with ambitious companies to provide market research, analytics and data strategy that drive growth.
buyer parent: InSites Consulting
buyer: Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity. "
target: Deckchair Data
Deckchair Data partners with ambitious companies to provide market research, analytics and data strategy that drive growth. They serve a range of industries, with current active engagements in technology, healthcare, financial services, insights and public service.
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announced 7/1/2022 via BusinessWire

GfK Group will be merged with NielsenIQ,

synopsis: NielsenIQ and GfK SE, two leaders in global information services, announced a definitive agreement through which the companies plan to combine, creating new capabilities in the consumer and retail measurement industry.
buyer parent: Advent International
buyer: NielsenIQ
NielsenIQ is the leader in providing the most complete, unbiased view of consumer behavior, globally. Powered by a groundbreaking consumer data platform, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers. "
target: GfK Group (XTRA:GFK:$1,759.04)
Headquartered in Germany. GfK is the trusted source of relevant market and consumer information that enables its clients to make smarter decisions. By using technologies and data sciences, GfK turns big data into smart data, enabling clients to improve their competitive edge and enrich experiences.
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closed 5/11/2022 via BNC Analysis

Media Host, acquired Professional Evaluation and Research

synopsis: South African marketing technology solutions provider Media Host acquired Pear, a female Black-owned media monitoring and research company in South Africa.
buyer: Media Host
Media Host specializes in Marketing, Advertising Workflow, Distribution Solutions and Broadcast Monitoring. These collaborative solutions enable brands, media owners, agencies and production companies to achieve higher efficiency, transparency and profitability. "
target: Professional Evaluation and Research
Professional Evaluation and Research (PEAR) is a media monitoring, research, and an analysis company that strives to work together with media clients who understand the value and worth of their brand presence.
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closed 3/24/2022 via PR Newswire

MarketCast, acquired Phoenix Marketing International

synopsis: MarketCast has acquired Phoenix Marketing International, a leading research and analytics provider that specializes in advertising measurement. With Phoenix, MarketCast is accelerating its advertising effectiveness expertise, and gaining a powerful portfolio of research products that span the entire advertising lifecycle.
buyer parent: Kohlberg & Company, LLC
buyer: MarketCast
MarketCast is the leading provider of consumer insights, marketing research, and data analytics services for the global entertainment industry. Its unique mix of research analytics is combined with big data science to provide clients powerful insights to inform their biggest business decisions. "
target: Phoenix Marketing International
Phoenix MI is a global advertising and brand measurement specialist. Phoenix utilizes modern technology, innovative research techniques, and customized approaches to help its clients elevate their brand, refine their communications, and optimize their customer experience.
price ($mm)
$150
rev ($mm)
EBITDA ($mm)
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closed 1/12/2022 via Company Press Release

InSites Consulting, acquired Gongos Research

synopsis: InSites Consulting, the global consumer insight and collaboration agency, announced the acquisition of Gongos, Inc., the US customer-centricity consultancy. With over 30 years of experience, Gongos is the reference agency across the US in enabling consumer-centric growth through building consumer understanding.
buyer: InSites Consulting
Founded in 1997, InSites Consulting is a next-generation consumer centricity agency and global market leader in online insight communities. With a team of 650+ people across 19 offices, Insites makes consumer-centric decision making a reality for over a third of the world’s leading brands. "
target: Gongos Research
Gongos, Inc. is a Royal Oak, MI-based consultative agency whose mission is to reorient the relationship between customers and corporations to be mutually beneficial. Partnering with insights, analytics, marketing, strategy, and customer experience groups, Gongos operationalizes customer centricity.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 9/10/2021 via BNC Analysis

Business Post, acquired Red C Research Ltd

synopsis: The Business Post Group has announced the acquisition of Red C Research. The Business Post said Red C will act as a lead company in the group’s ‘Data & Insights pillar’. RED C is Ireland’s premier provider of research-based consultancy services that provides high quality research based consultancy services.
buyer parent: Kilcullen Kapital Partners
buyer: Business Post
Business Post is Ireland’s leading business, economic and political newspaper. The Business Post Digital platform provides independent insight, commentary and analysis of the important stories and issues across a broad spectrum of topics: business, finance, politics, technology, and more. "
target: Red C Research Ltd
RED C is Ireland’s premier provider of research-based consultancy services. Founded in 2003, they provide high quality research based consultancy services to both blue chip and up and coming businesses across Ireland, the UK and Worldwide.
price ($mm)
$8.27
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 6/2/2021 via BNC Analysis

Cint AB, will acquire GapFish GmbH

synopsis: Cint Group AB, the global software leader in digital insights gathering, entered into a definitive agreement and completed the acquisition of 91 per cent of the shares in GapFish GmbH. GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region.
buyer parent: Nordic Capital
buyer: Cint AB (OM:CINT:$145.77)
Headquartered in Sweden, Cint is a global software leader in digital insights gathering. The Cint platform automates the insights gathering process so that companies can gain access to insights faster with unparalleled scale. "
target parent: Innofact AG
target: GapFish GmbH
GapFish is a Berlin-based market research company that operates the world’s largest ISO-certified online panel community for the DACH region. GapFish is the market-leader with over 500,000 highly profiled, double-opt in, premium quality research respondents across Germany, Austria and Switzerland.
price ($mm)
$31*
rev ($mm)
$10
EBITDA ($mm)
$2
EV / rev
3.5x
EV / EBITDA
21.8x
closed 6/2/2021 via BNC Analysis

The Kantar Group, acquired MeMo2

synopsis: UK-based insights and consulting firm Kantar has acquired cross-media effectiveness tracking company MeMo2. Headquartered in Amsterdam, MeMo2 creates automated cross-media effectiveness measurement tools that can monitor real-time consumer behaviour, including retail traffic, out-of-home exposures, and large sports events.
buyer parent: Bain Capital
buyer: The Kantar Group
UK-based Kantar is the world’s leading data-driven analytics and brand consulting group. Kantar works alongside clients to create strategies that improve brand awareness, attract more consumers, increase brand penetration, create financial success, and grow peoples’ confidence in public services. "
target: MeMo2
Based in the Netherlands, MeMo2 is a leader in advanced cross media research and analytics. The company's analytics, communication research, and innovative data science capabilities are designed to bring immediate transparency and control to improve ROI and Return On Advertising Spend levels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 4/14/2021 via PR Newswire

Material+, acquired Aruliden LLC

synopsis: Material, an integrated marketing services company, has acquired Aruliden, an award-winning global design agency that specializes in building purposeful brands from product to launch. Material's unique combination of insights-led consulting and technology-driven marketing services will expand Aruliden's front-end and back-end offerings.
buyer parent: Tailwind Capital Partners
buyer: Material+
Material is a leading integrated marketing services company that leverages deep human understanding to help brands deliver material outcomes and experiences for their customers and the communities they serve. The company helps B2B and B2C brands put insights into action and create work with impact. "
target: Aruliden LLC
Aruliden is an award-winning global design agency that specializes in building purposeful brands from product to launch. Aruliden services include design research, market & consumer insights, brand strategy, brand identity, art direction, communications, product design & development, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/3/2021 via BNC Analysis

The IQ Business Group (Pty) Ltd, acquired Nudge.co.za

synopsis: South African independent management and technology consulting firm, IQbusiness, announced that it has acquired innovative insights agency, nudge, as part of a targeted merger and acquisition (M&A) strategy to ramp up organic growth and diversify its offering.
buyer: The IQ Business Group (Pty) Ltd
IQbusiness is the leading independent management consulting firm in South Africa, helping clients overcome their business challenges and achieve sustainable growth. Since 1998, they have been enabling cleints to take their products to market faster, improve customer satisfaction, and more. "
target: Nudge.co.za
Nudge is South Africa's fastest growing online market research company. They are experts at digital market research and specifically Branded Insight Communities and Branded Short-term Panels.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
announced 11/16/2020 via GlobeNewswire

Genius Brands International, Inc, will acquire ChizComm Ltd

synopsis: Genius Brands International, Inc., a global brand management company that creates and licenses multimedia entertainment content for children, is to acquire ChizComm Ltd., a leading North American marketing and media agency, as well as ChizComm Beacon Media, its best-in-class media research, planning and buying division.
buyer: Genius Brands International, Inc (GNUS:$7.87)
Genius Brands International, Inc. is a leading global kids media company developing, producing, marketing and licensing branded children’s entertainment properties and consumer products for media and retail distribution. "
target: ChizComm Ltd
ChizComm is Canada's full-service marketing and communications agency, specializing in the strategy and execution of public relations, digital marketing, social media, and creative services. They cultivate long-lasting, impactful connections between consumers and brands across a range of industries.
price ($mm)
$13
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/22/2020 via BNC Analysis

Thesis Agency, acquired Bonfire Marketing

synopsis: Thesis, a full-service digital agency, has acquired Bonfire Marketing, a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
buyer: Thesis Agency
Thesis is a full-service digital agency that helps clients to connect with their audiences in many ways. Thesis creates neatly tailored messages that people care to engage with. They offer services for email, digital and brand design, social media, SEO, web design and more. "
target: Bonfire Marketing
Bonfire Marketing is a digital content marketing agency. Bonfire Marketing specializes in account-based marketing for SaaS, hardware technology, and health and wellness. Their core specialties include marketing research, SEO, content development, social media, and more.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 10/7/2020 via BNC Analysis

Corporate Document Services Ltd, acquired Simpleusability Ltd

synopsis: SimpleUsability, a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers, has been acquired by CDS (Corporate Document Services ). The joining of the two firms will broaden CDS’s client proposition by strengthening its in-house behavioral insight offering.
buyer: Corporate Document Services Ltd
Corporate Document Services (CDS) is a UK-based communications agency. that applies intelligent thinking to transform communications and experiences across creative, digital, print and technology. "
target: Simpleusability Ltd
SimpleUsability is a Yorkshire-headquartered behavioral research company that helps brands to understand the needs of their customers. SimpleUsability works with major brands, helping them understand the people who use their products and services through market research and usability.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 3/3/2020 via BusinessWire

MaritzCX merged with InMoment, Inc,

synopsis: InMoment and MaritzCX, recognized market leaders and proven innovators in the global customer experience (CX) sector, have merged. The combined company will serve 90 percent of the world’s automotive companies, eight out of 10 of the leading banks, nearly 20 percent of the top 50 retailers, and 40 percent of the top hospitality companies.
buyer parent: Madison Dearborn Partners
buyer: InMoment, Inc
InMoment helps organizations deliver more valuable and inspiring experiences to their customers and employees at every moment in their journey. The company's Experience Intelligence (XI) platform continually analyzes and evaluates enterprise experience data and customer feedback. "
target parent: Maritz, Inc.
target: MaritzCX
MaritzCX is the leader in experience management for big business, and includes customer experience (CX), employee experience (EX), and patient experience. The company combines experience management software, data and research science, and deep vertical market expertise to accelerate client success.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/20/2020 via Company Press Release

Savanta, acquired Future Thinking

synopsis: Savanta has acquired the UK division of Future Thinking, a global data driven intelligence company that combines research with data science to produce actionable insight for clients, including Unilever, British Gas and LEGO.
buyer parent: Next 15
buyer: Savanta
Based in London, Savanta's offerings include: data collection and analysis – with access to 100m respondents through its proprietary technology platform; bespoke research and consulting – consisting of tailored tools structured in industry and methodology practices; and intelligence products. "
target: Future Thinking
Future Thinking is a leading market research and data analytics company, renowned for helping clients maximize sales, revenue and profit, through a combination of qualitative and quantitative research; often analysed through the lens of data science and behavioral economics.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 2/6/2020 via BNC Analysis

The Kantar Group, acquired Colmar Brunton Pty Limited

synopsis: Research and consulting company Kantar has acquired fellow research company Colmar Brunton in its first move since it was spun off from WPP. As part of the acquisition, Colmar Brunton, which specialises in sensory, customer and governmental research, will be fully integrated into Kantar and the brand retired in Australia. 
buyer parent: Bain Capital
buyer: The Kantar Group
Kantar is home to some of the world's leading research, data and insights brands. They offer market research into the way people live, shop, vote, watch and tweet – in over a hundred countries worldwide. "
target: Colmar Brunton Pty Limited
Colmar Brunton is New Zealand's best known insights and market research agency. Colmar Brunton specialises in sensory, customer and governmental research, and operates from offices in Auckland and New Zealand.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA
closed 12/11/2019 via Company Press Release

InSites Consulting, acquired ABN Impact

synopsis: InSites Consulting, one of the world’s most innovative insight agencies, announced its acquisition of Asian online insight community innovator ABN Impact. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
buyer: InSites Consulting
InSites Consulting is a next generation insights agency stretching the boundaries of marketing research since 1997. InSites Consulting is a pioneer in empowering brands to take better and faster decisions with consumer insights at the core. "
target: ABN Impact
ABN Impact is an online insight community innovator. Celebrating its 10th anniversary, ABN Impact has established itself as the reference agency across Asia for delivering continuous customer insights through insight communities.
price ($mm)
rev ($mm)
EBITDA ($mm)
EV / rev
EV / EBITDA

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Next 15
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